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5.0 years
0 Lacs
Kolkata, West Bengal, India
On-site
Job Title: Lead Generation & SEO Executive Experience: 5+ Years Location: Kolkata (work from office) Job Overview: Citytech is looking for a dynamic Lead Generation & SEO Executive with 5+ years of experience in driving high-quality leads through LinkedIn, email marketing, and digital platforms , while optimizing search engine visibility for maximum reach. If you are a strategic thinker with expertise in SEO, multi-channel lead generation, and conversion optimization , we’d love to hear from you! Key Responsibilities: Develop and execute SEO strategies to enhance website rankings, organic traffic, and conversions. Conduct keyword research and optimize content, metadata, and technical SEO elements (XML sitemaps, robots.txt, schema markup). Manage multi-channel lead generation campaigns via: LinkedIn Sales Navigator, LinkedIn Ads, and outbound messaging Email marketing and CRM automation Google Ads (PPC), Facebook Ads, and retargeting strategies B2B prospecting via forums, industry networks, and third-party databases Optimize landing pages and conversion funnels for improved lead quality and engagement. Track SEO and lead metrics using Google Analytics, Search Console, Ahrefs, SEMrush, and other tools. Research new lead generation strategies to maximize outreach effectiveness. Collaborate with content and design teams to craft compelling, SEO-friendly assets. Required Skills & Qualifications: 5+ years of experience in SEO, lead generation, and digital marketing. Expertise in LinkedIn outreach and paid campaigns for B2B lead acquisition. Strong proficiency in SEO tools like Ahrefs, SEMrush, Moz, and Google Search Console. Knowledge of Google Ads, PPC campaigns, and paid social media strategies . Experience with email marketing automation (HubSpot, Mailchimp, or ActiveCampaign) . Analytical mindset with data-driven decision-making skills . Excellent communication and client engagement abilities . Why Join Citytech? Work on cutting-edge digital marketing and lead generation strategies . Competitive salary and performance-based incentives . Career growth in a fast-paced, innovative environment . Looking for KOLKATA resources only. Interested candidates apply with CV to sreelagna.mukherjee@citytechsoftware.com Show more Show less
Posted 1 month ago
2.0 years
0 Lacs
Lucknow, Uttar Pradesh, India
On-site
Job Title: Performance Marketer / Paid Ads Expert Location: Lucknow Type: Full-Time Industry: Travel & Tourism Company: House of Travellers 🎯 About Us House of Travellers is a growing travel company offering curated holiday experiences across domestic and international destinations. We're expanding our digital presence and looking for a performance marketer to drive qualified leads and maximize our ad ROI. 🛠 Key Responsibilities Plan, create, and manage high-converting paid ad campaigns across: Google Ads (Search, Display, YouTube) Meta Ads (Facebook & Instagram) Optimize ads for lead generation, ROAS, and CTR/CPC benchmarks. Conduct keyword research, competitor analysis, and audience targeting. Track, report, and analyze performance metrics using tools like Google Analytics, Facebook Ads Manager, etc. Test A/B creatives, landing pages, and ad copies regularly. Collaborate with the content team for creative briefs and ad requirements. Build basic retargeting funnels and lookalike audiences. ✅ Requirements Proven experience running Google & Meta ad campaigns (minimum 1–2 years). Solid knowledge of lead generation strategies in service businesses (travel/tours preferred). Comfortable managing ad budgets from ₹15,000 to ₹1,00,000+/month. Hands-on with Facebook Ads Manager, Google Ads, Google Tag Manager, and UTM setup. Basic understanding of landing page optimization and funnel building. Strong data analysis and decision-making skills. Self-driven and results-oriented. 💼 Preferred (Bonus Points) Experience in travel or hospitality campaigns. Knowledge of WhatsApp automation, CRM integrations, or email marketing. Google Ads / Meta Blueprint certified. Show more Show less
Posted 1 month ago
2.0 years
0 Lacs
Lucknow, Uttar Pradesh, India
On-site
Job Title: Performance Marketer / Paid Ads Expert Location: Lucknow Type: Full-Time Industry: Travel & Tourism Company: House of Travellers 🎯 About Us House of Travellers is a growing travel company offering curated holiday experiences across domestic and international destinations. We're expanding our digital presence and looking for a performance marketer to drive qualified leads and maximize our ad ROI. 🛠 Key Responsibilities Plan, create, and manage high-converting paid ad campaigns across: Google Ads (Search, Display, YouTube) Meta Ads (Facebook & Instagram) Optimize ads for lead generation, ROAS, and CTR/CPC benchmarks. Conduct keyword research, competitor analysis, and audience targeting. Track, report, and analyze performance metrics using tools like Google Analytics, Facebook Ads Manager, etc. Test A/B creatives, landing pages, and ad copies regularly. Collaborate with the content team for creative briefs and ad requirements. Build basic retargeting funnels and lookalike audiences. ✅ Requirements Proven experience running Google & Meta ad campaigns (minimum 1–2 years). Solid knowledge of lead generation strategies in service businesses (travel/tours preferred). Comfortable managing ad budgets from ₹15,000 to ₹1,00,000+/month. Hands-on with Facebook Ads Manager, Google Ads, Google Tag Manager, and UTM setup. Basic understanding of landing page optimization and funnel building. Strong data analysis and decision-making skills. Self-driven and results-oriented. 💼 Preferred (Bonus Points) Experience in travel or hospitality campaigns. Knowledge of WhatsApp automation, CRM integrations, or email marketing. Google Ads / Meta Blueprint certified. Show more Show less
Posted 1 month ago
2.0 years
0 Lacs
Lucknow, Uttar Pradesh, India
On-site
Job Title: Performance Marketer / Paid Ads Expert Location: Lucknow Type: Full-Time Industry: Travel & Tourism Company: House of Travellers 🎯 About Us House of Travellers is a growing travel company offering curated holiday experiences across domestic and international destinations. We're expanding our digital presence and looking for a performance marketer to drive qualified leads and maximize our ad ROI. 🛠 Key Responsibilities Plan, create, and manage high-converting paid ad campaigns across: Google Ads (Search, Display, YouTube) Meta Ads (Facebook & Instagram) Optimize ads for lead generation, ROAS, and CTR/CPC benchmarks. Conduct keyword research, competitor analysis, and audience targeting. Track, report, and analyze performance metrics using tools like Google Analytics, Facebook Ads Manager, etc. Test A/B creatives, landing pages, and ad copies regularly. Collaborate with the content team for creative briefs and ad requirements. Build basic retargeting funnels and lookalike audiences. ✅ Requirements Proven experience running Google & Meta ad campaigns (minimum 1–2 years). Solid knowledge of lead generation strategies in service businesses (travel/tours preferred). Comfortable managing ad budgets from ₹15,000 to ₹1,00,000+/month. Hands-on with Facebook Ads Manager, Google Ads, Google Tag Manager, and UTM setup. Basic understanding of landing page optimization and funnel building. Strong data analysis and decision-making skills. Self-driven and results-oriented. 💼 Preferred (Bonus Points) Experience in travel or hospitality campaigns. Knowledge of WhatsApp automation, CRM integrations, or email marketing. Google Ads / Meta Blueprint certified. Show more Show less
Posted 1 month ago
6.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
About Perfios Perfios, a global B2B SaaS fintech founded in 2008, serves the Banking, Financial Services and Insurance industry in 18 countries. It empowers over 100 Financial Institutions with pioneering software platforms and products that facilitate faster decision-making and processing a high volume of transactions. With headquarters in Bangalore and offices worldwide, Perfios has received significant funding to support its growth and innovation, including $80 million from Teachers’ Venture Growth in March 2024. This brings the total funding raised by Perfios to $435.1 million Acquisitions Perfios acqui-hired Chennai startup Fego.ai in 2023. Fego.ai empowers financial institutions to gather behavioral financial insights. Prior to this, Perfios acquired Karza Technologies, one of India’s most prominent SaaS-based RegTech start-ups, in line with Perfios’ efforts to strengthen its lending-focused product offerings. Perfios had earlier acquired FintechLabs Technologies, a Noida-based company which provides digital lending software as a service to companies. Perfios broadened its range of services this year by acquiring Clari5 and Credit Nirvana. Clari5, also known as CustomerXPs, specializes in banking financial crime management. Their real-time platform helps banks detect and prevent fraud, with a focus on areas like fraud mitigation, risk management, and anti-money laundering. Credit Nirvana uses AI to drive its debt management and collections platform. It uses predictive analytics to automate the debt collection lifecycle, from early delinquencies to legal recoveries. Key Metrics ● 75 Million bank statements processed annually ● 3 Trillion in loans processed for Banks & Financial Institutions per year ● 1.5 Trillion API requests processed annually ● 200+ Infosec audits per year ● 0 Infosec violations since inception ● 99.9% Uptime with 0 SLA violations Job Title: Manager-Growth Growth Strategy execution You will be responsible for identifying growth levers, designing data-backed experiments, and scaling successful marketing initiatives to drive user acquisition, activation, and retention This is a strategic and hands-on role ideal for someone who can move fast, test often, and scale what works. Own and execute the growth marketing strategy across channels to drive acquisition, engagement, and revenue. Design, run, and analyze experiments (A/B tests, funnel optimization, landing page tests, etc.) to unlock new growth opportunities Build and optimize user funnels from awareness to conversion Collaborate with creatives and content teams to develop high-performing ads and landing pages Launch targeted email/SMS/notification campaigns for retention, reactivation, and lifecycle growth Drive organic growth through content marketing, SEO strategy, and blog/article optimization. Build dashboards and reports to track KPIs and measure impact of growth initiatives Perform cohort, funnel, and behavioral analysis to spot drop-offs and opportunities GTM Strategy: Develop and execute go-to-market (GTM) plans for various regions and market segments (mid-market and large enterprises). This includes which marketing channels and programs to use for driving Demand Generation (Top Funnel Creation). Demand Generation and Marketing Programs: Manage marketing campaigns across different channels (paid digital, events, webinars, social, content marketing, organic etc.) to drive product awareness and adoption, and demand generation (Top Funnel Creation). Use marketing analytics dashboards to review performance and continuously optimize individual marketing campaigns. Qualifications: •Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. MBA preferred. •Experience: 6-12 years in product marketing, preferably in tech, SaaS, or financial services. Skills : •Strong understanding of marketing principles, product positioning, and storytelling. •Experience with tools like CRM software (e.g., Salesforce), marketing automation (e.g., HubSpot, Marketo), and analytics tools (e.g., Google Analytics). •Exceptional writing, presentation, and communication skills. •Ability to manage multiple projects and collaborate across teams. •Analytical mindset with experience in using data to drive decisions. Preferred Attributes: •Background in B2B marketing, especially SaaS or FinTech. •Familiarity with customer journey mapping and PLG (Product-Led Growth) strategies. •Proven ability to thrive in a fast-paced, dynamic environment. •Passion for solving customer pain points with innovative solutions. Career Path: This role provides opportunities to grow into senior positions such as Senior Product Marketing Manager, Director of Product Marketing, or VP of Marketing based on performance and contribution to the organization. Strong understanding of SaaS KPIs and user journeys (trial, freemium, subscription, churn) Proficiency in digital channels (SEO, SEM, LinkedIn, retargeting) and analytics platforms Manage the vendors for SEO outsourcing. Show more Show less
Posted 1 month ago
0.0 - 1.0 years
0 Lacs
Mohali, Punjab
On-site
Job Title: Performance Marketer Location: Mohali (On-Site) Company: MarTech Space Castle Reporting To: Marketing Manager / Founder About the Company MarTech Space Castle is a forward-thinking marketing technology consultancy that helps startups and SMEs grow through solution-driven digital strategies. We focus on solving real business challenges through customized digital solutions that deliver measurable ROI. About the Role We are looking for a data-driven and strategic Performance Marketer to manage and optimize paid advertising campaigns across platforms like Google, Meta, and LinkedIn. The goal is to generate quality leads, support sales, and maximize ROAS. Key Responsibilities Campaign Strategy & Management Plan, execute, and optimize paid ad campaigns for lead generation, funnel conversion, and retargeting. Manage platforms like Google Ads, Meta (Facebook/Instagram), and LinkedIn. Audience Targeting & Funnel Optimization Identify and target high-intent audiences. Optimize creatives, ad copies, CTAs, and landing pages. Implement retargeting strategies using pixels, UTMs, and custom audiences. Budget Planning & Bidding Allocate budgets effectively across campaigns. Adjust bids (manual/automated) to meet CPL, CPA, and ROAS goals. Analytics & Reporting Use GA4, Meta Business Suite, Tag Manager, and Looker Studio for performance tracking. Prepare reports with insights and optimization plans. Cross-Functional Collaboration Work closely with content and design teams for creatives. Coordinate with sales to ensure lead quality and alignment. Key Skills & Qualifications 2–5 years of experience in performance marketing/paid media. Proven results with ROI-positive campaigns on Google, Meta, or LinkedIn. Strong grasp of CPC, CTR, CPA, ROAS, conversion rates. Proficiency in: Google Ads Manager Meta Ads Manager GA4 Google Tag Manager UTM tracking Looker Studio Bonus Skills (Preferred) Experience with CRM tools like HubSpot or Zoho. Understanding of B2B funnels, especially in SaaS or consulting. Familiarity with automation workflows and local market campaigns. You’re a Great Fit If You: Are driven by performance metrics and business growth. Love solving campaign challenges with creative ideas. Own campaign results beyond just execution. Thrive in a fast-paced, high-responsibility environment. What We Offer A purpose-driven culture where your work makes real impact. Opportunities to work across industries and projects. Full ownership of campaign strategy and execution. A flexible, growth-focused work environment. How to Apply Send your CV, portfolio or case studies (if any), and a brief note on your favorite campaign to hr@martechspacecastle.com or you can call/Whatsapp at 9779324113 Subject Line: Application – Performance Marketer Job Type: Full-time Pay: ₹20,000.00 - ₹25,000.00 per month Benefits: Paid sick time Schedule: Day shift Experience: Performance marketing: 1 year (Required) Location: Mohali, Punjab (Required) Work Location: In person
Posted 1 month ago
3.0 - 2.0 years
0 Lacs
Mohali, Punjab
On-site
Key Responsibilities Plan, execute, and optimize paid ad campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) Handle full campaign lifecycle: audience research, ad copy, bidding, budgeting, and analytics Implement link cloaking and link forwarding strategies where required (especially for grey/niche funnels) Analyze and interpret ad performance using Google Analytics, Tag Manager, and Facebook Pixel Optimize ROI through A/B testing, keyword planning, and CTR improvements Submit proof of past performance (screenshots or reports) of successful campaigns Work with content, design, and tech teams to align landing pages with ad strategies Ensure all campaigns comply with platform policies while applying advanced strategies like cloaking when necessary Requirements Minimum 3 years of hands-on experience in running Google & Meta Ads Proven track record of generating conversions/leads/sales — must show performance screenshots during the interview Experience with ad cloaking , tracking links , and affiliate/CPA funnel strategies Strong understanding of CTR, CPC, ROAS, and ad retargeting Ability to write effective ad copies and manage creatives Tools knowledge: Google Ads, Meta Business Manager, Google Analytics, GTM, ClickMagick, Voluum (optional) Must be result-oriented with clear knowledge of ad account health, warm-up, and quality score Interested candidates can share resume at anchalhr@chainbull.net Job Type: Full-time Pay: ₹15,217.41 - ₹46,529.20 per month Schedule: Day shift Ability to commute/relocate: Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required) Application Question(s): 2years of experience into Meta ads Experience: PPC: 2 years (Required) Work Location: In person
Posted 1 month ago
1.0 years
0 Lacs
Surat, Gujarat, India
On-site
What You’ll Do: Plan, execute, and optimize performance marketing campaigns across Meta, Google, and other paid channels. Work on scaling revenue for D2C brands through data-driven strategies. Analyze ad performance metrics, identify growth opportunities, and ensure high ROI. Collaborate with the creative team to develop compelling ad creatives and landing pages. Implement A/B tests to improve performance and stay ahead of digital trends. What We’re Looking For: Minimum 1 year of experience in performance marketing. Prior hands-on experience managing paid campaigns for D2C brands. Strong knowledge of Facebook Ads Manager, Google Ads, and analytics tools. Understanding of customer acquisition funnels, pixel tracking, and retargeting strategies. Analytical mindset with the ability to translate data into actionable insights. Why Join Us? Join a fast-growing digital marketing agency working with top-tier D2C brands. Be part of a collaborative and ambitious team that thrives on performance. Opportunity to lead and scale impactful campaigns from day one. Flat hierarchy, fast decision-making, and room for experimentation. How to Apply: Ready to drive performance and be a part of D2C brand success stories? Send your resume and recent campaign portfolio to info@twixtdigital.com / 8160143684 We’re excited to see how you can contribute to our mission! Show more Show less
Posted 1 month ago
0 years
0 Lacs
Gurugram, Haryana, India
On-site
🌟 𝐖𝐞'𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠: 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭, 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 🌟 We are seeking a strategic and detail-oriented Specialist in #DigitalMedia to join our Marketing team. This role is perfect for a paid media expert who is not only experienced in campaign execution but also eager to contribute to high-level strategy and business growth. 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞: 2-4 𝐲𝐫𝐬 𝐋𝐨𝐜𝐚𝐭𝐢𝐨𝐧 : Gurgaon (Hybrid) 𝐍𝐨𝐭𝐢𝐜𝐞 𝐏𝐞𝐫𝐢𝐨𝐝: Immediate /15 days. Budget : 5 Lacs 💡 𝐖𝐡𝐚𝐭 𝐖𝐞’𝐫𝐞 𝐋𝐨𝐨𝐤𝐢𝐧𝐠 𝐅𝐨𝐫: - 2–3 𝐲𝐞𝐚𝐫𝐬 of hands-on experience in #digitalmarketing (search, social, display, email). - Proven track record of driving qualified traffic and conversions through paid media. - Proficiency in #GoogleAds, #BingAds, and advanced search techniques like #retargeting and #adextensions. - Strong analytical mindset with experience in #campaign performance reporting and #ROIanalysis. - Familiarity with web technologies including #HTML and #webcontent optimization. - A deep understanding of 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐜𝐡𝐚𝐧𝐧𝐞𝐥𝐬 and how they drive business goals. - Bachelor’s degree in Marketing, Communications, or a related field is required. 𝐖𝐡𝐨 𝐘𝐨𝐮 𝐀𝐫𝐞: - A marketing specialist with a strong foundation in 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 and a desire to influence strategy. - Experienced in 𝐀/𝐁 𝐭𝐞𝐬𝐭𝐢𝐧𝐠 and 𝐤𝐞𝐲𝐰𝐨𝐫𝐝 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 with strong copywriting skills for ads. 📩 𝐀𝐩𝐩𝐥𝐲 𝐧𝐨𝐰! Kindly share your resume at 𝐃𝐞𝐞𝐤𝐬𝐡𝐚𝐧@𝐞𝐱𝐜𝐞𝐥𝐠𝐞𝐧𝐬.𝐜𝐨𝐦. *** 𝐎𝐍𝐋𝐘 𝐑𝐄𝐋𝐄𝐕𝐀𝐍𝐓/𝐒𝐇𝐎𝐑𝐓𝐋𝐈𝐒𝐓𝐄𝐃 𝐂𝐀𝐍𝐃𝐈𝐃𝐀𝐓𝐄𝐒 𝐖𝐈𝐋𝐋 𝐁𝐄 𝐂𝐎𝐍𝐓𝐀𝐂𝐓𝐄𝐃*** Full Name: Total Experience : CCTC: ECTC: Reason for job change: Notice Period: Current Location: Holding Offer: Regards, Deeksha Show more Show less
Posted 1 month ago
3.0 years
0 Lacs
Ahmedabad, Gujarat, India
On-site
E2M is not your regular digital marketing firm. We're an equal opportunity provider, founded on strong business ethics and driven by more than 300 experienced professionals. Our client base is made of digital agencies that need help with solving their bandwidth problems, cutting overheads, and increasing profitability. We need diligent professionals like you to help us help them. If you're someone who dreams big and has the gumption to make them come true, E2M has a place for you. Job Brief :- 3+ years creating and managing successful PPC advertising campaigns (Google, Facebook, Instagram). Copywriting experience is a huge plus Experience working with ad budgets of at least $10,000+ per month for Search, Display and video campaigns Examples and metrics of successful ad campaigns you managed across multiple platforms Proven skills in digital campaign management including processes, workflow and campaign performance against KPIs. Direct experience with interactive marketing and media strategy, planning and campaign management. Ability to develop and launch highly targeted retargeting ad campaigns. You are able to create innovative strategies to increase performance and decrease costs. You are analytical and possess the ability to evaluate data and interpret results You thrive on being in-the-know on the newest paid search and paid social trends, and you freely share your knowledge with other colleagues Strong written communication and verbal communication Advanced Microsoft Excel Skills What We Need You to Do Strategize and Analyze- unravel our margins and deep-dive into our conversion rates to create a blueprint for true revenue growth Assist in creating amazing ads that convert. Investigate our buyer persona and tap into our target audience. Test and tweak- meticulously and strategically A/B test everything. Test, tweak and test again to work out the top performing personas, targets copy and creative. Troubleshoot - read the data and adjust accordingly. Scale up what works for maximum profitability and business growth. Have an eagle eye on every stat and number. Track- Understand the inner workings of our funnel and set it up and connect the dots so Always be aware of exactly what’s happening with our ad traffic at any point. Experience : Google Analytics: 3+ years (Required) Facebook Advertising: 3+ years (Required) Show more Show less
Posted 1 month ago
1.0 years
0 Lacs
Noida, Uttar Pradesh, India
On-site
JOB DESCRIPTION- Performance Marketer Job Title: Performance Marketer Job Type: Full-Time Location: Noida Sector 63 Experience: 1-3 years Budget: Up to 3.6 LPA Job Summary: The Performance Marketer will be responsible for planning, executing, and optimizing paid marketing campaigns across multiple digital platforms. This role requires a strong analytical mindset, expertise in performance marketing strategies, and the ability to drive measurable business growth. Key Responsibilities: ● Develop, implement, and optimize performance marketing campaigns across channels such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms. ● Analyze data to track campaign performance, identify trends, and optimize for conversions and ROI. ● Conduct A/B testing to improve ad creatives, copy, and targeting strategies. ● Manage budgets effectively to ensure efficient spending and maximum returns. ● Work closely with the creative team to develop high-converting ad creatives. ● Stay updated with the latest digital marketing trends, algorithms, and best practices. ● Collaborate with SEO, content, and product teams to ensure integrated marketing efforts. ● Prepare detailed reports and insights on campaign performance and present findings to stakeholders. ● Implement retargeting and remarketing strategies to maximize customer retention and engagement. Qualifications & Requirements: ● Bachelor’s degree in Marketing, Business, Digital Media, or a related field. ● 3+ years of experience in performance marketing, digital advertising, or paid media management. ● Proven track record of running successful paid marketing campaigns with measurable results. ● Proficiency in digital marketing tools such as Google Ads, Facebook Business Manager, Google Analytics, and other performance tracking tools. ● Strong analytical skills with the ability to interpret complex data and translate it into actionable insights. ● Experience with conversion rate optimization (CRO) and landing page optimization. ● Excellent communication, problem-solving, and project management skills. ● Ability to work in a fast-paced environment and manage multiple projects effectively. Why Join Us? ● Opportunity to lead and innovate in a data-driven marketing environment. ● A collaborative and dynamic work culture. ● Competitive salary and benefits package. ● Professional growth and learning opportunities. If you're passionate about performance marketing and driving measurable business results, we’d love to hear from you! How to Apply: Please submit your resume, a cover letter, and examples of past performance marketing campaigns to hr@toffeeglobal.com. Show more Show less
Posted 1 month ago
0 years
0 Lacs
Delhi, India
On-site
Key Responsibilities Run paid campaigns across Meta (Instagram, Facebook) and Google (Search, Display, Shopping) Lead full-funnel strategy including prospecting, retargeting and retention Optimise targeting, budgets and creative performance Collaborate on visual hooks and copy directions Align ad flows with product availability and landing experience Manage product listings, collections, tags and metafields Collaborate with developer for UI/UX enhancements Structure homepage, campaign readiness and seasonal flows Maintain visual and functional consistency site-wide Assist in managing P&L reporting, daily order/return tracking and claims processing Own listing performance across Amazon, Myntra, Ajio, Flipkart, Meesho etc Optimise keywords, category mapping, pricing and creative assets Liaise with platform teams for campaigns and listing boosts Ensure brand tone and visual parity across platforms Requirements Meta Ads Manager, Google Ads, Google Merchant Center GA4, Meta Pixel, UTM tracking, WhatsApp Flows Klaviyo, Mailchimp, Shopify CMS (backend, templates, metafields) Marketplace dashboards and taxonomy alignment Canva or similar tools to coordinate creative with ads Google Workspace, Excel and project documentation tools Experience in fashion, lifestyle or luxury e-commerce (D2C preferred) Strong command over ads-to-content alignment Comfortable managing across teams: content, logistics, platform and performance Ability to connect product visibility, performance data and operational flow Office Studio Location: Sector 18, Badli, Rohini About Company: IVIV is crafting a fashion ecosystem that blends modern luxury with responsible design. With over three decades of manufacturing heritage, we are redefining how quiet, structured fashion is created and consumed offering products that are as refined as they are relevant. We champion the use of vegan leather and considered materials, not just as a sustainable shift, but as a design-led evolution. From engineered belts to functional carry pieces, every item is built with narrative, precision, and permanence in mind. We don't believe in mass visibility. We believe in meaningful presence and we're looking for someone who can help us scale that. Show more Show less
Posted 1 month ago
4.0 years
0 Lacs
Delhi, India
On-site
Location: Hybrid (Delhi NCR Preferred) | Type: Full-Time | Salary: Based on Experience + Performance Bonus Company: Ayursesha – A Modern Ayurvedic Wellness Brand READ CAREFULLY BEFORE APPLYING. About the Role We're looking for a Performance Marketing Manager who’s data-obsessed, ROI-driven, and understands that every ₹ spent must bring measurable sales — not just traffic. You’ll lead our paid media campaigns across Meta, Google, and Blinkit , and drive scale with speed, structure, and profitability. Responsibilities Run and scale performance campaigns across Meta Ads , Google Ads , and Blinkit Track & optimize NC-ROAS , CPA , AOV , CTR , and CLTV Set up retargeting, UGC-based funnels, and pixel/GA4 tracking Launch 3–5 new creatives per week with structured A/B testing Build weekly dashboards and insights for decision-making Collaborate with content, influencer & product teams to align campaigns Reduce CAC while increasing first-time purchases and repeat rates Key Metrics You’ll Own NC-ROAS ≥ 2.5X CPA ≤ ₹100–150 CTR ≥ 1.5% (Meta), 3% (Google) CVR ≥ 2–4% Creative Testing: 3+/week Weekly revenue attribution from ad campaigns Required Skills Meta Ads (FB/Instagram) Google Ads (Search, YouTube, Display) UTM Tracking & GA4 Performance Marketing for E-commerce / D2C Google Tag Manager Conversion Rate Optimization Data Analysis & Budget Management Campaign Strategy & Execution Shopify Analytics You're a Fit If You: Have 2–4 years in D2C Performance Marketing Understand COGS, LTV, NC-CPA , not just ad impressions Have handled ₹1–5L+ monthly budgets Move fast, test smart, and scale winning campaigns Can troubleshoot under pressure and act on data immediately Bonus Points For: Ayurveda / Health / Beauty brand experience Familiarity with Blinkit Ads / Amazon Ads / Retargeting Flows To Apply: Send: Your resume 2–3 ad screenshots showing results (ROAS, CTR, CPA) Short answers to: “What’s your process for launching a new product campaign from scratch?” “How do you improve ROAS while keeping CPA under control?” Let’s build a wellness brand that actually sells — profitably, not hopefully. Show more Show less
Posted 1 month ago
2.0 years
0 Lacs
Hasanparthy, Telangana, India
On-site
Job Title: Digital Marketing Executive Experience Required: 2 Years Location : Hyderabad About the Role We are looking for a dynamic and data-driven Digital Marketing Executive with 2 years of hands-on experience in performance marketing, SEO, and digital growth strategies. If you thrive in a fast-paced environment, have a knack for optimizing campaigns, and are passionate about driving measurable results, we’d love to meet you. Key Responsibilities · Plan, execute, and optimize performance marketing campaigns on LinkedIn, Google, and Referral platforms with a clear focus on ROI and lead generation. · Manage A/B testing, keyword strategies, audience targeting, and retargeting to drive lead and demand generation. · Drive SEO efforts across on-page, off-page, and technical areas; optimize SEO-led content for organic growth. · Support website revamps and execute CRO strategies using tools like Google Analytics, Hotjar, etc. · Leverage marketing tools including CRM, analytics, and automation platforms to enhance campaign performance. · Write compelling short-form content including ad copies, landing page messaging, social media posts, and email subject lines. · Collaborate cross-functionally across product, inside sales, presales, and sales, and drive continuous improvement. Requirements · 2 years of hands-on experience in digital marketing with proven campaign performance metrics. · Strong understanding of B2B marketing, particularly in SaaS. · Proficiency in LinkedIn Ads, Google Ads, SEO tools (e.g., SEMrush, Ahrefs), Google Analytics, heatmap tools, CRM systems, and conversion optimization tools. · Working knowledge of website CMS platforms (e.g., WordPress, Webflow). · Good grasp of digital content formats, messaging, and audience targeting. · Strong communication skills, both verbal and written. Show more Show less
Posted 1 month ago
0 years
0 Lacs
Sahibzada Ajit Singh Nagar, Punjab, India
On-site
About the Role Ready to flex your ad game and turn clicks into cash? We’re on the hunt for a paid ads ninja , a growth junkie , a ROAS rockstar — whatever you call yourself, if you live in dashboards and breathe performance, keep reading. Roles & Responsibility Plan, execute, and optimize paid campaigns across platforms like Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and more. Monitor and improve performance metrics including CPL, CPA, ROAS, CTR, and Conversion Rate. Conduct A/B testing for creatives, copies, and landing pages. Collaborate with design, content, and tech teams to create high-performing campaigns. Manage and optimize budgets to achieve KPIs across the funnel (awareness, acquisition, retention). Analyze data to extract insights, generate reports, and recommend strategic shifts. Strong analytical mindset with proficiency in tools like Google Analytics, GA4, Looker Studio, etc. Familiarity with SEO/SEM, attribution models, conversion tracking, and retargeting strategies. E-commerce or B2B SaaS marketing experience. Show more Show less
Posted 1 month ago
1.0 - 3.0 years
0 Lacs
New Delhi, Delhi, India
On-site
The ideal candidate will be responsible for developing, implementing, and managing our social media strategy specifically for key platforms, driving brand awareness, engagement, lead generation, and community building. This role requires a deep understanding of Facebook's and LinkedIn's algorithms, best practices, and advertising capabilities. 1. Paid Media -Facebook & LinkedIn Focus:1-3 years · Develop and execute comprehensive social media strategies tailored for Facebook and LinkedIn, aligning with overall marketing and business objectives (e.g., brand awareness, lead generation, website traffic, talent acquisition). · Perform competitive analysis to identify industry trends, content gaps, and opportunities for differentiation on these platforms. · Contribute to the creation of a social media content calendar, specifically planning posts and campaigns for Facebook and LinkedIn. · Plan, set up, execute, and optimize paid advertising campaigns on Facebook Ads Manager and LinkedIn Campaign Manager. · Implement advanced targeting strategies, including audience segmentation, lookalike audiences, and retargeting on both platforms. · Manage and monitor advertising budgets effectively, ensuring optimal allocation and pacing to achieve campaign KPIs (e.g., CPL, CPM, CTR, ROAS). · Continuously A/B test ad creatives, copy, landing pages, and targeting parameters to improve campaign performance. 1. Performance Analysis & Reporting: · Monitor, track, and analyze key performance metrics (reach, engagement, impressions, clicks, conversions) using Facebook Insights, LinkedIn Analytics, and other relevant tools (e.g., Google Analytics). · Generate regular performance reports, providing actionable insights, trends, and recommendations for optimizing future strategies. 1. Trend Monitoring & Optimization : · Stay up-to-date with the latest trends, algorithm changes, new features, and best practices on Facebook and LinkedIn. · Proactively recommend and implement new strategies and tools to enhance our social media presence and performance. · Monitor competitor activity on both platforms to identify opportunities and stay ahead of the curve. Qualifications: · Bachelor's degree in Marketing, Communications, Business, or a related field. · Proven experience in a similar role, with demonstrable success in managing social media accounts, specifically focusing on Facebook and LinkedIn. · · Expertise in Facebook Business Manager/Ads Manager and LinkedIn Campaign Manager is mandatory. · Strong understanding of social media algorithms, trends, and best practices for both organic and paid activities on Facebook and LinkedIn. · Excellent written and verbal communication skills, with the ability to craft engaging and platform-appropriate content and ad copy. · Solid analytical skills with the ability to interpret data, generate insights, and make data-driven decisions. · Ability to work independently and collaboratively in a fast-paced environment, managing multiple tasks and deadlines. · Highly organized, detail-oriented, and proactive. · What We Offer: · Opportunity to work with a passionate and innovative marketing team. · Exposure to diverse projects and clients/audiences. · Continuous learning and professional development opportunities. Send updated resume with CTC/Notice period to hr@trigitalsolutions.com . Show more Show less
Posted 1 month ago
8.0 years
0 Lacs
New Delhi, Delhi, India
Remote
At Kosmc AI , we're building the world’s first social revenue platform — helping creators & D2C brands across 25+ countries turn attention into income using AI agents and no-code tools like Link in bio, Chat automation and Smart Links With over 160,000 MAUs and growing fast, we’re now hiring a Growth Lead (Performance Marketing) to set up and scale our paid engine across Meta, Google, and more. This is a high-impact, full-stack role — perfect for someone who wants to own strategy and execution, and build a global SaaS + consumer AI product from the ground up. Kosmc AI is backed by leading angels, founders, and early-stage funds. Location: Delhi / Remote Role Type: Full-time Level: 4–8 years experience What you'll own: Growth Strategy: Own the entire performance marketing roadmap across platforms — from CAC to ROAS and LTV. Paid Campaigns: Launch and scale paid campaigns across Google, Meta, YouTube and more. Know what works and how to scale it. Creative Testing: Collaborate with design and content teams to test ad creatives, hooks, landing pages, and messaging. User Segmentation: Craft audience personas, retargeting flows, and funnel strategies to drive installs, signups, and revenue. Tracking & Attribution: Implement robust analytics frameworks (GA4, pixels, UTMs, attribution) and build dashboards that tell a clear story. Growth Hacking: Explore new channels, media buying strategies, and growth loops — always optimizing, always scaling. About you: 4–8 years of experience in performance marketing or growth , ideally with consumer tech or SaaS background. Hands-on with Meta Ads + Google Ads (Search, Display, UAC); bonus if you've experimented with TikTok, Pinterest, or influencer-led paid growth. Comfortable with numbers, funnels, creative testing, and optimization cycles. Bias for action. You're hungry, curious, and love building things from scratch. What you get: Zero to One Experience: Shape the growth engine of a high-potential, global AI product. Founder Proximity: Work directly with the founding team on core GTM levers. Real Impact: Your work will directly move revenue, users, and investor excitement. Learn more about us: www.kosmc.ai Apply now: connect@kosmc.live , Subject : Growth Lead Performance Marketing Show more Show less
Posted 1 month ago
1.0 - 3.0 years
0 - 0 Lacs
India
On-site
Position Summary The Marketing Associate is responsible for driving qualified traffic and leads .The role combines hands-on Meta Ads execution, creative production, and data-driven optimisation to maximise ROI and strengthen our brand presence across Meta, LinkedIn, and other digital touch-points. ________________________________________ Key Responsibilities Plan full-funnel paid campaigns (Awareness → Engagement → Conversion) to achieve registration target. Conduct A/B tests on audiences, creatives, placements, and bidding strategies to improve Cost-Per-Lead (CPL) and Return-on-Ad-Spend (ROAS). Maintain a rolling 6-week campaign calendar aligned with topics Launch, monitor, and optimise ads in Meta Ads Manager (Facebook, Instagram) and LinkedIn Campaign Manager. Build and manage custom audiences and retargeting pools derived from pixel data, CRM lists, and webinar attendees. Design static and video creatives in Canva (or Adobe Express/Figma) following brand guidelines. Draft compelling copy: ad headlines, captions, CTAs, and hashtag sets tailored to each platform. Build weekly dashboards in Excel / Google Sheets summarising spend, CPL, CTR, CVR, ROAS, and cohort behaviour. Translate data into actionable insights and next-step recommendations for creative iterations or budget re-allocation. Evaluate and onboard freelance designers, video editors, or influencers as needed. ________________________________________ Qualifications Education Bachelor’s degree in Marketing, Mass Communication, Business, or related field. Experience 1–3 years in digital marketing, preferably in a performance-focused agency or ed-tech/start-up. Proven track record of managing Meta Ads campaigns with demonstrable CPL ≤ ₹100 and ROAS goals. Certifications (Optional) Meta Certified Digital Marketing Associate, Google Analytics Certification, HubSpot Inbound Marketing, etc. Job Type: Full-time Pay: ₹20,000.00 - ₹40,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Yearly bonus Application Question(s): Can you use Canva and other tools to create content pipeline ? Experience in running Meta ADs (In Months) Relevant experience in campaign planning , AD copy , etc (in Months) Available for interviews between 9:00-9:30 am during Mon-Sat (YES/NO) Experience: Social media marketing: 1 year (Required) Work Location: In person
Posted 1 month ago
4.0 years
0 - 0 Lacs
Calcutta
On-site
Job Description: Seasoned digital marketing professional with hands-on experience of growing and running digital channels- SEM, Email Marketing, Retargeting, Affiliate Marketing, Facebook Marketing, Video Adverts, Experience creating websites and landing pages from scratch Experienced in the development, execution and optimization of Digital Marketing strategies Craft strategies for Digital, social media, SEO and growth hacks Build and manage a rich content/ digital marketing calendar that attracts a qualified audience. Maintain Social Media branding, Online Reputation Management (ORM). Drive and own performance marketing ROI on Facebook and Google Be an expert user of tools such as LinkedIn Sales Navigator, Mailchimp, Twilio etc for analysis and lead generation. Analyze consumer behavior and determine customer attributes. Generate leads for sales. Identify opportunities in new market segments and facilitate expanding market share. Monitor competitions digital marketing activities and develop plan to counter it. Communicate brand value, positioning, company expertise. Set up a sales funnel to generate visits and a sales process to convert those visitors to leads and clients. Strategically allocate budget for paid content with a greater emphasis on driving organic engagements. Measure, track and improve ROI in lead generation initiatives like Conversion rate, lead quality, CPC, CPL etc. High- impact marketing and business development solutions that will drive business growth and boost profits. Calling clients in international markets and setting up appointment with leads. Knowledge of WordPress/ web development. Required Candidate Profile Demonstrable experience working as a digital marketing professional with at least 4-year experience in handling Adwords, Facebook PPC budgets. Overall, 4-6 years of experience managing the complete suite of digital marketing from SEO, SEM, SMM, Email marketing and Video Marketing, preferably in B2B domain. Should have made PPC strategies to reduce the CPC and CPL. Hands - on experience of Google Analytics, in creating custom reporting, experiments, goals etc. Super skills in native advertising, sponsored content, affiliate marketing and content marketing. Out of box thinker to create new ways of interactions with customer and enhancing the customer experience. Always focused on the end goal of business growth and revenue creation. Role: Growth Marketing Industry Type: Analytics/KPO/Research Department: Marketing and Communication Employment Type: Full-Time, Permanent Role Category: Digital Marketing Education: PG: MBA/PGDM in Advertising/ Mass Communication, Marketing Key Skills: Growth Hacking, Growth Consulting, Marketing Strategy, Email Marketing, Marketing Analysis, Google Ads, Performance Marketing, Business Development, Growth Strategy, Marketing Budget Total Work Experience - 4 years Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹40,000.00 per month Benefits: Health insurance Schedule: Day shift Morning shift Supplemental Pay: Yearly bonus Application Question(s): Do you have experience in B2B marketing? Have you targeted SMBs outside India? Experience: Digital marketing: 4 years (Required) Work Location: In person
Posted 1 month ago
1.0 years
0 - 0 Lacs
India
On-site
Job Title: Facebook Ad Manager – Performance & Growth Marketing Expert Location: On-site City - Indore (MP) Experience: Minimum 1 year Budget Handling Experience: ₹10 Lakhs+ Employment Type: Full-Time / Contract About the Role: We’re on the hunt for a Facebook Ad Manager who lives and breathes performance marketing and knows how to scale eCommerce/D2C brands profitably. You should be someone who has a proven track record of running high-budget campaigns, engineering viral creatives , and consistently delivering 3x+ ROI . You must be highly technical, creative, and conversion-driven. Key Responsibilities: Strategize, execute, and optimize Facebook and Instagram ad campaigns to drive high-volume sales growth . Design and implement end-to-end sales funnels , integrating Facebook ads with landing pages, WhatsApp automation, email/SMS retargeting . Analyze ad performance, A/B test creatives, copy, targeting, and placements to maximize conversions . Ideate and create viral content , hooks, and scroll-stopping creatives in collaboration with design/content teams. Constantly experiment with new campaign structures, audience segments, creatives , and conversion optimization tactics . Build & manage detailed ad reports with insights, learnings, and action plans. Integrate and track events using Facebook Pixel, Conversions API (CAPI), Google Tag Manager etc. Setup and optimize WhatsApp API flows to increase lead conversion and retention. Must-Have Qualifications: Minimum ₹10 Lakhs+ ad spend experience on Facebook Ads with strong ROI evidence. Proven ability to deliver 3x or higher ROAS for eCommerce or D2C brands. Deep understanding of Facebook Ads Manager , audience targeting, and funnel strategies. Solid experience with sales funnels, WhatsApp integrations , lead nurturing and retargeting flows. Strong data analysis skills – can interpret data to make smart marketing decisions. Working knowledge of landing page builders , Shopify/WooCommerce integrations, and marketing tools. Familiar with technical setups – pixel events, UTM tracking, API integrations. Bonus Points If You Have: Experience working with tools like Zapier, HighLevel, ManyChat, Meta CAPI setup. Experience in scaling a brand from ₹1L/month to ₹10L+/month in sales via Meta Ads. Creative ideation & scripting capability for UGC, influencer & viral ad formats . Ability to lead growth strategy and manage cross-platform campaigns (Google, TikTok, etc.) Why Work With Us: Work directly with fast-growing, high-potential eCommerce/D2C brands. Performance-driven, innovation-led culture. Freedom to experiment and own results. Result-based incentives and bonuses for overachievement. How to Apply: IMPORTANT: To filter out the best of the best: Share a case study of a past campaign where you delivered 3x+ ROAS , including budget size, ad creatives used, and funnel breakdown. Mention tools you used for WhatsApp automation or funnel tracking. Bonus if you attach screenshots of ad dashboards or performance metrics (with sensitive info redacted). Apply only if you're obsessed with growth, ROI, and results. We’re not looking for media buyers. We’re looking for growth hackers. Job Types: Full-time, Permanent Pay: ₹16,000.00 - ₹24,000.00 per month Benefits: Cell phone reimbursement Schedule: Day shift Fixed shift Supplemental Pay: Performance bonus Work Location: In person
Posted 1 month ago
3.0 years
0 Lacs
Delhi, India
On-site
📢 Job Opening: Meta & Google Ads Expert 📍 Location: ITTCD, Laxmi Nagar, Delhi (Work from Office) 🕕 Working Days: 6 Days (Mon–Sat) 📅 Joining: Immediate 💼 Job Type: Full-Time Note: Salary up to 45k per Month 💼 Job Role: We’re looking for a Performance Marketing Specialist with 2–3 years of experience in running and managing Meta Ads (Facebook/Instagram) and Google Ads. The ideal candidate should be result-oriented, data-driven, and confident in handling lead generation and ROI-focused campaigns. ✅ Key Responsibilities: Create, manage, and optimize paid ad campaigns on Meta and Google platforms Conduct A/B testing, keyword targeting, and performance analysis Generate quality leads while maintaining target ROAS Set up conversion tracking, retargeting & audience segmentation Prepare campaign performance reports and suggest improvements Collaborate with creative team for ad copies and visuals 🧠 Requirements: Minimum 2–3 years of experience in paid advertising Strong command over Meta Ads Manager & Google Ads (Search, Display, YouTube) Hands-on experience with lead generation funnels Ability to work independently and meet KPIs Knowledge of Google Analytics, Pixel, and Conversion APIs is a plus 📩 How to Apply: 📱 Share your resume on WhatsApp: 9971050903 📌 Office Location: ITTCD, Laxmi Nagar, Delhi Show more Show less
Posted 1 month ago
2.0 years
0 Lacs
Rajarhat, Kolkata, West Bengal
Remote
Title: Digital Marketing Specialist (SEO + Google & Facebook Ads Expert) Location: Chinar Park,Kolkata,West Bengal,India Job Type: Full-Time Salary: ₹[10000-17000] per month (Based on Experience) Job Overview: We are looking for a skilled and results-driven Digital Marketing Specialist who is well-versed in Full SEO (On-Page and Off-Page) and has hands-on experience running and optimizing Google Ads & Facebook Ads campaigns. The goal is to drive traffic, generate leads, and rank websites higher on search engines through organic and paid strategies. Key Responsibilities: SEO (Search Engine Optimization): Conduct thorough keyword research and competitor analysis Perform complete On-Page SEO: meta tags, content optimization, internal linking, schema markup, etc. Execute Off-Page SEO: high-quality link building, guest posting, citations, forum submissions, etc. Conduct technical SEO audits and implement improvements (site speed, mobile-friendliness, crawl errors) Monitor Google Search Console, track rankings, and generate SEO performance reports Paid Ads Management: Plan and execute paid ad campaigns on Google Ads and Facebook/Instagram Ads Create engaging ad creatives, targeting strategies, and compelling ad copies Monitor and optimize campaigns for conversions and ROI Perform A/B testing, audience segmentation, and retargeting campaigns Track KPIs using Google Analytics, Facebook Pixel, and other analytics tools Required Skills: 2+ years of experience in Full SEO (on-page + off-page) Proven experience managing Google Ads & Facebook Ads with measurable results Familiarity with SEO tools: Ahrefs, SEMrush, Moz, Screaming Frog, etc. Experience with WordPress and other CMS platforms Knowledge of Google Analytics, Google Tag Manager, Search Console Strong analytical and reporting skills Excellent written and verbal communication skills Bonus Skills (Preferred but not mandatory): Experience with YouTube SEO & Ads Knowledge of email marketing tools (e.g., Mailchimp, ConvertKit) Canva or basic graphic design skills Google Ads or Meta Ads certification What We Offer: Competitive compensation Long-term career opportunity Flexible working hours (Remote option available) Exposure to diverse projects and industries Supportive and professional team environment To Apply: Send your updated resume , along with links to any SEO/Ads results or case studies you’ve worked on (if available). We’re looking for someone who can rank websites and run high-converting ad campaigns . Job Type: Full-Time Experience: 2+ years in Digital Marketing (SEO + Paid Ads) Location: Chinar Park Kolkata Job Types: Full-time, Permanent Pay: ₹10,000.00 - ₹32,203.04 per month Schedule: Day shift Work Location: In person
Posted 1 month ago
3.0 - 5.0 years
0 Lacs
Hyderabad, Telangana, India
On-site
B2B Growth Marketing Manager ( ABM, Campaigns, Lead Gen or Demand Gen Experience) 📍 Location: Hyderabad, India About Us We are a leading B2B sales and digital marketing agency committed to driving revenue growth for our clients through data-driven strategies, advanced automation, and innovative marketing solutions. We are seeking a B2B Account Manager - Sales & Marketing with a strong background in demand generation, account-based marketing (ABM), and inbound marketing. If you have a passion for leveraging AI, marketing automation, and cutting-edge tools to deliver exceptional results, we would like to hear from you. About You You are a results-oriented marketer with hands-on experience in managing revenue-driven marketing programs. You excel in demand generation, ABM, and inbound marketing strategies, leveraging automation, AI-driven tools, and data analytics for measurable impact. You are a strong leader, capable of managing and mentoring a high-performing marketing team while continuously innovating and experimenting with new strategies. Key Responsibilities 🔍 Marketing Strategy & Revenue Growth Develop and execute integrated ABM, Inbound Marketing, and Demand Generation strategies to drive pipeline growth. Lead multi-channel marketing campaigns (email, paid media, SEO, content) for high-impact lead generation. Identify upsell and cross-sell opportunities to maximise revenue from existing accounts. Innovate and implement AI-powered marketing solutions to improve efficiency and results. 📊 Sales Enablement & AI-Driven Marketing Work closely with sales teams to create enablement assets (sales decks, case studies, battle cards). Implement AI-driven predictive analytics, automation, and personalisation to enhance marketing effectiveness. Manage and optimise marketing automation platforms (HubSpot, Marketo, Pardot, etc.) to streamline lead nurturing. Analyse intent data and behavioural insights to improve targeting and engagement. 📈 Performance Marketing, SEO & Programmatic Advertising Plan and manage Google Ads, LinkedIn Ads, programmatic advertising, and retargeting campaigns. Oversee SEO strategy, including technical SEO, content optimisation, and link-building initiatives. Drive conversion rate optimisation (CRO) efforts to improve landing page performance. 🧠 Data-Driven Insights & Reporting Build real-time dashboards and performance reports using Google Analytics, HubSpot, and Tableau. Continuously monitor and optimize marketing campaigns based on data-driven insights. Provide strong case studies demonstrating measurable revenue impact from past marketing programs. 💡 Team Leadership & Project Management Hire, mentor, and develop a team of marketers to deliver high-impact campaigns. Manage multiple client accounts, ensuring projects are executed efficiently and aligned with business objectives. Utilise project management tools (Asana, Trello, Monday.com) to track progress and deadlines. 🌐 Market Intelligence & Continuous Learning Stay ahead of industry trends, AI tools, and emerging marketing technologies to maintain a competitive edge. Monitor competitor activities and recommend innovative solutions for market differentiation. Continuously experiment and improve strategies for faster, more effective marketing execution. Requirements ✅ Experience: 3-5 years in B2B marketing and sales enablement with a track record of managing multi-channel programs. ✅ Marketing Technology: Hands-on experience with 2-3 marketing automation platforms (HubSpot, Salesforce, Marketo, Pardot) and intent data tools (Bombora, 6sense). ✅ AI & Automation: Strong understanding of AI-driven marketing platforms for faster execution and efficiency. ✅ Ad Platforms & SEO: Expertise in Google Ads, LinkedIn Ads, programmatic advertising, and SEO tools (SEMrush, Ahrefs, Screaming Frog). ✅ Data & Reporting: Strong grasp of analytics platforms (Google Analytics, Tableau) to track and optimise performance. ✅ Communication Skills: Excellent written and spoken English, with strong interpersonal and client-facing communication skills. ✅ Project Management: Strong organizational skills with experience using project management tools (Asana, Trello, Monday.com). ✅ Continuous Learning: Passion for experimentation, innovation, and staying ahead of industry trends. Why Join Us? 🚀 Work with top-tier B2B brands and cutting-edge marketing technologies. 📊 Lead innovative, data-driven marketing programs that drive real revenue impact. 🎯 Opportunity to grow, experiment, and continuously improve your marketing skill set. 🌟 Competitive salary with performance-based incentives. 🌍 Be part of a collaborative and forward-thinking marketing team redefining B2B success! Show more Show less
Posted 1 month ago
0.0 - 5.0 years
0 Lacs
Andheri East, Mumbai, Maharashtra
On-site
At Insomniacs, $3 Billion worth of Real estate sales, isn't the only thing that gets us excited and proud. But, the fact that some of the best minds of real estate are working 24X7 towards providing integrated Marketing & Sales solutions with Digital and Technology at its core, reducing CAC for customers is what keeps us moving. Embarking on this mission, Insomniacs is poised to become India's foremost real estate advisory and consulting beacon. We are committed to pioneering avant-garde solutions in marketing and sales, continually redefining excellence in customer satisfaction. Our Esteemed Clients Hiranandani , Adani, Sotheby's International Realty, Emaar, Paradigm, DLF and many more. Website: https://insomniacs.in/ Linked In: https://www.linkedin.com/company/beinsomniacs/about/ Instagram: https://www.instagram.com/beinsomniacs/ Address: 203, 2nd Floor, Ackruti Star, MIDC Central Road, Andheri East, Mumbai, Maharashtra 400093 Roles & Responsibilities: Lead the planning, execution, and optimization of campaigns across Meta and Google platforms, including Facebook Ads Manager, Instagram, Google Ads, YouTube, and other relevant platforms. Develop and implement data-driven lead generation strategies that align with business objectives, target audience insights, and industry best practices. Leverage advanced targeting strategies, audience segmentation, and retargeting techniques to drive high-quality leads through paid media. Analyze and interpret lead generation campaign performance data, optimizing funnels and conversion paths to maximize lead volume and quality while maintaining cost efficiency. Collaborate with the creative team to develop compelling ad creatives, copy, and landing pages that resonate with target audiences and drive high conversion rates. Oversee A/B testing, landing page optimization, and lead nurturing tactics to improve campaign performance and conversion rates. Manage large advertising budgets effectively, ensuring optimal allocation and spending to achieve lead generation goals and maintain ROI. Stay up-to-date with industry trends, platform updates, and new lead generation tools on Meta and Google advertising platforms, integrating new strategies and technologies. Provide detailed reporting and performance analysis to senior stakeholders, highlighting key insights, campaign outcomes, and strategic recommendations for continuous improvement. Mentor and guide team members, sharing best practices for lead generation and campaign optimization Requirements: Proven 4-5 years of experience in managing paid media campaigns with a strong focus on lead generation across Meta and Google platforms. Expertise in leveraging Google Ads, Facebook Ads Manager, Google Analytics, and other analytics tools to optimize lead generation campaigns. In-depth knowledge of lead generation strategies, including advanced targeting, retargeting, A/B testing, and optimization for high-quality conversions. Strong understanding of landing page optimization and conversion rate optimization techniques to improve lead quality and campaign performance. Experience managing large-scale budgets, with the ability to allocate resources effectively to meet lead generation goals. Exceptional analytical skills, with the ability to extract insights from data and adjust strategies to improve performance and ROI. Creative problem-solving skills, with the ability to craft compelling ad copy, design effective lead capture funnels, and drive audience engagement. Excellent communication and presentation skills, capable of reporting on campaign performance and advising senior stakeholders. Up-to-date knowledge of digital marketing trends, innovations, and best practices, especially around lead generation and conversion optimization. Experience mentoring or leading a team, with the ability to inspire collaboration and foster a high-performing team environment. Job Type: Full-time Pay: ₹55,000.00 - ₹70,000.00 per month Schedule: Day shift Work Location: In person
Posted 1 month ago
0.0 - 15.0 years
0 Lacs
Hyderabad, Telangana
On-site
ob Title: Digital Marketing Manager Company: 4K Sports Infra Pvt Ltd Location: Hyderabad, Telangana Industry: Sports Infrastructure Employment Type: Full-Time Experience: 10–15 years in Digital & Direct Marketing, with leadership experience Reporting To: Managing Director Job Overview As the Digital Marketing Head at 4K Sports Infra Pvt Ltd, you will lead the strategy, planning, execution, and performance of all digital and direct marketing initiatives. You will play a critical role in driving brand visibility, generating qualified leads, and enhancing customer engagement for our sports infrastructure products and services. Key Responsibilities1. Digital Marketing Strategy & Execution Develop and implement a 360° digital marketing strategy aligned with business goals. Plan and manage campaigns across platforms: Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, etc. Oversee SEO, SEM, PPC, email campaigns, retargeting, influencer tie-ups, and marketing automation. Optimize website performance and UX to drive organic growth and conversions. Analyze data using tools like Google Analytics, SEMrush, or HubSpot to improve campaign ROI. 2. Direct Marketing & Offline Branding Design and execute direct marketing strategies such as SMS campaigns, WhatsApp marketing, print media, and outdoor branding. Work closely with the sales and field teams to tailor local marketing activities. Drive participation in expos, sporting events, trade fairs, and sponsorships for brand building. Develop physical marketing collaterals: brochures, banners, posters, standees, etc. 3. Team Leadership & Vendor Management Lead and mentor a team of content creators, graphic designers, and digital executives. Collaborate with creative and media buying agencies; negotiate deliverables and budgets. Ensure timely delivery and quality across all channels and campaigns. 4. Content & Brand Management Oversee the creation of engaging content: blogs, videos, social media posts, landing pages. Maintain brand tone and consistency across all communication. Plan monthly content calendars and ensure alignment with ongoing campaigns or seasons. 5. Performance Tracking & Reporting Track KPIs such as CAC, CPL, CTR, ROAS, and engagement rates. Submit monthly marketing performance reports with insights and recommendations. Maintain and monitor marketing budget and ensure maximum ROI. Key Skills Required Strategic thinking with hands-on expertise in digital tools and ad platforms Proficiency in SEO/SEM, Google Ads, Meta Ads, and CRMs Strong communication, leadership, and decision-making abilities Creative eye for campaigns, content, and branding Strong analytical and budgeting skills Preferred Qualifications Bachelor's or Master’s degree in Marketing, Communications, or a related field Certifications in Digital Marketing (e.g., Google, Meta, HubSpot) Experience in real estate, infrastructure, construction, or sports-related industries is a plus Job Types: Full-time, Permanent Pay: ₹1,000,000.00 - ₹1,200,000.00 per year Benefits: Health insurance Leave encashment Life insurance Provident Fund Schedule: Day shift Work Location: In person
Posted 1 month ago
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