Sales Manager

THE CONTEXT

Benefit Cosmetics is the San Francisco-based makeup brand, part of the world’s leading luxury group, LVMH. Awarded the No. 1 Brow Brand Worldwide, Benefit is synonymous with fun instant beauty solutions and witty tongue-in-cheek storytelling. Founded in 1976 by 2 sisters, Jean and Jane Ford in San Francisco, Benefit is one of the fastest growing prestige beauty brands in the business with locations in over 60 countries across 5 continents.

YOUR IMPACT

The Sales and Education Manager works on delivering retail sales for all the physical brick & mortar doors at Benefit India. She is responsible for all aspects of running the B&M business – sales, training, recruitment, and field team management and engagement.

YOUR MISSION

• Manage and develop assigned key retail accounts to deliver sales, market share, and profitability targets.
• Build strong relationships with retail partners and act as the main point of contact for all commercial matters.
• Negotiate annual business plans, promotional calendars, visibility opportunities, and trade terms with key accounts.
• Drive sell-out performance through effective planning, forecasting, and execution of commercial initiatives including timely closing of monthly targets by retailer by door.
• Monitor sales trends, stock levels, and product performance to identify risks and growth opportunities.
• Partner closely with inventory, data and marketing to ensure product availability and strong launch execution.
• Partner with marketing on the execution of new product launches, animations, and seasonal campaigns across retail partners.
• Analyze account performance, promotional effectiveness, and category trends to provide actionable recommendations.
• Ensure excellence in-store by monitoring assortment, merchandising, visibility, and stock health.
• Prepare regular business reviews, sales reports, and performance updates for internal and external stakeholders.
• Support budget planning, forecasting, and target setting for assigned accounts.
• Work collaboratively with education, field, inventory and marketing teams to align commercial priorities and elevate brand presence at point of sale.
• Ensure all POS systems and equipment (computer, TVs, Ipads, Ipods, speakers, CCTVs, etc) are in good working condition at all times by regularly coordinating with the store managers, suppliers and IT department. Resolve all issues in a timely manner by escalating issues to the right teams at the right time, based on information from the supervisors.
• Replenish /replace supplies and other store collaterals as needed.

QUALIFICATIONS:

• University degree holder or equivalent academic qualifications
• Minimum 4 years retail experience required
• Ability to pass Benefit’s assessment center (includes presentation, analytical test)
• Proven sales and service track record
• Strong written and verbal communication skills in English
• Proficient at reading and analyzing numbers
• Interpersonal skills in customer service
• Excellent communication and leadership skills
• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word, Outlook)
• Flexibility regarding work hours and flexibility to travel 6x / year or more