Sales Executive

Job Description: Sales Executive

Company: V-Rich Natural Products Pvt. Ltd.
Brands: V-Rich & Yogurt Alley
Department: Sales
Location: Hyderabad, Telangana
Employment Type: Full-Time, On-Site
Experience: 1–3 Years
Industry: FMCG / Dairy / Food & Beverages

About the Company

V-Rich Natural Products Pvt. Ltd. is a clean-label dairy and natural foods company committed to making purity the default standard. Our portfolio includes dairy products, condiments, and specialty foods, with brands such as V-Rich and Yogurt Alley.

Role Overview

We are looking for a proactive and target-driven Sales Executive to manage field sales activities and sales coordination. The role involves acquiring new customers, expanding market reach, managing customer relationships, coordinating orders and deliveries, and supporting the achievement of sales targets.

The candidate should be comfortable with field visits as well as office-based sales coordination and reporting.

1. Field Sales Responsibilities

• Identify and acquire new customers, retailers, distributors, supermarkets, restaurants, cafés, hotels, and institutional clients.
• Conduct regular market visits across assigned territories in Hyderabad.
• Promote V-Rich and Yogurt Alley products and communicate their features, quality, pricing, and benefits.
• Generate leads, conduct customer meetings, negotiate commercial terms, and convert prospects into active customers.
• Develop and maintain strong relationships with existing customers to drive repeat orders and customer retention.
• Identify new sales channels, market opportunities, and potential distribution partners.
• Achieve monthly sales targets, revenue goals, and customer acquisition objectives.
• Monitor competitor products, pricing, promotional activities, and market trends.
• Collect market feedback and share customer requirements and product suggestions with the management team.
• Follow up with customers for outstanding payments and support timely collections.

2. Sales Coordination Responsibilities

• Coordinate with customers and internal teams for order booking, order confirmation, product availability, dispatch, and delivery schedules.
• Maintain accurate sales records, customer databases, lead trackers, order details, and payment follow-up reports.
• Prepare daily, weekly, and monthly sales reports against assigned targets.
• Follow up on pending orders, delayed deliveries, stock availability, and customer complaints.
• Coordinate with the operations, warehouse, logistics, and finance teams to ensure smooth order fulfilment.
• Track customer enquiries and follow up on leads generated through calls, WhatsApp, referrals, and other channels.
• Maintain records of invoices, purchase orders, payment status, and outstanding balances in coordination with the finance team.
• Support the preparation of sales forecasts, territory-wise sales reports, and customer performance summaries.
• Ensure timely communication of product availability, pricing updates, schemes, and promotional offers to customers.
• Escalate customer concerns, order discrepancies, and operational issues to the concerned teams for timely resolution.

Required Qualifications and Skills

• Bachelor's degree in Business Administration, Marketing, Commerce, or a related field.
• 1–3 years of experience in sales or sales coordination, preferably in FMCG, dairy, food products, or consumer goods.
• Strong communication, negotiation, and customer relationship management skills.
• Ability to manage field sales targets while maintaining accurate sales documentation.
• Basic proficiency in MS Excel, Google Sheets, email, and sales reporting tools.
• Strong follow-up, planning, coordination, and problem-solving abilities.
• Willingness to travel locally for customer meetings and market visits.

Preferred Candidate Profile

• Experience in FMCG distribution, retail sales, HoReCa (hotels, restaurants, and cafés), or institutional sales.
• Knowledge of the Hyderabad retail and food distribution market.
• Experience in order processing, sales reporting, payment follow-ups, and customer account management.
• Ability to balance fieldwork with office-based coordination responsibilities.
• A self-motivated, organised, and target-oriented professional.

Key Performance Indicators (KPIs)

Field Sales

• Monthly sales target achievement.
• Number of new customers acquired.
• Active customer base and repeat order growth.
• Territory coverage and lead conversion rate.
• Payment collection performance.

Sales Coordination

• Order processing accuracy and turnaround time.
• Timely coordination of dispatches and deliveries.
• Accuracy and timely submission of sales reports.
• Customer enquiry follow-up and issue resolution.
• Maintenance of customer records and outstanding payment trackers.

What We Offer

• Opportunity to work with growing natural foods and dairy brands.
• Exposure to business development, distribution, and sales operations.
• Performance-based incentives, subject to company policy.
• Opportunities for learning and career growth.

Join V-Rich Natural Products Pvt. Ltd. and contribute to our growing sales network by combining effective field sales with strong coordination and customer service.

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person