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3.0 - 6.0 years

5 - 8 Lacs

Mumbai

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Create and implement SEO strategies to improve organic search rankings and drive organic traffic. Conduct regular website audits and keyword research to optimize the website content. Optimize meta-tags, headers, and on-page content to improve search engine visibility. Develop and manage link-building strategies to increase domain authority and search visibility. Analyze key website performance metrics such as organic traffic, keyword rankings, conversion rates, and framing improvement plans. Collaborate with the other marketing department teams and align content goals with the SEO strategies. Work with other departments to ensure SEO practices are incorporated in every aspect of business. Conduct regular SEO audits to identify areas of improvement and provide suggestions. Stay updated on the latest SEO trends and the SEO best practices. Constantly perform competitor analysis to identify new ranking opportunities. Work with the team of developers to optimize technical SEO, such as improving site speed and schema markup. Track and prepare monthly reports on key SEO performance metrics, such as organic traffic, keyword rankings, and backlink profile. Manage friendly relationships with external SEO agencies, content agencies, and other third-party agencies to support SEO initiatives. Train junior SEO members on SEO fair practices. (ref:updazz.com)

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1.0 - 6.0 years

0 - 1 Lacs

Pune

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We are seeking Digital Marketing Specialist to join our dynamic team. Roles: Develop and manage websites using WordPress Implement SEO strategies, optimize content, and conduct keyword research Required Candidate profile Manage PPC campaigns Analyze web traffic Analyze Report insights Proficient in SEO, SEM & WordPress Strong analytical, communication, and project management skills Min 1 year of relevant experience. Perks and benefits Innovative environment, growth.

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3.0 - 8.0 years

3 - 6 Lacs

Virudhunagar

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Role & responsibilities This is a full-time on-site role for a Digital Marketing professional located in Virudhunagar . The Digital Marketing role will involve tasks such as social media marketing, web analytics, online marketing, and communication strategies to enhance the company's online presence and engage with target audiences effectively. 1. Social Media Marketing and Online Marketing skills. 2. Digital Marketing and Web Analytics proficiency. 3. Strong Communication skills. 4. Experience with SEO and SEM tactics. 4. Knowledge of email marketing and content management systems. 5. Bachelor's degree in Marketing, Communications, or related field. 6. Certifications in digital marketing tools and platforms are a plus.

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0.0 - 1.0 years

2 - 3 Lacs

Pune

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Role Overview We are looking for a dynamic Marketing Intern to support our marketing initiatives, assist in brand promotion, and execute digital and offline marketing strategies. This internship offers hands-on experience in a fast-growing EV company, providing exposure to various marketing functions. Key Responsibilities Assist in planning and executing marketing campaigns (digital & offline). Conduct market research and competitor analysis to identify trends. Support content creation for social media, blogs, and promotional materials. Work on SEO, SEM, and social media marketing strategies. Assist in lead generation, customer engagement, and brand awareness activities. Coordinate with internal teams for marketing-related tasks and projects. Support event planning, exhibitions, and product launches. Monitor and analyze marketing performance metrics. Requirements Pursuing or recently completed a degree in Marketing, Business, Communications, or a related field. Strong understanding of digital marketing and social media trends. Proficiency in MS Office and familiarity with marketing tools (Google Analytics, Canva, etc.). Excellent communication and writing skills. Creative mindset with an ability to think outside the box. Ability to multitask and meet deadlines in a fast-paced environment. Benefits Hands-on experience in marketing within the EV industry. Mentorship and learning opportunities from industry experts. Possibility of a full-time role based on performance. - Digital Marketing - Social Media Marketing - Content Creation - Brand Promotion - Market Research - SEO & SEM - Lead Generation - Customer Engagement - Event Planning - Product Launches - Marketing Campaigns - Google Analytics - Canva - Fast-growing EV Company - Internship Opportunity - Marketing Strategy - Business Development - Marketing Tools - Communication Skills

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2.0 - 4.0 years

4 - 5 Lacs

Bengaluru

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Are you a digital marketing pro who lives and breathes social media, ad campaigns, and creative strategies? Looking for a Digital Marketing Executive to drive impactful campaigns and engage audiences across platforms! Social Media Management Plan, create, and manage content across platforms (Instagram, LinkedIn, Facebook, Twitter). Paid Advertising Execute and optimize ad campaigns on Meta, Google Ads, LinkedIn, and more. Analytics & Performance Tracking Monitor key metrics, generate reports, and improve campaign efficiency. Content & Copywriting Craft compelling ad copies, captions, and marketing content. Trendspotting & Strategy Stay ahead of digital trends and contribute to innovative marketing ideas.

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5.0 - 9.0 years

5 - 9 Lacs

Mumbai

Hybrid

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Develop and implement digital marketing strategies, manage campaigns across various channels, analyze performance metrics, and lead a team to achieve business goals Digital Strategy & Campaign Management Develop and execute ROI-driven digital marketing strategies across multiple channels. Plan and manage SEO, SEM, PPC, email marketing, and social media advertising. Oversee the creation and optimization of digital content (blogs, videos, infographics, etc.). SEO & Website Optimization Implement on-page and off-page SEO strategies to improve organic rankings. Optimize website structure, landing pages, and conversion funnels. Collaborate with developers to enhance site speed, UX/UI, and mobile-friendliness. Paid Advertising & Performance Marketing Manage Google Ads, Meta Ads, LinkedIn Ads, and other paid media campaigns. Track and optimize CPC, CTR, conversion rates, and ROAS. Conduct A/B testing to improve ad performance. Social Media & Content Marketing Develop and execute engaging content strategies across Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok. Plan and oversee influencer marketing collaborations and brand partnerships. Monitor trends and leverage viral content marketing opportunities. Female Only , 5+ Yr. similar or relevant , _

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3.0 - 5.0 years

4 - 5 Lacs

Mumbai

Remote

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We are seeking a Sr. Performance Marketing Executive with at least 3 years of hands-on experience in executing and optimizing digital campaigns. The ideal candidate must have prior agency-side experience, strong analytical skills, and a proven track record of delivering ROI-driven results. Key Responsibilities Plan, execute, and optimize Google Ads, Meta Ads, and other paid campaigns across platforms. Monitor and analyze campaign performance to ensure ROI and achieve KPIs. Develop strategies for A/B testing ad creatives, targeting, and landing pages. Conduct keyword research and audience segmentation to improve campaign targeting. Create and present performance reports with actionable insights to clients and internal stakeholders. Collaborate with content, design, and SEO teams to enhance campaign effectiveness. Stay updated on industry trends, tools, and platform changes to leverage new opportunities. Requirements 3+ years of hands-on experience in performance marketing, including Google Ads, Meta Ads, and other major platforms. Agency-side experience is mandatory. Strong understanding of analytics tools such as Google Analytics and Data Studio. Proficient in managing campaign budgets and delivering ROI-driven results. Excellent analytical skills with the ability to interpret data and provide actionable recommendations. Strong communication skills for client interactions and internal collaboration. Self-motivated and able to thrive in a remote work environment. Preferred Qualifications Experience with e-commerce campaigns or lead generation strategies. Knowledge of programmatic advertising or display network campaigns. Certifications in Google Ads, Meta Blueprint, or related platforms are a plus.

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0.0 - 1.0 years

1 - 3 Lacs

Mumbai, Delhi / NCR, Bengaluru

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Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, Remote Schedule : Day shift - Monday to Friday Timings : 10:30 AM to 7:00 PM (1-hours of flexible lunch break) About the Internship: Were excited to welcome a proactive and results-driven SEO Intern to join our team at yMedia. As an intern, youll have the opportunity to work remotely and gain practical experience in SEO strategies, content marketing, and digital advertising. Responsibilities: As an SEO Intern, your day-to-day tasks will include: 1. SEO Strategy and Implementation: - Develop and execute comprehensive SEO strategies to enhance organic search rankings, boost website traffic, and drive conversion rates. - Conduct thorough keyword research and optimize website content using both on-page and off-page SEO techniques. 2. Content Marketing: - Create engaging and relevant content across various digital platforms, including website blogs, social media channels, and email campaigns. - Collaborate with the content team to produce compelling copy, visuals, and videos that resonate with our target audience and support SEO efforts. 3. Paid Advertising Campaigns: - Plan and manage PPC campaigns across Google Ads, social media platforms, and other advertising channels. - Monitor campaign performance, optimize ad spend, and continuously test and refine ad creatives to maximize ROI and drive sales. 4. Social Media Management: - Develop and execute social media strategies to increase brand awareness, engage with followers, and foster community growth. - Monitor social media channels, respond to inquiries, and leverage social listening tools to gain insights and identify opportunities for brand promotion. Skills Required: - SEO - SEM - Keyword Research - Google Adwords - Google Analytics - Digital Marketing Perks: - Certificate (Completion + LOR) - Letter of Recommendation - 5 days a week - Job Offer (Post Internship). Additional Information: - Knowledge of Cryptocurrency, Blockchain, Web3, or the Fintech Industry is a big plus. The duration of the internship will be 4 months.

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3.0 - 6.0 years

3 - 4 Lacs

Mumbai

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Function: Support function to Marketing and Sales Reporting: Business Head This role needs a person who has a Traditional Media Planning background with a sound knowledge of Strategic Media Planning, hands-on experience with the BARC software, and good media presentation writing skills. The person will be identifying the media solutions for the markets for the brand which has the potential to grow and recommendations of the media vehicles. Responsibilities : Support system to the sales team: - The person should be giving traditional strategic inputs to brands to get visibility into the priority markets. - Comparison and recommendations for cost-effectiveness vs reach. - Explore new opportunities/platforms/affiliations to increase visibility for client campaigns across the cable network. - Work closely with cross-functional teams (sales, marketing, product, and operations teams) and their affiliates. - Represent Update Geotarget in the brand ecosystem and positively influence client budgets. In addition to this, the candidate will be responsible for the following duties: - Media Industry Updates - to share market knowledge of various industries by scanning various news, media, and industry news portals. - Campaign Research - (PrePost analysis) to keep abreast with what others are offering in the market, case studies of innovative offerings, and knowledge of new technology in media / social. - Competition Analysis - Track the categories competitions, identify the client we can pitch, and work on the pitch presentations with cable media recommendations. Requirements: - Working with Media Agencies with 3-6 Years of Strategic Planning/Planning (traditional) background, with having a client interaction experience - Ability to connect and engage with senior professionals within the potential brand ecosystem. - Excellent communication, presentation, and persuasion skills. - Familiarity with research and other industry tools - BARC, IRS/TGI etc. - Self-motivated to exceed targets. This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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5.0 - 10.0 years

9 - 13 Lacs

Noida

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About The Role : The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail. Responsibilities: - Define and execute the marketing and communication activities according to our marketing plan. - Coordinate all marketing activities to generate leads. - Collaborate with other teams to promote offerings. - Inform clients and prospects of products and services through creative marketing strategies. - Track performance of all marketing campaigns. - Day-to-day campaign budget management to inform performance optimisation experimentation goals. - Raising concerns and highlighting opportunities whenever required. - Managing monthly channel pacing to ensure we hit budget/CPA targets. - Support the project scoping and implementation of our performance marketing strategy for Meta (Facebook Instagram), Youtube, LinkedIn etc. - Define, test, and roll out optimization and automation strategies across app and web campaigns for Meta (Facebook Instagram) , Youtube, LinkedIn etc. - Build and utilize a deep understanding of Social Media performance incl. performance drivers across markets. - Craft best in class campaigns with our design and analytic teams, developing the Clients personality through ad personalisation audiences. - Daily monitoring and reporting of performance through presentations, leading calls and face-to-face meetings with stakeholders and upper management. - Proactively identify issues leading up to a launch and during a live campaign that would prevent hitting KPIs and performance benchmarks. Requirements: - Candidate should have at least 5+ years hands-on experience with performance marketing, ideally managing large budgets and experience working with Meta (Facebook Instagram), YT, Linkedin. - Have an excellent understanding of levers and main KPIs of performance marketing (across web app). - Able to assess performance, define strategy and prioritize tactics to drive growth and profit. - Highly analytical mindset with proficiency in Excel. - Experience in managing campaign pacing and performance, providing internal and client teams with insights or optimization recommendations. Qualifications: - Bachelor's/master's degree or equivalent experience. - 3+ years' experience in marketing. - Ability to multi-task. - Strong verbal, written, and organizational skills. Apply Save Save Pro Insights

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5.0 - 10.0 years

7 - 11 Lacs

Noida

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About the Role: We are looking for a data-driven Growth Manager to drive user acquisition, engagement, retention, and monetization for our mobile gaming products. This role will focus on scaling player growth, optimizing revenue streams, and enhancing user experiences through strategic and performance-driven initiatives. Key Responsibilities: User Acquisition & Performance Marketing - Develop and execute multi-channel growth strategies (Google Ads, Meta, influencer networks, ASO). - Optimize campaigns to improve key metrics (CPI, CAC, ROAS, LTV). - Drive organic and viral growth through community engagement and referral programs. Player Engagement & Retention - Implement data-driven retention strategies, loyalty programs, and in-game incentives. - Work closely with product teams to enhance user experience and reduce churn. Monetization & Revenue Optimization - Identify and optimize monetization strategies (in-app purchases, ad revenue, partnerships). - Conduct A/B testing on promotions, pricing models, and content strategies. Data & Analytics: - Analyze user behavior, market trends, and competitor insights to refine strategies. - Utilize analytics tools (Google Analytics, Appsflyer, Mixpanel, Adjust) for performance tracking. What we are looking for: - Experience in driving growth in the mobile domain. - 3-5+ years of experience in growth marketing, user acquisition, or a related role in gaming. - Strong understanding of gaming ecosystems, player behavior, and gaming communities. - Expertise in performance marketing, ASO, and user acquisition strategies. - Proficiency in analytics tools (Google Analytics, Mixpanel, Adjust, etc.). - Passion for gaming and deep knowledge of industry trends. Why Us - High-growth startup with a fast-paced learning environment. - Performance-based bonuses & competitive salary. - Medical insurance for you and your family. - Company-sponsored learning & upskilling opportunities. - Casual work culture, team outings, and free meals/snacks. Apply Save Save Pro Insights

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1.0 - 2.0 years

2 - 6 Lacs

Gurugram

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Ensuring the social media channels in use have regular, high quality and creative content output- Managing queries and messages, replying to people and engaging with audiences, known as community management- Scheduling and delivering messages through an up-to-date content calendar- Developing and implementing a social media strategy- Monitoring customer issues and sometimes liaising with customers to answer their queries or problems- Creating engaging content for the target audience to drive sales, maintain an online presence and get the maximum value from various social media platforms This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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1.0 - 4.0 years

3 - 6 Lacs

Gurugram

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About The Role : - Develop and execute strategic sales plans to achieve revenue goals.- Identify and engage new clients and build long-term agency relationships.- Collaborate with the marketing team to create customized proposals and presentations.- Conduct market research to identify industry trends and growth opportunities.- Negotiate and finalize contracts with clients, ensuring mutually beneficial terms.- Use CRM software and sales performance metrics for tracking and reporting.- Experience with MMP platforms such as Appsflyer, Branch.- Familiarity with tracking platforms like Trackier and HasOffers.- Expertise in campaign modelsCPM, CPC, CPL, CPA, CPR. Responsibilities: - Monitor sales performance and provide actionable insights for improvement.- Lead and mentor a sales team, offering guidance to improve results.- Collaborate with the delivery team to ensure smooth campaign launches.- Work independently and within a team in a fast-paced, dynamic environment. Benefits: - 5 days Work Week- Milestone based Leave Benefits- Performance linked Growth - Flexible working hours - Scheduled Appraisals This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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2.0 - 5.0 years

8 - 13 Lacs

Noida

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About RoleLead ROI driven CPC and CPA based, Cost-effective, Google Ads/ Meta Ads/ Linkedin Marketing Campaigns for different Indian and International Clients. Responsibilities :- End to end campaign management (From ideation to execution, monitoring, evaluating and optimizing campaign performance to generate results). - Conduct keyword research, Maintain and monitor keyword bids, budget caps, impression share, quality score and other important account metrics. - Drive campaign optimizations via experiments & new initiatives. - A/B testing ad formats, copies, bidding strategy, channel spend-mix and more. Campaign Analytics: - Measure and report performances of all marketing campaigns against goals. - Research and analyze competitor advertising strategy and tactics. - Collaborate with internal teams to create landing pages and optimize the user experiences. - Optimize the ad copy, landing pages for better results. - Analyse creative performance. - Budget management. - Brainstorm new and creative growth strategies in the digital space and then Plan, Execute and Measure experiments and conversion tests. Job Qualifications and Skill Sets : - Proven 2-5 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) In-depth knowledge of Google Ads/Meta Ads/ Linkedin. - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics. - Analytical approach + Data-Driven Thought Process + Optimization mindset. - The ability to think creatively, own things and work independently in a fast-paced environment. - A start-up mentality with a bias to action and the ability to flex in a fast-paced environment. - Competency in Excel and PowerPoint for analysis & presentations. - Excellent communication skills and problem-solving abilities. Previous Experience :- Experience in running large scale App Install campaigns. - Exposure and experience to lead marketing in the Middle East, International Markets. - SEO On-Page and Off-Page SEO optimization levers. - Experience with Analytics and Attribution platforms like Branch, CleverTap. - Experience with Ad. - Exchanges like Vserv, Komli, Tyroo, Affle, Resultrix. - Experience with DSPs like DV-360, In-Mobi, Revx. - Experience with content platforms like Taboola, Outbrain. - Experience with re-marketing platforms like Criteo, Adroll.ApplySaveSaveProInsights

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2.0 - 6.0 years

4 - 8 Lacs

Mumbai, Chennai

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Senior SEM Specialist LocationMumbai / Chennai (hybrid) (other cities remote) Exp6+ years This position will report into a paid search manager. In this role you will be required to set up and manage paid search campaigns and mentor junior members of the team. You will work closely with the wider paid search team to grow our online presence and conversions. Responsibilities: - Ensure campaigns deliver positive ROI to achieve desired results. - Manage multiple accounts,this will bring variety in the role, while challenging, as a result of a busy workload and tight deadlines. - Maintain and monitor keyword bids, audience targeting, account daily and monthly budgets, impression share, quality score and other important account metrics on existing and new categories. - Manage the creation of large keyword lists - Implement creative copy suggestions - Define campaign budgets, algin campaign goals and ensure search campaigns meet best practice principles. - Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, DSA, Pmax and other areas of paid search to deliver performance goals. - Keep upto date with search engine and PPC industry trends and developments. - Utilize data driven analysis insights, identify opportunities, making recommendations for performance optimisations. - Collaborate with other stakeholders in the business (SEO, Social, Native, Data) to achieve desired goals. - Welcome new starters to the team, mentor junior team members through training, regular meetings and feedback. Professional Competencies: - Passion for Search and digital marketing. - A detailed knowledge of PPC best approaches, principles and standards. - A good understanding of how PPC fits in to the wider area of digital marketing - Proven ability to achieve targets and results and make a tangible impact on ROI and revenues. - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere. - Proven experience in training or mentoring junior staff Professional Skills & Qualifications: - Proven5+yearsofexperience in Performance marketing, creating, managing and executing paid search campaigns on Google and Bing ads. - Proficiency in MS Excel and data manipulation. - Google/Bing ads certification, a plus - Strong analytical skills - Ability to think creatively - Excellent attention to detail - Strong relationship building skills - Ability to think strategically and develop innovative paid search strategies - Ability to present information effectively to a range of audiences - Proficiency in managing moderate to large scale paid search accounts. - Skills in campaign performance analysis and digital traffic metrics - Experience using an automated bidding platform such as Search Ads 360, Kenshoo, Marin, a plus. - Experience working with paid search tools to analyze and audit performance such as SEM Rush, Google search console. - Proven experience in using smart bidding strategies (tROAS, tCPA, maximize conversion, maximize conversion value) Apply Save Save Pro Insights

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0.0 - 2.0 years

2 - 5 Lacs

Pune

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About the Role:We are looking for a dynamic and proactive Customer Success Associate to join our team. In this role, you will play a crucial part in managing customer relationships, ensuring client success, and contributing to business growth. You will work closely with clients to help them maximize the value of our platform while also identifying new business opportunities.Key Responsibilities:1. Customer Success Management- Act as the primary point of contact for assigned customers, managing onboarding, training, and ongoing support.- Understand clients' business goals and provide strategic advice on utilizing Sekel Technologies' platform effectively.- Conduct regular check-ins to ensure customer satisfaction and address any concerns proactively.- Monitor customer usage and provide insights to enhance engagement and adoption.- Build long-term relationships to drive high customer retention and satisfaction.2. Customer Support & Issue Resolution- Collaborate with the Operations and Product teams to resolve customer issues promptly.- Document and escalate feature requests and product enhancements.- Proactively monitor account health and address concerns before they escalate.3. Sales & Revenue Growth- Identify upsell and cross-sell opportunities within existing customer accounts.- Support client renewal discussions and assist with negotiations to drive retention.- Assist in presenting customized solutions that align with client needs.4. New Business Development- Identify potential business opportunities through client interactions and market research.- Conduct outreach campaigns and generate new leads via emails, calls, and meetings.- Engage with prospects, align their requirements with our solutions, and participate in sales presentations.- Develop proposals and assist in onboarding new clients.5. Reporting & Analytics- Provide periodic reports on customer usage, ROI metrics, and improvement recommendations.- Analyze customer data to identify trends and actionable insights.6. Collaboration & Communication- Work closely with internal teams (Product, Sales, Marketing, Development) to ensure customer feedback is integrated into decision-making.- Maintain accurate customer records and interactions in the CRM system.7. Product Expertise- Stay updated on the latest product features and enhancements.- Conduct product demos and training sessions to help customers maximize the platform's value.Key Skills & Qualifications:- Bachelor's degree in Business, Marketing, Technology, or a related field.- Strong communication, presentation, and interpersonal skills.- Excellent communication skills in English with strong presentability.- Ability to build trust-based relationships with clients.- Proactive problem-solving mindset and customer-centric approach.- Basic understanding of SaaS products and Google My Business (preferred but not mandatory).- Enthusiastic about customer success, sales, and business development.- Ready to learn, with an avid reading habit.Why Join Us- Opportunity to grow in a fast-paced SaaS company.- Hands-on experience in customer success, sales, and business development.- Collaborative and supportive work environment.- Exposure to cutting-edge Martech solutions.

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3.0 - 7.0 years

7 - 11 Lacs

Chennai

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About Us: Vakilsearch is a legal tech platform that provides services for businesses and individuals in India. Our services focus on Legal Tax & Compliance for businesses and individuals. Role Summary: We seek a highly skilled Marketing Rockstar to oversee all marketing functions, ensuring seamless integration across branding, digital, sales support, and operational execution. This role requires strategic planning, cross-functional collaboration, and efficient project management to maximise ROI. Key Responsibilities: 1. Marketing Strategy and Execution: - Develop and implement comprehensive marketing strategies aligned with organizational goals. 2. Cross-Functional Collaboration: - Partner with sales, operations, and tech teams to understand requirements, set shared objectives, and track ROI for marketing campaigns. 3. Project Management: - Lead marketing projects from concept to delivery, ensuring timely execution by coordinating across creative, digital, and content teams. 4. Brand Management: - Maintain a consistent brand voice and identity across all touchpoints, including digital, print, and events. 5. Performance Marketing: - Oversee paid media campaigns, track KPIs, and optimize strategies to improve lead generation and customer acquisition. 6. Content and Digital Marketing: - Drive innovative digital campaigns, SEO/SEM strategies, and engaging content to enhance online presence and customer engagement. 7. Media Planning and Buying: - Manage budgets for media buys across traditional and digital platforms to ensure maximum reach and cost efficiency. 8. Customer Insights and Analytics: - Leverage data-driven insights to identify market trends, customer preferences, and campaign performance metrics. 9. Team Leadership and Development: - Build and mentor a high-performing marketing team, fostering collaboration and accountability. 10. Stakeholder Communication: - Regularly report marketing performance to senior leadership, aligning strategies with business priorities. This role demands a proactive leader who can balance strategic thinking with hands-on execution to achieve measurable results while fostering cross-departmental synergy. Qualifications: - Bachelor's degree in Marketing, Advertising, or a related field. MBA Preferred - Proven experience in Marketing Startegy, Growth, Technical & brand management, strategy, and large-scale campaigns. - In depth experience of working in organised set ups in zero to 1 projects - Excellent negotiation, project management, and analytical skills. Preferred Skills: - Hustler in character and agile in terms of adaptability. - Ability to manage multiple projects in a fast-paced environment.- Strong communication and interpersonal skills.Why Join Us - Opportunity to lead impactful campaigns.- Work with a passionate and creative team.- Competitive salary and growth opportunities.ApplySaveSaveProInsights

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1.0 - 4.0 years

5 - 8 Lacs

Chennai

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About Mitsogo: - Mitsogo is a global organization that highly values the contributions of each employee. - Our ability to attract top talent is a testament to our commitment to fostering a sense of belonging for everyone. - We recognize the rapid evolution of technology and society that impacts our industry, and we prioritize equipping our employees with diverse opportunities and empowering them with a wide range of skills. About Hexnode - Hexnode, the Enterprise software division of Mitsogo Inc. , was founded with a mission to simplify the way people work. - Operating in over 100 countries, Hexnode UEM empowers organizations across diverse sectors. - Fueling the transformation to a seamless ecosystem of connected tools, Hexnode is revolutionizing the enterprise software and cybersecurity landscape. Role Overview: - We are looking for an experienced and data-driven SEO Manager to lead and manage all SEO efforts for our brand Hexnode, and its products. - The ideal candidate will have a deep understanding of search engine algorithms and ranking factors, as well as experience in content creation, website optimization, and driving organic traffic growth. - You will play a key role in enhancing Hexnode's online presence, improving search engine rankings, and driving qualified traffic to our website. Key Responsibilities: - SEO StrategyDevelop, implement, and manage comprehensive SEO strategies aimed at improving search engine rankings and driving organic traffic. - On-Page OptimizationConduct keyword research, optimize content for SEO, ensure proper tagging, and ensure SEO best practices are implemented across all web pages. - Off-Page OptimizationManage link-building campaigns, improve domain authority, and establish relationships with external websites and influencers for backlinks. - Technical SEOWork closely with the development team to improve the technical aspects of the website, including page speed, site architecture, and mobile optimization. - Content StrategyCollaborate with content teams to create SEO-optimized content that aligns with audience intent and ranks high in search engines. - Analytics and ReportingUtilize tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs to track key SEO metrics and provide regular reports on SEO performance, keyword rankings, and traffic. - Market AnalysisContinuously analyze competitors and industry trends to identify new opportunities and areas for improvement. - Cross-Functional CollaborationCollaborate with product, marketing, and web teams to align SEO with broader business objectives. Key Requirements: - Proven experience as an SEO Manager or similar role in SEO. - Strong understanding of search engine algorithms, ranking factors, and SEO best practices. - Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz. - Hands-on experience with website optimization, technical SEO, and on-page/off-page strategies. - Familiarity with HTML, CSS, and content management systems (CMS). - Experience with content marketing and social media optimization. - Strong analytical skills and the ability to interpret data and make data-driven decisions. - Excellent communication and collaboration skills. - MBA in Marketing, Business, Communications, or a related field is preferred. Apply Save Save Pro Insights

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4.0 - 7.0 years

7 - 11 Lacs

Chandigarh

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Growth Hacker - Web3 Specialist We are seeking a dynamic Growth Hacker with a specialisation in Web3 to join our team. This role is dedicated to spearheading innovative marketing campaigns that drive adoption, engagement, and monetization of our digital product or service, with a keen focus on leveraging Web3 technologies. As a cross-functional powerhouse, you will collaborate with marketing, sales, product management, and technology teams, blending traditional growth hacking techniques with cutting-edge Web3 strategies to revolutionize our digital presence. LocationMohali (Chandigarh Region) Roles and Responsibilities: - Develop and execute innovative online and offline campaigns with a strong emphasis on Web3 strategies, including NFT promotions, blockchain-based gamification, digital marketing, brand partnerships, and on-ground activation to drive substantial traffic to digital channels. - Identify, develop, and optimize growth channels specific to the Web3 ecosystem, aiming to maximize revenue growth through decentralized platforms and technologies. - Analyze marketing data, user feedback, and blockchain analytics to shape future Web3-centric marketing strategies. - Propose new Web3 initiatives to attract prospects and convert leads, leveraging smart contracts, DAOs, and tokenomics to engage with a tech-savvy audience. - Provide insights and expertise to enhance the efficacy of marketing activities, focusing on content development, optimization, and advertising within the Web3 space. - Plan and execute initiatives to reach the target audience through various channels, including traditional digital channels and emerging Web3 platforms. - Work closely with other teams to share ideas, feedback, and present results, fostering an environment of innovation and cross-functional synergy in the realm of Web3. Key Requirements: - You possess a degree in Marketing, Business Administration, or a related field, with a strong preference for candidates with additional certification or experience in blockchain and Web3 technologies. - You have prior experience in a growth hacking role with a specific focus on Web3 projects or companies. - Excellent analytical skills with the ability to leverage data, metrics, analytics, consumer behaviour trends, and blockchain analytics to generate creative and innovative ideas. - A highly goal-oriented individual who is resilient in your pursuit of growth within the fast-evolving Web3 ecosystem. - Open-minded, curious, and a strong problem solver with a passion for exploring new technologies and platforms in the Web3 space. Apply Save Save Pro Insights

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1.0 - 4.0 years

7 - 11 Lacs

Mohali, Chandigarh

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Marketing Manager Role Overview: We are seeking a highly motivated and analytically driven Marketing Manager to lead marketing initiatives aligned with our growth strategy. The ideal candidate will be a B-School graduate (IIM or equivalent) with 2 - 5 years of experience in B2B or technology-focused marketing. Youll be instrumental in designing and executing end-to-end marketing campaigns, refining our go-to-market strategies, and positioning Antier as a thought leader in Blockchain, Web3, and AI. Key Responsibilities: Strategy & Planning: - Develop and implement comprehensive B2B marketing strategies targeting enterprise and startup clients. - Conduct market research, competitive analysis, and customer segmentation to inform campaigns. Campaign Management: - Lead integrated campaigns across digital channels (email, paid media, social, SEO/SEM, content). - Monitor campaign performance and optimize for ROI and lead conversion. Content & Messaging: - Collaborate with internal teams to create compelling content that highlights Antiers expertise in Blockchain, Web3, and AI. - Ensure consistency in messaging and brand voice across platforms. Lead Generation & Funnel Management: - Drive demand generation and nurture leads through targeted campaigns and marketing automation tools. - Work closely with the sales team to align on lead quality and conversion goals. Analytics & Reporting: - Analyze data and metrics to measure campaign success, user engagement, and market impact. - Provide actionable insights and regular performance reports to leadership. Brand Positioning: - Support PR, events, partnerships, and other brand-building initiatives. - Identify opportunities for thought leadership and media visibility. Requirements - MBA from IIM or an equivalent top-tier business school (mandatory preference). - 2 to 5 years of relevant marketing experience, preferably in B2B, SaaS, or technology-driven companies. - Strong analytical mindset with proficiency in tools like Google Analytics, HubSpot, SEMrush, etc. - Excellent verbal and written communication skills. - Demonstrated experience in leading end-to-end marketing campaigns. - Understanding or interest in emerging technologies like Blockchain, Web3, and AI (prior exposure is a plus). - Ability to work independently and thrive in a fast-paced, startup-like environment. - Availability to join within a reasonable notice period (preferred). What We Offer - Opportunity to work at the forefront of Web3 and emerging technologies. - A collaborative and innovation-driven culture. - Competitive compensation and benefits. - Fast-tracked growth opportunities for high performers. Apply Save Save Pro Insights

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0.0 - 3.0 years

8 - 12 Lacs

Hyderabad

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About The Role : Aliens Group is a premium real estate player based out of Hyderabad and poised to dominate real estate market with a land bank of 1500+ acres land to transform the way we live by matching it up with global standards and deliver exceptional quality of living spaces governed by our idea of 'intelligent living'. Founded in 2004 with the visionary zeal of transforming Hyderabad's landscape, Aliens Group has achieved spectacular feat in real estate industry. Headquartered in Hyderabad, Aliens Group includes companies such as Aliens Infra Tech Pvt. Ltd. and Aliens Developers. Roles and Responsibilities - Develop and execute comprehensive performance marketing strategies for customer acquisition and conversion. - Conduct market research, competitor analysis, and customer segmentation to optimize campaign targeting. - Collaborate with cross-functional teams for creating compelling marketing assets. - Manage and optimize campaigns, including budget allocation, bid management, and landing page optimization. - Analyze key metrics (CPA, ROAS, CLV) for data-driven decision-making. - Utilize marketing tools (e.g., Google Ads, Facebook Ads Manager, Google Analytics) for monitoring and insights. - Prepare and present performance reports to senior management. - Stay updated on industry trends and lead a team of specialists, fostering collaboration and professional development. - Drive campaigns within allocated budgets, ensuring positive ROI. - Develop and implement strategies aligned with business goals, leveraging data-driven insights for optimization. SalaryBest per the current market LocationHyderabad (Week-offs on Monday) ModeWork from Office (11-8pm) Apply Save Save Pro Insights

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4.0 - 9.0 years

6 - 10 Lacs

Mumbai

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Responsibilities: - Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, segmenting lists, deploying campaigns, and reporting results. - Diligently the following checklist to ensure the campaigns are delivered right and are result driven concept and test email templates for campaigns using. - Create, execute and analyze A/B test plans to improve campaign performance and conversion rates including all metrics. - Manage ongoing reporting for launched campaigns on all direct marketing channels. - Assist in marketing automation campaigns, retargeting ads and creating journeys. - Collaborate with tech and product teams to design and develop new assets for each touchpoint of the customer journey. - Work on marketing automation tools to manage customer lifecycle and enhance customer experience. - Manage business metrics on a daily, weekly and monthly reporting basis. - Manage stakeholders across the organisation to bring efficiency in driving business. Requirements:- Minimum 4+ years of experience setting up campaigns for product marketing.- Worked on marketing automation tools like clevertap, webengage or moengage.- A technology savvy marketer with exposure and capability of problem solving and data analysis.- Understanding direct marketing channels like Email, WhatsApp, SMS, Notifications etc.- MBA preferred.- Understanding user behaviour and using data to create customer segmentation and user personas.- Experienced in creating customer journeys and visualising product funnels to further optimise journeys and campaigns.ApplySaveSaveProInsights

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8.0 - 12.0 years

18 - 22 Lacs

Mumbai

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Job Title - Marketing & Brand Head - Fintech Industry DepartmentMarketing LocationAndheri Reports toChief Business Officer Job TypeFull-Time Job Overview: - The Marketing & Brand Head for the Fintech industry will play a pivotal role in shaping and executing the marketing strategy for the company. - This individual will be responsible for building, leading, and driving the brand's presence in the marketplace, creating impactful marketing campaigns that resonate with consumers, investors, and key stakeholders. - The role involves overseeing digital marketing, brand management, product marketing, communications, and customer acquisition strategies. - A deep understanding of the fintech space, customer journeys, and market dynamics is essential to help position the brand as a leader in the industry. Key Responsibilities: Brand Strategy and Development: - Develop and execute a comprehensive brand strategy that defines the company's identity, value propositions, and competitive differentiation in the fintech sector. - Lead the development of the company's brand positioning and messaging across all platforms, ensuring consistency and alignment with business goals. - Strengthen brand awareness and visibility through targeted campaigns, partnerships, and media relations. - Drive the creative direction and ensure the brand voice is consistently represented in all communications. Marketing Strategy and Execution:- Define and implement end-to-end marketing strategies to acquire, engage, and retain customers, driving growth in product adoption, revenue, and market share.- Develop integrated marketing campaigns leveraging digital, content, influencer, social media, and traditional media channels.- Create and manage marketing initiatives tailored to various fintech products (personal loans, credit cards, digital payments, etc), ensuring product differentiation and consumer education.- Own and manage the marketing budget, allocating resources efficiently across campaigns and ensuring optimal ROI. Digital Marketing and Customer Acquisition:- Lead digital marketing initiatives, including SEO, SEM, social media, email marketing, content marketing, and paid media campaigns, to drive customer acquisition and retention.- Develop data-driven strategies, utilizing analytics to optimize campaigns, measure success, and adjust strategies for maximum impact.- Implement innovative techniques for digital growth, including performance marketing, mobile marketing, and targeted online campaigns, with a particular focus on fintech consumers. Customer Insights and Market Research:- Monitor and analyze market trends, customer behaviors, and competitor activity in the fintech landscape to refine marketing strategies.- Use customer data and analytics to inform decisions and continuously improve the customer experience.- Conduct market segmentation and persona development to ensure targeted marketing efforts are addressing the right audience with the right message. Team Leadership and Development:- Build, lead, and mentor a high-performing marketing team, fostering a collaborative, results-driven environment.- Set clear goals and KPIs for the marketing team and individual members, providing regular performance reviews and feedback.- Ensure cross-functional collaboration with product, sales, and customer success teams to align marketing initiatives with business goals and customer needs. Brand Communications and Public Relations:- Manage brand communications, including public relations, press releases, thought leadership, and corporate social responsibility initiatives.- Establish and nurture relationships with key media outlets, industry influencers, and thought leaders in the fintech space to elevate brand visibility and credibility.- Ensure effective crisis communications and brand reputation management. Campaign Measurement and Optimization:- Define key performance indicators (KPIs) for all marketing initiatives and campaigns, using data to track performance and optimize strategies.- Regularly report on campaign performance to senior leadership, providing insights and recommendations for continuous improvement.- Drive testing, learning, and experimentation across marketing channels to ensure the company remains innovative in its approach.Qualifications and Skills: Education:- Master's degree in Marketing, Business, Communications, or related field.Experience:- 8-12 years of experience in marketing, with at least 5 years in a leadership role within the fintech, financial services, or tech industry.- Proven track record of building and scaling successful brands and marketing campaigns in the fintech space.- Strong understanding of digital marketing, performance marketing, and customer acquisition strategies.- Experience with managing large marketing teams, budgets, and cross-functional collaborations. Skills: - Deep knowledge of fintech products, including personal loans, credit cards, payments, and digital banking.- Expertise in customer segmentation, lifecycle marketing, and data-driven decision-making.- Strong analytical skills with the ability to use data to drive marketing decisions and campaign optimization.- Excellent communication and presentation skills, with the ability to communicate complex ideas in a simple and impactful way.- Familiarity with marketing automation tools, CRM platforms, and analytics tools (Google Analytics, HubSpot, Salesforce).Personal Attributes:- Visionary with a strategic mindset and creative approach to marketing challenges.- Results-oriented, with the ability to manage and prioritize multiple projects simultaneously.- Customer-focused, with an understanding of customer pain points and how to craft compelling, value-driven messaging.- Strong leadership presence with the ability to inspire and influence cross-functional teams.- High level of adaptability in a fast-paced, rapidly evolving fintech environment.Benefits:- Salary Based ESOPs.- Health Insurance Benefits.- Opportunities for professional development and continuous learning.- Flexible work arrangements (depending on company policy).ApplySaveSaveProInsights

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3.0 - 6.0 years

3 - 7 Lacs

Noida

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- We are looking for an energetic communications professional to join the DSCI team. - At this role, you will work closely with various functions such as the policy, events, membership, technical, and research teams to improve all our communications and outreach initiatives within and outside the company. - If you are an enthusiastic, focused, and energetic person, and would love to build a career in communications, we would like to meet you!. Job Responsibilities:.- Provide inputs, build content, plan outreach, and provide editorial support to DSCI programs, initiatives and publications.- Creation, promotion and management of public information campaigns related to cyber security and privacy awareness.- Support in the development of whitepapers, technical guides, point-of-view papers and write articles, blogs for further outreach of DSCI publications.- Proofread content and reports before publication to ensure high-quality and error-free copy.- Supervise the content and design of DSCI website and keep it updated with the latest information.- Draft communication for senior management to share with key stakeholders.- Coordinate with respective team members for the implementation of various ongoing programs, flagship events, workshops that DSCI undertakes throughout the year.- Execute marketing plan for various launch activities from conceptualizing and design to execution and post-launch outreach.- Drive digital marketing campaigns for various DSCI projects and initiatives.- Analyse social media and web metrics to optimize digital marketing strategies.- Liaise with different digital agencies to create designed content and collaterals.- Manage DSCI's social media presence on various channels.- Work with key internal role-players to brainstorm innovative content ideas, in line with the company's strategy and support various brand initiatives. Required Skills: .- Master's/bachelor's degree in communications, Journalism, Public Relations, English or related field.- 3-5 years of relevant experience in communications, marcom or a similar role of which 2 years working in an industry role with external stakeholder communication would be preferable.- Basic understanding of Cyber Security and emerging technologies.- Ability to work as part of a team as well as independently on their own initiatives.- Knowledge of digital marketing tools such as AdWords, paid marketing, etc.ApplySaveSaveProInsights

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3.0 - 8.0 years

5 - 9 Lacs

Bengaluru

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AM-Digital Marketing Who are we looking for First-principle problem solver who is passionate about problem solving with the help of data. Eager to learn and drive growth at scale in a cost efficient manner. If youre a curious mind and a sharp individual with strong analytical skills, then youd fit right in with us. Deep functional knowledge in the performance marketing space is a plus. Why PhonePe Youll own the growth marketing for multiple areas within a broader function in PhonePe. You get to be part of a hyper-growth start-up and work closely with leadership on strategic problem statements and business decisions that impact 500M+ people. Youll get to interact with some of the smartest professionals that the country has to offer and get exposure to all facets of building a product and at scale. In this role, youll be working for our Performance Marketing Team. This function is responsible for acquiring new customers while meeting Business KPIs for PhonePe - Payments app, Pincode - Grocery & Food Delivery App & Payment Gateway Business. The gig Own the entire acquisition strategy and marketing activities for PhonePe apps. The function is responsible for driving performance marketing activities through various channels - Google Adwords, Facebook Manager, Preburn Partnerships and Networks. This will also encompass ensuring tech product integrations for last click attribution and necessary events tracking for CPX optimisation. Collaborate closely with the business, product functions to understand the business problem and translate them into the right problem statement Collaborate with analytics, marketing product, design, compliance & finance functions on a regular basis to ensure end to end planning, reporting, management & execution. Work with the analytical team to generate new insights & and work on a holistic research to identify new problems. Understand perf channels capability and limitations to suggest a solution of identified problems. Solution should be realistic along with ROI and impact analysis. Have strong communication and negotiation skills for vendor selection, management & pricing decisions. Assertive enough to command our requirements with external and internal stakeholders Have a strong problem solving mindset and be able to apply the right analytical approach for solving the same. Be able to influence stakeholders across various functions to drive initiatives & data driven decision making Be an integral part of the pod strategy and go beyond being a marketing counterpart Job requirements Engineering or MBA graduate from Tier 1 college 1 to 3 years of experience in performance marketing or any analytical roles Strong problem solving & analytical skills Penchant for business & curiosity to understand how the product works Understanding of attribution mechanism, event tracking, product integrations & optimization frameworks. Basic understanding of data structure, storage and flow across engineering systems in order to be able to manage product integrations and raise appropriate requests with analytics Understanding of performance marketing principles, law of diminishing return and elasticity. Understanding of A-B frameworks & time series analysis Experienced in running Google Ads, Facebook Ads Manager, IOS search Ads is preferred Experienced in using third party attribution tool such as Appsflyer/Singular/Adjust (any one) is preferred Experience in Affiliate Marketing & ad fraud prevention is a plus PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

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Exploring SEM Jobs in India

Search Engine Marketing (SEM) is a thriving field in India, with a growing demand for professionals who can drive online traffic and increase visibility through paid advertising. Job seekers in India have a plethora of opportunities in the SEM space, with various roles available across industries.

Top Hiring Locations in India

  1. Mumbai
  2. Bangalore
  3. Delhi
  4. Hyderabad
  5. Pune

These cities are known for their vibrant job markets and offer a plethora of opportunities for SEM professionals.

Average Salary Range

The salary range for SEM professionals in India varies based on experience levels. Entry-level SEM executives can earn around INR 3-4 lakhs per annum, while experienced SEM managers can make upwards of INR 10 lakhs per annum.

Career Path

In the field of SEM, a typical career path may include roles such as SEM Executive, SEM Manager, SEM Specialist, and SEM Director. As professionals gain experience and expertise, they may progress from managing campaigns to strategizing and leading SEM initiatives.

Related Skills

Apart from expertise in SEM, professionals in this field are often expected to have skills in data analysis, keyword research, A/B testing, and familiarity with tools like Google Ads and Google Analytics.

Interview Questions

  • What is the difference between SEO and SEM? (basic)
  • How do you measure the success of an SEM campaign? (medium)
  • Can you explain the concept of Quality Score in Google Ads? (medium)
  • How would you optimize a landing page for better SEM performance? (advanced)
  • What are some common bidding strategies in SEM? (medium)
  • How do you stay updated with the latest trends in SEM? (basic)
  • Describe a successful SEM campaign you have managed in the past. (medium)
  • How do you handle underperforming keywords in an SEM campaign? (medium)
  • What are some key metrics you track to evaluate the performance of an SEM campaign? (medium)
  • How does remarketing work in SEM? (medium)
  • Explain the concept of ad extensions in Google Ads. (basic)
  • How would you approach keyword research for a new SEM campaign? (medium)
  • Can you explain the concept of impression share in SEM? (advanced)
  • How do you ensure ad copy relevance in an SEM campaign? (medium)
  • What are some common pitfalls to avoid in SEM campaigns? (basic)
  • How do you determine the optimal budget for an SEM campaign? (medium)
  • Describe a time when you had to troubleshoot a technical issue in an SEM campaign. (medium)
  • How do you segment audiences for SEM targeting? (medium)
  • What are some best practices for mobile SEM campaigns? (basic)
  • How do you analyze the performance of competitor ads in SEM? (medium)
  • Explain the concept of search query mapping in SEM. (advanced)
  • How do you conduct A/B testing in SEM? (medium)
  • What are some key differences between Google Ads and Bing Ads? (basic)
  • How do you handle negative keywords in an SEM campaign? (medium)
  • Can you discuss the impact of ad position on SEM performance? (medium)

Closing Remark

As you navigate the SEM job market in India, remember to showcase your expertise, stay updated with industry trends, and prepare diligently for interviews. With the right skills and knowledge, you can confidently pursue rewarding opportunities in the field of SEM. Good luck!

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