639 Retargeting Jobs - Page 3

Greetings from Synergy Resource Solutions (www.synergyresource.co.in), a leading HR Consultancy firm & Career Guide for Professionals like you. We are hiring for one of our leading client. Client: A Leading D2C baby product brand was founded in 2014 in Ahmedabad, Gujarat. Company is having annual turnover of around 120 Crs & employee strength of 120 employees & they are providing international safety standard certified bay products by their e-commerce website & online market platforms like Amazon, Flipkart & other leading online & offline platforms. Their product range includes high-chairs, beddings, strollers, car seats, a nursery range, ride-on, grapple toys, a feeding range, and more. Witnessing the huge need for the baby care segment, the brand has introduced compact, lightweight 'Baby Feather Diaper' wipes and Diaper Bin this year. With a strong commitment to sustainability, recently the brand has launched an exclusive baby products range that includes baby cream, lotion, soap, shampoo, powder, and baby massage oil. Job Title – Performance Marketing Specialist Location – Ahmedabad Experience - 5 to 7 years Qualification - MBA Salary - 55-75 K Job Role & Responsibilities: Plan, execute, and optimize SALES-DRIVEN paid marketing campaigns across GOOGLE, META, and other digital platforms to drive customer acquisition and revenue growth. Manage campaigns across Search, Display, Video, Shopping, and Retargeting with a focus on maximizing ROAS. Handle end-to-end campaign management, including ad copy creation, keyword strategy, and bidding optimization. Continuously monitor and optimize campaigns for key metrics like ROAS, CPC, and CPA. Perform A/B testing for ad creatives, landing pages, and audience targeting to continually improve performance. Efficiently manage large-scale budgets to maximize results while meeting target KPIs. Analyze campaign performance and prepare detailed reports with actionable insights to improve ROI. Collaborate with cross-functional teams, including content, design, and product, to align campaigns with business goals. Ensure that campaigns align with user acquisition strategies for the app, integrating app-specific goals into overall performance marketing efforts. Leverage tools like Google Tag Manager (GTM) and Google Merchant Center (GMC) for advanced campaign tracking and product feed management. Stay updated on industry trends, algorithm changes, and new ad features to drive innovation in paid media campaigns. Show more Show less

Location : Near Mohan Estate Metro Station Experience : 4–7 years About the Role Unique Publishers — a leader in UPSC and government exam books — is looking for a Performance Marketing Manager with deep expertise across Meta, Google, Amazon, and Flipkart . This is a high-impact role for someone who knows how to drive conversions, visibility, and organic traffic in both direct-to-consumer (D2C) and e-commerce marketplaces . Key Responsibilities Run and scale ad campaigns across: Meta Ads (Instagram/Facebook) – conversions, lead gen, retargeting Google Ads – search, shopping, display, YouTube Amazon Ads – sponsored products, brands, display ads Flipkart Ads – keyword targeting, performance insights Build, maintain and optimize A+ Stores and product pages on Amazon & Flipkart SEO for Amazon + Flipkart: keyword strategy, backend keywords, and content optimization Execute cross-platform strategies to drive book visibility, ranking, and reviews Collaborate with content and video team to generate ad creatives (static + video) Build, monitor, and optimize landing pages and conversion flows Track weekly performance (CPC, CTR, ROAS, rankings, etc.) and deliver reports with actionable insights Must-Have Skills 4–7 years of experience in performance marketing with direct ownership of Meta, Google, and marketplace campaigns Proven results running Amazon + Flipkart ad campaigns , with focus on ROI and ranking improvements Strong working knowledge of Amazon A+ Content , Storefronts, SEO, and brand analytics Experience handling both top-of-funnel (TOFU) and bottom-of-funnel (BOFU) campaigns Data-driven with advanced skills in UTM tagging, GA4, keyword planner tools, Helium10, etc. Clear understanding of targeting exam aspirants (UPSC, SSC, Banking, etc.) or EdTech a bonus Bonus: Experience in scaling Amazon bestsellers Worked with book publishers or D2C educational brands Ability to suggest bundling, discounting, and campaign-led sales strategies Show more Show less

Company Description Welcome to Frendeal, your ultimate partner in digital success! We are hiring a Lead Generation Specialist for Frendeal as well as Ampliyo. Ampliyo is an AI-powered customer engagement and growth platform designed to help local businesses increase customer retention, generate positive reviews, automate SMS & email marketing, and run loyalty programs. We are seeking a talented Lead Generation Specialist to drive new business by identifying and engaging potential clients through cold email outreach, phone calls, and partnerships. Role Description This is a full-time on-site role for a Lead Generation Specialist located in Jaipur / Ahmedabad. The Lead Generation Specialist will be responsible for generating new leads, lead generation, effective communication, sales activities, and conducting research to drive growth and success for the company. Job Responsibilities Prospecting & Research: Identify and build lists of potential small business clients (restaurants, salons, spas, etc.) in USA & Canada using online research, databases, and lead generation tools. Cold Email Outreach: Develop and execute targeted email sequences to engage potential customers, generate interest, and schedule product demo calls. Cold Calling: Conduct outbound calls to small business owners to introduce Ampliyo, explain key benefits, and secure demo appointments. Follow-up & Nurturing: Maintain a structured follow-up process for non-responsive leads using automated email sequences and personalized outreach. Lead Qualification: Assess and categorize leads based on interest, industry, and potential fit for Ampliyo. CRM & Data Management: Maintain detailed records of leads, outreach activities, responses, and scheduled meetings in our CRM system (e.g., HubSpot, Zoho, or similar). Collaboration: Work closely with the sales team and founder to ensure qualified leads are successfully handed off for demos and conversion. Reporting & Optimization: Track key performance metrics (response rates, meeting conversions, etc.) and suggest improvements to the outreach strategy. Key Requirements ✅ 1-3 years of experience in B2B lead generation, cold calling, or sales development (preferably targeting US/Canada markets). ✅ Strong written and spoken English communication skills. ✅ Experience with cold outreach tools (e.g., Mailshake, Lemlist, Outreach, Saleshandy) and CRM software (e.g., HubSpot, Zoho CRM, Salesforce). ✅ Ability to work night shifts (US & Canada time zones). ✅ Comfortable making cold calls and handling objections professionally. ✅ Proactive, results-driven, and highly organized in managing multiple outreach campaigns. ✅ Knowledge of local business industries (restaurants, salons, spas, healthcare, etc.) is a plus. Preferred Qualifications (Bonus Points 🎯) ⭐ Prior experience in SaaS, digital marketing, or customer engagement platforms. ⭐ Understanding of email marketing, retargeting strategies, and automation tools. ⭐ Experience using LinkedIn Sales Navigator, Apollo, or similar lead databases. ⭐ Familiarity with A/B testing email subject lines & messaging to improve response rates. Why Join Us? 🚀 Work with a fast-growing SaaS company helping local businesses grow. 📈 Performance-based incentives for achieving lead generation targets. 🌍 Hybrid work with flexibility. 📚 Opportunity to learn and grow in B2B SaaS sales & marketing. 💡 Work directly with the founder and contribute to shaping our outreach strategy. 🔥 Bonus: If you have experience with cold outreach, send an example of a cold email or call script you’ve successfully used before! Show more Show less

At Pitney Bowes, we do the right thing, the right way. As a member of our team, you can too. We have amazing people who are the driving force, the inspiration and foundation of our company. Our thriving culture can be broken down into four components: Client. Team. Win. Innovate. We Actively Look For Prospects Who: Are passionate about client success. Enjoy collaborating with others. Strive to exceed expectations. Move boldly in the quest for superior and best in market solutions. Job Description: Join Pitney Bowes as Digital Analyst – EU & APAC Regions Years Of Experience Required- 3 To 5 Years Job Location- Noida/ Pune At Pitney Bowes, we do the right thing, the right way. As a member of our team, you can too. We have amazing people who are the driving force, the inspiration and foundation of our company. Our thriving culture can be broken down into four components: Client. Team. Win. Innovate. We Actively Look For Prospects Who: Are passionate about client success. Enjoy collaborating with others. Strive to exceed expectations. Move boldly in the quest for superior and best in market solutions. We’re looking for a strategic and insights-driven Digital Journey Analyst to support growth initiatives across the EU and APAC regions. This role will be instrumental in uncovering behavioral trends across the full digital funnel, identifying gaps in the user journey, and connecting digital marketing performance to revenue outcomes. The ideal candidate is not only fluent in analytics tools but also skilled at translating complex data into clear, actionable insights. They thrive in cross-functional environments, have a strong understanding of regional market differences, and bring a proactive approach to experimentation, optimization, and collaboration. Experience with SaaS product analytics and multi-touch attribution is a strong plus. Responsibilities: Digital Journey & Funnel Analysis: Analyze user behavior across digital touchpoints (TOFU, MOFU, BOFU) to understand how prospects and customers engage with content and campaigns. Identify gaps, drop-offs, and successful paths that drive MQLs, SQLs, and revenue, particularly across the EU and APAC regions. Data-Driven Insights: Move beyond reporting to deliver actionable insights that influence content strategy, channel mix, and campaign investment. Help stakeholders understand what’s working—and what’s not—through a revenue-first lens, not just engagement metrics. Cross-Functional Collaboration: Partner with marketing, product, sales, and analytics teams to connect digital campaign performance with offline outcomes (e.g., demos, quotes). Translate data into strategies that align with regional goals and business objectives. User Journey Mapping: Map multi-touch user journeys across ads, site content, and CRM systems to uncover friction points, missed retargeting opportunities, and optimization areas for both marketing and product experiences. A/B Testing & Experimentation: Recommend and support A/B tests for landing pages, CTAs, and user flows based on observed behavior. Collaborate closely with Marketing, Engineering, and Customer Success to drive continuous optimization across regions. Regional & Competitive Lens: Apply a nuanced understanding of European and APAC markets—including search behavior, digital maturity, and sales engagement patterns. Stay aware of how top-performing peers in the region are measuring and optimizing their digital efforts. Reporting & Tool Mastery: Build and maintain dashboards in tools like Adobe Analytics, FullStory, Power BI, and Google Analytics to track KPIs. Ensure accurate data collection and actionable interpretation to inform digital marketing and product strategies. Product Analytics & Attribution: Support product teams by analyzing behavioral data to drive feature usage, engagement, and activation. Help attribute product outcomes and conversions back to marketing efforts across the full funnel. Qualifications: Strong analytical skills with the ability to interpret complex datasets and translate findings into meaningful business recommendations. Proven experience in digital analytics, funnel reporting, and multi-touch attribution across diverse global regions, with a strong emphasis on Europe. Proficient in tools such as Adobe Analytics, FullStory, Google Analytics, Google Search Console, Power BI, Pendo, Deal front and Qualtrics. Experience with A/B testing and optimization tools is a plus. Strong communication skills—able to present clear, concise, and compelling insights to stakeholders across all levels. Experience working with marketing and product teams to align insights with go-to-market strategies and product development priorities. Familiarity with SQL and data visualization platforms, with an ability to build dashboards and run ad hoc queries across marketing and product datasets. Experience in SaaS environments with a strong understanding of product usage metrics, customer journeys, and user engagement strategies. The Team Our passionate and ambitious team delivers innovations that help clients navigate the complex and always evolving world of commerce: from helping, them use data to market to the best customers, to enabling the sending of parcels and packages efficiently, to securing payments through statements and invoices. Our global Innovation team is dedicated to using the best-in-class tools, processes and modern architectures to create great experiences for our clients. In a rapidly changing world, we have a clear technical vision for our future that includes SaaS, APIs, Big Data, Advanced Analytics, Mobile and the Internet of Things. We are also focused on creating great client experiences, utilizing a Design Thinking platform and approach. Helping clients achieve their greatest commerce potential are Pitney Bowes' 14,000+ passionate employees around the world, our relentless pursuit of innovation with over 2,300 active patents, and our focus on clients, who are at the center of all that we do - from small businesses to 90% of the Fortune 500. In everything, we do, we deliver accuracy and precision to drive meaningful impact. Pitney Bowes is an Equal Employment Opportunity/Affirmative Action Employer that values diversity and inclusiveness in the workplace. Few Interesting Videos About Pitney Bowes: Who we are Pitney Bowes India 10 years journey Pitney Bowes, Great Place to Work Life at Pitney Bowes Pitney Bowes Diversity We Will: Provide the will: opportunity to grow and develop your career Offer an inclusive environment that encourages diverse perspectives and ideas Deliver challenging and unique opportunities to contribute to the success of a transforming organization Offer comprehensive benefits globally (PB Live Well) Pitney Bowes is an equal opportunity employer that values diversity and inclusiveness in the workplace. All interested individuals must apply online. Show more Show less

Inchbrick is a real estate Prop Tech startup headquartered in Dubai, UAE. We are specialized in providing assistance to corporates and first time property buyers. We are dedicated to providing committed service and market-leading expertise to our clients. Our utmost mission is to ease out the experience of buying and selling properties and create trustworthy relations with home buyers, sellers, tenants and investors. We aim to provide our clients with the best properties and take care of their dreams and funds. Our collaborative spirit and desire to grow will help us achieve the goals we set. We will make our patrons feel very special and provide them with a memorable experience. The Role Social Media Strategy & Management Develop and execute a comprehensive social media strategy aligned with company goals. Manage and grow presence across all key platforms (Instagram, Facebook, LinkedIn, YouTube, X, Threads, etc.). Create and maintain a monthly content calendar with key campaigns, property promotions, and relevant events. Monitor industry trends, hashtags, and competitor activity to stay ahead. Team Coordination Lead and collaborate with internal teams (SEO, content writers, graphic designers, marketing executives) to produce cohesive and effective campaigns. Assign tasks, monitor performance, and ensure timely delivery of content and campaigns. Act as the central point of communication between all creative and technical teams. Content & Creative Oversight Review and approve all social media posts, graphics, videos, and captions. Collaborate with content writers to ensure engaging and SEO-optimized content. Provide creative direction for design assets and ensure brand consistency across all visuals. SEO & Digital Integration Work with the SEO team to align social media efforts with organic search goals. Use insights to optimize content for reach and discoverability. Monitor traffic from social to website and suggest ways to increase qualified leads. Analytics & Reporting Track performance metrics (engagement, reach, clicks, conversions, followers). Analyze data and prepare monthly reports with actionable insights. Use analytics to continually refine strategies and boost ROI. Campaigns & Advertising Plan and manage paid ad campaigns on social platforms, ensuring targeted reach. Work with marketing to create lead-generation funnels and retargeting strategies. Test different ad creatives, copy, and audience segments for performance. Requirements Master degree in Marketing, Communications, Business, or related field. 5+ years of experience managing social media, preferably in real estate or a similar field. Strong understanding of SEO, paid advertising, content marketing, and digital trends. Excellent written and verbal communication skills. Proficiency with tools like Meta Business Suite, Google Analytics, Canva/Adobe Creative Suite, Buffer/Hootsuite, and CRM platforms. Experience in team leadership and cross-functional collaboration. Creative thinker with an analytical mindset. Why Join Us? Be part of a growing, innovative real estate firm. Lead impactful campaigns that shape customer decisions. Collaborate with a passionate and creative team. Opportunity to grow into a senior digital marketing leadership role. Ideal Profile You have at least 3 year+ experience ideally in Social Media within Real Estate industry. Experience within would be a strong advantage. You are highly goal driven and work well in fast paced environments You are a strong team player who can manage multiple stakeholders You enjoy finding creative solutions to problems You are willing to undertake 0-30% travel. What's on Offer? Show more Show less

Position Title : Search Manager Senior Level : Mid-Level (4–6 Years) Job Function : Performance Marketing, Paid Search Strategy, Campaign Management, Data-Led Optimization About Innocean Innocean is the biggest agency you’ve never heard of. With 31 offices and over 3,000 employees in 21 countries, we’re the fastest-growing agency network globally. In India, we began operations in 2005 with Hyundai and Kia as our founding clients. Since then, Innocean Worldwide India has evolved into a full-service marketing and communication agency, offering integrated solutions backed by insights, innovation, and impact. With over 150 experts in creative, strategy, media, technology, and analytics, we are a collaborative, people-first organisation. Afaqs.com ranked us among the top 5 happiest agencies in India. We take pride in nurturing talent and crafting campaigns that move the needle for brands and consumers alike. Position Summary We are looking for a Search Manager with 4–6 years of hands-on experience in the Indian digital marketing ecosystem , specifically in managing and optimising Google Search and Display campaigns . You will be responsible for performance strategy, execution, optimisation, and reporting of SEM campaigns tailored to Indian consumers across languages, devices, and geographies. This role requires a deep understanding of India-specific media consumption trends , regional nuances, and a data-first approach to drive campaign results in high-growth categories like auto, FMCG, BFSI, e-commerce, and more. Responsibilities Search Strategy & Planning Devise and implement India-centric paid search strategies across Google and Bing Identify keyword trends, seasonal spikes, and regional opportunities across Tier 1, 2, and 3 cities Campaign Execution & Optimisation Manage and optimize paid search campaigns end-to-end on platforms like Google Ads and Meta Ads, Bing. Implement bid strategies, audience segmentation, language targeting, and ad copy testing Leverage first-party and third-party data for retargeting and personalization Performance Analytics Track KPIs like CTR, CPC, CPA, Conversion Rate, and ROAS Use GA4, Google Ads reports, and Data Studio dashboards to monitor trends and optimize real-time Cross-Team Collaboration Work with content, creative, and strategy teams to align ad messaging with regional insights Collaborate with tech teams for tagging, tracking, and performance attribution Client Reporting & Communication Create detailed performance reports and actionable insights for client servicing teams Present strategic inputs and performance reviews to clients regularly Personal Specifications Qualifications Bachelor’s degree in Marketing, Business, or a related field Google Ads Search Certification is preferred Experience 4–6 years of experience in SEM campaign management, specifically for the Indian market Agency experience preferred, with exposure to high-volume campaigns across multiple sectors Knowledge, Skills & Experience Expert-level proficiency in Google Ads, Meta Ads, and Google Analytics (GA4) Strong analytical capabilities with experience in Excel, Data Studio, and campaign diagnostics Understanding of regional consumer behavior, language targeting, and local media nuances Excellent communication and presentation skills Ability to work under pressure and manage multiple campaigns simultaneously What You Can Expect From Innocean India At Innocean India, you will have the opportunity to lead impactful, large-scale performance campaigns for some of India’s most recognized brands. You’ll be part of a forward-thinking media team that embraces innovation, agility, and excellence in execution. With a strong learning culture and a collaborative spirit, you’ll grow professionally while making a tangible difference for brands across India. Equal Opportunity Employer We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Show more Show less

We are looking for a tech-savvy GoHighLevel Funnel & Ads Specialist who can build high-converting sales funnels, websites, and online courses while expertly linking them to social media ad campaigns (Meta/Facebook, Instagram, etc.). The ideal candidate will ensure seamless tracking, optimisation, and lead flow from ads into our GoHighLevel course — maximizing enrollments and ROI. Key Responsibilities: 1. Funnel & Course Development in GoHighLevel · Design and optimise high-converting sales funnels (lead magnets, webinar sign-ups, course sales pages). · Build landing pages, checkout flows, and membership portals for course access. · Set up automated email/SMS sequences for nurturing leads from ads. · Configure drip content, quizzes, or surveys to enhance engagement. 2. Social Media Ad Integration (Meta/Facebook, Instagram, etc.) · Connect Meta Ads to GoHighLevel for seamless lead capture & retargeting. · Ensure proper pixel tracking (Meta Pixel, CAPI) to track conversions (registrations, purchases). · Set up UTM parameters for ad campaign tracking in GoHighLevel analytics. · Build Custom Audiences & Lookalike Audiences from funnel data (leads, buyers, engaged users). · Troubleshoot tracking issues between Meta Ads & GoHighLevel. 3. Conversion Optimization from Ads to Course · A/B test landing pages & ad creatives to improve conversion rates. · Monitor cost per lead (CPL) & cost per acquisition (CPA) from social ads. · Retarget warm leads with sequential messaging (e.g., webinar attendees → course buyers). · Ensure smooth checkout flow from ad → landing page → payment → course access. 4. Analytics & Performance Oversight · Track Meta Ads performance (ROAS, CTR, conversion rates) and adjust funnels accordingly. · Provide weekly/monthly reports on ad spend vs. course enrollments. · Recommend scaling or pausing ad sets based on data. Required Skills & Qualifications: · Proven experience with GoHighLevel funnels, automations & course setup. · Hands-on experience running Meta/Facebook & Instagram Ads (Pixel, CAPI, Events Manager) · Ability to track conversions from ads to GoHighLevel (lead forms, purchases, etc.). · Knowledge of UTM parameters, Google Analytics, and funnel analytics. · Experience with retargeting strategies & custom audiences. · Basic understanding of HTML/CSS (for tweaking landing pages). Bonus Skills (Preferred but Not Required): · Experience with Google Ads, TikTok Ads, or LinkedIn Ads. · Knowledge of Zapier/API integrations for deeper automation. · Copywriting skills for high-converting ad & funnel copy. Show more Show less

We’re Hiring: Performance Marketing Expert (Meta & Google Ads) | Full-Time & Freelance Are you a results-driven digital marketer with a passion for paid performance and ROI-focused campaigns? We’re on the lookout for Performance Marketing Experts to join our growing team — either as freelancers or full-time professionals. What We’re Looking For: We are seeking individuals who can strategically plan, execute, and optimize ad campaigns on Meta (Facebook/Instagram) and Google Ads platforms to drive leads, sales, and brand visibility. Job Role: Strategize, set up, and optimize ad campaigns across Meta and Google Ads Monitor and analyze key performance metrics (CPC, CTR, ROAS, conversions, etc.) Conduct A/B testing to identify best-performing creatives and copy Create custom reports and insights to improve performance Work across eCommerce, lead generation, or brand awareness campaigns Requirements: Total experience in performance marketing (in years/months) Platforms mastered: Meta Ads, Google Ads (Search, Display, YouTube, etc.) Mention specific industry segments you’ve worked in (e.g., fashion, health, education, real estate, etc.) Meta Ads: What is your average ROAS across campaigns? What’s the maximum monthly budget you’ve handled? Bonus if you have experience in: Retargeting funnels GA4 & GTM setup Performance creatives testing Scaling strategies beyond ₹1L+/month in ad spend Location: Remote Role Type: Full-time To Apply, Please Share: Updated resume or portfolio Total years of experience Segments you’ve worked in Your average Meta ROAS Maximum budget you’ve handled Freelance or Full-time preference Let’s build high-performing campaigns together! Apply now send on 9319738209. Job Types: Full-time, Permanent, Fresher Pay: ₹10,000.00 - ₹30,000.00 per month Schedule: Monday to Friday Work Location: In person

Job Title: Digital Marketing Executive Company Name: Grinbizz Ayurvedic Location: New Delhi (On-site) Salary: ₹15,000 – ₹30,000 per month (based on experience) Job Type: Full-time Job Description: Grinbizz Ayurvedic, a fast-growing Ayurvedic healthcare brand, is looking for a passionate and creative Digital Marketing Executive to join our team. You will be responsible for managing and executing our online marketing strategies to boost brand awareness, generate leads, and drive online sales. Key Responsibilities: Plan, create, and manage digital marketing campaigns (Facebook, Instagram, Google Ads, YouTube, etc.) Handle social media accounts and post regular content to engage followers Run and monitor paid advertising campaigns (PPC, display, and retargeting ads) Manage SEO/SEM strategies to improve search rankings and organic traffic Email marketing and WhatsApp marketing campaign creation and execution Collaborate with the design team for banners, product promotions, and video content Analyze performance using tools like Google Analytics, Meta Ads Manager, etc. Optimize website content for better engagement and conversions Generate weekly/monthly marketing reports Requirements: Bachelor’s degree in Marketing, Business, or a related field Minimum 1 year of experience in digital marketing (freshers with strong skills may also apply) Strong understanding of digital marketing tools and trends Knowledge of SEO, Google Ads, Facebook/Instagram Ads Proficient in Canva, Meta Business Suite, Google Analytics, Mailchimp (or similar tools) Good written and verbal communication skills Creative mindset and ability to work independently Benefits: Opportunity to work with a growing Ayurvedic brand Friendly and flexible work environment Learning and growth opportunities Performance-based incentives To Apply: Please submit your updated resume along with a brief cover letter explaining why you are a good fit for this role. Job Types: Full-time, Permanent Pay: ₹15,000.00 - ₹30,000.00 per month Benefits: Health insurance Schedule: Day shift Supplemental Pay: Performance bonus Yearly bonus Work Location: In person

Job Title: Freelance Ecommerce Manager(Shopify + Ads Expert) Brand: Musclefood Company: Big Musclefood LLP Job Type: Freelance / Remote (Flexible Hours) Location: [Prahlad Vihar, Rohini Sec-25, New Delhi] Job Summary: We are looking for a results-driven freelance E-commerce Manager to take ownership of our Shopify store. The ideal candidate will have hands-on experience with Shopify store optimization , performance marketing , and growth strategy for D2C brands. Your job will be to increase sales , optimize the user experience , and run high-converting ad campaigns across Meta and Google Ads. This role requires a hands-on, results-oriented individual with a minimum of 5 years of experience in shopify, preferably within the health supplement. Responsibilities: Website Management & Redesign: Regularly audit and update the Shopify store for better UI/UX. Implement high-converting product pages, banners, and landing pages. Optimize mobile responsiveness and speed. Sales & Conversion Optimization: Analyze customer journey, identify drop-off points, and improve CRO. Implement upsells, bundling, and subscription options. Campaign Management: Plan, execute & optimize Meta (Facebook/Instagram) and Google Ads campaigns. Track ROAS, conversions, and suggest creatives or offer changes to boost performance. Data Analysis: Monitor store analytics, traffic, and campaign results. Provide weekly reports with insights and action points. Email & Retargeting: Setup email flows (abandoned cart, welcome, product education) using tools like Klaviyo or Mailchimp. Run retargeting campaigns for website visitors and cart abandoners. Requirements: 3+ years of experience managing Shopify-based D2C brands. Proven track record of increasing online sales via performance marketing. Strong understanding of Shopify apps, themes, and checkout optimization. Experience with Meta Ads Manager & Google Ads (Search + Shopping). Good knowledge of CRO tools, SEO basics, and analytics platforms. Must be proactive, self-managed, and result-oriented. Preferred Qualifications: Bachelor's degree in business, marketing, or a related field. Experience with other ecommerce platforms and tools. NOTE: only candidates meets above requirements should apply. Job Type: Freelance Pay: ₹10,000.00 - ₹15,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person

CDL FINESHINE is a globally recognized Diamond Jewelry manufacturer and exporter. We are looking for a strategic and results-driven leader who can oversee our entire Digital Marketing ecosystem, including branding, social media, paid ads, content strategy, and SEO. This role is designed for someone with the potential to grow into a Chief Marketing Officer (CMO). Role Overview: This role requires a visionary leader who can scale brand awareness, engagement, and revenue through digital channels. You will lead teams handling social media, paid ads, SEO, content, and creative, ensuring that every aspect of our online presence is optimized for growth. Key Responsibilities: 1. Digital Marketing Strategy & Leadership •Develop and execute a full-funnel digital marketing strategy to drive traffic, engagement, and sales. •Lead & mentor teams across branding, SEO, content, social media, video/photo editing, and ad optimization. •Work closely with the CEO & senior management to align marketing initiatives with business objectives. •Identify challenges, analyze data, and implement scalable solutions for continuous growth. 2. Social Media Growth & Branding •Oversee all social media platforms (Instagram, Facebook, YouTube, LinkedIn, Pinterest, etc.) to ensure brand consistency. •Develop and implement a content and engagement strategy to build brand authority and increase follower base. •Guide creative teams on scripting, video production, and ad creatives to ensure engaging, high-converting content. •Stay ahead of trends and leverage influencer collaborations for brand amplification. 3. Performance Marketing & Advertising •Manage and optimize Meta Ads, Google Ads, and YouTube Ads for maximum ROAS. •Plan and execute retargeting, lookalike audiences, and conversion-based ad campaigns. •Lead A/B testing on creative, messaging, and audience targeting to optimize performance. •Allocate and monitor ad budgets to ensure efficient spending and high returns. 4. SEO & Organic Growth •Oversee the SEO team to improve website rankings and organic traffic. •Ensure website optimization, content strategy, and backlink building align with search engine best practices. •Collaborate with the content team to produce high-value, keyword-optimized content. 5. Data Analytics & Performance Optimization •Track and analyze key performance metrics (traffic, engagement, conversions, CAC, ROAS). •Use data-driven insights to refine strategies and improve marketing efficiency. •Prepare reports and share actionable insights with senior management. 6. Innovation & Trend Monitoring •Stay updated on platform algorithm changes, emerging trends, and new marketing tools. •Test and implement new strategies (AI-driven marketing, interactive content, AR/VR for jewelry). •Ensure CDL FINESHINE remains a trendsetter in digital jewelry marketing. Who Should Apply? This role is perfect for someone who aspires to be a CMO—a strategic thinker with expertise in digital marketing, paid media, SEO, and team leadership. Qualifications & Skills: ✅ Minimum Graduation (Bachelor’s degree in any field; Marketing degree is a plus). ✅ 5+ years of experience in digital marketing, social media management, SEO, or brand strategy. ✅ Proven track record in scaling social media pages and running high-ROI ad campaigns. ✅ Strong leadership skills with experience managing cross-functional teams (Social, SEO, Creative, Ads). ✅ Expertise in Meta, Google, and YouTube Ads, along with SEO best practices. ✅ Analytical mindset with experience in performance tracking, A/B testing, and conversion optimization. ✅ Creative and strategic thinker with a strong understanding of branding and storytelling. ✅ Ability to work in a fast-paced, high-growth environment and drive measurable results. Why Join Us? 💎 Lead and shape the future of a high-end global jewellery brand. 📈 Direct pathway to CMO role with high-impact decision-making. 🔥 Work with a passionate team in the luxury jewellery industry. 🚀 Competitive salary, performance bonuses, and career growth opportunities. If you have the vision, leadership, and expertise to take CDL FINESHINE to the next level, apply now! Show more Show less

About Digitize Matrix Company: Digitize Matrix is a dynamic digital marketing agency based in Pune. We specialize in SEO, SEM, social media marketing, content marketing, and more . Our team is committed to delivering innovative and data-driven marketing solutions to help our clients succeed. About the Role: We are looking for a highly skilled and strategic Ads Manager with strong experience in Google Ads and Meta Ads (Facebook & Instagram) to join our growing team. This role demands more than execution—it requires leadership, team collaboration, and a focus on performance-driven results. The ideal candidate will manage end-to-end campaign strategy, execution, and optimization while also mentoring junior team members. Key Responsibilities: Plan, launch, and manage paid ad campaigns on Google and Meta platforms . Develop full-funnel ad strategies for lead generation, brand awareness, and conversion goals. Manage ad budgets effectively with focus on ROI, ROAS, CTR, and CPL targets. Conduct keyword research, audience targeting, and A/B testing to improve campaign performance. Guide and mentor junior marketers or interns, setting clear goals and reviewing campaign strategies. Collaborate with designers and content creators for ad creatives and landing pages. Monitor and analyze campaign data, generate reports, and provide actionable insights. Set up and manage tracking using Google Tag Manager, Analytics, and Meta Pixel . Stay updated on the latest platform changes, industry trends, and ad policies. Key Requirements: Minimum 3 years of experience in running paid campaigns on Google Ads and Meta (Facebook/Instagram) . Demonstrated success in handling budgets and delivering strong campaign performance. Experience in team coordination or leadership is preferred. Strong understanding of conversion tracking, retargeting, and custom audience strategies. Knowledge of analytics tools: Google Analytics, Meta Ads Manager, GTM, Looker Studio, etc. Exceptional communication, presentation, and reporting skills. Good to Have: Google Ads & Meta Blueprint Certifications Experience with e-commerce campaigns or multi-channel strategies Familiarity with tools like SEMrush, HubSpot, or Zapier Knowledge of other ad platforms (LinkedIn Ads, YouTube Shorts, etc.) What You’ll Get: Competitive salary and performance-based incentives Leadership opportunities within the marketing team Exposure to multi-industry clients and campaign variety Supportive, growth-oriented environment Access to upskilling and digital marketing tools How to Apply: Contact us: +91 87671 58322 Email: hr.digitizematrix@gmail.com Website: https://digitizematrix.com Job Type: Full-time Pay: From ₹45,000.00 per month Benefits: Cell phone reimbursement Internet reimbursement Schedule: Day shift Supplemental Pay: Performance bonus Yearly bonus Ability to commute/relocate: Kothrud, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred) Education: Bachelor's (Preferred) Experience: Google Ad Manager: 3 years (Required) Language: English (Required) Work Location: In person

About WorkIndia WorkIndia started with One & Only One Purpose -- To provide jobs to the underprivileged of India who lack access to basic necessities and resources Our Vision is “To Provide meaningful livelihoods to the 25.8 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals on this planet”. Far too many individuals are deprived of access to meaningful job opportunities thanks to untrustworthy, opaque & inefficient systems of hiring. WorkIndia is here to change that - through a 100% automated, tech-driven, marketplace for blue-collar hiring. WorkIndia has achieved a scale of 2.8 Crore registered job seekers, 1.7 million registered employers, 3.1 million interview calls and 110k+ hires happening through the platform per month, entirely driven through technology. Role : Data Analyst (Marketing & Growth team) What you will be doing Marketing & Growth Analysis: Analyze data related to user acquisition channels, retention cohorts, retargeting campaigns, and customer lifecycle behavior. Dashboarding & Reporting: Build dashboards and automated reports to track key performance metrics and campaign effectiveness. Data-Driven Insights: Identify user trends, behavioral patterns, and opportunities to improve conversion, engagement, and long-term retention. Business Impact Analysis: Investigate drivers of business performance and recommend actionable strategies based on quantitative evidence. Process Optimization: Collaborate on improving internal data pipelines, collection methodologies, and reporting accuracy to support fast-moving teams. Project Ownership: Independently lead analytical initiatives from question definition to stakeholder presentation. What you will need A minimum of 2-4 years of experience in a data analysis role, preferably in startups Proficient in data analysis tools (e.g., SQL, Python, R) and visualization software (e.g., Tableau) Experience working with growth marketing, funnel metrics, retention analysis, or campaign performance is a strong plus Strong analytical and problem-solving skills Excellent communication and collaboration abilities Bachelor’s degree (or equivalent) in engineering, , statistics, mathematics or economics Proven success in a collaborative, team-oriented environment Location : HSR Layout in Bangalore (Onsite 5 days a week) Show more Show less

Job Title: Freelance Ecommerce Manager(Shopify + Ads Expert) Brand: Musclefood Company: Big Musclefood LLP Job Type: Freelance / Remote (Flexible Hours) Location: [Prahlad Vihar, Rohini Sec-25, New Delhi] Job Summary: We are looking for a results-driven freelance E-commerce Manager to take ownership of our Shopify store. The ideal candidate will have hands-on experience with Shopify store optimization , performance marketing , and growth strategy for D2C brands. Your job will be to increase sales , optimize the user experience , and run high-converting ad campaigns across Meta and Google Ads. This role requires a hands-on, results-oriented individual with a minimum of 5 years of experience in shopify, preferably within the health supplement. Responsibilities: Website Management & Redesign: Regularly audit and update the Shopify store for better UI/UX. Implement high-converting product pages, banners, and landing pages. Optimize mobile responsiveness and speed. Sales & Conversion Optimization: Analyze customer journey, identify drop-off points, and improve CRO. Implement upsells, bundling, and subscription options. Campaign Management: Plan, execute & optimize Meta (Facebook/Instagram) and Google Ads campaigns. Track ROAS, conversions, and suggest creatives or offer changes to boost performance. Data Analysis: Monitor store analytics, traffic, and campaign results. Provide weekly reports with insights and action points. Email & Retargeting: Setup email flows (abandoned cart, welcome, product education) using tools like Klaviyo or Mailchimp. Run retargeting campaigns for website visitors and cart abandoners. Requirements: 3+ years of experience managing Shopify-based D2C brands. Proven track record of increasing online sales via performance marketing. Strong understanding of Shopify apps, themes, and checkout optimization. Experience with Meta Ads Manager & Google Ads (Search + Shopping). Good knowledge of CRO tools, SEO basics, and analytics platforms. Must be proactive, self-managed, and result-oriented. Preferred Qualifications: Bachelor's degree in business, marketing, or a related field. Experience with other ecommerce platforms and tools. NOTE: only candidates meets above requirements should apply. Job Type: Freelance Pay: ₹10,000.00 - ₹15,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person

Performance Marketing Strategist Vacancy: 01 Salary: Negotiable Employment Type: Full-time About Karobar App Karobar App is a go-to digital ledger and business management app for MSMEs. We help local businesses grow smarter with easy-to-use tools for sales, inventory, expenses, and reporting. We are looking for a Performance Marketing Strategist to drive user acquisition and revenue growth through strategic paid campaigns, app store optimization, and data-driven decision-making. Role Overview As a Performance Marketing Strategist , you will own the planning, execution, and optimization of paid media across multiple regions and platforms. Your work will directly influence how efficiently we acquire users, reduce customer acquisition cost (CAC), and improve return on ad spend (ROAS). You will collaborate closely with creative, content, analytics, and localization teams to ensure campaigns are personalized, performance-focused, and scalable. Key Roles and Responsibilities Own end-to-end strategy and execution of all paid marketing campaigns across all relevant platforms and regions (Meta, Google, TikTok, YouTube, etc.). Define and manage monthly budgets and performance goals , including CAC, ROAS, CPI, and install-to-subscription conversion metrics. Collaborate with analytics and product teams to establish and monitor performance tracking infrastructure, including attribution tools, pixels, and UTMs. Coordinate with SEO/ASO consultants and product teams to ensure app store listings are optimized for both paid and organic install conversion. Collaborate with designers and SMM to create high-converting, engaging ad creatives tailored to different regions and customer personas. Own retargeting strategies to re-engage lapsed users and move prospects down the funnel. Monitor competitor performance marketing trends , CPM/CPI benchmarks, and regional advertising practices to adjust strategies accordingly. Generate regular reports and insights to evaluate channel-wise performance, identify bottlenecks, and recommend improvements to leadership. Collaborate with local teams to ensure cultural relevance and regional optimization of campaigns and landing pages. What We’re Looking For 3–5 years of experience in performance marketing, digital media buying, or user acquisition — ideally in mobile-first or SaaS businesses. Strong hands-on experience managing budgets and campaigns across Meta Ads, Google Ads, YouTube, and TikTok. Solid understanding of paid media KPIs (CAC, ROAS, CTR, CPI, etc.) and performance optimization tactics. Familiarity with attribution tools and mobile measurement platforms. Strong analytical skills with the ability to interpret campaign data and act on insights. Experience with App Store Optimization (ASO) and creative optimization for install performance. (Is a Plus) Proficiency in managing retargeting campaigns across funnel stages. Ability to work independently, manage multiple campaigns, and collaborate across time zones and teams. Experience managing or optimizing marketing for multilingual and multicultural audiences is a strong plus. What We Offer A high-impact role in one of the fastest-growing digital product companies. The opportunity to scale campaigns across international markets and regions. A collaborative team culture that values ownership, experimentation, and continuous learning. Flexible working environment and competitive compensation. The chance to work on a product that directly supports and uplifts MSMEs. Show more Show less

SEO/SEM Specialist – Role Description We are seeking an experienced and highly skilled SEO/SEM Specialist (L3/L4) with a proven track record of driving impactful search engine marketing and optimization strategies. The ideal candidate will not only manage SEO activities but also oversee the full SEM strategy and execution. This role requires expertise in optimizing performance across all major search networks while also guiding junior team members and collaborating with senior leadership to meet overarching business objectives. As an SEO/SEM leader, you will be responsible for the strategy, execution, and optimization of SEO and SEM initiatives that drive business growth and maximize ROI. Key Responsibilities: • Strategic Leadership: Develop, implement, and oversee comprehensive SEO and SEM strategies to meet business goals, ensuring alignment with overall marketing and growth strategies. • Team Leadership: Lead, mentor, and develop junior SEO/SEM staff. Foster a collaborative team environment to drive continuous learning and optimization best practices. • Advanced Data Analysis: Utilize advanced analytics tools to analyze large datasets and extract insights that shape SEO/SEM strategy, ensuring optimal ROI across campaigns. • Campaign Management: Oversee all SEM campaigns, ensuring performance targets are met, while staying on budget. Manage PPC campaigns across Google, Yahoo, Bing, and social media platforms (LinkedIn, Twitter, Facebook, etc.). • SEO Performance Oversight: Oversee ongoing keyword research, on-page optimization, and link building strategies. Conduct competitor analysis and stay ahead of SEO trends and algorithm updates. • Cross-Department Collaboration: Work with product, content, and development teams to ensure SEO best practices are incorporated into website development and content creation. • Lead Optimization: Lead conversion optimization strategies, using advanced techniques to drive website traffic and improve conversion rates. • Reporting & Strategy Refinement: Report on SEO/SEM performance at a high level to senior leadership, advising on key strategy adjustments and improvements. • Guest Blogging & Partnerships: Manage and scale guest blogging efforts and other external content partnerships, ensuring sustained improvements in domain authority and off-page SEO. • Innovation & Trends: Stay at the forefront of industry trends, continuously evaluating new SEO/SEM tools, techniques, and tactics that align with company goals. Must-Have Requirements: • Proven Experience: 5+ years of SEO/SEM experience, including extensive hands-on experience in developing and executing complex SEO and SEM strategies that deliver measurable results. • Advanced Tools Expertise: In-depth knowledge of SEO/SEM tools including Ahrefs, SEMRush, Ubersuggest, Keyword Planner, SEO Audit Tools, Google Analytics, Google Tag Manager, Hotjar, and similar platforms. • Strategic Thinker: Proven ability to design long-term SEO/SEM strategies, measure their success, and continuously optimize for performance. • Leadership Experience: Experience leading and mentoring SEO/SEM teams, with the ability to collaborate with senior management and across departments. • SEO & SEM Expertise: Proven success with both organic and paid search campaigns, including SEM platforms (Google, Bing, Yahoo), social media advertising (LinkedIn, Twitter, Instagram), and retargeting strategies. • In-depth Analytics Skills: Strong ability to analyze data using Google Analytics, Omniture, NetInsight, WebTrends, and similar tools. Comfortable with advanced reporting and presenting insights to senior stakeholders. • Advanced A/B Testing: Extensive experience conducting A/B and multivariate testing to optimize user engagement, conversions, and SEM ROI. • Content Strategy: Deep understanding of SEO content creation and optimization, including advanced knowledge of Wikipedia article creation and optimization. • Technical Knowledge: Solid understanding of web technologies (HTML, CSS, JavaScript) and the ability to work with development teams to implement SEO best practices. • SEO & SEM Certifications: BS/BCom/MCom/BE/MSc degree with Digital Marketing or relevant certifications. • Up-to-date Industry Knowledge: Proven ability to stay ahead of SEO and SEM industry trends, Google updates, and algorithm changes. Show more Show less

Job Summary Empire Grand Pvt. Ltd. is seeking a results-driven Digital Advertising Specialist to manage and optimize paid campaigns across Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate will have hands-on experience in campaign strategy, setup, budget handling, ad creatives, A/B testing, performance analytics, and ROI optimization. Experience Real-Estate Industry for 2-3 years of experience Key Responsibilities Plan, execute, and optimize paid advertising campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram). Conduct keyword research, audience segmentation, and competitor analysis. Write compelling ad copies and collaborate with the creative team for visuals and videos. Monitor daily campaign performance metrics such as CPC, CTR, CPA, ROAS, and conversion rates. Perform A/B testing for ads, landing pages, and audience targeting to improve effectiveness. Implement retargeting and lookalike strategies to enhance reach and conversion. Generate weekly/monthly performance reports with actionable insights and recommendations. Ensure budget adherence and maximize returns within the allocated spend. Stay up to date with platform trends, policy changes, and algorithm updates. Required Skills & Qualifications Bachelor’s degree in Marketing, Digital Media, Communications, or related field. 2–3 years of proven experience in managing Google Ads and Meta Ads campaigns. Strong understanding of performance metrics, tracking tools (GA4, GTM, Facebook Pixel), and data interpretation. Experience with Google Ads Editor, Meta Business Suite, and Google Analytics. Proficiency in Excel, ad budgeting, and report creation. Excellent attention to detail, analytical thinking, and time management. Google Ads and Meta Blueprint certifications are a plus. Preferred Attributes Agency or multi-brand experience. Strong copywriting and visual sense. Ability to work collaboratively with design, product, and sales teams. Adaptability in a fast-paced, ROI-driven environment. Application Instructions To apply, email your resume to hr@empiregrand.in with the subject line: Application – Digital Advertising Specialist Kindly include a brief note highlighting your experience with Google Ads and Meta Ads. Only shortlisted candidates will be contacted. Show more Show less

Job Title: Digital Marketing Executive Company Name: Grinbizz Ayurvedic Location: New Delhi (On-site) Salary: ₹15,000 – ₹30,000 per month (based on experience) Job Type: Full-time Job Description: Grinbizz Ayurvedic, a fast-growing Ayurvedic healthcare brand, is looking for a passionate and creative Digital Marketing Executive to join our team. You will be responsible for managing and executing our online marketing strategies to boost brand awareness, generate leads, and drive online sales. Key Responsibilities: Plan, create, and manage digital marketing campaigns (Facebook, Instagram, Google Ads, YouTube, etc.) Handle social media accounts and post regular content to engage followers Run and monitor paid advertising campaigns (PPC, display, and retargeting ads) Manage SEO/SEM strategies to improve search rankings and organic traffic Email marketing and WhatsApp marketing campaign creation and execution Collaborate with the design team for banners, product promotions, and video content Analyze performance using tools like Google Analytics, Meta Ads Manager, etc. Optimize website content for better engagement and conversions Generate weekly/monthly marketing reports Requirements: Bachelor’s degree in Marketing, Business, or a related field Minimum 1 year of experience in digital marketing (freshers with strong skills may also apply) Strong understanding of digital marketing tools and trends Knowledge of SEO, Google Ads, Facebook/Instagram Ads Proficient in Canva, Meta Business Suite, Google Analytics, Mailchimp (or similar tools) Good written and verbal communication skills Creative mindset and ability to work independently Benefits: Opportunity to work with a growing Ayurvedic brand Friendly and flexible work environment Learning and growth opportunities Performance-based incentives To Apply: Please submit your updated resume along with a brief cover letter explaining why you are a good fit for this role. Job Types: Full-time, Permanent Pay: ₹15,000.00 - ₹30,000.00 per month Benefits: Health insurance Schedule: Day shift Supplemental Pay: Performance bonus Yearly bonus Work Location: In person

Performance Marketing Specialist Location: India Type: Full-time Industry: B2B SaaS Who We Are: Welcome to Idenfo, A Fintech company committed to providing an integrated Anti Money Laundering platform and top-notch compliance advisory services. We are a growing company where people are the most valuable asset. Job Overview: As the Performance Marketing Specialist, youll own and optimise our digital marketing campaigns across multiple channels to generate high-quality leads, drive conversions, and improve customer acquisition. Youll be responsible for developing, executing, and analysing paid campaigns that directly contribute to our growth objectives. This role requires a data-driven mindset, a strong understanding of the B2B SaaS landscape, and the ability to scale campaigns in a competitive market. What You'll Be Doing Plan, execute, and optimize LinkedIn Ads and Google Search campaigns with laser precision Set up tracking (UTM, Google Analytics, HubSpot) to ensure every click, lead, and conversion is measured Build and refine customer outreach funnels using outbound tools like Apollo, Instantly, or Lemlist Collaborate on landing page CRO, A/B testing, and retargeting strategy Launch and iterate on rapid growth experiments (viral loops, mini-campaigns, PLG tactics) Own performance marketing metrics and present actionable insights regularly Work cross-functionally with product, sales, and content teams to align on goal Qualifications: 5- 6 years in performance marketing, ideally in B2B SaaS or finte Deep hands-on experience with LinkedIn Ads, Google Ads, and performance tracking tools Experience with CRO tools and landing page builders (e.g., Unbounce, Webflow, Instapage) Agile, self-starter mindset, comfortable with moving fast and adapting strategies on the go Bonus: Experience in fintech, payments, or startup environments Why Join Us? Remote and flexible work culture High autonomy and ownership of your marketing performance Opportunity to make a measurable impact from day one Show more Show less

About Artista Group: Artista Group is a digital marketing agency located in Ahmedabad. Our team of skilled professionals is dedicated to crafting effective digital marketing strategies for businesses of all sizes. We offer a comprehensive range of services, including social media management, SEO, PPC advertising, etc. We work closely with our clients to develop custom-tailored solutions that align with their specific needs and objectives. Position Overview: We are seeking a results-oriented Paid Ads Specialist with hands-on experience in managing campaigns across Meta (Facebook & Instagram) and Google Ads platforms . The ideal candidate will be responsible for planning, executing, and optimizing high-performing ad campaigns that drive traffic, generate quality leads, and increase conversions for our clients. You will work closely with our creative and strategy teams to ensure each campaign meets performance goals and delivers strong ROI. Key Responsibilities: · Plan, create, and manage paid ad campaigns on Facebook, Instagram, and Google (Search, Display, YouTube). · Conduct in-depth keyword and audience research to refine targeting strategies. · Set up conversion tracking (Meta Pixel, Google Tag Manager, etc.) and measure performance against KPIs. · Optimize campaigns through A/B testing, bid strategies, and ad copy improvements. · Generate regular performance reports and share actionable insights with the team/clients. · Stay updated with trends, algorithm changes, and platform best practices. · Collaborate with designers and content creators for high-converting ad creatives. Qualifications: Bachelor's degree in Marketing, Advertising, or a related field. Minimum of 3 years of experience managing Meta and Google Ads campaigns. Proficiency in Meta Ads Manager, Google Ads, and Google Analytics. Strong analytical skills with the ability to interpret data and make informed decisions. Excellent communication and collaboration skills. Certifications in Meta Blueprint and Google Ads are a plus. Preferred Skills: · Experience in integrating SEO and content strategies to support paid ad performance and landing page optimization. · Familiarity with marketing automation tools (e.g., HubSpot, Mailchimp, or similar) to align ads with lead nurturing workflows. · Ability to manage and optimize multiple ad campaigns and client accounts simultaneously while meeting performance goals and deadlines. · Understanding of audience segmentation , retargeting, and lookalike audiences for advanced Meta ad targeting. · Basic knowledge of creative performance analysis to guide design and content teams for better ad creatives. · Comfortable using tools like Google Analytics , Meta Pixel , Google Tag Manager , and UTM tracking for conversion analysis. Show more Show less

Role Overview The Manager – Performance Marketing will be responsible for driving lead generation, conversion optimization, and ROI-focused digital marketing campaigns for the institution’s online education programs. This role demands deep expertise in paid digital advertising, data analytics, and marketing automation , with a growth mind set to optimize marketing spends and maximize student enrolments. The ideal candidate should have 5-8 years of experience in performance marketing within EdTech, consumer tech, e-commerce, or high-involvement service industries , with a proven ability to scale and optimize paid campaigns across multiple platforms . Key Responsibilities Digital Advertising & Lead Generation Develop, execute, and optimize ROI-driven paid marketing campaigns across Google Ads, Facebook Ads, LinkedIn Ads, YouTube, and emerging digital channels . Manage PPC, display, video, social media advertising, and retargeting campaigns to generate high-intent leads . Continuously optimize Cost per Lead (CPL), Cost per Acquisition (CPA), and Return on Ad Spend (ROAS) to achieve enrolment targets. Marketing Funnel Optimization Work closely with admissions and sales teams to ensure seamless lead handover, nurturing, and conversions. Optimize landing pages, ad creatives, and call-to-actions (CTAs) using A/B testing and heat map analysis . Implement multi-touch attribution models to identify the most effective marketing channels and improve budget allocation. Analytics & Performance Tracking Monitor and analyze key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, and funnel drop-offs . Use analytics tools like Google Analytics, Google Tag Manager, Looker Studio, and CRM dashboards to track user behaviour and campaign performance. Generate weekly and monthly reports with insights and recommendations to improve campaign effectiveness. Search Engine Marketing (SEM) & SEO Coordination Manage Google Search Ads & Display Network campaigns , optimizing keyword strategy, bidding, and ad placements. Collaborate with SEO teams to ensure alignment between organic and paid strategies for search visibility. Budgeting & ROI Maximization Manage monthly and quarterly paid media budgets , ensuring efficient spend allocation across channels. Leverage marketing automation and AI-driven optimization tools to enhance campaign efficiency. Continuously refine bidding strategies, audience segmentation, and creative approaches for cost efficiency. Cross-Functional Collaboration Work closely with content, design, and video teams to develop high-converting ad creatives and messaging. Partner with social media and brand marketing teams to ensure integrated campaign execution. Align with academic and admissions teams to understand program positioning and optimize ad targeting. Educational Background: Bachelor’s or Master’s degree in Marketing, Digital Media, Business Analytics, or a related field . Experience: 5-8 years of experience in performance marketing, digital advertising, or growth marketing . Strong preference for candidates from EdTech, e-commerce, digital-first brands, or high-involvement service industries . Proven track record of scaling paid digital campaigns and improving conversion rates . Skills & Competencies: Expertise in Paid Marketing: Deep knowledge of Google Ads, Facebook Ads, LinkedIn Ads, YouTube Ads, Programmatic Display, and Retargeting . Data-Driven Decision Making: Proficiency in Google Analytics, Google Tag Manager, Looker Studio, and marketing automation tools . Landing Page & Funnel Optimization: Experience in A/B testing, conversion rate optimization (CRO), and UX analytics . Budget Management: Strong ability to plan, allocate, and optimize ad spend for maximum ROI. Strategic & Analytical Thinking: Ability to interpret campaign data and implement performance-driven insights. Collaboration & Cross-Functional Leadership: Ability to work with multiple teams (content, design, SEO, sales, product marketing) to drive results. Creative & Adaptive Mind-set: Strong understanding of ad creatives, messaging strategies, and audience targeting for different learner segments. Show more Show less

Job Title: SEO & Performance Marketing Specialist - Multi-Brand Strategy & Growth Location: HQ27, Gurugram, India (Must be Gurgaon-based or ready to relocate immediately) Reporting To: Digital Marketing Head (India) Supporting: Global E-commerce SEO & Paid Performance Employment Type: Full-time Job Summary: The SEO & Performance Marketing Executive will be responsible for implementing and optimizing campaigns across organic and paid channels. This includes keyword research, SEO audits, ad campaign execution, funnel optimization, and performance reporting. The role requires someone analytical, hands-on, and proactive in driving digital growth across multiple e-commerce sites. Key Responsibilities: 1. SEO Execution & Management Conduct keyword research, SEO audits, and backlink analysis Build topic clusters and support content briefs with semantic keyword planning Implement on-page and off-page SEO best practices Monitor keyword rankings, organic traffic growth, and bounce rates 2. Paid Performance Campaigns Support setup, monitoring, and reporting of Google Ads, Meta Ads, and retargeting campaigns Understand compliance requirements for ad platforms when promoting health and wellness products Assist in optimizing CPC, ROAS, and conversion rates Execute A/B tests and analyze outcomes for budget reallocation 3. Funnel Tracking & Optimization Analyze drop-offs in conversion flow and support CRO initiatives Tag campaigns, manage UTM tracking, and maintain reporting dashboards 4. Content & Landing Page Coordination Provide SEO briefs and support content planning with keyword clusters Coordinate with design team for landing page visuals and CTA performance 5. Reporting & Insights Maintain SEO and ad performance dashboards Deliver weekly traffic, conversion, and ranking reports to the Digital Marketing Lead Key Skills & Competencies: Proficient in Google Analytics 4, Google Ads, Meta Ads Manager, and Shopify tools Experience with Amazon Ads or Amazon Seller Central is a plus Strong understanding of SEO metrics and digital advertising KPIs Analytical thinker with Excel/Google Sheets fluency Familiarity with tools like SEMrush, Ahrefs, Ubersuggest is a plus Self-motivated, detail-oriented, and eager to improve performance over time Qualifications & Experience: Bachelor’s degree in Marketing, Business, or equivalent Minimum 10 years of experience in SEO and digital ad campaign management Prior experience in the health, wellness, or supplement industry is highly preferred Background in e-commerce platform or performance marketing agencies is a plus Exposure to managing campaigns across multiple regions, preferably in the US, Europe, and UAE Work Schedule: Working Days : Weekly Off: Sunday 2nd & 4th Saturday: Off Other Saturdays: Working Work Timings : 10:30 AM to 7:30 PM IST Salary & Emoluments: Final package depends on performance marketing experience, SEO results, and ability to support multi-site digital growth independently. Show more Show less

We are seeking a results-driven Digital & Performance Marketing Manager to lead and scale our online marketing efforts. The ideal candidate has hands-on experience in managing high-converting WhatsApp campaigns via tools like AI Sensy and driving ROI through Meta (Facebook & Instagram) Ads . Key Responsibilities: Strategize, execute, and optimize performance marketing campaigns across WhatsApp, Meta Ads, and other digital channels Manage WhatsApp automation tools (e.g., AI Sensy) to run personalized broadcast and drip campaigns Analyze campaign performance metrics and improve CAC, ROAS, CTR, and conversion rates Collaborate with design/content teams to develop high-impact creatives A/B test creatives, copies, and CTAs to continuously refine performance Track daily/weekly/monthly KPIs and prepare performance dashboards Stay up to date with digital marketing trends and platform updates Requirements: 4–6 years of experience in performance marketing Proven expertise in running WhatsApp campaigns using tools like AI Sensy or similar Strong Meta Ads experience (Facebook Ads Manager, Pixel setup, audience targeting) Data-driven mindset with a passion for growth metrics Familiarity with tools like Google Analytics, Looker Studio, or similar reporting platforms Nice to Have: Experience with retargeting, lead nurturing, or CRM funnels Knowledge of other paid channels (Google Ads, YouTube, LinkedIn) Show more Show less

Job Title: Senior B2B Digital Marketing Specialist/Manager Location: Coimbatore, Tamil Nadu (Onsite Only) Job Type: Full-time, Permanent Salary: Up to ₹8 LPA Notice Period: Candidates with up to 45 days notice only Job Overview: Our client, a growing engineering and digital solutions company, is seeking an experienced Senior B2B Digital Marketing Specialist/Manager to drive strategic marketing initiatives targeted at international mid-market and enterprise clients . If you have deep expertise in Account-Based Marketing (ABM) , SEO , and LinkedIn campaign execution , and are ready to make a real impact, this is the role for you. Note: B2B digital marketing experience is mandatory . Please do not apply without relevant ABM and B2B marketing expertise. Key Responsibilities: 1. Strategy & Planning Develop ABM-led marketing strategies and execution plans Build SEO roadmaps and LinkedIn content calendars Define ICPs, personas, target accounts, and keyword sets 2. Campaign Execution Run ABM campaigns via LinkedIn, email, webinars, retargeting Execute SEO strategies: on-page, off-page, and technical SEO Optimize campaign performance based on data and KPIs 3. LinkedIn Marketing Manage organic + paid strategies (LinkedIn Ads, InMail, Sponsored Content) Leverage polls, videos, carousels for engagement and lead gen Lead thought leadership, employee advocacy campaigns 4. Content & Collateral Guide creation of high-converting SEO + LinkedIn content Deliver case studies, landing pages, infographics, blog posts 5. Lead Management & Nurturing Build lead scoring models and automation workflows (HubSpot/Marketo) Coordinate with Sales for lead handoff, SLAs, MQL/SQL definitions 6. Analytics & Optimization Monitor and report KPIs: traffic, CPL, conversions, rankings, engagement Tools: Google Analytics, Search Console, Ahrefs/SEMrush, LinkedIn Manager 7. Collaboration Work with cross-functional teams (Sales, Product, Tech) Align messaging, drive GTM strategy, present campaign insights Required Skills & Tools: 4–5 years of B2B digital marketing experience (Mandatory) Hands-on with ABM, SEO, LinkedIn Ads for international clients Experience with: LinkedIn Campaign Manager & Sales Navigator HubSpot / Marketo Ahrefs / SEMrush / Moz Google Ads / Google Analytics Salesforce CRM Candidate Profile: Based in Tamil Nadu Excellent written and verbal English communication Strategic thinker with tactical execution strength Strong grasp of B2B buyer journeys, lead generation & funnel management How to Apply: Send your resume to: jobs@prognova.co Job Type: Full-time Pay: Up to ₹800,000.00 per year Work Location: In person

We are seeking a skilled Google Ads Expert to join our dynamic team. If you have a passion for digital marketing and expertise in Google Ads, we want to hear from you! Requirements: Expertise in Google Ads (Search, Display, Video, and Shopping) Proficient in creating and optimizing Performance Campaigns Strong skills in audience targeting, retargeting, and lead generation Familiarity with AI tools for ad creation, automation, and reporting Up-to-date with the latest ad formats, bidding strategies, and platform policies. Show more Show less