About the Role We are looking for a highly motivated and creative Digital Marketing Executive (Fresher) to join our team. This is a full-time opportunity ideal for someone eager to build a career in digital marketing and contribute to business growth through innovative online strategies. Key Responsibilities Write compelling content for marketing campaigns and the company website. Assist in formulating effective digital strategies to strengthen our online presence. Manage and monitor company activity across key social media platforms (Facebook, Twitter, etc.). Support SEO initiatives including keyword research, image optimization, and on-page strategies. Design and distribute newsletters and promotional emails across various digital channels. Collaborate with graphic designers and other team members to enhance user experience. Measure and report the performance of all digital campaigns using tools like Google Analytics. Stay up-to-date with the latest digital marketing trends and tools. Required Skills & Qualifications Strong creative content writing skills ( must-have ). Basic understanding of digital marketing principles and best practices. Familiarity with SEO concepts and strategies. Exposure to web analytics tools (e.g., Google Analytics, WebTrends). Comfortable working with cloud-based tools (e.g., Google Sheets, Google Slides). Analytical thinking and a detail-oriented approach. Excellent verbal and written communication skills. A proactive attitude and eagerness to learn. Why Join Us? Opportunity to learn from experienced professionals. Gain hands-on experience in various aspects of digital marketing. Work in a supportive and growth-oriented environment.

Job Title: Digital Marketing & E-commerce Marketplace Specialist Location: Kolkata (Minto-Park) Job Type: Full-Time, On-site Reporting To: Head of Marketing About the Role: We are looking for a highly motivated and results-oriented Digital Marketing & E-commerce Marketplace Specialist to join our team. This role demands a strong background in SEO, paid advertising (Google & Meta Ads), and end-to-end management of e-commerce platforms such as Amazon, Flipkart, Myntra, eBay, Shopify, and Kmart. You will be responsible for driving traffic, optimizing listings, managing ad campaigns, and maximizing profitability across digital and marketplace channels. Key Responsibilities: 1. Search Engine Optimization (SEO) Develop and implement effective on-page and off-page SEO strategies. Conduct keyword research, competitive analysis, and site audits to improve ranking. Optimize content, metadata, and technical aspects of the website to enhance visibility and organic traffic. Monitor SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs. 2. Paid Advertising (Google & Meta Platforms) Plan, execute, and optimize PPC campaigns on Google Ads (Search, Display, Shopping). Manage Meta (Facebook/Instagram) Ads, including audience targeting, ad creatives, and performance tracking. A/B test ad creatives, placements, and bidding strategies to enhance conversion and ROI. Monitor campaign performance, budget pacing, and deliver regular performance reports. 3. E-commerce Marketplace Management Create and manage product listings, content, images, and pricing across platforms like Amazon, Flipkart, Myntra, eBay, Shopify, and Kmart. Coordinate promotions, discounts, and seasonal campaigns tailored to each marketplace. Analyze sales, traffic, and customer data to enhance performance and reduce costs. Ensure accurate product categorization, inventory sync, and timely fulfillment. 4. Analytics & Reporting Track KPIs and generate insights from tools like Google Analytics, Ads Manager, and marketplace dashboards. Present weekly/monthly performance reports, identifying opportunities and threats. Measure ROI and CAC (Customer Acquisition Cost) for each channel and make data-backed decisions. 5. Collaboration & Strategy Work closely with content creators, designers, and supply chain teams to ensure campaign and marketplace success. Stay updated with the latest e-commerce and digital marketing trends, tools, and best practices. Contribute to the overall digital marketing strategy and suggest new growth avenues. Qualifications & Skills: 5+ years of hands-on experience in digital marketing and marketplace management. Proven track record of successful SEO and paid advertising campaigns (Google & Meta). Proficiency in tools like Google Ads, Meta Business Suite, Google Analytics, Google Tag Manager, SEMrush/Ahrefs, and marketplace dashboards. Strong analytical and reporting skills with attention to detail. Experience in Shopify and managing online storefronts is highly desirable. Excellent communication, organizational, and project management skills. Self-driven, proactive, and capable of working independently in a fast-paced environment. Preferred Qualifications: Certification in Google Ads, Meta Ads, or HubSpot/SEO is a plus. Prior experience with international marketplaces or cross-border e-commerce is an advantage. What We Offer: Competitive salary and performance-based bonuses. Opportunity to work with a dynamic and collaborative team. Career development and upskilling opportunities. Exposure to a wide range of digital tools and global e-commerce platforms.

We are seeking an experienced Marketing Manager with comprehensive 360-degree marketing capabilities, including strong digital marketing expertise. This role is key to driving brand awareness, lead generation, market positioning, and executing digital marketing strategies for MedVoice within the U.S. healthcare industry. The ideal candidate will have a deep understanding of healthcare solutions and a strategic mindset to enhance our growth in the U.S. market. Key Responsibilities: Develop and execute a 360-degree marketing strategy for the U.S. healthcare sector, incorporating digital channels such as SEO, SEM, PPC, email, social media, LinkedIn, and content marketing to enhance brand visibility and generate leads. Oversee the creation of high-quality, engaging content across digital platforms to maintain consistent brand messaging that resonates with the target audience. Track, analyze, and report on campaign performance, using insights to refine strategies and optimize user experience. Lead and manage a team of digital marketing specialists, coordinating with sales, operations, and external agencies to ensure marketing efforts align with business objectives and promote MedVoice s services effectively. Research competitive trends and emerging technologies in the U.S. healthcare market to keep strategies relevant and impactful. Manage the marketing budget effectively, assessing ROI to ensure efficient use of resources and optimize campaign outcomes. Preferred Candidate Profile: Bachelor s degree in Marketing, Business, or a related field. 5+ years of experience in a marketing role, ideally within healthcare, B2B with a focus on the U.S. market. Proven expertise in both digital and traditional marketing strategies, with hands-on experience in digital tools (Google Analytics, HubSpot, SEMrush, etc.). Strong understanding of healthcare services marketing, particularly in the U.S. market. Excellent analytical, communication, and project management skills. Ability to thrive in a fast-paced, collaborative environment.

Learner at the heartPearson is a global education company*that helps people around the world to make progress in their lives through learning With a rich heritage that combines 150 years of experience in publishing with the latest learning technology and digital services, we help people to learn whatever, wherever and however they choose We are now transforming Pearson*to accelerate our activity in digital learning, education services and emerging markets This will enable us to make a lasting impact in helping to solve some of the most important challenges in global education BTEC qualifications, developed by Pearson in collaboration with industry experts, are globally recognized for their excellence in vocational education Designed to meet the high standards of todayworkforce, they equip students with practical skills and knowledge relevant to their chosen fields Offered in colleges and international schools, BTEC qualifications pave the way for global education and career opportunities, empowering ambitious students to achieve their aspirations Why we need youWe believe education is a vital force that can empower people, help them to reach their potential and contribute to more connected communities, all around the world Our strength comes from our outstanding people; our strong relationships in the education world; our expertise in using technology to help people learn; our global footprint and local reach; and our position as a profitable, global company with a unifying sense of purpose About the jobThis is an exciting role in the international marketing team of BTEC Qualifications where you will help develop and execute marketing campaigns and content to grow the awareness, perception, and adoption of BTEC and BTEC Higher Nationals in priority countries globally This is a remote role based in India which might require occasional visit to office in Noida Together with the full marketing team, you will help create the brand reputation amongst educators, consumers, (parents and learners), and more generally for all customers (teachers and lecturers, higher educators and employers etc ) through effective marketing strategies The goal is for BTEC and BTEC Higher Nationals to be perceived as THE career-focused qualification and, students and institutions to choose BTEC over the alternatives Key Accountabilities:Developand execute marketing strategies to enhance the awareness and the positive equity of the BTEC brand among different audiences in priority countriesDevelop and implement content for marketing activities that drive lead generation and adoption of BTEC qualifications amongst different educator groups;Creating and executing a social strategy aimed at engaging educators with the BTEC and BTEC Higher National subjects throughout the year including outside of main campaign periods Implementing an ongoing web strategy and plan that increases learner and educator engagement with our brand/content Assisting with the organisation of events and conferencesManage the production of marketing collaterals for multiple channels and campaigns, with elements such as press, print, sales collaterals across all digital and offline channels (, , email, social, websites, SEM/PPC, SEO, display, PR, etc )Creating multiple marketing collaterals such as sales brochures, event promotion, sales decks, website content, digital ads, social media content, testimonials, video scripts, emails for brand promotionWriting and proofreading copyWork closely with in-house or external creative agencies to design marketing materialsWorking in an agile way to be able to support on different projects and activity throughout the yearTracking and measuring the results of campaigns and reporting the results back to the business Internal and External stakeholdersThis is a marketing executive role which requires maintaining good direct and cross-functional relationships Key stakeholders include (without being limited to):Content writers, designers and other members of the Marketing teamSales teamsProduct teamsCustomer services and all customer-facing teamsExternal agenciesThe role will involve preparing for and participating in cross-functional meetings and presenting from time to time to stakeholder groups This is an executive level Business-to-Consumer (B2C) and Businessto-Business (B2B) Marketing role which will develop an individual in all areas of marketing The successful candidate will ideally have experience in:Driving Marketing success from customer insightsB2B marketing with experience in the execution of multi-channel campaigns which might include above-the-line elements such as , press, and across all other digital and offline channels (print, DM, email, social, sales, websites, SEM/PPC, SEO, display, PR, etc )Good digital marketing experience and proficiency in the most popular channels and tools (eg Linkedin, Snapchat, Instagram, Twitter, Facebook, email Marketing, Google Analytics, etc )Excellent ability at written communicationExcellent communication skills with a strong sense of teamwork and an ability to deal with stakeholdersStrong organisational skills and the ability to plan and prioritise work effectively Understanding of market segmentationWorked with agencies or in agenciesEssential:3-5 years of work experienceExperience of working at campaign executive level, Educated to degree level or equivalent, preferably in marketing or communications High level of enthusiasm and drive used to self-startResults driven with the energy and resilience to make things happenAbility to work collaboratively both internally and externallyCommercial mind setAbility to work under pressure, staying ahead of complex schedules, and seek to improve knowledgeA good working knowledge of Microsoft Office (i e Word, Excel and PowerPoint)Desirable:Good understanding of the UK or International education sectorExperience of working in international markets/ regionsAgency experienceAvailable to join immediatelyPearson competencies:Organisationally Agile*Adapts quickly to new situations where roles and work are not clearly defined Proactively seeks information to understand the reasons for change and adapts approach accordingly Influences without Authority*Conveys messages and clear outcomes to diverse audiences using the most effective channels in an easily understood, convincing and actionable manner Identifies stakeholders, seeks input and actively listens to build support and identify best solutions Prioritises and makes Effective Decisions*Breaks down work into manageable parts, assessing the priorities and schedule required to deliver on time Ensures the quality of the data provided to analyse possible solutions and support effective decision making Builds Relationships*Creates relationships with peers quickly and confidently, building trust and win-win partnerships Proactively networks with other teams to discuss common issues and share knowledge Outcomes Oriented*Differentiates between outputs and outcomes, working with a focus on achieving desired outcomes Understands the intended outcomes of own work and how they contribute to Pearsonbroader objectives including customers and learners Continuously Improves*Actively seeks opportunities for improvement and presents ideas for increasing effectiveness and efficiency of own work Demonstrates willingness and flexibility to adapt own approach to new ways of working to achieve improved outcomes E vidence Informed*Identifies and collects reliable data necessary to build evidence to enable and support decisions Organises and analyses information (into meaningful / related areas) to form robust, evidence-based conclusions Commercially Aware*Understands and can articulate Pearsonbusiness goals and what own business, own team and self do to contribute to Pearsonsuccess Uses that knowledge to identify better ways of working to meet those goals Digitally Focused*Understands and embraces how digital technology is changing education and assessment and the implications this has on own day-to-day work Recognises the opportunities digital technology creates for Pearson to increase its reach, generate profitable business opportunities and create more effective products for its market Driven by Customer and Learner Requirements*Understands customer/learner needs, what they value and why, and applies creative thinking to make a difference Makes decisions that have a positive impact on customer and learner issues for the benefit of Pearson overall Who we are:At Pearson, our purpose is simple: to help people realize the life they imagine through learning

We are looking for a Digital Marketing Intern to support the marketing initiatives of Solvative across digital platforms. Your primary focus will be on promoting our brand, services, and products, as well as contributing to marketing efforts for client projects. Youll collaborate with a passionate team of Solvers working across various layers of digital infrastructure. A strong commitment to teamwork, creativity, and producing high-quality content is essential. Experience- Fresher Responsibilities and Duties- Monitor and analyze website traffic using tools like Google Analytics and prepare internal performance reports. Plan and manage digital marketing campaigns across Facebook, Instagram, LinkedIn, and other relevant platforms. Optimize content across social media channels including Facebook, Twitter, Instagram, etc. Assist with on-site and off-site SEO analysis, including job post listings on various platforms. Contribute to the company s blog and assist in on-page and off-page SEO efforts. Generate creative ideas for content marketing and help update the website and Solvative s social channels. Create, edit, and publish engaging content, including blog posts, social media posts, and podcast materials. Promote Solvative s products and services across digital platforms to boost visibility and engagement. Execute social media strategies to improve reach, visibility, and audience engagement (likes, shares, retweets, etc.). Assist in designing and executing SMS and email marketing campaigns. Collaborate with the Digital Marketing team to run campaigns and achieve performance targets. Support in tracking and improving performance metrics and KPIs for the digital marketing function. Skills Understanding of digital marketing concepts, channels, and tools. Familiarity with Google Ads, Facebook Ads, LinkedIn campaigns, and SEO/SEM strategies. Basic knowledge of web analytics tools (e.g., Google Analytics). Strong communication and interpersonal skills. Analytical thinking and problem-solving attitude. Good understanding of design tools and content creation is a plus (e.g., Canva, Adobe Suite). Ability to work independently and collaboratively in a fast-paced environment. Preferred Qualifications: Pursuing or completed a degree in Marketing, Business, Communications, or a related field. What We Offer MacBooks for all team members. Flexible working hours to support work-life balance. Exciting and challenging projects that leverage cutting-edge AI technologies. Supportive and collaborative work environment. Professional growth and development opportunities.

We are looking for a results-driven E-commerce Manager to lead and grow our online business presence across marketplaces and brand-owned digital platforms.

Job Title : Manager, Marketing Operations(SEO) Work Location : Goregaon East, Mumbai Reports To Director Work Timings : Day Shift: 09:30am to 6.30 pm . Job Overview The selected candidate will lead a team of managers and team leads (team size ~50+ employees) supporting our largest revenue generating products Search Engine Marketing and Search Engine Optimization. This team comprises of specialists in managing digital campaigns for North America Markets across various verticals like automotive, home services, legal services and many more. This profile will be accountable to drive operational goals for 6000+ campaigns worth $1.5 mn in budgets. Major focus areas will be driving operational efficiencies, optimizing performance for certain key metrics like Cost Per Lead, Google Quality Score and optimum budget utilization and people management Key Objectives for this Profile: Delight end-advertiser with our delivery, drive continuous improvements on processes, quality of delivery, productivity and best practices across operations teams Build capability plans in line with new process being outsourced Stay informed on latest market and industry trends and infuse best practices into delivery wherever required Work collaboratively with customer facing teams and execute the goals agreed with the end advertiser Plan, create and execute a holistic digital strategy and programs towards meeting overall business objectives and goals like CPL (Cost Per Lead), Budget Utilisation, and Google Quality Score. Manage stakeholder relationships across all processes and deliver on the SLAs agreed Work with Leadership Team to set, refine and review goal progress Research emerging technologies as well as competitor's digital strategy for industry best practices and opportunities to improve internal tools and capabilities of the campaigns Mentor and coach individuals to create next line of leadership within the team. Drive hiring initiatives in collaboration with the HR team to get the right talent on board Qualification and Experience: Bachelors degree in Business Administration, Marketing, Computer Science, management information systems, or related discipline, MBA is preferred Overall, 10+ years of experience in Operations with 8 - 10 years of people management experience Experience in handling a team of 50+ members Understanding of SEM/ SEO/ Digital Paid Media is a plus Quality initiative skill Six Sigma/ Defect reduction technique, Project Management Proven ability to understand and manage complex systems Coaching and Leadership skills that bring out the best of team Key Competencies and Attributes: Strong experience in Operations coupled with Digital Marketing knowledge is a plus Strong written and verbal communication skills A creative and conceptual thinker with the ability to develop innovative campaign strategies to meet aggressive goals An analytical mindset and relentless drive for performance to optimize our digital campaigns and ROI A proven track record of delivering qualified search traffic to owned and earned channels / improving the quality of engagement in Search Campaigns Ability to operate on both a strategic and tactical level including, managing strategic partnerships, optimization programs, creative and content testing, and analytics. Excellent time and project management skills - Creativity, teamwork, and strong attention to detail Ability to drive and motivate the team to ex

Team Manager/AM/Manager SEM / SEO Experience Required : 8-13 Years Job Summary Part of the Middle Management the incubement Digital Marketing will manage a team of specialists in SEO & SEM to help carry out the tactical approaches. This role interfaces with internal customers and supports team in our international offices.The focus of the role is to manage the campaign life cycle, drive optimization based on best practices and advertiser inputs, retain the book managed (advertiser as well as budget) and maintain quality score above benchmarks defined. Job Description: • The candidate must be flexible and able to multitask across a variety of job duties Oversee and manage the assigned team of SEM & SEO analyst and drive campaign traffic and revenues Measure, report and optimize performance of all online marketing campaigns, and assess against KPIs set PPC: Manage monthly budget utilization, advertiser goals (CTR, CPC & CPL) and Quality score. Coordinate with international teams to publish the seasonal calendar for campaign updates SEO: implement SEO strategies (on page & off page) and best practices to increase organic traffic, clicks and impressions. Ensure team completes all task assigned by respective account managers and meets the SLA defined Ensure team meets its annual objectives • Coaching and development of team members • Manage career roadmap for team members Complete audits for the team assigned as per sample size agreed with the reporting manager Resource planning to ensure capacity is maintained at optimum level • Publish Weekly / Monthly Dashboard on SLAs / KPIs achieved Work closely with Quality & Training teams to drive continuous improvement initiatives Participate and contribute in calls with International teams, operational team meets & training sessions Look for areas of opportunity / gaps in process to improve efficiencies Key Competencies: • Good understanding of Online Marketing Industry (International) • Exposure to Search Engine Marketing, Search Engine Optimization, Display Advertising, Social Media, and email marketing Google AdWords / Google Analytics / Yahoo Bing Certified preferred Qualifications & Experience: • Graduation Mandatory Overall experience of a minimum 6 years Perks and Benefits • Meal coupons, Mediclaim, Term Insurance, and Centralized Transport Facility. Location : Jogeshwari, Mumbai – India Schedule : Full-Time Shift Timing: 9:30 AM to 6:30 PM

You will work on Indian and International Search Campaigns for the company (Budget ~1Cr per month)- Conduct keyword research on SEM rush to identify new opportunities - Create search campaigns on Google and Bing Ads ,

completion. Job Summary: The trainer needs to train people on different aspects of Digital marketing, such as Google Ads, Social Media Marketing, SEO, YouTube Marketing, website creation, etc. Candidates need to have at least one year of experience in digital marketing with hands-on experience in different areas like Google Ads, SEO, social media marketing, WordPress, etc. Roles and Responsibilities: Training & Mentoring: Deliver interactive and engaging training sessions on SEO, PPC, Google Ads, social media marketing, email marketing, affiliate marketing, content marketing, SMO, SEM, ORM, website design, web analytics, and other key digital marketing concepts. Practical Implementation: Guide students through hands-on execution of digital marketing strategies, ensuring they gain real-world experience. Lesson Planning & Curriculum Development: Design and develop structured lesson plans, course materials, and assignments aligned with industry trends and best practices. Demo & Query Resolution: Conduct demo sessions for prospective students and address queries through dedicated doubt-solving sessions. Student Engagement & Performance Monitoring: Assess student progress, provide feedback, and ensure they understand and apply digital marketing techniques effectively. Innovative Teaching Methods: Continuously enhance training methodologies to maximize student engagement, retention, and satisfaction. Multi-Assignment Handling: Take on multiple responsibilities, including curriculum enhancement, student mentorship, and training coordination. Passion & Leadership: Maintain a high-energy, passionate, and enthusiastic approach to teaching, fostering a motivating learning environment. Daily LOA: Conduct 3 weekday batches (Mon-Fri) of 2 hours each + 15 mins for Q&A and 1 weekend batch of 5 hours. Deliver demos, address student queries (in class & on call), and conduct technical interview rounds when not assigned a batch. Evaluate student assignments and manage the batch-wise date sheet daily. Support the team leader in assigned tasks. Offline batches require work from the office; online batches may be taken from home occasionally with prior approval. Maintain strict adherence to batch schedules to ensure timely syllabus completion. Required Candidate Profile: Must have 1 to 3 years of hands-on experience in various digital marketing domains such as SEO, SMO, Google Ads, content marketing, and other relevant areas. Should possess strong communication skills and the ability to convey concepts clearly and effectively. Must have a professional and confident personality, with the ability to engage and inspire students.

Experience Required: Minimum 6 years in SEO; experience in D2C startups is a strong plus Role Overview We are seeking an experienced and data- driven SEO Specialist to lead and optimize our organic growth strategy. The ideal candidate will have deep expertise in on- page, off- page, and technical SEO, and will play a key role in driving qualified traffic, improving keyword rankings, and growing our search visibility across key product categories. A background in scaling SEO for a D2C or fast- growth e- commerce brand is highly preferred. Key Responsibilities - Own and execute the complete SEO strategy, including on- page, off- page, and technical SEO. - Conduct detailed keyword research, content audits, and competitor benchmarking to identify ranking opportunities. - Optimize product pages, landing pages, and blogs for relevance, structure, and performance. - Manage link- building strategies and off- page initiatives to boost domain authority and referral traffic. - Conduct regular technical SEO audits to identify and resolve issues related to crawlability, indexing, site speed, schema, etc. - Collaborate with content, tech, and marketing teams to ensure SEO best practices are implemented across all platforms. - Monitor, track, and report on SEO KPIs, providing actionable insights for ongoing improvements. - Stay updated on search engine algorithm changes, SEO trends, and competitor movements. Qualifications & Skills - Minimum 6 years of hands- on experience in SEO (on- page, off- page, and technical). - Strong understanding of e- commerce SEO, site architecture, and content optimization. - Proven success in improving organic visibility, rankings, and traffic for consumer- facing websites. - Familiarity with tools like Google Search Console, Ahrefs, SEMrush, Screaming Frog, and GA4. - Working knowledge of HTML, CSS, and CMS platforms (Shopify or similar). - Experience in a D2C startup or high- growth e- commerce brand is a plus. - Strong analytical and communication skills, with a problem- solving mindset.

What this job entails: Customer understanding Be the voice of the customer internally Understand needs - even those that the customers themselves may not realize Stay on top of changing trends and strategic priorities through in-depth data analysis to predict customer behavior Pricing Develop the right pricing policy - identify opportunities for giving customers value through intelligent and limited discounting. Use discounting to drive portfolio mix and achieve strategic goals Merchandising Develop and execute plans to showcase the right products Identify cross-selling and upselling opportunities Own the customer experience in the category - make navigation, discovery easier. Save the customer time Identify the parameters customers use to make decisions and ensure catalog richness Marketing Work with marketing to identify the best RoI initiatives to build awareness and encourage trial across channels - SEM, SEO, TV Commercials, etc. Understand SEM, SEO and Email marketing - identify the right keywords, reduce SEM costs while increasing conversions of website visits to orders Promotions Create promotions to drive revenue, margins, etc. Own both creation and execution of promotions calendar including special occasions (Diwali, Valentine s day, etc.) Catalogue Own catalogue content creation - lead catalogue photoshoot & content creation, drive this via internal catalogue & marketing teams Drive better conversions through catalogue improvement & enhancement basis customer insights Operations Work with internal sourcing, quality & design team to track key project milestones, ensure processes are followed for review & reporting of the same Work with buying and sourcing teams to plan inventory & inwarding as per requirement, ensure inventory sufficiency & reduce non-selling inventory Associations and collaborations: The role requires close collaboration with following teams: Category Central Marketing Business Finance Analytics Inventory After sales Working@Flipkart Opportunity to work in a world class facility, with passionately driven team mates who ensure an environment of learning and growth while having fun. You get a chance to work with new generation of entrepreneurs and help them take their business to next level with the help of best-in-class technology Qualifications and experience: Educational background - Graduation, MBA is preferred Desire and ability to think like the customer Ability to translate strategies into execution plans and take them to completion Highly analytical Willing to take calculated risks to grow the category Excellent verbal and written communication with interpersonal skills Strong understanding of technology and business Must be willing to learn Ability to connect with people across teams & levels

Strong understanding of various digital marketing channels and their effective utilization. Proficiency in using web analytics tools (e.g., Google Analytics, Adobe Analytics). Experience with SEO/SEM tools and best practices. Required Candidate profile Familiarity with CRM systems (e.g., Salesforce, Hub Spot) is a plus. Familiarity with social media platforms and management tools. Manage campaign expenses, staying on budget, estimating monthly cost.

Responsibilities: Manage Google AdWords & social media campaigns Optimize website for search engines Analyze performance metrics and provide insights Develop digital strategies for lead generation

Digital Marketing, Social Media Marketing, SEO, Google Ads, Facebook Ads, Market Research, Handle Social Media Platform

Job Summary We are seeking a strategic and results-driven Marketing Manager to lead the planning and execution of marketing initiatives that drive brand awareness, lead generation, and customer engagement. The ideal candidate will have a strong grasp of current marketing tools and strategies and be able to lead integrated campaigns from concept to execution. Key Responsibilities Develop and implement comprehensive marketing strategies aligned with business goals. Plan and manage multi-channel campaigns to drive brand growth and ROI. Lead a team of marketing professionals, providing guidance, feedback, and support. Collaborate with cross-functional teams including Sales, Product, and Design. Analyse consumer behaviour, market trends, and competitor activity to inform strategies. Manage marketing budgets, ensuring cost-efficiency and high-impact delivery. Monitor campaign performance and generate regular performance reports. Oversee content creation for websites, blogs, social media, and advertising. Coordinate marketing efforts to support product launches, events, and promotions. Ensure brand consistency across all channels and touchpoints. Qualifications & Skills Bachelors degree in Marketing, Business, Communications, or related field (MBA is a plus). Minimum 3 years of experience in marketing, preferably in a mid-level or coordinator role. Proven experience in developing and executing successful marketing campaigns. Strong leadership, communication, and project management skills. Proficiency in digital marketing tools (e.g., Google Ads, SEO, social media platforms). Analytical mindset with the ability to interpret data and make data-driven decisions. Excellent copywriting and editing skills. Creative thinker with a keen eye for detail. Preferred Attributes Familiarity with CRM platforms and marketing automation tools. Strong network with media and advertising agencies.

* Plan and execute SEO, SEM, and social media campaigns to drive online visibility and engagement * Create and manage content across digital platforms while analyzing campaign performance using tools like Google Analytics.

Seeking a senior professional to lead the Social Media & Digital Marketing division. Responsibilities include campaign strategy, execution, monitoring, reporting, and client coordination for planning, approvals, and feedback. Required Candidate profile Must interact with senior clients, lead proactively, and own work. Expertise in social media, AI tools, analytics, paid campaigns, influencer/UGC strategies, and content propagation is essential.

About The Role Your Role Holistically drive how the business leverages searches to engage existing and prospective international consumers Maximize traffic and visibility from search engines through both paid and unpaid efforts for identified keywords Team player with superb collaboration and communication skills. Plan and manage website updates and online advertising campaigns in conjunction with the Marketing team to drive results Conduct various testing methods in design, layout, and advertising techniques in order to gain the most organic traffic and paid conversions Marketing Automation Specialist with experience in working with marketing automation, workflows and email marketing tools specifically Hubspot. The candidate should be Independent with strong functional expertise to manage and create a variety of workflows, email campaigns, including template designs, calls-to-action, split tests used in an email with assistance from content team to increase lead generation. Hands-on experience in email campaign delivery, setup & analytics. Understanding of CRM platforms, especially Hubspot. Excellent analytical, organizational & troubleshooting skills. Excellent spoken and written English with persuasive communication skills. Solid understanding of performance marketing, conversion, and online customer acquisition. Lead and drive social media marketing team KPIs. Coordinate and negotiate with internal and external stakeholders to improve team productivity and social media/content campaign effectiveness. Requirements 10+ Years in A digital marketing, performance-based marketing, marketing strategy, or search environment Set up and manage marketing automation through Hubspot. Successful business-to-business software content marketing experience. In-depth knowledge of how to use social media platforms for B2B marketing (LinkedIn, Facebook and Twitter). Develop and manage email and postal mail campaigns and nurture sequences. Work with partners for partnership press releases, webinars, and promotions. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new creative growth strategies Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. Experience in optimizing landing pages and user funnels. Drive funnel efficiencies of the leads generated from digital sourcing activities. Manage search metrics that ensure overall brand visibility and manage on-page & off-page SEO Measure traffic & page engagement metrics using Google Analytics. Email marketing for current customer base and prospects for continuous engagement and drive funnel growth Qualification Degree in Comp Science, Economics, Mathematics, Statistics, IT, Business, or other related fields; Masters degree preferred

About The Role eClerx OPERATIONS You will join a business that delivers continuous innovation and new business capabilities that meet and redefine the digital era's needs. You can transform the technology infrastructure of clients spanning around the globe, including top Fortune 100 companies. The MediaOps Instrumentation SME is responsible for planning and execution of Instrumentation (Tagging) projects for clients, creating new Tags and ensuring Tags are implemented as per the project requirements. Some key responsibility includes-. Work with marketing, Paid media agencies and Marketing Ops stakeholders for instrumentation requirements for campaigns Translate business requirements into technical specs for the technical team to implement/update the tags Co-ordinate with client product and relevant stakeholders on the required client instrumentation and End to End product flows Submit tag requests in project management workflow with requirements and provide use cases to the technical team. Review requirements and priorities for the backlog Coordinate and support troubleshooting of issues arising from instrumentation Work with the technical team to document tag firing conditions and support maintenance Validate tag post-implementation. Validate data accuracy in third-party tools vs. in-house analytics tools. Identify existing instrumentation in an in-house tool for data gap analysis Technical Skills: Minimum 4+ years of experience working for paid media projects and instrumentation projects Good understanding of the instrumentation process and various tags implementation process Good understanding of Paid media tools (Ad words, DV360, SA360, Facebook, LinkedIn, etc.) MS PowerPointGovernance meetings to provide updates based on the expectations of the target audience MS ExcelCreate and manage detailed project plan with specific tollgates, milestones, planned/actual start and closure date, responsibility and completion status Knowledge on any of the tag implementation tools like Adobe Launch, Tealium, Ensighten, Google Tag Manager. Good to have: Certification- On any tag implementation tools like Adobe Launch, Tealium, Ensighten, Google Tag Manager. Knowledge on Mobile Measurement Platform tools like mParticle, Kochava, Adjust Basic Qualifications: Should have approximately 4+ years of overall work experience Working knowledge of instrumentation/ Tagging Should have project/program management experience Bachelor's degree

About The Role Senior Process Manager - Paid Media Consultant Mumbai/Pune | Full-time (FT) | Technology Services Shift TimingsEMEA |Management LevelSPM | Travel RequirementsNA The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manger Roles and responsibilities: Able to quickly learn & adapt to new changes and process Excellent communication & stakeholder Management Good at training & documentation Collaborate with MarTech and Ops teams to implement functionalities and ensure operational readiness Exhibit strong communication skills to effectively manage stakeholder requirements and clearly articulate needs Act as a bridge between business and technical teams when necessary, ensuring seamless translation of business requirements into technical specifications and vice versa Proactively engage in project management activities including progress reporting, risk assessment, and mitigation strategies Ensure that all projects are delivered on-time, within scope and within budget Define project scopes and objectives, involving all relevant stakeholders and ensuring technical feasibility Develop a detailed project plan to track progress Use appropriate verification techniques to manage changes in project scope, schedule and costs Measure project performance using appropriate systems, tools and techniques Report and escalate to management as needed Create and maintain comprehensive project documentation Remain updated with developments in paid media platforms, applying insights effectively in daily operations Work with senior stakeholders and build alliances and partnerships with existing and new clients Prepare & present client facing weekly/ monthly/ quarterly business summary report Should be flexible in working hours Technical and Functional Skills: 8 to 10 years of Experience in Paid media campaigns e2e Management Hands on experience in any media platforms like Google, FB, Twitter, Bing, TTD, Linkedin etc. Proficient in at least either Display OR SEM / Social Channels; preferred to have both Understanding of Ad-Tech across any channels / platforms Able to understand all data & privacy laws and impact on media platforms Able to define and optimize deliverables and technical implementation with Ops teams Understand tagging, tracking and measurement for media campaigns Experience in any tag management system and mobile measurement platforms is a plus. About eClerx eClerx is a global leader in productized services, bringing together people, technology and domain expertise to amplify business results. Our mission is to set the benchmark for client service and success in our industry. Our vision is to be the innovation partner of choice for technology, data analytics and process management services. Since our inception in 2000, we've partnered with top companies across various industries, including financial services, telecommunications, retail, and high-tech. Our innovative solutions and domain expertise help businesses optimize operations, improve efficiency, and drive growth. With over 18,000 employees worldwide, eClerx is dedicated to delivering excellence through smart automation and data-driven insights. At eClerx, we believe in nurturing talent and providing hands-on experience. About eClerx Technology eClerxs Technology Group collaboratively delivers Analytics, RPA, AI, and Machine Learning digital technologies that enable our consultants to help businesses thrive in a connected world. Our consultants and specialists partner with our global clients and colleagues to build and implement digital solutions through a broad spectrum of activities. To know more about us, visit https://eclerx.com eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, per applicable law

About The Role The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates and supervisors. Process Manager Role and responsibilities: Data Analysis and Interpretation: Monitor and analyze social media conversations across various platforms using social media listening tools such as Talk walker, Meltwater, and Sprinkler. Gather valuable insights by analyzing social media volume and sentiment for both the brand and competitors. Utilize statistical techniques to quantify and measure the impact of social media efforts on brand reputation and engagement. Reporting and Presentation: Prepare comprehensive reports with visually compelling data visualizations, charts, and graphs to effectively communicate key findings to stakeholders. Regularly present actionable insights and recommendations to the marketing and management teams. Translate complex data into easily understandable and actionable insights for non-technical team members. End-to-End Analysis: Manage the entire process of data analysis from data collection and processing to final presentation. Use SQL and Python skills to efficiently process and manipulate large datasets. Social Media Strategy: Collaborate with the marketing team to align social media strategies with business objectives and marketing campaigns. Provide strategic recommendations to improve social media engagement, reach, and overall brand sentiment. Tools and Technology: Stay up-to-date with the latest social media listening tools and technologies, and suggest new tools that can enhance our data analysis capabilities. Technical and Functional Skills: Education and Experience Bachelor's degree in Marketing, Communications, Data Science, or a related field. Proven experience of 5-6 years in social media listening and analytics. A strong portfolio showcasing successful social media insights and reports. Technical Skills: Proficient in data analysis, data interpretation, and report writing. Advanced knowledge of Microsoft PowerPoint for creating impactful presentations. Strong skills in SQL and Python to handle and process large datasets efficiently. Social Media Listening Tools: Familiarity with social media listening tools like Talkwalker, Meltwater, Sprinklr, or equivalent platforms. Communication Skills: Excellent verbal and written communication skills. Ability to communicate complex technical concepts to non-technical team members. Analytical Mindset: Strong analytical and problem-solving skills with an attention to detail. Ability to think critically and make data-driven decisions.

About The Role The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manger Roles and responsibilities: Data Analysis and Interpretation: Monitor and analyze social media conversations across various platforms using social media listening tools such as Talk walker, Meltwater, and Sprinkler. Gather valuable insights by analyzing social media volume and sentiment for both the brand and competitors. Utilize statistical techniques to quantify and measure the impact of social media efforts on brand reputation and engagement. Reporting and Presentation: Prepare comprehensive reports with visually compelling data visualizations, charts, and graphs to effectively communicate key findings to stakeholders. Regularly present actionable insights and recommendations to the marketing and management teams. Translate complex data into easily understandable and actionable insights for non-technical team members. End-to-End Analysis: Manage the entire process of data analysis from data collection and processing to final presentation. Use SQL and Python skills to efficiently process and manipulate large datasets. Social Media Strategy: Collaborate with the marketing team to align social media strategies with business objectives and marketing campaigns. Provide strategic recommendations to improve social media engagement, reach, and overall brand sentiment. Tools and Technology: Stay up-to-date with the latest social media listening tools and technologies, and suggest new tools that can enhance our data analysis capabilities. Technical and Functional Skills: Education and Experience Bachelor's degree in Marketing, Communications, Data Science, or a related field. Proven experience of 5 to 7 years in social media listening and analytics. A strong portfolio showcasing successful social media insights and reports. Technical Skills: Proficient in data analysis, data interpretation, and report writing. Advanced knowledge of Microsoft PowerPoint for creating impactful presentations. Strong skills in SQL and Python to handle and process large datasets efficiently. Social Media Listening Tools: Familiarity with social media listening tools like Talkwalker, Meltwater, Sprinklr, or equivalent platforms. Communication Skills: Excellent verbal and written communication skills. Ability to communicate complex technical concepts to non-technical team members. Analytical Mindset: Strong analytical and problem-solving skills with an attention to detail. Ability to think critically and make data-driven decisions.

About The Role The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manager Roles and responsibilities: Lead the development and implementation of analytics strategies to support business objectives, leveraging Adobe Analytics, Understanding of TMS architecture & functioning. Expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Manage end-to-end analytics projects, from data collection and processing to analysis and reporting. Provide strategic guidance and direction to the analytics team, ensuring alignment with business goals and priorities. Oversee the design and execution of analytical models and algorithms to extract actionable insights from large datasets. Collaborate with cross-functional teams, to drive data-driven decision-making and optimize business performance. Stay current on industry trends and best practices in analytics, continuously seeking opportunities to enhance our capabilities and drive innovation. Mentor and coach team members, fostering a culture of collaboration, learning, and growth. Technical and Functional Skills: Bachelor or masters degree, MSc or MCA in computers or IT with 5+ years expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Excellent communication and interpersonal skills, with the ability to effectively communicate complex technical concepts to non-technical stakeholders Strong problem-solving and analytical skills, with the ability to think strategically and drive actionable insights from data. Strong proficiency in Tableau or similar data visualization tools, with the ability to create interactive dashboards and reports Intermediate to advanced JavaScript skills Basic to intermediate understanding of Adobe Target Knowledge of Adobe WebSDK, CDP and CJA is desired Ability to effectively manage multiple work assignments while being able to shift priorities Domain knowledge of various industries such as Banking, Retail, ecommerce etc. Excellent verbal and written communication skills Strong analytical, quantitative and problem solving skills

About The Role The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Set up user journey dashboards across customer touchpoints (web and mobile app) in Adobe analytics, GA4 and Amplitude and identify pain points, familiarity with auditing tags using Omibug, GA debugger and other relevant tools. Understanding and familiarity with cross-device analyses using combined reporting suites, virtual report suite and familiarity with people metric and data warehouse. Building complex segments in analytics tools by going through online user journeys, self-serving tag audit to build segments. Analysis of customer journey and recommend personalization tests on digital properties by using Adobe analytics, GA4, Amplitude or any equivalent tool, walk through of analysis outcome and come up with ideasto optimize digital user experience. Website and mobile app Optimization consulting for client accounts across industries (customer journey analyses and personalization). Familiarity with website measurement strategy, identifying key KPIs and define goals, integrating online and offline data and segmentation strategies. Connect with clients for business requirements, walk through analysis outcome and come up with ideas for optimization of the digital properties. Build analytical reports and dashboards using visualization tools like LookerStudio or PowerBI. Technical and Functional Skills: Bachelors Degree with overall experience of 6-10 years in digital analytics and optimization (Adobe Analytics, GA4, Appsflyer and Amplitude). Specialism- Adobe Analytics or GA4 and App analytics tools like Amplitude, Appsflyer, Visualization tools Expert-LookerStudio or PowerBI Certification in Adobe Analytics Business practitioner preferred. Ability to drive business inference from quantitative and qualitative datasets. Ability to collaborate with stakeholders across the globe. Strong communication, creative and innovation skills to help develop offerings to meet market needs.