1424 Retargeting Jobs - Page 3

Role Details: As a Growth Manager for digital products (Assets), you will be responsible to manage and grow the digital portfolio for product sales (e.g., Credit Cards, Personal Loans etc.) An important part of the Digital Banking team, this individual will be responsible for crafting and executing the strategy around digital customer acquisition (entire funnel management from lead to conversion) and portfolio management of the acquired customers. As a part of this role, you will scale up the assets digital business and will be closely working with various cross-functional team's i.e. Digital Marketing, Product, SDG, Analytics etc. Overall Job Description: Drive Customer Acquisition: - Work on initiatives/levers to increase the traffic on bank's digital platforms with the objective to source quality leads from new prospects/target bases. - Run cross sell campaigns to drive product adoption amongst existing customers of the bank - Closely work with Marketing team to optimize the sourcing channel mix to get the conversions at lowest cost - Close funnel monitoring and drop off campaigns across channels - Email/SMS/WhatsApp/MPNs to improve lead to conversion ratio - Define and manage campaign construct, key business events for campaign targeting and retargeting. Track campaign wise conversions across segments & campaigns modes (campaign analysis, AB testing, funnel optimisation). Develop A/B and multivariate tests to fine-tune flows, segments, and customer communication templates and targeted campaigns basis customer persona. - Work closely with call centre team and drive various outbound and inbound calling campaigns to drive maximum conversions - Analyse user behaviour (heat map / click stream data / drop off data) and key business problems to identify customer pain points/opportunities and accordingly get the same implemented with product - Daily funnel tracking to drive the conversions and cross functional coordination with relevant teams - credit, ops etc. for faster disposal of cases within TATs. - Work closely with marketing team to create awareness and engagement campaign. Close coordination with content to rollout campaign creative in line with the product USPs - Work with SEO team closely to increase the organic share of business. Closely involve in SEO and content creation activities - blog publish, website content, meta updates etc. Digital Portfolio Management: - Track, measure and improve key post acquisition business metrics - card activation, drive spends, portfolio delinquency, loan bounces, fee income, cross sell etc. - Ensure timely internal and external reporting on the key business metrics & portfolio movement on a pre-defined cadence Education and Work Experience: - MBA/PGDM from Tier 1/Tier 2 B school - 4-6 years of post MBA experience in growth role. 2-3 years of experience in managing digital acquisitions for a bank/fintech/NBFC would a bonus - Data driven approach to campaign execution and portfolio management - Prior experience in driving D2C user acquisition campaigns/funnel management/portfolio handling for digital businesses/apps - Prior experience of working on campaign management tools such as MoEngage, Clevertap, Google Analytics, Adobe etc. About the Digital Business Unit at IndusInd: The mandate of the Digital Business Unit at IndusInd Bank is as follows: - Building customer centric products with human centered design principles for retail Individual and micro, small and medium enterprise (MSME) customer segments - Build innovative products and propositions backed with problem solving mindset to discover and solve latent needs of customers - Build Embedded Finance (Banking as a Service) applications - Ensure designs are highly available, highly modular, highly scalable and highly secure - Drive digital business Some of the applications managed by the Digital Business Unit include IndusMobile (bank's mobile app for retail individual clients), Indusnet (net banking application of the bank), IndusMerchantSolutions app, Whatsapp Banking, Chatbots, easycredit for Individuals, easycredit for Business Owners, savings, current account and fixed deposit online platforms. There are many more innovative digital products and solutions in pipeline The unit's objectives are three fold : - Drive better customer experience and engagement - Transform existing lines of businesses and - Build new digital only or banking as a service led digital business models

Role Details As a Growth Manager for digital products (Assets), you will be responsible to manage and grow the digital portfolio for product sales (e.g., Personal Loans, Line of Credit etc. ) An important part of the Digital Banking team, this individual will be responsible for crafting and executing the strategy around digital customer acquisition (entire funnel management from lead to conversion) and portfolio management of the acquired customers. As a part of this role, you will scale up the assets digital business and will be closely working with various cross-functional team’s i.e. Product, SDG, Analytics, Marketing etc. Overall Job Description Drive Customer Acquisition Work on initiatives/levers to increase the customer awareness and traffic on product’s digital platforms with the objective to source quality leads from new prospects/target bases Run cross sell campaigns to drive product adoption amongst existing customers of the bank Closely work with Marketing team to optimize the sourcing channel mix to get the conversions at lowest cost Close funnel monitoring and drop off campaigns across channels – Email/SMS/WhatsApp/MPNs to improve lead to conversion ratio Define and manage campaign construct, key business events for campaign targeting and retargeting. Track campaign wise conversions across segments & campaigns modes (campaign analysis, AB testing, funnel optimization). Develop A/B and multivariate tests to fine-tune flows, segments, and customer communication templates and targeted campaigns basis customer persona. Work closely with call center team and drive various outbound and inbound calling campaigns to drive maximum conversions Analyze user behavior (heat map / click stream data / drop off data) and key business problems to identify customer pain points/opportunities and accordingly get the same implemented with product Daily funnel tracking to drive the conversions and cross functional coordination with relevant teams – credit, ops etc. for faster disposal of cases within TATs. Work closely with marketing team to create awareness and engagement campaign. Close coordination with content to rollout campaign creative in line with the product USPs Work with SEO team closely to increase the organic share of business. Closely involve in SEO and content creation activities – blog publish, website content, meta updates etc. Digital Portfolio Management Track, measure and improve key post acquisition business metrics – activation, drive spends, portfolio delinquency, loan bounces, fee income, cross sell etc. Understanding the portfolio mix and taking necessary actions to drive sustained profitability of the portfolio Ensure timely internal and external reporting on the key business metrics & portfolio movement on a pre-defined cadence Resolving any customer escalations related to the product WORK EXPERIENCE 4-6 years of post MBA experience in growth role. 2-3 years of experience in leading cross-sell based acquisitions for a bank/fintech/NBFC would a bonus Data driven approach to campaign execution and portfolio management Prior experience in driving campaigns/funnel management/portfolio handling for digital businesses/apps Prior experience of working on campaign management tools such as MoEngage, Clevertap, Google Analytics, Adobe etc.

As a Digital Marketing Specialist, your main responsibility will be to run and optimize Google Ads & Meta Ads campaigns to increase sales. You will also focus on enhancing Shopify website SEO to drive organic traffic and conversions. Developing retargeting strategies to encourage repeat purchases will be a key part of your role. It will be crucial to analyze campaign performance and improve ROI using tools such as Google Analytics and Shopify Analytics. To be successful in this position, you should hold a Bachelor's degree in Marketing, Business, or a related field. You must have proven experience of 2-3 years in digital marketing or a similar role. Strong expertise in managing paid campaigns and SEO for e-commerce websites is essential. Proficiency in Google Ads, Meta Ads Manager, and the Shopify platform is required. A data-driven mindset focusing on conversion optimization will help you excel in this role.,

Designation – Digital Marketing Manager / SEO Manager Experience: 4+ years relevant work experience Location: Ahmedabad Key Responsibilitie ● Planning, briefing, development & implementation of digital marketing strategy / campaigns across digital media ● Understanding how to use all research and lead generation tools available including Internet sources such as social and business media ● Developing a digital marketing resource with combined skill sets across all areas of digital including SEO, content production, PPC, retargeting, email marketing, affiliate marketing, online PR, quality link building, social media advertising, social media campaigns and conversion optimization ● Analysis and presentation of digital marketing results ● Achieve effective web-based marketing that allows the business to generate & sell leads ● Deliver campaigns on time and to a high standard ● Improve performance through reporting & analytics Key Requirements : The ideal candidate will be educated to degree level and have in the region of 4 years' experience in a digital marketing environment, especially in a digital lead generation context. Other key requirements will include: ● End to end lead generation, specifically into Organic and SEO ● Team leading experience would be added advantage ● Clear understanding of Cost per lead (CPL) ● A clear understanding and hands on experience of digital marketing channels, techniques & tools including (but not limited to) PPC, SEO, Social Media, Email Marketing, Affiliates & Google Analytics ∙ Resource management experience ● Ability to liaise at Board Level with both internal and external stakeholders ● Understanding of customer segmentation ● Ability to manage multiple projects and deadlines with ease ∙ Experience working with external agencies and managing the creative process through from briefing to implementation ∙ Experience managing websites within WordPress with a knowledge

As a Growth Marketing Manager at Tangence India, you will play a pivotal role in driving the company's marketing strategies to generate high-quality leads from big companies in India through various digital channels. Your responsibilities will encompass developing and implementing comprehensive digital marketing strategies, managing marketing campaigns across multiple channels, overseeing social media accounts, executing performance marketing campaigns, and optimizing website design and development projects to enhance user experience and lead generation. You will be tasked with analyzing marketing data, evaluating new digital marketing opportunities, and utilizing web analytics to enhance marketing automation strategies. Your role will involve collaborating closely with sales, design, and content teams to align marketing efforts with business objectives, as well as working with external vendors and agencies as needed. To excel in this role, you should possess a Bachelor's degree in Marketing, Business, or a related field, along with 4 to 7 years of proven experience in digital marketing, particularly focusing on lead generation for B2B services. Strong knowledge of SEO, social media, performance marketing, and website design and development is essential, along with proficiency in digital marketing tools and platforms such as Google Analytics, SEMrush, and HubSpot. Excellent analytical, organizational, and project management skills are required, along with the ability to work both independently and collaboratively within a team. Strong communication and interpersonal skills will be crucial for success in this role. If you have experience in targeting big companies in the Indian market, it will be considered a significant advantage. Join Tangence India, a full stack digital marketing agency with a dedicated team of intelligent, diligent, and creative individuals committed to delivering work that speaks for itself.,

🚨 We’re Hiring: Facebook Ads Manager (Full-Time) 💼 Salary: ₹3,00,000 – ₹3,60,000 per year 🌍 Location: Remote | 🕙 Working Hours: 10 AM – 6 PM (Mon–Sat) Are you someone who lives and breathes Facebook Ads? Do you get excited by scaling campaigns, testing new creatives, and chasing better ROAS every single day? If yes — we’re looking for you. We're a growing e-commerce business running multiple D2C brands, and we need a Facebook Ads Manager who knows how to turn clicks into conversions. You’ll be responsible for planning, launching, and optimizing daily ad campaigns that actually drive results — not just impressions. 👇 Here’s What You’ll Be Doing: Running Facebook and Instagram ad campaigns daily (hands-on, not just planning) Testing ad creatives, headlines, hooks — everything performance-focused Creating & managing audience strategies (custom, lookalike, retargeting) Managing budgets and scaling winning campaigns smartly Collaborating with our design and content team for creatives Sharing weekly reports — what’s working, what’s not, and what’s next ✅ What We’re Looking For: At least 1–2 years of real Facebook Ads experience (preferably in e-commerce/D2C) Strong understanding of performance marketing, not just boosting posts Comfort with numbers, CPCs, CTRs, ROAS — and making decisions based on data Someone proactive — if an ad is not working, you fix it, not wait 💥 Why Join Us? You’ll work with a young, ambitious, and results-driven team We’re not micromanagers — you get creative freedom and full ownership Real ad budgets to work with — not ₹500/day test budgets Plenty of learning, feedback, and growth opportunities along the way We’re not just looking for a media buyer — we’re looking for someone who can help us grow. If you think you’re the one, apply now. Let’s scale together.

You will be our first commercial leader, stepping in to own and scale the entire revenue function. This is not a traditional sales role; you'll lead market research, pricing, packaging, GTM planning, automation, and team building. You'll work closely with the founders but have full ownership of commercial decisions. Responsibilities Define and execute go-to-market strategies for both SquareOps (services) and Atmosly (SaaS). Identify target segments, ICPs, and high-ROI outreach channels across India and global markets. Design and run pricing and packaging experiments to optimize conversion and revenue. Build and lead a high-performing GTM team (sales, pre-sales, SDRs, partner/channel). Create sales playbooks, pitch materials, objection handling, and demo flows. Own the CRM pipeline, forecasting, and performance reporting. Conduct ongoing competitor research, keyword analysis, and market mapping. Track funnel performance and metrics like CAC, LTV, payback, win rate, and churn. Present insights that influence roadmap, pricing, and campaign investments. Use tools like ChatGPT, Clay, Browse AI, Apollo, Zapier, or custom scripts to automate GTM workflows. Build dashboards and reporting flows using Airtable, Notion, Google Sheets, or Looker Studio. Set up lead enrichment, outreach workflows, and follow-up automation to streamline operations. Collaborate with marketing on SEO, demand-gen campaigns, and retargeting funnels. Work with founders and the engineering team to translate market feedback into product roadmap inputs. Represent the customer voice in pricing, onboarding, and packaging discussions. Requirements 7-12 years of experience in technical services or SaaS companies, ideally in DevOps, cloud, or security. Proven experience building GTM/sales functions from scratch or scaling early-stage teams. Strong analytical skills with a love for data-backed decision making. Fluency in GTM tools: HubSpot, LinkedIn Sales Nav, Clay, Webscraper.io, ChatGPT, or equivalents. Comfortable with light scripting (Python, Sheets, Airtable) to automate repetitive tasks. Bonus: Experience with AWS Partnership programs or SaaS channel strategy. Strong understanding of cloud, DevOps tools, Kubernetes, CI/CD, and enterprise infra needs. This job was posted by Hr Squareops from SquareOps.

The Opportunity Avantor is looking for a strategic, data-savvy Paid Social Strategist to lead the planning, execution, and optimization of paid social campaigns that support brand awareness, demand generation, and customer acquisition across key channels—including Meta, LinkedIn, TikTok, Pinterest, and emerging platforms. As a core member of the Digital Advertising team, you will partner cross-functionally to develop and execute performance-driven strategies aligned with broader marketing goals. This role goes beyond campaign setup: they will own media planning, targeting strategy, testing frameworks, and platform performance insights, contributing to long-term growth and multi-channel alignment. You’ll work closely with Creative, Analytics, and Content Strategy to ensure paid social campaigns are not only well-executed but also aligned to lifecycle, funnel stage, and business KPIs. What We’re Looking For Education: Any Bachelor's/Master’s Degree Experience: 3–5+ years of experience in paid social advertising, performance marketing, or media strategy with demonstrated ownership of campaign strategy and optimization. Preferred Qualifications Deep expertise with Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, and emerging social platforms. Proven track record of improving campaign performance through data-driven audience targeting, creative testing, and cross-channel alignment. Strong analytical skills with proficiency in Excel, Looker Studio, Power BI, or similar platforms for campaign analysis and reporting. Solid understanding of paid media metrics (CTR, CPA, ROAS, CVR, CPL), attribution models, and performance benchmarks. Ability to manage multiple priorities, stakeholders, and campaigns in a fast-paced environment with minimal oversight. Experience with eCommerce, B2B demand gen, or full-funnel performance strategies. Familiarity with tracking frameworks, including pixel management, tag managers, UTMs, and cookie-based targeting. Exposure to multi-channel campaign coordination across programmatic, paid search, or display advertising. Experience using project management tools (e.g., Asana, Workfront, Trello) to manage campaign timelines and collaboration workflows. How Will You Thrive And Create An Impact Campaign Strategy & Execution Develop and execute paid social strategies that align with business objectives, campaign goals, and audience segments across Meta, LinkedIn, TikTok, and other platforms. Build and manage paid social campaigns end-to-end, including audience targeting, budget pacing, creative mapping, bid strategy, and ad set architecture. Implement A/B and multivariate testing strategies for creative, copy, call-to-action, and audience segments, capturing insights to continuously refine campaign effectiveness. Audience Strategy & Lifecycle Targeting Define and manage audience segmentation frameworks, ensuring targeting strategies are aligned to lifecycle stages (awareness, consideration, decision, retention). Leverage platform data, CRM insights, and third-party audiences to inform lookalike modeling, retargeting logic, and exclusion strategies. Partner with Lifecycle Marketing and Web teams to align landing experiences and nurture flows with paid social efforts. Optimization & Performance Analytics Monitor campaign performance across platforms using tools like Meta Ads Manager, LinkedIn Campaign Manager, and TikTok Ads Manager, optimizing based on key metrics (CTR, CPC, ROAS, CPA, CVR). Build detailed performance dashboards and executive summaries using Looker Studio, Power BI, or Excel, surfacing actionable insights and campaign trends. Drive insights-to-action workflows by contributing strategic recommendations to future planning, creative direction, and budget allocation. Cross-Functional Collaboration Partner with Creative, Brand, Content Strategy, and Product Marketing to align creative assets with campaign goals and platform-specific best practices. Brief internal and external creative teams on ad formats, content hooks, and testing needs—ensuring consistency across campaigns and audiences. Work closely with Analytics and MarTech teams to validate tracking, UTM structure, event setup, and attribution accuracy. Market & Platform Research Stay current on platform updates, algorithm shifts, new ad formats, and emerging paid social trends. Conduct competitor benchmarking and landscape research to refine media plans, uncover growth opportunities, and evolve creative strategy. Identify and recommend opportunities to expand into new social ad platforms or integrations based on business growth areas. Check the material validity and price effectiveness in SAP Generate quotes upon Accounts Managers’ or customers’ requests in SAP Enter valid orders to initiate product shipment Working with supply chain to make sure goods arrival to meet customer’s required delivery date Contact with customer to make sure the valid certificates for chemical goods or DGs Manage orders to ensure complete and on time delivery Create on time invoices upon delivery or completion of installation Manage returned and defective products to Logistic Centers and provide credits to customers Contribute to continuous quality improvements to ensure business compliance Take ownership of customers’ issues and resolutions Ensures highest level of customer satisfaction (internal and external) Disclaimer The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Avantor is proud to be an equal opportunity employer. Why Avantor? Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science. The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his mom's voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor. We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success. At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world. Apply today! EEO Statement We are an Equal Employment/Affirmative Action employer and VEVRAA Federal Contractor. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law. If you need a reasonable accommodation for any part of the employment process, please contact us by email at recruiting@avantorsciences.com and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address. 3rd Party Non-solicitation Policy By submitting candidates without having been formally assigned on and contracted for a specific job requisition by Avantor, or by failing to comply with the Avantor recruitment process, you forfeit any fee on the submitted candidates, regardless of your usual terms and conditions. Avantor works with a preferred supplier list and will take the initiative to engage with recruitment agencies based on its needs and will not be accepting any form of solicitation

Designation : Technical Support Analyst Office Location: Remote Position Description: We are seeking a Technical Support Analyst (Data-Focused) to join our growing Analytics/tech-support team. This hybrid role bridges data analysis, technical investigation, and hands-on coding, supporting our internal stakeholders by resolving data issues, maintaining script-based tools, and providing technical insights. The ideal candidate has a strong analytical mindset, excellent Python and SQL skills, experience working with Athena or large-scale datasets, and a sharp attention to detail. Primary Responsibilities: Investigate and resolve data inconsistencies or anomalies raised by business or engineering teams Write and debug Python scripts to automate checks, extract insights, or fix data issues Run and adapt SQL queries (Athena and standard RDBMS) for data investigations Analyze logs and data flows to troubleshoot technical problems Build or support internal tools for monitoring, analysis, or reporting Collaborate with product, data, and engineering teams to ensure data quality and integrity Maintain clean documentation of findings, tools, and processes Required Skills: Strong Python skills for scripting, automation, and basic data processing Proficient in SQL, including joins, filtering, and analytical queries Hands-on experience using AWS Athena or other distributed query engines General coding/debugging experience and strong technical curiosity General coding/debugging experience and strong technical curiosity Ability to read and debug log files, JSON payloads, and internal tool outputs Comfortable in CLI/terminal environments and working with structured/unstructured data Proven attention to detail — able to detect subtle anomalies or logic issues Strong analytical and problem-solving mindset Preferred (Nice-to-Have) Experience with AWS tools (S3, Glue, Lambda, CloudWatch) Familiarity with Git and basic version control workflows Understanding of ETL pipelines, data validation, or schema management Exposure to dashboards (e.g., Metabase, Looker, Tableau) Ability to understand and use REST APIs for debugging or automation Experience working in cross-functional, collaborative teams Education & Experience Bachelor’s degree in a technical field (Computer Science, Engineering, Data Science), or equivalent practical experience 1–3 years in a technical analyst, data support, or operational engineering role Candidate Traits Strong communicator — able to explain findings to technical and non-technical audiences Team-first attitude, willing to help others and adapt to changing priorities Proactive, detail-oriented, and solution-driven Comfortable multitasking between support tickets, tooling, and analysis Work Environment Details: About Affle: Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer recommendations and conversions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. Affle powers unique and integrated consumer journeys for marketers to drive high ROI, measurable outcome-led advertising through its Affle2.0 Consumer Platforms Stack which includes Appnext, Jampp, MAAS, mediasmart, RevX, Vizury and YouAppi. Affle 3i Limited successfully completed its IPO in India and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore-based promoter for Affle 3i Limited, and its investors include Microsoft, and Bennett Coleman & Company (BCCL) amongst others. For more information please visit: www.affle.com About BU (YouAppi) YouAppi is a programmatic mobile app retargeting products that put your app where you want it - top of mind. A holistic marketing funnel approach activates valuable users, keeping them engaged, and growing your app revenue. For every app that helps in retargeting DSP offers a tailored approach with flexible integrations, optimizations, and transparent reporting going beyond downloads. For more information please visit https://youappi.com/

Job Summary: We are looking for a talented Digital Marketing Specialist for our beauty brand, who has expertise in Google, Meta, and amazon advertising platforms to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, and optimizing pay-per-click (PPC) and social media advertising campaigns across Google Ads, Facebook, Instagram, and Amazon. You will collaborate with the team, devise comprehensive advertising strategies, and drive impactful results through targeted campaigns. Responsibilities: Google Ads: Campaign Management: Develop and manage Google Ads campaigns across Search, Display, and Shopping networks. Optimization: Continuously optimize campaigns for better performance, focusing on keywords, ad copy, bid strategies, and landing pages. Data Analysis: Monitor and analyze performance data to identify trends and insights that drive campaign improvements. A/B Testing: Perform A/B testing on different ad variations and landing pages to maximize conversion rates. Budget Management: Efficiently manage advertising budgets to ensure maximum returns on investment. Reporting: Prepare detailed performance reports, including ROI analysis, and provide actionable insights. Competitive Analysis: Monitor competitor activity and industry trends to refine our advertising strategies. Meta Ads: Campaign Development: Create and manage ad campaigns on Facebook and Instagram to align with brand goals. Performance Monitoring: Track and analyze campaign performance metrics (CTR, CPC, CPA, and ROAS) and adjust strategies accordingly. Audience Segmentation: Develop and refine audience targeting and retargeting strategies to improve ad effectiveness. Creative Testing: Conduct A/B testing for ad creatives, copy, and formats to optimize performance and engagement rates. Collaboration: Work with the content and design teams to develop compelling ad creatives that align with our brand image. Reporting: Provide weekly and monthly reports on campaign performance, insights, and recommendations for improvements. Industry Trends: Stay up-to-date with the latest trends in social media advertising and implement new strategies to keep our brand ahead of the curve. Requirements: Minimum 2 year of proven experience in managing Google, Meta Ad campaigns with a strong track record of driving performance and ROI. Strong analytical skills with the ability to interpret complex data and make informed decisions. Excellent communication and client-facing skills, with the capability to present insights and recommendations effectively. Google, Facebook ads certification or equivalent is preferred. Experience in the beauty or skincare industry is a plus. Qualifications: Bachelor’s degree in Marketing, Advertising, Business, or a related field is preferred.

Job description - Chief Technology Officer (CTO) About Rangsutra At Rangsutra Crafts India Limited, we are committed to making a positive impact by ensuring regular work for our rural artisans and sharing with them the proceeds of profit made. Since our inception in 2006, Rangsutra has continuously created opportunities for inclusive growth by acting as a bridge between artisans and markets, change and continuity, as well as tradition and contemporary taste. Currently, Rangsutra is scaling operations and investing in digital infrastructure to streamline its supply chain, artisan network, and marketplace presence. Role Overview The Chief Technology Officer (CTO) will be responsible for leading Rangsutra’s digital transformation, including the development and management of the company’s e-commerce platforms, ERP systems, and digital marketing technology. The role will focus on setting up and improving internal systems to make operations smoother and ensure proper linkages between ERP and online marketplaces. The CTO will also be responsible for data tracking and digital campaigns to support sales. This position will play an important role in strengthening Rangsutra’s digital presence, improving operational processes, and helping the organisation create sustainable livelihoods for rural artisans through technology-driven solutions. Reporting Manager: CEO Location: Bikaner Office (Field travel as and when required) Responsibilities ● Manage and implement D2C Digital Expansion and ERP & Internal Systems ● Develop and improve the company’s D2C e-commerce website. ● Oversee the integration between ERP and e-commerce platforms. ● Work with external marketing agencies to ensure campaigns are tech-enabled, data-driven, and linked with sales funnel metrics. ● Manage data analytics and tracking tools like Google Analytics, Meta Pixel, and CRM. ● Use automation in marketing tools like email, WhatsApp, and retargeting platforms. ● Advise on funnel design, SEO, landing page optimization, and conversion strategies. ● Lead complete ERP implementations, including requirement gathering, customization, deployment, training, and support. ● Configure and customize ERP modules in Accounting, Sales, HR, Payroll, Project Management, and Time & Expense. ● Implement Indian payroll rules and integrate ERP with external systems. ● Improve ERP performance and scalability. Provide internal tech support and troubleshooting processes. ● Prepare accurate monthly MIS reports for senior management to enable timely decision-making and course correction. MIS should include: 1) Order Fulfilment Ratio (OFR) and On-Time Delivery (OTD) 2) Order-wise Gross Profit (GP) 3) Vertical-wise Sales Data (B2B and B2C), with P&L calculations (as applicable) ● Identify opportunities to leverage AI tools and systems to streamline, automate, and integrate business processes. Skills and Qualifications ● Bachelor’s degree in Computer Science, Information Systems, or similar fields. ● ERP Developer Certification. ● Prior experience working with consumer product brands or D2C companies is desirable. ● 5-7 years of experience in a tech leadership role with ERP and e-commerce experience. ● ERP Implementation: Hands-on experience in multi-module ERP systems, including customization, scripting, dashboards, and Doctype configuration. ● Technical Proficiency: Python, JavaScript, SQL, HTML/CSS, jQuery, Jinja templating. ● Business Domain Knowledge: In-depth understanding of Indian business operations across Accounting, HR, Sales, and Payroll. ● MIS & Data Handling: Ability to prepare insightful MIS reports for business performance tracking and decision support. ● AI Integration: Awareness and experience in applying AI tools for process automation, analytics, and business operations enhancement. ● E-Commerce & Digital Marketing Tech Skills Performance Marketing: Google Ads, Meta Ads, and Other Ads. a. Platforms: Shopify, Okhai, Amazon, Flipkart, and quick commerce. b. Marketing Automation Tools: WhatsApp, Email Campaigns, Retargeting, etc. c. CRM & Funnel Optimization: Experience in customer journey tracking, nurturing, and conversion optimization. ● Strategic thinker with practical implementation skills. ● Ability to connect business and technical teams with strong communication and coordination skills. ● Passion for using technology, including AI tools, to drive efficiency, scale operations, and promote growth. Remuneration: 6-9 LPA (Negotiable as per skills and qualifications) How to Apply Send your resume and a 500-word statement of purpose (SOP) at careers@rangsutra.com

Job Description: Location: Vazhakkala, Kakkanad Company Overview: Visit in www.ictglobaltech.com Job Overview : We are seeking a highly interested and skilled Digital Marketing Fresher to spearhead our digital marketing initiatives worldwide. This role involves managing and optimizing our digital marketing activities, focusing on promoting our proprietary software products. Key Responsibilities : Digital Marketing Management : Oversee and execute digital marketing strategies across global markets, ensuring alignment with company goals and brand identity. Campaign Optimization : Regularly optimize paid advertising campaigns on platforms like Google AdWords, Facebook, and Instagram. Focus on retargeting, cost optimization, and achieving high conversion rates. Analyze ROI by country and region to make data-driven adjustments. Content Development : Create compelling content, including blogs, posters, and articles, using advanced tools like ChatGPT. Ensure content is engaging and relevant to our target audience. Social Media Collaboration : Form strategic alliances with social media influencers to promote and highlight our products, enhancing brand awareness and reach. Sales Collaboration : Work closely with the Sales Team to evaluate the effectiveness of various digital marketing campaigns, focusing on conversion rates and customer engagement. Skills and Qualifications : Smart and energetic female candidates are preferred. Freshers can apply. Excellent communication skills in English, both written and verbal. Candidate should collaborate with other teams within the organization. Strong understanding of the latest trends in the digital marketing industry. Educational Qualifications : Bachelor's degree, or Diploma (any field) Relevant experience may be considered in lieu of formal education. Experience : No experience required; freshers are welcome to apply. We offer a dynamic work environment, competitive salary, and the opportunity to be a part of a forward-thinking team. If you are passionate about digital marketing and excited about driving growth for innovative software products, we would love to hear from you. Job Type: Full-time Job Type: Full-time Pay: ₹13,000.00 - ₹18,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person

Greetings from Divine Hindu!! We are looking for a talented performance marketer (prior to working in D2C or e-commerce) to join our Divine Hindu team. About Divine Hindu : ( https://www.divinehindu.in ) Divine Hindu specialises in offering a diverse range of products related to Hindu culture, spirituality, and lifestyle. The online store caters to individuals interested in Hindu culture and those seeking religious items for their homes, daily use, or as gifts. Location : Sector-27,Gurgaon Timings - 9:00 am to 6:00 pm Monday to Saturday (Work from Office) and Alternate Saturday (Work from Home) Divine Hindu is seeking a sharp, ROI-obsessed Performance Marketing Manager who can scale and optimize direct-to-consumer paid campaigns across Meta and Google Ads. You will be directly responsible for delivering sales, not leads , and must demonstrate strong control over CAC, ROAS, and scaling budgets efficiently. Key Responsibilities:- 1. Develop and execute a comprehensive performance marketing strategy across digital platforms: Meta, Google, WhatsApp, and others. 2. Plan, launch, and manage high-performing ad campaigns including ad creatives, copy, targeting, and budgeting. Continuously optimize Meta Ads and WhatsApp campaigns to maximize ROI and customer acquisition. 3. Manage and scale Google Ads and Meta Ads campaigns, using a daily budget of ₹1,00,000 or more, with a clear focus on sales generation . 4. Track KPIs and prepare performance reports to analyze and improve campaign effectiveness. 5.Collaborate with internal teams (creative, content, and product) to align campaigns with brand goals and product launches. 6. Stay updated with the latest performance marketing trends and platform updates. Requirements:- 1. 1–3 years of hands-on experience in performance marketing or paid media roles. 2. Proven experience in sales-focused campaigns using Google and Meta Ads. 3. Demonstrated ability to manage and optimize campaigns with a daily budget of at least ₹1,00,000 . 4. Strong analytical skills with experience in tools like Google Analytics, Meta Ads Manager, and UTM tracking. 5. Knowledge of audience segmentation, A/B testing, retargeting, and funnel optimization. 6. Creative mindset and attention to detail in ad copy and visual performance. 7. Ability to work in a fast-paced, collaborative environment with minimal supervision.

Job description We are looking for a tech-savvy GoHighLevel Funnel & Ads Specialist who can build high-converting sales funnels, websites, and online courses while expertly linking them to social media ad campaigns (Meta/Facebook, Instagram, etc.). The ideal candidate will ensure seamless tracking, optimisation, and lead flow from ads into our GoHighLevel course — maximizing enrollments and ROI. Key Responsibilities: 1. Funnel & Course Development in GoHighLevel: Design and optimise high-converting sales funnels (lead magnets, webinar sign-ups, course sales pages). Build landing pages, checkout flows, and membership portals for course access. Set up automated email/SMS sequences for nurturing leads from ads. Configure drip content, quizzes, or surveys to enhance engagement. 2. Social Media Ad Integration (Meta/Facebook, Instagram, etc.): Connect Meta Ads to GoHighLevel for seamless lead capture & retargeting. Ensure proper pixel tracking (Meta Pixel, CAPI) to track conversions (registrations, purchases). Set up UTM parameters for ad campaign tracking in GoHighLevel analytics. Build Custom Audiences & Lookalike Audiences from funnel data (leads, buyers, engaged users). Troubleshoot tracking issues between Meta Ads & GoHighLevel. 3. Conversion Optimization from Ads to Course: A/B test landing pages & ad creatives to improve conversion rates. Monitor cost per lead (CPL) & cost per acquisition (CPA) from social ads. Retarget warm leads with sequential messaging (e.g., webinar attendees → course buyers). Ensure smooth checkout flow from ad → landing page → payment → course access. 4. Analytics & Performance Oversight: Track Meta Ads performance (ROAS, CTR, conversion rates) and adjust funnels accordingly. Provide weekly/monthly reports on ad spend vs. course enrollments. Recommend scaling or pausing ad sets based on data. Required Skills & Qualifications: Proven experience with GoHighLevel funnels, automations & course setup. Hands-on experience running Meta/Facebook & Instagram Ads (Pixel, CAPI, Events Manager) Ability to track conversions from ads to GoHighLevel (lead forms, purchases, etc.). Knowledge of UTM parameters, Google Analytics, and funnel analytics. Experience with retargeting strategies & custom audiences. Basic understanding of HTML/CSS (for tweaking landing pages). Bonus Skills (Preferred but Not Required): Experience with Google Ads, TikTok Ads, or LinkedIn Ads. Knowledge of Zapier/API integrations for deeper automation. Copywriting skills for high-converting ad & funnel copy.

Job Title: Digital Marketing Executive Experience Required: 3- 4 years Location: Hyderabad Employment Type: Full-Time Job Overview:We are seeking a results-driven Digital Marketing Executive with a strong background in Search Engine Optimization (SEO) and working knowledge of SEM.You will work collaboratively with the marketing team to execute data-driven digital campaigns and ensure optimal performance across platforms. Roles Responsibilities: Develop and implement effective SEO strategies * on-page and off-page strategies Perform regular keyword research, on-page optimization (meta tags, headers, internal linking), and technical SEO audits. *Monitor and analyze website performance using tools such as Google Analytics, Search Console and SEM rushSupport the setup, execution, and optimization of PPC campaigns and retargeting campaignsTrack and report on campaign performance metrics *provide actionable insights for continuous improvement.Stay updated on the latest digital marketing trends, algorithm updates, and best practices.Conduct competitive analysis to identify market opportunities.Work closely with web developers and designers to ensure SEO best practices are followed. Key Requirements: 3 to 4 years of experience in digital marketing, with a strong focus on SEO. Working knowledge of PPC platforms like Google Ads and Bing adsProficiency in tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, etc.Solid understanding of search engine algorithms and ranking methods. Experience with website CMS platforms such as WordPress. Ability to analyze data and performance metrics to drive decision-making.Strong communication and project management skills.Google Ads and/or SEO certifications are a plus E-Mail: bhavana@ketsoftware.comph: +91 9182822519 Job Types: Full-time, Permanent Benefits: Flexible schedule Paid sick time Paid time off Provident Fund Work from home Work Location: In person

Digital Marketing Manager (10-15 Years) Overview: A results-oriented Digital Marketing Manager with a comprehensive understanding of digital marketing strategies, specializing in Pay-Per-Click (PPC) advertising, search engine optimization (SEO), social media management, and analytics. Exceptional communication skills ensure seamless client interactions, from understanding requirements to delivering impactful strategies. Key Skills: PPC Advertising Expertise : Extensive experience in managing paid campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads, and YouTube. Skilled in keyword research, ad copy creation, retargeting strategies, and maximizing ROI. SEO Knowledge : Hands-on experience in on-page and off-page SEO strategies. Proficient in improving organic rankings, conducting competitor analysis, and implementing technical SEO best practices. Social Media Marketing : Experience in creating and managing paid and organic social media campaigns. Proficient in audience targeting, engagement tactics, and leveraging platforms like Instagram, Facebook, and TikTok. Content Marketing : Ability to guide the creation of high-quality, engaging content tailored to target audiences. Strong understanding of how to align content strategy with paid and organic efforts. Email - SMS Marketing and Automation : Expertise in building customer journeys using email marketing tools like Mailchimp, Klaviyo, and HubSpot. Skilled in segmentation, A/B testing, and optimizing email open and click-through rates. Data Analytics and Reporting : Advanced knowledge of Google Analytics, Google Tag Manager, and other performance tracking tools. Ability to create in-depth, actionable reports and dashboards to track campaign performance. Client Communication : Strong ability to liaise directly with clients to understand business goals, provide regular updates, and maintain long-term relationships. Skilled in managing expectations and translating technical metrics into easy-to-understand insights. Team Leadership and Collaboration : Proven experience in leading cross-functional teams to execute marketing campaigns. Ability to mentor junior team members and ensure timely project delivery. Market Research and Strategy : Proficient in analyzing market trends, audience behavior, and competitors to inform strategy. Skilled in identifying emerging marketing opportunities and adapting to platform updates. Responsibilities: Design and implement comprehensive digital marketing strategies to meet client objectives. Manage PPC campaigns, ensuring optimal ad spend and performance metrics. Optimize website performance through SEO and ensure seamless integration with other marketing channels. Create and oversee social media campaigns that enhance brand visibility and engagement. Develop and execute content strategies aligned with client goals and target audiences. Use analytics tools to track campaign success, identify areas for improvement, and provide actionable insights. Communicate regularly with clients to discuss strategies, provide performance updates, and address any concerns. Stay informed about the latest digital marketing trends, tools, and technologies. Qualifications: Bachelor’s degree in Marketing, Business, or related fields. 10-15 years of experience in managing end-to-end digital marketing strategies. Proficiency in digital marketing tools like SEMrush, HubSpot, Canva, and CRM platforms. Certifications in Google Ads, Facebook Blueprint, SEO, or other relevant areas preferred. Strong verbal and written communication skills. Analytical mindset with attention to detail and creative problem-solving skills. Soft Skills: Strong project management abilities to juggle multiple campaigns simultaneously. Creative thinker with a passion for staying ahead of industry trends. Adaptable and quick learner in a fast-paced digital environment. Interested candidates shall share their resume asap. Regards, Hiring Manager Soft System Solution Job Types: Full-time, Permanent Benefits: Flexible schedule Provident Fund Work Location: In person

Job Responsibilities: Own end-to-end paid media strategy and execution across Google Ads, LinkedIn, Meta, and retargeting/display platforms Plan, launch, manage, and optimize campaigns to achieve CPL, CAC, and ROAS targets Develop audience targeting strategies tailored to our US B2B buyer personas, including persona research and segmentation Write effective ad copy and brief design teams for creative assets, using generative AI tools where appropriate Set up and maintain conversion tracking, attribution, and reporting dashboards Monitor budgets, forecast spend, manage pacing, and make allocation decisions to maximize ROI Conduct regular analysis of performance data to generate insights, optimizations, and recommendations Plan and execute landing page strategies and A/B testing for conversion rate optimization (CRO) Coordinate with agencies, freelancers, or vendors as needed for media buying, creative, or analytics support Collaborate with content, design, and sales teams to align messaging, audience strategy, and funnel integration Leverage AI-powered features in ad platforms (e.g., Smart Bidding, automated targeting) to improve campaign performance Stay current on platform updates, industry trends, competitive activity, and emerging AI tools for marketing Job Type: Full-time Work Location: In person

WebIndia Master is a leading digital marketing and web development company committed to delivering high-performance solutions. We specialize in transforming businesses through innovative strategies and smart digital marketing practices. We are looking for a highly skilled Google Ads & Meta Ads Manager to join our growing team and drive paid media results for our clients. Job Summary As a Google Ads & Meta Ads Manager , you will be responsible for planning, executing, optimizing, and managing paid advertising campaigns across Google Ads and Meta (Facebook/Instagram) platforms. The ideal candidate should have in-depth knowledge of performance marketing, campaign setup, audience targeting, and conversion tracking. Key Responsibilities Strategize, build, and manage Google Ads (Search, Display, Shopping, Video) and Meta Ads (Facebook, Instagram) campaigns for multiple clients. Conduct detailed keyword and audience research to define campaign strategy. Write compelling ad copy and design briefs for creatives that align with campaign goals. Optimize ad performance through A/B testing, bid adjustments, and audience segmentation. Set up and manage conversion tracking using Google Tag Manager, Meta Pixel, and GA4. Monitor, analyze, and report on campaign performance using analytics tools. Maintain budgets, improve ROAS, and ensure clients' KPIs are consistently met or exceeded. Collaborate with the SEO, content, and design teams to align cross-channel strategies. Stay updated with platform changes, new features, and digital advertising trends. Key Requirements Proven experience (minimum 1 year) in managing Google Ads and Meta Ads campaigns. Google Ads and Meta Blueprint certifications are a plus. Strong understanding of PPC, audience targeting, retargeting, and funnel strategies. Experience with tools like Google Analytics, Google Tag Manager, Meta Events Manager, and third-party ad platforms. Analytical mindset with strong reporting and communication skills. Ability to manage multiple campaigns across industries and budgets. Preferred Skills Experience in e-commerce campaigns and lead generation. Knowledge of landing page optimization and CRO techniques. Familiarity with CRM tools and marketing automation platforms. Creative mindset for developing engaging ads and campaigns. Job Types: Full-time, Permanent Pay: Up to ₹400,000.00 per year Work Location: In person

Key Responsibilities: Social Media Management Own and manage three Instagram pages : @confettigifts, @corporatebyconfetti, and @weddingsbyconfetti. Post daily content (1 post + stories) across all handles. Plan and maintain monthly social media calendars and feed layouts. Ensure all posts are visually consistent and reflect the unique brand voice of each vertical. Content Creation & Curation Ideate, draft, and coordinate creation of posts, reels, captions, stories, testimonials, and contests. Coordinate with design and creative teams to develop assets Assist in content shoots and photoshoots — from moodboarding to styling and execution Write clear and engaging copy for social media, emailers, banners, and influencer briefs Email Marketing Plan and send fortnightly emailers for D2C and Corporate audiences Draft email content, coordinate design, and ensure timely dispatch Track open rates, CTRs, and suggest content improvements based on performance Campaign Planning & Execution Plan and support seasonal, festive, and product-specific marketing campaigns Coordinate with design, product, and website teams for timely rollout Monitor campaign timelines, checklist, and final content uploads Influencer Marketing & Partnerships Identify, reach out to, and manage collaborations with at least 5 influencers per month Share briefs, manage gifting, and coordinate for timely content delivery Track influencer performance and create monthly review reports Performance Tracking Monitor weekly engagement and follower growth across all social platforms Share insights and reports on what’s working — with recommendations for improvement Track email and campaign performance, and help adapt strategy accordingly Advertising & Promotions (Paid Media) Coordinate with the SEO & Performance Marketing team to support paid ads (Meta, Google) Share content and creatives tailored for ads — including reels, carousel posts, videos, and copy Draft compelling ad copies, headlines, and CTAs aligned with campaign objectives Support retargeting and lead gen campaigns through creative assets and landing page planning Track top-performing creatives and assist in optimizing future campaigns Ideal Candidate A creative self-starter who thrives in fast-moving, aesthetic-focused environments Someone who understands how content drives engagement, clicks, and sales A multitasker who can juggle different verticals and bring a fresh perspective to each A team player with a strong sense of responsibility, visual taste, and attention to detail Job Type: Full-time Ability to commute/relocate: Vidhyadhar Nagar, Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (Required) Experience: total work: 3 years (Preferred) Work Location: In person

Own end-to-end paid media strategy and execution across Google Ads, LinkedIn, Meta, and retargeting/display platforms Plan, launch, manage, and optimize campaigns to achieve CPL, CAC, and ROAS targets Develop audience targeting strategies tailored to our US B2B buyer personas, including persona research and segmentation Write effective ad copy and brief design teams for creative assets, using generative AI tools where appropriate Set up and maintain conversion tracking, attribution, and reporting dashboards Monitor budgets, forecast spend, manage pacing, and make allocation decisions to maximize ROI Conduct regular analysis of performance data to generate insights, optimizations, and recommendations Plan and execute landing page strategies and A/B testing for conversion rate optimization (CRO) Coordinate with agencies, freelancers, or vendors as needed for media buying, creative, or analytics support Collaborate with content, design, and sales teams to align messaging, audience strategy, and funnel integration Leverage AI-powered features in ad platforms (e.g., Smart Bidding, automated targeting) to improve campaign performance Stay current on platform updates, industry trends, competitive activity, and emerging AI tools for marketing

Who We’re Looking For A performance-first Growth Marketer who knows how to acquire users, drive engagement, and optimize revenue—across apps, e-commerce, and B2B lead generation. If you’ve scaled app downloads, grown product sales, or built high-quality B2B pipelines, we want you. Key Responsibilities User Acquisition & Revenue Growth Lead full-funnel performance marketing strategies across Google, Meta, LinkedIn, TikTok, and emerging platforms. Drive growth for apps (installs → registrations → payments), e-commerce (sales funnels, conversions), and B2B (lead generation, awareness, and traffic). Own and optimize conversion funnels—whether it’s an app signup, e-commerce checkout, or a B2B lead form. Performance Marketing & Paid Media Run high-budget ad campaigns for customer acquisition and retargeting. Plan and execute A/B tests to optimize creatives, messaging, and landing pages. Analyze CAC, ROAS, LTV, and other core performance KPIs to scale efficiently. B2B Lead Generation & Growth Develop multi-channel outbound strategies using LinkedIn, email outreach, and paid media. Optimize lead-to-revenue funnels in collaboration with sales teams. Drive website traffic and engagement through content marketing & strategic ads. Social Media & Engagement Grow brand awareness and community engagement across social platforms. Leverage organic & paid social strategies to drive traffic, interaction, and conversions. Work with content teams to ensure platform-specific, high-performing creatives. SEO & Organic Growth (Bonus Skill) Optimize website & app store presence for discoverability. Leverage content, ASO, and technical SEO to build long-term inbound growth. What You Need To Succeed 2-3 years of experience in performance marketing, app growth, e-commerce, or B2B lead generation. Strong expertise in Google Ads, Meta Ads, LinkedIn Ads, and other acquisition platforms. Proven ability to drive sales, conversions, or registrations across different business models (App, E-com, B2B). Data-driven approach—comfortable working with Google Analytics, Mixpanel, Amplitude, and CRM tools. Hands-on experience with funnel optimization, A/B testing, retargeting, and lifecycle marketing. Skills: social media marketing,paid media,analytics tools,linkedin ads,funnel optimization,google,retargeting,content marketing,lifecycle marketing,lead generation,google ads,data analytics,linkedin,google analytics,crm tools,amplitude,social media engagement,meta ads,conversion optimization,mixpanel,performance marketing,b2b lead generation,e-commerce,social media,user acquisition,seo,a/b testing,data analysis,revenue growth,google ad planner

IMZ Media Solutions Pvt Ltd 604, Arun Chambers, 6th Floor , Tardeo Main road, Janta Market, Tardeo, Mumbai Central, Mumbai 400-034.Landmark- Next to A.C Market. Email address: jobs@imzmediasolutions.com Contact number: +91 22 35612980 Job Description: Search Engine Marketing (SEM) Executive We are looking for a results-driven Search Engine Marketing (SEM) Executive with at least 2 years of experience working in a digital ad agency and a proven track record in performance marketing for D2C (Direct-to-Consumer) brands. The ideal candidate will be skilled in Google Ads campaign management, optimization, and client communication, with a strong analytical approach to achieving RoAS-driven goals. Key Responsibilities Google Ads Campaign Management: Set up, monitor, and optimize campaigns across Google Ads platforms, including Search, Performance Max (PMax), Shopping, Display, and YouTube. Implement strategies to maximize Return on Ad Spend (RoAS) for D2C clients. Conduct A/B testing of ad copies, audiences, and landing pages to improve performance. Monitor daily campaign performance, budgets, and KPIs to ensure alignment with client goals. Campaign Optimization: Perform ongoing keyword research and bid management to enhance campaign efficiency. Optimize ad creatives, extensions, and landing pages to improve Quality Scores and conversion rates. Identify and resolve issues affecting campaign performance through data analysis and troubleshooting. Client Coordination and Communication: Serve as the primary point of contact for assigned clients, managing day-to-day communication and updates. Provide performance reports with insights, learnings, and actionable recommendations on a regular basis. Collaborate with internal teams and clients to align on strategy, deliverables, and timelines. Performance Analysis: Analyze campaign data to identify trends, insights, and areas for improvement. Prepare detailed RoAS and performance metrics reports for stakeholders. Stay updated on industry trends and best practices in SEM and digital marketing. Certifications and Compliance: Leverage Google Ads Certification knowledge to drive best practices in campaign setup and optimization. Adhere to Google Ads policies and compliance guidelines. Qualifications Minimum 1 year of experience in SEM within a digital ad agency, focusing on performance marketing for D2C brands. Proficiency in the Google Ads dashboard, including Search, Performance Max, Shopping, and other campaign types. Completed Google Ads Certification (must be up-to-date). Strong analytical skills with experience in managing RoAS-driven mandates. Excellent command of English, with strong written and verbal communication skills. Proven experience in managing client relationships and delivering measurable results. Familiarity with tools like Google Analytics, Google Tag Manager, and Excel/Google Sheets for reporting and analysis is a plus. Preferred Skills Prior experience working with multiple D2C clients in a fast-paced environment. Hands-on experience with automation tools and scripts to improve campaign efficiency. Knowledge of additional platforms like Bing Ads and Facebook Ads is an advantage. What We Offer A dynamic and collaborative work environment with opportunities to work on cutting-edge campaigns. Opportunities for professional growth and skill development in the performance marketing domain. Competitive salary and performance-based incentives. Join our team if you have a passion for driving impactful SEM campaigns and delivering exceptional results for D2C brands!

We are currently looking to hire a strategic, data-driven SEO & Ads Specialist for a full-time position. This is a direct opportunity to work closely with an individual creative professional across various branding, digital media, and client-focused campaigns. The role offers strong potential for long-term collaboration and the opportunity to lead digital marketing initiatives for international projects, including in Dubai in the near future. Location: Remote (India-based only) Type: Full-Time Start Date: Immediate joiners only Salary Range: ₹25,000 – ₹30,000 per month (based on experience and skill level) Key Responsibilities: Plan, create, and manage performance-driven advertising campaigns across Meta Ads (Facebook, Instagram & whatsapp messenger) and Google Ads. Handle Meta Business Suite, campaign setup, optimization, and budget allocation. Manage ad boosting strategies for organic posts to maximize reach and engagement. Conduct thorough SEO audits and implement on-page and off-page SEO strategies across websites. Optimize website content for ranking, speed, and discoverability using tools like Google Search Console, Analytics, and third-party SEO tools. Generate monthly reports on ad performance, ROI, SEO rankings, and campaign insights. Collaborate with content creators, designers, and developers to align campaigns with brand and client goals. Perform keyword research, competitor analysis, backlink building, and technical SEO improvements. Monitor ad account health, test A/B creatives, and ensure continuous performance improvement. Daily Output Expectation: Launch and manage 1–2 ad campaigns or major optimizations per day, depending on project flow. Track and analyze SEO keyword rankings and performance updates daily. Execute daily monitoring of ads, cost-per-click (CPC), conversion rate, and suggest adjustments. Share concise reports or dashboard updates with actionable insights. Required Skills: Proven expertise in Meta Ads Manager and Google Ads (Search, Display, and YouTube). Hands-on experience with SEO tools like Google Search Console, SEMrush, Ahrefs, Screaming Frog, etc. Deep knowledge of on-page SEO (meta tags, content optimization, internal linking) and off-page SEO (backlinking, guest posts, directory submissions). Analytical mindset with a strong grasp of CTR, CPC, ROAS, CPM, bounce rate, etc. Strong understanding of ad creatives, audience targeting, and retargeting strategies. Familiarity with Pixel setup, event tracking, and Google Tag Manager is a plus. Ability to work independently, manage multiple campaigns, and deliver under tight deadlines. Excellent communication, time management, and performance reporting skills. Additional Notes: This is not a company job posting. It is a direct opportunity to work with an individual creative lead managing both personal and client-led digital initiatives. Ideal for someone who is self-driven, marketing-savvy, and ready to lead growth-oriented digital campaigns. Long-term potential includes international collaborations and Dubai-based project opportunities. To Apply: Please send your portfolio, past campaign results, and CV to info@qayudigital.com with the subject line: "SEO & Ads Specialist Application – [Your Name]" Only shortlisted candidates will be contacted.

We’re Hiring: Performance Marketing Specialist 📍 Location: Gurugram 💼 Experience: 2–5 years (eComm/Consumer Brand experience preferred) Are you a data-driven growth marketer who lives and breathes ROAS, CAC, and CTRs? We’re looking for a Performance Marketing expert to lead and scale campaigns across Meta & Google Ads for our growing D2C eCommerce platform . 🔍 What You’ll Do: Run high-performing campaigns on Google Ads (Search, Display, Shopping) & Meta (FB/IG) Optimize for conversions, ROAS, AOV , and LTV Plan and execute performance strategies across funnels: awareness, retargeting & retention A/B test creatives, landing pages & audience segments Coordinate with design, content & tech teams to improve ad performance ✅ What We’re Looking For: 2–5 years in Performance Marketing (preferably in a D2C/eCommerce/ Agency company) Strong hands-on experience with Meta & Google platforms Proven track record of scaling revenue through paid ads Analytical mindset with comfort in using tools like GA4, GTM, Excel, etc. Someone who understands the consumer funnel in retail ✨ Bonus Points If You Have: Experience with Shopify, WooCommerce, or custom D2C platforms Exposure to influencer/affiliate marketing Worked on new customer acquisition & retention strategies Why Join Us? Work on a growing D2C brand with high potential Ownership, growth, and experimentation encouraged Flat structure, fast decisions, fun team 👉 Interested? Let’s talk! Kindly fill this form- https://docs.google.com/forms/d/1_maknd1-PYzoSEHo_WB7DgbQHTXZNXUKOhrZf3vlwnU/preview

Job Title: Social Media Marketing Specialist Experience: 2–5 Years Industry: B2B SaaS SANeForce is a technology company based in Chennai that provides software products and services such as Sales Force Automation, Distribution Management System (DMS), and Payroll Management across various industries such as Pharmaceutical, Healthcare, Hospital, Diagnostic, FMCG, Consumer Goods, and Dairy Industry. We are a well-established company in the industry, having helped more than 200,000 users worldwide. Our mission is to deliver solutions with real business significance to meet our customers' essential business priorities, recognize the needs of consumers, and gain a leading role in the industry. Job Overview We are seeking a skilled Social Media Marketing Specialist with hands-on experience in managing LinkedIn and YouTube ad campaigns to drive lead generation and promote our B2B SaaS solutions. The ideal candidate will be responsible for planning, executing, and optimizing performance-driven campaigns on both platforms to reach decision-makers and business users. Key Responsibilities LinkedIn Lead Generation & Promotion: Plan and run LinkedIn ad campaigns (Sponsored Content, Lead Gen Forms, Message Ads). Define and manage target audience segments (industry, job title, seniority, company size). Promote gated assets like eBooks, case studies, and webinars to generate quality leads. Implement and monitor retargeting campaigns for mid-funnel engagement. Optimize campaigns based on CPL, CTR, lead quality, and engagement metrics. Collaborate with content and design teams to create engaging creatives and copy. YouTube Lead Generation & Promotion Plan and launch YouTube ad campaigns (Skippable In-Stream, In-Feed, Bumper Ads). Create intent-based targeting strategies using custom audiences, placements, and topics. Work with the creative team to script and produce short, compelling ad videos. Set up conversion tracking via Google Ads, GTM, and GA4. Monitor performance metrics such as View Rate, CPV, Conversion Rate, and Engagement. Retarget website visitors and YouTube viewers using remarketing lists. Continuously test and optimize creatives, thumbnails, CTAs, and targeting. What We Offer Be part of a rapidly growing SaaS company with a global customer base. Work on high-impact campaigns that directly contribute to business growth. Collaborate with a passionate and innovative team. Competitive salary and growth opportunities.