Campaign Specialist People Staffing Solutions

2.0 - 6.0 years

0 Lacs

noida, uttar pradesh

On-site

As a Paid Search Specialist, you will be responsible for planning, executing, and optimizing paid search campaigns across Google & Bing. Your key responsibilities will include: - Conducting keyword research to identify relevant search terms. - Testing ad copies to improve click-through rates. - Optimizing landing pages to enhance user experience and conversion rates. - Monitoring key performance indicators (KPIs) such as CTR, CPC, CPA, and ROI to ensure campaign profitability. - Collaborating with analytics and creative teams to implement data-driven insights and improve conversions. Additionally, you will be expected to stay updated on SEM trends, bidding strategies, and platform changes to...

Posted 1 month ago

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SEM (Search Engine Marketing) Manager Elite Practice

3.0 - 7.0 years

0 Lacs

karnataka

On-site

As a SEM Specialist, you will be responsible for developing and executing comprehensive SEM strategies that align with overall marketing objectives and business goals. Your key responsibilities will include: - Conducting thorough keyword research to identify relevant and high-performing keywords. - Analyzing market trends, competitor activities, and industry best practices to inform strategy. - Defining key performance indicators (KPIs) and targets for SEM campaigns. - Creating, implementing, and managing PPC campaigns across platforms like Google Ads, Bing Ads, and other relevant search engines. - Writing compelling and effective ad copy that adheres to platform guidelines. - Managing and o...

Posted 2 months ago

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