Job Description: We are seeking a dynamic and experienced Digital Marketing Specialist to join our team. The ideal candidate will have a solid foundation in digital marketing strategies, possess a strong understanding of various online channels, and demonstrate proficiency in executing effective campaigns. The role involves collaborating with teams, analyzing data, and implementing innovative digital marketing initiatives to enhance the brand's online presence. Responsibilities: Ø Plan, execute, and optimize digital marketing campaigns across various channels, including paid search, SEO, social media, affiliate, email, WhatsApp, display advertising, and content marketing. Ø Monitor campaign performance, analyze key metrics, and provide insightful reports to drive continuous improvement. Ø Collaborate with the SEO team to optimize website content, conduct keyword research, and implement on-page and off-page SEO strategies. Ø Manage and optimize paid search campaigns to maximize ROI and improve search engine rankings. Ø Develop and implement social media strategies to increase brand awareness, engagement, and followership. Ø Create compelling content, schedule posts, and actively manage social media platforms to maintain a consistent brand voice. Ø Develop and execute email marketing campaigns, including segmentation, A/B testing, and performance analysis. Ø Work on growing the email subscriber list and improving overall email deliverability. Ø Collaborate with the content team to create compelling and shareable digital content, including blog posts, infographics, videos, and other multimedia formats. Ø Utilize analytics tools to monitor website traffic, user behavior, and campaign performance. Ø Provide regular reports and insights to clients, highlighting key performance indicators and recommending improvements Ø Up-to-date on industry trends and digital marketing best practices. Qualifications: Ø Bachelor’s degree in Marketing, Communications, or a related field. Ø 4-6 years of experience in digital marketing. Ø Proficiency in digital marketing tools and platforms such as Google Analytics, SEM & SEO tools, social media management tools, and email marketing platforms. Ø Strong analytical and problem-solving skills. Ø Excellent written and verbal communication skills. Ø Ability to manage multiple projects and deadlines simultaneously. Show more Show less
We are looking for a highly motivated and creative Marketing Fresher to join our team. This role is perfect for individuals passionate about marketing, branding, and digital strategies. You will assist in executing marketing campaigns, creating content, and analysing market trends to help drive brand awareness and business growth.. Key Responsibilities: - Assist in developing and implementing marketing campaigns across digital and traditional platforms. - Create and manage content for social media, blogs, emails, and other communication channels. - Conduct market research and analyze consumer behavior to improve marketing strategies. - Support SEO, paid ads, and social media efforts to drive website traffic and lead generation. - Track and report marketing performance using analytics tools (Google Analytics, social media insights, etc.). -Stay up to date with the latest trends, best practices, and platform updates in paid search and digital advertising. Required Skills & Qualifications: - Strong written and verbal communication skills. - Basic knowledge of digital marketing (SEO, social media, email marketing, Google Ads). - Creativity and ability to develop engaging marketing content. - Analytical mindset with attention to detail. Preferred Qualifications: - Bachelor’s degree in Marketing, Business, Communications, or a related field. Why Join Us? -Work in a dynamic, collaborative, and fast-paced environment. -Opportunity to drive strategy and execution for performance marketing. - Hands-on experience in a fast-paced marketing environment. - Opportunity to work on real-time campaigns and projects. - Career growth and learning opportunities in digital marketing. If you’re eager to start your marketing career and learn from the best, Apply now!