Search Engine Optimization Executive

As an experienced SEO Executive with 12 years of expertise, you will be an integral part of our digital marketing team based in Chennai. Your primary responsibility will be to drive improvements in search engine rankings through effective SEO strategies, content optimization, and successful campaign execution. Your duties will include developing and implementing both on-page and off-page SEO strategies, conducting continuous keyword research and competitor analysis, as well as optimizing website content, landing pages, and blogs for better search engine visibility. You will also be expected to monitor, analyze, and generate reports on website performance using tools such as Google Analytics and Search Console. Collaboration with the content, web, and social media teams will be crucial to ensure alignment in SEO efforts across different platforms. It is essential to stay updated with the latest search engine trends and algorithm changes to maintain the effectiveness of our SEO campaigns. To excel in this role, you must possess a strong background in SEO with 12 years of relevant experience. Proficiency in using keyword research tools like SEMRush, Ahrefs, and Ubersuggest is required. Familiarity with HTML, CSS, and CMS platforms such as WordPress is also essential. An analytical mindset coupled with experience in reporting and tracking website performance metrics will be advantageous. Excellent communication and team collaboration skills are key for effective coordination with various teams.,