SEO Executive

Key Responsibilities:

1. Link Building: Collaborate with the SEO team to identify link-building opportunities and execute link-building campaigns. This includes prospecting for relevant websites, reaching out to website owners, and securing high-quality backlinks.

2. Outreach and Relationship Building: Conduct outreach to bloggers, influencers, webmasters, and industry professionals to establish relationships, promote content, and acquire backlinks. Maintain a database of contacts and track communication progress.

3. Content Promotion: Assist in promoting content assets such as articles, blog posts, infographics, and videos across social media platforms, forums, and online communities to drive traffic and generate backlinks.

4. Guest Posting: Identify posting opportunities on relevant websites and blogs. Write or coordinate the creation of high-quality guest posts, ensuring they align with the website's content and objectives.

5. Competitive Analysis: Conduct competitor research to identify their off-page SEO strategies and link-building activities. Analyze their backlink profiles and identify opportunities to replicate or surpass their efforts.

6. Reporting and Analysis: Monitor and analyze key off-page SEO metrics using tools such as Google Analytics, and Semrush. Prepare regular reports on the performance of off-page SEO efforts, including backlink acquisition, traffic growth, and keyword rankings.

7. Stay Updated: Keep up-to-date with the latest industry trends, algorithm updates, and best practices in off-page SEO. Continuously expand your knowledge and share insights with the team to enhance overall SEO strategies.

Summary

In the role of SEO Executive, you will be instrumental in enhancing our online presence through effective search engine optimization strategies. Reporting to the Digital Marketing Manager, you will utilize core skills such as keyword research and link building, alongside SEO tools, to improve website rankings. Your premium skills in Google Analytics and WordPress will support data-driven decision-making and content management. Additionally, your understanding of e-commerce and digital marketing will help drive traffic and conversions, making you a vital asset in achieving our organizational goals.

Technical Qualifications

• Proficient in SEO tools and techniques, including keyword research and link building
• Strong understanding of web analytics and performance metrics
• Experience with content management systems and platforms like WordPress
• Knowledge of Google Search Console, Google Analytics, and Adobe Analytics
• Understanding of e-commerce strategies and digital marketing principles

Benefits

• Work from home
• Internet reimbursement

Job Type: Full-time

Pay: ₹5,000.00 - ₹15,000.00 per month

Benefits:

• Internet reimbursement
• Work from home

Schedule:

• Day shift
• Monday to Friday

Education:

• Bachelor's (Required)

Experience:

• SEO: 1 year (Required)

Work Location: Remote