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6 - 11 years

10 - 20 Lacs

Noida

Work from Office

We are seeking a highly skilled and results-driven Affiliate Marketing Manager to lead the development and execution of our affiliate marketing strategy. The ideal candidate will bring deep expertise in affiliate marketing, digital advertising, and performance analysis to drive revenue growth and expand our customer base. This role requires cross-functional collaboration to ensure alignment with broader marketing and business goals. Key Responsibilities: 1. Strategy Development Design and implement data-driven affiliate marketing strategies to increase revenue and brand visibility. 2. Affiliate Network Expansion Identify, onboard, and nurture relationships with new affiliates, influencers, and strategic partners to broaden market reach. 3. Performance Monitoring & Optimization Track and analyze key performance metrics (KPIs) for all affiliate campaigns. Continuously optimize campaigns to improve ROI, efficiency, and partner performance. 4. Cross-Functional Collaboration Work closely with digital marketing, content, product, and sales teams to ensure affiliate initiatives align with business goals. 5. Contract & Commission Management Negotiate terms, commission structures, and contracts to ensure mutual profitability and compliance with company policies. 6. Market & Trend Analysis Monitor industry trends, emerging platforms, and tools in affiliate marketingparticularly those relevant to the US market to keep strategies competitive. 7. Reporting & Insights Create and present detailed performance reports and strategic recommendations to senior leadership to support data-driven decisions. Requirements: Minimum 7 years of hands-on experience in affiliate marketing. Proven track record of managing affiliate programs targeting the US market . Strong analytical mindset with proficiency in affiliate/performance marketing platforms (e.g., Impact, Partnerize, CJ Affiliate, Rakuten). Excellent negotiation , communication , and relationship management skills. Self-motivated, proactive, and growth-oriented with a strong attention to detail. Familiarity with compliance standards, fraud detection, and tracking technologies is a plus. Preferred Qualifications (Optional): Bachelor’s degree in Marketing, Business, or related field. Experience with influencer marketing or partner marketing strategies.

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7 - 12 years

10 - 15 Lacs

Mumbai

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Job Description: Objective: To achieve the sales (Primary and Secondary), distribution and merchandising objectives for the specified routes, through a team of Market Growth Representatives for a key market (volume and image) Title: Sales Team Leader Function: Commercial Work Location: Mumbai Job Responsibilities: Sales Plan Execution: Coordinate and achieve sales objectives for assigned Territory routes by brand and pack on a daily basis for secondary, primary volumes (Physical Cases & unit Cases), Gross revenue (GR) & Net revenue (NR). Define route plans of the Market Growth Representatives, Account Developers to optimize coverage cost effectively and ensure adequate productivity. Customer Management: Drive Relationship with Outlets through the team of Market growth representative and Account Developers to ensure sustained business. Market Expansion: Drive Horizontal Expansion with respect to number of outlets opened versus target to improve business in the coming years. Take up the responsibility of opening new outlets during market visits and provide necessary support in terms of elements, discounts, coolers etc. Drive conversion of high value/ high visibility outlets to Depth Outlets (Happy Deal, Vision 2020, Teen & College Outlets, Outlets in Emerging Channels) and ensure execution as per Company norms. Market share gain through various ground level interventions such as driving outlet level billing vertically & horizontally. Market Execution: Execute Channel Programmers, Promotional activities for the given set of outlets. Plan for merchandising elements, coolers based on outlets/ market requirements and as per the RED standards. Prepare MGR wise action plans for improving RED (Right Execution) parameters, HE etc. People Management: Carry out on job trainings with Market growth representatives (Off Role) to improve Execution skills on the job. Track PJP (Permanent Journey Plan) Compliance and other productivity Metrics of the team and provide inputs to improve the same via OJT Evaluate performance and skills of MDs and provide inputs via on-the-job coaching, training etc. Conduct Joint Weekly, Monthly Review with ASM to review performance wrt Sales, Execution Parameters of MDs and work on agreed actions. Review Performance and market issues to be resolved via daily Gate Meetings Budget Management: Propose Discount spend for given set of outlets to drive business. Closely monitor customer outstanding and claims and ensure compliance to credit and other policies. Asset Control: Ensure regular tracking of our Assets and ensure asset movements etc in compliance to the Asset Policy. Distribution Management: In routine ensure monitoring distributor ROI, SKU wise margins, DMS (Distribution Management System), scheme spend distributor to market outlets. Supervises: Market Growth Representatives and Account Developers Direct Reports: No Grade (Internal Reference): 7 Geographical Scope: Reports To: Area Sales Manager Business Knowledge: Knowledge of Sales & Distribution preferably in an FMCG Company Job Requirements: Qualifications: Graduation or MBA Experience: 4 - 8 years Travel: Continuous travel within the designated area – 80% Travel in a month

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3 - 8 years

3 - 6 Lacs

Gurugram

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Achieving Sales Turnover Responsible for achieving segment wise budgets on a monthly & yearly basis in order to grow the business in given territory & record growth over previous sales performances. Channel Partner Management Responsible for ensuring communication & coordination with the Channel partners in place in the given territory and support the partners to comply with required digital process compliance and augmenting capacity with addition of new channel partners. Brand Building Activities Responsible for planning, coordinating and implementing brand building activities which includes but not restricted to Mechanic meetings, Fleet Owners meet, Dealers meet, Sub Dealers meet, Visual Merchandizing etc. in the given territory. Digital Initiative Compliance Responsible for supporting & implementing all digital initiatives driven by the company and enable Channel partners to get maximum benefit for the business created in the given territory. Support DSR Working Responsible for supporting the Channel partner DSRs to plan and drive front line level activities which includes stock taking across sub dealers, service facilitation, scrap stock management etc in the given territory. Scheme Implementation Responsible for communicating and implementing the various incentive schemes in place for Dealers, Sub Dealers & DSRs in the given territory. JOB SPECIFICATION Qualification Any Graduate (Mandatory) and / or MBA (Preferred) Experience Minimum 2-3 years of experience in Sales function in Battery, Automotive, Cement, Paints, Auto Ancillary industry (Preferred) or Sales function in any other industry (Desired) Age Maximum up to 30 years Key Specialized Skills (Preferred) MS Office, Negotiation Skills, Communication Skills, Planning & Organizing Skills

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4 - 9 years

5 - 8 Lacs

Jaipur, Bikaner

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Role Store Manager Retail Job Level/ Designation M1 /manager Function / Department Retail Location Job Purpose Overall responsibility for activities at a VIL store spanning customer service, store-level sales and revenue targets across all products (postpaid, prepaid.) Key Result Areas/Accountabilities 1. Sales acquisition 2. Customer Service 3. Store management 4. People management 5. Marketing 6. Store profitability 7. HSW Core Competencies, Knowledge, Experience 1. Good communication and convincing skills 2. Customer handling 3. Store handling 4. Team handling skills 5. Decision making and delivering results Must have technical / professional qualifications 1. Graduate Years of Experience 1. 2-5 years on role experience Industries to look from 1. Telecom 2. Retail Ideal Organizations to look from Direct reports All store staff

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7 - 12 years

10 - 19 Lacs

Thiruvananthapuram

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Responsible for DA business within assigned territory. Mainly to achieve the given target for Sell Thru Val & Qty and increase the ND (Numeric Distribution) to desire level. Also responsible for monitoring performance of Distributor as well as FOS (Feet on Street). Plan and implement the most effective Dealer/ Distributor Network for placement of Samsung Products in the market. Educate the Dealer/ Distributor regarding Samsung policies, directions, schemes etc through variety of means. Monthly Sales and Collection Planning and Achievement of targets. To achieve Sales and Collection targets for entire product category from the assigned territory Plan for activity for promotion of products at dealer point Coordinate with HO for Product requirement at the branch Monitor Account Receivables of Dealers/ Distributors with subordinates for effective collection of due Plan and implement network changes for better placement of Samsung product Coordinate with service for effective after sales support of Customers/ Dealer/ Distributor Collect and compile competition pricing and policies, prepare strategic/ tactical response. Plan and monitor BTL marketing activities like press advertisement, outdoor display, display of POP etc. Organizing exhibitions, fairs, sponsorships as sales promotions. Tracking SKUs with dealers on regular basis Regards

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5 - 10 years

10 - 20 Lacs

Bengaluru

Hybrid

Summary Are you an experienced professional in Inside Sales and Pre-Sales in the E-commerce/Retail industry? Do you have a strong track record of driving sales and revenue growth? Our client, a leading player in the E-commerce sector, is seeking a talented Pre-Sales & Solutioning Manager to join their team in Bangalore. If you have the expertise in creating effective sales strategies and engaging with clients, this is an exciting opportunity to make an impact. Location- Bangalore, India (Hybrid work model) Your Future Employer Our client is a dynamic and innovative player in the E-commerce industry, catering to a global customer base. They are committed to creating a diverse and inclusive work environment, offering ample opportunities for career growth and professional development. Responsibilities 1. Lead the Inside and Pre-Sales team to develop effective strategies for client engagement and conversion. 2. Collaborate closely with the sales and marketing teams to drive revenue growth and customer acquisition. 3. Identify and capitalize on market opportunities, ensuring the delivery of compelling solutions to clients. 4. Build strong relationships with key clients, understanding their business needs and aligning solutions accordingly. 5. Stay updated on industry trends and competition, providing valuable insights for business growth. Requirements 1. 6+ years of experience in Inside Sales and Pre-Sales in the E-commerce/Retail domain. 2. Proven track record of meeting and exceeding sales targets, driving revenue growth. 3. Strong leadership and team management skills, with the ability to motivate and mentor team members. 4. Excellent communication and negotiation abilities, adept at building and maintaining client relationships. What's in it for you This role offers the opportunity to work with a market leader in the E-commerce industry and contribute to their growth story. You will be part of a dynamic team and have the chance to drive impactful sales initiatives. Reach Us If this opportunity aligns with your career progression plans, please feel free to reach out with your updated profile at hrishikesh.narayan@crescendogroup.in Disclaimer Crescendo Global is specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note We receive a lot of applications on a daily basis, so it becomes a bit difficult for us to get back to each candidate. Please assume that your profile has not been shortlisted in case you don't hear back from us in 1 week. Your patience is highly appreciated. Profile keywords Inside Sales, Pre-Sales, E-commerce, Retail, Sales Strategies, Client Engagement, Revenue Growth

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5 - 8 years

5 - 8 Lacs

Kolkata

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Job Title: Digital Marketing & E-commerce Marketplace Specialist Location: Kolkata (Minto-Park) Job Type: Full-Time, On-site Reporting To: Head of Marketing About the Role: We are looking for a highly motivated and results-oriented Digital Marketing & E-commerce Marketplace Specialist to join our team. This role demands a strong background in SEO, paid advertising (Google & Meta Ads), and end-to-end management of e-commerce platforms such as Amazon, Flipkart, Myntra, eBay, Shopify, and Kmart. You will be responsible for driving traffic, optimizing listings, managing ad campaigns, and maximizing profitability across digital and marketplace channels. Key Responsibilities: 1. Search Engine Optimization (SEO) Develop and implement effective on-page and off-page SEO strategies. Conduct keyword research, competitive analysis, and site audits to improve ranking. Optimize content, metadata, and technical aspects of the website to enhance visibility and organic traffic. Monitor SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs. 2. Paid Advertising (Google & Meta Platforms) Plan, execute, and optimize PPC campaigns on Google Ads (Search, Display, Shopping). Manage Meta (Facebook/Instagram) Ads, including audience targeting, ad creatives, and performance tracking. A/B test ad creatives, placements, and bidding strategies to enhance conversion and ROI. Monitor campaign performance, budget pacing, and deliver regular performance reports. 3. E-commerce Marketplace Management Create and manage product listings, content, images, and pricing across platforms like Amazon, Flipkart, Myntra, eBay, Shopify, and Kmart. Coordinate promotions, discounts, and seasonal campaigns tailored to each marketplace. Analyze sales, traffic, and customer data to enhance performance and reduce costs. Ensure accurate product categorization, inventory sync, and timely fulfillment. 4. Analytics & Reporting Track KPIs and generate insights from tools like Google Analytics, Ads Manager, and marketplace dashboards. Present weekly/monthly performance reports, identifying opportunities and threats. Measure ROI and CAC (Customer Acquisition Cost) for each channel and make data-backed decisions. 5. Collaboration & Strategy Work closely with content creators, designers, and supply chain teams to ensure campaign and marketplace success. Stay updated with the latest e-commerce and digital marketing trends, tools, and best practices. Contribute to the overall digital marketing strategy and suggest new growth avenues. Qualifications & Skills: 5+ years of hands-on experience in digital marketing and marketplace management. Proven track record of successful SEO and paid advertising campaigns (Google & Meta). Proficiency in tools like Google Ads, Meta Business Suite, Google Analytics, Google Tag Manager, SEMrush/Ahrefs, and marketplace dashboards. Strong analytical and reporting skills with attention to detail. Experience in Shopify and managing online storefronts is highly desirable. Excellent communication, organizational, and project management skills. Self-driven, proactive, and capable of working independently in a fast-paced environment. Preferred Qualifications: Certification in Google Ads, Meta Ads, or HubSpot/SEO is a plus. Prior experience with international marketplaces or cross-border e-commerce is an advantage. What We Offer: Competitive salary and performance-based bonuses. Opportunity to work with a dynamic and collaborative team. Career development and upskilling opportunities. Exposure to a wide range of digital tools and global e-commerce platforms.

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- 2 years

5 - 9 Lacs

Ahmednagar

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Overview Job Overview: CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability. The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business. Responsibilities Responsibilities: Market Delivering Secondary monthly targets and Gross Revenue growth Planning routes efficiently to increase productivity Increase Net Distribution by increasing number of outlet served Increases Weighted Distribution by increasing SKU count in existing outlets Ensuring stock availability and Rack Execution as per planogram Relationship building in the market to maximize customer satisfaction Training & Communication One-on-One training of PSRs to develop business understanding & sales capability Monthly target setting for each salesmen Works with salesmen in market to coach him/her on market execution Monitors salesmen performance using regular sales reports Communicates incentives and motivates salesmen to achieve targets Distributor Distributor/Hub/Spokes appointment and retirement for territories Managing DB health (ROI) by ensuring adherence to Joint Business plan Jointly responsible for recruitment and retention of sales representatives Minimizing expiry/stales by ensuring FIFO and stacking norms of products Tracking correct and timely delivery of orders in the market Ensuring food compliance of every distributor Facilitating development of distributor on PepsiCo sales competencies Qualifications Qualifications: - Any under graduation - Post Graduation (Tier 2/3 College) - Preferable MBA

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- 2 years

4 - 8 Lacs

Amritsar

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Overview Job Overview: CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability. The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business. Responsibilities Responsibilities: Key Metrics Sec Value Achievement Vs. Plan Outlets/Distribution Addition Range Selling (Including focus on innovation) %age Outlet billed Order Cancellation Rate Market Delivering Secondary monthly targets and Gross Revenue growth Planning routes efficiently to increase productivity Increase Net Distribution by increasing number of outlet served Increases Weighted Distribution by increasing SKU count in existing outlets Ensuring stock availability and Rack Execution as per planogram Relationship building in the market to maximize customer satisfaction Training & Communication One-on-One training of PSRs to develop business understanding & sales capability Monthly target setting for each salesmen Works with salesmen in market to coach him/her on market execution Monitors salesmen performance using regular sales reports Communicates incentives and motivates salesmen to achieve targets Distributor Distributor/Hub/Spokes appointment and retirement for territories Managing DB health (ROI) by ensuring adherence to Joint Business plan Jointly responsible for recruitment and retention of sales representatives Minimizing expiry/stales by ensuring FIFO and stacking norms of products Tracking correct and timely delivery of orders in the market Ensuring food compliance of every distributor Facilitating development of distributor on PepsiCo sales competencies Qualifications Qualifications: Key Capabilities / CompetenciesCompetencies Knowledge 1. FMCG Sales and Distribution Model 2. Computer Excel, Word, Outlook 3. Local language (good to have) and Basic English 4. Data proficiency ROI Model Skills 1. Negotiation 2. Communication 3. People management 4. Time Management 5. Critical Thinking 6. Analytical Ability 7. Problem SolvingKey Interfaces Internal Area Sales Manager Market Development Manager Sales Development Manager Revenue Manager Supply Chain Manager Unit Finance Manager Unit HR Manager External Customers Distributors Salesmen | 3rd Party Qualifications - Any under graduation or Post Graduation Experience - More than 3 Years - FMCG/ Similar Sales and Distribution

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- 2 years

4 - 8 Lacs

Mumbai

Work from Office

Overview Job Overview: CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability. The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business. Responsibilities Responsibilities: Market Delivering Secondary monthly targets and Gross Revenue growth Planning routes efficiently to increase productivity Increase Net Distribution by increasing number of outlet served Increases Weighted Distribution by increasing SKU count in existing outlets Ensuring stock availability and Rack Execution as per planogram Relationship building in the market to maximize customer satisfaction Training & Communication One-on-One training of PSRs to develop business understanding & sales capability Monthly target setting for each salesmen Works with salesmen in market to coach him/her on market execution Monitors salesmen performance using regular sales reports Communicates incentives and motivates salesmen to achieve targets Distributor Distributor/Hub/Spokes appointment and retirement for territories Managing DB health (ROI) by ensuring adherence to Joint Business plan Jointly responsible for recruitment and retention of sales representatives Minimizing expiry/stales by ensuring FIFO and stacking norms of products Tracking correct and timely delivery of orders in the market Ensuring food compliance of every distributor Facilitating development of distributor on PepsiCo sales competencies Qualifications Qualifications: - Any under graduation - Post Graduation (Tier 2/3 College) - Preferable MBA

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1 - 3 years

7 - 11 Lacs

Gurugram

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You will work on Indian and International Search Campaigns for the company (Budget ~1Cr per month)- Conduct keyword research on SEM rush to identify new opportunities - Create search campaigns on Google and Bing Ads ,

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3 - 8 years

5 - 9 Lacs

Ahmedabad

Work from Office

Experience- 4-10 Male Candidate Only Must know D2c Sale, Online Sales, tools, Excellent communication Skills Qualification - Any Graduate

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3 - 5 years

5 - 8 Lacs

Noida

Work from Office

Key Responsibilities: 1. Lead Generation Campaigns: Plan and execute multi-channel campaigns to generate high-quality leads for sales. Identify and refine target audiences through market research and data analysis. Optimize campaigns to increase lead quality and reduce cost per lead (CPL). 2. Paid Media Management (PPC): Strategize and run paid campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, and emerging platforms. Conduct A/B testing on ad copy, visuals, and targeting to maximize conversions. Monitor ad performance metrics and make real-time adjustments for optimal ROI. 3. Organic Growth Initiatives: Develop SEO strategies for enhanced organic visibility and tra c. Create social media strategies that drive engagement, awareness, and lead generation. Collaborate with content creators to develop SEO-rich and shareable material. 4. Email Marketing Campaigns: Build and execute email campaigns to nurture leads and boost conversion rates. Segment email lists for targeted communication and better engagement. Track email performance metrics and optimize for higher open and click-through rates. 5. Data Analytics and Reporting: Use tools like Google Analytics, HubSpot, SEMrush, and Data Studio to analyze campaign performance. Generate actionable insights and recommend strategies for improvement. Prepare detailed reports on campaign KPIs, ROI, and other metrics for stakeholders. 6. Continuous Innovation: Stay updated with the latest trends in performance marketing, digital tools, and competitor strategies. Experiment with new ad formats, platforms, and targeting options.

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8 - 13 years

7 - 16 Lacs

Gurugram

Work from Office

Role & responsibilities We are looking for a talented and experienced marketing and communication manager to join our team. The ideal candidate will have a proven track record of success in developing and executing marketing campaigns that achieve measurable results for luxury brands. They will also be a creative thinker with a passion for storytelling. Preferably from Luxury Real Estate, Automobile, FMCD industry. Responsibilities: To be the custodian of the brand across all customer touch points. Develop and execute 360 Degree marketing strategies that align with the company's overall business goals Manage the marketing budget and track ROI Work with the creative team to develop marketing materials, Create and manage marketing content Measure and analyze the results of marketing campaigns Creative and Media agency coordination, Vendor Sourcing and Negotiation, BTL activation Planning and execution. Internal And External Stakeholder Management. Strong understanding of marketing principles and best practices Must have knowledge of NCR region. Preferred candidate profile Good Communication Skills Females are Preferred Good Experience in ATL and BTL Immediate Joiners are Preferred Interested Candidates can share the resumes on siddharth.agarwal@godrejproperties.com or call me on 7017929627

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6 - 10 years

12 - 18 Lacs

New Delhi, Gurgaon/Gurugram, Delhi / NCR

Work from Office

Roles and Responsibilities Media Planning & Strategy (Full Funnel / Organic & Paid) Understand client goals, market, competitors to strategically plan and create media plans to achieve defined goals. Assessing the impact of strategies implemented in the curated plan and recommend edits to achieve set goals. Amalgamation of Real-time Strategies/ Changes in the ongoing media plan as per clients immediate needs. Lead strategic initiatives for the clients and derive key insights as per actions overtaken periodically (Weekly, Monthly, Quarterly) Media Innovation & Team Growth Be the centre point of innovation and adapt new marketing technologies & media channels within the company. Understand and stay current on industry trends, competitive landscape, and internal product development efforts. Explore and implement new channels to our media mix. Demonstrate results basis the innovation, driven within the company. While leading the innovation within the organization, facilitate / conduct periodic trainings to help upskill respective teams. Client Retention/ Strategic Relations: While driving results via planning & innovation, ensure the clients are satisfied & continue to collaborate with us efficiently as they scale. Periodically set up strategic meetings with clients to drive better engagement & long term retention. Team Collaboration & CXO Engagement Closely engage with CXOs to drive long term organization vision & goals. Collaborate with cross functional team to drive results throughout the client funnel. Lead innovative projects within the ecosystem to improve overall delivery & results across the organization. What we need Graduate/ Postgraduate in any Specialization 3+ years of experience in the media planning and strategy. Ability to drive strategic discussion with clients. Proven experience of managing a large team and fast growing business. Professional Attributes Hands-on, action-oriented approach to problem solving A team player with strong leadership and project management capabilities Strong verbal and written communication Strong analytical and problem-solving skills Personal Attributes Persistent with a high sense of ownership Strong interpersonal and influencing skills, with a closure mindset Demonstrate ability to work in a fast paced, hyper-normal growth environment Join us and write the future of Digital Marketing.

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7 - 12 years

10 - 15 Lacs

Chennai

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Job Description: Objective: To achieve the sales (Primary and Secondary), distribution and merchandising objectives for the specified routes, through a team of Market Growth Representatives for a key market (volume and image) Title: Sales Executive - Metro Function: Commercial Work Location: North Chennai Job Responsibilities: Sales Plan Execution: Coordinate and achieve sales objectives for assigned Territory routes by brand and pack on a daily basis for secondary, primary volumes (Physical Cases & unit Cases), Gross revenue (GR) & Net revenue (NR). Define route plans of the Market Growth Representatives, Account Developers to optimize coverage cost effectively and ensure adequate productivity. Customer Management: Drive Relationship with Outlets through the team of Market growth representative and Account Developers to ensure sustained business. Market Expansion: Drive Horizontal Expansion with respect to number of outlets opened versus target to improve business in the coming years. Take up the responsibility of opening new outlets during market visits and provide necessary support in terms of elements, discounts, coolers etc. Drive conversion of high value/ high visibility outlets to Depth Outlets (Happy Deal, Vision 2020, Teen & College Outlets, Outlets in Emerging Channels) and ensure execution as per Company norms. Market share gain through various ground level interventions such as driving outlet level billing vertically & horizontally. Market Execution: Execute Channel Programmers, Promotional activities for the given set of outlets. Plan for merchandising elements, coolers based on outlets/ market requirements and as per the RED standards. Prepare MGR wise action plans for improving RED (Right Execution) parameters, HE etc. People Management: Carry out on job trainings with Market growth representatives (Off Role) to improve Execution skills on the job. Track PJP (Permanent Journey Plan) Compliance and other productivity Metrics of the team and provide inputs to improve the same via OJT Evaluate performance and skills of MDs and provide inputs via on-the-job coaching, training etc. Conduct Joint Weekly, Monthly Review with ASM to review performance wrt Sales, Execution Parameters of MDs and work on agreed actions. Review Performance and market issues to be resolved via daily Gate Meetings Budget Management: Propose Discount spend for given set of outlets to drive business. Closely monitor customer outstanding and claims and ensure compliance to credit and other policies. Asset Control: Ensure regular tracking of our Assets and ensure asset movements etc in compliance to the Asset Policy. Distribution Management: In routine ensure monitoring distributor ROI, SKU wise margins, DMS (Distribution Management System), scheme spend distributor to market outlets. Supervises: Market Growth Representatives and Account Developers Direct Reports: No Geographical Scope: North Chennai Reports To: Area Sales Manager Business Knowledge: Knowledge of Sales & Distribution preferably in an FMCG Company Job Requirements: Qualifications: Graduation or MBA Experience: 2-4 years Travel: Continuous travel within the designated area – 80% Travel in a month

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3 - 6 years

8 - 10 Lacs

Gurugram

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Job Title: Assistant Manager - Performance Marketing Overview The Assistant Manager - Performance Marketing is responsible for developing, managing, and optimizing digital marketing campaigns with the aim of driving customer acquisition and engagement across various online platforms. This role requires a data-driven individual who can strategically allocate budgets, measure campaign performance, and implement actionable insights to achieve marketing objectives. Key Responsibilities 1. Campaign Management: • Manage end-to-end campaign execution, including setting up, tracking, optimizing, and reporting on campaigns • Plan and execute digital marketing campaigns across multiple channels, including but not limited to, Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms • Conduct A/B testing to optimize ad creatives, landing pages, and audience targeting • Continuously monitor and adjust campaigns to improve performance and ROI 2. Budget Management: • Develop and manage the marketing budget, ensuring efficient allocation and expenditure • Forecast and track marketing spend, ensuring alignment with financial goals 3. Analytics & Reporting: • Analyze campaign performance data to derive actionable insights • Generate detailed reports on campaign performance, including metrics such as CTR, CPC, CPA, ROI, and conversion rates • Present findings and recommendations to senior management and stakeholders 4. Collaboration & Communication: • Work closely with the creative team to develop engaging ad creatives • Collaborate with the sales and product teams to ensure marketing efforts align with overall business objectives • Communicate campaign performance and insights to stakeholders effectively 5. Market Research & Trends: • Stay updated with the latest trends in digital marketing and the competitive landscape • Conduct market research to identify new opportunities for growth Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree is a plus. Experience: • 3-6 years of experience in performance marketing/digital advertising • Proven track record of managing and optimizing high-budget digital marketing campaigns Skills: • Proficiency in using digital marketing platforms and tools such as Google Ads, Facebook Ads, Bing, etc. • Strong analytical skills with the ability to interpret data and make data-driven decisions. • Ability to work collaboratively in a team environment.

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3 - 8 years

2 - 4 Lacs

Visakhapatnam, Srikakulam, Vizianagaram

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Purpose of the Role The individual in the role is responsible for achieving sales targets for the assigned territory across the following: 1) Lead & manage ready stock units for retail & wholesale distribution across urban territories through appointed RDS. 2) Lead & manage super-stockist, sub DB and ISR's in rural territories. Key Responsibilities S&D Operations Responsible for: • - Achieving revenue targets for the territory • - Ensuring periodic primary business from the channel partners -Ensuring timely offload of monthly targets, schemes, special agendas and incentives to the PSR's/ISR's/RDS. • - Daily monitoring of sales and retail productivity and weekly sales review • - Continuous on the job training of PSR's & ISR's. • - Verifying the updating/ operation of Beats through Bizom. • - Daily market visits of atleast one route per day. • - Monitoring secondary sales and closing stock of all distributors to ensure secondary sales are in line with primary. • -Rollout of sales automation process ensuring adherence to automation adoption • - Driving leading indicators like productivity percentage, lines sold, throughput etc. • - PJP (Permanent Journey Plan) ISR/PSR. • - Channel wise business plan (split between retail, wholesale and rural) Sales & Business • '- Responsible for ensuring success of sales development Development projects undertaken by the company- adding new units, new sub-stockists, wholesalers • - Increase distribution of all brands (Numeric Distribution- adding no. of new outlets or coverage & Weighted Distribution- share of a category in a particular market) • - Execution of launch of new products • - Ensure to increase lines sold, effective coverage, productivity, VPO (value per outlet) • - Ensure to increase billing efficiency of distributors product- wise • - Appointment of new / replacement distributor In-Store Communication • - Execution of marketing and promotional activities. • - Track and monitor competitor's products & activities • - Merchandising - ensure visiblity of stock in stores • - Market hygiene maintenance, including distributor hygiene • - Plan and implement promotional schemes in coordination with RDs. Distributor & Route • '- Conduct routine visits to distributors Management • - Maintain & develop relationships with existing distributors • -Supervise collection, pending payments & debtors status to ensure nil outstanding • - Ensure active participation and involvement of the channel partners to push sales. • - Develop and maintain efficient & optimum distribution network to ensure comprehensive availability of product and service across the territory. • - Evaluate & monitor distributor performance at regular intervals to address performance gaps effectively. • - Undertake stock management at the distributor level. • - Super and sub stockiest appointments/shortlisting for market expansion. - Liaison with CFA to ensure adequate inventory stock of products for delivery to RDs. • - Ensure timely claim submissions of the distributors People Management • - Lead and manage sales team consisting of PSRs,ISR's & distributor sales man. • - To ensure that PSR/ISR are achieving the targets and earning incentive through the distributors. • - Maintain a database of prospective PSR & ISR's to ensure talent pipeline for managing attrition by keeping vacant mandays to minimum.

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4 - 8 years

4 - 7 Lacs

Noida

Hybrid

Develop and implement comprehensive performance marketing strategies for our SaaS products to drive customer acquisition, retention, and revenue growth. Plan, execute, and optimize performance marketing campaigns across various digital channels, including search engine marketing (SEM), display advertising, social media advertising, affiliate marketing, and email marketing, with a focus on targeting SaaS buyers and decision-makers. Conduct thorough market research and analysis within the SaaS industry to identify target audiences, competitive landscapes, and opportunities for campaign optimization. Collaborate with internal teams, including product management, sales, and customer success, to ensure alignment between marketing efforts and overall business objectives. Define key performance indicators (KPIs) specific to the SaaS industry and establish campaign tracking and reporting frameworks to measure campaign effectiveness and ROI. Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels. Continuously monitor campaign performance, analyze data, and identify areas for improvement to optimize campaign targeting, messaging, and creative elements within the SaaS context. Stay up to date with industry trends, best practices, and emerging technologies within the SaaS industry, and recommend innovative strategies to drive continuous improvement. Provide guidance and mentorship to junior team members, fostering a collaborative and results-driven environment with a specific focus on SaaS marketing expertise. Job Requirements Proven experience as a Performance Marketing Specialist or similar role In-depth knowledge of performance marketing strategies, tools, and techniques within the SaaS industry across various digital channels, including SEM, display advertising, social media advertising. Strong analytical skills with a data-driven mindset, capable of extracting insights from campaign data within the SaaS context and making data-backed recommendations. Proficient in using performance marketing tools, analytics platforms, and ad management platforms (e.g., Google Ads, LinkedIn Ads Manager, Google Analytics) with a focus on SaaS metrics and analytics. Demonstrated experience in managing large-scale performance marketing campaigns and budgets effectively within the SaaS industry. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners within the SaaS ecosystem. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced SaaS environment. Up-to-date with the latest industry trends, best practices, and emerging technologies in digital marketing and performance marketing within the SaaS industry.

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2 - 7 years

3 - 5 Lacs

Chennai

Work from Office

We're looking for a sharp, data-driven Performance Marketing Specialist to join our in-house team. This on-site role requires someone who thrives on numbers, understands creative performance, and has the clarity to build high-converting journeys from ad click to checkout. You'll be responsible for managing paid marketing campaigns across Meta, Google, and other performance channels with the goal of driving measurable ROI. Key Responsibilities: Plan, launch, and optimize ad campaigns across Meta Ads, Google Ads (Search, Shopping, Display, YouTube), and more. Analyze performance metrics ( ROAS, CTR, CPA , etc.) to make data-backed optimizations. Develop creative concepts and write ad copies independently to minimize dependency on the content team. Coordinate with the design team to produce visuals based on strong creative briefs. Structure and ideate high-conversion landing pages. Manage GA4, Google Tag Manager, Pixel tracking. Leverage CRO techniques to improve campaign performance and user experience. Conduct A/B testing and audience targeting experiments. Generate reports and actionable insights using analytics tools. Required Skills & Qualifications: 2+ years of performance marketing experience ( e-commerce preferred ). Proficiency in Meta Ads Manager, Google Ads, automation and retargeting strategies. Strong knowledge of GA4 , Google Tag Manager and Pixel tracking. Excellent visualization skills to conceptualize static/video creatives. Expertise in conversion rate optimization (CRO) and data-driven decision-making. Strong written communication for crafting ad copies. Proficiency in budget planning, bid strategy optimization, and audience segmentation. Analytical mindset with a focus on campaign ROI and conversion funnels. Experience with tools like Google Sheets/Excel, Microsoft Clarity, Hotjar, or similar. Nice to Have: Certification in Google Ads/Facebook Blueprint is a plus. Prior experience in a product-based D2C brand is preferred. What We Offer: A dynamic and collaborative work environment. Competitive salary + performance-based incentives (TBD post skill assessment and interview). Opportunities for career growth and professional development. Exposure to exciting projects and campaigns in the e-commerce space. Get surrounded with the latest and greatest in Mobile tech. Location: Poonamallee High Road, Purasaiwalkam. Near Egmore Suburban and Metro Station. Google Map Location: https://goo.gl/maps/pAFQLEtsjdwjP3fe7

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5 - 6 years

0 - 3 Lacs

Coimbatore, Hyderabad

Work from Office

Job Description: Track upcoming developments & create a pipeline. Market Mapping Survey of New Potential location. Prepare reports for properties SOR, ROI, Rental outflow. Complete and process appropriate legal documents and forms from the landlord related to the rent or lease. Market Mapping Survey and Understand market potential and help identify trade areas. Coordinate License related documents, load, Landlord scope of responsibilities, etc. for projects. Liaison between landlord and other departments in the company Like Accounts, Legal and Store Operations Team. Ensuring timely closure of the agreements with the legal and property owners. Internal: Legal Department. Accounts department. Operations Team. Project Team. External: Property Consultants. Landlords Real Estate Developers and Retailers Mall Mgmt Co./Mall Operators.

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3 - 8 years

4 - 8 Lacs

Chennai

Work from Office

Company Description Heritage Foods Ltd. is one of India's largest and reputable FMCG companies, founded in 1992 by Mr. Nara Chandrababu Naidu. The company has two divisions - Dairy and Renewable Energy, under its flagship Company Heritage Foods Limited. Heritage's milk and milk products have a market presence in multiple states across PAN India. Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement – Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment – Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights – Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI – Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration – Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence – Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region. Interested Candidate share there CV's to suryavamsikrishna.k@heritagefoods.in Industry

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3 - 8 years

4 - 8 Lacs

Bengaluru

Work from Office

Company Description Heritage Foods Ltd. is one of India's largest and reputable FMCG companies, founded in 1992 by Mr. Nara Chandrababu Naidu. The company has two divisions - Dairy and Renewable Energy, under its flagship Company Heritage Foods Limited. Heritage's milk and milk products have a market presence in multiple states across PAN India. Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement – Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment – Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights – Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI – Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration – Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence – Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region. Interested Candidate share there CV's to suryavamsikrishna.k@heritagefoods.in Industry

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6 - 10 years

22 - 25 Lacs

Gurgaon

Work from Office

Experience with Google Ads,Facebook,Instagram,Linkedin, ROI, SEO, Meta Business Suite, CRM Platforms

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