6982 Segmentation Jobs - Page 25

The Business Development Manager will be focused on selling into new and existing/named accounts in an assigned vertical and geographic territory. A successful candidate will need to use consultative selling skills to clearly understand customer/prospect business requirements and recommend the best SAP S/4HANA solutions to meet their business objectives. This individual will focus on a broad number of existing customers within a mid-market territory (across companies of revenues of +150 crores and less than 1000 crores). We are looking for customer-focused Solution Sales Specialist to strengthen, accelerate and will be responsible for driving Solution Sales in Mid-Market Segment. Drive Demand generation, deal execution, and field/Ecosystem enablement for the entire RISE with SAP, S/4HANA Cloud portfolio, SAP SuccessFactors, and SAP Concur in India - West & North regions. This is a customer facing role where you will support the SAP sales teams, Blueprint presales and delivery teams during the entire life cycle of a Cloud opportunity. The following are the key tasks that this role will perform: Key Responsibilities: 1. Effectively execute prospecting efforts to maximize coverage within the assigned territory and discovering leads and opportunities through direct and indirect prospecting, leveraging Marketing /Demand Generation teams and internal network in the mid-market segment 2. Drive focus on revenue opportunity within a large number of accounts through segmentation of key opportunity groups 3. Present the requirements and value proposition for SAP private cloud on Hyperscalers like Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP) 4. Help with commercial propositions to customers on S4 Private Cloud on Hyperscalers, including TCO using a value selling led approach 5. Develop an understanding of organizational stakeholder relationships and their impact on buying behaviours within the account to determine appropriate sales approach for each level level within an organization. 6. Develop a competitive sales strategy that anticipates competitor actions and places SAP as the best in the market to meet customer objectives. 7. Effectively advise and influence the customer especially within the development of business needs, decision criteria, and creation of an ROI framework, through consultative selling techniques and relevant marketing/sales campaigns. 8. The primary responsibility is to build and manage a pipeline of SAP software license pportunities, in both Install Base and Net- New customers, and deliver incremental revenue through upselling and cross-selling efforts. This is a quota carrying role 9. Align with SAP sales team, engaging in territory planning, opportunity development, and offering pricing & solution support. Act as single point of contact during sales cycle and communicating sales plan regularly with key stakeholders. 10. Update and maintain reporting tools such as CRM to ensure accurate pipeline management. Qualifications: 1. Bachelor’s or master’s degree with 6-8 years of experience in SAAS Sales experience for cloud native solutions, like with SAP or Oracle will be given priority 2. Exposure to and understanding of customer and its key executives and management. 3. Experience in Selling SaaS & IaaS Solutions. 4. Experience in selling complex technology solutions. E.g. ERP solutions and bundled hardware, software, professional services and technical services for large, complex accounts and maintaining year-on-year growth. 5. Demonstrated success in building, elevating and nurturing relationships within key prospects. 6. Awareness of different Cloud service delivery models and service delivery components 7. Good understanding of SAP technologies (platform stacks, ECC, S/4 & various S4 Cloud Deployments) 8. Hands-on customer facing Technology/ERP Functional Consulting and/or Presales experience for an enterprise software or services vendor

Role Summary We are looking for a passionate Python developer to work on football video and data analytics systems using computer vision and deep learning. Key Responsibilities Build pipelines for video ingestion, object tracking, and tactical data extraction Apply CV models to game scenarios (e.g., player recognition, heatmaps, motion vectors) Collaborate with football analysts to translate tactical needs into technical tools Requirements 3+ years of Python development experience Proficiency with OpenCV, PyTorch, TensorFlow, and real-time inference systems Familiarity with YOLO, segmentation models, sports analytics tools a big plus Strong passion for football and understanding of tactics, formations, and gameplay

🚨 We’re Hiring | Sr. Manager – Total Rewards (Compensation & Benefits) 🏢 Industry: FMCG (Preferred) 📍 Location: Delhi 🕒 Experience: 10–12 Years 💰 CTC: ₹25–28 LPA 🟢 Joining: Immediate joiners preferred 📞 Contact: kajal thakur | 📧 kajal@skyleaf.global | 📱 8085827207 About the Role: We are looking for an experienced and driven Total Rewards Leader to drive compensation, benefits, performance management, and HR strategic initiatives for a well-established FMCG company. Key Responsibilities: 🔹 Lead C&B strategy, market benchmarking, variable pay & policy design 🔹 Drive performance appraisals, goal setting, and employee engagement surveys 🔹 Own parity reviews, talent segmentation, and salary planning 🔹 Manage employee benefits (GMC, GTL), grievance redressal & POSH compliance 🔹 Lead talent reviews, succession plans, and org design projects 🔹 Conduct focus group discussions (FGDs), analyze feedback, drive action 🔹 Oversee HRMS administration and implement new modules What We’re Looking For: ✅ 10–12 years of strong Total Rewards & C&B experience ✅ Proven record in performance management & talent reviews ✅ Experience in FMCG or fast-paced consumer-driven industry ✅ Strong analytical, people management & stakeholder engagement skills ✅ Immediate availability preferred 📩 Interested? Let’s connect. kajal thakur Share your resume at kajal@skyleaf.global or call 8085827207

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Specialist Who is Mastercard? Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all. ________________________________________ Overview The Services organization is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services. Within Services, the Consumer Acquisition & Engagement team is a product-centric organization focused on developing, commercializing and enhancing differentiated offerings that leverage data and marketing technology to accelerate clients’ marketing performance and business outcomes. We are looking for passionate and talented professionals, who share our vision for data-driven marketing products to join us and take a leading role in shaping the growth of our team. ________________________________________ Role: Analyst (2–4 Years Experience) Location: Gurgaon Experience Level: 2–4 years Department: Analytics / Marketing Science / Data Science Employment Type: Full-time ________________________________________ Job Summary We are seeking a results-oriented Marketing Analytics Specialist with 2–4 years of experience in data analytics, statistical modelling, and marketing insights. The ideal candidate is confident in owning complex analyses of A/B testing and portfolio optimization and can comfortably engage with senior stakeholders. Experience in financial services, banking, or payments is strongly preferred. Exposure to GenAI in marketing analytics will be an added advantage. ________________________________________ Key Responsibilities Lead design and execution of A/B tests, campaign analytics, and test-control methodologies. Perform deep-dive analysis on customer journeys, marketing funnels, and portfolio performance. Develop predictive models to inform segmentation, personalization, and targeting strategies. Provide thought leadership in marketing measurement and performance optimization. Translate insights into business impact through crisp storytelling and stakeholder engagement. ________________________________________ Basic Qualifications Undergraduate degree with 2-4 years of analytical experience in consulting, analytics, or data science with a strong focus on marketing analytics. Proficiency in tools such as SQL, Python, R, or SAS. Strong foundation in A/B testing, test-control analysis, and statistical modelling. Proven ability to communicate insights effectively with clarity and executive presence. Experience with data visualization platforms (e.g., Tableau, Power BI). Analytical, interpretive, and problem-solving skills, including the proven ability to analyze large amounts of data and synthesize key findings and recommendations Logical, structured thinking and affinity for statistical and numerical analysis Advanced Word, Excel, and PowerPoint skills Ability to manage multiple tasks and clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and the local office language (if applicable) Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs ________________________________________ Preferred Qualifications Background in banking, payments, or financial institutions. Experience working on digital marketing, lifecycle campaigns, or customer analytics. Exposure to or hands-on use of GenAI tools for marketing insight generation or automation. Master’s degree in Data Science, Statistics, Econometrics, Marketing, or related field is a plus. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Associate Managing Consultant, Strategy & Transformation Overview Associate Managing Consultant – Performance Analytics Advisors & Consulting Services Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants. The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Performance Analytics consultants translate data into insights by leveraging Mastercard and customer data to design, implement, and scale analytical solutions for customers. They use qualitative and quantitative analytical techniques and enterprise applications to synthesize analyses into clear recommendations and impactful narratives. Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard Roles and Responsibilities Client Impact Manage deliverable development and workstreams on projects across a range of industries and problem statements Contribute to and/or develop analytics strategies and programs for large, regional, and global clients by leveraging data and technology solutions to unlock client value Manage working relationship with client managers, and act as trusted and reliable partner Create predictive models using segmentation and regression techniques to drive profits Review analytics end-products to ensure accuracy, quality and timeliness. Proactively seek new knowledge and structures project work to facilitate the capture of Intellectual Capital with minimal oversight Team Collaboration & Culture Develop sound business recommendations and deliver effective client presentations Plan, organize, and structure own work and that of junior project delivery consultants to identify effective analysis structures to address client problems and synthesize analyses into relevant findings Lead team and external meetings, and lead or co-lead project management Contribute to the firm's intellectual capital and solution development Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants Develop effective working relationships with local and global teams including business partners Qualifications Basic qualifications Undergraduate degree with data and analytics experience in business intelligence and/or descriptive, predictive, or prescriptive analytics Experience managing clients or internal stakeholders Ability to analyze large datasets and synthesize key findings to provide recommendations via descriptive analytics and business intelligence Knowledge of metrics, measurements, and benchmarking to complex and demanding solutions across multiple industry verticals Data and analytics experience such as working with data analytics software (e.g., Python, R, SQL, SAS) and building, managing, and maintaining database structures Advanced Word, Excel, and PowerPoint skills Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and the local office language (if applicable) Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs Preferred Qualifications Additional data and analytics experience working with Hadoop framework and coding using Impala, Hive, or PySpark or working with data visualization tools (e.g., Tableau, Power BI) Experience managing tasks or workstreams in a collaborative team environment Experience coaching junior delivery consultants Relevant industry expertise MBA or master’s degree with relevant specialization (not required) Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Associate Managing Consultant, Advisors & Consulting Services, Performance Analytics Associate Managing Consultant – Performance Analytics Advisors & Consulting Services Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants. The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Performance Analytics consultants translate data into insights by leveraging Mastercard and customer data to design, implement, and scale analytical solutions for customers. They use qualitative and quantitative analytical techniques and enterprise applications to synthesize analyses into clear recommendations and impactful narratives. Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard Roles and Responsibilities Client Impact Manage deliverable development and workstreams on projects across a range of industries and problem statements Contribute to and/or develop analytics strategies and programs for large, regional, and global clients by leveraging data and technology solutions to unlock client value Manage working relationship with client managers, and act as trusted and reliable partner Create predictive models using segmentation and regression techniques to drive profits Review analytics end-products to ensure accuracy, quality and timeliness. Proactively seek new knowledge and structures project work to facilitate the capture of Intellectual Capital with minimal oversight Team Collaboration & Culture Develop sound business recommendations and deliver effective client presentations Plan, organize, and structure own work and that of junior project delivery consultants to identify effective analysis structures to address client problems and synthesize analyses into relevant findings Lead team and external meetings, and lead or co-lead project management Contribute to the firm's intellectual capital and solution development Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants Develop effective working relationships with local and global teams including business partners Qualifications Basic qualifications Undergraduate degree with data and analytics experience in business intelligence and/or descriptive, predictive, or prescriptive analytics Experience managing clients or internal stakeholders Ability to analyze large datasets and synthesize key findings to provide recommendations via descriptive analytics and business intelligence Knowledge of metrics, measurements, and benchmarking to complex and demanding solutions across multiple industry verticals Data and analytics experience such as working with data analytics software (e.g., Python, R, SQL, SAS) and building, managing, and maintaining database structures Advanced Word, Excel, and PowerPoint skills Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and the local office language (if applicable) Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs Preferred Qualifications Additional data and analytics experience working with Hadoop framework and coding using Impala, Hive, or PySpark or working with data visualization tools (e.g., Tableau, Power BI) Experience managing tasks or workstreams in a collaborative team environment Experience coaching junior delivery consultants Relevant industry expertise MBA or master’s degree with relevant specialization (not required) Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Associate Product Specialist Who is Mastercard? Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all. ________________________________________ Overview The Services organization is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services. Within Services, the Consumer Acquisition & Engagement team is a product-centric organization focused on developing, commercializing and enhancing differentiated offerings that leverage data and marketing technology to accelerate clients’ marketing performance and business outcomes. We are looking for passionate and talented professionals, who share our vision for data-driven marketing products to join us and take a leading role in shaping the growth of our team. ________________________________________ Role: Associate Product Specialist (1-2 Years Experience) Location: Gurgaon Experience Level: 1-2 years Department: Analytics / Marketing Science / Data Science Employment Type: Full-time ________________________________________ Job Summary We are seeking a results-oriented Marketing Analytics Specialist with 2–4 years of experience in data analytics, statistical modelling, and marketing insights. The ideal candidate is confident in owning complex analyses of A/B testing and portfolio optimization and can comfortably engage with senior stakeholders. Experience in financial services, banking, or payments is strongly preferred. Exposure to GenAI in marketing analytics will be an added advantage. ________________________________________ Key Responsibilities Lead design and execution of A/B tests, campaign analytics, and test-control methodologies. Perform deep-dive analysis on customer journeys, marketing funnels, and portfolio performance. Develop predictive models to inform segmentation, personalization, and targeting strategies. Provide thought leadership in marketing measurement and performance optimization. Translate insights into business impact through crisp storytelling and stakeholder engagement. ________________________________________ Basic Qualifications Undergraduate degree with 1-2 years of analytical experience in consulting, analytics, or data science with a strong focus on marketing analytics. Proficiency in tools such as SQL, Python, R, or SAS. Strong foundation in A/B testing, test-control analysis, and statistical modelling. Proven ability to communicate insights effectively with clarity and executive presence. Experience with data visualization platforms (e.g., Tableau, Power BI). Analytical, interpretive, and problem-solving skills, including the proven ability to analyze large amounts of data and synthesize key findings and recommendations Logical, structured thinking and affinity for statistical and numerical analysis Advanced Word, Excel, and PowerPoint skills Ability to manage multiple tasks and clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and the local office language (if applicable) Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs ________________________________________ Preferred Qualifications Background in banking, payments, or financial institutions. Experience working on digital marketing, lifecycle campaigns, or customer analytics. Exposure to or hands-on use of GenAI tools for marketing insight generation or automation. Master’s degree in Data Science, Statistics, Econometrics, Marketing, or related field is a plus. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Cisco DNAC (Digital Network Architecture Center) S Key Responsibilities: • Cisco DNA Center Expertise: Serve as the primary SME for Cisco DNA Center, encompassing: • On boarding, provisioning, and management of network devices (routers, switches, wireless controllers, access points). • In-depth utilization of Assurance features for network health monitoring, troubleshooting, and anomaly detection. • Prociency in Software-Defined Access (SDA) fabric design, implementation, and operations (border, control plane, edge nodes). • Management of network policies, segmentation (Virtual Networks/VN), and security integrations (e.g., Cisco ISE). • Leveraging Automation features, templates, and workflows for efficient network operations Implementation & Operations: • Lead the planning, deployment, and configuration of Cisco DNA Center solutions and related network infrastructure components. • Develop and implement standardized operating procedures (SOPs) and best practices for DNA Center management. • Perform proactive monitoring, health checks, and capacity planning for the DNA Center appliance and managed network. Troubleshooting & Resolution: • Act as an escalation point for complex network issues, leveraging DNA Centre’s analytics and troubleshooting tools. • Conduct root cause analysis (RCA) for critical incidents related to network performance, connectivity, and security. • Collaborate with Cisco TAC and other vendors for advanced issue resolution. Mentorship & Knowledge Transfer: • Provide expert guidance, training, and knowledge transfer to junior network engineers and operations teams. • Create comprehensive documentation, runbooks, and playbooks related to DNA Center operations. • Certification in CCNP with Cisco Enterprise Design (ENSLD) is preferable.

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Marketing Platform Auto Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads & Promotion creation/design Adobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for? Adobe Campaign Classic Certification: Adobe Campaign Classic Developer or Adobe Campaign Classic Architect certification is preffered "Good To Have Skills: Web Development: Knowledge of web development technologies (HTML, CSS, JavaScript) to create and customize landing pages and email templates. API Integrations: Understanding of API integration concepts to facilitate data exchange between Adobe Campaign Classic and other platforms. Data Analysis and Reporting: Proficiency in data analysis and reporting tools (e.g., Tableau, Power BI) to extract insights and present performance reports. Agile Methodology: Familiarity with Agile project management methodologies to drive projects efficiently. Personalization and Segmentation: Experience in creating personalized customer experiences through advanced segmentation strategies." Roles and Responsibilities: "Requirements:Marketing Automation Strategy execution: Collaborate with marketing teams and project managers to understand business requirements and develop comprehensive execution/workflow for marketing automation strategies using Adobe Campaign Classic.Technical Leadership: Lead a team of Adobe Campaign Classic developers and SMEs, providing technical guidance during UAT, support, and mentoring. Facilitate technical decision-making and ensure adherence to best practices and standards.Adobe Implementation: Design, configure, and implement various components of Adobe Campaign Classic, including journeys, automation workflows, email templates, landing pages, offer creations, while ensuring scalability and maintainability.Integration and Data Management: Oversee data integration between Adobe Campaign Classic and other systems (e.g., CRM, CMS) to enable seamless data flow for personalized and targeted marketing campaigns.Campaign Execution: Collaborate with marketing teams to execute and optimize marketing campaigns, ensuring they are delivered effectively, on time, and meeting the desired outcomes.A/B Testing and Analytics: Utilize Adobe Campaign Classic analytical capabilities to set up A/B tests, track campaign performance, and provide actionable insights to improve marketing strategies.Security and Compliance: Ensure Adobe Campaign Classic implementations adhere to data security and privacy regulations (e.g., GDPR, CCPA) and internal security policies.Troubleshooting and Issue Resolution: Act as the technical escalation point for Adobe Campaign Classic-related issues and provide timely resolutions to maintain smooth operations.Documentation and Training: Create technical documentation, guidelines, and best practices for Adobe Campaign Classic usage. Conduct training sessions to upskill the marketing and technical teams on Adobe Campaign Classic functionalities.Stay Updated with Adobe Campaign Classic Trends: Keep abreast of the latest updates, features, and trends in Adobe Campaign to suggest innovative solutions and improvements.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs)/ Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership.

Position : Digital Marketing Manager – Sales Growth Location : Mumbai (Andheri west) Work Timings: Mon to Fri (9:30am – 6:00pm) Sat (9:30am – 2pm) Industry : Exhibitions About ACETECH : Acetech is Asia’s largest and most influential exhibition platform for architecture, construction, and interior design. Organized by ABEC, Acetech has consistently brought together top-tier brands, decision-makers, architects, designers, and buyers under one roof. With annual shows across Mumbai, Delhi, Bangalore, and Hyderabad, and new verticals like Reflect - Acetech continues to define the future of B2B exhibitions in the build and design environment. We are now entering a phase of aggressive growth, expanding our exhibitor base, enhancing visitor experiences, and increasing monetization through sponsorships and premium offerings. This is an opportunity to play a key role in a high-visibility, high-impact marketing function. Role Overview : As Digital Marketing Manager , you will be responsible for driving exhibitor acquisition, sponsorship revenues, and high-quality footfall at Acetech and associated shows. You will collaborate closely with the sales, data, creative, and city activation teams to build campaigns that convert leads into booths and audiences into buyers. Key Responsibilities : -Design and execute targeted marketing campaigns for different exhibitor categories (e.g ceramics, lighting, wood, adhesives, etc.) to generate booth bookings and sponsorship interest. -Work with the data and sales teams to sharpen lead segmentation and nurture flows. (email, WhatsApp, SMS, outbound calls) -Build content-driven outreach for CXOs and decision-makers to upsell premium booths, sponsorships, and center placements. -Lead visitor acquisition campaigns focused on quality B2B footfall—architects, interior designers, project consultants, dealers, and influencers. -Monitor and report on marketing KPIs, lead-to-booth conversion ratios, and ROI across cities. -Drive messaging consistency across brochures, digital creatives, mailers, and WhatsApp content. -Support brand-building efforts through social media, thought-leadership campaigns, and influencer tie-ups. Performance Expectations (First 3–6 Months): 1 Booth Bookings Support : -Generate high-quality leads contributing to a 10–15% uplift in booth sales across key verticals. -Influence at least ₹5–10 crore worth of bookings through marketing-originated leads. 2 Sponsorship Growth: -Identify and nurture at least 15–20 new sponsorship opportunities. -Contribute to a minimum of ₹1–2 crore in new sponsorship revenue. 3 Visitor Footfall: -Drive qualified B2B visitor footfall across major cities. (target metrics defined per city) -Deliver at least 15–20% growth in footfall from top architectural and design firms. 4 Campaign Efficiency: -Achieve a lead-to-booth conversion rate of 8–12% across campaigns.-Maintain CPL (cost per lead) and CPB (cost per booth) benchmarks within target thresholds. 5 Campaign Efficiency: -Achieve a lead-to-booth conversion rate of 8–12% across campaigns.-Maintain CPL (cost per lead) and CPB (cost per booth) benchmarks within target thresholds. Qualifications : -4 to 8 years of experience in marketing, B2B sales enablement, or event growth roles. -Exposure to real estate, media, exhibitions, or tech platforms with sales-led funnels. -Excellent communication skills—email, copywriting, and storytelling. -Data-savvy, with hands-on experience in tools like HubSpot, Zoho, Google Ads, Meta, and analytics dashboards. -Strong team player with the ability to own outcomes in a high-pressure, fast-moving environment.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Senior Data Scientist, Product Data & Analytics Senior Data Scientist, Product Data & Analytics Our Vision: Product Data & Analytics team builds internal analytic partnerships, strengthening focus on the health of the business, portfolio and revenue optimization opportunities, initiative tracking, new product development and Go-To Market strategies. We are a hands-on global team providing scalable end-to-end data solutions by working closely with the business. We influence decisions across Mastercard through data driven insights. We are a team on analytics engineers, data architects, BI developers, data analysts and data scientists, and fully manage our own data assets and solutions. Are you excited about Data Assets and the value they bring to an organization? Are you an evangelist for data driven decision making? Are you motivated to be part of a Global Analytics team that builds large scale Analytical Capabilities supporting end users across the continents? Are you interested in proactively looking to improve data driven decisions for a global corporation? Role Responsible for developing data-driven innovative scalable analytical solutions and identifying opportunities to support business and client needs in a quantitative manner and facilitate informed recommendations / decisions. Accountable for delivering high quality project solutions and tools within agreed upon timelines and budget parameters and conducting post- implementation reviews. Contributes to the development of custom analyses and solutions, derives insights from extracted data to solve critical business questions. Activities include developing and creating predictive models, behavioural segmentation frameworks, profitability analyses, ad hoc reporting, and data visualizations. Able to develop AI/ML capabilities, as needed on large volumes of data to support analytics and reporting needs across products, markets and services. Able to build end to end reusable, multi-purpose AI models to drive automated insights and recommendations. Leverage open and closed source technologies to solve business problems. Work closely with global & regional teams to architect, develop, and maintain advanced reporting and data visualization capabilities on large volumes of data to support analytics and reporting needs across products, markets, and services. Support initiatives in developing predictive models, behavioural segmentation frameworks, profitability analyses, ad hoc reporting, and data visualizations. Translates client/ stakeholder needs into technical analyses and/or custom solutions in collaboration with internal and external partners, derive insights and present findings and outcomes to clients/stakeholders to solve critical business questions. Create repeatable processes to support development of modelling and reporting Delegate and reviews work for junior level colleagues to ensure downstream applications and tools are not compromised or delayed. Serves as a mentor for junior-level colleagues, and develops talent via ongoing technical training, peer review etc. All About You 6-8 years of experience in data management, data mining, data analytics, data reporting, data product development and quantitative analysis. Advanced SQL skills, ability to write optimized queries for large data sets. Experience on Platforms/Environments: Cloudera Hadoop, Big data technology stack, SQL Server, Microsoft BI Stack, Cloud, Snowflake, and other relevant technologies. Data visualization tools (Tableau, Domo, and/or Power BI/similar tools) experience is a plus Experience with data validation, quality control and cleansing processes to new and existing data sources. Experience on Classical and Deep Machine Learning Algorithms like Logistic Regression, Decision trees, Clustering (K-means, Hierarchical and Self-organizing Maps), TSNE, PCA, Bayesian models, Time Series ARIMA/ARMA, Random Forest, GBM, KNN, SVM, Bayesian, Text Mining techniques, Multilayer Perceptron, Neural Networks - Feedforward, CNN, NLP, etc. Experience on Deep Learning algorithm techniques, open-source tools and technologies, statistical tools, and programming environments such as Python, R, and Big Data platforms such as Hadoop, Hive, Spark, GPU Clusters for deep learning. Experience in automating and creating data pipeline via tools such as Alteryx, SSIS. Nifi is a plus Financial Institution or a Payments experience a plus Additional Competencies Excellent English, quantitative, technical, and communication (oral/written) skills. Ownership of end-to-end Project Delivery/Risk Mitigation Virtual team management and manage stakeholders by influence Analytical/Problem Solving Able to prioritize and perform multiple tasks simultaneously Able to work across varying time zone. Strong attention to detail and quality Creativity/Innovation Self-motivated, operates with a sense of urgency. In depth technical knowledge, drive, and ability to learn new technologies. Must be able to interact with management, internal stakeholders Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must. Abide by Mastercard’s security policies and practices. Ensure the confidentiality and integrity of the information being accessed. Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines. #AI Corporate Security Responsibility All Activities Involving Access To Mastercard Assets, Information, And Networks Comes With An Inherent Risk To The Organization And, Therefore, It Is Expected That Every Person Working For, Or On Behalf Of, Mastercard Is Responsible For Information Security And Must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Position : Product Manager Marketing No of Position : 1 Salary Range : 7 - 9 LPA Experience : 3-5 Years Location : Chennai Job Type : Full time (Onsite) ABOUT US DHPL: Global leader in manufacturing human hair extensions and award-winning exporter to USA and UK; DHPL leads the hair industry market in quality goods that are celebrated in hair salons, Hollywood studios, and opera and theater stages. We believe in growth and science by learning and applying advanced business techniques and R&D applications. IT Department: We are a data-driven and process-oriented organization that values curiosity, experimentation, and continuous learning. Our efforts are backed by analytics and strategic insights, ensuring that we drive meaningful engagement and conversions in international markets. OUR STORY DHPL is the daughter company of Hair & Compounds, Inc. located in California USA. After more than 22 years, together we have built a reputation for creating and providing human hair products in the high-end hair extension market known in Hollywood, Manhattan, London, Ontario, and a hundred more cities. Our culture values curiosity, experimentation, and learning. ABOUT THE PROJECT We are building a technology platform to transform the way small-scale farmers connect with vendors, retailers, and bulk buyers. This is an early-stage, experiment-heavy project that requires a hands-on, data-driven Product Manager to bring structure to ambiguity, validate assumptions with users, and guide us toward product-market fit. JOB SUMMARY We are looking for a Product Manager who is equally strategic and execution-focused, deeply curious about user behavior, and skilled at translating insights from the field into product improvements. You will be responsible for leading customer discovery, running lean experiments, prioritizing features, and helping us validate hypotheses through interviews, MVPs, and user testing. JOB RESPONSIBILITIES Design and conduct farmer and vendor interviews to uncover needs, pain points, and workflows. With initial training and support, create and refine JTBD frameworks, personas, and segmentation models based on real-world feedback. Document and synthesize insights from interviews into actionable product strategies. Plan and execute MVP experiments, A/B tests, landing pages, and survey-driven validation. Define success metrics and track results using analytics tools. Collaborate with marketing to test channels, messaging, and value propositions. Own the product roadmap and prioritization. Map out user journeys and identify the riskiest assumptions across acquisition, retention, and monetization stages. Break down big problems into smaller, testable hypotheses and structure learning loops. Define and monitor KPIs and user funnels (AAARRR framework, retention cohorts, etc.). Collaborate with the data team to build dashboards in tools like Looker Studio, GA4. Use both quantitative and qualitative data to drive product decisions. Write clear, user stories and work closely with engineering to scope features and manage sprints. Collaborate with design to ensure user-friendly and farmer-accessible interfaces (even for low-tech users). QUALIFICATIONS You’re fluent in product discovery, lean experimentation, and iterative building. You can connect the dots between user insight, data, and business value. You balance user empathy with business impact, and you're allergic to untested assumptions. 3+ years in product management, ideally in early-stage startups, marketplace, or logistics platforms. Experience in running experiments, surveys, or interviews with low-tech or rural populations is a huge plus. Familiarity with JTBD, Lean Canvas, or Blue Ocean frameworks is a plus Strong verbal and written communication skills in English. Ability to work with ambiguity, define structure, and drive execution independently. Experience in agritech, rural markets, or supply chain tech. Exposure to B2B platforms or two-sided marketplaces. Hands-on experience working with tools for experimentation or automation. Strong analytical skills and a passion for working with data and numbers to drive marketing decisions. REPORT TO Marketing Manager (India), Operation Manager (United States) WORK HOURS & BENEFITS Our Management Approach: We are an equal opportunity employer who believes in giving opportunities for growth in accordance with skills and attitude. Benefits We Provide Office timings from 9 am to 5:30 pm from Monday to Friday. Salary : Best in the industry based on experience and skill set. Probation Period: 6 Months Medical Insurance for 2.00 lac p.a after 3 months of Joining. Social Security includes - Provident Fund and Gratuity on completion of 5 years of service as per the Tamil Nadu Factories Act. 10 days of Paid Leave and 8 Casual Leave will be provided for the Year.

Job Description for Email/Klaviyo Marketing We’re looking for an enthusiastic email marketer to manage and execute our client email campaigns. You’ll work with our marketing managers and clients on client email campaigns. You’ll be responsible for all facets of the campaigns from strategy to execution. This includes planning, copy, design, analytics, and optimization. You’ll launch both broadcast campaigns and help optimize existing flows. Roles and Responsibilities Map out client content calendars and email strategy at the beginning of each month. Develop and manage execution of email campaigns. Write persuasive sales copy for all sales campaigns. Create visually appealing emails according to client brand standards. Develop and maintain segmentation strategies for behavioral based emails. Analyze email performance and data and make improvements. Report email performance data to internal team and clients. Configure, analyze, and maintain automated email flows. Perform A/B tests throughout workflows to be constantly improving campaign results. Stay up to date on best practices for eCommerce email marketers. Communicate with clients and internal teams. Build a comprehensive, results-oriented email and SMS strategy for B2C retailer, including segmentation, automation, testing, and personalization aligned with the company’s overall branding, marketing, and e-commerce goals. End-to-end execution of campaigns including campaign setup, design, copy, production, coding, QA and scheduling for all email and SMS marketing communication to our customers to strengthen brand engagement, grow customer loyalty and LTV, create sustained purchase demand, and drive profitable e-commerce revenue Continuously test new ideas, run A/B tests on everything from subject lines to call to actions, and make intelligent decisions against the results. Requirements Note:- Good Communication is Must Freshers can apply At least 6 months of Klaviyo experience. At least 6 months of eCommerce email marketing experience. Up-to-date knowledge of best email marketing practices. Strong interpersonal and communication skills. Strong project management skills. You hold a bachelor’s degree or higher in a creative or marketing field. Graphic design and copywriting experience is a plus. You have experience working with e-commerce businesses. You’ve worked with and supported creative, small businesses.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Associate Managing Consultant-2 Associate Managing Consultant – Performance Analytics Advisors & Consulting Services Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants. The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Performance Analytics consultants translate data into insights by leveraging Mastercard and customer data to design, implement, and scale analytical solutions for customers. They use qualitative and quantitative analytical techniques and enterprise applications to synthesize analyses into clear recommendations and impactful narratives. Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard Roles and Responsibilities Client Impact Manage deliverable development and workstreams on projects across a range of industries and problem statements Contribute to and/or develop analytics strategies and programs for large, regional, and global clients by leveraging data and technology solutions to unlock client value Manage working relationship with client managers, and act as trusted and reliable partner Create predictive models using segmentation and regression techniques to drive profits Review analytics end-products to ensure accuracy, quality and timeliness. Proactively seek new knowledge and structures project work to facilitate the capture of Intellectual Capital with minimal oversight Team Collaboration & Culture Develop sound business recommendations and deliver effective client presentations Plan, organize, and structure own work and that of junior project delivery consultants to identify effective analysis structures to address client problems and synthesize analyses into relevant findings Lead team and external meetings, and lead or co-lead project management Contribute to the firm's intellectual capital and solution development Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants Develop effective working relationships with local and global teams including business partners Qualifications Basic qualifications Undergraduate degree with data and analytics experience in business intelligence and/or descriptive, predictive, or prescriptive analytics Experience managing clients or internal stakeholders Ability to analyze large datasets and synthesize key findings to provide recommendations via descriptive analytics and business intelligence Knowledge of metrics, measurements, and benchmarking to complex and demanding solutions across multiple industry verticals Data and analytics experience such as working with data analytics software (e.g., Python, R, SQL, SAS) and building, managing, and maintaining database structures Advanced Word, Excel, and PowerPoint skills Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and the local office language (if applicable) Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs Preferred Qualifications Additional data and analytics experience working with Hadoop framework and coding using Impala, Hive, or PySpark or working with data visualization tools (e.g., Tableau, Power BI) Experience managing tasks or workstreams in a collaborative team environment Experience coaching junior delivery consultants Relevant industry expertise MBA or master’s degree with relevant specialization (not required) Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Senior Specialist Who is Mastercard? Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all. ________________________________________ Overview The Services organization is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services. Within Services, the Consumer Acquisition & Engagement team is a product-centric organization focused on developing, commercializing and enhancing differentiated offerings that leverage data and marketing technology to accelerate clients’ marketing performance and business outcomes. We are looking for passionate and talented professionals, who share our vision for data-driven marketing products to join us and take a leading role in shaping the growth of our team. ________________________________________ Role: Senior Specialist (6–8 Years Experience) Location: Gurgaon Experience Level: 6-8 years Department: Analytics / Marketing Science / Data Science Employment Type: Full-time ________________________________________ Job Summary We are seeking a results-oriented Marketing Analytics Lead with 6–8 years of experience in data analytics, statistical modelling, and marketing insights. The ideal candidate is confident in owning complex analyses of A/B testing and portfolio optimization and can comfortably engage with senior stakeholders. Experience in financial services, banking, or payments is strongly preferred. Exposure to GenAI in marketing analytics will be an added advantage. ________________________________________ Key Responsibilities Lead design and execution of A/B tests, campaign analytics, and test-control methodologies. Perform deep-dive analysis on customer journeys, marketing funnels, and portfolio performance. Develop predictive models to inform segmentation, personalization, and targeting strategies. Provide thought leadership in marketing measurement and performance optimization. Translate insights into business impact through crisp storytelling and stakeholder engagement. Mentor junior analysts and contribute to best practices in analytics delivery. Partner with marketing, finance, and data engineering to ensure robust data solutions. ________________________________________ Basic Qualifications Undergraduate degree with 6-8 years of analytical experience in consulting, analytics, or data science with a strong focus on marketing analytics. Deep knowledge of business KPIs, financials and organizational leadership Proficiency in tools such as SQL, Python, R, or SAS. Strong foundation in A/B testing, test-control analysis, and statistical modelling. Experience generating new knowledge or creating innovative solutions for a firm Proven ability to communicate insights effectively with clarity and executive presence. Experience with data visualization platforms (e.g., Tableau, Power BI). Analytical, interpretive, and problem-solving skills, including the proven ability to analyze large amounts of data and synthesize key findings and recommendations Logical, structured thinking and affinity for statistical and numerical analysis Advanced Word, Excel, and PowerPoint skills Ability to manage multiple tasks and clients in a fast-paced, deadline-driven environment Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs ________________________________________ Preferred Qualifications Background in banking, payments, or financial institutions. Experience working on digital marketing, lifecycle campaigns, or customer analytics. Exposure to or hands-on use of GenAI tools for marketing insight generation or automation. Master’s degree in Data Science, Statistics, Econometrics, Marketing, or related field is a plus. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Associate Managing Consultant, Program Management, Advisors Client Services-2 The D&S team is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. We combine traditional management consulting with our rich data assets and in-house technology to provide our clients with powerful strategic insights and recommendations. Centred on data-driven technologies and innovation, these services include consulting, loyalty and marketing programs, test-and-learn business experimentation, and data-driven information and risk management services. While specializing in the payments industry, Mastercard D&S also works closely with major retailers, airlines, and other enterprises, leveraging data and insights garnered from within and beyond its network. We are looking for passionate and talented professionals, who share our vision for data-driven consulting, to join us and take a leading role in shaping the growth of our team. Primary Role Working with technology and large & complex data, contributes towards the development of strategies and programs for our client. The candidate should have strong experience & functional knowledge of Banking & Credit cards and other Banking products Candidate will work closely with Client team & data to support analytics around; New Customer Acquisition, Existing Customer Management (ECM), PnL Strategy Candidate will closely work and support the following areas: Customer Segmentation, Portfolio Management and Optimization, Product PnL Analysis, Modelling & Forecasting Conduct portfolio analytics and deep-dives as required by country/regional/group retail credit and develop credit strategies across customer life-cycle of origination, portfolio mgmt. and collections. Embed banks Risk Management and decisioning framework in day-to-day work, ideate & self initiate necessary analytics to drive portfolio performance. Proficiency in Analytics tool such as; SAS, SQL is MUST and Python (Good to have) with proven record of working with large, complex data. Proficiency in MS Excel is desired. General familiarity in all MS applications. Secondary Role Analytic Excellence: Demonstrates a strong aptitude for structured problem solving and quantitative skills Communication and Presence: Excellent written and verbal communication skills and clearly able to articulate narrative, insights and action items. Teamwork: Willingness to work within small teams to produce outstanding deliverables, with a will to win attitude. Passion: Actively seeks responsibility and takes pride in delivering the highest quality results and recommendations to our clients. Integrity: Commitment to Mastercard's values of honesty and integrity with a willingness to embrace and learn from our mistakes Qualifications Masters or Equivalent degree (MBA, MBE, MA Economics, M.tech, M stats etc) Expert level understanding of the Credit Card, Banking along with knowledge of PnL Items 3+ years of experience in Banking Excellent communication, and interpersonal skills, with the ability to build and maintain relationships with stakeholders Strong problem-solving & analytical skills, with the ability to identify & manage project risks Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Associate Managing Consultant – Performance Analytics-2 Associate Managing Consultant – Performance Analytics Advisors & Consulting Services Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants. The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Performance Analytics consultants translate data into insights by leveraging Mastercard and customer data to design, implement, and scale analytical solutions for customers. They use qualitative and quantitative analytical techniques and enterprise applications to synthesize analyses into clear recommendations and impactful narratives. Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard Roles and Responsibilities Client Impact Manage deliverable development and workstreams on projects across a range of industries and problem statements Contribute to and/or develop analytics strategies and programs for large, regional, and global clients by leveraging data and technology solutions to unlock client value Manage working relationship with client managers, and act as trusted and reliable partner Create predictive models using segmentation and regression techniques to drive profits Review analytics end-products to ensure accuracy, quality and timeliness. Proactively seek new knowledge and structures project work to facilitate the capture of Intellectual Capital with minimal oversight Team Collaboration & Culture Develop sound business recommendations and deliver effective client presentations Plan, organize, and structure own work and that of junior project delivery consultants to identify effective analysis structures to address client problems and synthesize analyses into relevant findings Lead team and external meetings, and lead or co-lead project management Contribute to the firm's intellectual capital and solution development Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants Develop effective working relationships with local and global teams including business partners Qualifications Basic qualifications Undergraduate degree with data and analytics experience in business intelligence and/or descriptive, predictive, or prescriptive analytics Experience managing clients or internal stakeholders Ability to analyze large datasets and synthesize key findings to provide recommendations via descriptive analytics and business intelligence Knowledge of metrics, measurements, and benchmarking to complex and demanding solutions across multiple industry verticals Data and analytics experience such as working with data analytics software (e.g., Python, R, SQL, SAS) and building, managing, and maintaining database structures Advanced Word, Excel, and PowerPoint skills Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and the local office language (if applicable) Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs Preferred Qualifications Additional data and analytics experience working with Hadoop framework and coding using Impala, Hive, or PySpark or working with data visualization tools (e.g., Tableau, Power BI) Experience managing tasks or workstreams in a collaborative team environment Experience coaching junior delivery consultants Relevant industry expertise MBA or master’s degree with relevant specialization (not required) Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

About the Role: We are looking for a sharp, data-driven Sales Development Representative who thrives on turning raw interest into live sales conversations. This is not a script-reading role—it’s your chance to control the moment when a curious lead becomes a real opportunity at a company racing forward. Working hand-in-hand with our BDRs and Account Executives, you will own the entire MQL-to-SQL hand-off: enriching every record, scoring true ICP fit, firing focused phone-email-LinkedIn sequences, running brief discovery to surface pain and urgency, and planting decision-makers firmly on an AE’s calendar—complete with crisp briefs and a spotless CRM trail. You will operate where clean data, sharp messaging, and high velocity meet. With freedom to refine enrichment scripts and test new GenAI prospecting tools, you will keep the pipeline moving fast, feed real-time insights back to Marketing and Revenue Ops, and power the revenue engine one qualified meeting at a time. What’s in It for You Own the MQL → SQL gateway. Your segmentation and scoring rules decide which prospects hit the calendar and how fast the pipeline moves. Run a best-in-class stack. Work daily with Sales Navigator, Apollo, ZoomInfo, sequencing automation, and GenAI helpers that cut prospecting time and boost reply rates. Master multi-channel outreach. Hone phone, email, and LinkedIn cadences, sharpen discovery hacks, and learn to tailor value props for every persona and their pain point for which Coditas can offer a solution. Fast path to closing roles. A clear track to Senior SDR, AE, or Revenue Ops—progress measured by qualified-meeting impact, not tenure. Continuous upskilling. Dedicated budget, playbook labs, and access to micro-SaaS and sales-ops tools so you’re always ahead of market shifts and AI trends. Performance-linked rewards. Competitive base, uncapped meeting bonuses, and ESOP eligibility tied directly to pipeline contribution. Execution-driven culture. High trust, tight feedback loops, and minimal red tape—everything focused on turning smart data into revenue faster. Your Key Responsibilities 🔍 Lead Intake & Prioritization Classify every inbound MQL and BDR lead by ICP, RoE, and LTV buckets Enrich missing firmographics — HQ, India footprint, team size, GCC/BPO status, revenue band Segment into Hot, Warm, and Nurture lists; surface data gaps to Marketing and BDR teams 📞 Multi-Channel Outreach & Nurture Design daily phone-email-LinkedIn cadences with 80 % value, 20 % ask Tailor messaging to persona pains, industry triggers, and engagement history Iterate hooks and send-times with A/B tests to raise open and reply rates 🗣 Discovery & Qualification Run concise discovery calls to uncover pain, budget, authority, need, and timeline Map problems to Coditas services—from GenAI builds to UX modernisation Capture insights in CRM to ensure context-rich hand-offs to AEs 📅 Meeting Booking & Seamless Handoff Secure calendar slots that suit prospects and AEs; attach insight briefs and next steps Confirm attendance, run dry-runs for key accounts, and send MoM within one working day Own meeting quality and be the single point of accountability until AE takes over 🧹 CRM Hygiene & Pipeline Reporting Log every interaction in real time; keep MQL, SQL, SAL, Opportunity, and Deal stages clean Tag activities by source, channel, and persona for accurate attribution Publish a clear weekly pipeline snapshot ahead of the sales stand-up 🚀 Continuous Improvement & Upskilling Pilot GenAI agents and micro-SaaS tools to cut research and follow-up time Share winning scripts, objections, and market insights to refine playbooks Mentor BDRs and track personal metrics to fast-track toward AE or Revenue Ops roles You Will Thrive in This Role If You Are... A Pipeline Accelerator who prides yourself on getting decision-makers to the table and turning raw interest into clear opportunities. A Data Steward —curious, methodical, and driven to keep every record complete, accurate, and actionable. An Opportunity Enabler motivated to unlock qualified conversations, shorten sales cycles, and show measurable pipeline impact. Persistent and Resilient, thriving under high volume and unbothered by rejection or shifting priorities. Process-Oriented and Coachable, eager to refine outreach tactics, absorb feedback, and share wins with the team. Collaborative by default, balancing high personal velocity with a growth-catalyst mindset that lifts BDRs and AEs alike. Desired Background Education – Bachelor’s or Master’s in Business, Marketing, Mass Comm, Economics, Data Analytics, or BE/BTech with a clear sales focus. Certifications in SDR/inside-sales, Python, data analytics, or CRM platforms add weight. Experience – 5–8 years converting buying signals to meetings within B2B Technology Consulting, IT Services, or Tech-enabled businesses, with a track record of high meeting-to-opportunity ratios. Tool Fluency – Daily user of Salesforce or HubSpot or other CRMs, LinkedIn Sales Navigator, ZoomInfo or Apollo, sequencing automation (e-mail + LinkedIn), advanced Excel/Sheets, and light Python or API scripting for data scrapping & enrichment. Process Know-How – Comfortable with ICP and persona scoring, Hot/Warm/Nurture segmentation, BANT/ANUM qualification, and tight CRM hygiene across MQL, SQL, SAL, Opportunity, and Deal stages. Compensation & Benefits: Industry best compensation with handsome incentives Faster Career growth for ‘A Players’ into AE, or Revenue Ops streams Hybrid work, open feedback culture, and high-ownership environment Ready to Lead the Charge? This is your opportunity to define what success looks like—and then build it. If you’re ready to drive impact, own outcomes, and build a business that matters, drop your CV along with a cover letter to anshu@coditas.com Company Introduction Coditas is a AI 1st digital engineering and experience design company known for building scalable, high-performance software products with clean code and exceptional UX. Headquartered in Pune with 800+ technologists, we work with many Fortune 500 global brands as well as well funded Startups. Our engineering-first culture, focus on quality, and people-centric values make us one of India’s fastest-growing and most respected tech companies. As a GenAI-native company, we're not just adopting generative AI—we're architecting next-gen platforms and accelerators with it. From AI-powered app modernization to industry-specific GenAI solutions, we empower our teams to lead from the front. If you thrive on innovation, love solving complex problems, and want to shape the future of AI-driven products, Coditas is your playground.

Job Title: Senior SMM & Performance Marketing Specialist Location: Noida Job Type: Full-Time Experience: 4–5 years Salary: Competitive, in line with industry standards About ISM EDUTECH: ISM EDUTECH is a premier provider of educational and career counseling services, committed to empowering students to achieve their academic and career aspirations through global study opportunities. We leverage innovative strategies and deep expertise to guide students toward success. Role Overview: We are seeking a Senior Social Media & Performance Marketing Specialist to drive high-impact digital campaigns across paid media and social platforms. This role requires a strategic thinker and hands-on executor who can lead paid advertising efforts with a data-driven mindset, enhance brand visibility, and generate quality leads for our study abroad programs. Key Responsibilities: Performance Marketing & Campaign Execution Plan, execute, and optimize high-performing paid ad campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other digital channels. Manage full-funnel campaigns focused on lead generation, nurturing, and conversion. Drive ROI-focused strategies through A/B testing, audience segmentation, bidding strategies, and landing page optimization. Social Media Strategy & Content Alignment Develop and oversee the execution of a cohesive social media strategy aligned with brand goals and campaign KPIs. Coordinate with design/content teams to deliver creatives tailored for paid and organic campaigns. Analytics, Reporting & Insights Monitor and analyze performance metrics using platforms such as Google Analytics, Facebook Ads Manager, LinkedIn Campaign Manager, etc. Generate actionable insights and detailed reports to guide strategic decision-making. Continuously improve conversion rates and lower CPL (Cost Per Lead) through iterative campaign refinement. Platform & Trend Adaptation Stay up to date with platform algorithm changes, ad policies, and emerging trends. Recommend and implement new channel opportunities (e.g., YouTube Ads, programmatic display, influencer collaborations) to broaden campaign reach. Budget Management Own the digital media budget, ensuring efficient allocation and maximum return on ad spend (ROAS). Forecast monthly ad spends, monitor pacing, and make real-time adjustments to maximize impact. Requirements: 4–5 years of hands-on experience in social media marketing and paid performance campaigns, ideally within the education, edtech, or study abroad sector. Proficient in platforms like Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and programmatic tools. Strong understanding of audience targeting, retargeting strategies, and campaign funnel design. Excellent grasp of performance metrics (CTR, CPL, ROAS, etc.) and experience in using data for optimization. Familiarity with tools like Google Analytics, Tag Manager, SEMrush, or Ahrefs. Strategic mindset with creative sensibilities to deliver performance and brand resonance. Excellent communication and collaboration skills to work cross-functionally with sales and creative teams. Preferred: Experience in the overseas education industry. Knowledge of CRM and marketing automation tools (e.g., HubSpot, Zoho, or Mailchimp). How to apply Interested candidate can submit their resume and cover letter to hr@ismedutech.com with and Whatsapp on 8448688237

What We Need to See (Must-Have Skills)  4+ years of hands-on experience in network engineering or security engineering roles with focus on firewall infrastructure.  Deep understanding of Palo Alto firewall platforms, including Panorama, virtual firewalls, and security services (App-ID, User-ID, Threat Prevention).  Proven experience designing and implementing Zero Trust Network Access (ZTNA) principles in enterprise environments.  Strong background in IP networking, routing, and segmentation with a security lens.  Experience with Linux-based environments and solid grasp of data center networking (Arista preferred).  Ability to conduct traffic flow analysis, perform advanced troubleshooting, and drive resolution of complex connectivity or policy issues. Nice to Have (Bonus Points for)  Familiarity with network automation (e.g., Ansible, Jinja, Python, Go) for firewall or policy management.  Experience integrating firewalls with SIEM, identity providers (IdP), and endpoint security solutions.  Exposure to SASE architectures and cloud-based security services.  Understanding of microsegmentation strategies and software-defined perimeter technologies.  Experience with SONiC or other open networking platforms.

Job Summary: We’re seeking a results-driven PPC Specialist to own the strategy, execution, and optimization of our paid media campaigns across Google Ads, Meta, and Amazon Advertising . You'll work closely with our creative, content, and eCommerce teams to drive qualified traffic, scale performance, and hit ROI targets through strategic ad placements and data-led decisions. Job Type: Full-time, Onsite Location: Ambala Cantt., Haryana Key Responsibilities: Plan, manage, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), Amazon , and other platforms as needed Execute A/B tests on ad creatives, targeting strategies, and landing pages to continuously improve performance Monitor KPIs (ROAS, CPC, CTR, CPA, etc.) and deliver performance reports with actionable insights Conduct keyword research, competitor analysis, and audience segmentation to identify growth opportunities Collaborate with design and content teams to ensure ad creatives align with campaign objectives Maintain budgets, adjust bidding strategies, and maximize efficiency across all paid channels Maintain budgets, adjust bidding strategies, and maximize efficiency across all paid channels What You Bring: 2–4 years of hands-on experience managing PPC campaigns across Google Ads, Meta, and Amazon Ads Deep understanding of audience targeting, bidding models, and campaign structure best practices Proficiency with Google Analytics, Google Ads Editor, Meta Ads Manager, Amazon Advertising Console Strong analytical skills with the ability to interpret data and turn insights into action Experience running A/B tests and optimizing landing pages for conversions A proactive, growth-oriented mindset with strong attention to detail and budget discipline Bonus if you have: Experience in eCommerce or DTC brands Familiarity with conversion rate optimization (CRO) tools or tactics Google Ads or Meta Blueprint certifications Job Types: Full-time, Permanent Pay: ₹35,000.00 - ₹50,000.00 per month Benefits: Cell phone reimbursement Flexible schedule Health insurance Internet reimbursement Paid sick time Paid time off Work from home Schedule: Day shift Fixed shift Supplemental Pay: Overtime pay Ability to commute/relocate: Ambala, Haryana: Reliably commute or planning to relocate before starting work (Required) Application Question(s): Please mention your CCTC [in LPA]: Please mention your ECTC [in LPA]: Please mention your Notice Period [in Days]: Work Location: In person

Senior AI Engineer – Computer Vision Location: Remote | Full-Time We’re on a mission to build world-class AI and robotics technologies from the heart of Saudi Arabia to the world. As we expand our in-house AI capabilities, we’re looking for a Senior AI Engineer who lives and breathes Computer Vision to join our growing team of innovators. What You’ll Do Lead the design, training, and deployment of computer vision models across various robotics and AI platforms. Solve real-world challenges in image recognition, object detection, tracking, and scene understanding. Collaborate with robotics engineers and product teams to integrate CV models into autonomous systems. Research and implement state-of-the-art techniques in deep learning and vision-based AI. Optimize models for edge devices and real-time processing. What We’re Looking For 5+ years of experience in AI/ML with a strong focus on Computer Vision. Proven experience with frameworks like TensorFlow, PyTorch, and OpenCV. Hands-on experience with CNNs, Transformers, YOLO, segmentation, and real-time inference. Strong Python skills and experience deploying models to production. Bonus: Experience working with robotics, embedded systems, or real-time CV applications.

We are seeking a highly experienced AWS Data Solution Architect to lead the design and implementation of scalable, secure, and high-performance data architectures on the AWS cloud. The ideal candidate will have a deep understanding of cloud-based data platforms, analytics, and best practices for optimizing data pipelines and storage. You will work closely with data engineers, business stakeholders, and cloud architects to deliver robust data solutions. Key Responsibilities: 1. Architecture Design and Planning: Design scalable and resilient data architectures on AWS that include data lakes, data warehouses, and real-time processing. Architect end-to-end data solutions leveraging AWS services such as S3, Redshift, RDS, DynamoDB, Glue, and Lake Formation. Develop multi-layered security frameworks for data protection and governance. 2. Data Pipeline Development: Build and optimize ETL/ELT pipelines using AWS Glue, Data Pipeline, and Lambda. Integrate data from various sources like RDBMS, NoSQL, APIs, and streaming platforms. Ensure high availability and real-time processing capabilities for mission-critical applications. 3. Data Warehousing and Analytics: Design and optimize data warehouses using Amazon Redshift or Snowflake. Implement data modeling, partitioning, and indexing for optimal performance. Create analytical models to drive business insights and data-driven decision-making. 4. Real-time Data Processing: Implement real-time data processing using AWS Kinesis, Kafka, or MSK. Architect solutions for event-driven architectures with Lambda and EventBridge. 5. Security and Compliance: Implement best practices for data security, encryption, and access control using IAM, KMS, and Lake Formation. Ensure compliance with regulatory standards like GDPR, HIPAA, and CCPA. 6. Monitoring and Optimization: Monitor performance, optimize costs, and enhance the reliability of data pipelines and storage. Set up observability with AWS CloudWatch, X-Ray, and CloudTrail. Troubleshoot issues and ensure business continuity with automated recovery mechanisms. 7. Documentation and Best Practices: Create detailed architecture diagrams, data flow mappings, and documentation for reference. Establish best practices for data governance, architecture design, and deployment. 8. Collaboration and Leadership: Work closely with data engineers, application developers, and DevOps teams to ensure seamless integration. Act as a technical advisor to business stakeholders for cloud-based data solution Regulatory Compliance Reporting Experience The architect should be able to resolve complex challenges due to the strict regulatory environment in India and the need to balance compliance with operational efficiency. Key complexities include: a) Building data segregation and Access Control capability: This requires in-depth understanding of data privacy laws, Amazon’s global data architecture, and the ability to design systems that can segregate and control access to sensitive payment data without compromising functionality. b) Integrating diverse data sources into Secure Redshift Cluster (SRC) data which involves working with multiple teams and systems, each with its own data structure and transfer protocols. c) Instrumenting additional UPI data elements collaborating with UPI tech teams and a deep understanding of UPI transaction flows to ensure accurate and compliant data capture. d) Automating Law Enforcement Agency (LEA) and Financial Intelligence Unit (FIU) reporting: This involves creating secure, automated pipelines for highly sensitive data, ensuring accuracy and timeliness while meeting strict regulatory requirements. The Architect will be extending from India-specific solutions to serving worldwide markets. Complexities include: a) Designing a unified data storage and compute architecture requiring harmonizing diverse tech stacks and data logging practices across multiple countries while considering data sovereignty laws and cost implications of cross-border data transfers. b) Setting up comprehensive datamarts covering metrics and dimensions involving standardizing metric definitions across markets, ensuring data consistency, and designing for scalability to accommodate future growth. c) Enabling customer segmentation across power-up programs that requires integrating data from diverse programs while maintaining data integrity and respecting country-specific data usage regulations. d) Managing time zone challenges :Synchronizing data across multiple time zones requires innovative solutions to ensure timely data availability without compromising completeness or accuracy. e) Navigating regulatory complexities: Designing systems that comply with varying and evolving data regulations across multiple countries while maintaining operational efficiency and flexibility for future changes.

Parag Milk Foods Ltd. stands tall as a leading entity in the FMCG sector since 1992. The Company has become synonymous with quality and reliability. We offer internationally acknowledged products across 31 countries under renowned brand names such as Gowardhan, Go, Pride of Cows and Avvatar. We take pride in offering a wide array of dairy products that cater to the varied tastes and preferences of consumers, ensuring satisfaction at every sip and bite. Roles & Responsibilities: Brand Strategy & Planning: Contribute to the development and execution of the annual brand plan and marketing calendar to achieve key business goals, including market share, volume, and revenue growth. Integrated Marketing Campaigns: Take ownership of planning and executing 360-degree marketing campaigns. This includes everything from writing the initial brief and working with creative agencies to managing execution across digital, social media, print, and in-store channels, followed by post-campaign analysis. Digital & Social Media Management: Drive the brand's digital footprint. Oversee our social media channels (Instagram, Facebook, YouTube, etc.), develop engaging content calendars, manage the online community, and explore influencer collaborations to build a strong connection with our consumers. Consumer & Market Intelligence: Be the voice of the consumer within the organization. Analyze consumer data, track market trends, and monitor competitor activities to uncover actionable insights that will inform our brand strategy and innovation pipeline. Go-to-Market Excellence: Collaborate seamlessly with cross-functional teams, including Sales, Trade Marketing, and R&D, to ensure the successful launch of new products and the effective implementation of marketing initiatives in the marketplace. Vendor & Agency Partnership: Act as the primary point of contact for external partners, including creative, digital, and PR agencies. Manage relationships, timelines, and deliverables to ensure all outputs are of high quality, on-brand, and deliver a strong return on investment. Performance Analytics & Reporting: Monitor and measure the effectiveness of all marketing activities. Track key performance indicators (KPIs) across brand health trackers, digital analytics, and sales data to provide regular reports and data-backed recommendations for optimization. Skills & Qualifications Required Education: Graduate or MBA Marketing Acumen: A strong foundation in brand management principles, including brand positioning, consumer segmentation, and the full marketing mix. Digital Savvy: Demonstrable experience in managing digital marketing channels, including social media marketing, content strategy. Analytical Mindset: Proven ability to work with data, derive meaningful insights, and use them to make informed business decisions. Project Management: Excellent organizational skills with the ability to manage multiple projects and deadlines in a fast-paced environment. Collaborative Spirit: Strong communication and interpersonal skills with a knack for building relationships and working effectively across different teams. Personal Attributes: We are looking for someone who is proactive, detail-oriented, a creative problem-solver, and has a genuine passion for food and building brands. If interested, please share your Resume at jubin.varghese@parag.com Regards, HR Team.

Before you Apply, make sure: You have a minimum 0-2 years of relevant experience in sales or marketing for Software or SaaS products. Job Description We are looking for a creative and detail-oriented Email Marketing Associate to join our sales team. You’ll manage and execute targeted email campaigns to support outbound efforts, boost lead engagement, and drive revenue. This role works closely with the sales team to optimize email performance and communication strategy. Responsibilities: Develop, execute, and manage outbound and nurture email campaigns to support sales goals. Set up, manage, and optimize Sales campaigns. Monitor inboxes, handle replies, and assist in lead qualification. Write compelling, personalized email copy tailored to different industries, personas, and stages of the buyer journey. Collaborate with the sales team to align messaging and targeting strategies. Manage lead segmentation for precise targeting based on source, behavior, engagement level, and demographics. Analyze and report on campaign performance (open rates, reply rates, click rates, conversions) and make data-driven recommendations. Conduct A/B testing to optimize subject lines, copy, timing, and sequence steps. Ensure email campaigns are compliant with deliverability best practices and regulations (CAN-SPAM, GDPR, etc.). Maintain and update the email and lead databases to ensure data hygiene and accuracy. Stay current with email marketing trends, Smartlead updates, and best practices for improving outbound email performance. Requirements: Bachelor’s degree 0–2 years of experience in email marketing, ideally in a B2B sales environment. Strong copywriting skills, with a focus on sales and outbound messaging. Familiarity with CRM platforms (e.g., Salesforce, HubSpot CRM). Analytical mindset with a focus on KPIs and performance-driven improvements. Strong organizational skills with the ability to manage multiple campaigns simultaneously. Basic understanding of email deliverability, personalization, and warm-up strategies. Bonus Points: Experience running cold email lead generation campaigns at scale. Familiarity with sales tools like Apollo.io, LinkedIn Sales Navigator, ZoomInfo, etc. Hands-on experience managing campaigns in Smartlead (or similar tools like Instantly, Lemlist, Outreach.io).