3108 Segmentation Jobs - Page 48

What do we expect from the candidate? Strong Web Analytics resource with good understanding of Google Analytics 4, Adobe Analytics and AEP – WebSDK Implementation / CJA Help clients learn and understand how they can help their customers online, build segmentation, marketing funnels and customer journeys to better understand paint points and help businesses. Solid understanding of how web analytics works and how to implement according to best practice guidelines Experience configuring and deploying website tagging and analytics tools for site implementations, including custom events, variables, and dimensions. Work with website teams to understand how businesses measure and track customers on websites to support and personalize website content for better customer experience. Experience of pulling relevant data from web analytics tools and transforming it into insights Understanding of how the ad-serving technology works together to drive campaign performance Job Description: Key Responsibilities Technical and technology skills Ability to lead the client conversation, understand the requirement and help create BRD Ability to design, implement, and QA 1st party tracking solutions via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, implement, and QA implementation of 3rd and 2nd party tracking via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, debug and implement enhanced eCommerce tracking via the data layer and within Google Tag Manager, Tealium iQ, and Adobe Launch. Familiarity with Javascript (Vue and React frameworks) in order to support the design of custom data layer JSON objects for Websites, applications and digital touchpoints. Familiarity with HTML and CSS to support DOM scraping based tracking and tagging. Insight Generation Working with market leading brands you will be responsible for delivering insight and strategic outputs that improve performance In-depth analysis of web analytics data (Google Analytics, Adobe Analytics, Tealium IQ) Analysis of media campaigns using Ad server data and beyond. Understanding of attribution modelling and its impact upon media buying decisions Data science and digital analytics Apply critical thinking and statistics to help solve business and customer issues, identifying opportunities and helping drive business outcomes. Use numerate and statistics to understand online behavior, applying critical thinking to strategy development for ideating changes for websites and digital media strategies. Support CRO and hypothesis generation in both the Google and Adobe technology stacks Product Development Help develop and refine our insight proposition to clients to ensure we are delivering world-class services The successful candidate will have the following skills: Strong communication skills, with the ability to explain complex concepts in lay language. Proficiency in developing detailed tag management solution designs. Extensive experience in deploying and developing tracking solutions (tags) in Launch, GTM and Tealium IQ. Good analytical skills ideally coupled with creative approaches to problem solving. The ability to perform detailed statistical tests and analysis. The ability to juggle several tasks at once and consistently deliver to high quality and to timescale The ability to build and maintain strong working relationships internally and externally Ability to ‘pick up and run’ with projects when necessary Extensive experience in using Adobe Analytics and Google Analytics to create reports Proven capability in analyzing offline (CRM) data and online data to develop actionable insights for the purposes of CRO and hypothesis generation. Excellent statistics skills, with the ability to derive insights and logical conclusions from a variety of data types. Strong knowledge of SQL, Google Bigquery, python and statistics. Location: Bengaluru Brand: Merkle Time Type: Full time Contract Type: Permanent Show more Show less

What do we expect from the candidate? Strong Web Analytics resource with good understanding of Google Analytics 4, Adobe Analytics and AEP – WebSDK Implementation / CJA Help clients learn and understand how they can help their customers online, build segmentation, marketing funnels and customer journeys to better understand paint points and help businesses. Solid understanding of how web analytics works and how to implement according to best practice guidelines Experience configuring and deploying website tagging and analytics tools for site implementations, including custom events, variables, and dimensions. Work with website teams to understand how businesses measure and track customers on websites to support and personalize website content for better customer experience. Experience of pulling relevant data from web analytics tools and transforming it into insights Understanding of how the ad-serving technology works together to drive campaign performance Job Description: Key Responsibilities Technical and technology skills Ability to lead the client conversation, understand the requirement and help create BRD Ability to design, implement, and QA 1st party tracking solutions via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, implement, and QA implementation of 3rd and 2nd party tracking via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, debug and implement enhanced eCommerce tracking via the data layer and within Google Tag Manager, Tealium iQ, and Adobe Launch. Familiarity with Javascript (Vue and React frameworks) in order to support the design of custom data layer JSON objects for Websites, applications and digital touchpoints. Familiarity with HTML and CSS to support DOM scraping based tracking and tagging. Insight Generation Working with market leading brands you will be responsible for delivering insight and strategic outputs that improve performance In-depth analysis of web analytics data (Google Analytics, Adobe Analytics, Tealium IQ) Analysis of media campaigns using Ad server data and beyond. Understanding of attribution modelling and its impact upon media buying decisions Data science and digital analytics Apply critical thinking and statistics to help solve business and customer issues, identifying opportunities and helping drive business outcomes. Use numerate and statistics to understand online behavior, applying critical thinking to strategy development for ideating changes for websites and digital media strategies. Support CRO and hypothesis generation in both the Google and Adobe technology stacks Product Development Help develop and refine our insight proposition to clients to ensure we are delivering world-class services The successful candidate will have the following skills: Strong communication skills, with the ability to explain complex concepts in lay language. Proficiency in developing detailed tag management solution designs. Extensive experience in deploying and developing tracking solutions (tags) in Launch, GTM and Tealium IQ. Good analytical skills ideally coupled with creative approaches to problem solving. The ability to perform detailed statistical tests and analysis. The ability to juggle several tasks at once and consistently deliver to high quality and to timescale The ability to build and maintain strong working relationships internally and externally Ability to ‘pick up and run’ with projects when necessary Extensive experience in using Adobe Analytics and Google Analytics to create reports Proven capability in analyzing offline (CRM) data and online data to develop actionable insights for the purposes of CRO and hypothesis generation. Excellent statistics skills, with the ability to derive insights and logical conclusions from a variety of data types. Strong knowledge of SQL, Google Bigquery, python and statistics. Location: Bengaluru Brand: Merkle Time Type: Full time Contract Type: Permanent Show more Show less

The Role: Where Strategy Meets Storytelling We’re looking for a Director of Solutions Marketing to shape how the world sees and understands Elucidata. This isn’t traditional product marketing — it’s strategic storytelling at the intersection of AI, biology, and data. You’ll work across teams — from product and science to sales and leadership — to define, build, and deliver compelling narratives and go-to-market strategies for our solutions. You’ll take complex ideas and turn them into clear, credible, and compelling stories that drive growth and set us apart in the market. This is a hands-on, high-impact role where you won't just launch products — you'll launch understanding. What You’ll Own Define the value proposition for Elucidata’s data platform and offerings — grounded in science, but told through the lens of real customer impact Own solution-level messaging across key customer personas: bioinformaticians, translational scientists, pharma R&D leaders, and data teams Build and drive launch strategies for new solutions, data products, or scientific capabilities Partner with product, BD, and science to ensure GTM plans are tight, timely, and tied to market needs Equip the field with what they need to close: decks, solution briefs, FAQs, battle cards, and more Train internal teams on how to speak to our solutions with clarity and confidence Develop high-quality marketing content — case studies, thought leadership, blogs, white papers, webinars Collaborate with scientists, customers, and product teams to bring real-world value to life Lead competitive research, segmentation, and market analysis to refine messaging and inform roadmap decisions What Makes You a Great Fit 8–12 years in solutions/product/scientific marketing, ideally in biotech, healthtech, or data-driven life sciences Deep understanding of biomedical R&D workflows, data infrastructure, or bioinformatics Strong scientific grounding (MS/PhD in life sciences, bioinformatics, or related field preferred) Exceptional storytelling, content creation, and cross-functional collaboration skills Experience in startups or high-growth teams where speed, ambiguity, and creativity go hand in hand Show more Show less

What do we expect from the candidate? Strong Web Analytics resource with good understanding of Google Analytics 4, Adobe Analytics and AEP – WebSDK Implementation / CJA Help clients learn and understand how they can help their customers online, build segmentation, marketing funnels and customer journeys to better understand paint points and help businesses. Solid understanding of how web analytics works and how to implement according to best practice guidelines Experience configuring and deploying website tagging and analytics tools for site implementations, including custom events, variables, and dimensions. Work with website teams to understand how businesses measure and track customers on websites to support and personalize website content for better customer experience. Experience of pulling relevant data from web analytics tools and transforming it into insights Understanding of how the ad-serving technology works together to drive campaign performance Job Description: Key Responsibilities Technical and technology skills Ability to lead the client conversation, understand the requirement and help create BRD Ability to design, implement, and QA 1st party tracking solutions via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, implement, and QA implementation of 3rd and 2nd party tracking via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, debug and implement enhanced eCommerce tracking via the data layer and within Google Tag Manager, Tealium iQ, and Adobe Launch. Familiarity with Javascript (Vue and React frameworks) in order to support the design of custom data layer JSON objects for Websites, applications and digital touchpoints. Familiarity with HTML and CSS to support DOM scraping based tracking and tagging. Insight Generation Working with market leading brands you will be responsible for delivering insight and strategic outputs that improve performance In-depth analysis of web analytics data (Google Analytics, Adobe Analytics, Tealium IQ) Analysis of media campaigns using Ad server data and beyond. Understanding of attribution modelling and its impact upon media buying decisions Data science and digital analytics Apply critical thinking and statistics to help solve business and customer issues, identifying opportunities and helping drive business outcomes. Use numerate and statistics to understand online behavior, applying critical thinking to strategy development for ideating changes for websites and digital media strategies. Support CRO and hypothesis generation in both the Google and Adobe technology stacks Product Development Help develop and refine our insight proposition to clients to ensure we are delivering world-class services The successful candidate will have the following skills: Strong communication skills, with the ability to explain complex concepts in lay language. Proficiency in developing detailed tag management solution designs. Extensive experience in deploying and developing tracking solutions (tags) in Launch, GTM and Tealium IQ. Good analytical skills ideally coupled with creative approaches to problem solving. The ability to perform detailed statistical tests and analysis. The ability to juggle several tasks at once and consistently deliver to high quality and to timescale The ability to build and maintain strong working relationships internally and externally Ability to ‘pick up and run’ with projects when necessary Extensive experience in using Adobe Analytics and Google Analytics to create reports Proven capability in analyzing offline (CRM) data and online data to develop actionable insights for the purposes of CRO and hypothesis generation. Excellent statistics skills, with the ability to derive insights and logical conclusions from a variety of data types. Strong knowledge of SQL, Google Bigquery, python and statistics. Location: Bengaluru Brand: Merkle Time Type: Full time Contract Type: Permanent Show more Show less

Job Title: Associate Vice President- Sales Location: Kozhikode, Kerala. Reports To: CEO Employment Type: Full-time Company Overview: At AIMER Business School , we are on a mission to transform the education landscape. As a leading institution, we leverage innovation, technology, and forward-thinking to deliver world-class education to students globally. Our goal is to provide learners with personalized, accessible, and high-impact learning experiences. We are now looking for a dynamic AVP - Sales to join our executive team and drive our sales strategies to the next level. Role Overview: The AVP - Sales will be responsible for overseeing and driving the sales of AIMER Business School . You will play a critical role in shaping the overall growth trajectory, building brand awareness, enhancing customer engagement, and increasing sales across all of our educational offerings. The ideal candidate will have a proven track record in leading sales, developing successful strategies, and achieving significant revenue growth in an EdTech or educational environment. Key Responsibilities: 1) Sales Strategy & Leadership: Develop and execute a comprehensive sales strategy to drive growth, improve customer acquisition, and meet revenue targets for all educational programs. Lead, manage, and mentor the sales team, fostering a high-performance culture with clear objectives, key results, and performance metrics. Build and manage key relationships with high-value clients, institutional partners, and other key stakeholders. 2) Revenue Growth & Business Development: Collaborate with cross-functional teams to identify new business opportunities, drive strategic partnerships, and identify innovative ways to grow revenue streams. Oversee the sales pipeline, ensuring conversion, retention, and a seamless customer journey. Drive continuous improvements in sales and marketing processes to ensure optimal efficiency and results. Enhance brand loyalty and customer retention through personalized experiences and customer success initiatives. 3) Market Intelligence & Strategic Insights Analyse market trends, competitor activities, and customer behaviour to inform sales strategies and maintain a competitive edge. Leverage insights to refine positioning, product offerings, and target market approaches. 4) Sales Forecasting & Performance Management Drive accurate sales forecasting and budgeting, ensuring alignment with overall business goals. Establish and monitor KPIs to evaluate team performance, pipeline health, and revenue projections. 5) Digital Enablement & CRM Optimization Lead the adoption of digital tools and CRM platforms to enhance productivity, lead tracking, and customer engagement. Promote data-driven decision-making through systemized reporting and real-time sales analytics. 6) Data-Driven Decision Making: Utilize analytics tools to measure the effectiveness of sales and marketing efforts, optimizing strategies and ensuring alignment with key business goals. Provide regular reporting to the executive team on sales performance, marketing ROI, and overall impact. 7) Team Management & Development: Lead, inspire, and develop a talented sales and marketing team, providing mentorship and supporting professional growth. Foster a culture of collaboration and accountability, ensuring teams are aligned with organizational goals and objectives. Key Qualifications & Skills: Education: Bachelor's degree in Business Administration, Marketing, or related field (MBA preferred). Experience: 5+ years of experience in senior sales leadership roles, preferably within the EdTech, education, or technology sectors. Skills: Proven success in developing and executing integrated sales strategies. Strong leadership abilities with experience managing cross-functional teams. Strong understanding of sales processes, CRM software, and data analytics. Exceptional communication, negotiation, and interpersonal skills. Strategic thinker with a focus on driving measurable outcomes. Preferred Skills: Experience in the EdTech space or other high-growth education-related industries. Deep understanding of customer segmentation, lead generation, and customer retention techniques. Experience with scaling sales and marketing efforts internationally. Why Join Us? At AIMER Business School , you will have the opportunity to: Drive Impact: Play a key role in shaping the future of education, creating opportunities for learners worldwide. Innovative Work Environment: Work with cutting-edge technology and be part of an innovative, growth-oriented team. Leadership Role: As a key member of the executive team, you will have the autonomy to define and lead the direction of sales strategies. Collaborative Culture: Join a dynamic, collaborative, and inclusive culture where everyone’s voice matters and creativity is encouraged. Benefits & Perks: Competitive Salary & Performance Bonuses: We offer a highly competitive salary with performance-based bonuses tied to the company’s and individual targets. Work-Life Balance: A flexible 5-day workweek system designed to support your personal life while achieving professional success. Generous Paid Time Off (PTO): Vacation, sick leave, casual leave, annual leave and holidays to ensure you have time to recharge. Appraisals & Salary Increments: Regular performance appraisals with opportunities for salary increments based on performance, ensuring recognition and growth. Training & Development: Access to internal and external leadership development programs, marketing, and sales training to help you grow in your role. Dynamic, Inclusive Culture: Work in a supportive environment with a collaborative and diverse team committed to making a difference in education. Wellness Programs: Access to mental health resources, fitness memberships, and wellness programs to support your well-being. Job Type: Full-time Pay: ₹70,000.00 - ₹100,000.00 per month Benefits: Cell phone reimbursement Paid time off Provident Fund Schedule: Day shift Supplemental Pay: Commission pay Performance bonus Work Location: In person

The ideal candidate is a team player who will be responsible for supporting the sales team with data-driven insights, performance analysis, sales incentives and forecasting. This role focuses on analyzing sales trends, customer behavior, pipeline performance and ensuring accurate incentive calculations to improve sales strategy and support decision-making. Responsibilities Analyze sales data to identify trends, patterns and opportunities for growth. Develop and maintain dashboards, reports and KPIs to monitor sales performance. Collaborate with sales leadership to support planning, forecasting and target setting. Provide insights on customer segmentation, product performance and market dynamics. Track and report on sales pipeline, win/loss ratios, and lead conversion – Sales Force. Support pricing analysis and margin improvement initiatives. Work with CRM systems (e.g., Salesforce) to ensure data accuracy and meaningful reporting. Conduct periodic business reviews with sales teams and contribute to strategic discussions. Identify areas of inefficiency in the sales process and recommend improvements. Prepare professional sales presentations and reports in PowerPoint for internal reviews and customer meetings. Create customized presentations for customer meetings, supporting sales managers with relevant data and insights. Work on sales incentive calculations with a high degree of accuracy and timeliness, ensuring alignment with business rules and sales targets. Prepare presentations and analysis for senior management. Qualifications Bachelor's degree Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.) Strong written, verbal and collaboration skills Minimum of 5 years of relevant experience in freight industry Show more Show less

Company Description At EVERSANA, we are proud to be certified as a Great Place to Work across the globe. We’re fueled by our vision to create a healthier world. How? Our global team of more than 7,000 employees is committed to creating and delivering next-generation commercialization services to the life sciences industry. We are grounded in our cultural beliefs and serve more than 650 clients ranging from innovative biotech start-ups to established pharmaceutical companies. Our products, services and solutions help bring innovative therapies to market and support the patients who depend on them. Our jobs, skills and talents are unique, but together we make an impact every day. Join us! Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs. We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA, our people, clients and most importantly, the patients we serve. We are EVERSANA. Job Description Role: Commercial Analytics (Analyst/Associate) Experience: 1-2 years Must Have -Life sciences Commercial analytics, Marketing effectiveness, Field Force Analytics as key skills Roles & Responsibilities The candidate will work closely with client facing teams and or clients directly and will be responsible for specific responsibilities in one or more of the following areas: Excellent understanding of Pharma Data sets – Commercial, Claims Data, EMR, Digital Strong experience Marketing Analytics – Marketing Mix, Campaign effectiveness, Omnichannel Commercial Analytics – Product Launch, Segmentation and Targeting, Dashboards Deliver data and BI/analytics driven engagements Strong business acumen Strong project management skills To actively engage in knowledge learning & sharing Excellent communication skills Ability to summarize the essence in speech & in written communication Ability to influence and lead others Key Overall Skills: Should have business acumen, take initiative and be self-driven Strong conceptual knowledge on statistics Should have hands on experience in working on advance analytics projects involving statistical models Need to have worked with life sciences data sets (Commercial, Real World, Digital) Experience in requirements gathering and design for BI/analytics Strong Client facing skills Creative problem-solving skills Strong business and technical knowledge accountability Technical Skills Hands on experience working on any of the data querying language SQL Hands on experience on any of the advanced analytics tools SAS/R/Python Good Database knowledge What will you focus on? Excellent understanding on Theory & Application of the Statistical Sciences Conduct analysis to address critical business challenges faced by client teams working in healthcare and life sciences Gathering business requirements to create high level business solution framework covering aspects of data science, data driven business process Interface with client teams along to develop solutions for identified opportunities across Commercial Analytics Ability to work with large data sets and present findings / insights to key stakeholders. End to End Ownership of Use Cases Qualifications Educational Background Engineering from reputed college or equivalent with strong work experience in life sciences and statistical analysis Master’s degree in Business Administration from a reputed college or equivalent, Statistics / Operations research masters from reputed college or equivalent Additional Information OUR CULTURAL BELIEFS: Patient Minded I act with the patient’s best interest in mind. Client Delight I own every client experience and its impact on results. Take Action I am empowered and hold myself accountable. Embrace Diversity I create an environment of awareness and respect. Grow Talent I own my development and invest in the development of others. Win Together I passionately connect with anyone, anywhere, anytime to achieve results. Communication Matters I speak up to create transparent, thoughtful, and timely dialogue. Always Innovate I am bold and creative in everything I do. EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $115,000 to $130,000 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). EVERSANA reserves the right to modify this base salary range at any time. Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA. From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility. Follow us on LinkedIn | Twitter Show more Show less

Location Name: Hyderabad - Somajiguda Job Purpose "This position is open for Bajaj Finance Ltd" Duties And Responsibilities Deliver on collection analytics as a practice and capability - Work with large structured and transactional data to build a robust collection analytics framework across products and across collection life cycle from Current Bucket to write off stage Develop Well-Defined Strategies for Collections of Delinquent Loans - Segmentation, prioritization and effective channel strategy, Forecasting, simulations, building strategies to improve business performance Analyzing the historical data and provide suitable framework to guide the collection team. Analyze data to identify emerging customer trends - Strengthen relationships with existing analytics partners to continue to leverage capabilities Identifying areas of weaknesses, recommending solutions and supporting the collection team to achieve targets Scan environment and be up to date on emerging trends globally on collection analytics and build use cases Analyze current environment & collection trends and provide improvement solutions Collaborate with collection team to understand requirement and come up with solutions to their requirements Effective communication with stakeholders – teams, Business partners, IT partners and Senior Management Formulate strategies and plan deliverables to deliver on the operational goals for the function and the team Required Qualifications And Experience Education qualification: MBA Finance/Stats graduates. Min 4 years of experience in medium to large size Bank/NBFC’s. Analytics/ Statistics/ Model building experience Relevant, sizeable experience in analytics (using tools like SAS, SQL, R). Familiarity with small and large ticket business support will be a clear advantage. Presentation skills. Knowledge of High Ticket Finance operating environment will be an added advantage Effective verbal and written communication skills Ability to work independently and towards deadlines Show more Show less

What do we expect from the candidate? Strong Web Analytics resource with good understanding of Google Analytics 4, Adobe Analytics and AEP – WebSDK Implementation / CJA Help clients learn and understand how they can help their customers online, build segmentation, marketing funnels and customer journeys to better understand paint points and help businesses. Solid understanding of how web analytics works and how to implement according to best practice guidelines Experience configuring and deploying website tagging and analytics tools for site implementations, including custom events, variables, and dimensions. Work with website teams to understand how businesses measure and track customers on websites to support and personalize website content for better customer experience. Experience of pulling relevant data from web analytics tools and transforming it into insights Understanding of how the ad-serving technology works together to drive campaign performance Job Description: Key Responsibilities Technical and technology skills Ability to lead the client conversation, understand the requirement and help create BRD Ability to design, implement, and QA 1st party tracking solutions via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, implement, and QA implementation of 3rd and 2nd party tracking via multiple Tag Management Systems including Google Tag Manager, Tealium iQ, and Adobe Launch. Ability to design, debug and implement enhanced eCommerce tracking via the data layer and within Google Tag Manager, Tealium iQ, and Adobe Launch. Familiarity with Javascript (Vue and React frameworks) in order to support the design of custom data layer JSON objects for Websites, applications and digital touchpoints. Familiarity with HTML and CSS to support DOM scraping based tracking and tagging. Insight Generation Working with market leading brands you will be responsible for delivering insight and strategic outputs that improve performance In-depth analysis of web analytics data (Google Analytics, Adobe Analytics, Tealium IQ) Analysis of media campaigns using Ad server data and beyond. Understanding of attribution modelling and its impact upon media buying decisions Data science and digital analytics Apply critical thinking and statistics to help solve business and customer issues, identifying opportunities and helping drive business outcomes. Use numerate and statistics to understand online behavior, applying critical thinking to strategy development for ideating changes for websites and digital media strategies. Support CRO and hypothesis generation in both the Google and Adobe technology stacks Product Development Help develop and refine our insight proposition to clients to ensure we are delivering world-class services The successful candidate will have the following skills: Strong communication skills, with the ability to explain complex concepts in lay language. Proficiency in developing detailed tag management solution designs. Extensive experience in deploying and developing tracking solutions (tags) in Launch, GTM and Tealium IQ. Good analytical skills ideally coupled with creative approaches to problem solving. The ability to perform detailed statistical tests and analysis. The ability to juggle several tasks at once and consistently deliver to high quality and to timescale The ability to build and maintain strong working relationships internally and externally Ability to ‘pick up and run’ with projects when necessary Extensive experience in using Adobe Analytics and Google Analytics to create reports Proven capability in analyzing offline (CRM) data and online data to develop actionable insights for the purposes of CRO and hypothesis generation. Excellent statistics skills, with the ability to derive insights and logical conclusions from a variety of data types. Strong knowledge of SQL, Google Bigquery, python and statistics. Location: Bengaluru Brand: Merkle Time Type: Full time Contract Type: Permanent Show more Show less

Location Name: Bhuj Job Purpose Risk Management is core to Bajaj Finance. Most of the decisions in Risk Management are data driven and analytical. Statistical models are required to look at multi-variate dimensions from a risk perspective including calculating the expected credit loss, scenario analysis, forecasting, Stress Testing etc. Statistical models are built and scorecards are prepared which assesses parameters like PD (probability of default), EAD and LGD which are critical from a regulatory perspective and forms important aspect of regulatory reporting purpose. This role gives an opportunity of going beyond the above and gives deeper insights on the Regulatory norms on Credit Risk. The role allows candidate work on areas such as Stress Testing, Expected Credit Loss, Macro Economic stress, Macro stress models/forecasting etc. Duties And Responsibilities  Build Stress Testing Framework and execute the same  Develop, validate, and execute Stress Testing Tools and Stress Testing Engine  Build, monitor, validate and track PD, LGD, EAD models for Stress Testing as per RBI guidelines  Provide analytical solutions through statistical modeling, credit policy and strategy, reporting and data analysis for the BFL businesses  Support any adhoc deep dive data analysis on portfolio metrices  Support in Data analysis and segmentations.  Ongoing liaising with IT, Credit and BIU teams to ensure all policies, processes, data flow are working efficiently, and all required changes are build and implemented suitably Key Decisions / Dimensions Model build design Algorithms that should be used in model building Business interpretation of statistical models Model Monitoring results and it’s interpretation Major Challenges Updated on new statistical modeling methods Writing efficient SQL and Python queries Incorporate the regulatory changes, as and when announced Liasing with IT and other teams to get models implemented in the systems Qualifications Required Qualifications and Experience B-Tech/MBA Finance / Postgraduate with 1-3 years in quantitative subjects (Statistics/Data Science) Work Experience 1-3 years relevant analytical experience in Model development, ML modelling, Forecasting, Segmentation and Clustering. Preferred Coding languages: SAS, SQL, R, Python. Classical statistical techniques: Regression, Logistic regression, Clustering, Dimensionality reduction techniques, Hypothesis testing. Experience in handling huge data base and the ability to do root cause analysis. Individual contributor with the capability to deliver projects within timeline Effective verbal and written communication skills Show more Show less

About the Company INSIDEA is a global, remote company empowering businesses to hire dedicated professionals across various fields. Access top-notch talent worldwide. Seamlessly integrate skilled professionals into your team and scale faster. Our mission is to connect the world's top talent with global opportunities. We firmly believe in a borderless world where talented individuals everywhere can access the opportunities they deserve. Job Description The PPC Specialist is responsible for developing, optimizing, and managing high-impact paid advertising campaigns across Google Ads, Bing Ads, and social media platforms . The role requires strong analytical skills, expertise in audience targeting, budget management, and proficiency in tracking performance using Google Tag Manager and Google Analytics. Effective communication and collaboration with cross-functional teams are key to presenting insights and making data-driven recommendations to drive marketing performance. Job Responsibilities Plan, execute, and optimize PPC campaigns across Google Ads, Bing Ads, and social media platforms to drive conversions and maximize ROI. Conduct in-depth keyword research, audience segmentation, and competitor analysis to improve targeting and campaign effectiveness. Manage and allocate advertising budgets to ensure cost efficiency and performance optimization. Implement and manage tracking using Google Tag Manager (GTM), Google Analytics (GA4) , and conversion tracking pixels for accurate performance measurement. Monitor KPIs, analyze data, and adjust bidding strategies, ad creatives, and targeting to optimize results. Develop and execute A/B testing for ads, landing pages, and bidding strategies to enhance campaign performance. Generate performance reports, communicating insights and recommendations to internal teams and stakeholders. Stay updated on industry trends, platform updates, and PPC best practices. Collaborate with content, design, and web development teams to ensure ad messaging aligns with landing page experiences for optimal conversion. Ensure all campaigns comply with platform policies and industry regulations to maximize performance and mitigate risks. Required Experience Bachelor’s degree in Marketing, Advertising, Business, or a related field. Minimum of 3+ years of experience in managing PPC campaigns. Proven track record of successful PPC campaign management and optimization. Strong understanding of PPC, SEM, and digital marketing concepts. Proficiency in using Google Ads, Bing Ads, and social media advertising platforms. Excellent analytical and problem-solving skills. Strong written and verbal communication skills. Show more Show less

🚀 About the Role Are you ready to take on an exciting challenge in the world of premium travel services? We're looking for a dynamic and ambitious individual to drive growth, develop strategies, and make an impact in both B2C and B2B segments. If youre passionate about sales, market trends, and customer insights, this is the perfect opportunity for you. 🔹 Key Responsibilities Promote & Scale the Business Drive growth in both B2C and B2B markets. Understand Customer Needs – Identify market demands and tailor solutions accordingly. Optimize Business Operations – Improve processes to enhance efficiency and effectiveness. Market Trend Analysis – Work closely with the Planning team to identify opportunities and stay ahead of industry trends. 💡 What We’re Looking For Strategic Thinker – Ability to refine sales approaches with strong analytical skills. Innovative Mindset – Bring fresh marketing insights and creative sales tactics. Data-Driven Approach – Use data for market segmentation, targeting, and performance tracking. Customer-Centric – Understand customer behavior to create personalized sales pitches. Leadership Potential – Take ownership and contribute to a high-performance team. Fast Learner & Adaptable – Quick to grasp new processes and drive results. ✨ Why Join Us? 🌍 Exciting Growth Opportunity – Be part of a rapidly expanding business vertical. 📈 Impactful Work – Your ideas and strategies will directly shape our success. 🎯 Career Growth – Develop leadership and business skills for future career advancements. 🤝 Dynamic Team – Work with a passionate and driven team in a fast-paced environment. If you’re ready to take your career to new heights, apply now and become part of our journey! 🚀 Show more Show less

Job Description: Main Accountabilities (duties, Responsibilities) Interfacing with Carry out Present and inform the doctors, pharmacist and Hospitals about the company products in order to obtain the prescription in his/ her territory Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals Carry out Visit Doctors, Pharmacists and Hospitals in order to inform on products according to the marketing strategy and with the frequency and number of impacts approved for each segment of doctor. Build up and maintain a relationship with these stakeholders. Assist to Scientific congresses determined by the company. Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals Carry out Classification of doctors and other stakeholders of the area according to the segmentation and targeting criteria. Proposal of new doctors to add to the files, changes or removals. Track the prescription habits of the doctor, check his/her consideration of our products, ensure which is the prescription potential and his/her influence in other doctors. Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals & Line manager Carry out Inform in an accurate, updated and according to the company's strategy about our products: use of marketing material, clarification of doubts and concerns of doctors about the products, opposition to objections, advantages compared to the competency. Ensure that other departments complete this information to the doctor if necessary. Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals & Line manager, Marketing Carry Out Obtain information from the market about the doctors' concerns on our products, the competence and test our own marketing strategy and materials. Obtain information about possible public tenders, launchment of competence products, cost containment measures, Health authorities possible instructions to doctors… Transmit this information. Achieving - Customer satisfaction, sales growth Interfacing with Healthcare professionals, Marketing, Line Manager Location: Ferring India M&S Show more Show less

🚀 Job Opening: Meta Ads & Google Ads Expert 📍 Location : Sector 2, Noida (On-site) 🏢 Company : KGT Solutions – Innovate. Grow. Succeed. About Us: KGT Solutions is a fast-growing tech innovation company providing custom software, automation, and digital marketing solutions. We are looking for a results-driven Ads Specialist to lead performance marketing campaigns across Meta (Facebook, Instagram) and Google. Key Responsibilities: Plan, create, and optimize paid ad campaigns on Meta and Google platforms. Conduct keyword research, A/B testing, and audience targeting to improve ROAS. Monitor daily performance metrics and adjust campaigns for maximum impact. Work closely with creative and tech teams for ad copies and landing pages. Optimization. Generate detailed performance reports with actionable insights. Requirements: 2+ years of hands-on experience in Meta Ads & Google Ads. Proven track record of running ROI-focused campaigns (E-com or B2B preferred). Google Ads and Meta Certifications are a plus. Strong analytical mindset and experience with tools like GA4, GTM, etc. Excellent understanding of retargeting, conversion tracking, & audience segmentation. Why Join Us? Opportunity to work on high-impact projects. Performance-driven culture with room for innovation. Dynamic team and growth-oriented environment. Show more Show less

Job Title: Google Ads Expert (4+ Years Experience) Location: Onsite Job Type: Full-Time Department: Digital Marketing About the Role: We are looking for a highly skilled and data-driven Google Ads Expert with over 4 years of hands-on experience managing high-performing PPC campaigns. You will be responsible for strategizing, executing, optimizing, and reporting on Google Ads campaigns across Search, Display, Shopping, Video (YouTube), and Performance Max. Key Responsibilities: Develop and execute Google Ads strategies aligned with business goals (ROAS, CPA, CTR, conversions). Manage end-to-end paid campaigns on Google Search, Display, Shopping, Video, and Performance Max. Conduct thorough keyword research, audience segmentation, and competitive analysis. Create compelling ad copy, A/B test creatives, and optimize landing pages for higher quality scores and conversion rates. Monitor and analyze campaign performance using Google Ads, Google Analytics (GA4), and other relevant tools. Generate detailed weekly/monthly reports with insights and action items. Stay updated with the latest PPC trends, Google algorithm updates, and best practices. Collaborate with design, content, and development teams to ensure cohesive digital marketing strategies. Required Skills & Qualifications: 4+ years of proven experience in managing Google Ads campaigns (Search, Display, Shopping, YouTube). Deep understanding of Google Ads Editor, Google Merchant Center, and GA4. Strong analytical skills with proficiency in tools like Google Analytics, Looker Studio (formerly Data Studio), and Excel/Sheets. Hands-on experience with conversion tracking (Google Tag Manager, UTM parameters, offline conversions, etc.). Google Ads Certification is a plus. Ability to manage multiple campaigns and clients/projects simultaneously. Excellent written and verbal communication skills. Strong organizational skills and attention to detail. Preferred Qualifications: Experience in e-commerce or B2B lead generation. Familiarity with other platforms like Meta Ads, Bing Ads, or LinkedIn Ads. Experience using automation and AI tools for bidding and ad optimization. Working knowledge of CRO and A/B testing tools (e.g., Optimize, VWO). Show more Show less

The Business Analytics Analyst is a developing professional role. Applies specialty area knowledge in monitoring, assessing, analyzing and/or evaluating processes and data. Identifies policy gaps and formulates policies. Interprets data and makes recommendations. Researches and interprets factual information. Identifies inconsistencies in data or results, defines business issues and formulates recommendations on policies, procedures or practices. Integrates established disciplinary knowledge within own specialty area with basic understanding of related industry practices. Good understanding of how the team interacts with others in accomplishing the objectives of the area. Develops working knowledge of industry practices and standards. Limited but direct impact on the business through the quality of the tasks/services provided. Impact of the job holder is restricted to own team. Responsibilities: Gathers operational data from various cross functional stakeholders to examine past business performance Identifies data patterns & trends, and provides insights to enhance business decision making capability in business planning, process improvement, solution assessment etc. Recommends actions for future developments & strategic business opportunities, as well as enhancements to operational policies May be involved in exploratory data analysis, confirmatory data analysis and/or qualitative analysis Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies, and communicate clearly and effectively to business partners and senior leaders all findings Continuously improve processes and strategies by exploring and evaluating new data sources, tools, and capabilities Work closely with internal and external business partners in building, implementing, tracking and improving decision strategies Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency. Qualifications: 3-6 years relevant experience Good communication skills (both verbal and written) and ability to work with cross-functional partners and team members Have good working knowledge of SQL, Python Relevant Experience of atleast 1 year in banking (cards / retail) is a plus Education: Bachelors/University degree in Economics/Statistics or equivalent experience This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required. ------------------------------------------------------ Job Family Group: Decision Management ------------------------------------------------------ Job Family: Business Analysis ------------------------------------------------------ Time Type: Full time ------------------------------------------------------ Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi. View Citi’s EEO Policy Statement and the Know Your Rights poster. Show more Show less

Company Overview: CashKaro is India’s #1 cashback platform, trusted by over 25 million users! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by legendary investor Ratan Tata and a recent $16 million boost from Affle, we’re on a rocket ship journey—already surpassing ₹300 crore in revenue and racing towards ₹500 crore. EarnKaro , our influencer referral platform, is trusted by over 500,000 influencers and sends more traffic to leading online retailers than any other platform. Whether it’s micro-influencers or top-tier creators, they choose EarnKaro to monetize their networks. BankKaro , our latest venture, is rapidly becoming India’s go-to FinTech aggregator, similar to Paisabazaar. Join our dynamic team and help shape the future of online shopping, influencer marketing, and financial technology in India! Role Overview: We're looking for a results-driven Assistant Manager - Retention Marketing who brings creativity, strategy, and analytics together to reduce churn, improve lifetime value (LTV), and enhance the overall user experience. If you're excited about building customer loyalty and love to experiment, iterate, and grow—this one's for you! Key Responsibilities: Own retention KPIs across user cohorts: churn reduction, LTV improvement Design and drive user lifecycle and engagement strategies Collaborate with creatives for campaign messaging, content, and creatives Execute campaigns hands-on across channels – emails, landing pages, notifications Monitor daily campaign performance and optimize regularly Dive deep into user data to identify actions and improvements Build scalable retention frameworks for future growth Must-Have Skills: Strong retention management experience in B2C/Tech environments Hands-on with user segmentation, cohort analysis & personalization Proficient in RFM, LTV modeling, churn analysis Experience with A/B testing, funnel optimization, gamification Proven track record of increasing ARPU via cross-sell/upsell/ticket-size ROI-centric mindset with comfort in profitability and incremental impact metrics Analytical mindset with SQL skills & marketing automation experience (Clevertap/MoEngage) Cross-functional collaboration skills (Product, Tech, Brand, Ops) 💡 Why Join Us? Startup Vibes: Work with a passionate, hustling team Best-in-Class Pay: Competitive compensation + ESOPs Innovative Culture: Freedom to build, test, grow People-First Benefits: Medical insurance, flexible WFH, L&D Fun Perks: Team dinners, outings, events, and more! Show more Show less

Job Title: Paid Online Advertising Executive Location: Noida Company: Ritz Media World Department: Digital Marketing Reports To: Digital Marketing Head Role Overview: We are looking for a results-driven Paid Online Advertising Executive to manage and optimize paid campaigns across platforms like Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other ad networks. The ideal candidate will have hands-on experience with performance marketing and a strong analytical mindset to drive quality leads, conversions, and ROI. --- Key Responsibilities: Plan, launch, and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms. Conduct keyword research, ad copywriting, and audience segmentation. Track daily performance metrics (CTR, CPC, CPL, ROAS, etc.) and prepare regular reports. Collaborate with the creative/content team to generate impactful ad creatives. Set up and optimize conversion tracking, pixels, and events. A/B test creatives, placements, and bidding strategies for continuous improvement. Stay updated with industry trends, new features, and algorithm updates. Manage budgets effectively and ensure campaigns are running within budget constraints. --- Requirements: 2–4 years of hands-on experience in managing paid digital campaigns. Proficiency in Google Ads (Search, Display, YouTube), Facebook Ads Manager, and LinkedIn Campaign Manager. Strong analytical and reporting skills using tools like Google Analytics, Looker Studio, or similar platforms. Familiarity with tracking tools (UTM parameters, pixels, Google Tag Manager). Experience in lead generation campaigns (real estate, e-commerce, education, healthcare, or services preferred). Google Ads and Meta Blueprint certifications are a plus. --- Key Skills: Performance Marketing Campaign Management Data Analysis Budget Optimization Communication & Coordination --- Employment Type: Full-time Salary: 3 lac to 6 lac p.a Experience: 2–4 years Education: Graduate (Marketing or related fields preferred) Show more Show less

Job Description: Role Main Accountabilities (duties, Responsibilities) Interfacing with Carry out Present and inform the doctors, pharmacist and Hospitals about the company products in order to obtain the prescription in his/ her territory Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals Carry out Visit Doctors, Pharmacists and Hospitals in order to inform on products according to the marketing strategy and with the frequency and number of impacts approved for each segment of doctor. Build up and maintain a relationship with these stakeholders. Assist to Scientific congresses determined by the company. Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals Carry out Classification of doctors and other stakeholders of the area according to the segmentation and targeting criteria. Proposal of new doctors to add to the files, changes or removals. Track the prescription habits of the doctor, check his/her consideration of our products, ensure which is the prescription potential and his/her influence in other doctors. Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals & Line manager Carry out Inform in an accurate, updated and according to the company's strategy about our products: use of marketing material, clarification of doubts and concerns of doctors about the products, opposition to objections, advantages compared to the competency. Ensure that other departments complete this information to the doctor if necessary. Achieving - Sales targets, sales growth, expenses control Interfacing with - Healthcare professionals & Line manager, Marketing Carry Out Obtain information from the market about the doctors' concerns on our products, the competence and test our own marketing strategy and materials. Obtain information about possible public tenders, launchment of competence products, cost containment measures, Health authorities possible instructions to doctors… Transmit this information. Achieving - Customer satisfaction, sales growth Interfacing with Healthcare professionals, Marketing, Line Manager Location: Ferring India M&S Show more Show less

interface.ai is the industry's-leading specialized AI provider for banks and credit unions, serving over 100 financial institutions. The company's integrated AI platform offers a unified banking experience through voice, chat, and employee-assisting solutions, enhanced by cutting-edge proprietary Generative AI. Our mission is clear: to transform the banking experience so every consumer enjoys hyper-personalized, secure, and seamless interactions, while improving operational efficiencies and driving revenue growth. interface.ai offers pre-trained, domain-specific AI solutions that are easy to integrate, scale, and manage, both in-branch and online. Combining this with deep industry expertise, interface.ai is the AI solution for banks and credit unions that want to deliver exceptional experiences and stay at the forefront of AI innovation. About Interface.ai interface.ai is the most advanced AI platform for financial institutions. We serve over 100 credit unions and community banks, enabling millions of intelligent conversations every day through voice, chat, and internal copilots. As a fast-growing, AI-native company, data is at the heart of how we build, measure, and scale our products. From intelligent conversation design to customer automation analytics, we apply machine learning and statistical modeling to deliver real-time, measurable outcomes. About The Role We are seeking a Senior Data Scientist to lead the development of scalable, production-grade models and analytics systems that power core platform that our Products run on This is a high-impact role where you'll work on problems at the intersection of language understanding, user behavior prediction, decision optimization, and platform-level intelligence . You will be embedded in product-driven teams, while also collaborating with infrastructure and research to shape the future of intelligence at interface.ai. Key Responsibilities Develop and deploy machine learning models for use cases like intent recognition, conversation scoring, outcome prediction, and next-best-action systems Design and run A/B and multivariate experiments to validate hypotheses and measure product impact Build real-time and batch inference pipelines in collaboration with engineering Define, instrument, and maintain data pipelines for user interaction modeling, longitudinal engagement, and behavioral segmentation Develop intelligence layers for customer-facing analytics products (e.g., AI explainability, task attribution, feature impact modeling) Partner with product managers, engineers, and UX teams to define data-informed product features Translate complex model outcomes into actionable insights for internal and external stakeholders Stay current with research and best practices in Voice models, decision modeling, time-series analysis, and agentic AI architectures What Success Looks Like Within your first 6–12 months, you will: Launch production-grade models that are actively used in product features or operations workflows Define and validate key behavioral or predictive models that influence roadmap direction Improve accuracy, performance, or interpretability of existing AI systems across voice and chat products Drive measurable lift in engagement, resolution rate, or automation through data-driven product iterations Collaborate across departments to establish trusted experimentation and measurement frameworks Required What You Bring 5+ years of experience in applied data science, including end-to-end model development and deployment Strong knowledge of Python, R, SQL, and experience with ML libraries such and deep learning frameworks. Experience with statistical testing, experiment design, and causal inference Understanding of production ML pipelines and collaboration with data engineering teams Experience with speech models, conversational systems, or classification models in user-facing applications Strong product thinking—able to translate model insights into product impact and roadmap trade-offs Preferred Experience working in B2C environments especially in regulated industries (e.g., financial services, healthcare) Exposure to retrieval-augmented generation (RAG), embedding-based search, or LLM evaluation frameworks Familiarity with tools like Airflow, MLflow, dbt, or feature stores Prior work in chatbots, IVRs, or user feedback systems Why Join Us Data science is central to our product innovation strategy You’ll have a direct, measurable impact on customer outcomes and platform intelligence You’ll work on real-world AI applications with scaled deployment and product visibility You’ll collaborate with a cross-disciplinary team of engineers, designers, and product leaders moving at startup speed At interface.ai, we are committed to providing an inclusive and welcoming environment for all employees and applicants. We celebrate diversity and believe it is critical to our success as a company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender identity, gender expression, sexual orientation, marital status, veteran status, disability status, or any other legally protected status. All employment decisions at Interface.ai are based on business needs, job requirements, and individual qualifications. We strive to create a culture that values and respects each person's unique perspective and contributions. We encourage all qualified individuals to apply for employment opportunities with Interface.ai and are committed to ensuring that our hiring process is inclusive and accessible. Show more Show less

Job Summary: GTF Technologies is seeking a dedicated and dynamic Client Success Sr. Specialist / Specialist to join our team. The ideal candidate will act as the bridge between our clients and the agency, ensuring smooth communication, project execution, and overall client satisfaction. This role requires a proactive individual who is adept at managing multiple clients and campaigns in the fast-paced digital marketing environment. Key Technical Skills:- Google Ads, Meta Ads, Google Analytics, Google Tag Manager, A/B Testing Key Responsibilities: Client Relationship & Strategic Leadership: Act as the senior point of contact for key clients, building trusted partnerships while deeply understanding their business goals to craft high-impact, tailored digital marketing strategies. Expert Campaign Management & Optimization: Lead end-to-end paid media campaigns across Google Ads, Meta Ads, and other performance channels—overseeing planning, execution, and real-time optimization using advanced technical insights and data-driven strategies. Team Leadership & Cross-Functional Collaboration: Manage and mentor a team of campaign specialists while coordinating with internal departments (creative, analytics, social, marketing) to ensure the seamless execution of integrated campaigns. Technical Performance Analysis & Reporting: Own all technical client communications, translating complex performance metrics (CTR, CPC, CVR, ROI) into clear, strategic recommendations. Drive discussions that support high-level, data-informed decision-making. Issue Resolution & Innovation: Quickly address client concerns and campaign-related technical issues, leveraging leading industry tools and analytical approaches to deliver strong solutions and continuous performance improvements. Advanced Paid Media Expertise: Demonstrate deep technical knowledge of paid media ecosystems, campaign setup, audience segmentation, bidding strategies, conversion tracking, and attribution models. Strategic Vision with Technical Acumen: Strong technical understanding of campaign platforms and performance metrics is essential, along with proven experience in managing teams and leading strategy for high-value clients. Qualifications: Bachelor’s degree in Marketing, Business Administration, or related field. Proven experience in client servicing, account management, or similar roles. Strong understanding of digital marketing channels and strategies. Excellent communication and interpersonal skills. Ability to manage multiple clients and projects simultaneously. Proficiency in MS Office and familiarity with CRM tools. Problem-solving mindset with attention to detail. What We Offer: Competitive salary and benefits package. Employee recognition programs. Access to the latest digital marketing tools and resources Collaborative and innovative work environment. Career growth and development opportunities. Show more Show less

Responsibilities: Work with clients to understand needs and build solutions using the tools at hand Build and QA campaigns in SFMC using:Email Studio (HTML + drag/drop)Journey BuilderAutomation StudioContent Builder and DEs Create and manage Data Extensions, SQL queries, SSJS scripts, filter logic Coordinate campaign requirements with internal teams and clients Optimize and QA campaign setups for deliverability and personalization Test, schedule, and deploy email/SMS/push campaigns Use of AMPscript, dynamic content, or scripting for advanced personalization Must-Haves Experience : Marketing Technology: 2 years (required) Licence/Certification:Salesforce Certification (preferred) 4+ years hands-on SFMC experience (All suites required - Email Studio + Journey Builder + Automation Studio) Experience with dynamic content, segmentation, and DE relationships Familiarity with campaign briefing workflows and approval cycles Bonus: SF & Adobe Campaign experience or certifications Job Type: Full-time Schedule: Day shift Monday to Friday Morning shift Location: Noida, Uttar Pradesh (Required) Work Location: In person

Xinthe Technologies is a global software services and product engineering company that focuses on helping businesses stay relevant and thrive in a technology driven world. Job Title: Technical Lead - Computer Vision with Python Programming Location: Visakhapatnam Experience Required: 10+ years of total experience, with at least 8 years in relevant roles Education: B.Tech/ M. tech Job Description: We are seeking a highly skilled and experienced Technical Lead specializing in Computer Vision with Python Programming, with a focus on image and video processing. The ideal candidate will have a strong academic background, significant hands-on experience in computer vision, and a proven track record of lead ing technical teams. Key Responsibilities: Technical Lead ership: Lead a team of computer vision engineers and developers. Provide technical direction and mentorship to team members. Drive the design, development, and deployment of computer vision algorithms and applications. Project Management: Oversee project planning, execution, and delivery within stipulated timelines. Collaborate with cross-functional teams to ensure seamless integration of computer vision solutions. Manage stakeholder expectations and communicate project progress effectively. Research and Development: Stay updated with the latest advancements in computer vision, image processing, and video processing technologies. Conduct research to develop innovative solutions and improve existing methodologies. Publish findings in reputed journals and conferences. Software Development: Develop, optimize, and maintain Python-based computer vision codebases. Implement state-of-the-art machine learning algorithms for image and video analysis. Ensure code quality through rigorous testing and documentation. Image and Video Processing: Design and implement algorithms for image enhancement, restoration, and transformation. Develop solutions for video analysis, including object tracking, motion detection, and video summarization. Optimize processing pipelines for real-time performance. System Architecture: Design scalable and efficient architectures for computer vision systems. Integrate computer vision modules with other system components and services. Client Interaction: Understand client requirements and translate them into technical specifications. Present technical solutions and demonstrate product capabilities to clients. Provide post-deployment support and address client queries and issues. Required Skills and Qualifications Technical Skills: Proficiency in Python and its libraries (e.g., Open CV, TensorFlow, PyTorch). Strong understanding of computer vision concepts (e.g., object detection, image segmentation, feature extraction). Extensive experience in image processing (e.g., filtering, edge detection, image transformation). Significant experience in video processing (e.g., object tracking, motion analysis, video encoding/decoding). Familiarity with machine learning and deep learning frameworks. Experience with software development practices (e.g., version control, unit testing, continuous integration). Lead ership Skills: Proven ability to lead and mentor technical teams. Excellent project management and organizational skills. Communication Skills: Strong verbal and written communication skills. Ability to present complex technical information to non-technical stakeholders. Please revert to me with your updated CV or feel free to call me at 9963348886. Happy Working !! Show more Show less

A SmartCOMM CCM (Customer Communications Management) analyst profile typically involves developing and executing cross-channel communications using SmartCOMM, a cloud-based CCM platform. These analysts focus on personalization, relevance at scale, and building automated communications. They also work with data, reporting, analytics, and end-to-end campaign operations. Key Responsibilities and Skills: Creating email layouts and templates using Smart Components within SmartCOMM, designing and delivering campaigns, and managing releases into the Edge Platform. Validating and preparing data files, identifying and remediating issues, and performing advanced segmentation, reporting, and analytics. Conducting thorough QA to ensure seamless deployment of communication campaigns. Having a fair understanding of the end-to-end Campaign Operation Process. Specific Skills: Familiarity with W3C standards (XML, XPATH, XSLT, XSLFO), databases (Oracle, DB2, PostgreSQL, MS SQL), object-oriented programming languages (JAVA), and debugging/profiling tools are advantageous. Knowledge of file formats: Understanding of PostScript, PDF, or AFP formats is helpful. In essence, a SmartCOMM CCM analyst is a skilled professional who can leverage the power of SmartCOMM to create and deliver highly personalized, scalable, and compliant customer communications across various channels, ultimately enhancing the customer experience. Show more Show less

Requirements: 2-4 years of experience in digital advertising and performance marketing. Proven track record of managing campaigns with a strong ROAS. Deep understanding of Meta Ads Manager, Google Ads and analytics dashboards. Strong command over conversion tracking tools, UTM setups, and CRM integrations. Knowledge of heatmaps, A/B testing tools, etc. Experience with client communication and good interpersonal skills. Experience working with the education sector, D2C sector or fundraising for nonprofit organisations is a bonus. Based in Delhi NCR (preferred) or willing to relocate. Key Responsibilities: Plan, execute, and optimize paid digital campaigns (Meta, Google, LinkedIn, YouTube, etc.) Design custom sales funnels and track full-funnel performance. Work with video, content, and design teams to align creative assets with performance goals. Conduct A/B tests and audience segmentation to drive campaign efficiency. Analyze campaign performance, generate insights, and present actionable reports. Stay updated on trends, tools, and platform changes to keep us ahead of the curve. Manage monthly ad spends across multiple brands with strong ROI tracking. About Urban Talkies: Founded in 2015, Urban Talkies is a creative agency specializing in video production and social media marketing based in New Delhi. Our expertise lies in producing video content, design services and marketing that help companies and brands become visually better and digitally stronger. We pride ourselves on being a one-stop solution for businesses looking to enhance their visual and digital presence, no matter their industry, geography, or size. We also serve as an extended video production partner for leading creative and marketing agencies in India. Our Culture: At Urban Talkies, we believe in a collaborative and supportive work environment that values open communication, freedom, and a healthy work-life balance. We embrace a "less is more" philosophy, believing that simplicity can convey powerful messages. We're also big on having fun! We believe in celebrating successes and learning from mistakes together. To Apply: Send your resume, campaign case studies (if available), and a note on why you’d like to join us to hr@urbantalkies.com Subject Line: Application – Ads Manager (Performance Marketer)