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2 - 4 years

12 - 14 Lacs

Coimbatore

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Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together. Responsibilities Successfully managing day-to-day performance of campaigns across different DSPs including but not limited to DV360, Amazon and TTD. Able to ideate successful audience segmentation aimed at reaching a client goal. Able to execute optimizations aimed at exceeding KPIs; Set campaign "strategies", e.g. targeting, bidding, platforms, data usage, ideas, downstream client funnel optimization. Capable of analytical efforts to mine campaign, ad server, impression, and user data to identify optimization opportunities. Able to make compelling arguments based on data and results for more client data access. Working with agency team to develop best-inclass solutions based on available tech. Communicates day-to-day format, screen, inventory performance to clients and agencies as needed. Understands and can describe bottom up planning, how client goals and KPI’s to platform activation strategies/tactics across the funnel. Qualifications Minimum 6 years of experience in managing programmatic campaigns for large clients. Expert knowledge of digital programmatic buying with hands-on experience using demand-side platforms for large-scale clients. Working knowledge of the holistic digital landscape: video, display, social, programmatic, and marketing analytics. Able to proficiently describe all possible KPIs and how they fit into the customer journey. Comfortable thinking strategically and analysing performance in a continually evolving, dynamic environment. Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.

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5 - 7 years

6 - 9 Lacs

Bengaluru

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MedVoice is hiring a Senior Digital Marketing Executive responsible for developing, implementing, and managing marketing campaigns that promote MedVoice s services and products in the healthcare sector. This role demands creativity, strategic thinking, and analytical skills to drive online engagement, lead generation, and brand awareness. Responsibilities Develop and execute comprehensive digital marketing strategies aligned with business goals, including SEO/SEM, email marketing, social media, content marketing, and PPC campaigns. Oversee the creation of high-quality, engaging content tailored to various digital platforms to ensure it resonates with the target audience. Define and execute marketing and communication activities according to the marketing plan. Coordinate all marketing activities to generate leads. Collaborate with other teams to promote offerings. Work with and manage a team of SEO, PPC marketers, and other stakeholders to maintain MedVoice s digital presence. Maintain consistent brand messaging across all social channels. Identify, analyze, and measure trends and content to assess performance and optimize user experience. Inform clients and prospects of services through creative marketing strategies. Track the performance of all marketing campaigns. Education: Bachelor s/Master s degree in Marketing along with Digital Marketing Certification is required. Experience: Minimum of 5-7 years of experience in digital marketing, preferably in the healthcare industry. Skills: Strong understanding of digital marketing channels and tools. Proficiency in using analytics tools (e.g., Google Analytics, SEMrush, HubSpot). Excellent written and verbal communication skills. Ability to manage multiple projects and meet deadlines. Strong analytical and problem-solving skills. Experience with SEO/SEM, PPC, and social media advertising. Knowledge of healthcare industry regulations and compliance is a plus. Work Experience: 5-7 Years of Experience in Digital Marketing

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2 - 4 years

4 - 8 Lacs

Bengaluru

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PromptCloud is looking for a self-driven digital marketer with a flair for the technical side of things - digital and content marketing. As a digital marketing specialist, your primary objective would be to drive marketing-generated leads and web signups for the sales team through demand generation. This role is critical to the success of the business and will involve creating successful campaigns on multiple social media channels. Additionally, you will work with team members on handling Google Adwords and other paid channels, working on the segment marketing and helping to create and test ad copy, making landing page optimisation, sketching out the leads plan for future campaigns, and ultimately generating campaign insights. You are someone who takes initiative, learns quickly, and iterates effectively to thrive in a fast-paced environment. We have built a solid foundation in terms of web and social media presence, and content marketing. You will amplify the impact of these efforts and create innovative strategies to strengthen our marketing capabilities. Role and Responsibilities Core responsibility will be to manage and improve inbound leads and nurture it for better conversion across digital channels, especially with retargeting and drip email campaigns Plan and execution of social campaigns across LinkedIn, Facebook, Twitter, Quora and Reddit for multiple business and product lines Focus on setting the campaign for success with optimal targeting, optimization to achieve monthly signup and lead targets for each product line - across regions Draw meaningful insights from campaign data and identify potential opportunities for improving campaign ROI (key metrics - CPL, CTR, Form Fills) Manage third party listings and company profile across business directories Manage Agile CRM for campaigns and lead tracking Support and co-work with team members on digital marketing initiatives including SEO, webpage development, short form content development Qualification and Requirements 2 to 4 years experience in digital marketing and advertising (preferably B2B or SaaS) Understanding of digital paid media strategies (Google Search & Display, Paid Social - LinkedIn, Facebook, and Twitter. Knowledge on Quora, and Reddit will be an advantage) Demonstrable experience with email marketing, lead generation and SEM Understanding of analytics tools and the ability to set up tracking/ reporting mechanisms to capture key metrics Familiarity with web design and WordPress Having your own blog/website is a huge plus Perks: An environment where each employee is celebrated. A one-time home office setup allowance, monthly allowances for internet bills, child care allowance for new mothers/single parents. Half-yearly performance appraisals Flexible working hours Competitive salary

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3 - 6 years

6 - 10 Lacs

Bengaluru

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A Demand Lead is responsible for the design, development and optimization for omni-channel marketing programs associated with demand motions: 1.Strategy Planning & Customer Journey Design Understand the market landscape, business objectives, target personas, key use cases and product offers for your product Translate business objectives into actionable marketing outcomes across the funnel Create an omnichannel digital journey for key audiences, including but not limited toorganic search, paid search, web, email, and routing Ongoing experimentation and manical focus on outcomes Ongoing experimentation and maniacal focus on outcomes Design the customer journey for specific segments across strategic accounts 2.Execution Orchestration Communicate demand strategy to relevant stakeholders, including but not limited toPLG team, digital stakeholders, geo hub teams, field marketing, BU stakeholders etc. Manage the execution of actions for your specific PLG product team Partner with content, digital, and email experts to create & execute an omnichannel experimentation plan 3.Performance Optimization Understand brand to demand performance trends for the assigned product & optimize performance issues Deep analysis of marketing performance across aspects such as tactic type, content asset, channel, audience segment or business line Evaluation of relevant KPIs (such as impressions, web traffic, organic search performance, leads, pipeline or wins) with a keen eye on benchmarks and yield rates Readiness to explain emerging performance opportunities or challenges Strategies to deliver “next best actions” and support targeted pipeline coverage and revenue for the business Insight into action – cycling of performance insights directly back into planning and orchestration Required education Master's Degree Preferred education Master's Degree Required technical and professional expertise 10+ years relevant work experience, including experience in a digital marketing Deep critical thinking skills and curiosity to pursue open-ended problems Strong presentation skills and ability to effectively communicate data and action plans to stakeholders and leadership Understands Geo/Market strategies and localization requirements Business acumen with the ability to develop data-driven business recommendations Demonstrated ability to multitask and prioritize with a proven ability to meet tight deadlines Preferred technical and professional experience 6+ years experience in omni-channel demand generation or related role

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3 - 8 years

4 - 8 Lacs

Bengaluru

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Develop product domain knowledge and understanding of its key users and market. Define and lead research activities for your Product in alignment with project strategy, timeline and roadmap milestones. Help align 3-in-a-box teams to research insights, utilize research insights to drive prioritization of product backlog and roadmap. Help define user experience goals and design principles. Closely partner with Product management and development to cultivate, manage, and administer sponsor user relationships. Develop strong storytelling capabilities. Be an active member of Product squad(s) by attending and presenting playbacks, coaching designers, providing input in the prioritization of Product backlog. Act as the voice of the customer. Build your eminence with our customer base and the external business industry you engage with. Required education Bachelor's Degree Preferred education Bachelor's Degree Required technical and professional expertise A minimum of 3 years of experience in product or service design. A minimum of 3 years of experience in developing research plans and executing research deliverables on design projects. A minimum of 3 years of experience working with product managers and engineers. A minimum of 3 years of experience with research tools and analytics tools. Portfolio of projects that shows a breadth of complex, technically- oriented projects and demonstrates your skills as a design researcher. Experienced-level design research skills Experience with IBM-preferred research tools, including Alchemer, UserInterviews and AirTable. Experience in defining and executing UX Metrics assessments. Competency with standard presentation programs Powerpoint &Keynote Preferred technical and professional experience At least 3 years of experience in prioritizing and delivering roadmaps as part of a development organization. Ability to understand customer needs, gather feedback, and incorporate customer insights into the development and enhancement of solutions to ensure customer satisfaction. Strong analytical and problem-solving skills, with the ability to make data-driven decisions. Strong communication and interpersonal skills, with the ability to articulate the value proposition of compilation technologies, communicate product requirements, and effectively engage with stakeholders at all levels. An understanding of and experience in product management principles, including market analysis, product roadmap development, feature prioritization, and stakeholder management.

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2 - 4 years

4 - 6 Lacs

Panchkula

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We are seeking a dynamic and results-driven Digital Marketing Specialist to join our team. The ideal candidate will have a passion for digital marketing, a strong understanding of various online channels, and a proven track record of driving successful digital campaigns. Responsibilities: Develop and Execute Digital Marketing Strategies: Plan, execute, and optimize comprehensive digital marketing campaigns to increase brand awareness, drive traffic, and generate leads. Utilize various channels such as social media, email marketing, content marketing, SEO, and PPC to achieve marketing objectives. Content Creation and Management: Create engaging and relevant content for various digital platforms, including websites, social media, blogs, and email. Manage content calendars, ensuring consistent messaging and alignment with overall marketing strategy. Social Media Management: Develop and implement social media strategies to build brand presence and engage with the target audience. Monitor and analyze social media performance, and adjust strategies as needed. SEO and SEM: Optimize website content for search engines to improve organic search rankings. Manage and optimize paid advertising campaigns (Google Ads, etc.) to maximize ROI. Email Marketing: Design and execute email campaigns to nurture leads, promote products/services, and drive customer retention. Monitor email performance metrics and implement improvements based on results. Analytics and Reporting: Utilize analytics tools to track and report on key performance indicators (KPIs). Provide regular reports and insights on campaign performance, making data-driven recommendations for improvement. Collaboration: Work closely with cross-functional teams, including sales, design, and product teams, to ensure cohesive and effective marketing strategies. Stay Updated on Industry Trends: Keep abreast of industry trends, emerging technologies, and digital marketing best practices to continually improve strategies. Qualifications: Bachelors degree in digital marketing in a related field. Proven experience in digital marketing with a strong portfolio of successful campaigns. Solid understanding of SEO, SEM, social media, content marketing, and email marketing. Proficiency in digital marketing tools and platforms. Strong analytical skills and the ability to interpret data to drive decisions. Excellent written and verbal communication skills. Creative thinking and problem-solving abilities. Ability to multitask and manage projects with tight deadlines.

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2 - 4 years

4 - 6 Lacs

Kolkata, Mumbai, New Delhi

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About Subskribe Subskribe is a cutting-edge AI-native CPQ (Configure, Price, Quote) platform specifically designed for fast-growing SaaS companies with enterprise needs. Recognized as the #1 customer-rated CPQ, billing, and revenue recognition platform on G2 for seven consecutive quarters, Subskribe unifies the entire quote-to-revenue process in a single, intuitive system. The platform features DealDesk AI, an intelligent solution that eliminates deal friction and accelerates time-to-close through AI-powered guided selling, smart summarization, and conversational support. Trusted by industry leaders like Zip, Beamery, and Chainguard, Subskribe enables businesses to create complex quotes in seconds, streamline approvals, automate subscription management, and close deals faster all while providing powerful analytics that fuel growth. With implementation timelines measured in weeks rather than years, Subskribe is revolutionizing how modern revenue teams operate in the subscription economy.RetryClaude can make mistakes. Please double-check responses. Position Overview We are seeking a versatile Marketing Specialist based in India to join our team. This role will work directly with Subskribes leadership to conceptualize, develop, and execute marketing initiatives across multiple channels. This is an exciting opportunity for a marketing professional who wants broad exposure and hands-on experience in a fast-paced startup environment. This job requires working late - youll need to be prepared to work until 11am California time (PST/PDT) every day of the week. Key Responsibilities Collaborate closely with leadership to develop marketing strategies aligned with company goals Execute multi-channel marketing campaigns from concept to completion Create and manage content for social media, email, blog, and other platforms Analyze campaign performance and provide data-driven recommendations Assist with event planning and coordination Help build and maintain the companys brand identity across all touchpoints Support lead generation efforts through various marketing activities Stay current with industry trends and competitor activities Qualifications 2-4 years of experience in marketing, preferably in B2B SaaS or technology Bachelors degree in Marketing, Communications, Engineering, or related field, or an MBA Ability to deeply understand a complex enterprise software product Strong written and verbal communication skills in English Experience with digital marketing tools and analytics platforms Ability to work independently and manage multiple projects simultaneously Creative thinking with a data-driven mindset Adaptable and comfortable working in a fast-paced environment Preferred Skills Experience with marketing automation tools (HubSpot, Marketo, etc.) Basic graphic design abilities (Canva, Adobe Creative Suite) Familiarity with SEO/SEM principles Content marketing experience CRM experience What We Offer Opportunity to shape marketing function in a growing startup Direct exposure to leadership team and strategic decision-making Competitive compensation package Flexible work arrangements Professional development opportunities A collaborative, innovative work culture Location This position is based in India with flexible work options. If youre a self-starter who enjoys wearing multiple hats and wants to make a meaningful contribution to a growing company, wed love to hear from you!

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2 - 5 years

4 - 7 Lacs

Meerut

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1. Working in all areas of SEM, including PPC, SEO, SMO and Social media channels and updating our blog. 2. Execute and manage all online marketing activities (SEO / SEM / PPC / SMO, Google Ad-words / Social Media Marketing / Content Marketing / Email marketing etc.) including campaign management, keywords targeting, optimization based on data-driven strategies, etc. 3. Creating/Managing campaigns on Facebook, Instagram, LinkedIn and other social media networks. 4. Optimizing ad copies and landing pages for better results 5. Experiment with various advertising channels and track conversions to figure out - what works best for the company. 6. Creating/Managing Paid Campaigns on Google Ad-words & Display Networks 7. Keyword research using various tools 8. Generating reports & analyze account performance

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2 - 7 years

4 - 9 Lacs

Noida

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Job Summary: The Marketing Operations Specialist will serve as the backbone of our marketing efforts, ensuring seamless processes, data-driven decision-making, and the effective use of marketing technology (martech). You will play a key role in integrating tools, optimizing workflows, and supporting marketing campaigns to align with our strategic goals to grow and win new business. Experience in the BPO industry is a plus, helping us better connect with our core audience. This role will not have any direct reports, but this is expected to evolve as our marketing campaigns grow in complexity. This role will report into the Director of Sales Enablement based in the U.S. on Eastern Standard Time. Key Responsibilities: Manage and optimize the marketing tech stack, ensuring all tools are integrated and used effectively. Develop and maintain dashboards and reports to track the performance of marketing campaigns, ABM initiatives, and overall marketing effectiveness. Provide regular reporting and insights to the marketing and leadership teams, highlighting trends, opportunities, and areas for improvement. Oversee marketing processes to improve efficiency, scalability, and quality across campaigns. Collaborate with cross-functional teams, including sales, product marketing, and customer success, to streamline operations. Maintain and analyze marketing data, providing actionable insights to inform campaign strategies and measure ROI as well as ensuring data accuracy and integrity across systems. Support Account-Based Marketing (ABM) initiatives to drive engagement with key accounts. Develop and document workflows, processes, and best practices for marketing operations. Assist with marketing activities tailored to the BPO industry, including lead generation, event marketing, and customer retention strategies. Must be available to work in Eastern Standard Time Zone (U.S.), a hybrid schedule can be considered. Qualifications: 2+ years of experience in marketing operations or a related field. Familiarity with martech tools such as CRM systems (e.g., Salesforce, HubSpot), marketing automation platforms (e.g., HubSpot), sales intelligence and ABM platforms (e.g., ZoomInfo, 6Sense, Demandbase), analytics tools (e.g., Google Analytics, Databox, HubSpot), SEO/SEM platforms (e.g., SEMRush), sales enablement platforms (e.g., Highspot, Seismic, Allego). Proficient understanding of the BPO industry and ideal customer profiles that buy from BPOs. Strong analytical skills and proficiency in data interpretation and reporting. Excellent organizational skills with a keen eye for detail and process optimization. Ability to work collaboratively across teams and manage multiple priorities effectively. Strong communication skills and a proactive mindset. Preferred Qualifications: Experience with ABM strategies and campaigns. Advanced proficiency in creating and interpreting marketing analytics dashboards and reports. Experience using analytics tools like Google Analytics, Databox, or similar platforms. Ability to present complex data in a clear and actionable format to stakeholders. Knowledge of data privacy regulations (e.g., GDPR, CCPA). Background in supporting global marketing campaigns. What We Offer: A collaborative and inclusive work environment. Opportunities for professional growth and development. The chance to contribute to a dynamic team driving innovation in CX.

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4 - 9 years

6 - 11 Lacs

Pune

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Digital Marketing Specialist Pune, Maharashtra Work Type: Full Time Metron Security is seeking a results-oriented and analytical Digital Marketing Specialist to join our dynamic team. Youll be instrumental in enhancing our digital presence, leveraging data to drive conversions, and staying ahead of the curve in the ever-evolving marketing landscape. If youre passionate about SEO, analytics, and turning insights into impactful actions, wed love to hear from you! Responsibilities: Campaign Strategy Execution: Define a comprehensive campaign journey, including the optimal program mix, detailed content plan, global campaign calendar, and necessary resource allocation required to execute initiatives effectively. Holis ti c Digital Program: Develop and manage a comprehensive view of digital programs encompassing display advertising, SEO, SEM, organic social media, content syndication, editorial initiatives, and engaging inbound web experiences. G o-to-Market Alignment: Collaborate with Corporate Communications and Social Marketing teams to synchronize campaign timing with product launches and broader corporate initiatives for maximum impact. Cross-Functional Collaboration Goal Achievement: Coordinate closely with Sales Enablement, Product Marketing, Content Marketing, Channel, and Field Marketing to ensure campaign tactics support and exceed pipeline and revenue goals. Stakeholder Reporting Communication: Provide regular updates to key stakeholders regarding campaign strategies, deliverables, timelines, and performance metrics to ensure transparency and alignment. Compelling Campaign Development : Partner with Product Marketing and Content Marketing teams to develop compelling campaign themes that align with product messaging and resonate with targeted audience segments. Required Skills Experience: Minimum of 4 years of demonstrable experience in Digital Marketing. Hands-on experience with various ad-tech platforms, email marketing tools, webinar platforms, and marketing automation systems. Proficiency with marketing analytics tools such as Google Analytics, Google Search Console, Google AdWords, and similar platforms. Proficiency in writing and editing high-quality marketing content across diverse formats and platforms. Strong understanding of lead-nurturing strategies and funnel optimization. In-depth knowledge of technology markets, especially within cloud security, networking, endpoint solutions, or enterprise infrastructure, is a significant advantage. Excellent communication, collaboration, and project management skills. Bonus Points: Experience with Google Ads, Bing Ads, social media advertising platforms, and marketing automation tools. Working knowledge of HTML, CSS, and basic website development principles. Experience with competitor analysis tools like Aherfs,DeepCrawl, Moz, or SemRush.

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8 - 15 years

25 - 30 Lacs

Mumbai, New Delhi, Bengaluru

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Overview: We are seeking a visionary Director of People Insights & AI Strategy to lead a cutting-edge, enterprise-wide approach to workforce intelligence. This leader will serve as a trusted advisor to the Executive Leadership Team (ELT) and the HR Senior Leadership Team (HRSLT) , translating data into bold strategies that shape talent decisions and business outcomes. In this role, youll elevate our People Insights function into a strategic, AI-enabled powerhouse embedding predictive, prescriptive, and generative analytics into how we manage, develop, and invest in our global workforce. From succession planning to workforce design, you will be the voice of data in the most critical talent and business conversations. Key Responsibilities: Strategic Executive Influence (30%) Deliver high-impact insights and advisory support to the ELT and HRSLT shaping talent strategies, workforce investments, and organizational decisions with data-driven narratives and real-time analytics. AI-Driven Talent Intelligence (25%) Have experience with AI/ML solutions (e.g., talent segmentation, skills inference, generative AI for workforce planning) that anticipate trends, uncover risks, and identify opportunities for growth and optimization. Enterprise Decision Support (20%) Lead talent intelligence initiatives that inform M&A assessments, org design, strategic workforce planning, and culture evolution connecting people data to business outcomes. Advanced People Analytics & Workday Integration (15%) Guide robust statistical and machine learning analyses (e.g., SEM, clustering, forecasting, predictive modeling). Bridge analytics platforms with Workday to extract and operationalize insights across the talent lifecycle. Global Team Leadership (10%) Lead and evolve the People Insights team into a world-class function. Champion a culture of data literacy across HR through tools, enablement, and strategic partnerships. Qualifications: 10-15 years of progressive experience in People Analytics, Data Science, Strategy, or Organizational Effectiveness with significant exposure to executive-level influence. 8+ years leading high-performing teams, ideally in a global, matrixed organization. Deep fluency with Workday including data extraction, integration, and reporting and the ability to bridge it with analytics tools and platforms. Proficiency in Python, R, SQL, Power BI/Tableau, and cloud environments (Azure, AWS, or GCP). Proven ability to communicate complex insights through clear storytelling that drives action at the highest levels. Key Skills Analytics, Change Management, Data Science, Generative AI, Leadership, Organizational Analytics, Organizational Development (OD), People Analytics, Talent Intelligence, Workforce Analytics What s In It For You Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle. Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses. Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program. Diversity, Equity & Inclusion: It s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities. Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program. Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives. Don t meet every single requirementApply anyway. At Tech Data, a TD SYNNEX Company, we re proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you re excited about working for our company and believe you re a good fit for this role, we encourage you to apply. You may be exactly the person we re looking for! We are an equal opportunity employer and committed to building a diverse team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment based on merit, without regard to race, colour, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law. To support our diversity and inclusion efforts, we may ask for voluntary gender disclosure information. This data will be used solely to improve our hiring practices and ensure fair treatment for all candidates.

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1 - 3 years

2 - 6 Lacs

Kolkata

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We are looking for a creative and data-driven Digital Marketing Executive to join our team at RealBooks in Kolkata. This role involves planning and executing digital marketing campaigns, analyzing performance metrics, managing content across channels, and working closely with the design and product teams to boost online presence and lead generation. Posted 1 days ago Career Details - RealBooks home / career Job Overview We are looking for a creative and data-driven Digital Marketing Executive to join our team at RealBooks in Kolkata. This role involves planning and executing digital marketing campaigns, analyzing performance metrics, managing content across channels, and working closely with the design and product teams to boost online presence and lead generation. Roles & Responsibilities Plan and execute digital marketing strategies across SEO, SEM, email, and social media platforms Manage and grow RealBooks presence on LinkedIn, Instagram, and other relevant channels Work with the content and design teams to create engaging campaigns and promotional materials Monitor website traffic and campaign performance using tools like Google Analytics, Search Console, and AdWords Optimize content for SEO to improve search rankings and organic reach Stay updated with the latest trends and tools in digital marketing Assist in developing lead generation strategies and performance reports Requirements Bachelor s degree in Marketing, Digital Media, Communications, or a related field 1 to 3 years of experience in digital marketing, preferably in B2B or SaaS domains Strong understanding of SEO, Google Ads, Meta Ads, and analytics tools Experience with social media management and content planning Basic knowledge of email marketing and automation tools Creative mindset with strong analytical skills Knowledge and experience with GST and TDS regulations and returns. Excellent written and verbal communication Based in Kolkata and willing to work from the office

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8 - 15 years

35 - 40 Lacs

Mumbai, New Delhi, Bengaluru

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Overview: We are seeking a visionary Director of People Insights & AI Strategy to lead a cutting-edge, enterprise-wide approach to workforce intelligence. This leader will serve as a trusted advisor to the Executive Leadership Team (ELT) and the HR Senior Leadership Team (HRSLT) , translating data into bold strategies that shape talent decisions and business outcomes. In this role, youll elevate our People Insights function into a strategic, AI-enabled powerhouse embedding predictive, prescriptive, and generative analytics into how we manage, develop, and invest in our global workforce. From succession planning to workforce design, you will be the voice of data in the most critical talent and business conversations. Key Responsibilities: Strategic Executive Influence (30%) Deliver high-impact insights and advisory support to the ELT and HRSLT shaping talent strategies, workforce investments, and organizational decisions with data-driven narratives and real-time analytics. AI-Driven Talent Intelligence (25%) Have experience with AI/ML solutions (e.g., talent segmentation, skills inference, generative AI for workforce planning) that anticipate trends, uncover risks, and identify opportunities for growth and optimization. Enterprise Decision Support (20%) Lead talent intelligence initiatives that inform M&A assessments, org design, strategic workforce planning, and culture evolution connecting people data to business outcomes. Advanced People Analytics & Workday Integration (15%) Guide robust statistical and machine learning analyses (e.g., SEM, clustering, forecasting, predictive modeling). Bridge analytics platforms with Workday to extract and operationalize insights across the talent lifecycle. Global Team Leadership (10%) Lead and evolve the People Insights team into a world-class function. Champion a culture of data literacy across HR through tools, enablement, and strategic partnerships. Qualifications: 10-15 years of progressive experience in People Analytics, Data Science, Strategy, or Organizational Effectiveness with significant exposure to executive-level influence. 8+ years leading high-performing teams, ideally in a global, matrixed organization. Deep fluency with Workday including data extraction, integration, and reporting and the ability to bridge it with analytics tools and platforms. Proficiency in Python, R, SQL, Power BI/Tableau, and cloud environments (Azure, AWS, or GCP). Proven ability to communicate complex insights through clear storytelling that drives action at the highest levels. Key Skills Analytics, Change Management, Data Science, Generative AI, Leadership, Organizational Analytics, Organizational Development (OD), People Analytics, Talent Intelligence, Workforce Analytics What s In It For You Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle. Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses. Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program. Diversity, Equity & Inclusion: It s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities. Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program. Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives. Don t meet every single requirementApply anyway. At Tech Data, a TD SYNNEX Company, we re proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you re excited about working for our company and believe you re a good fit for this role, we encourage you to apply. You may be exactly the person we re looking for! We are an equal opportunity employer and committed to building a diverse team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment based on merit, without regard to race, colour, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law. To support our diversity and inclusion efforts, we may ask for voluntary gender disclosure information. This data will be used solely to improve our hiring practices and ensure fair treatment for all candidates.

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6 - 8 years

9 - 13 Lacs

Bengaluru

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Job Description About the Role We re looking for a data-driven, hands-on Digital Marketing Lead to build and scale a high-performance growth engine for Finmo. You ll lead core demand generation programs across paid media, SEO, website optimization, and account-based marketing, owning the full funnel from awareness to qualified lead. You ll also bring deep expertise in HubSpot, building and optimizing marketing automation flows that convert. This is a strategic and execution-focused role, ideal for someone who thrives on testing, optimization, and driving measurable growth in a B2B fintech environment. What You ll Do Performance Marketing & ABM Plan and execute high-performing paid media campaigns across LinkedIn, Google, and other digital channels to drive brand awareness, lead generation, and pipeline growth Build and scale Account-Based Marketing (ABM) programs targeting CFOs and finance leaders across mid-market companies using a combination of online tactics (paid media, email nurtures, content personalization) and offline initiatives (executive roundtables, intimate events, direct mail) Work closely with sales to align on target accounts, personalize outreach strategies, and optimize conversion across the ABM funnel Track campaign performance across channels and accounts, continuously optimizing based on insights and business outcomes Marketing Automation & CRM (HubSpot) Build and manage HubSpot workflows for lead nurturing, scoring, segmentation, and lifecycle campaigns Execute email marketing programs that engage prospects and retain customers Maintain CRM hygiene and ensure smooth integration between marketing and sales funnels Funnel Analytics & Optimization Own performance reporting across all digital channels and lead stages, from impressions and clicks to MQLs and pipeline contribution Run experiments and A/B tests to improve conversion rates and ROI SEO, SEM and Website Optimization Own and manage Finmo s overall SEO strategy, focusing on performance monitoring, content gaps, and keyword opportunities while working closely with external SEO agencies for execution Oversee SEM strategy, including managing paid search campaigns across Google Ads and other platforms to drive targeted traffic and improve keyword rankings Optimize the Finmo website to improve user journeys, conversion rates, and organic lead generation Qualifications Required knowledge and experience 6-8 years of experience in digital marketing, ideally in B2B SaaS or fintech Familiarity with ABM tools and strategies targetin

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2 - 4 years

2 - 3 Lacs

Hyderabad

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Job Title: Digital Marketing Specialist Employment Type: Contract to Full-time Duration: Upto 12 months, and possible Extension Experience: Minimum 2 years Working Hours: 9 AM - 5 PM (Mon-Sat) Location: L.B.Nagar, Hyderabad, India Package: Upto 3 Lacs Per Annum (Based on experience) Start Date: Immediately Send Resume/CV to: info@vnexusglobal.com Contact: +91-7816058298 VNexus Global - IT & Consulting Services in collaboration with the USA partner Dataqrypt is looking for a Digital Marketing Specialist to join our dynamic team and embark on a rewarding career journey. The right candidate must possess a passion for Digital Marketing and proven expertise in managing Social media campaigns, creating engaging content, and leveraging ads. Having experience utilizing AI tools is an asset. Responsibilities: Develop and implement end-to-end digital marketing strategies for various industries. Plan and manage SEO, SEM, Social Media, Content/Email/Affiliate Marketing and paid ad campaigns. Monitor and optimize Google Ads, Facebook Ads, LinkedIn Ads, and other PPC campaigns. Conduct keyword research, competitor analysis, and performance tracking. Create content, Design & Develop and websites to ensure consistent branding. Oversee website traffic, conversion rates, and engagement metrics using Google Analytics, Search Console, and other tools. Create and manage digital marketing reports and provide strategic recommendations. Required Skills: Minimum 2 years overall experience in Digital Marketing. Strong knowledge of SEO, PPC, Social Media Marketing, and Content Strategy. Hands-on experience with Google Ads, Facebook Ads Manager, LinkedIn Ads, and other paid platforms. Proficiency in Google Analytics, Search Console, Tag Manager, and marketing automation tools. Proficiency in WordPress, Webflow, Shopify, or other CMS platforms. Experience with UI/UX design tools like Figma, Adobe XD, or Sketch etc. Strong communication and Ability to handle multiple projects and meet deadlines efficiently. Coordinate with Vendors/Clients to improve the Business. Self Learner, Able to work independently, Have Good verbal/written communication skills. Perks: Experience Letter from the U.S. Corporate Headquarters. Star Performer Certificate (if eligible). Letter of Recommendation and References upon request. Contact: Suman Ph: +91-7816058298 Email: info@vnexusglobal.com

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5 - 10 years

2 - 2 Lacs

Mohali, Oman

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Looking for digital marketing Executive with graphic design experience. Role & responsibilities Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media (Twitter(X), Facebook, Insta, LinkedIn etc.) Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness. Be actively involved in SEO efforts (keyword, image optimization etc.) Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update websites. Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.) Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendors Preferred candidate profile Graphic Designing experience in photoshop, Illustrator, etc. Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Working knowledge of ad serving tools (e.g., DART, Atlas) Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.) Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skills BSc/BA in marketing or relevant field Duty station : Mohali, Punjab

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2 - 6 years

1 - 6 Lacs

Bengaluru

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About us: Edumilestones (etsb: 2010), is a B2B company. At core, we are a premium training and technology solutions and service provider helping set up, establish and scale independent business ventures into the field of career counselling and study abroad counselling across 30+ countries. Job Overview: Were looking for a passionate and results-driven Digital Marketer to join our dynamic team and play a pivotal role in shaping the future of our marketing strategy and lead generation efforts. If you're a go-getter with a creative mindset and thrive in a fast-paced environment, this is your opportunity to make a tangible impact. As the Digital Marketing Strategist , you will be responsible for developing, executing, and optimizing innovative lead generation marketing strategies that drive business growth, generate quality leads, and enhance brand visibility. You will lead all aspects of our marketing function, from digital campaigns and content marketing, webinars, and lead generation and nurturing. Key Responsibilities: Lead Generation Strategy Develop and execute targeted lead generation strategies for the educational and edtech markets. Create integrated marketing plans utilizing both online and offline channels to capture and engage leads, especially targeting educational institutions, educators, and edtech professionals. Digital Marketing & Campaign Execution Plan, launch, and optimize digital marketing campaigns across social media, search engines, and relevant industry platforms. Manage content marketing strategies to engage and educate audiences through blogs, articles, and educational resources. Utilize SEO and SEM best practices to boost online visibility and drive high-quality traffic. Email Marketing Design and implement targeted email marketing campaigns to nurture leads and promote valuable content and events. Analyze email campaign performance and optimize messaging for better engagement and conversion. Webinars & Virtual Events Plan, coordinate, and host webinars and virtual events focused on educational trends and our products/services. Develop engaging presentations that highlight our value proposition to potential leads and clients. Lead Management & Nurturing Design lead nurturing campaigns to guide prospects through the sales funnel. Implement lead scoring and segmentation strategies to personalize engagement and optimize conversions. Track and analyze lead generation metrics to refine and improve marketing strategies. Market Research & Strategy Optimization Conduct market research to stay ahead of trends, identify customer needs, and analyze the competitive landscape. Utilize data-driven insights to refine strategies and improve overall performance. Required Competencies: Proficiency in digital marketing tools and platforms (e.g., Google Ads, SEO/SEM, email marketing platforms). Go-getter Approach Highly analytical and Strategic Mindset Additional Information: Work Hours: 10:30 AM to 6:30 PM Days: Monday Saturday (except second Saturday) Employment Type: Full-time (permanent) work from office role Location: Koramangala, Bangalore Why Youll Love Working Here: Competitive salary with growth opportunities. A culture that values teamwork, work-life balance, social events. Ready to make a difference? Apply today by sending your resume and a cover letter to hr@edumilestones.com We cant wait to see how youll contribute to our amazing team!!

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5 - 10 years

3 - 6 Lacs

Lucknow

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Responsibilities: * Manage social media presence * Analyze website performance & SEO * Optimize on-page elements & keywords * Build links & improve ranking factors * Develop digital marketing strategies Annual bonus

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1 - 4 years

3 - 6 Lacs

Mumbai

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Leading Digital Marketing & Advertising Agency in Mulund east is hiring on urgent basis for ''Digital Marketing /SEO Manager'' -Looking for Immediate Joiners -WFO only -Location - Mulund East -Experience in Google Ads -Upto 5 Lpa(negotiable)

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- 3 years

1 - 3 Lacs

Gurugram

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About the Role: We are looking for a proactive and data-driven Digital Marketing & SEO Executive to join our fast-growing team at Rudra Shield. This role is ideal for someone who thrives in a startup culture, understands local market dynamics, and can build strong digital visibility across Gurgaon and NCR. Key Responsibilities: Search Engine Optimization (SEO): Conduct keyword research aligned with our services and location Optimize website content, metadata, and structure (on-page SEO) Perform regular SEO audits and implement technical fixes Manage Google Business Profile and local SEO listings Build and manage backlink outreach campaigns Track rankings, crawl performance, and traffic growth via GSC & GA Digital Marketing: Plan, run, and optimize paid campaigns on Google Ads and Meta Create targeted campaigns for B2B and B2C segments Set up lead capture forms, landing pages, and CRM integrations Monitor and optimize CPC, CPL, and conversion rates Develop email marketing campaigns (via HubSpot) Generate monthly performance reports and insights Social Media Content Creation & Marketing: Develop creative content for social platforms (Facebook, Instagram, LinkedIn) Create graphics and text for posts that align with branding and marketing goals Manage social media calendars and schedules Analyze engagement and optimize campaigns for better reach and interaction Monitor social media trends and adapt strategies accordingly Other Responsibilities: Coordinate with content writers or designers if needed Suggest strategies to improve digital user journeys and CTAs Stay updated with digital trends and algorithm changes Required Skills & Qualifications: 13 years of hands-on experience in SEO and digital marketing Proficiency with tools like Google Search Console, Analytics, Google Ads, Meta Ads Manager, SEMrush/Ubersuggest, and RankMath or Yoast Strong understanding of keyword targeting, campaign funnels, and reporting Experience with HubSpot CRM for lead management and email marketing Strong social media content creation skills (copywriting, design, planning) Familiarity with WordPress basics (editing content, publishing posts) Excellent analytical and communication skills Bonus (Nice to Have): Experience in the security, B2B services, or real estate industry HubSpot or other CRM experience Ability to write or review SEO-friendly content Why Join Rudra Shield? Work in a high-growth, mission-driven security startup Get hands-on with strategy, tools, and execution Freedom to experiment and build your digital playbook Direct reporting to founder and core leadership team To Apply: Email your resume and a brief portfolio (case studies, past campaigns, or ranking achievements) to hr@rudrashield.com Subject line: Application for Digital Marketing & SEO Executive

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3 - 5 years

3 - 5 Lacs

Coimbatore

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Job Overview: We are looking for a Digital Marketing Expert to join our team. The ideal candidate should have a strong background in SEO, SEM, Google Ads, Meta Ads, and LinkedIn marketing, along with experience in AI-driven marketing automation tools. This role requires creativity, analytical skills, and strategic thinking to drive digital marketing success. Key Responsibilities: * Plan, execute, and optimize SEO, SEM, and Google Ads campaigns to enhance website traffic and lead generation. * Manage and run Meta (Facebook, Instagram) Ads and LinkedIn Ads to improve brand visibility and engagement. * Utilize AI-powered tools and marketing automation to streamline processes and improve efficiency. * Develop and execute content marketing strategies aligned with digital campaigns. * Track and analyze marketing performance metrics using tools like Google Analytics, Google Search Console, and SEMrush. * Optimize website content, landing pages, and user experience to enhance conversions. * Stay updated on the latest digital marketing trends, AI advancements, and automation technologies. * Work closely with the design and content teams to create compelling and high-converting marketing materials. Requirements: * 3+ years of proven experience in Digital Marketing, SEO, SEM, and Paid Ads. * Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other PPC platforms. * Hands-on experience with AI-powered marketing automation tools. * Knowledge of content marketing, social media management, and performance analytics. * Excellent communication skills and the ability to create innovative digital strategies. * Experience with data analysis, A/B testing, and campaign optimization. * Ability to work independently and collaborate effectively within a team. Why Join Us? * Work in a dynamic and fast-growing EdTech company. * Gain hands-on experience with cutting-edge AI-driven marketing tools. * Opportunity to lead and innovate in digital marketing strategies. * Supportive and collaborative work environment.

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1 - 3 years

4 - 5 Lacs

Ahmedabad

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Role Overview As a Performance Marketing Manager, you will be responsible for planning, executing, and optimizing digital campaigns across multiple channels to drive user acquisition, revenue growth, and brand awareness. You will leverage analytics and data insights to maximize ROI and ensure the efficiency of all paid marketing activities. --- Key Responsibilities - Plan, launch, and manage performance marketing campaigns across channels such as Google Ads, Meta Ads, LinkedIn Ads and display networks. - Monitor, analyze, and optimize campaign performance to achieve KPIs including ROI, CAC, and CPA. - Conduct A/B tests and experiment with new channels and strategies to improve campaign effectiveness. - Collaborate with creative and content teams to develop compelling ad creatives and landing pages. - Prepare regular reports and dashboards to communicate campaign performance and actionable insights to stakeholders. - Stay updated with the latest trends and best practices in digital marketing and performance analytics. - Manage budgets efficiently to ensure optimal allocation of resources across channels. --- Requirements - 1-3 years of hands-on experience in performance marketing or digital marketing roles. - Proven track record of managing paid campaigns on platforms such as Google Ads, Meta Ads Manager, and other digital channels. - Strong analytical skills with experience using tools like Google Analytics and Excel. - Ability to interpret data, identify trends, and make data-driven decisions. - Excellent communication and presentation skills. - Bachelors degree in Marketing, Business, or a related field. - Experience with SEO, SEM, PPC, and reporting tools is a plus. --- What We Offer - Opportunity to work in a fast-paced, growth-oriented environment. - Collaborative culture with learning and development opportunities. - Competitive compensation and performance-based incentives. - Exposure to diverse projects and clients. --- Ready to drive impactful campaigns and accelerate your career? Apply now to join Gemba Concepts in Ahmedabad!

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- 2 years

1 - 3 Lacs

Pune

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A Digital Marketing Executive job involves creating, implementing, and managing digital marketing campaigns to increase brand visibility, generate leads, and drive sales across various online platforms

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- 5 years

3 - 4 Lacs

Hyderabad

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Role & responsibilities : - As a Digital Marketing Specialist, your key responsibilities will include: - Developing, implementing, and managing digital marketing campaigns to promote the companys services and products. - Managing the company’s online presence across platforms including social media, SEO/SEM, and website performance. - Creating engaging content for blogs, social media, and email marketing campaigns. - Analyzing digital campaign performance and reporting insights to improve results. - Performing keyword research and optimizing content for search engines (SEO). - Collaborating with internal teams for branding, advertising, and marketing alignment. - Staying up to date with the latest digital marketing trends and technologies. Interested Candidate please contact us on +91 9121532237 through only whatsapp.

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4 - 7 years

3 - 5 Lacs

Mumbai

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Location - Bandra, Mumbai Role & Responsibilities As a Digital Marketing Strategist , you will own the paid media performance, search engine visibility, and website optimization strategies across digital channels. You will work with internal stakeholders and partners to ensure brand visibility, traffic, and conversion growth. Search Engine Marketing (SEM) & Paid Media Plan, implement, and optimize Google Ads (Search, Display, YouTube, Shopping) campaigns to drive qualified traffic and conversions. Develop audience segmentation strategies and A/B testing plans to maximize ad ROI. Manage budget allocations and ensure CPA, ROAS, and CTR goals are consistently achieved. Search Engine Optimization (SEO) Conduct regular SEO audits, keyword research, and on-page/off-page optimization . Work with developers and content creators to improve technical SEO, metadata, and internal linking . Monitor keyword rankings, site health, and organic traffic performance via Google Search Console, SEMrush, or Ahrefs . Website & Conversion Rate Optimization (CRO) Collaborate with web teams to improve site UX/UI, page speed, and funnel performance . Use Google Analytics, Hotjar, or GA4 to identify user behavior patterns and recommend CRO tactics. Monitor bounce rates, dwell time, and conversion paths to inform strategic changes. Analytics, Reporting & Growth Strategy Develop and maintain detailed performance reports and dashboards. Translate insights into actionable strategy updates across paid and organic channels. Stay on top of industry trends, Google algorithm changes, and ad platform updates . Qualifications & Experience 4 - 6 years of experience in digital marketing, with a focus on Google Ads, SEO, and performance campaigns . Strong understanding of Google Ads Manager, Search Console, Analytics (UA & GA4), and Tag Manager . Experience with e-commerce or high-volume consumer platforms is preferred . Proficiency in SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog, etc. Familiarity with HTML basics, website CMS platforms (like WordPress/Shopify) , and landing page tools. Analytical thinker with a track record of building data-driven strategies and increasing ROI.

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Exploring SEM Jobs in India

Search Engine Marketing (SEM) is a thriving field in India, with a growing demand for professionals who can drive online traffic and increase visibility through paid advertising. Job seekers in India have a plethora of opportunities in the SEM space, with various roles available across industries.

Top Hiring Locations in India

  1. Mumbai
  2. Bangalore
  3. Delhi
  4. Hyderabad
  5. Pune

These cities are known for their vibrant job markets and offer a plethora of opportunities for SEM professionals.

Average Salary Range

The salary range for SEM professionals in India varies based on experience levels. Entry-level SEM executives can earn around INR 3-4 lakhs per annum, while experienced SEM managers can make upwards of INR 10 lakhs per annum.

Career Path

In the field of SEM, a typical career path may include roles such as SEM Executive, SEM Manager, SEM Specialist, and SEM Director. As professionals gain experience and expertise, they may progress from managing campaigns to strategizing and leading SEM initiatives.

Related Skills

Apart from expertise in SEM, professionals in this field are often expected to have skills in data analysis, keyword research, A/B testing, and familiarity with tools like Google Ads and Google Analytics.

Interview Questions

  • What is the difference between SEO and SEM? (basic)
  • How do you measure the success of an SEM campaign? (medium)
  • Can you explain the concept of Quality Score in Google Ads? (medium)
  • How would you optimize a landing page for better SEM performance? (advanced)
  • What are some common bidding strategies in SEM? (medium)
  • How do you stay updated with the latest trends in SEM? (basic)
  • Describe a successful SEM campaign you have managed in the past. (medium)
  • How do you handle underperforming keywords in an SEM campaign? (medium)
  • What are some key metrics you track to evaluate the performance of an SEM campaign? (medium)
  • How does remarketing work in SEM? (medium)
  • Explain the concept of ad extensions in Google Ads. (basic)
  • How would you approach keyword research for a new SEM campaign? (medium)
  • Can you explain the concept of impression share in SEM? (advanced)
  • How do you ensure ad copy relevance in an SEM campaign? (medium)
  • What are some common pitfalls to avoid in SEM campaigns? (basic)
  • How do you determine the optimal budget for an SEM campaign? (medium)
  • Describe a time when you had to troubleshoot a technical issue in an SEM campaign. (medium)
  • How do you segment audiences for SEM targeting? (medium)
  • What are some best practices for mobile SEM campaigns? (basic)
  • How do you analyze the performance of competitor ads in SEM? (medium)
  • Explain the concept of search query mapping in SEM. (advanced)
  • How do you conduct A/B testing in SEM? (medium)
  • What are some key differences between Google Ads and Bing Ads? (basic)
  • How do you handle negative keywords in an SEM campaign? (medium)
  • Can you discuss the impact of ad position on SEM performance? (medium)

Closing Remark

As you navigate the SEM job market in India, remember to showcase your expertise, stay updated with industry trends, and prepare diligently for interviews. With the right skills and knowledge, you can confidently pursue rewarding opportunities in the field of SEM. Good luck!

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