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5.0 - 7.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Job description: About the role: As Assistant Marketing Manager, Banking and Financial Services ( BFS), you will strategize, implement, and manage integrated demand generation, account-based marketing, and deal pursuit campaigns that elevate the Wipro brand and drive quantifiable business results. You will work closely with senior Banking and Financial Services business, account, and sales leaders and a dream team of marketing experts to improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyer’s needs. Demand Generation – Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipro’s thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities. Account-Based Marketing – Improve client retention and grow share of wallet by developing and executing targeted digital-first account-based marketing campaigns that bring Wipro’s rich history working with clients to life through creative people-centered and relationship-focused content programs and outreach designed to help strengthen buyer relationships and expand Wipro’s footprint within accounts. Deal Pursuit Marketing – Improve win rates and grow revenue by developing and executing targeted digital-first deal pursuit campaigns that elevate and differentiate Wipro’s solutions and improve client’s preference to work with Wipro through creative relationship and solution-oriented digital and in-person engagement across stages of deal pursuits. The right candidate is a highly collaborative and passionate marketing leader with ability to assess business opportunities and develop strategic marketing plans and programs that drive business outcomes. Experience working with senior business, account, and sales leaders to develop and execute programs is important. Equally important is the experience and proficiency integrating marketing channels including but not limited to website, email, social media, social advocacy, display ads, retargeting, and in-person and virtual events. Experience working with Salesforce and Marketo or an equivalent is required. Proficiency in effective communications, both written and spoken is a must. ͏Responsibilities: This is a business marketing role that requires the ability to initiate and hold conversations across levels within business, account, and sales teams, as well as across levels within marketing and cross-functional teams. It is also an individual contributor role, where you will support the marketing head. Your day-to-day work may include one or more of the following. Collaborate with business teams to develop strategic marketing plans. Execute demand generation and account-based marketing covering existing and new accounts. Develop marketing plan, contact list, and contact database for target accounts. Work with agencies and specialized teams to plan and execute marketing activities. Deepen knowledge of industry market, target accounts, and competition. Assess competition’s marketing strategy and activities. Generate, manage, and nurture leads in relation to target business outcomes. Analyze data, gain insights, course correct, and continuously improve results. Team with deal pursuit teams to strategize win strategies and differentiate solutions. Partner with specialists and agencies to develop engaging in-person and virtual events. Interact and build a peer network within and outside the organization. Maintain project plans, track execution across teams, report status, and manage budget. ͏Experience: 5-7 years’ strategizing, developing, and executing demand generation, account-based marketing, and deal pursuit marketing campaigns in enterprise organizations. ͏ ͏ Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. Join a business powered by purpose and a place that empowers you to design your own reinvention. Come to Wipro. Realize your ambitions. Applications from people with disabilities are explicitly welcome. Show more Show less

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5.0 - 8.0 years

0 Lacs

India

On-site

About Markovate: At Markovate, we don’t just follow trends—we drive them. We transform businesses through innovative AI and digital solutions that turn vision into reality. Our team harnesses breakthrough technologies to craft bespoke strategies that align seamlessly with our clients' ambitions. From AI consulting and Gen AI development to pioneering AI agents and agentic AI, we empower our partners to lead their industries with forward-thinking precision and unmatched expertise. Role Overview: As a Marketing Manager, you will be responsible for driving measurable growth through data-backed strategies, marketing experimentation, and cross-functional collaboration. You will work closely with product, marketing, sales, and analytics teams to identify high-impact opportunities and scale them across markets. Key Responsibilities: Own the end-to-end growth strategy to accelerate awareness, adoption, and revenue for cutting-edge AI solutions across global markets. Design and implement multi-channel growth frameworks —combining paid media, organic reach, partnerships, referrals, and community-led initiatives to scale user acquisition and engagement. Lead integrated demand generation campaigns across digital and offline channels, aligning with evolving buyer journeys in AI and tech ecosystems. Manage and optimize acquisition funnels across Google, Meta, LinkedIn, and programmatic platforms—focusing on ROI, quality of leads, and velocity through the pipeline. Drive transformational growth initiatives by identifying whitespace opportunities, launching bold experiments, and unlocking new GTM (go-to-market) levers for AI products and services. Collaborate with design, content, and product teams to implement a conversion-first strategy across all marketing assets, web touchpoints, and AI product experiences. Analyze the complete marketing funnel— from impression to conversion to retention —and lead initiatives to remove friction, reduce churn, and improve LTV. Use advanced analytics tools (GA4, Looker Studio, Search Console, SEMrush, Ahrefs, Screaming Frog) to extract insights and guide SEO/SEM execution. Continuously improve search visibility and organic performance through technical SEO, structured content strategy, and metadata optimization. Own and evolve all growth KPIs (CAC, MQL to SQL, ROAS, LTV, churn, etc.) and lead regular performance reviews with senior leadership. Implement A/B testing, multivariate experiments , and growth loops to validate ideas, optimize messaging, and identify high-leverage opportunities. Activate emerging growth channels—such as influencer partnerships, developer communities, and product-led growth models —to drive virality and trust. Collaborate cross-functionally with Sales, Product, and Customer Success to ensure marketing efforts are aligned with GTM strategies and business objectives . Build and scale marketing automation flows to support nurturing, retargeting, onboarding, and upselling, using tools like HubSpot, Marketo, or customer data platforms. Serve as a strategic driver of change , bringing a test-and-learn mindset, agile execution, and a future-forward lens to fuel the company’s AI-led growth story. Requirements: 5 - 8 years of proven experience in marketing , with a strong focus on scaling digital campaigns and improving conversion across the funnel. Demonstrated success in B2B marketing, preferably within SaaS or AI/technology-driven environments. Hands-on experience with performance marketing, SEO, marketing automation, and experimentation frameworks. Proficiency in tools such as Google Analytics 4 (GA4), Search Console, SEMrush, Ahrefs, Screaming Frog, and A/B testing platforms. Strong analytical skills with a track record of owning KPIs like CAC, LTV, MQL-SQL conversion rates, ROAS, and presenting data-driven insights to stakeholders. Deep understanding of multi-channel marketing strategies, including paid acquisition, lifecycle marketing, and growth loops. Experience collaborating cross-functionally with product, design, sales, and engineering teams to align marketing with business goals. Ability to thrive in fast-paced, evolving environments with a test-and-learn mindset and ownership-driven approach. Excellent communication and storytelling skills, with a strategic eye for both creative and data. Familiarity with product-led growth, influencer marketing, or community building is a plus. Bonus: Experience working in or marketing for an AI or deep-tech company is highly desirable. Show more Show less

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0 years

0 Lacs

India

On-site

Account Manager, India - Programmatic With its increasing global client footprint, advertisers from all app categories are trusting RevX to deliver everyday incremental value in achieving their growth objectives. To enhance the quality, scope, and scale of our delivery capabilities, RevX is looking to expand its Account Management function with talented team players who share a passion for business ownership, data analysis, programmatic performance, and holistic collaboration with internal/external stakeholders. Are you passionate about great mobile advertising, curious about making data speak, and take pride in being customer-centric? Then please read on - until the end! Key Responsibilities: Spearheaded relationship-building and revenue growth within our client portfolio consisting of leading app advertisers and performance marketing agencies, which are contracting our services for User Acquisition and App Retargeting through our programmatic DSP platform. Monitoring of performance and scale of campaigns including regular in-depth data analysis, granular optimization, and reporting. Understand, learn and expand your space of action within different advertiser app verticals, programmatic supply, data integration, deep linking, and dynamic creatives. Take initiative and collaborate with multiple functions including Sales, CM, TSE, Design, Supply, Engineering, Product Management, and Finance. Working with Product Management, Tech, and Data Science to provide pragmatic feedback, drive development through qualified input as well as ensure smooth testing and feature rollout. What prepares and aligns you for this job: You love to solve riddles and never give up on technicalities. You strive for excellence in everything you do and are ideally backing up your value proposition with a university degree and relevant work experience. You enjoy working within small task teams, which take full responsibility for clients and their growth, and direct accountability excites and empowers you to achieve more. You bring holistic knowledge of in-app performance advertising and the programmatic RTB environment. You master advanced data interpretation and analysis skills to be able to look at large data sets with ease in order to extract insights quickly and regularly. You possess a deep understanding of MMPs, SSPs, and other ecosystem players. You own the ability to work well independently as well as to be highly responsive to relevant stakeholders. You are results-oriented with great attention to detail, strong analytical skills, and a creative, independent problem solver. You exhibit advanced process, organizational, and time management skills as well as strong written and verbal communication skills. You are highly familiar with using MS Excel, Google Sheets, and Pivot Tables to analyze data. About RevX: Made for Growth, Built for App Marketers. RevX helps app businesses acquire and reengage users via programmatic to retain, monetize, and accelerate revenue. We're all about taking your app businesses to a new growth level. We rely on data science, innovative technology, AI, and a skilled team, to create and deliver seamless ad experiences to delight your app users. That’s why RevX is the ideal partner for app marketers that demand trustworthy insights, a hands-on team, and a commitment to growth. We help you build sound mobile strategies, combining programmatic UA, app retargeting, and performance branding to drive real and verifiable results so you can scale your business: with real users, high retention, and incremental revenue. For more information visit www.revx.io Show more Show less

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2.0 - 3.0 years

0 Lacs

Nagpur, Maharashtra, India

On-site

Job Title: Digital Marketing Specialist Location: Nagpur [On-site] Company: Immverse AI Requirements:- Bachelor's degree in Marketing, Digital Marketing, or a related field, but if you are a great problem solver, a dropout is also welcome. 2 to 3 years of hands-on experience in digital marketing and campaign management. Strong expertise in Google Ads, Facebook Ads, and email marketing tools. In-depth understanding of performance marketing and marketing funnels. Excellent communication and collaboration skills. Familiarity with GenAI tools is a plus. This position is based in Nagpur; candidates willing to relocate to Nagpur should apply. Key Responsibilities:- Campaign Management: Plan, create, and execute multi-channel digital marketing campaigns, ensuring alignment with business objectives and KPIs. Performance Marketing: Optimize paid media campaigns (Google Ads, Facebook, Instagram, etc.) to maximize ROI, ensuring cost-effective results across all platforms. Social Media Advertising: Manage social media ad campaigns on platforms like Facebook, Instagram, and LinkedIn, focusing on targeting, creative, and reporting. Google Ads: Design and manage Google Ads campaigns, including Search, Display, and Video, and ensure continuous optimization for better performance. Email Marketing Campaigns: Create, schedule, and monitor email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns. Ensure proper segmentation and targeting to increase engagement and conversions. Marketing Funnel: Develop and manage customer acquisition funnels, from awareness to conversion, by creating strategies that guide potential leads down the funnel through nurturing, remarketing, and retargeting. WhatsApp Automation: Set up and manage ad campaigns & broadcast on WhatsApp to drive engagement and conversions for specific marketing initiatives. Analytics & Reporting: Track, measure, and report on the performance of campaigns using tools like Google Analytics, social media insights, and email analytics to provide data-driven recommendations and optimize marketing efforts. Collaboration & Strategy : Work closely with content, design, and sales teams to ensure that marketing strategies are executed effectively and meet business goals. Show more Show less

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0 years

0 Lacs

Jaipur, Rajasthan, India

On-site

Skills: Google Ads, Keyword Research, Conversion Tracking, Google Analytics, Data Analysis, Digital Marketing Strategy, Audience Targeting, Performance Reporting, We are seeking a skilled Google Ads Expert to join our dynamic team. If you have a passion for digital marketing and expertise in Google Ads, we want to hear from you! Requirements Expertise in Google Ads (Search, Display, Video, and Shopping) Proficient in creating and optimizing Performance Campaigns Strong skills in audience targeting, retargeting, and lead generation Familiarity with AI tools for ad creation, automation, and reporting Up-to-date with the latest ad formats, bidding strategies, and platform policies. How To Apply To apply, please send your CV to: boostmylocalbusiness@gmail.com Apply Now Show more Show less

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5.0 - 31.0 years

0 - 1 Lacs

Janakpuri, Delhi-NCR

Remote

We're looking for a Performance Marketing Manager who’s data-obsessed, ROI-driven, and understands that every ₹ spent must bring measurable sales — not just traffic. You’ll lead our paid media campaigns across Meta, Google, and Blinkit, and drive scale with speed, structure, and profitability. Responsibilities Run and scale performance campaigns across Meta Ads, Google Ads, and Blinkit Track & optimize NC-ROAS, CPA, AOV, CTR, and CLTV Set up retargeting, UGC-based funnels, and pixel/GA4 tracking Launch 3–5 new creatives per week with structured A/B testing Build weekly dashboards and insights for decision-making Collaborate with content, influencer & product teams to align campaigns Reduce CAC while increasing first-time purchases and repeat rates Required Skills Meta Ads (FB/Instagram) Google Ads (Search, YouTube, Display) UTM Tracking & GA4 Performance Marketing for E-commerce / D2C Google Tag Manager Conversion Rate Optimization Data Analysis & Budget Management Campaign Strategy & Execution Shopify Analytics

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5.0 years

0 Lacs

Malappuram, Kerala, India

Remote

About Company 📍 Location: Kochi, India / UAE | Hybrid or Remote 💼 Company: Between IT 🕒 Type: Full-time | Immediate Joiners Preferred Between IT is a rapidly growing digital marketing agency with offices in Kochi and UAE, helping brands scale through strategic performance marketing. We specialize in eCommerce growth, Shopify sales, lead generation, and traffic-to-conversion strategies for clients across the GCC and beyond. We're looking for a Performance Marketing Specialist who is an expert at running high-ROI campaigns that drive traffic to websites, generate quality leads, and convert visitors into real eCommerce sales — especially on Shopify and DTC platforms. ✅ What You’ll Do Plan and execute campaigns on Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Drive high-intent traffic to Shopify and eCommerce websites and convert to sales Generate qualified leads for service-based and product-based businesses Manage and optimize full-funnel strategies including retargeting, lookalikes, and cold traffic Track and improve key KPIs: ROAS, CPA, CTR, CPL, conversion rates Use tools like Google Analytics, GA4, Tag Manager, Meta Ads Manager for tracking and insights Work with creative teams to produce compelling ad creatives and landing pages Continuously test and optimize ads, audiences, creatives, and sales funnels 🎯 What We’re Looking For 5+ years of proven experience in performance marketing Strong background in Shopify and eCommerce sales growth Deep expertise in Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Strong understanding of sales funnels, lead generation, CRO, and ad tracking Proficient in GA4, Meta Ads Manager, GTM, UTM tracking Results-focused mindset with the ability to handle multiple client campaigns Immediate availability is a strong advantage 🚀 What We Offer Competitive salary + performance-based bonuses High-growth environment Offices in Kochi and UAE, backed by a collaborative, forward-thinking team 📩 Ready to Apply? Send your resume + portfolio of past ad performance Skills: full-funnel strategies,technical seo,marketing budget management,accessibility,lead generation,seo best practices,marketing budget,performance optimization,marketing automation,ga4,digital marketing,tiktok ads,shopify,marketing analytics,cro,problem-solving,ecommerce,marketing,ad tracking,marketing effectiveness,snapchat ads,digital marketing experience,marketing agency,meta ads manager,meta ads,seo,growth marketing,performance marketing,tag manager,google analytics,collaboration,communication,google ads,creative thinking Show more Show less

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5.0 years

0 Lacs

Kochi, Kerala, India

Remote

About Company 📍 Location: Kochi, India / UAE | Hybrid or Remote 💼 Company: Between IT 🕒 Type: Full-time | Immediate Joiners Preferred Between IT is a rapidly growing digital marketing agency with offices in Kochi and UAE, helping brands scale through strategic performance marketing. We specialize in eCommerce growth, Shopify sales, lead generation, and traffic-to-conversion strategies for clients across the GCC and beyond. We're looking for a Performance Marketing Specialist who is an expert at running high-ROI campaigns that drive traffic to websites, generate quality leads, and convert visitors into real eCommerce sales — especially on Shopify and DTC platforms. ✅ What You’ll Do Plan and execute campaigns on Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Drive high-intent traffic to Shopify and eCommerce websites and convert to sales Generate qualified leads for service-based and product-based businesses Manage and optimize full-funnel strategies including retargeting, lookalikes, and cold traffic Track and improve key KPIs: ROAS, CPA, CTR, CPL, conversion rates Use tools like Google Analytics, GA4, Tag Manager, Meta Ads Manager for tracking and insights Work with creative teams to produce compelling ad creatives and landing pages Continuously test and optimize ads, audiences, creatives, and sales funnels 🎯 What We’re Looking For 5+ years of proven experience in performance marketing Strong background in Shopify and eCommerce sales growth Deep expertise in Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Strong understanding of sales funnels, lead generation, CRO, and ad tracking Proficient in GA4, Meta Ads Manager, GTM, UTM tracking Results-focused mindset with the ability to handle multiple client campaigns Immediate availability is a strong advantage 🚀 What We Offer Competitive salary + performance-based bonuses High-growth environment Offices in Kochi and UAE, backed by a collaborative, forward-thinking team 📩 Ready to Apply? Send your resume + portfolio of past ad performance Skills: full-funnel strategies,technical seo,marketing budget management,accessibility,lead generation,seo best practices,marketing budget,performance optimization,marketing automation,ga4,digital marketing,tiktok ads,shopify,marketing analytics,cro,problem-solving,ecommerce,marketing,ad tracking,marketing effectiveness,snapchat ads,digital marketing experience,marketing agency,meta ads manager,meta ads,seo,growth marketing,performance marketing,tag manager,google analytics,collaboration,communication,google ads,creative thinking Show more Show less

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5.0 years

0 Lacs

Cannanore, Kerala, India

Remote

About Company 📍 Location: Kochi, India / UAE | Hybrid or Remote 💼 Company: Between IT 🕒 Type: Full-time | Immediate Joiners Preferred Between IT is a rapidly growing digital marketing agency with offices in Kochi and UAE, helping brands scale through strategic performance marketing. We specialize in eCommerce growth, Shopify sales, lead generation, and traffic-to-conversion strategies for clients across the GCC and beyond. We're looking for a Performance Marketing Specialist who is an expert at running high-ROI campaigns that drive traffic to websites, generate quality leads, and convert visitors into real eCommerce sales — especially on Shopify and DTC platforms. ✅ What You’ll Do Plan and execute campaigns on Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Drive high-intent traffic to Shopify and eCommerce websites and convert to sales Generate qualified leads for service-based and product-based businesses Manage and optimize full-funnel strategies including retargeting, lookalikes, and cold traffic Track and improve key KPIs: ROAS, CPA, CTR, CPL, conversion rates Use tools like Google Analytics, GA4, Tag Manager, Meta Ads Manager for tracking and insights Work with creative teams to produce compelling ad creatives and landing pages Continuously test and optimize ads, audiences, creatives, and sales funnels 🎯 What We’re Looking For 5+ years of proven experience in performance marketing Strong background in Shopify and eCommerce sales growth Deep expertise in Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Strong understanding of sales funnels, lead generation, CRO, and ad tracking Proficient in GA4, Meta Ads Manager, GTM, UTM tracking Results-focused mindset with the ability to handle multiple client campaigns Immediate availability is a strong advantage 🚀 What We Offer Competitive salary + performance-based bonuses High-growth environment Offices in Kochi and UAE, backed by a collaborative, forward-thinking team 📩 Ready to Apply? Send your resume + portfolio of past ad performance Skills: full-funnel strategies,technical seo,marketing budget management,accessibility,lead generation,seo best practices,marketing budget,performance optimization,marketing automation,ga4,digital marketing,tiktok ads,shopify,marketing analytics,cro,problem-solving,ecommerce,marketing,ad tracking,marketing effectiveness,snapchat ads,digital marketing experience,marketing agency,meta ads manager,meta ads,seo,growth marketing,performance marketing,tag manager,google analytics,collaboration,communication,google ads,creative thinking Show more Show less

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5.0 years

0 Lacs

Kozhikode, Kerala, India

Remote

About Company 📍 Location: Kochi, India / UAE | Hybrid or Remote 💼 Company: Between IT 🕒 Type: Full-time | Immediate Joiners Preferred Between IT is a rapidly growing digital marketing agency with offices in Kochi and UAE, helping brands scale through strategic performance marketing. We specialize in eCommerce growth, Shopify sales, lead generation, and traffic-to-conversion strategies for clients across the GCC and beyond. We're looking for a Performance Marketing Specialist who is an expert at running high-ROI campaigns that drive traffic to websites, generate quality leads, and convert visitors into real eCommerce sales — especially on Shopify and DTC platforms. ✅ What You’ll Do Plan and execute campaigns on Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Drive high-intent traffic to Shopify and eCommerce websites and convert to sales Generate qualified leads for service-based and product-based businesses Manage and optimize full-funnel strategies including retargeting, lookalikes, and cold traffic Track and improve key KPIs: ROAS, CPA, CTR, CPL, conversion rates Use tools like Google Analytics, GA4, Tag Manager, Meta Ads Manager for tracking and insights Work with creative teams to produce compelling ad creatives and landing pages Continuously test and optimize ads, audiences, creatives, and sales funnels 🎯 What We’re Looking For 5+ years of proven experience in performance marketing Strong background in Shopify and eCommerce sales growth Deep expertise in Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Strong understanding of sales funnels, lead generation, CRO, and ad tracking Proficient in GA4, Meta Ads Manager, GTM, UTM tracking Results-focused mindset with the ability to handle multiple client campaigns Immediate availability is a strong advantage 🚀 What We Offer Competitive salary + performance-based bonuses High-growth environment Offices in Kochi and UAE, backed by a collaborative, forward-thinking team 📩 Ready to Apply? Send your resume + portfolio of past ad performance Skills: full-funnel strategies,technical seo,marketing budget management,accessibility,lead generation,seo best practices,marketing budget,performance optimization,marketing automation,ga4,digital marketing,tiktok ads,shopify,marketing analytics,cro,problem-solving,ecommerce,marketing,ad tracking,marketing effectiveness,snapchat ads,digital marketing experience,marketing agency,meta ads manager,meta ads,seo,growth marketing,performance marketing,tag manager,google analytics,collaboration,communication,google ads,creative thinking Show more Show less

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5.0 years

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Thrissur, Kerala, India

Remote

About Company 📍 Location: Kochi, India / UAE | Hybrid or Remote 💼 Company: Between IT 🕒 Type: Full-time | Immediate Joiners Preferred Between IT is a rapidly growing digital marketing agency with offices in Kochi and UAE, helping brands scale through strategic performance marketing. We specialize in eCommerce growth, Shopify sales, lead generation, and traffic-to-conversion strategies for clients across the GCC and beyond. We're looking for a Performance Marketing Specialist who is an expert at running high-ROI campaigns that drive traffic to websites, generate quality leads, and convert visitors into real eCommerce sales — especially on Shopify and DTC platforms. ✅ What You’ll Do Plan and execute campaigns on Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Drive high-intent traffic to Shopify and eCommerce websites and convert to sales Generate qualified leads for service-based and product-based businesses Manage and optimize full-funnel strategies including retargeting, lookalikes, and cold traffic Track and improve key KPIs: ROAS, CPA, CTR, CPL, conversion rates Use tools like Google Analytics, GA4, Tag Manager, Meta Ads Manager for tracking and insights Work with creative teams to produce compelling ad creatives and landing pages Continuously test and optimize ads, audiences, creatives, and sales funnels 🎯 What We’re Looking For 5+ years of proven experience in performance marketing Strong background in Shopify and eCommerce sales growth Deep expertise in Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Strong understanding of sales funnels, lead generation, CRO, and ad tracking Proficient in GA4, Meta Ads Manager, GTM, UTM tracking Results-focused mindset with the ability to handle multiple client campaigns Immediate availability is a strong advantage 🚀 What We Offer Competitive salary + performance-based bonuses High-growth environment Offices in Kochi and UAE, backed by a collaborative, forward-thinking team 📩 Ready to Apply? Send your resume + portfolio of past ad performance Skills: full-funnel strategies,technical seo,marketing budget management,accessibility,lead generation,seo best practices,marketing budget,performance optimization,marketing automation,ga4,digital marketing,tiktok ads,shopify,marketing analytics,cro,problem-solving,ecommerce,marketing,ad tracking,marketing effectiveness,snapchat ads,digital marketing experience,marketing agency,meta ads manager,meta ads,seo,growth marketing,performance marketing,tag manager,google analytics,collaboration,communication,google ads,creative thinking Show more Show less

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5.0 years

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Kottayam, Kerala, India

Remote

About Company 📍 Location: Kochi, India / UAE | Hybrid or Remote 💼 Company: Between IT 🕒 Type: Full-time | Immediate Joiners Preferred Between IT is a rapidly growing digital marketing agency with offices in Kochi and UAE, helping brands scale through strategic performance marketing. We specialize in eCommerce growth, Shopify sales, lead generation, and traffic-to-conversion strategies for clients across the GCC and beyond. We're looking for a Performance Marketing Specialist who is an expert at running high-ROI campaigns that drive traffic to websites, generate quality leads, and convert visitors into real eCommerce sales — especially on Shopify and DTC platforms. ✅ What You’ll Do Plan and execute campaigns on Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Drive high-intent traffic to Shopify and eCommerce websites and convert to sales Generate qualified leads for service-based and product-based businesses Manage and optimize full-funnel strategies including retargeting, lookalikes, and cold traffic Track and improve key KPIs: ROAS, CPA, CTR, CPL, conversion rates Use tools like Google Analytics, GA4, Tag Manager, Meta Ads Manager for tracking and insights Work with creative teams to produce compelling ad creatives and landing pages Continuously test and optimize ads, audiences, creatives, and sales funnels 🎯 What We’re Looking For 5+ years of proven experience in performance marketing Strong background in Shopify and eCommerce sales growth Deep expertise in Meta Ads, Google Ads, TikTok Ads, Snapchat Ads Strong understanding of sales funnels, lead generation, CRO, and ad tracking Proficient in GA4, Meta Ads Manager, GTM, UTM tracking Results-focused mindset with the ability to handle multiple client campaigns Immediate availability is a strong advantage 🚀 What We Offer Competitive salary + performance-based bonuses High-growth environment Offices in Kochi and UAE, backed by a collaborative, forward-thinking team 📩 Ready to Apply? Send your resume + portfolio of past ad performance Skills: full-funnel strategies,technical seo,marketing budget management,accessibility,lead generation,seo best practices,marketing budget,performance optimization,marketing automation,ga4,digital marketing,tiktok ads,shopify,marketing analytics,cro,problem-solving,ecommerce,marketing,ad tracking,marketing effectiveness,snapchat ads,digital marketing experience,marketing agency,meta ads manager,meta ads,seo,growth marketing,performance marketing,tag manager,google analytics,collaboration,communication,google ads,creative thinking Show more Show less

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1.0 years

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Chennai, Tamil Nadu, India

On-site

Role Overview: We are seeking a proactive and detail-oriented Ads Specialist with more than 1 year of experience in managing paid advertising campaigns across platforms like Google Ads, Meta (Facebook/Instagram), and LinkedIn. The ideal candidate will bring a mix of analytical thinking, creativity, and performance marketing expertise to execute and optimize digital campaigns for our clients. Key Responsibilities: Plan, create, and manage paid advertising campaigns across Google, Facebook, Instagram, and other relevant platforms. Monitor performance metrics (CTR, CPC, CPA, ROAS) and optimize campaigns for better efficiency and results. Conduct keyword research, competitor analysis, and audience segmentation to improve targeting. Develop ad creatives and collaborate with the design/content teams to align messaging and visuals. Perform A/B testing on creatives and landing pages to improve conversion rates. Generate insightful campaign performance reports and provide data-driven recommendations. Stay informed on industry trends, platform updates, and emerging tools/strategies. Required Skills & Qualifications: More than 1 year of hands-on experience in digital advertising and paid media campaigns. Proficiency with platforms such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, etc. Strong understanding of PPC strategy, retargeting, conversion tracking, and funnel optimization. Experience using Google Analytics, Google Tag Manager, and data reporting tools. Ability to work in a fast-paced environment and manage multiple client campaigns simultaneously. Excellent communication, analytical, and time-management skills. Bachelor’s degree in Marketing, Advertising, Communications, or a related field. Nice to Have: Experience with eCommerce, lead generation, or B2B marketing. Certifications in Google Ads and/or Meta Blueprint. What We Offer: Dynamic and collaborative team environment. Opportunities for professional growth and certification support. Work on exciting campaigns with diverse industry clients. Competitive compensation and performance-based incentives. Show more Show less

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1.0 years

0 Lacs

India

On-site

Job Summary: We are hiring an experienced Automation & Email Marketing Campaign Scheduler to manage and execute email campaigns, marketing automation, and CRM workflows for our clients. The ideal candidate should be highly organized and comfortable working across various CRM platforms and automation tools like MailerLite, Flodesk, ActiveCampaign, Kit, TagMango, Zapier, Pabbly, Make , and API tools such as AiSency, WATI, BSM, and ChatMagnet . Key Responsibilities: Email Campaign Scheduling & Management: Plan, schedule, test, and launch email marketing campaigns as per the content calendar. Work with content and design teams to ensure campaigns are well-structured and mobile-optimized. Execute segmentation, A/B testing, and personalization strategies for better engagement. Automation & Workflow Setup: Build and manage automation workflows (welcome flows, abandoned carts, lead nurture, retargeting). Set up cross-platform automations using tools like Zapier, Pabbly Connect, and Make (Integromat) . Troubleshoot broken workflows, optimize logic paths, and ensure flawless execution. CRM & Tool Integration: Set up and maintain campaigns using platforms like: MailerLite, Flodesk, ActiveCampaign, Shopify Kit, TagMango etc.. Sync contacts and automate lead capture using forms, landing pages, and integrations. API & WhatsApp Marketing Tools: Manage messaging flows and triggers through platforms like: AiSency, WATI, BSM, ChatMagnet etc Coordinate with the strategy team to implement drip campaigns and event-triggered messages on WhatsApp or SMS. Reporting & Optimization: Monitor key metrics: open rate, click-through, bounce, conversions. Prepare performance reports and suggest improvements based on data insights. Maintain data hygiene and ensure compliance with email marketing standards. Required Skills: Minimum 1 year of hands-on experience in email campaign management and marketing automation. Proficient in tools like MailerLite, Flodesk, ActiveCampaign, TagMango, Kit . Strong command of Zapier, Pabbly, Make for automation setup. Familiarity with AiSency, WATI, BSM, ChatMagnet for API and messaging automation. Understanding of campaign logic, conditional triggers, segmentation, and tagging. Basic HTML/CSS knowledge for email formatting and troubleshooting. Strong project management and time organization skills. Show more Show less

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1.0 years

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Gurugram, Haryana, India

On-site

Company Description Socialwoshal is a full-service digital advertising agency that focuses on engaging brands with the right audience through social and digital media, design, and mobile tools in Gurugram. The agency empowers brand communication with its audience through 360-degree strategies. Role Description This is a full-time on-site role for a Digital Marketing Executive at Socialwoshal. The role entails managing day-to-day digital marketing tasks, including social media marketing, web content writing, and web analytics to enhance brand engagement and interaction with potential customers. Responsibilities Develop, manage, and optimize paid marketing campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads, etc. Define campaign objectives, audience targeting, budgets, and performance benchmarks Conduct A/B testing on creatives, ad copies, landing pages, and audience segments Track daily campaign performance, identify areas for improvement, and implement real-time optimizations Analyze campaign results through Looker Studio, Google Analytics, and platform dashboards Maintain daily, weekly, and monthly performance reports for internal review and client meetings Collaborate with the design, website, and content teams for campaign creatives and landing pages Stay up-to-date on digital advertising trends, platform updates, and industry best practices Assist in building proposals, performance forecasts, and strategies for new client pitches Skills & Experience: 1+ years of hands-on experience in managing performance marketing campaigns Strong working knowledge of Google Ads (Search, Display, Video) and Meta Ads Manager Experience in setting up campaigns from scratch, structuring ad sets, and audience targeting Ability to optimize campaigns towards CPL, ROAS, or lead generation KPIs Proficiency in data analysis tools like Google Analytics, Looker Studio, and Excel/Sheets Experience with retargeting, lookalike audiences, and audience segmentation Good communication and presentation skills Preferred Certifications (not mandatory): Google Ads Certification Meta Blueprint Certification Qualifications Marketing and Communication skills Social Media Marketing skills Web Content Writing and Web Analytics skills Experience with digital marketing tools and platforms Strong analytical and problem-solving skills Bachelor's degree in Marketing, Communications, or related field Certifications in digital marketing are a plus Show more Show less

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2.0 - 3.0 years

0 Lacs

Mumbai Metropolitan Region

On-site

Who We’re Looking For A performance-first Growth Marketer who knows how to acquire users, drive engagement, and optimize revenue—across apps, e-commerce, and B2B lead generation. If you’ve scaled app downloads, grown product sales, or built high-quality B2B pipelines, we want you. Key Responsibilities User Acquisition & Revenue Growth Lead full-funnel performance marketing strategies across Google, Meta, LinkedIn, TikTok, and emerging platforms. Drive growth for apps (installs → registrations → payments), e-commerce (sales funnels, conversions), and B2B (lead generation, awareness, and traffic). Own and optimize conversion funnels—whether it’s an app signup, e-commerce checkout, or a B2B lead form. Performance Marketing & Paid Media Run high-budget ad campaigns for customer acquisition and retargeting. Plan and execute A/B tests to optimize creatives, messaging, and landing pages. Analyze CAC, ROAS, LTV, and other core performance KPIs to scale efficiently. B2B Lead Generation & Growth Develop multi-channel outbound strategies using LinkedIn, email outreach, and paid media. Optimize lead-to-revenue funnels in collaboration with sales teams. Drive website traffic and engagement through content marketing & strategic ads. Social Media & Engagement Grow brand awareness and community engagement across social platforms. Leverage organic & paid social strategies to drive traffic, interaction, and conversions. Work with content teams to ensure platform-specific, high-performing creatives. SEO & Organic Growth (Bonus Skill) Optimize website & app store presence for discoverability. Leverage content, ASO, and technical SEO to build long-term inbound growth. What You Need To Succeed 2-3 years of experience in performance marketing, app growth, e-commerce, or B2B lead generation. Strong expertise in Google Ads, Meta Ads, LinkedIn Ads, and other acquisition platforms. Proven ability to drive sales, conversions, or registrations across different business models (App, E-com, B2B). Data-driven approach—comfortable working with Google Analytics, Mixpanel, Amplitude, and CRM tools. Hands-on experience with funnel optimization, A/B testing, retargeting, and lifecycle marketing. Skills: google ad planner,content marketing,a/b testing,retargeting,e-commerce,google analytics,paid media,linkedin,funnel optimization,lead generation,amplitude,lifecycle marketing,google,performance marketing,data analytics,mixpanel,data analysis,crm tools,linkedin ads,b2b lead generation,revenue growth,google ads,analytics tools,social media marketing,meta ads,social media engagement,seo,user acquisition,conversion optimization Show more Show less

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1.0 years

0 - 0 Lacs

Panaji

On-site

Campaign Strategy & Planning Develop, implement, and manage performance marketing campaigns across platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.) Define clear campaign objectives (leads, sales, traffic, app installs, etc.) Ad Creation & Optimization Write and test ad copies, creatives, and A/B variations Coordinate with design teams for banners and video assets Platform Management Manage PPC (Pay-per-click) campaigns across Google, Meta (Facebook/Instagram), YouTube, and others Maintain daily/weekly budgets and ensure efficient spend Analytics & Reporting Track KPIs like CPC, CPA, ROAS, CTR, CPM, Conversion Rates, etc. Build performance reports and dashboards using tools like Google Analytics, Google Data Studio, or Excel Landing Page & Funnel Optimization Work with developers/designers to ensure landing pages are optimized for conversion Perform CRO (Conversion Rate Optimization) experiments using heatmaps and user data Audience Targeting & Segmentation Create and manage custom, lookalike, and retargeting audiences Utilize first-party and third-party data for precise targeting Budgeting & Forecasting Allocate budgets across channels strategically Forecast ROI and scale campaigns accordingly Job Type: Full-time Pay: ₹25,000.00 - ₹32,000.00 per month Schedule: Day shift Ability to commute/relocate: Panaji, Goa: Reliably commute or planning to relocate before starting work (Required) Application Question(s): Kindly attach your portfolio Link What is your current CTC & Expected CTC Experience: Google Ads: 1 year (Required) Meta Ads: 1 year (Required) Work Location: In person

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2.0 - 4.0 years

0 - 0 Lacs

Bathinda

On-site

1. Campaign Strategy & Execution Plan and execute end-to-end performance marketing campaigns (Search, Display, Social, Video). Set up conversion tracking, define target audiences, and structure ad campaigns for maximum performance. Collaborate with design and content teams to create high-converting ad creatives and landing pages. 2. Optimization & Analysis Monitor, analyze, and optimize campaigns daily based on key performance indicators (CPC, CTR, CPL, ROAS, etc.). Conduct A/B testing on ad copies, creatives, and landing pages. Use analytics tools (Google Analytics, Meta Ads Manager, etc.) to measure campaign effectiveness. 3. Budget Management Allocate and manage monthly budgets across platforms efficiently. Track spending and ensure campaigns stay within budget while achieving lead/enrollment goals. 4. Reporting & Insights Generate weekly/monthly performance reports and dashboards. Provide insights and recommendations for campaign improvements and future planning. 5. Collaboration & Coordination Work closely with the Admissions, CRM, and Web teams to ensure lead tracking and nurturing alignment. Coordinate with external agencies and vendors (if applicable) for campaign execution. Required Qualifications & Experience: Bachelor’s degree in Marketing, Business, Communications, or a related field. 2–4 years of hands-on experience in digital/performance marketing (preferably in the education sector). Proven experience managing paid campaigns on Google Ads, Meta, and LinkedIn. Google Ads and Meta Blueprint certifications (preferred). Key Skills & Tools: Strong knowledge of Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager. Proficiency in Google Analytics, Tag Manager, UTM parameters, and lead tracking tools. Expertise in keyword research, audience targeting, and retargeting strategies. Data-driven approach with strong analytical and problem-solving skills. Familiarity with CRM tools like HubSpot, Zoho, or Salesforce is a plus. Job Type: Full-time Pay: ₹12,339.53 - ₹27,553.61 per month Work Location: In person

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0 years

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Mohali

On-site

About the Role Ready to flex your ad game and turn clicks into cash? We’re on the hunt for a paid ads ninja , a growth junkie , a ROAS rockstar — whatever you call yourself, if you live in dashboards and breathe performance, keep reading. Roles & Responsibility Plan, execute, and optimize paid campaigns across platforms like Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and more. Monitor and improve performance metrics including CPL, CPA, ROAS, CTR, and Conversion Rate. Conduct A/B testing for creatives, copies, and landing pages. Collaborate with design, content, and tech teams to create high-performing campaigns. Manage and optimize budgets to achieve KPIs across the funnel (awareness, acquisition, retention). Analyze data to extract insights, generate reports, and recommend strategic shifts. Strong analytical mindset with proficiency in tools like Google Analytics, GA4, Looker Studio, etc. Familiarity with SEO/SEM, attribution models, conversion tracking, and retargeting strategies. E-commerce or B2B SaaS marketing experience. Job Type: Full-time Pay: ₹12,054.67 - ₹33,349.75 per month Schedule: Day shift Monday to Friday Work Location: In person

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1.0 years

0 - 0 Lacs

India

On-site

Job Description: We are looking for a results-driven Facebook Ads Specialist to manage and optimize our paid advertising campaigns. The ideal candidate should have experience in creating high-converting ad creatives, targeting strategies, and campaign performance tracking. Key Responsibilities: Plan, create, and manage Facebook ad campaigns (Meta Ads) Monitor performance and optimize campaigns for ROI Conduct A/B testing on creatives and audience targeting Analyze campaign data and provide performance reports Collaborate with content and design teams for ad creatives Stay updated with the latest trends and algorithm updates Requirements: 1+ year of experience in Facebook/Meta advertising Strong understanding of Meta Ads Manager Knowledge of pixel setup, retargeting, and conversion tracking Good communication and analytical skills Laptop is mandatory Job Type: Full-time Pay: ₹10,000.00 - ₹16,000.00 per month Schedule: Day shift Work Location: In person

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0 years

0 Lacs

Guwahati, Assam, India

Remote

Marketing Automation & CRM Operations Manager (Only Candidates from D2C background can apply) Company : Protogrow – A Fast-Growing D2C Nutrition Brand from North East India Job location: Guwahati or Remote (Full-Time or remote) Job Description: Protogrow is on the lookout for a Marketing Automation & CRM Operations Manager to lead our CRM, automation, and lead funnel strategies. You'll be the go-to person for managing Interakt WhatsApp flows, optimizing retargeting logic and integrating online + offline customer journeys for a seamless D2C experience. Key Responsibilities: - Own and manage Interakt CRM workflows and WhatsApp automation - Build and optimize lead funnels and retargeting campaigns - Integrate marketing touchpoints across digital and offline channels - Automate internal operations using Zapier, Google Sheets, and Airtable - Monitor, analyze, and improve campaign performance and engagement metrics - Collaborate with the marketing, sales, and customer support teams -Ensure data hygiene and segmentation for precise targeting - Requirements: -Proven experience with CRM tools like Interakt and marketing automation - Hands-on skills with Zapier, Google Sheets, Airtable -Strong understanding of D2C marketing and funnel optimization - Ability to manage multiple workflows and integrations -Based in Guwahati or open to remote work -Strong analytical mindset and communication skills -Only D2C relevant candidates with the mentioned skills need to apply. Salary : Negotiable To apply : Share cv to careers@protogrow.in Show more Show less

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7.0 years

0 Lacs

Goa, India

On-site

Job Description 1. Strategic Planning & Execution Develop and implement annual marketing plans aligned with university objectives, focusing on brand building and student acquisition. Identify market trends, student preferences, and competitive positioning to inform marketing strategy. Lead integrated campaigns combining traditional and digital channels to maximize impact. 2. Brand Management & Communication Establish and maintain a strong and consistent brand identity across all channels and materials. Craft compelling messages, success stories, and promotional content highlighting the university’s programs, faculty, research, and infrastructure. Supervise creation of marketing collaterals: brochures, presentations, videos, press releases, etc. 3. Digital Marketing Leadership Oversee digital marketing campaigns (SEO, SEM, social media, display ads, retargeting). Coordinate with in-house teams and external agencies for campaign design, execution, and performance optimization. Monitor key performance indicators (KPIs) such as CTRs, CPLs, engagement rates, and ROI. 4. Lead Generation & Conversion Develop and manage the lead generation funnel in collaboration with the admissions team. Implement and manage CRM systems to track and nurture prospective student leads. Analyze lead data and devise targeted campaigns to improve conversion rates. 5. Events, Outreach & Public Relations Plan, organize, and lead participation in education fairs, industry conclaves, school/college outreach, webinars, and open-house events. Forge relationships with schools, consultants, media partners, and community organizations to expand outreach. Build a PR strategy to engage media houses, journalists, and education influencers. 6. Team Supervision & Vendor Management Guide and mentor junior marketing staff and interns. Manage relationships with creative agencies, media planners, printers, and digital partners. Ensure marketing budgets are adhered to and campaigns are delivered on time and within scope. 7. Reporting & Analytics Provide regular reports and presentations to senior management on campaign performance, market trends, and competitor insights. Utilize analytics tools (Google Analytics, Meta Business Suite, HubSpot, etc.) to make data-driven decisions. Recommend improvements based on campaign results and emerging trends. Qualifications & Requirements: Education: Master’s degree in Marketing, Business Administration, Communications, or a related field. (MBA preferred) Experience: 5–7 years of relevant experience in education marketing, higher education branding, or admissions marketing. Proven track record of leading successful campaigns and delivering measurable results. Experience working in higher education or with educational institutions is highly desirable. Skills & Competencies: Strong leadership, project management, and communication skills. Proficiency in digital marketing tools and platforms (Google Ads, Facebook Ads, CRM systems). Ability to think strategically and execute tactically. Excellent writing, storytelling, and public speaking skills. Highly organized, proactive, and able to work under tight dead The list is an indicative not exhaustive. You shall extend your advice, for any work, as and when asked by the competent authority of the University. Show more Show less

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7.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

What Do We Do ShopDeck helps e-commerce merchants set up and manage their D2C storefront “profitably”. Proposition For Merchants D2C selling made as easy as selling on marketplaces like AZ, FK, Meesho, Myntra, etc Why Build This India’s D2C wave has been limited to venture-funded D2C brands today The art of selling on your own website is not democratised. There are ~500k-1M sellers who can sell D2C but can at best sell on marketplaces Philosophically - we feel brand owners should spend most of their time on the product and not on channel optimization Shopify / Status-quo software solve for work-flow management of storefront but don’t do enough on “helping” merchants sell well! Our Proposition We have a software + services proposition for the merchant with the goal of optimising for the merchant's profitability. Our product is an all-in-one software stack that gives merchants everything they need to sell D2C, i.e. Storefront, Shipping, Marketing integrations, Communication. Our services layer works on top of this software stack to achieve profitability for merchants. Here, we combine 4-key roles in classic e-commerce setup, all relevant for any D2C brand as well: Marketing manager (“top of the funnel”) Category manager (“products/merchandising”) Product manager (“website/app metrics”) Ops manager (“shipping metrics”) Our services layer measures metrics across all these buckets to optimise and take appropriate actions for merchant’s profitability. Over time, the goal is to productize our services layer - which we believe will move the baseline of what merchants expect from a storefront software. Team And Scale We’re at ~$5.5M ARR and had hit profitability earlier in the year. We’ve recently raised series-B from led by Bessemer Venture Partners (who had famously led Series A for Shopify in 2010) with participation from Elevation Capital, General Catalyst (fka Venture Highway) and Chiratae Ventures. Job Title: Marketing Lead Role Overview Own full-funnel marketing strategy across Google, Meta, LinkedIn, and emerging channels to acquire ICP-aligned D2C brand leads Run high-converting experiments – from ad copy to landing pages – with a weekly testing cadence and clear CAC/LTV goals Build & scale retargeting and intent-based remarketing engines to re-engage mid-funnel traffic and increase demo conversions Partner with Sales & Product Marketing to build segment-wise lead magnets (playbooks, case studies) to drive qualified MQLs Drive CRM integration + attribution visibility using Salesforce to track full-funnel impact Benchmark & beat industry metrics: channel-wise CPL, CAC payback, SQL%, and contribution to pipeline Qualifications 3–7 years of performance marketing experience in B2B/SaaS/D2C ecosystem Proven track record of owning paid channels with monthly budgets ₹5L–₹25L Deep command over Google Ads, LinkedIn Ads, and advanced targeting frameworks Strong understanding of funnel metrics, attribution, and marketing automation tools (Hubspot, GA4, etc.) Data-native mindset: Can build dashboards, extract insights, and scale what works Hustler with a bias for action and love for experimentation Skills: dashboard creation,linkedin ads,b2b,data analysis,performance marketing,google ads,d2c,marketing,marketing automation tools,attribution,saas Show more Show less

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6.0 years

0 Lacs

Noida, Uttar Pradesh, India

On-site

We are seeking a results-driven Digital & Performance Marketing Manager to lead and scale our online marketing efforts. The ideal candidate has hands-on experience in managing high-converting WhatsApp campaigns via tools like AI Sensy and driving ROI through Meta (Facebook & Instagram) Ads . Key Responsibilities: Strategize, execute, and optimize performance marketing campaigns across WhatsApp, Meta Ads, and other digital channels Manage WhatsApp automation tools (e.g., AI Sensy) to run personalized broadcast and drip campaigns Analyze campaign performance metrics and improve CAC, ROAS, CTR, and conversion rates Collaborate with design/content teams to develop high-impact creatives A/B test creatives, copies, and CTAs to continuously refine performance Track daily/weekly/monthly KPIs and prepare performance dashboards Stay up to date with digital marketing trends and platform updates Requirements: 4–6 years of experience in performance marketing Proven expertise in running WhatsApp campaigns using tools like AI Sensy or similar Strong Meta Ads experience (Facebook Ads Manager, Pixel setup, audience targeting) Data-driven mindset with a passion for growth metrics Familiarity with tools like Google Analytics, Looker Studio, or similar reporting platforms Nice to Have: Experience with retargeting, lead nurturing, or CRM funnels Knowledge of other paid channels (Google Ads, YouTube, LinkedIn) Show more Show less

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4.0 years

0 Lacs

Hyderabad, Telangana, India

On-site

Job Description: We’re seeking a creative yet analytical Paid Social Media Specialist to lead performance-driven ad campaigns across Meta platforms (Facebook, Instagram) and explore LinkedIn or TikTok ads based on audience segments. You’ll own the strategy, execution, and optimization of our social advertising funnels. Key Responsibilities: Run and manage paid campaigns on Facebook, Instagram (and optionally TikTok/LinkedIn). Build campaign structures (cold, retargeting, lookalikes) with precise audience segmentation. Design ad briefs and work with creatives to ensure ad resonance. Monitor metrics like CAC, CTR, ROAS, and CPL and adjust strategies accordingly. Stay updated with social trends, ad formats, and platform policy changes. Collaborate with content, design, and product teams for aligned messaging. Requirements: 2–4 years of experience in managing social ad campaigns. Proven success in D2C or lead-gen performance marketing. Proficient with Meta Ads Manager and other platform dashboards. Experience with Pixel setup, tracking, and retargeting strategies. Strong creative sense and copywriting understanding is a plus. Show more Show less

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