Role & responsibilities Develop and implement SEO strategies to boost organic visibility, traffic, and search rankings through targeted keywords, link building, and on-page optimization. Monitor and analyze SEO performance using tools like Google Analytics, Search Console, and SEMrush etc. and provide actionable insights. Explore and manage various acquisition channels organic (SEO, content marketing) and paid (PPC campaigns, Facebook Ads, Adwords) to maximize performance. Create SEO-friendly & engaging content that aligns with keyword strategies and drives organic traffic, including AI-generated content to enhance efficiency and scalability. Conduct in-depth keyword research to guide content strategies and optimize user experience. Plan, execute, and analyze PPC campaigns, (Facebook Ads, Adwords), social media, lead generation campaigns, and performance metrics, including keyword research, ad creation, and performance tracking. Analyze competitors to identify growth opportunities and adapt strategies. Stay updated on industry SEO trends, algorithm updates, AI innovations, and best practices. Preferred candidate profile Minimum 2+ years of hands-on experience in SEO and digital marketing, and technical SEO techniques. Proven experience in handling large SEO accounts and e-commerce SEO strategies. Expertise in SEO/SEM strategies and best practices. Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc. Experience with PPC platforms like Google Ads and social media advertising. Excellent communication, analytical, and problem-solving skills.
Job Opening: WordPress Frontend & Graphic Designer We are looking for a creative and detail-oriented WordPress Frontend & Graphic Designer to join our team. The ideal candidate should have a strong foundation in website design using WordPress, with good knowledge of frontend technologies and visual design tools. Must-Have Skills: Proficiency in HTML and CSS Strong hands-on experience with WordPress frontend design Familiarity with Elementor or similar page builders Ability to work with Photoshop and/or Canva for designing assets Good to Have: Basic knowledge of JavaScript Experience or understanding of Shopify Familiarity with Adobe Illustrator Awareness or understanding of AI tools in design or content creation Key Responsibilities: Design and develop responsive WordPress pages using Elementor Customize themes and page layouts as per project requirements Create visually appealing graphics and web assets Collaborate with content and development teams to maintain site design consistency Stay updated with the latest design trends and tools
Role & responsibilities Strategic Planning & Brand Development: Develop and implement a holistic marketing strategy covering digital, traditional, and retail marketing channels. Define the brand positioning and ensure consistency across all platforms and touchpoints. Manage and grow the marketing calendar, aligning campaigns with product launches, seasonality, and key sales periods. Digital Marketing Duties: Oversee paid media campaigns (Google Ads, Meta, TikTok, etc.) focused on traffic, sales, and ROI. Manage SEO, email marketing (Klaviyo or similar), and website content to improve visibility and conversion rates. Track and analyze performance metrics (CAC, ROAS, LTV) and adjust campaigns accordingly. Coordinate with content creators and designers for engaging content across social media, blog, and ads. Core/Traditional Marketing Duties: Plan and manage offline marketing campaigns such as OOH (out-of-home), flyers, events, and direct mail. Oversee public relations efforts, including drafting press releases, pitching media, and building relationships with tech and sustainability journalists. Support retail/partner marketing, including in-store materials, co-branded campaigns, and retail promotions if applicable. Lead brand activations and event marketing, such as trade shows, pop-up shops, or sustainability fairs. Build partnerships with schools, universities, NGOs, and environmental organizations for brand outreach Team & Vendor Management: Collaborate with internal teams and manage external agencies/freelancers for content, PR, and media buying. Track marketing budgets, forecasts, and reporting for leadership review Preferred candidate profile 3 to 6 years of experience in marketing, with exposure to both digital and traditional campaigns. Background in e-commerce, tech, consumer electronics, or sustainability a strong plus. Hands-on experience with marketing tools (e.g. Google Ads, Meta Ads, Klaviyo, GA4, Canva/Adobe, CMS/Shopify). Strong written and verbal communication skills able to craft persuasive messages across channels. Project management skills, with the ability to juggle multiple priorities and deadlines. A proactive, analytical mindset with a passion for storytelling and measurable results.
Walk-In Interview Position: Accounts Executive (Male) Date: Saturday, 30th August 2025 Time: 9:00 AM 12:00 PM Venue: Office No. 209, Block-D, Notus IT Park, 2nd floor, Subhanpura, Vadodara, Gujarat 390023 Contact: 7567520452 Email: hr@searchminds.co.in Experience: 02 years (must be excellent in MS Excel) Working hours: 6:00 AM to 3:00 PM (Only males preferred) Documents to Bring: Updated Resume, Passport Size Photograph & Valid ID Proof Job Summary: We are looking for a detail-oriented Junior Accountant to manage the end-to-end accounting for our e-commerce business. The role involves handling daily financial transactions, reconciling payment gateways and marketplaces, preparing reports, and supporting monthly and yearly closings. Ideal candidates will have a strong grasp of accounting principles, experience in e-commerce or online retail, and a keen eye for accuracy in a fast-paced digital business environment. What will you do? Manage accounting journal entries, tracking all business transactions for our e-commerce business, and ensure all transactions are accurately recorded. Update accounts receivable and issue invoices. Update accounts payable and perform reconciliations. Maintain accurate accounting for online sales, payment gateways, returns, and refunds. Assist in preparing balance sheets, income statements, and other financial statements according to legal and company accounting and financial guidelines. Update financial data in databases to ensure information is accurate and readily available. Prepare and submit weekly/monthly reports. Participate in monthly/yearly closing activities. Assist with other accounting and finance projects related to e-commerce operations. What are we looking for? 1+ years' experience as a Junior Accountant, preferably in an e-commerce or online retail business. Experience with basic accounting and financial practices. Familiarity with payment gateway reconciliation and marketplace accounting – preferable (e.g., Amazon, Flipkart, Shopify) Good knowledge of MS Office. Strong team player skills with close attention to detail. Good analytical, numerical, and presentational skills. Strong understanding of accounting and financial reporting principles and practices.
What will you do? Design, develop, and maintain Shopify and WordPress websites. Customize themes, templates, and plugins to meet business and brand requirements. Build and optimize eCommerce functionality (WooCommerce, payment gateways, third-party integrations). Ensure responsive, pixel-perfect, and SEO-friendly websites with strong performance. Debug, troubleshoot, and resolve technical issues efficiently. Collaborate with designers, content, and marketing teams to deliver seamless user experiences. Stay updated with emerging web technologies, tools, and best practices. What are we looking for? 2 to 4 years of proven experience in Shopify (Liquid, app integrations, Shopify Plus) and WordPress (themes, plugins, custom development). Strong knowledge of HTML5, CSS3, JavaScript, PHP, MySQL, REST APIs, Git. Experience in WooCommerce and eCommerce optimization (speed, SEO, mobilefirst). Hands-on debugging, testing, and problem-solving skills. Familiarity with tools like Elementor, WPBakery, or similar builders is a plus. Strong attention to detail, ability to multitask, and deliver clean, scalable code. Excellent communication and teamwork skills. Awareness of emerging AI trends and ability to apply them to enhance web development projects. Why Work with Us? At SearchMinds, we believe in fostering creativity, innovation, and growth. We value a collaborative work environment where team members contribute ideas, learn from each other, and continuously evolve. Our focus on skill development and offering a versatile workstyle ensures that you grow both professionally and personally. Our Culture: We champion inclusivity, teamwork, and open communication. Our work environment fosters innovation, continuous learning, and collaboration to ensure personal and professional growth. We encourage employees to take ownership of their ideas, embrace challenges, and contribute meaningfully to the companys success. We strive to create a dynamic workplace where everyone can thrive. For more details please visit: https://www.searchminds.co.in/ Work Days & Time: Monday to Friday 08:30 AM to 06:00 PM (IST) Location: Vadodara
What will you do? Develop and implement SEO strategies to boost organic visibility, traffic, and search rankings through targeted keywords, link building, and on-page optimization. Monitor and analyze SEO performance using tools like Google Analytics, Search Console, and SEMrush etc. and provide actionable insights. Explore and manage various acquisition channels organic (SEO, content marketing) and paid (PPC campaigns, Facebook Ads, Adwords) to maximize performance. Create SEO-friendly & engaging content that aligns with keyword strategies and drives organic traffic, including AI-generated content to enhance efficiency and scalability. Conduct in-depth keyword research to guide content strategies and optimize user experience. Plan, execute, and analyze PPC campaigns, (Facebook Ads, Adwords), social media, lead generation campaigns, and performance metrics, including keyword research, ad creation, and performance tracking. Analyze competitors to identify growth opportunities and adapt strategies. Stay updated on industry SEO trends, algorithm updates, AI innovations, and best practices. What are we looking for? Minimum 2+ years of hands-on experience in SEO and digital marketing, and technical SEO techniques. Proven experience in handling large SEO accounts and e-commerce SEO strategies. Expertise in SEO/SEM strategies and best practices. Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc. Experience with PPC platforms like Google Ads and social media advertising. Excellent communication, analytical, and problem-solving skills. Why Work with Us? At SearchMinds, we believe in fostering creativity, innovation, and growth. We value a collaborative work environment where team members contribute ideas, learn from each other, and continuously evolve. Our focus on skill development and offering a versatile workstyle ensures that you grow both professionally and personally. Our Culture: We champion inclusivity, teamwork, and open communication. Our work environment fosters innovation, continuous learning, and collaboration to ensure personal and professional growth. We encourage employees to take ownership of their ideas, embrace challenges, and contribute meaningfully to the companys success. We strive to create a dynamic workplace where everyone can thrive. For more details please visit: https://www.searchminds.co.in/ Work Days & Time: Monday to Friday 08:30 AM to 06:00 PM (IST) Location: Vadodara
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