SEO (6 months to 1 year Experience)

Role Overview: You will be working as a Digital Marketing Executive at Test Unity, where your primary responsibility will be to implement digital strategies to enhance the company's online presence. This role is ideal for someone with 6 months to 1 year of hands-on experience in digital marketing and who is looking to grow in a collaborative work environment. Key Responsibilities: - Implement and manage SEO strategies to increase organic traffic. - Create and oversee social media content and campaigns (SMO). - Run and optimize paid campaigns using Google Ads (Search & Display). - Update and maintain content on WordPress-based websites. - Analyze campaign data and generate performance reports. - Collaborate with the content and design teams for marketing collateral. Qualification Required: - Strong understanding of SEO (on-page/off-page). - Experience in Social Media Optimization (SMO). - Practical knowledge of Google Ads. - Basic proficiency in managing WordPress websites. - Good grasp of digital marketing tools and platforms. - Bonus: Familiarity with Google Analytics and basic content writing. About Company: Test Unity is a SaaS-based technology platform that leverages a global community of testers and QAs to create a dedicated testing hub. The company was established to meet the increasing demand for rapid testing and comprehensive real-world device coverage, ensuring high-quality service delivery throughout the software testing life cycle for various platforms.,