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2 - 4 years

1 - 3 Lacs

Chennai, Coimbatore

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Responsibilities: Develop and implement digital marketing strategies to drive online traffic to the company website. Plan and execute all web, SEO/SEM, email, social media, and display advertising campaigns. Design, build, and maintain our social media presence. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on the insights. Brainstorm new and creative growth strategies. Collaborate with internal teams to create landing pages and optimize user experience. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints. Instrument conversion points and optimize user funnels. Collaborate with agencies and other vendor partners. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. Requirements: Proven working experience in digital marketing. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate. Experience in optimizing landing pages and user funnels. Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends). Working knowledge of ad serving tools (e.g., DART, Atlas). Experience in setting up and optimizing Google Adwords campaigns. Working knowledge of HTML, CSS, and JavaScript development and constraints. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement.

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- 1 years

0 - 0 Lacs

Chennai

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Key responsibilities include: Assist in developing and executing digital marketing strategies to enhance brand awareness and lead generation. Create engaging and brand-aligned content for social media platforms (LinkedIn, Facebook, Instagram, Twitter). Manage social media accounts, ensuring consistent posting, engagement, and audience growth. Support content creation for digital channels, including websites, blogs, newsletters, and email marketing campaigns. Plan and execute paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads). Assist with SEO strategies and website optimization for better search engine rankings. Implement email marketing strategies for lead generation and customer engagement. Conduct basic data analysis to monitor campaign performance and website traffic. Stay updated on digital marketing trends and share insights with the team. Utilize tools like Google Analytics, SEMrush, Meta Business Suite, and Canva for marketing activities. Create performance reports and optimize campaigns based on insights. Qualifications: Bachelor's degree in Marketing, Communications, or a related field. Strong interest in digital marketing with a willingness to learn. Excellent written and verbal communication skills. Basic understanding of social media platforms and digital marketing tools. Ability to work independently and take initiative. Strong organizational and time-management skills. A collaborative team player with a positive attitude. Basic graphic design or video editing skills (a plus).

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3 - 8 years

5 - 15 Lacs

Noida, Gurugram

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About the Role: The Performance Marketing Specialist at EaseMyTrip is a pivotal role focused on maximizing the digital footprint and customer acquisition through targeted advertising and strategic marketing. This individual is tasked with the creation, execution, and optimization of a comprehensive performance marketing strategy. The specialist will manage campaigns across multiple digital platforms, continuously analyze performance data, and adapt strategies to enhance efficacy and ROI. This role demands a high level of analytical prowess, creativity, and adaptability to stay ahead of market trends and leverage emerging technologies for marketing advantages. Role & responsibilities: Strategy Development : Formulate a robust performance marketing strategy and oversee its execution to ensure maximum visibility and customer acquisition. Channel Management : Plan and manage marketing campaigns across various digital channels such as Google Ads, Bing Ads, and social media platforms (Facebook, Instagram, LinkedIn, Twitter). App Marketing Focus : Enhance app visibility and user engagement through targeted in-app marketing strategies and campaigns. Data Analytics : Utilize Google Analytics and Google Tag Manager to gather insights, analyze campaign performance, and optimize strategies based on data-driven decisions. Budget Oversight : Manage and allocate budgets efficiently across different marketing channels to maximize ROI and minimize cost per acquisition (CAC). Campaign Optimization : Continuously test and optimize marketing campaigns to ensure the achievement of key performance indicators and conversion goals. Innovation and Testing : Identify and explore new marketing channels and technologies to enhance campaign performance and achieve marketing objectives. Cross-functional Collaboration : Work closely with the management and other team members to share insights, strategize, and improve overall marketing effectiveness. Reporting and Analysis : Regularly report on campaign results, including analysis of key metrics to inform future marketing strategies. Market Trends : Stay updated with the latest trends in digital marketing to keep the company at the forefront of innovation in performance marketing. Preferred candidate profile: Educational Background : Holds a degree in Marketing, Business Administration, or a related field. Experience : Proven experience in performance marketing, with a strong background in managing multi-channel digital marketing campaigns, including PPC, SEO, and social media. Analytical Skills : Possesses excellent analytical capabilities with the ability to leverage data and metrics to make informed marketing decisions. Technical Proficiency : Skilled in using digital marketing tools and technologies such as Google Analytics, Google Tag Manager, and mobile marketing applications. Strategic Thinker : Ability to develop effective marketing strategies and plans with a clear focus on achieving measurable results. Communication Skills : Excellent communication skills, capable of articulating ideas clearly and engaging effectively with both team members and management. Problem Solving : Strong problem-solving skills with a creative approach to overcoming challenges and achieving business objectives. Adaptability : Open to new ideas, willing to experiment, and adaptable to changing digital landscapes and consumer behaviors. Goal-Oriented : Highly motivated and goal-oriented, with a track record of meeting or exceeding performance targets. Team Player : Demonstrates the ability to work collaboratively in a team environment, contributing to a cooperative work dynamic.

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5 - 8 years

7 - 10 Lacs

Mumbai

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Skill required: Marketing Operations - Creative Design Designation: Media & Graphics Design Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Creative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

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10 - 14 years

12 - 16 Lacs

Mumbai

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Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years Language - Ability: English - Advanced What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Stakeholder Management Team Leadership Adaptable and flexible Ability to perform under pressure Problem-solving skills Detail orientation Ability to establish strong client relationship Hyper Text Markup Language (HTML) Cascading Style Sheets (CSS) JavaScript Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

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5 - 8 years

7 - 10 Lacs

Mumbai

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Skill required: Marketing Operations - Creative Design Designation: Media & Graphics Design Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years Language - Ability: English - Advanced What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designThe Media / Graphics Designer produces complex assets used in the development of digital interfaces based on graphics standards, user experience and best practices to generate web content (e.g. images, video, banners, animations, etc.). Level 10 is the senior level for this role. This position requires 6 years of experience in web design.Creative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for? " Communicates and enforces best practices related to workflow and tools. Suggests improvements to digital production workflow and planning process. Produces quality art files for advertising, and communication materials, which meet the technical and conceptual needs of the client. Manages the user interface (UI) design, including the visual effort. Develops and champions the visual design philosophy. Provides creative direction, creating templates/styles for client brands that junior teammates follow. Creates accurate time estimations of design tasks. Delegates and oversees graphic development by Media/Graphics Analyst or Senior Analyst and/or contractors, as needed. Supports Creative Lead in the creation of a visual design strategy. Executes and/or supervises the design and production of graphics for information visualization, learning activities and other areas as required. Performs Quality Assurance on its own and teammates graphic deliverables. Creates original design ideas and layouts from created comps sent by the client or made for Creative Lead. Assembles static and animated banners for online advertising. Works with the Creative Leads to ensure that the design meets the visual consistency goals as defined in the requirements across campaigns. Mentors of internal and product teams on visual design approach. Interprets sponsor s graphic requirements to maximize creativity and productivity; offer graphic solutions that support the project requirements or constraints. Creates a Visual Approach document as requested by a supervisor, including graphic proposals, animations and prototypes. Oversees and assists in issue resolution by utilizing all support resources available. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Managing Work Defines clear, reasonable project goals for team members. Ensures alignment of scope and objectives to stakeholder expectations. Assists in design of surveys, preparation and conduct of interviews, and planning and facilitation of focus groups Proactively shares leading ideas and relevant research with clients in support of their business modelCommunicating Effectively Manages the expectations of the audience by outlining the agenda and expectations clearly Creates communication plans for the team in order to develop the desired objective in a clear and a concise message Builds credibility through sharing knowledge, insights and expertise Respects and values other perspectives who have different styles and cultural backgroundsCreating Business Value Develops working relationships with peers, team members and other stakeholders to develop better solutions Suggests innovative and more effective ways to address issues and challenges and accomplish team tasks to overcome obstacle Applies learnings and best practices from previous projects/processes for efficiencies in existing methods and processes Applies prior experiences to analyze an issue and applies best practices to solve them Seeks to maximize revenues and minimize costs on projectsBuilding & Maintaining Relation Seeks opportunities to increase the flow of information between self and stakeholdersPeople Management Maintains positive and professional work relationships with others in the team, create a team work environment and support others on their assignments Enables team members to create clear goals and helps them prioritize tasks Sets expectations on goals to ensure individuals target high performance outcomes Understands learning styles for improving knowledge and skills in self and others Regularly monitors and tracks performance against targets Provides support to team members in areas of expertise Is able to control emotions in a difficult situation Qualifications Any Graduation

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1 - 3 years

3 - 5 Lacs

Mumbai

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Skill required: Marketing Operations - Social Media Strategies Designation: Digital Mktg Advisory Associate Qualifications: Any Graduation Years of Experience: 1 - 3 Years What would you do? The Digital and Social Media Specialist drives client's online presence by managing and optimizing digital campaigns and social media strategies. This role focuses on creating impactful content, engaging audiences, and delivering measurable business outcomes through digital channels.Role requires Digital Marketing Ads & Promotion creation/design Bachelor's degree in Marketing, Digital Media, or a related field (required). Certifications in digital marketing are a plus.The team is responsible for business strategies to be well-positioned in Social Media. This includes vision & strategic context, journey design, local origination, organization, assessment, maturity modeling, cross-channel utilization, blueprint & modeling, and roadmap acceleration. They act as advocates for the local consumers, mapping content and channels across journeys for positive brand engagement, maintain and leverage data to support journey decisions. They develop KPI measurement guidelines - as per agile local market requirements, audience targeting, segmentation, and personalization across channels and touchpoints. The team is responsible for driving content strategy, including social media engagement rules, determine optimum consumer digital experience based on data and insights, provide recommendations to clients on campaign planning, performance optimization, and process improvements. What are we looking for? Technical Skills: Expertise in digital marketing tools, including analytics platforms. Proficiency in content management systems and social media scheduling tools. Strong understanding of SEO, SEM, and paid media strategies. Ability to analyze data and translate it into actionable insights.Core Competencies: Analytical Thinking:Strong ability to measure and optimize digital performance. Creativity:Develop engaging and innovative digital content. Adaptability:Respond quickly to changes in digital trends and platform updates. Collaboration:Work effectively with internal teams and external partners. Communication:Clear and effective communication of digital strategies and performance insights. Roles and Responsibilities: Digital Strategy Development: Develop and execute digital marketing strategies that align with client's business objectives. Optimize campaigns for performance across search, social, and display platforms.2. Social Media Management: Manage client's social media channels, including content planning, posting, and audience engagement. Monitor social media trends and implement best practices to enhance client's online presence.3. Campaign Execution: Create and execute targeted digital advertising campaigns to drive awareness, engagement, and conversions. Collaborate with internal teams and external agencies to produce high-quality digital content.4. Performance Analysis: Track and analyze digital campaign performance using analytics tools. Provide data-driven insights to improve digital strategies and achieve KPIs.5. Compliance and Innovation: Ensure all digital and social media activities comply with client's brand guidelines and industry regulations. Stay updated on emerging digital trends and recommend innovative approaches for cleint. Qualifications Any Graduation

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3 - 5 years

5 - 7 Lacs

Mumbai

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Skill required: Marketing Operations - Social Media Strategies Designation: Digital Mktg Advisory Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.The Digital and Social Media Specialist drives Client's online presence by managing and optimizing digital campaigns and social media strategies. This role focuses on creating impactful content, engaging audiences, and delivering measurable business outcomes through digital channels.The team is responsible for business strategies to be well-positioned in Social Media. This includes vision & strategic context, journey design, local origination, organization, assessment, maturity modeling, cross-channel utilization, blueprint & modeling, and roadmap acceleration. They act as advocates for the local consumers, mapping content and channels across journeys for positive brand engagement, maintain and leverage data to support journey decisions. They develop KPI measurement guidelines - as per agile local market requirements, audience targeting, segmentation, and personalization across channels and touchpoints. The team is responsible for driving content strategy, including social media engagement rules, determine optimum consumer digital experience based on data and insights, provide recommendations to clients on campaign planning, performance optimization, and process improvements. What are we looking for? Expertise in digital marketing tools, including analytics platforms. Proficiency in content management systems and social media scheduling tools. Strong understanding of SEO, SEM, and paid media strategies. Ability to analyze data and translate it into actionable insights. Analytical Thinking:Strong ability to measure and optimize digital performance. Creativity:Develop engaging and innovative digital content. Adaptability:Respond quickly to changes in digital trends and platform updates. Collaboration:Work effectively with internal teams and external partners. Communication:Clear and effective communication of digital strategies and performance insights.experience in digital marketing, social media management, or a related field. Proven success in managing digital campaigns and achieving measurable results.Education: Bachelor's degree in Marketing, Digital Media, or a related field (required). Certifications in digital marketing are a plus. Roles and Responsibilities: Digital Strategy Development: Develop and execute digital marketing strategies that align with Client's business objectives. Optimize campaigns for performance across search, social, and display platforms.2. Social Media Management: Manage Client's social media channels, including content planning, posting, and audience engagement. Monitor social media trends and implement best practices to enhance Client's online presence.3. Campaign Execution: Create and execute targeted digital advertising campaigns to drive awareness, engagement, and conversions. Collaborate with internal teams and external agencies to produce high-quality digital content.4. Performance Analysis: Track and analyze digital campaign performance using analytics tools. Provide data-driven insights to improve digital strategies and achieve KPIs.5. Compliance and Innovation: Ensure all digital and social media activities comply with Client's brand guidelines and industry regulations. Stay updated on emerging digital trends and recommend innovative approaches for Client. Qualifications Any Graduation

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7 - 11 years

9 - 13 Lacs

Mumbai

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Skill required: Marketing Operations - Account Management Designation: Brand & Comm Strategy Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? The purpose of this role is to oversee the overall brand strategy and communication efforts The role involves leading the development and execution of brand positioning, messaging, and external/internal communication initiativesmanaging a company's brand narrative and communication strategy. Their responsibilities span from brand development and strategic communication planning to media relations, content oversight, stakeholder management, and measurement. This role requires a deep understanding of brand positioning, messaging, and the ability to advise senior leadership on how best to communicate with both internal and external audiences.Role requires Brand and Comms Manager Minimum 10 years of experience in in brand management, communications, public relations, or related fields. Experience in creating and executing communication strategies (both internal and external) that drive brand awareness, engagement, and loyalty. Familiarity with digital marketing strategies and tools including social media strategies Experience in managing or guiding cross-functional teams (e.g., marketing, sales, HR, creative teams) to execute branding and communication campaigns.In this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client. What are we looking for? Problem-solving skills Proven track record in managing brand positioning and brand identity development Strong product management knowledge Demonstrated ability to provide strategic counsel to senior management or leadership teams regarding brand direction, messaging, and communication challenges Proficiency in digital marketing, social media, and analytics tools. Ability to use market research and consumer insights to inform brand and communication strategies. Proactive; able to anticipate needs; forward thinking Highly collaborative; able to work well within multidisciplinary teams Roles and Responsibilities: Assist in defining and refining brand identity, articulating the brand's mission, values, and vision to ensure alignment across all communication platforms Oversee the consistency of messaging, tone, and visual identity across all touchpoints (e.g., marketing materials, website, social media, and internal communications). Offer expert advice on branding and communication strategies that align with corporate goals and help navigate challenges. Provide guidance and training to internal teams on brand standards, communication practices, and messaging. Analyze and report on brand performance and positioning in the market, ensuring it meets business objectives and resonates with target audiences. Design comprehensive communication strategies that support business objectives, aligning both internal and external communications. Provide counsel on the most effective ways to communicate key messages to various stakeholders, including employees, customers, media, and investors. Track and analyze media mentions and brand sentiment to assess how the brand is being perceived. Work closely with HR and other departments to ensure that employees are informed and aligned with the brand's vision, goals, and culture. Help create internal newsletters, intranet updates, and other communication materials that keep employees engaged and informed. Support executives in crafting messages that reflect the company's vision and communicate effectively with internal teams.A Brand and Communications Advisor is a key figure in shaping and managing a company's brand narrative and communication strategy. Their responsibilities span from brand development and strategic communication planning to media relations, content oversight, stakeholder management, and measurement. This role requires a deep understanding of brand positioning, messaging, and the ability to advise senior leadership on how best to communicate with both internal and external audiences. Assist in defining and refining brand identity, articulating the brand's mission, values, and vision to ensure alignment across all communication platforms Oversee the consistency of messaging, tone, and visual identity across all touchpoints (e.g., marketing materials, website, social media, and internal communications). Offer expert advice on branding and communication strategies that align with corporate goals and help navigate challenges. Provide guidance and training to internal teams on brand standards, communication practices, and messaging. Analyze and report on brand performance and positioning in the market, ensuring it meets business objective Qualifications Any Graduation

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5 - 8 years

7 - 10 Lacs

Mumbai

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Skill required: Marketing Operations - Social Media Strategies Designation: Digital Mktg Advisory Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designThe team is responsible for business strategies to be well-positioned in Social Media. This includes vision & strategic context, journey design, local origination, organization, assessment, maturity modeling, cross-channel utilization, blueprint & modeling, and roadmap acceleration. They act as advocates for the local consumers, mapping content and channels across journeys for positive brand engagement, maintain and leverage data to support journey decisions. They develop KPI measurement guidelines - as per agile local market requirements, audience targeting, segmentation, and personalization across channels and touchpoints. The team is responsible for driving content strategy, including social media engagement rules, determine optimum consumer digital experience based on data and insights, provide recommendations to clients on campaign planning, performance optimization, and process improvements. What are we looking for? Technical Skills: Expertise in digital marketing tools, including analytics platforms. Proficiency in content management systems and social media scheduling tools. Strong understanding of SEO, SEM, and paid media strategies. Ability to analyze data and translate it into actionable insights.Core Competencies: Analytical Thinking:Strong ability to measure and optimize digital performance. Creativity:Develop engaging and innovative digital content. Adaptability:Respond quickly to changes in digital trends and platform updates. Collaboration:Work effectively with internal teams and external partners. Communication:Clear and effective communication of digital strategies and performance insights.experience in digital marketing, social media management, or a related field. Proven success in managing digital campaigns and achieving measurable results.Education: Bachelor's degree in Marketing, Digital Media, or a related field (required). Certifications in digital marketing are a plus. Roles and Responsibilities: Digital Strategy Development: Develop and execute digital marketing strategies that align with Client's business objectives. Optimize campaigns for performance across search, social, and display platforms.2. Social Media Management: Manage Client's social media channels, including content planning, posting, and audience engagement. Monitor social media trends and implement best practices to enhance Client's online presence.3. Campaign Execution: Create and execute targeted digital advertising campaigns to drive awareness, engagement, and conversions. Collaborate with internal teams and external agencies to produce high-quality digital content.4. Performance Analysis: Track and analyze digital campaign performance using analytics tools. Provide data-driven insights to improve digital strategies and achieve KPIs.5. Compliance and Innovation: Ensure all digital and social media activities comply with Client's brand guidelines and industry regulations. Stay updated on emerging digital trends and recommend innovative approaches for Client. Qualifications Any Graduation

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5 - 8 years

7 - 10 Lacs

Mumbai

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Skill required: Marketing Operations - Social Media Strategies Designation: Digital Mktg Advisory Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The Digital and Social Media Specialist drives Client's online presence by managing and optimizing digital campaigns and social media strategies. This role focuses on creating impactful content, engaging audiences, and delivering measurable business outcomes through digital channels.Role requires Digital Marketing Ads & Promotion creation/designThe team is responsible for business strategies to be well-positioned in Social Media. This includes vision & strategic context, journey design, local origination, organization, assessment, maturity modeling, cross-channel utilization, blueprint & modeling, and roadmap acceleration. They act as advocates for the local consumers, mapping content and channels across journeys for positive brand engagement, maintain and leverage data to support journey decisions. They develop KPI measurement guidelines - as per agile local market requirements, audience targeting, segmentation, and personalization across channels and touchpoints. The team is responsible for driving content strategy, including social media engagement rules, determine optimum consumer digital experience based on data and insights, provide recommendations to clients on campaign planning, performance optimization, and process improvements. What are we looking for? Technical Skills: Expertise in digital marketing tools, including analytics platforms. Proficiency in content management systems and social media scheduling tools. Strong understanding of SEO, SEM, and paid media strategies. Ability to analyze data and translate it into actionable insights.Core Competencies: Analytical Thinking:Strong ability to measure and optimize digital performance. Creativity:Develop engaging and innovative digital content. Adaptability:Respond quickly to changes in digital trends and platform updates. Collaboration:Work effectively with internal teams and external partners. Communication:Clear and effective communication of digital strategies and performance insights.Education: Bachelor's degree in Marketing, Digital Media, or a related field (required). Certifications in digital marketing are a plus. Roles and Responsibilities: . Digital Strategy Development: Develop and execute digital marketing strategies that align with Client's business objectives. Optimize campaigns for performance across search, social, and display platforms.2. Social Media Management: Manage Client's social media channels, including content planning, posting, and audience engagement. Monitor social media trends and implement best practices to enhance Client's online presence.3. Campaign Execution: Create and execute targeted digital advertising campaigns to drive awareness, engagement, and conversions. Collaborate with internal teams and external agencies to produce high-quality digital content.4. Performance Analysis: Track and analyze digital campaign performance using analytics tools. Provide data-driven insights to improve digital strategies and achieve KPIs.5. Compliance and Innovation: Ensure all digital and social media activities comply with Client's brand guidelines and industry regulations. Stay updated on emerging digital trends and recommend innovative approaches for Client. Qualifications Any Graduation

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3 - 5 years

8 - 13 Lacs

Mumbai

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Skill required: Marketing Operations - Social Media Strategies Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? The social media specialist is responsible for supporting the management of client's day-to-day social media channels and presence to bring to life client's strategy and business priorities. The role includes social content production and publishing, actively engaging with online communities, analysing social media performance, maintaining compliance and administrative processes. What are we looking for? -Education:Bachelor s degree in communications, social media, marketing, or a related field.-Experience:oMinimum of 2 years of experience managing social media for a large and complex organization.oProficiency on social media platforms, leveraging them for successful multi-channel campaigns, showcasing strong publishing instincts and a commitment to high-quality output.oStrong editorial skills, capable of transforming long-form material into captivating, thumb-stopping content.oFoundational knowledge of paid social media and understand what constitutes effective social advertising.-Technical proficiency:oWell-versed in usage of various social media platforms, including (but not limited to) X, Instagram, LinkedIn, YouTube, Facebook, etc. and an understanding of the unique features, algorithms, and audience demographics of each platform.oKnowledge of search engine optimization (SEO) and search engine marketing (SEM).oKnowledge of social media analytics tools such as Google Analytics, Facebook Insights, Twitter Analytics, and Hootsuite Insights.oIn-depth knowledge of Sprinklr and Brandwatch to enhance operational efficiency.oStrong familiarity with SynOps, Dotdigital and Aprimo is a requirement. Digital innovation mindset:Digitally curious and an early adopter of technology and solutions to simplify work and deliver more effective and secure communications. Attributes:oStay current with social media best practices, sharing expertise and developments as a social centre of excellence.oExcel in prioritization as a channel lead, distinguishing compelling stories and confidently rejecting unsuitable content.oEngage confidently with stakeholders at all levels, thriving in presentations and building collaborative relationships, particularly with talent attraction partners. Roles and Responsibilities: -Support the development, curation, and management of compelling, social-first content for owned social channels, including short-form copywriting for social posts and banners. -Support the commissioning and production of graphics, videos, and photography for social content, working with both in-house teams and external agencies, while ensuring cost-effectiveness.-Partner with the external communications team and corporate brand & paid media team to develop innovative and engaging campaign activation strategies across global social media channels.-Foster and manage online communities, responding to comments, messages, and inquiries in a timely and professional manner.-Support effective coordination with key stakeholders to manage feedback and ensure compliance across social media activities.-Support the monitoring, analysis, and reporting of social media performance using social media listening tools to measure effectiveness of campaigns and strategies and drive continuous improvement. Increase utilisation of social media tools (Sprinklr, Brandwatch) to enhance engagement strategies and push digital-first mindset. -Ownership of our message bank - ensuring it is current, approved by legal and reflective of business priorities.-Manage team administrative duties, including account verifications, password updates, guideline revisions, opening new accounts, maintaining Global Teams, processing purchase orders, and handling daily budget administration.

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5 - 9 years

7 - 11 Lacs

Bengaluru

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SAP S4 Hana High-Tech Platforms Find endless opportunities to solve our clients toughest challenges, as you work with exceptional people, the latest tech and leading companies across industries. Practice: High-tech, Industry Consulting, Capability Network I Areas of Work: SAP Platforms | Level: Consultant | Location: Delhi, Gurgaon, Mumbai, Bangalore | Years of Exp:5 -9 years Explore an Exciting Career at Accenture Are you an outcome-oriented problem solver? Do you enjoy working on transformation strategies for global clients? Does working in an inclusive and collaborative environment spark your interest? Then, Accenture Strategy and Consulting is the right place for you to explore limitless possibilities. The Practice A Brief Sketch The High-tech Industry , focuses on meeting global need of clients from industries including Communications Technology, Consumer Technology, Enterprise Technology, Medical Equipment, and Semiconductors Let's infuse fresh thinking in the systems and turn new ideas into reality. As a part of the team, you'll help drive the following: Be a part of the Intelligent Functions team , one of the key capabilities or sub-industry areas to support Platforms-driven business design and assessment such as value assessment, business case creation, business process re-engineering and so on. Provide solutions for complex client problems across the SAP S4 HANA ERP landscape throughout the project lifecycle, providing subject matter expertise with a strong strategic awareness of the SAP market and associated technologies. Work as a lead SAP Functional Solution Architect and support with solutions for end-to-end request for proposal requests. Engage with clients in understanding their requirements, scoping, discovering and defining solutions , explaining business benefits and use cases and developing a roadmap to meet their goals. Create innovative solution designs that utilize our extensive service offerings. Support our business development activities , working with our sales teams in proposal generation, shaping the solution plan and delivery approach for SAP transformations. Be responsible for integration with different ERP Solutions including SAP and create proof of concepts as and when required. Bring your best skills forward to excel in the role: Problem-solving skills to identify, escalate, track and resolve issues in time Strong project management skills and ability to run projects on his own Effective presentation and public speaking skills Ability to work in a rapidly changing environment where continuous innovation is desired Ability to effectively team with others in a large, global organization Analytical skills to bring clarity to complex issues and gather data-driven insights Excellent communication and interpersonal skills Cross cultural competence with an ability to thrive in a dynamic environment Manage and work with key stakeholders onshore and onsite Read more about us. Qualifications Your experience counts! MBA from Tier 1 and 2 business school 5-9 years of SAP S4 HANA MM/SD/PP/QM/eWM/IBP experience working on SAP delivery engagements Prior experience of working on 2-3 large scale transformation and implementation delivery programs for global clients Must have worked as an end-to-end SAP Solution / Functional Architect for at least 4-5 Request for Proposal (RFP) requests Exposure to high tech, semi-conductors, telecom, IT/ITES, technology verticals is mandatory Proven success in client-facing roles for 2-3 engagements Whats in it for you? An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.

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5 - 9 years

7 - 15 Lacs

Gurugram, Bengaluru, Delhi / NCR

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SAP S4 Hana " High-Tech Platforms Find endless opportunities to solve our clients toughest challenges, as you work with exceptional people, the latest tech and leading companies across industries. Practice: High-tech, Industry Consulting, Capability Network I Areas of Work: SAP Platforms | Level: Consultant | Location: Delhi, Gurgaon, Mumbai, Bangalore | Years of Exp:5 -9 years Explore an Exciting Career at Accenture Are you an outcome-oriented problem solver? Do you enjoy working on transformation strategies for global clients? Does working in an inclusive and collaborative environment spark your interest? Then, Accenture Strategy and Consulting is the right place for you to explore limitless possibilities. The Practice- A Brief Sketch The High-tech Industry , focuses on meeting global need of clients from industries including Communications Technology, Consumer Technology, Enterprise Technology, Medical Equipment, and Semiconductors Lets infuse fresh thinking in the systems and turn new ideas into reality. As a part of the team, youll help drive the following: Be a part of the Intelligent Functions team , one of the key capabilities or sub-industry areas to support Platforms-driven business design and assessment such as value assessment, business case creation, business process re-engineering and so on. Provide solutions for complex client problems across the SAP S4 HANA ERP landscape throughout the project lifecycle, providing subject matter expertise with a strong strategic awareness of the SAP market and associated technologies. Work as a lead SAP Functional Solution Architect and support with solutions for end-to-end request for proposal requests. Engage with clients in understanding their requirements, scoping, discovering and defining solutions , explaining business benefits and use cases and developing a roadmap to meet their goals. Create innovative solution designs that utilize our extensive service offerings. Support our business development activities , working with our sales teams in proposal generation, shaping the solution plan and delivery approach for SAP transformations. Be responsible for integration with different ERP Solutions including SAP and create proof of concepts as and when required. Bring your best skills forward to excel in the role: Problem-solving skills to identify, escalate, track and resolve issues in time Strong project management skills and ability to run projects on his own Effective presentation and public speaking skills Ability to work in a rapidly changing environment where continuous innovation is desired Ability to effectively team with others in a large, global organization Analytical skills to bring clarity to complex issues and gather data-driven insights Excellent communication and interpersonal skills Cross cultural competence with an ability to thrive in a dynamic environment Manage and work with key stakeholders onshore and onsite Read more about us. Qualifications Your experience counts! MBA from Tier 1 and 2 business school 5-9 years of SAP S4 HANA MM/SD/PP/QM/eWM/IBP experience working on SAP delivery engagements Prior experience of working on 2-3 large scale transformation and implementation delivery programs for global clients Must have worked as an end-to-end SAP Solution / Functional Architect for at least 4-5 Request for Proposal (RFP) requests Exposure to high tech, semi-conductors, telecom, IT/ITES, technology verticals is mandatory Proven success in client-facing roles for 2-3 engagements Whats in it for you? An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.

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5 - 10 years

15 - 19 Lacs

Gurugram

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SAP S4 Hana – High-Tech Platforms Find endless opportunities to solve our clients toughest challenges, as you work with exceptional people, the latest tech and leading companies across industries. Practice: High-tech, Industry Consulting, Capability Network I Areas of Work: SAP Platforms | Level: Manager/Sr. Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore | Years of Exp: 7-15 years Explore an Exciting Career at Accenture Are you an outcome-oriented problem solver? Do you enjoy working on transformation strategies for global clients? Does working in an inclusive and collaborative environment spark your interest? Then, Accenture Strategy and Consulting is the right place for you to explore limitless possibilities. The Practice – A Brief Sketch The High-tech Industry , focuses on meeting global need of clients from industries including Communications Technology, Consumer Technology, Enterprise Technology, Medical Equipment, and Semiconductors Let's infuse fresh thinking in the systems and turn new ideas into reality. As a part of the team, you'll help drive the following: Be a part of the Intelligent Functions team , one of the key capabilities or sub-industry areas to support Platforms-driven business design and assessment such as value assessment, business case creation, business process re-engineering and so on. Provide solutions for complex client problems across the SAP S4 HANA ERP landscape throughout the project lifecycle, providing subject matter expertise with a strong strategic awareness of the SAP market and associated technologies. Work as a lead SAP Functional Solution Architect and support with solutions for end-to-end request for proposal requests. Engage with clients in understanding their requirements, scoping, discovering and defining solutions , explaining business benefits and use cases and developing a roadmap to meet their goals. Create innovative solution designs that utilize our extensive service offerings. Support our business development activities , working with our sales teams in proposal generation, shaping the solution plan and delivery approach for SAP transformations. Be responsible for integration with different ERP Solutions including SAP and create proof of concepts as and when required. Bring your best skills forward to excel in the role: Problem-solving skills to identify, escalate, track and resolve issues in time Strong project management skills and ability to run projects on his own Effective presentation and public speaking skills Ability to work in a rapidly changing environment where continuous innovation is desired Ability to effectively team with others in a large, global organization Analytical skills to bring clarity to complex issues and gather data-driven insights Excellent communication and interpersonal skills Cross cultural competence with an ability to thrive in a dynamic environment Manage and work with key stakeholders onshore and onsite Read more about us. Recent Blogs Qualifications Your experience counts! MBA from Tier 1 and 2 business school 7-15 years of SAP S4 HANA MM/SD/PP/QM/eWM/IBP experience working on SAP delivery engagements Prior experience of working on 4-5 large scale transformation and implementation delivery programs for global clients Must have worked as an end-to-end SAP Solution / Functional Architect for at least 4-5 Request for Proposal (RFP) requests Exposure to high tech, semi-conductors, telecom, IT/ITES, technology verticals is mandatory Proven success in client-facing roles for 5-6 engagements What’s in it for you? An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 569,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Capability Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Capability Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Capability Network | Accenture in One Word

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1 - 3 years

1 - 3 Lacs

Mumbai Suburban, Navi Mumbai, Mumbai (All Areas)

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Run and manage PPC/SEM campaigns Generate leads & conversions within budget Improve ad performance (lower CPC, higher Quality Score) Do keyword research & optimize ads Plan PPC strategy Work on landing page ideas Google Adwords & Meta Adwords Required Candidate profile Experience with Google Ads and Meta ads Good understanding of PPC, SEM, keywords, landing pages Basic analytics and reporting skills

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8 - 12 years

14 - 20 Lacs

Bengaluru

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Role: Manager, Paid Search Years of Experience: 8-12 years Job Location: Bangalore (Indiranagar) Work Type: Hybrid Shift Timing : 9:30 AM to 6:30 PM Notice Period : Looking for candidate who can join us in 30 days About Assembly Global: Assembly is a global marketing services company designed with the modern mixture of omnichannel media expertise, powered by data, technology and business consulting solutions that help the best brands on the planet find the change that fuels growth. We are Assembly and were not like the rest. Were the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide enabling brands to engage and move consumers anywhere. We use STAGE, Assemblys proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We are investing in expanding our Digital Team with some key roles. Manager, Paid Search would be responsible for running large online SEM advertising campaigns for US clients on Google and Bing Ad platforms. The individual will be responsible for planning, optimizing, and analyzing campaign performance based on client objectives. He/she may eventually also manage a team based on his/her capabilities and performance. Primary Duties: Manage paid marketing campaigns based on the agreed-upon strategic direction provided by the Regional team members. Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning. Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to: *Google Ad Words *Microsoft Advertising *Pmax *SA360 ( Search Ads 360) Required Skills: At least 8 years of experience and ability to build Paid Search/PPC campaign strategies based on client goals and objectives. Expertise in building and optimizing campaigns, keyword lists, extensions etc. Proficient in writing and testing ad copy. Experience with Google AdWords Editor. Ability to develop budget projections and pace campaigns based on monthly budgets. Experience with bidding tools and strategies. Excellent English language skills (both written and verbal) as the role involves working and communicating with teams overseas. Strong analytical and reporting skills. Must be able to understand and analyze marketing campaigns data. Strong Excel skills including formulas, filtering, pivot tables, and trending charts development. Reporting will be an essential element of the day-to-day job. Knowledge of online business marketing principals (Impressions, clicks, conversions, ROI, Cost per Acquisition). Preferred Skills: Working knowledge of one or more third party tools like DoubleClick and Omniture. Experience in running Google Shopping campaigns. Macros and introductory Visual Basic. Personal Characteristics: Self-Starter Ability to take a set of directions and complete the task at hand, giving any insight you might have come across while working on the project. Ability to move quickly and proactively for client success in a deadline-driven environment. Team-Player Who can work within a dynamic team but also get work done individually. Managerial skills Who can lead by example while being a mentor. Analytical, problem solver, collaborative, strategic, results-oriented, and multi-task oriented. Strong organizational skills and ability to prioritize projects based on business needs. Keen eye for detail and interest in Internet trends. Ability to quickly pick up new concepts Willingness to try something new with limited experience and/or direction Ability to communicate effectively to overseas based counterparts EQUAL OPPORTUNITIES Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

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1 - 4 years

3 - 12 Lacs

Ahmedabad

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Monitor social media performance,Shopify data, Plan, execute, and optimize Meta ad campaigns, Google Ads Manage LinkedIn and YouTube marketing activities, content marketing Tools: Meta Ads Manager, Google ads, Google Analytics, Shopify, MS Excel Health insurance Provident fund

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7 - 11 years

9 - 13 Lacs

Mumbai

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Skill required: Marketing Operations - Operations Management Designation: Brand & Comm Strategy Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design The purpose of this role is to oversee the overall brand strategy and communication efforts The role involves leading the development and execution of brand positioning, messaging, and external/internal communication initiativesAn area of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services. It involves the responsibility of ensuring that business operations are efficient in terms of using as few resources as needed and effective in terms of meeting customer requirements What are we looking for? Proven track record in managing brand positioning and brand identity development Strong product management knowledge Demonstrated ability to provide strategic counsel to senior management or leadership teams regarding brand direction, messaging, and communication challenges Proficiency in digital marketing, social media, and analytics tools. Ability to use market research and consumer insights to inform brand and communication strategies. Proactive; able to anticipate needs; forward thinking Highly collaborative; able to work well within multidisciplinary teams experience in in brand management, communications, public relations, or related fields. Experience in creating and executing communication strategies (both internal and external) that drive brand awareness, engagement, and loyalty. Familiarity with digital marketing strategies and tools including social media strategies Experience in managing or guiding cross-functional teams (e.g., marketing, sales, HR, creative teams) to execute branding and communication campaigns. Stay informed about industry trends and competitor activities to ensure the brand stays relevant online. Use market research tools to gather feedback and assess the effectiveness of communication strategies. Use data and feedback to identify audience needs and preferences, helping to adjust communication strategies accordingly. Roles and Responsibilities: A Brand and Communications Advisor is a key figure in shaping and managing a company's brand narrative and communication strategy. Their responsibilities span from brand development and strategic communication planning to media relations, content oversight, stakeholder management, and measurement. This role requires a deep understanding of brand positioning, messaging, and the ability to advise senior leadership on how best to communicate with both internal and external audiences. Assist in defining and refining brand identity, articulating the brand's mission, values, and vision to ensure alignment across all communication platforms Oversee the consistency of messaging, tone, and visual identity across all touchpoints (e.g., marketing materials, website, social media, and internal communications). Offer expert advice on branding and communication strategies that align with corporate goals and help navigate challenges. Provide guidance and training to internal teams on brand standards, communication practices, and messaging. Analyze and report on brand performance and positioning in the market, ensuring it meets business objectives and resonates with target audiences. Design comprehensive communication strategies that support business objectives, aligning both internal and external communications. Provide counsel on the most effective ways to communicate key messages to various stakeholders, including employees, customers, media, and investors. Track and analyze media mentions and brand sentiment to assess how the brand is being perceived. Work closely with HR and other departments to ensure that employees are informed and aligned with the brand's vision, goals, and culture. Help create internal newsletters, intranet updates, and other communication materials that keep employees engaged and informed. Support executives in crafting messages that reflect the company's vision and communicate effectively with internal teams. Help guide the creation of brand-related content for various platforms, ensuring it is consistent with brand guidelines and messaging. Assist in the development of a content strategy that aligns with the broader communication and marketing objectives. Ensure all content (including blogs, social media posts, and marketing materials) aligns with brand values and is on-message. Advise on the development of social media strategies to enhance brand visibility, engagement, and customer loyalty. Guide digital content creation and digital campaigns to ensure consistency with brand objectives. Qualifications Any Graduation

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7 - 12 years

60 - 70 Lacs

Gurugram

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Pre-requisites for consideration of candidature - MBA from premier B-Schools ( IIM, MDI) - 8+ years of experience in Travel or Ecommerce companies - Strong leadership skills and team management along with decision making ability - Good B2C marketing experience and a passion for digital technologies. - Revenue target responsibility experience in a digital business along with monthly digital spend Key Job Responsibilities: - Define the digital customer acquisition strategy across all digital marketing channels (website, blogs, emails and social media) in line with company's strategy - Grow digital acquisition and hold direct responsibility for driving traffic, conversion and ROI (where to spend, who to target and what will be the return) for all digital acquisition channels including paid search, SEO, affiliate, remarketing, display, etc. - Maximize optimization and continuously seek optimization and growth through performance analysis, A/B and multivariate testing, customer segmentation, creative partnership, landing page optimization and more - Responsible for the day-to-day performance of digital marketing channels - Define key metrics and keep senior leadership informed on a weekly/monthly/ quarterly basis, highlighting trends and opportunities for improvement

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8 - 13 years

7 - 12 Lacs

Udaipur

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IIMU is looking for candidates for the position of Associate Manager/Manager-Marketing, Executive Education on a contract basis for a period of 2 years initially and renewable based on the performance upto two years. He/she should be a dynamic and forward-thinking professional with a strong background in business development, strategic planning, and leadership especially in executive education or training. The ideal candidate should have solid skills in digital marketing, working with partners and stakeholders, and designing programs. The candidate will play an important role in shaping and carrying out the vision of the Executive Education (ExEd) and help grow its reach through creative marketing and outreach efforts. S.No Details Description 1 Position Associate Manager/Manager - Marketing, Executive Education 2 Number of posts 1 (One) 3 Reporting Sr. Manager, Executive Education 4 Udaipur 5 Key internal external stakeholders Executive Education Committee, program faculty, program participants, and corporates/organizations seeking executive education programs 6 Key responsibilities Strategic Planning Execution : Develop and implement annual and long-term strategic plans for both open and customized Management Development Programs (MDPs), aligned with institutional goals. Corporate Outreach Lead Generation : Identify and target potential corporate clients across industries through networking, referrals, cold outreach, and industry events. Build a robust sales pipeline of customized training opportunities. Client Needs Assessment : Engage with senior HR, LD, and business leaders to understand organizational challenges and skill gaps. Translate these into actionable training solutions aligned with client objectives. Program Development Collaboration : Collaborate with faculty and subject matter experts to co-create impactful and industry-relevant MDPs, ensuring customization as per client needs. Digital Marketing Outreach : Lead the development and execution of digital marketing strategies, including SEO, SEM, social media, content marketing, and email campaigns to promote MDP offerings. Leverage analytics to drive data- informed decisions and campaign improvements. Innovation Continuous Improvement : Stay updated on trends in executive education and digital learning; implement innovative practices to enhance program reach and impact. Collaboration with Marketing Team : Design and execute corporate-targeted marketing campaigns, including brochures, digital ads, webinars, and newsletters, to create brand awareness and demand for customized programs. Sales Performance Analysis : Analyze sales metrics, revenue trends, and client acquisition data. Report on performance against business targets and recommend corrective actions where necessary. Client Retention Upselling : Ensure high satisfaction through post-training feedback and follow-up. Identify opportunities for repeat business or expanded engagements (e.g., leadership academies, long-term interventions). Proposal Development Contracting : Collaborate with internal teams to draft detailed proposals, MoUs, and contracts. Ensure pricing strategy is aligned with institutional objectives while remaining competitive in the market. CRM Sales Funnel Management : Maintain accurate records of leads, client interactions, and deal stages in the CRM system. Track conversion rates and identify areas for improvement in the sales process. Other Responsibilities : Undertake any other responsibilities as assigned by the Chairperson (Executive Education) or institutional leadership. 7 Educational Qualification Postgraduate in any discipline, preferably MBA from a reputed institute, or equivalent. 8 Min. experience required At least 8 years of experience in customer/corporate interface; and/or experience in Academics Administration from reputed educational institutes is desirable. Desired experience in education /training/hospitality sector is desirable, but not compulsory. Hands-on experience in the field of Digital Marketing is a must. 9 Technical competencies required Excellent oral and written communication Analytical skills Proficiency in the use of computers and CRM software 10 Behavioral competencies required Positive attitude and initiative Result orientation Innovative mindset Interpersonal effectiveness Team player Client focus 11 Contract period The contract will be for an initial period of 2 years, renewable thereafter based on performance. 12 Expected CTC Rs. 90,000 1,10,000 per month depending on candidate qualifications, experience, and suitability. 13 Mode of application The applicants are requested to apply online through the link provided on the Institute s website. under the JOBS tab. 14 Last date of application Interested candidates should apply at the latest by May 22nd, 2025 General Instructions to the Candidates The completion of the period of the contract will not confer any right for further extension, regularization, or permanency at the Institute. The candidates applying for the above post should ensure that they fulfill all the eligibility conditions for the post. Their admission to any stage of the selection process will be purely provisional, subject to confirmation that they satisfy the prescribed eligibility conditions. Merely issuing an interview call letter to the candidate will not imply that his/her candidature has been found eligible. Candidates must be citizens of India. Persons who have migrated from Pakistan with the intention of permanently settling in India or subjects of Nepal are also eligible, but in their case, a certificate of eligibility from the Government of India will be necessary for appointment. Such candidates should apply to the Government of India in the Ministry of Home Affairs for the necessary certificate and furnish satisfactory proof of having so applied. The prescribed qualifications are minimum and unless specified, they are required for consideration for the post, even if the higher qualification has been acquired and the mere fact that a candidate possesses the same will not entitle him/her to be called for an interview. The Institute reserves the right to restrict the number of candidates for written / skill test/interviews to a reasonable limit based on qualifications, level, and relevance of experience higher than the minimum prescribed in the advertisement and other academic achievements. The Institute also reserves the right to reject any or all the applications without assigning any reasons thereof. Calling a candidate for a test/interview merely indicates that it is felt that he/she, with others, may be suitable for the post and conveys no assurance whatsoever that he/she will be recommended or selected or his/her conditions specified in the application will be accepted. Candidates will be shortlisted for a Test/Interview based on the information provided by them in their online applications. They must ensure that such information is true. If at any subsequent stage or at the time of the Test/Interview, any information given by them or any claim made by them in their online applications is found to be false, their candidature will be liable to be rejected. The Institute shall verify the antecedents or documents submitted by a candidate at any time at the time of appointment or during the tenure of the service. In case it is detected that the documents submitted by the candidates are fake or the candidate has clandestine antecedents/background and has suppressed the said information, then his services shall be liable to be terminated. In case of any inadvertent mistake in the process of selection which may be detected at any stage, even after the issue of the appointment letter, the Institute reserves the right to modify/ withdraw/ cancel any communication made to the candidates. The Institute has a right to decide the mode of screening and testing the applicant for shortlisting and selection. The Institute solely reserves the right not to fill any advertised position without assigning any reason. Only shortlisted applicants will be contacted. No correspondence whatsoever will be entertained from candidates regarding the conduct and result of the test/interview and reasons for not being called for an interview. Canvassing in any form will be a disqualification. The crucial date for determining the eligibility criteria for all candidates in every respect shall be the prescribed closing date for submission of the online application. Any corrigendum/clarifications on this advertisement, if necessary, shall be uploaded on the website and no separate communication will be sent for this purpose.

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2 - 4 years

5 - 8 Lacs

Noida, Delhi / NCR

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An AM Category in IndiaMART has experience in functions such as manufacturing, procurement, R&D, production, vendor management, supply chain management, sales, merchandising, distribution, etc. Must have a desire to participate in change and appreciate a dynamic environment with rapidly changing priorities. Candidates with 2+ years of experience in medicine, medical equipments, pharmaceutical or clinical industry. Job Responsibilities: User Acquisition: Drive user traffic by driving content SEO, onboard sellers to achieve planned targets Business Development: Ensure best brands, SMEs, vendors, suppliers from across the country are onboarded on marketplace Competitive Quality Catalogs: Drive to acquire good quality catalogs with accurate product prices & specifications, high quality images and hottest seller products Matchmaking: Ensure best quality categorization to achieve best quality matchmaking between buyer and seller Customer Experience: Capture and resolve customer pain points. Create solutions and liaison with various cross functional teams to resolve customer pain points Operational Efficiency: Work across operations, part time associates, cross functional teams, product management department to ensure a smooth and fast functioning to achieve targets in given time period Engagement: Working with the customer acquisition and engagement team to define a charter for engagement to improve monetization Candidate Attributes: Should be an effective communicator with ability to persuade/ negotiate with different team/stakeholders Should be a strong team leader & capable of handling large teams Establish and foster strong working relationships with multiple stakeholders & proven experience leading cross-functional projects Strong numerical and analytical aptitude & experience of using customer data to identify and prioritize opportunities Good communication skills Analytical data driven detail-oriented approach Perfect opportunity for highly motivated and dynamic candidates looking to move into online ecommerce industry Experience Range: 2 - 5 years of experience in medicine, medical equipment, pharmaceutical or clinical industry. Educational Qualifications: B.Tech/ B.E Location: Noida Sector 135 (Work from Office)

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2 - 3 years

25 - 30 Lacs

Tirupati

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Job Description Moris Media is currently hiring for a Business Development Manager in Dw raka Tirumala. This job may require you to travel. Moris Media offers a competitive salary package aligned with industry standards. We are seeking a highly motivated and results-driven individual to spearhead our sales and marketing initiatives. As a Business Development Manager, you will play a pivotal role in driving revenue growth and expanding our clientele. This involves identifying and securing new business opportunities, building and nurturing strong relationships with B2B clients, and proactively staying abreast of industry trends. You will act as a "Digital Doctor," diagnosing client needs and prescribing tailored digital marketing solutions. Collaboration will be key as you work closely with internal teams to ensure our marketing strategies align with overall business objectives. Your ability to analyze market dynamics and identify growth opportunities, coupled with a data-driven approach to decision-making, will be essential to your success. If you possess a strong entrepreneurial spirit, a passion for business development, and a proven track record in sales and marketing, we encourage you to apply. Drive Revenue Growth: Develop and execute strategies to achieve sales targets and increase company revenue. Expand Client Base: Proactively identify and secure new business opportunities within the B2B market. Cultivate Relationships: Build and maintain strong, long-lasting relationships with key clients. Market Analysis: Conduct thorough market research to identify trends, competitor activities, and potential growth areas. Strategic Planning: Develop and implement comprehensive sales and marketing strategies aligned with company objectives. Solution-Oriented Approach: Act as a "Digital Doctor" by understanding client needs and offering customized digital marketing solutions. Lead Generation: Develop and implement effective lead generation strategies to identify potential clients. Sales Presentations: Deliver compelling sales presentations and proposals to prospective clients. Negotiation and Closing: Skilled in negotiation and closing deals to secure new business. Collaboration: Work closely with internal teams (marketing, operations, etc.) to ensure cohesive strategy execution. Communication: Maintain clear and effective communication with clients and internal stakeholders. Reporting and Analysis: Track and analyze key performance indicators (KPIs) to measure sales effectiveness and identify areas for improvement. Stay Informed: Remain up-to-date on the latest industry trends and best practices in digital marketing. Relationship Management: Utilize CRM systems to manage client interactions and track progress. Contribute to Growth: Play an active role in the overall growth and success of Moris Media. Proven Sales Success: 2-3 years of experience in a sales or business development role with a demonstrated track record of achieving targets and driving revenue growth. B2B Expertise: Experience working in a B2B environment, preferably within the media or digital marketing industry. Strong Communication: Excellent verbal and written communication skills with the ability to build rapport and effectively convey information. Interpersonal Skills: Extroverted personality with strong interpersonal skills to build and maintain relationships with clients and colleagues. Analytical Mindset: Ability to analyze data, identify trends, and make informed decisions to optimize sales strategies. Market Knowledge: Solid understanding of the digital marketing landscape, including various channels and strategies (SEO, SEM, social media, content marketing, etc.). Client Focus: A customer-centric approach with a passion for understanding and meeting client needs. Presentation Skills: Confident and engaging presentation skills to effectively deliver proposals and pitches to potential clients. Problem-Solving: Proactive and resourceful in identifying and addressing challenges to achieve business objectives. Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions. Teamwork: Collaborative and team-oriented approach with a willingness to contribute to a positive work environment. Travel Readiness: Openness to travel as required to meet with clients and attend industry events. Technology Proficiency: Proficiency in using CRM software and other relevant sales and marketing tools. Time Management: Strong organizational and time management skills to effectively prioritize tasks and meet deadlines. Self-Motivation: Highly motivated and driven individual with a strong work ethic and a desire to succeed. Education: Bachelors degree in Business Administration, Marketing, or a related field. An MBA would be a plus. Technical Proficiency: High-performance laptop or desktop computer with sufficient processing power and memory. Reliable high-speed broadband internet connection. Dedicated and functional workspace (physical or virtual) to ensure productivity. Travel Availability: Willingness to travel as needed to meet with clients or for business purposes. Salary: We offer a competitive salary and benefits package commensurate with experience, skills, and qualifications. We are open to discussing salary expectations with shortlisted candidates.

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1 - 5 years

6 - 9 Lacs

Jaipur

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jobDescription:We re seeking a dynamic Growth Marketing Manager with a strong background in digital strategy and performance marketing The candidate should be a graduate with relevant certification courses and hands-on experience driving user acquisition, brand visibility, and engagement across digital platforms

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8 - 10 years

20 - 25 Lacs

Chennai

Work from Office

Naukri logo

About us One team. Global challenges. Infinite opportunities. At Viasat, were on a mission to deliver connections with the capacity to change the world. For more than 35 years, Viasat has helped shape how consumers, businesses, governments and militaries around the globe communicate. Were looking for people who think big, act fearlessly, and create an inclusive environment that drives positive impact to join our team. What you'll do To provide compensation and compensation compliance in the APAC market, with a core focus on India, Singapore, Indonesia and Australia. In this role, you must be comfortable learning and growing through challenging assignments, including projects that can be viewed by all levels of the company. The Compensation Business Partner will lead on the development and management of compensation programs, policies and structures to ensure Viasat remain competitive and compliant in local markets. You must have a strong analytical mindset, strives while managing multiple priorities in a fast-growing company, and exemplifies professionalism and maturity through excellent communication skills. The day-to-day Act as an advisor to the People & Culture Business Partner team and internal leaders by educating and communicating the purpose of our pay programs and by providing recommendations on compensation matters that support business goals and ensure market competitiveness Review local practices against global Viasat models including grading framework, job roles, bonus and other incentives. Ensure these comply with local laws and statutory requirements. Provide data-driven insights and reports to support decision-making in the region. Conduct salary benchmarking and local market analysis including salary survey and local industry reports in order to ensure we have adequate data for the region. Maintain awareness of regional legislation changes and advise International Reward Manager of upcoming changes or implementation. This includes conducting market research and analyses to stay abreast of trends, emerging practices and regulatory developments impacting the region. Provide support and present data to local employee work groups and forums in the region. Assist with the annual Performance, Development and Reward Cycle. Develop training and change management strategies to ensure successful execution of program changes What you'll need Extensive relative experience in compensation and/or human resources in the APAC market. Strong project management skills Strong data analysis skills with demonstrated ability to draw meaningful conclusions and actions plans through both quantitative and qualitative analyses Solid verbal and written communication skills. Ability to present their point of view in varied business situations Demonstrable strong critical thinking skills and ability to work in ambiguous situations and across organizational boundaries What will help you on the job Work experience with a corporate employer, and/or emerging technology roles preferred Familiarity Workday and Analytics tools a plus Experience creating and presenting materials to internal stakeholders and employee groups. Experience of management or matrix managing support roles. EEO Statement Viasat is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, ancestry, physical or mental disability, medical condition, marital status, genetics, age, or veteran status or any other applicable legally protected status or characteristic. If you would like to request an accommodation on the basis of disability for completing this on-line application, please click .

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Exploring SEM Jobs in India

Search Engine Marketing (SEM) is a thriving field in India, with a growing demand for professionals who can drive online traffic and increase visibility through paid advertising. Job seekers in India have a plethora of opportunities in the SEM space, with various roles available across industries.

Top Hiring Locations in India

  1. Mumbai
  2. Bangalore
  3. Delhi
  4. Hyderabad
  5. Pune

These cities are known for their vibrant job markets and offer a plethora of opportunities for SEM professionals.

Average Salary Range

The salary range for SEM professionals in India varies based on experience levels. Entry-level SEM executives can earn around INR 3-4 lakhs per annum, while experienced SEM managers can make upwards of INR 10 lakhs per annum.

Career Path

In the field of SEM, a typical career path may include roles such as SEM Executive, SEM Manager, SEM Specialist, and SEM Director. As professionals gain experience and expertise, they may progress from managing campaigns to strategizing and leading SEM initiatives.

Related Skills

Apart from expertise in SEM, professionals in this field are often expected to have skills in data analysis, keyword research, A/B testing, and familiarity with tools like Google Ads and Google Analytics.

Interview Questions

  • What is the difference between SEO and SEM? (basic)
  • How do you measure the success of an SEM campaign? (medium)
  • Can you explain the concept of Quality Score in Google Ads? (medium)
  • How would you optimize a landing page for better SEM performance? (advanced)
  • What are some common bidding strategies in SEM? (medium)
  • How do you stay updated with the latest trends in SEM? (basic)
  • Describe a successful SEM campaign you have managed in the past. (medium)
  • How do you handle underperforming keywords in an SEM campaign? (medium)
  • What are some key metrics you track to evaluate the performance of an SEM campaign? (medium)
  • How does remarketing work in SEM? (medium)
  • Explain the concept of ad extensions in Google Ads. (basic)
  • How would you approach keyword research for a new SEM campaign? (medium)
  • Can you explain the concept of impression share in SEM? (advanced)
  • How do you ensure ad copy relevance in an SEM campaign? (medium)
  • What are some common pitfalls to avoid in SEM campaigns? (basic)
  • How do you determine the optimal budget for an SEM campaign? (medium)
  • Describe a time when you had to troubleshoot a technical issue in an SEM campaign. (medium)
  • How do you segment audiences for SEM targeting? (medium)
  • What are some best practices for mobile SEM campaigns? (basic)
  • How do you analyze the performance of competitor ads in SEM? (medium)
  • Explain the concept of search query mapping in SEM. (advanced)
  • How do you conduct A/B testing in SEM? (medium)
  • What are some key differences between Google Ads and Bing Ads? (basic)
  • How do you handle negative keywords in an SEM campaign? (medium)
  • Can you discuss the impact of ad position on SEM performance? (medium)

Closing Remark

As you navigate the SEM job market in India, remember to showcase your expertise, stay updated with industry trends, and prepare diligently for interviews. With the right skills and knowledge, you can confidently pursue rewarding opportunities in the field of SEM. Good luck!

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