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2 - 5 years
4 - 6 Lacs
Pune
Work from Office
•SEO & Analytics •Email Marketing •Paid Social Media Campaigns •Reporting & Optimization Working knowledge of HTML, email design best practices Hands-on experience with Google Analytics (GA4), Google Tag Manager (GTM), Odoo, Zoho Campaigns, Mailchimp Required Candidate profile 1. Certification in digital marketing 2. Google Analytics / GA4 3. Google Tag Manager / GTM 4. Paid Campaigns 5. Technical SEO 6. Marketing Automation / Email Automation/ Email Marketing 7. CRM
Posted 2 months ago
4 - 6 years
5 - 9 Lacs
Bengaluru
Work from Office
About the Role We are looking for SEO Manager who can analyse and identify gaps in our website content, optimize pages for improved search results, building links, and supervising content creation. You should be able to identify marketing opportunities and come up with strategies to increase website traffic. The charter for this role will include Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers) Implement link building campaigns in coordination with Leap’s SEO goals Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals Keep pace with SEO, search engine, social media and internet marketing industry trends and developments Research and administer social media tools in support of Leap’s’ social media strategy Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with Leap’s business goals Monitor and evaluate search results and search performance across the major search channels. Share regular reports to team and management on project development, timelines, and results. Own ASO of IELTS app and other Leap businesses. Ideal Persona 3-5years of passion experience for SEO and internet marketing Outstanding ability to think creatively, and identify and resolve problems Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere Ability to clearly and effectively articulate thoughts and points High levels of integrity, autonomy, and self-motivation. Excellent analytical, organizational, project management and time management skills. Skills and Tools Must have a deep understanding of keyword research to identify traffic driving opportunities. Thorough understanding of on-page optimisation best practices and techniques. Hands-on experience of SEO tools such as Google search console, Google Analytics, SEMrush, Ahrefs. Knowledge of HTML/CSS Experience with SEO reporting.
Posted 2 months ago
2 - 5 years
2 - 4 Lacs
Pune
Work from Office
Job Summary: We are looking for a knowledgeable and results-driven SEO Executive to join our digital marketing team. The ideal candidate will be responsible for managing all search engine optimization activities including keyword strategy, content optimization, link building, and performance analysis to increase rankings on all major search networks. Key Responsibilities: Perform keyword research to guide content teams and optimize existing content Implement on-page and off-page SEO strategies to improve organic search visibility Conduct technical SEO audits and ensure website compliance with SEO best practices Collaborate with developers and designers to implement SEO recommendations Monitor and analyze SEO performance using tools such as Google Analytics, Search Console, Ahrefs, SEMrush, or Moz Build high-quality backlinks through ethical link-building techniques Track, report, and analyze website analytics, campaign performance, and competitor activity Stay up-to-date with the latest trends and changes in SEO and major search engines Qualifications: Bachelors degree in Marketing, Communications, Information Technology, or a related field Proven experience in SEO with measurable results (1–3 years preferred) Solid understanding of search engine algorithms and ranking methods Proficiency with SEO tools such as Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, etc. Knowledge of HTML/CSS and website administration is a plus Strong analytical, problem-solving, and communication skills Familiarity with content management systems (e.g., WordPress)
Posted 2 months ago
1 - 3 years
3 - 4 Lacs
Ahmedabad
Work from Office
Content Marketing Skills Strong command over English (grammar, tone, clarity) Ability to write blogs, website content, social media posts, and emailers Keyword-focused content creation (based on SEO strategy) Experience with editorial calendars content planning Understanding of content funnels (TOFU, MOFU, BOFU) SEO Skills On-page SEO: meta titles, meta descriptions, header tags, internal linking Keyword research using tools like Google Keyword Planner, Ubersuggest, SEMrush, or Ahrefs Basic understanding of off-page SEO (backlinking, guest posting, etc.) Technical SEO awareness: page speed, mobile-friendliness, crawlability Familiarity with schema markup and structured data (basic level) Roles Responsibilities: Own the content roadmap across blog, website, landing pages, and email. Optimize content for SEO: internal linking, keyword targeting, meta optimization. Conduct keyword research and competitor content analysis. Collaborate with design social teams for campaign copy. Monitor performance using GA4, GSC, and SEO tools like SEMrush/Ahrefs. Desired Skills: Analytics Tools Google Search Console Google Analytics (preferably GA4) SEO audit tools (Screaming Frog, SEMrush, or Ahrefs) UTM tracking for content campaigns CMS platforms (WordPress, Shopify, Webflow at least one) Soft Skills Research-driven mindset Attention to detail Ability to work with design, social, and product teams Time management and content consistency Willingness to learn adapt to SEO algorithm changes Mandatory Skills: Strong command of written English with grammar accuracy and clarity. 2+ years of hands-on experience in content writing and SEO. Proficiency in on-page SEO: meta tags, internal linking, keyword placement. Experience in keyword research and content planning. Ability to create and manage SEO-friendly content for blogs, landing pages, and websites. Familiarity with Google Search Console and GA4 for performance monitoring. Working knowledge of SEO tools like Ahrefs, SEMrush, or Ubersuggest. Experience using WordPress or similar CMS platforms for publishing.
Posted 2 months ago
1 - 4 years
1 - 5 Lacs
Vadodara
Work from Office
Role & responsibilities Develop and implement SEO strategies to boost organic visibility, traffic, and search rankings through targeted keywords, link building, and on-page optimization. Monitor and analyze SEO performance using tools like Google Analytics, Search Console, and SEMrush etc. and provide actionable insights. Explore and manage various acquisition channels organic (SEO, content marketing) and paid (PPC campaigns, Facebook Ads, Adwords) to maximize performance. Create SEO-friendly & engaging content that aligns with keyword strategies and drives organic traffic, including AI-generated content to enhance efficiency and scalability. Conduct in-depth keyword research to guide content strategies and optimize user experience. Plan, execute, and analyze PPC campaigns, (Facebook Ads, Adwords), social media, lead generation campaigns, and performance metrics, including keyword research, ad creation, and performance tracking. Analyze competitors to identify growth opportunities and adapt strategies. Stay updated on industry SEO trends, algorithm updates, AI innovations, and best practices. Preferred candidate profile Minimum 2+ years of hands-on experience in SEO and digital marketing, and technical SEO techniques. Proven experience in handling large SEO accounts and e-commerce SEO strategies. Expertise in SEO/SEM strategies and best practices. Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc. Experience with PPC platforms like Google Ads and social media advertising. Excellent communication, analytical, and problem-solving skills.
Posted 2 months ago
2 - 4 years
4 - 6 Lacs
Bengaluru
Work from Office
About the Role We are looking for a results-oriented SEO Specialist to oversee on-page and off-page optimization for our company website and editorial content. The role involves managing search visibility, improving content indexing, and ensuring alignment between technical SEO and editorial publishing goals. Key Responsibilities Conduct comprehensive keyword research aligned with content and editorial calendars. Optimize website structure, internal linking, and metadata for improved indexing and user experience. Collaborate with writers and editors to ensure content meets SEO standards without compromising readability. Monitor search performance metrics (organic traffic, CTR, rankings) and flag issues or opportunities. Manage technical SEO audits and coordinate fixes with the development team (e.g., crawl errors, sitemap issues). Build and manage backlinks ethically through relevant directory submissions, guest posting, and media collaborations. Keep updated on algorithm changes, search engine guidelines, and ranking factors. Maintain and analyze SEO reports to track effectiveness and justify ongoing strategy. Required Skills & Qualifications Bachelors degree in any field. 2-4 years of hands-on experience in SEO (preferably for a content-driven or media organization). Proficient with tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, or Screaming Frog. Strong understanding of keyword intent, content optimization, and indexing behavior. Familiarity with basic HTML/CSS, canonical tags, robots.txt, and sitemap structures. Excellent analytical and communication skills. Work Culture & Expectations SEO must supportnot dictatethe content voice and publishing ethics. Regular collaboration with writers, designers, and developers is expected. Reports must be clear, actionable, and based on datanot fluff. Discipline in execution and respect for editorial integrity are essential.
Posted 2 months ago
6 - 9 years
10 - 15 Lacs
Gurugram
Work from Office
Job Title: Marketing Head B2B (SaaS Based) Location: Gurugram Job Type: Full-Time Experience: 6+ Years About the Role: We are building and launching a new B2B SaaS product, and were looking for a Marketing Head to lead the charge from the ground up. This is a zero-to-one role where youll shape our products market presence, define its positioning, and own the go-to-market (GTM) strategy. You will work closely with product, sales, and leadership teams to bring our product to market, communicate its value clearly, and generate qualified leads. Key Responsibilities: Develop and execute the full product marketing strategy for our SaaS launch. Define target segments, buyer personas, value propositions, and messaging frameworks. Lead the go-to-market planning, including pre-launch and post-launch campaigns. Collaborate with product and sales teams to create sales enablement tools, demo decks, and one-pagers. Create and manage lead-generation campaigns via paid ads, content, email marketing, and webinars. Drive SEO, thought leadership, and content strategy tailored to B2B buyers. Analyze marketing performance across all channels and refine strategies based on data insights. Conduct ongoing market research and competitor analysis to inform positioning and growth strategies. Requirements: Minimum 6 years of experience in B2B SaaS marketing, preferably in early-stage or growth-phase startups. Strong background in product positioning, B2B content, and digital marketing. Proficiency with tools such as Google Ads, LinkedIn Ads, HubSpot, Google Analytics, SEMrush, or similar. Experience working with cross-functional teams (sales, product, design). Excellent communication, storytelling, and presentation skills. Data-driven mindset with ability to measure, learn, and iterate. Nice to Have: Experience launching a product from scratch (zero-to-one). Familiarity with CRM, lead scoring, and sales funnels in B2B environments. Exposure to B2B or B2C marketing (depending on your product). What We Offer: Full ownership of marketing for a promising SaaS product. High-impact role in a fast-paced, builder-friendly environment. A collaborative team with product-first thinking. Competitive salary and performance-linked incentives. Flexibility, creative freedom, and growth opportunities.
Posted 2 months ago
2 - 6 years
5 - 12 Lacs
Mumbai, Mumbai Suburban, Mumbai (All Areas)
Work from Office
About Role- We are looking to hire an SEO/ASO Manager who has hands-on experience across all aspects of B2C search engine optimization. This position will work cross-functionally with Paid, Social, and Content teams. Responsibilities: Analyze the current state of the website, and app and define the strategy to maximize organic user acquisition. Execute SEO & ASO strategies in multiple languages Optimise keywords, ratings, screenshots, and reviews Develop your App Store Optimization expertise and keep your knowledge up to date regarding new app stores (Apple App Store and Google Play Store) and mobile growth trends Identify directories, forums, and websites for potential link-building and develop strategies around it Research and resolve HTML code and content, link architecture, and navigation issues Creating unique write-ups after research and re-phrasing Collaborating with other members to foster teamwork and drive innovation and change WordPress Compatible Make on-page and off-page changes Provide daily work reports Provide daily ranking updates Prepare weekly, monthly, quarterly, and yearly plans for organic conversions Keep looking for significant Google algorithmic changes. Administer search engine programs (XML sitemaps, webmaster tools, etc. ) Desired Skills and Experience: At least 2 - 4 years of professional experience in SEO, ASO, Digital Marketing, and Content. Basic understanding of web technologies such as HTML, JavaScript, and CSS as well as major CMS. Experience with SEO tools such as Screaming Frog, Google Analytics, Search Console, SEMRush, and Ahrefs would be desirable. Bachelors Degree in Marketing, Advertising, Business, Journalism, Communications, Information Systems, or Statistics Extensive B2C SEO experience ( B2C SEO ) ASO expertise Knowledge of Analytic software ( Data ) Good understanding of development processes, HTML, and other standard code Solid understanding of keyword research Solid understanding of copywriting & web copywriting skills Ability to identify and resolve problems. Ability to organize, manage, and prioritize tasks. Must have an excellent command of spoken and written English. Agency background would be a plus point.
Posted 2 months ago
3 - 5 years
2 - 3 Lacs
Hyderabad
Work from Office
Strong in on-page SEO,keyword intent & content funnel strategies.Excellent writing,editing, & proofreading skills with attention to detail.good in content management systems(e.g WordPress,Webflow).Good in SEO tools(Ahrefs,SEMrush,Moz,SurferSEO, etc.)
Posted 2 months ago
1 - 2 years
2 - 4 Lacs
Jaipur
Work from Office
Off-page SEO and all white hat practices Find right contacts on website Set email outreach campaigns with personalised emails. Guest posting on top leading online publications in business, entrepreneurship and marketing niche Meet the client Required Candidate profile Expertise in using email outreach tools White hat link building Website digging/mining Using tools like Semrush, Ahrefs, Google analytics, Google Search Console, Trello, Slack, Asana etc.
Posted 2 months ago
1 - 4 years
3 - 4 Lacs
Bengaluru
Work from Office
Job Title: SEO Content Writer Who We Are At Karbon Card , were on a mission to revolutionize B2B payments for Indias top startups and enterprises. Trusted by 1500+ high-growth companies—including several unicorns—we provide next-gen financial tools that help business leaders scale with confidence. Backed by Y Combinator and top-tier investors, we’re building something extraordinary in the fintech space. What We Offer A dynamic startup environment with a strong growth trajectory The opportunity to shape content at a product-driven company An open, collaborative, and fast-paced culture Competitive compensation and flexibility in how you work Our Vision We aim to become the go-to financial partner for India’s most ambitious businesses—delivering tools, insights, and platforms that simplify payments, improve cash flow, and accelerate growth. Job Summary We're looking for a talented SEO Content Writer to join our growing content team. You’ll be responsible for crafting high-quality, search-optimized blog articles that resonate with our audience and rank well on search engines. Your work will play a crucial role in expanding Karbon’s digital presence and thought leadership in the fintech space. What Will You Do Conduct in-depth keyword research to identify high-impact content opportunities Write 22+ long-form articles per month (average 1000+ words each) Optimize all content using SEO best practices to maximize visibility and traffic Collaborate with our marketing and product teams to align content with business goals Stay current on SEO trends and Google algorithm updates Edit and proofread content to ensure clarity, grammar, and tone consistency Requirements Proven experience as an SEO content writer or similar role Proficiency in keyword research tools (e.g., Ahrefs, SEMrush, Google Keyword Planner) Strong writing and editing skills with a portfolio of published work Solid understanding of on-page SEO principles Ability to work independently and meet tight deadlines Excellent research and analytical skills Familiarity with the finance or fintech industry is a plus Why Join Karbon At Karbon, you'll do more than just write—you’ll help build the voice of a category-defining company. Join a team that values curiosity, initiative, and performance. If you're passionate about content, SEO, and the fintech space, Karbon is the perfect place to grow your career.
Posted 2 months ago
- 1 years
0 - 3 Lacs
Pune
Remote
The candidate should have a strong background in: Backlink Creation On-Page Optimization Social Media Integration Lead Generation, Ad Posting ranking websites on Google's first page. keyword research SEO tools (Google Analytics, SEMrush, Ahrefs).
Posted 2 months ago
12 - 16 years
35 - 50 Lacs
Bengaluru
Work from Office
Job Title - GN -SONG - MT - Digital Marketing- SEO/CRM SME - Senior Manager Management Level :06 - Senior Manager Location:Bangalore/ Gurgaon/Mumbai Must have skills:Technical & On-Page SEO Optimization, CRM Software Proficiency Good to have skills:Data & Analytics, marketing automation Roles & Responsibilities: SEO Strategy & Execution Develop and implement comprehensive SEO strategies, including technical, on-page, and off-page optimization to drive organic growth. CRM Management & Customer Retention Oversee lead segmentation, automation workflows, and personalized marketing campaigns to enhance customer engagement and loyalty. Data Analysis & Performance Tracking Monitor SEO rankings, organic traffic, customer interactions, and CRM conversion metrics, leveraging tools like Google Analytics, Search Console, Salesforce, and HubSpot. Content & Keyword Optimization Ensure SEO-driven content strategies, keyword research, and metadata enhancements to improve search visibility and user engagement. Marketing Automation & Campaign Execution Lead email marketing, drip campaigns, and CRM integrations to optimize customer touchpoints and drive conversions. Cross-Functional Collaboration Work closely with content, development, sales, and marketing teams to align SEO and CRM strategies with business objectives. Industry Trends & Compliance Stay updated on Google algorithm changes, AI-driven SEO, GDPR/CCPA compliance, and CRM best practices to ensure continued growth and data security. Professional & Technical Skills: SEO & CRM Software Expertise Proficiency in tools like Google Search Console, Ahrefs, SEMrush, Moz for SEO and Salesforce, HubSpot, Zoho CRM for customer relationship management. Technical SEO & Website Optimization Strong knowledge of site architecture, indexing, schema markup, Core Web Vitals, and mobile-first SEO. Data Analytics & Performance Tracking Ability to track and analyze SEO rankings, organic traffic, customer behavior, and conversion metrics using Google Analytics (GA4), Tableau, and CRM dashboards. Marketing Automation & Lead Nurturing Experience with email marketing, drip campaigns, customer segmentation, and AI-driven automation workflows. Content Strategy & Keyword Optimization Expertise in keyword research, content planning, metadata optimization, and search intent-based strategies. Integration & API ManagementAdditional Information:- The ideal candidate is a data-driven, strategic thinker with expertise in SEO, CRM automation, and customer engagement, possessing strong analytical skills, cross-functional collaboration abilities, and a deep understanding of digital marketing trends, AI-driven optimization, and compliance regulations. (do not remove the hyperlink) Qualifications Experience:12 years of experience Educational Qualification:MBA Job Summary:We are seeking a Senior SEO & CRM Specialist to drive organic growth, customer engagement, and retention strategies. This role requires expertise in technical SEO, content optimization, link-building, and performance analytics to improve search rankings and website traffic. Additionally, the candidate will oversee CRM strategy, customer segmentation, marketing automation, and lead nurturing to enhance customer lifetime value and optimize sales pipelines. The ideal candidate will have hands-on experience with SEO tools (Google Search Console, Ahrefs, SEMrush) and CRM platforms (Salesforce, HubSpot, Zoho), ensuring a data-driven approach to user acquisition and retention. Strong analytical skills, cross-functional collaboration, and a deep understanding of SEO trends, algorithm updates, and CRM workflows are essential for success in this role.
Posted 2 months ago
7 - 10 years
9 - 12 Lacs
Mumbai
Work from Office
Job Title - GN -SONG - MT - Digital Marketing- SEO/CRM - Consultant Management Level :09 Management Consultant Location:Bangalore/ Gurgaon/Mumbai Must have skills:Technical & On-Page SEO Optimization, CRM Software Proficiency Job Summary :We are looking for an SEO & CRM Consultant to drive search engine optimization and customer relationship management initiatives. The ideal candidate will be responsible for keyword research, content optimization, technical SEO improvements, and performance tracking to enhance organic search visibility. Additionally, they will oversee CRM database management, customer segmentation, marketing automation, and lead nurturing strategies to improve engagement and retention. This role requires proficiency in SEO tools (Google Search Console, Ahrefs, SEMrush) and CRM platforms (HubSpot, Zoho, Salesforce), along with strong analytical skills and a strategic mindset. The consultant will work closely with marketing, content, and sales teams to align SEO and CRM strategies with business goals, ensuring a data-driven approach to customer acquisition and retention Roles & Responsibilities: SEO Strategy & Execution Develop and implement SEO best practices, including technical, on-page, and off-page optimization to enhance organic search rankings and website traffic. CRM Management & Customer Engagement Oversee lead segmentation, customer lifecycle management, and personalized marketing automation to improve customer retention and experience. Data Analytics & Performance Tracking Analyze SEO metrics (rankings, traffic, CTR) and CRM data (customer interactions, conversions, engagement) using tools like Google Analytics (GA4), Search Console, and CRM dashboards. Keyword Research & Content Optimization Conduct keyword research, metadata optimization, and content strategy development to align with search intent and improve visibility. Marketing Automation & Lead Nurturing Implement email campaigns, drip sequences, and AI-driven CRM workflows to enhance customer engagement and sales funnel effectiveness. Cross-Functional Collaboration Work closely with marketing, sales, and content teams to integrate SEO and CRM strategies for a unified customer acquisition and retention approach. Trend Monitoring & Compliance Stay updated with Google algorithm updates, evolving SEO trends, GDPR/CCPA regulations, and industry best practices to ensure continued business growth and compliance Professional & Technical Skills: - SEO & CRM Software Proficiency Hands-on experience with Google Search Console, Ahrefs, SEMrush, Moz for SEO and Salesforce, HubSpot, Zoho CRM for customer relationship management. Additional Information: - The ideal candidate is a data-driven SEO & CRM expert with 7 years of experience in technical SEO, content strategy, marketing automation, and customer relationship management, possessing strong analytical skills, hands-on expertise in SEO tools (GA4, SEMrush, Ahrefs) and CRM platforms (Salesforce, HubSpot, Zoho), and the ability to drive organic growth, lead nurturing, and customer engagement strategies. Qualifications Good to have skills:Data & Analytics, marketing automation Experience:7 years of experience
Posted 2 months ago
1 - 4 years
2 - 4 Lacs
Pune
Work from Office
Job Responsibilities: Conduct keyword research to identify high-impact keywords and optimize content. Optimize website content, meta tags, images, and other on-page SEO elements. Implement off-page SEO strategies such as link-building and outreach. Monitor and analyze website traffic, keyword rankings, and other SEO performance metrics. Perform regular website audits to ensure SEO best practices are being followed. Collaborate with content teams to develop SEO-friendly content strategies. Stay up-to-date with the latest trends, algorithm changes, and best practices in SEO and digital marketing. Conduct competitor analysis and identify opportunities to improve SEO performance. Work closely with the web development team to implement technical SEO changes. Generate regular reports and provide insights to management regarding SEO performance.
Posted 2 months ago
1 - 6 years
7 - 9 Lacs
Mohali
Work from Office
Key Responsibilities: Write and edit technical blogs, product documentation, web content, and whitepapers with a focus on SEO. Conduct keyword research and implement SEO best practices to improve content visibility and ranking. Translate technical concepts into clear, engaging, and accessible language. Collaborate with product, marketing, and SEO teams to align content with business goals. Utilize AI tools (e.g., ChatGPT, Jasper, Grammarly, SurferSEO, etc.) for content generation, optimization, and quality control. Stay updated on industry trends, algorithm changes, and emerging tools in the content and SEO space. Requirements: 1.5 to 2 years of professional experience in content writing, with a strong portfolio of technical or B2B content. Proven experience in SEO-driven content creation, keyword integration, and content structuring. Proficiency in using AI tools for content research, editing, or automation. Familiarity with content management systems (e.g., WordPress) and basic understanding of HTML is a plus. Excellent command of the English language grammar, tone, and style. Strong research skills and attention to detail. Nice to Have: Experience writing for SaaS, IT, or Developer Tools. Understanding of Google Analytics, SEMrush, Ahrefs, or similar SEO tools. Basic understanding of UX writing and content design principles.
Posted 2 months ago
8 - 12 years
12 - 18 Lacs
Mumbai, Gurugram, Delhi / NCR
Work from Office
The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accentures Strategy & Consulting Global Network Song practice. The Practice- A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills- Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.
Posted 2 months ago
12 - 16 years
35 - 50 Lacs
Pune
Work from Office
The Strategy Consulting Global Network Song Practice | Marketing Transformation | Marketing Automation B2C Senior Manager (Braze) Join our team of Strategy Consulting Campaign Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy Consulting Global Network Song I Areas of Work: Digital Marketing, Marketing and strategies, design and implement Campaign Management/MarTech/AdTech solutions| Level: Senior Manager | Location: Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad | Years of Exp: 12+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challengesDo you want to design, build, and implement strategies to enhance business performanceDoes working in an inclusive and collaborative environment spark your interest Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy Consulting's Customer, Sales Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Conduct marketing, email, social media, web, SEO/SEM, BTL and display advertising campaigns assessment and provide recommendations on optimizing the campaigns and develop use cases to improve utilization. Plan and Design new campaign strategies and strategizing marketing plans across all channels and devices based on campaign performance and insights. Gather business requirements, design process solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment and client's MarTech/AdTech capability assessment. Provide recommendations on optimizing the MarTech/AdTech stack and develop use cases to improve utilization of existing MarTech/AdTech stack. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Bring your best skills forward to excel at the role: Partner and team with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Strong understanding of Marketing processes, operating model, marketing Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and end-to-end ownership of proposals. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Read about us. Qualifications Your experience counts! Proven working experience (12+ Years) in digital marketing and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare etc.) Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Proficient with implementation of MarTech platforms (Braze Customer Engagement Platform, Adobe Experience Cloud) and experience of AdTech platforms, Data visualization platforms and Cloud Platforms Deliver and execute on technical design solutions, customizing where required, using Adobe Experience Cloud or Salesforce Marketing Cloud Strong understanding of data structures and hands on experience on Mar-tech tools such as Braze, Adobe campaign, Marketo, Adobe Journey Optimizer, Adobe Experience Platform, Pega decisioning, SFMC Strong experience in leading and managing email, social media, and/or display advertising campaigns. Experience in optimizing landing pages and user funnels. Experience with A/B and multivariate experiments Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.) Working knowledge of ad serving tools Experience in setting up and optimizing PPC campaigns on all major search engines Ability to use insights for campaign and strategy optimization Whats in it for you An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 569,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy Consulting: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our cli Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy Consulting: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit Song | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, .
Posted 2 months ago
8 - 12 years
25 - 30 Lacs
Mumbai, Chennai, Bengaluru
Work from Office
The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.
Posted 2 months ago
10 - 15 years
15 - 19 Lacs
Bengaluru
Work from Office
locationsIndia, Bangalore time typeFull time posted onPosted 2 Days Ago job requisition idJR0035691 Job Title: Senior Web & Digital Experience Manager - Cybersecurity About Skyhigh Security Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry. Our mission is to protect the worlds data, and because of this, we live and breathe security. We value learning at our core, underpinned by openness and transparency. Since 2011, organizations have trusted us to provide them with a complete, market-leading security platform built on a modern cloud stack. Our industry-leading suite of products radically simplifies data security through easy-to-use, cloud-based, Zero Trust solutions that are managed in a single dashboard, powered by hundreds of employees across the world. With offices in Santa Clara, Aylesbury, Paderborn, Bengaluru, Sydney, Tokyo and more, our employees are the heart and soul of our company. Skyhigh Security Is more than a company; here, when you invest your career with us, we commit to investing in you. We embrace a hybrid work model, creating the flexibility and freedom you need from your work environment to reach your potential. From our employee recognition program, to our Blast Talks' learning series, and team celebrations (we love to have fun!), we strive to be an interactive and engaging place where you can be your authentic self. We are on these too! Follow us on and Twitter . Role Overview: As the digital front door of a next-gen cybersecurity company, our website is a critical trust, engagement, and lead-generation platform. Were seeking a Senior Web & Digital Experience Manager to own the strategy, management, and optimization of our global corporate website. This is a high-impact role that blends technical expertise, marketing execution, and security-conscious thinking to deliver a fast, secure, and engaging web experience that converts. You will collaborate with product marketing, demand generation, design, and security teams to ensure the site stays fresh, optimized for performance and SEO, and aligned to our messaging in a fast-moving industry About the Role: Website Management & Optimization: Own day-to-day management of the corporate website, ensuring timely content updates, accuracy, and brand alignment. Hands-on management of WordPress, with additional experience using Adobe Experience Manager (AEM) or similar enterprise CMS platforms. Coordinate cross-functional inputs for new page creation, campaign microsites, and messaging updates. SEO Strategy & Technical Health: Conduct ongoing site health and SEO audits using tools like SEMRush, Screaming Frog, and Google Search Console. Implement on-page optimizations (metadata, internal linking, structured data) to improve discoverability and rankings. Ensure the site architecture supports fast load times, mobile optimization, and security best practices. Analytics, Tagging & Reporting: Configure and analyze performance in Google Analytics 4 (GA4) and Google Tag Manager (GTM) to track user behavior and key conversion paths. Build and deliver weekly reports covering site traffic, engagement, SEO performance, form submissions, and technical issues. Partner with demand generation to align reporting to campaign KPIs and lead flows. Marketo & Conversion Integration: Maintain Marketo forms and landing pages across the site, ensuring optimal conversion tracking and data hygiene. Collaborate with marketing operations and sales to ensure leads flow correctly through systems. Design & UX Collaboration: Work closely with designers to evolve the website UX and visual design. Translate wireframes and design concepts into fully implemented web experiences. Ensure consistency across global web properties and responsive behavior on all devices. Cybersecurity & Compliance Readiness: Maintain a secure, policy-compliant site experience. Implement cookie banners, data privacy controls, and tracking mechanisms in compliance with GDPR, CCPA, and other relevant frameworks. Understand cybersecurity personas (e.g., CISOs, security architects) and tailor content experience accordingly in partnership with product and content marketing. About You Qualifications: 10+ years of experience in web management, digital marketing, or related roles. Proficiency with WordPress, AEM, or other major CMS platforms, Experienced with advanced Custom Field & Github. Hands-on experience with Marketo, including form embedding and lead tracking. Expert-level understanding of SEO principles and tools SEMRush, Screaming Frog, Ahrefs, etc. Deep familiarity with GA4, Google Tag Manager, and building custom dashboards. Experience optimizing for website performance, mobile responsiveness, and accessibility (WCAG). Deep Knowledge of HTML, CSS, and JavaScript. Experience working in the cybersecurity or enterprise tech industry is strongly preferred. Strong cross-functional collaboration and project management skills. Preferred Tools & Platforms: WordPress, AEM, Marketo SEMRush, Screaming Frog, Ahrefs Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console Hotjar or Crazy Egg for behavioral insights Optimizely, Google Optimize for A/B testing (optional but nice to have) Project management tools (Asana, Jira, or equivalent) Company Benefits and Perks: We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees. Retirement Plans Medical, Dental and Vision Coverage Paid Time Off Paid Parental Leave Support for Community Involvement We're serious ab out our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support, which is why we prohibit discrimination and harassment based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
Posted 2 months ago
1 - 2 years
7 - 9 Lacs
Mohali
Work from Office
Key Responsibilities: Write and edit technical blogs, product documentation, web content, and whitepapers with a focus on SEO. Conduct keyword research and implement SEO best practices to improve content visibility and ranking. Translate technical concepts into clear, engaging, and accessible language. Collaborate with product, marketing, and SEO teams to align content with business goals. Utilize AI tools (e.g., ChatGPT, Jasper, Grammarly, SurferSEO, etc.) for content generation, optimization, and quality control. Stay updated on industry trends, algorithm changes, and emerging tools in the content and SEO space. Requirements: 1.5 to 2 years of professional experience in content writing, with a strong portfolio of technical or B2B content. Proven experience in SEO-driven content creation, keyword integration, and content structuring. Proficiency in using AI tools for content research, editing, or automation. Familiarity with content management systems (e.g., WordPress) and basic understanding of HTML is a plus. Excellent command of the English language grammar, tone, and style. Strong research skills and attention to detail. Nice to Have: Experience writing for SaaS, IT, or Developer Tools. Understanding of Google Analytics, SEMrush, Ahrefs, or similar SEO tools. Basic understanding of UX writing and content design principles. SEO-Focused Technical Content , Proficiency in AI Tools
Posted 2 months ago
2 - 4 years
5 - 6 Lacs
Bengaluru
Work from Office
Were looking for a Content Writer to support the content team by producing clean, engaging, and technically accurate copy. Youll assist in writing blog posts, landing pages, social captions, product explainers, and internal documentation. This is a great role for a self-starter who wants to gain deep experience in B2B SaaS content, build writing range (from technical to narrative), and work in a collaborative, fast-moving environment. Key Responsibilities Content Creation Draft blogs, social posts, email copy, and short-form landing page content Assist senior team members with first drafts, outlines, and research Edit and proofread existing content for accuracy, structure, and clarity Support & Execution Repurpose long-form content into shorter assets or social creatives Help maintain the content calendar and organize the content library Ensure copy follows Virimas voice, tone, and structure guidelines Learning & Growth Participate in team content reviews and implement feedback Stay updated on IT trends, SaaS writing styles, and industry language Use AI tools to streamline research and draft iteration Requirements 2-4 years of writing experience, ideally in a B2B tech or SaaS setting Ability to understand and reframe technical ideas into reader-friendly content Strong grammar, structure, and storytelling fundamentals Familiarity with tools like Grammarly, ChatGPT, Notion, or CMS platforms Open to feedback, detail-oriented, and quick to learn Interest in infrastructure, cybersecurity, or enterprise SaaS is a plus Nice to Have Experience writing for IT or technical audiences Light SEO knowledge or exposure to tools like Surfer, SEMRush, or Clearscope Ability to manage multiple content requests and deadlines.
Posted 2 months ago
7 - 12 years
5 - 9 Lacs
Gurugram
Work from Office
EXPERIENCE - Minimum of 7-10 years of progressive experience in e-commerce management and digital marketing within the FMCG industry.
Posted 2 months ago
2 - 6 years
4 - 6 Lacs
Zirakpur
Work from Office
Key Responsibilities: Research and write high-quality content on Ayurvedic practices, remedies, herbs, and holistic living. Collaborate with Ayurvedic experts and marketing teams to ensure accuracy and authenticity. Write blog posts, product guides, FAQs, and educational articles for a health-conscious audience. Optimize content for search engines (SEO) and align with brand tone and voice. Stay up-to-date with industry trends, scientific research, and Ayurvedic news. Proofread and edit content for clarity, grammar, and factual correctness. Requirements: 24 years of content writing experience, preferably in the healthcare or wellness domain. Strong understanding of Ayurveda principles, terminology, and lifestyle. Excellent written English with attention to tone, clarity, and grammar. Familiarity with SEO best practices and tools like Google Keyword Planner or SEMrush. Ability to simplify complex topics for general audiences. Bachelor's degree in English, Journalism, Ayurveda, Life Sciences, or related fields (preferred).
Posted 2 months ago
4 - 7 years
5 - 11 Lacs
Bengaluru
Work from Office
Senior SEO Executive Location: Bangalore, India Department: Digital Marketing / E-Commerce Why Join Fossil Group? At Fossil Group, we are part of an international team that dares to dream, disrupt, and deliver innovative watches, jewelry, and leather goods to the world. We're committed to long-term value creation, driven by technology and our core values: Authenticity, Grit, Curiosity, Humor, and Impact. If you are a forward-thinker who thrives in a diverse, global setting, we want to hear from you. Make an Impact (Job Summary + Responsibilities) We are seeking a Senior SEO Executive to join our Digital Marketing team at Fossil Group . This role is essential in improving our organic search performance across global platforms. The ideal candidate will bring technical SEO know-how, analytical skills, and a deep understanding of digital tools to drive acquisition, engagement, and brand visibility. What you will do in this role: Execute on-page and off-page SEO strategies to boost organic rankings and drive qualified traffic. Perform in-depth keyword research and develop keyword mapping aligned with content strategy. Optimize page speed, metadata, URL structure, and internal linking. Conduct regular SEO audits using tools like Screaming Frog and SEMrush. Ensure effective implementation of schema markup and technical SEO elements. Track and report SEO performance using GA4, Google Search Console, and other analytics tools. Work closely with content, development, and marketing teams to implement SEO best practices. Identify backlink opportunities and manage acquisition strategies. Analyze competitors and industry trends to inform continuous improvement. Who You Are (Requirements) Bachelor's degree in Marketing, IT, Communications, or related field. 4 to 7 years of experience in SEO or digital marketing. Proven expertise in on-page and off-page SEO, keyword research, and technical optimization. Hands-on experience with Google Search Console, GA4, SEMrush, Screaming Frog, and Salesforce. Basic knowledge of HTML/CSS and how web development impacts SEO. Strong analytical and communication skills. Ability to work cross-functionally and manage multiple priorities in a fast-paced environment. Attention to detail and a passion for staying updated on SEO trends and algorithm changes. What We Offer Comprehensive Benefits: Includes health and well-being services. Paid Parental Leave & Return to Work Program: Support for new parents and caregivers with paid leave and a flexible phase-back schedule. Generous Paid Time Off: Includes Floating Holidays, Sick Time, Personal Days, and Summer Flex Fridays. Employee Discounts: Save on Fossil merchandise. EEO Statement At Fossil, we believe our differences not only make us stronger as a team, but also help us create better products and a richer community. We are an Equal Employment Opportunity Employer dedicated to a policy of non-discrimination in all employment practices without regard to age, disability, gender identity or expression, marital status, pregnancy, race, religion, sexual orientation, or any other protected characteristic.
Posted 2 months ago
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