Sales & Marketing Executive

Job Summary – Marketing Executive

At Edu Creative Digication (OPC) Pvt. Ltd., we empower businesses and educational institutions through digital marketing, IT services, SaaS solutions, and creative branding. We are seeking a dynamic and results-driven Marketing Executive to join our team.

The Marketing Executive will be responsible for planning, executing, and monitoring marketing campaigns across digital and offline channels. This role requires a strong understanding of educational marketing, lead generation, content strategy, and digital growth techniques. The ideal candidate will collaborate with cross-functional teams to drive brand awareness, manage client campaigns, and support sales funnels for both our education division and digital agency services.

Key Responsibilities

• Develop and implement marketing strategies to promote education programs, SaaS products, and agency services.
• Execute digital marketing campaigns including SEO, SEM, social media, email marketing, and paid ads.
• Conduct market research to identify new opportunities, trends, and competitor activities.
• Create compelling marketing content, ad copies, and promotional materials.
• Work closely with the sales team to generate qualified leads and nurture prospects.
• Manage and optimize social media platforms to increase engagement and brand visibility.
• Track, analyze, and report performance of campaigns to ensure ROI.
• Assist in organizing workshops, webinars, and promotional events for Edu Creative.

Qualifications & Skills

• Bachelor’s degree in Marketing, Business, or related field.
• 1–3 years of experience in digital marketing / marketing executive role (freshers with strong digital knowledge may also apply).
• Knowledge of SEO, social media marketing, Google Ads, Meta Ads, and CRM tools.
• Strong communication, creative thinking, and presentation skills.
• Ability to manage multiple projects and deliver results within deadlines.
• Passion for education technology, digital trends, and business growth strategies.

Job Type: Full-time

Pay: ₹8,000.00 - ₹25,000.00 per month

Benefits:

• Provident Fund
• Work from home

Ability to commute/relocate:

• Dum Dum, West Bengal: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• marketing: 3 years (Required)

Language:

• English (Required)

Location:

• Dum Dum, West Bengal (Preferred)

Willingness to travel:

• 50% (Required)

Work Location: In person