Job
Description
We are looking for a skilled and creative SEO Content Writer (Healthcare) to join our digital marketing team. You will be responsible for developing high-quality healthcare content — particularly in the dental domain — that boosts search visibility and educates our audience. This role also requires strong creative copywriting abilities for social media campaigns and the capacity to write professional press releases for brand announcements. Roles and Responsibilities As an SEO Content Writer (Healthcare), your responsibilities will include: Researching and creating engaging, medically accurate content on dental procedures. Understanding the target audience, identifying their pain points, and focusing on storytelling and conversational content. Writing SEO-optimized blog posts, landing pages, service descriptions, and patient FAQs with relevant keywords. Ensuring compliance with healthcare regulations such as DPDP. Collaborating with the SEO team to understand KPIs like content formats, content decay, structured elements, and internal linking. Optimizing content structure, internal linking, metadata, and headings for search engine performance. Monitoring content performance and making data-driven improvements based on analytics. Writing captivating copy for social media posts, banners, carousels, and video descriptions. Creating short-form content that aligns with platform trends while maintaining brand voice. Crafting attention-grabbing headlines, CTAs, and captions for awareness and promotional campaigns. Drafting professional, media-ready press releases for new branch launches and treatment offers. Ensuring clarity, structure, and a journalistic tone suitable for media circulation and online PR. Proofreading and editing content for clarity, accuracy, and consistency. Requirements Bachelor's degree in English, Journalism, Mass Communication, Life Sciences, or related fields.2–4 years of professional content writing experience in healthcare, medical, or wellness sectors. Portfolio demonstrating SEO blog posts, creative social media content, and press releases. Excellent grammar, storytelling, and editing skills. Understanding of social media copy formats, character limits, and platform-specific tone. Job Type: Full-time Pay: ₹35,000.00 - ₹40,000.00 per month Benefits: Provident Fund Schedule: Day shift Work Location: In person
