658 Retargeting Jobs - Page 26

Job Description: Media Buyer – 2-3 Years Experience Position: Media Buyer (Meta Ads Specialist) Location: On-site Experience: 2-3 years in digital media buying, with expertise in Meta Ads (Facebook & Instagram) Employment Type: Full-time About the Role: We are looking for a skilled Media Buyer with 2-3 years of experience specializing in Meta Ads (Facebook & Instagram) . The ideal candidate will have a strong understanding of performance marketing, audience targeting, and campaign optimization to drive ROI for our clients/brands. Key Responsibilities: Plan, execute, and optimize Meta Ads (Facebook & Instagram) campaigns to meet client/business objectives (lead gen, conversions, brand awareness, etc.). Conduct audience research, A/B testing, and bid strategy adjustments to maximize performance. Manage budgets effectively, ensuring cost-efficient spending while scaling successful campaigns. Analyze campaign performance using Meta Ads Manager, Google Analytics, and other tracking tools . Collaborate with creative teams to develop high-converting ad creatives (images, videos, and copy). Stay updated with Meta’s latest ad policies, algorithm changes, and best practices. Provide detailed reports on KPIs (CTR, CPC, ROAS, CPA) and actionable insights. Work closely with clients/stakeholders to align media strategies with business goals. Skills & Qualifications: 2-3 years of hands-on experience in Meta Ads (Facebook & Instagram advertising) . Proven track record of managing successful ad campaigns with measurable results. Strong analytical skills with expertise in Meta Ads Manager, Google Analytics, and pixel tracking . Knowledge of Lookalike Audiences, Retargeting, CBO, and Conversion API . Ability to interpret data and optimize campaigns for ROAS, CPA, and LTV . Familiarity with third-party tools (e.g., Hyros, Revealbot, AdEspresso) is a plus. Excellent communication and presentation skills. Certifications in Meta Blueprint (preferred but not mandatory) . Why Join Us? Opportunity to work with high-growth brands/clients. Flexible work environment. Competitive salary + performance bonuses. Continuous learning & career growth opportunities. Job Type: Full-time Pay: ₹25,000.00 - ₹32,000.00 per month Benefits: Paid time off Schedule: Day shift Supplemental Pay: Performance bonus Ability to commute/relocate: Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Preferred) Experience: Media buying: 1 year (Required) Work Location: In person

Job Title: Performance Marketing Manager – Real Estate (India & Dubai Markets) Location: Hybrid (India-based) | Work with Global Teams Industry: Real Estate | Channel Partner | Investments Experience: 2–6 Years in Performance Marketing / Digital Lead Generation Salary: Competitive | Performance Bonuses | Incentives About Us: We are a fast-growing channel partner in the luxury and high-return real estate space, enabling Indian and NRI investors to build wealth through carefully curated properties across India and Dubai. With a mission to create value through intelligent real estate investments, we leverage technology, data, and digital outreach to connect high-intent buyers with prime opportunities. What You’ll Do – Key Responsibilities: Lead the end-to-end performance marketing strategy across paid platforms including Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and programmatic. Drive quality lead generation campaigns targeted toward Indian investors and NRIs globally (especially UAE/Gulf regions). Build, optimize, and scale paid ad campaigns to deliver on CPL, CPA, ROAS, and lead quality metrics. Collaborate with in-house creative, design, and sales teams to develop high-converting landing pages, ad creatives, and lead funnels. Use tools like Google Analytics, Meta Business Suite, and CRM platforms (like HubSpot, Zoho, Salesforce) to track, analyze, and report campaign performance. Launch remarketing & retargeting campaigns, custom audience segments, and lookalike audience strategies to improve lead nurturing and conversion. Keep up with the latest real estate and digital marketing trends across Dubai and Indian markets, adjusting campaigns accordingly. Coordinate with channel partner builders/developers to align on property campaigns, project highlights, and inventory availability. What You Bring – Key Skills & Qualifications: 3+ years of hands-on experience in performance marketing with a strong focus on real estate or high-ticket B2C products. Proven success in lead generation campaigns for Indian or NRI audiences. Expertise in platforms: Google Ads, Facebook Ads, LinkedIn Ads, YouTube Ads, and marketing automation tools. Strong knowledge of funnel optimization, A/B testing, audience segmentation, and pixel-based tracking. Analytical mindset with experience in tools like GA4, Hotjar, Google Tag Manager, Looker Studio. Self-starter with an entrepreneurial attitude who can own performance targets and drive ROI independently. Perks & Culture: Competitive compensation with performance-based incentives Access to global property markets and investor networks Work with a dynamic team of real estate & digital experts Flexibility & ownership to run experiments and test ideas Fast-paced, growth-first environment with real impact Ready to drive high-impact campaigns in one of the most exciting investment sectors? Let’s talk and make real estate work smarter. Job Types: Full-time, Permanent Pay: ₹360,000.00 - ₹850,000.00 per year Benefits: Cell phone reimbursement Commuter assistance Flexible schedule Food provided Health insurance Internet reimbursement Leave encashment Life insurance Paid sick time Paid time off Provident Fund Work from home Schedule: Day shift Supplemental Pay: Commission pay Performance bonus Quarterly bonus Shift allowance Yearly bonus Ability to commute/relocate: New Town, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Preferred) Experience: Real estate sales: 2 years (Preferred) Work Location: In person

Job Title: E-Commerce Executive Location: [Office Location] Industry: Sheet Metal Products & Powder-Coated Finishes Brand: [Your New Brand Name] Employment Type: Full-time About the Role: We are launching a new brand focused on innovative, high-quality sheet metal products with powder coat finishing, to be sold exclusively online. We are seeking a proactive and detail-oriented E-Commerce Executive who will lead our online sales vertical. This person will be responsible for researching trending products, launching them on various platforms, and driving sales and profitability through online channels. Key Responsibilities: Product Research & Development: Identify market trends and analyze competitors to propose new sheet metal products for online sales. Collaborate with design and production teams to develop viable and attractive products. Product Listing & Management: Create, manage, and optimize product listings on our Shopify website and on third-party marketplaces (Amazon, Flipkart, Pepperfry, etc.). Write compelling product descriptions, select high-quality images, and set competitive pricing. Sales & Performance Optimization: Track and analyze product performance and sales data to improve conversions and profitability. Manage promotions, campaigns, and offers to boost online visibility and sales. Monitor customer reviews and feedback to improve product and service quality. Website & Platform Management: Ensure the Shopify store is user-friendly, up-to-date, and aligned with the brand’s aesthetics. Coordinate with digital marketing team for SEO, paid ads, email campaigns, and retargeting. Inventory & Coordination: Coordinate with the production and logistics teams for stock availability and timely deliveries. Keep an eye on inventory levels and update listings accordingly. Requirements: Bachelor's degree in Marketing, Business, E-commerce, or a related field. 2+ years of experience in e-commerce operations, preferably in a product-based or D2C brand. Familiarity with Shopify and marketplaces like Amazon, Flipkart, etc. Strong analytical skills with a keen sense for trends and customer behavior. Basic understanding of SEO, paid digital ads, and content writing. Experience with sheet metal or home/utility products is a plus . What We Offer: Opportunity to build and grow a new brand from the ground up. Exposure to product development and e-commerce strategy. Creative freedom to test new ideas and drive innovation. A results-driven, collaborative, and growth-oriented environment. Job Types: Full-time, Permanent Pay: ₹9,367.62 - ₹35,078.40 per month Schedule: Day shift Work Location: In person

Job Description We’re looking for a Digital Marketing Strategist who is both creative and analytical, with a strong foundation in content writing. If you’re passionate about running performance-driven digital campaigns, this role is for you. You’ll be responsible for crafting engaging content, running paid ad campaigns, managing social platforms, and analyzing data to see what’s working. The goal? To boost our brand visibility, drive more traffic, and generate high-quality leads across all digital channels. What You’ll Be Doing Writing clear and engaging content for ads, social media posts, landing pages, and short-form video scripts (think Instagram Reels). Planning, running, and optimizing Meta ad campaigns on Facebook and Instagram with advanced targeting, retargeting, and A/B testing. Managing and growing our social media presence on platforms like Instagram, Facebook, LinkedIn, and Twitter. Coordinating and optimizing short-form video content for platforms like Instagram Reels. Developing and running multi-channel marketing campaigns that include SEO, PPC, email, content, and influencer outreach. Optimizing landing pages and user funnels to maximize conversions and improve lead quality. Monitoring campaign performance using tools like Meta Business Suite, Google Analytics, and Google Tag Manager, and making adjustments based on the data. Doing market research and competitor analysis to stay ahead of trends and find new opportunities. Collaborating with our design, development, and content teams to create conversion-focused assets. Keeping an eye on the marketing budget, tracking spend, and delivering performance reports with actionable insights. Staying updated on the latest digital marketing tools, trends, and best practices to ensure our strategies stay fresh. Tools & Skills You’ll Need Meta Ads Manager – You’ve got experience setting up campaigns, optimizing for results, and segmenting audiences. Google Ads – You’re comfortable with Search, Display, and YouTube campaigns (basic to intermediate). Google Analytics 4 (GA4) – You know how to track conversions and understand audience behavior. Google Tag Manager (GTM) – You can set up event tracking and integrations. Design & Video Tools – You’re familiar with tools like Adobe Express, CapCut, or InShot for creating eye-catching content. CMS Knowledge – You’ve worked with WordPress or similar platforms and can handle basic updates. Who You Are You’re great at creating content that tells a story and connects with people. You think strategically but love digging into the data to see how things are performing. You’re a pro at managing multiple projects at once and never miss a deadline. You’re a team player with excellent communication skills, always making sure everyone’s on the same page. You’re genuinely passionate about digital marketing and always looking for new ways to grow and improve. Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹35,000.00 per month Benefits: Paid sick time Schedule: Day shift Supplemental Pay: Yearly bonus Work Location: In person

Job Title: Digital Marketing Executive Location: Onsite (Sattva Global City Bangalore) Type: Full-time Responsibilities: · Assist in executing paid search and social media campaigns across platforms (Google Ads, Meta, etc.). · Support day-to-day campaign operations and assist in campaign optimization. · Help create and optimize ad creatives and copy for campaigns. · Implement retargeting strategies under the guidance of senior executives. · Collaborate with the Foundation team to develop landing page strategies. · Track campaign performance and assist in providing performance insights. · Ensure ad creatives are aligned with marketing goals and assist in creative adjustments. · Support the Sr. Digital Marketing Executive with campaign analytics and optimization. Requirements: · 0-2 years of experience in digital marketing or related fields. · Basic understanding of Google Ads, Meta Ads, and analytics platforms (Google Analytics, etc.). · Familiarity with conversion optimization and A/B testing. · Strong attention to detail and ability to work with marketing automation and lead tracking tools. · Good communication and organizational skills. · Eagerness to learn and grow in the digital marketing space. Key Performance Metrics: · Individual campaign performance: Contribution to campaign success and improvements. · Ad quality scores and relevance: Impact of creatives and targeting. · Creative performance metrics: Engagement and effectiveness of ad content. · Optimization frequency and impact: Efficiency in assisting with regular campaign optimizations. Right candidates drop your resume at archana@activeedu.com/contact at 8431911131 Job Type: Full-time Pay: ₹25,000.00 - ₹35,000.00 per month Benefits: Food provided Schedule: Day shift Work Location: In person

About the Role: We are looking for a proactive, results-driven Performance Marketing Manager who will own campaign success across clients , translate business objectives into marketing outcomes, and lead execution in collaboration with freelancers and in-house teams. This is a strategic + client-facing role ideal for someone who thrives on data, understands platforms deeply, and can manage multiple projects with high accountability. Responsibilities: Campaign Strategy & Execution: Plan and implement high-performance ad campaigns across Google Ads, Meta Ads , and other relevant platforms (LinkedIn, YouTube, etc.) Define full-funnel strategy across TOFU, MOFU, BOFU Set clear goals for lead generation, ROAS, CAC, and lifetime value Client Relationship & Consultation: Directly interface with clients to understand business goals, translate into media plans, and guide ongoing improvements Own onboarding, expectation management, and ongoing reporting Regularly advise clients on campaign adjustments, CRO, creative optimization, and revenue opportunities Performance & Optimization: Track and interpret key performance metrics (CTR, CPC, CVR, CPL, ROAS, etc.) Proactively identify and resolve performance bottlenecks Recommend A/B tests across ads, landing pages, and funnel structure Cross-Functional Leadership: Collaborate with content, design, and development teams to execute strategy Manage and coordinate freelancers or junior resources to ensure campaign quality Set up internal SOPs and scalable workflows for campaign operations Platform Expertise: Stay current on platform algorithm changes and apply best practices Handle pixel tracking, attribution, audience targeting, and retargeting strategies Implement conversion tracking across channels and troubleshoot discrepancies Requirements: Must-Haves: 3-5 years of experience in performance marketing with direct exposure to Google Ads and Meta Ads Proven success managing multiple client campaigns simultaneously Strong understanding of ad platforms, audience segmentation, tracking, and optimization Experience working in or with service businesses, B2B or ecommerce (Shopify experience is a plus) Ability to independently manage strategy, client communication, and execution oversight Technical & Analytical: Comfortable reading and interpreting analytics tools (GA4, Meta Ads Manager, Google Ads, Looker Studio) Hands-on knowledge of Pixel setup, UTM tracking, attribution models Skilled in A/B testing, performance forecasting, and using performance data to make decisions Soft Skills: Strong communication and stakeholder management skills Able to take ownership and drive projects end-to-end with minimal supervision Strategic mindset and problem-solving orientation Bonus: Knowledge of CRO frameworks and tools (Hotjar, Clarity, etc.) Familiarity with AI tools, automation workflows, or marketing integrations (e.g., HubSpot, Zapier) Google Ads and/or Meta Blueprint certifications Role Type: Full-time Job Types: Full-time, Permanent Pay: From ₹40,000.00 per month Benefits: Health insurance Provident Fund Schedule: Day shift Work Location: In person

We’re looking for a results-driven SEO and Ads Specialist to scale our digital presence, generate qualified leads, and help us reach more salons across India. This role is perfect for someone who thrives on performance marketing, data, and continuous optimization. Key Responsibilities SEO (Search Engine Optimization) Develop and implement on-page, off-page, and technical SEO strategies. Conduct keyword research, competitor analysis, and content audits. Optimize landing pages, blogs, and website structure for better rankings. Monitor and improve domain authority, backlinks, and page speed. Use tools like Google Search Console, Ahrefs, SEMrush, etc., to track progress. Performance Ads (Google & Meta) Plan, execute, and optimize paid campaigns on Google Ads, Facebook, Instagram, and other channels. Set up conversion tracking, custom audiences, and retargeting funnels. Analyze campaign performance (CTR, CPC, CPA, ROAS) and continuously improve results. Collaborate with content and design teams to create high-performing ad creatives. Reporting & Analytics Generate weekly/monthly performance reports using Google Analytics, GA4, and ad platform dashboards. Identify trends, insights, and optimization opportunities. Requirements 0.6+ years of hands-on experience in SEO and paid ads. Proven track record of lead generation and ROI-driven campaign management. Strong knowledge of Google Ads, Facebook/Meta Ads, and SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.). Solid understanding of website analytics and tracking (GA4, UTM, GTM). Excellent written and verbal communication skills. Ability to work independently and adapt in a fast-paced startup environment. Job Type: Full-time Pay: ₹15,000.00 - ₹35,426.06 per month Schedule: Day shift Experience: Facebook Advertising: 1 year (Preferred) Location: Noida, Uttar Pradesh (Preferred) Work Location: In person

About the Role: We are seeking an experienced (1-4 years )and passionate Digital Marketing Trainer to join our team. The ideal candidate will have in-depth knowledge and hands-on experience in various facets of digital marketing and a strong passion for mentoring and educating aspiring marketers. You will play a key role in shaping the careers of students by delivering practical, industry-relevant knowledge in a dynamic learning environment. Key Responsibilities: Develop and deliver training modules on SEO, Social Media Marketing (SMM), AI in Digital Marketing, E-Commerce Marketing, and Performance Marketing. Design and implement engaging and interactive course material, including presentations, case studies, and real-world projects. Stay updated on the latest industry trends and incorporate them into training programs. Conduct assessments, provide feedback, and guide students toward improvement. Foster a positive learning environment to encourage skill development and confidence in students. Offer career guidance and practical insights into digital marketing strategies and best practices. Skills and Qualifications: Proven expertise in SEO, including keyword research, on-page and off-page optimization, and analytics. Proficient in Social Media Marketing across platforms (Facebook, Instagram, LinkedIn, etc.), with experience in creating and executing campaigns. Knowledge of leveraging AI tools and technologies in digital marketing strategies (e.g., ChatGPT, predictive analytics, AI-driven campaign optimization). Hands-on experience in E-Commerce Marketing, including platform optimization, PPC campaigns, and conversion rate optimization. Strong knowledge of Performance Marketing techniques, such as Google Ads, Facebook Ads, affiliate marketing, and retargeting strategies. Excellent communication, presentation, and interpersonal skills. Prior experience as a trainer or mentor in digital marketing is preferred. Certification in digital marketing (e.g., Google, HubSpot, Facebook Blueprint) is a plus. Perks and Benefits: Competitive salary . Opportunity to work in a collaborative and innovative environment. Professional growth opportunities and access to the latest tools and technologies in digital marketing. If you are passionate about digital marketing and eager to share your expertise with the next generation of marketers, we’d love to hear from you! To know more about the Institute, visit our website: https://nidmindia.com/ Job Type: Full-time Schedule: Day shift Work Location: In person Application Deadline: 17/05/2025 Expected Start Date: 19/05/2025

Applore Technologies is a leading consulting and product development company specializing in AI-driven strategies, data-led decision-making, digital product innovation, and high-impact digital marketing. We help businesses unlock new opportunities through AI, data science, full-stack engineering, and digital marketing. Our expertise includes AI-native SaaS solutions, full-stack engineering, and AI-powered automation. With a global presence in Dubai, the United Kingdom, and India, we have delivered over 500 apps, 700 websites, and transformed 450+ businesses. Applore is looking for a Performance Marketing Specialist who can scale and optimize paid ad campaigns across multiple platforms, including Google Ads, Meta (Facebook & Instagram), Twitter, LinkedIn, and Pinterest. The ideal candidate should have a data-driven mindset, strong analytical skills, and hands-on experience in running high-ROI ad campaigns. Key Responsibilities: Develop, execute, and optimize paid ad campaigns across Google Ads, Meta, Twitter, LinkedIn, Pinterest, and other digital platforms.Conduct audience research, A/B testing, and competitor analysis to improve campaign performance.Manage ad budgets effectively to maximize ROI and ROAS while reducing CPA.Implement conversion tracking, analyze campaign performance, and generate reports with actionable insights.Optimize ad copies, creatives, and landing pages to drive engagement and conversions.Stay updated with the latest trends, algorithm changes, and best practices in performance marketing.Collaborate with the design, content, and product teams to align marketing campaigns with business goals.Utilize Google Analytics, Google Tag Manager, and other analytics tools to measure and optimize performance. Key Requirements:5-7 years of experience in performance marketing, managing multi-platform ad campaigns.Expertise in Google Ads, Meta Ads (Facebook & Instagram), Twitter Ads, LinkedIn Ads, and Pinterest Ads.Strong knowledge of audience segmentation, retargeting strategies, and ad optimization techniques.Proficiency in Google Analytics, Google Tag Manager, and third-party ad tracking tools.Hands-on experience in A/B testing and data-driven decision-making.Ability to manage multiple campaigns and meet performance KPIs.Strong analytical and problem-solving skills.Experience with eCommerce or D2CKnowledge of automation tools & AI-driven marketing strategiesGood communication skills #Hiring #PerformanceMarketing #Techhiring #Automation #AI

Job Title: Digital Marketing Manager (US, UK, and EMEA regions)Location: Madurai (Hybrid/On-site)Experience: 7–10 Years About TechMangoTechMango is a global IT services company driving digital transformation across various industries. With a strong focus on emerging technologies and client-centric solutions, we deliver value to clients across the US, UK, and EMEA regions. We are now expanding our global marketing team and are looking for an experienced Digital Marketing Manager to lead our international campaigns. Role OverviewWe are seeking a highly skilled Digital Marketing Manager with a strong background in managing and scaling international B2B marketing campaigns, especially in the US, UK, and EMEA regions. The ideal candidate will be responsible for generating high-quality leads, building brand visibility, and driving pipeline growth through data-driven digital strategies. Key Responsibilities:Develop and execute global digital marketing strategies with focus on US, UK, and EMEA markets.Plan and run multi-channel campaigns (SEO, SEM, LinkedIn, Google Ads, Email, Content Marketing, Webinars, etc.).Create region-specific campaigns and landing pages tailored to cultural and market dynamics.Drive targeted lead generation and nurture campaigns for mid to enterprise-level clients.Collaborate with business development teams to align marketing efforts with regional sales goals.Conduct competitor research and market analysis to identify positioning and targeting opportunities.Measure and report performance of digital marketing campaigns and assess against ROI and KPIs.Manage marketing automation platforms (e.g., HubSpot, Marketo, or similar).Build brand awareness through content strategies, case studies, thought leadership, and social media.Coordinate with cross-functional teams including design, content, and development. Required Skills and Experience:7–10 years of experience in digital marketing, with at least 3 years targeting international markets (US/UK/EMEA).Proven expertise in B2B lead generation and performance marketing for SaaS, IT services, or technology sectors.Hands-on experience with global campaign management tools like Google Ads, LinkedIn Campaign Manager, SEMrush, HubSpot, etc.Deep knowledge of SEO/SEM, marketing automation, analytics (GA4, Looker Studio), and CRM platforms.Strong understanding of digital buyer journeys and content funnels across international geographies.Excellent communication skills, both written and verbal, with ability to create compelling copy and content briefs.Bachelor’s/Master’s degree in Marketing, Business, Communications, or related field. Preferred Qualifications:Google Ads and Analytics certifications.Experience working with US/UK/EMEA enterprise clients.Familiarity with regional compliance and privacy laws (e.g., GDPR for EMEA).Experience in ABM (Account-Based Marketing) and retargeting strategies.

Key Responsibilities: Plan, execute, and optimise lead-generation campaigns across paid platforms (Google Ads, LinkedIn Ads, Meta, etc.) targeting international and corporate clients. Develop and manage performance marketing strategies with a clear focus on ROI, CPL (Cost per Lead), and Conversion Rate Optimisation . Create audience segments and buyer personas to run highly targeted ad campaigns. Conduct A/B testing for ad creatives, copy, and landing pages to improve campaign performance. Monitor and report key performance metrics, using tools like Google Analytics, Meta Business Suite, and platform dashboards. Collaborate with the creative and sales teams to align messaging and funnel strategy. Manage budgets effectively and allocate spends to channels delivering the highest returns. Optimise landing pages and funnels for quality lead conversion. Keep up with trends in international markets and ad platforms, adapting strategies accordingly. Requirements: Proven track record in running ROI-driven paid campaigns , especially in the B2B or software/SaaS space. Experience in generating qualified leads for international and enterprise-level clients . Strong knowledge of ad platforms – Google Ads, LinkedIn, Facebook/Instagram Ads, and retargeting strategies. Analytical mindset with proficiency in data tools like Google Analytics, Hotjar, or Mixpanel. Ability to write basic ad copies and suggest high-performing creative angles. Familiarity with CRMs (e.g., HubSpot, Salesforce) and lead tracking tools. Highly proactive, with a test-measure-learn approach to marketing. Job Type: Full-time Pay: ₹25,000.00 - ₹40,000.00 per month Benefits: Health insurance Paid time off Provident Fund Schedule: Day shift Supplemental Pay: Performance bonus Yearly bonus Application Question(s): What growth means to you and what's your roadmap to grow in this highly saturated market ? Work Location: In person

About the Role: MetaBlock Technologies is looking for a data-driven and results-obsessed Ads Expert to join our dynamic digital marketing team. If you live and breathe paid campaigns, know how to make every rupee count, and can turn clicks into conversions, we want to meet you! Key Responsibilities: Plan, create, and optimize high-performing paid campaigns on Google Ads, Meta (Facebook/Instagram), and other digital platforms. Manage ad budgets efficiently with a proven record of handling ₹20 lakhs+ in ad spend. Conduct keyword research , audience targeting, A/B testing, and competitor analysis. Track, analyze, and report on KPIs like CTR, CPC, CPA, ROAS, and optimize accordingly. Collaborate with designers and content teams to create engaging ad creatives and copy. Stay updated with algorithm changes, ad trends, and platform policies. Set up and monitor conversion tracking using Google Tag Manager, Pixel, etc. Requirements: Must have spent over 15 lakhs on ads 5+ years of hands-on experience in Google Ads and Meta Ads (Search, Display, Video & Social) Deep understanding of PPC strategy , funnel optimization, and retargeting Strong analytical skills and expertise in Google Analytics , GTM , and ad dashboards Experience managing large ad budgets across multiple campaigns Certifications in Google Ads and Facebook Blueprint are a plus Excellent communication and campaign presentation skills Why Join MetaBlock? Work with a young, fast-growing tech company shaping the future of digital solutions Get the freedom to experiment, innovate, and scale your skills Competitive salary, collaborative culture, and exciting growth opportunities Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹35,000.00 per month Schedule: Day shift Fixed shift Morning shift Application Question(s): How much you have spent on Ads? Work Location: In person

About ZET: At ZET, we believe that passion fuels those who shape the world. Our team is on a mission to make a real impact by driving financial inclusion and accessibility across Bharat. With over 500 million online users in underserved regions, we are building an ecosystem that connects consumers to trusted financial solutions that were once out of reach. Empowered by technology and trust, we are making financial services more affordable and within reach for the next billion Indians. Through our ZET platform (B2C), we focus on empowering individuals, especially those new to credit (NTC) or with low credit scores, to build and improve their CIBIL scores. One of our key offerings is the Magnet FD Credit Card, co-branded with SBM. The Magnet card plays a pivotal role in helping users from Tier 2, 3, and 4 cities boost their credit scores. By providing insights & solutions into their creditworthiness, consumers are empowered to make informed financial decisions, unlocking opportunities for loans, mortgages and greater financial stability. On our ZET Partner (B2B) platform, we connect communities in Tier 3 and 4 cities to a wide network of financial brands and credit products. By leveraging a trusted network of agents, we bridge the gap between consumers and top banks, making financial services more accessible and tailored to the specific needs of these underserved markets. In March 2022, we proudly raised $13M in our Series A funding, bringing our total funding to $18M. We’re fortunate to be backed by renowned investors like General Catalyst, Nexus, Sequoia Surge, Waterbridge, and other leading angel investors. What began in 2019 with just two people has now grown into a spirited team, united by a common mission to drive fintech innovation for Bharat.. Problems we are solving Lack of awareness - Consumers are unaware of the best financial solutions in the market. No proper medium - Fintech brands find it difficult to reach out to the right consumers in tier 2,3 & 4 cities. Trust deficit - Unlike an urban user, consumers from rural areas lack trust in modern fintech services & products. The rise of ZET April 2019, Founded by Manish Shara & Yash Desai August, 2020, Raised Seed Funding led by Waterbridge Ventures July 2021, Raised $5 M led by Sequoia’s Surge, Nexus Venture Partners & renowned Angel investors. March 2022, Raised $13M in Series A round led by General Catalyst & renowned Angel investors. Angel Investors who trust our mission Kunal Shah - Co Founder, CRED Kalyan Krishnamurthy- CEO Flipkart Harshil Mathur - Co Founder, Razorpay Vidit Aatrey - Founder & CEO, Meesho Sujeet Kumar - Co Founder, Udaan Lalit Keshre - CEO, GROWW Gaurav Munjal - Co-founder & CEO, Unacademy Aakrit Vaish - Co-founder & CEO, Haptik Jitendra Gupta - Founder, Jupiter Amrish Rau - CEO PineLabs Gokul Rajaram - Product & Business, Doordash Why ZET High-end Technology Make in India Accelerated Growth Build for next Billion users Fast pace & Innovation Opportunity to Thrive Responsibilities: Execute, monitor, implement and optimize performance marketing campaigns across Google Ads (including Search, Display, Retargeting, Discovery and YouTube Ads) and Meta Ads and other ad platforms to meet our business objectives and KRAs. Daily create, update, and maintain campaign performance tracking dashboards and reports and provide actionable insights to inform decision-making and drive continuous improvement. Collaborate closely with internal teams including Creative, Content and Data Analytics to ensure alignment of performance marketing initiatives with overall business goals. Also ensure performance marketing requirements & on time delivery from above teams. Communicate campaign performance insights and analytical recommendations to performance marketing manager in a clear and concise manner. Requirements: Knowledge of Meta ads manager, Google ads manager platforms handling for campaign creation as well as reporting Good analytical & critical thinking skills Hands on Knowledge of Microsoft Excel & G-suit ( Google sheet, Google document,Ppt etc. ) Excellent verbal and written communication skills with the ability to articulate complex ideas and strategies clearly and effectively. Ability to collaborate cross-functionally and work effectively in a team-oriented environment Proactive approach to problem-solving with a passion for staying updated on industry trends, emerging technologies and best practices in performance marketing and digital advertising. Accustomed to dealing with ambiguity in a fast-paced environment. What you learn Real-time exposure to performance marketing across various digital channels. Hands-on experience in campaign and budget management, performance analysis and reporting. The opportunity to work with a high-performing team and build practical knowledge of industry-standard tools and strategies. Job Types: Full-time, Internship Contract length: 6 months Pay: ₹23,000.00 - ₹25,000.00 per month Schedule: Day shift Experience: Meta Ads: 1 year (Required) Google Ads: 1 year (Required) Work Location: In person Application Deadline: 19/05/2025 Expected Start Date: 22/05/2025

Job DescriptionWe’re looking for a Digital Marketing Strategist who is both creative and analytical, with a strong foundation in content writing. If you’re passionate about running performance-driven digital campaigns, this role is for you. You’ll be responsible for crafting engaging content, running paid ad campaigns, managing social platforms, and analyzing data to see what’s working. The goal? To boost our brand visibility, drive more traffic, and generate high-quality leads across all digital channels. What You’ll Be DoingWriting clear and engaging content for ads, social media posts, landing pages, and short-form video scripts (think Instagram Reels).Planning, running, and optimizing Meta ad campaigns on Facebook and Instagram with advanced targeting, retargeting, and A/B testing.Managing and growing our social media presence on platforms like Instagram, Facebook, LinkedIn, and Twitter.Coordinating and optimizing short-form video content for platforms like Instagram Reels.Developing and running multi-channel marketing campaigns that include SEO, PPC, email, content, and influencer outreach.Optimizing landing pages and user funnels to maximize conversions and improve lead quality.Monitoring campaign performance using tools like Meta Business Suite, Google Analytics, and Google Tag Manager, and making adjustments based on the data.Doing market research and competitor analysis to stay ahead of trends and find new opportunities.Collaborating with our design, development, and content teams to create conversion-focused assets.Keeping an eye on the marketing budget, tracking spend, and delivering performance reports with actionable insights.Staying updated on the latest digital marketing tools, trends, and best practices to ensure our strategies stay fresh. Tools & Skills You’ll NeedMeta Ads Manager – You’ve got experience setting up campaigns, optimizing for results, and segmenting audiences.Google Ads – You’re comfortable with Search, Display, and YouTube campaigns (basic to intermediate).Google Analytics 4 (GA4) – You know how to track conversions and understand audience behavior.Google Tag Manager (GTM) – You can set up event tracking and integrations.Design & Video Tools – You’re familiar with tools like Adobe Express, CapCut, or InShot for creating eye-catching content.CMS Knowledge – You’ve worked with WordPress or similar platforms and can handle basic updates. Who You AreYou’re great at creating content that tells a story and connects with people.You think strategically but love digging into the data to see how things are performing.You’re a pro at managing multiple projects at once and never miss a deadline.You’re a team player with excellent communication skills, always making sure everyone’s on the same page.You’re genuinely passionate about digital marketing and always looking for new ways to grow and improve.

Job Title: Performance Marketer / Digital Marketer Location: AhemdabadExperience: 5–8 years Department: Marketing Reports To: Marketing Manager Role Overview: We are seeking a Performance Marketer / Digital Marketer who thrives on numbers, growth hacks, and performance-driven campaigns. You will play a pivotal role in scaling our inbound pipeline through digital channels and driving qualified leads for our enterprise-grade IT Ops and observability solutions. Key Responsibilities: • Strategize, execute, and optimize paid marketing campaigns across Google, LinkedIn, and other B2B platforms. • Own and manage digital campaign KPIs such as CPL, CAC, ROAS, CTR, CPC and lead quality. • Collaborate with product marketing and content teams to create ad copies, landing pages, and lead magnets. • Run account-based marketing (ABM) campaigns to target high-value IT decision-makers. • Leverage Google Analytics, GTM, and CRM platforms to track user journeys and measure campaign effectiveness. • Analyze funnel metrics, generate insights, and build data-backed growth experiments. • Stay up to date with trends in B2B tech marketing and suggest new performance channels or tools. • Manage marketing automation and lead nurture journeys to boost conversion. Requirements: • 5–8 years of experience in performance or digital marketing, preferably in B2B tech/SaaS or IT infrastructure domain. • Deep hands-on experience with Google Ads, LinkedIn Ads, Google Analytics, Tag Manager, ZOHO (or similar). • Familiarity with IT monitoring, AIOps, observability, or enterprise tech audiences is a strong plus. • Strong analytical mindset and ability to translate campaign data into insights and actions. • Experience in landing page testing (A/B), retargeting strategies, and email marketing funnels. • Excellent communication and project management skills.

We are seeking a skilled Google Ads Expert to join our dynamic team. If you have a passion for digital marketing and expertise in Google Ads, we want to hear from you! Requirements:Expertise in Google Ads (Search, Display, Video, and Shopping)Proficient in creating and optimizing Performance CampaignsStrong skills in audience targeting, retargeting, and lead generationFamiliarity with AI tools for ad creation, automation, and reportingUp-to-date with the latest ad formats, bidding strategies, and platform policies.

Job Title: Meta Ads Expert (Facebook & Instagram Ads) Location: [jaipur] Employment Type: Full-Time Job Overview: We are looking for an experienced Meta Ads Expert to join our marketing team. With over 5 years of experience in digital advertising, the ideal candidate will have deep expertise in managing and optimizing Facebook, Instagram, and other Meta platforms (including Messenger and Audience Network) to drive brand awareness, lead generation, and sales conversions. As a Meta Ads Expert, you will be responsible for creating, optimizing, and scaling Meta ad campaigns across multiple accounts, ensuring maximum ROI, and staying up to date with the latest platform updates and industry best practices. Key Responsibilities: 1 Campaign Strategy and Planning: Develop, implement, and execute comprehensive Meta (Facebook & Instagram) ad strategies based on business goals and target audience needs. 2 Ad Campaign Creation: Create, test, and launch Meta ad campaigns across Facebook, Instagram, Messenger, and Audience Network with a focus on driving engagement, lead generation, and conversions. 3 Audience Targeting: Use advanced audience targeting techniques such as lookalike audiences, interest-based targeting, custom audiences, and retargeting to ensure that ads reach the most relevant users. 4 Budget Management: Manage and allocate ad budgets effectively, ensuring optimal use of resources to maximize campaign performance and ROI. 5 Campaign Optimization: Continuously monitor and optimize ad campaigns for performance, including A/B testing ad creatives, targeting strategies, bidding strategies, and overall campaign structure. 6 Performance Analysis and Reporting: Analyze key metrics such as CTR (click-through rate), CPC (cost per click), ROAS (return on ad spend), and CPA (cost per acquisition) to evaluate the effectiveness of campaigns and provide actionable insights. 7 Creative Collaboration: Work closely with the design and content teams to develop high-performing ad creatives (images, videos, copy) tailored to different campaigns and audience segments. 8 Ad Platform Expertise: Stay up to date with the latest features, updates, and trends within the Meta Ads ecosystem, including new targeting options, bidding strategies, and tools such as Facebook Pixel, Facebook Business Manager, and Ads Manager. 9 Conversion Tracking: Set up and monitor conversion tracking using Facebook Pixel and other Meta tools to track key customer actions and measure campaign success. 10 Cross-Platform Integration: Manage and optimize campaigns across Facebook, Instagram, Messenger, and Audience Network, ensuring a seamless and cohesive user experience. 11 Collaboration with Other Teams: Work closely with the broader marketing, sales, and product teams to align ad campaigns with overall business objectives, product launches, and promotional activities. 12 Compliance and Best Practices: Ensure all ads comply with Meta’s advertising policies and industry best practices, adhering to ethical standards and brand guidelines. Qualifications: 1 5+ Years of Experience: At least 5 years of experience in digital advertising, with a focus on Meta Ads (Facebook and Instagram), including extensive hands-on experience in campaign management and optimization. 2 Deep Knowledge of Meta Platforms: Expert understanding of Meta's ad ecosystem (Facebook, Instagram, Messenger, Audience Network) and all aspects of ad creation, optimization, and performance tracking. 3 Advanced Audience Targeting: Expertise in creating custom audiences, using Facebook Pixel, and leveraging lookalike audiences, interest-based targeting, and retargeting strategies. 4 Analytical Skills: Strong ability to analyze data, interpret performance metrics, and make data-driven decisions to improve campaign performance. Experience with Google Analytics, Facebook Analytics, or similar tools. 5 Ad Creative Understanding: Strong understanding of what types of ad creatives (images, videos, copy) perform best across different audiences and objectives, and ability to collaborate with design teams to create effective campaigns. 6 Budget and ROI Management: Demonstrated ability to manage significant ad budgets and optimize spend to achieve maximum ROI. 7 Strong Knowledge of Facebook Ads Manager: Expertise with Facebook Ads Manager, Facebook Business Manager, and other Meta ad management tools to create, track, and optimize ad campaigns. 8 Bachelor’s Degree: A degree in Marketing, Business, or a related field is preferred. 9 Certifications: Facebook Blueprint Certification or similar certifications related to Meta advertising is a plus. Preferred Skills: 1 Experience with E-Commerce Ads: Experience running Meta ad campaigns for e-commerce businesses, with a strong focus on driving online sales and conversions. 2 Experience with Facebook Pixel: Advanced experience with Facebook Pixel implementation, tracking conversions, and optimizing for specific user actions. 3 Experience with Automation Tools: Familiarity with automation tools like Hootsuite, AdEspresso, or other campaign management and optimization tools. 4 Knowledge of Cross-Channel Marketing: Experience integrating Meta ads with other channels (Google Ads, TikTok, LinkedIn, etc.) for multi-platform campaigns. 5 Video Production Knowledge: Ability to understand and create video ad content tailored to social media platforms, leveraging best practices for video ads on Meta platforms. Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹35,000.00 per month Schedule: Day shift Morning shift Supplemental Pay: Performance bonus Education: Diploma (Preferred) Experience: Facebook Advertising: 5 years (Required) Location: Gopalpura, Jaipur, Rajasthan (Preferred) Work Location: In person

About Job: As a Performance Marketing Specialist, he/she will play a crucial role in optimizing our digital advertising efforts across a range of platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, and more. His/her expertise would directly impact our brand's/ client's brand visibility and conversion rates. We are seeking a talented professional with a minimum of 1 to 3 years of experience in performance marketing with proven track record and experience of working on international brands/projects/campaigns. Position: Performance MarketerLocation: Ahmedabad, work from office: 10 am to 7 pmReports to: Associate Director - Digital MarketingSalary Range - 3 to 5 LPA (Based On Interview) Key Responsibilities:Campaign Management:Plan, execute, and optimize paid advertising campaigns across platforms like Google Ads, Facebook, Instagram, TikTok, etc.Implement retargeting strategies and audience segmentation to maximize ad spend efficiency.Continuously monitor key performance metrics such as Cost per Acquisition (CPA), Return on Ad Spend (ROAS), Click-Through Rate (CTR), and Conversion Rate.Data Analysis & Reporting:Analyze campaign data and generate reports for management, highlighting performance, trends, and areas for improvement.Use data-driven insights to adjust campaigns, improving results and customer targeting.SEO & SEM:Collaborate with the SEO team to improve organic search rankings and visibility.Optimize landing pages and ad copy to improve Quality Score and overall performance.A/B Testing:Conduct A/B tests on ad creatives, landing pages, and product listings to optimize conversions.Identify and implement best practices for improving customer engagement and sales.Budget Management:Work within set budgets to maximize the impact of advertising spend and optimize the cost per sale.Allocate budgets across various channels to ensure maximum ROI.Cross-Department Collaboration:Collaborate with product, creative, and content teams to create high-performing ads and optimize product listings.Work closely with the customer support team to improve the overall customer journey and retention.Trend & Competitor Monitoring:Keep up to date with the latest trends in e-commerce and digital marketing.Monitor competitor campaigns and market developments to adjust strategies accordingly.Skills & Qualifications:Experience: Minimum of 1 year of hands-on experience in e-commerce performance marketing (preferably in a retail or D2C environment) or atleast an international brand marketing campaign. Platforms: Familiarity with Google Ads, Facebook Ads Manager, Instagram Ads, TikTok, and other major digital ad platforms.Analytical Skills: Strong ability to analyze campaign data using tools like Google Analytics, Excel, or other data analysis platforms.SEO/SEM Knowledge: Basic understanding of SEO principles and SEM tactics.Creative Skills: Ability to work with creative teams to develop engaging ads and optimize product listings.Communication: Strong written and verbal communication skills for reporting and collaboration.Preferred Qualifications:Bachelor's degree in Marketing, Business, or a related field.Minimum of 1 to 3 years of experience in performance marketing, with a strong focus on paid advertising.Experience/ knowledge with email marketing platforms (e.g., Klaviyo, Mailchimp) would be additional bonus.Knowledge of influencer marketing and affiliate programs.Familiarity with e-commerce platforms like Shopify, WooCommerce, or Magento.Strong analytical skills and the ability to interpret data to drive decision-making.Excellent communication and collaboration skills.Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously.Creative thinking and problem-solving abilities.Certifications in relevant advertising platformsShould have in-depth knowledge of Google Tag ManagerIn-depth knowledge of Google Analytics, Excell and other analytics tools. This position typically requires someone who is highly motivated, analytical, and enjoys working in a fast-paced environment, with the ability to continuously optimize and improve campaigns.

Job Title: Performance Marketing ManagerExperience in Years : 4+ YearsLocation: Shivajinagar, Pune Job Description:We are seeking an experienced and data-driven Performance Marketing Manager to drive growth through targeted campaigns across various digital platforms. The ideal candidate should have a proven track record in managing campaigns on Meta (Facebook and Instagram Ads), SEM (Search Engine Marketing), SMM (Social Media Marketing), and Programmatic Advertising. This role requires expertise in strategy, execution, and optimization to maximize ROI and achieve business goals. Key Responsibilities:1. Campaign Strategy & Execution:Develop and execute performance marketing strategies across Meta, Google Ads (SEM), and programmatic platforms.Plan and optimize campaigns to drive conversions, lead generation, and revenue growth.2.Meta (Facebook/Instagram Ads) & Google Ads:Manage and optimize ad campaigns, ensuring proper targeting, ad placement, and budget utilization.Analyze campaign performance and implement improvements to maximize reach and ROI.3.Search Engine Marketing (SEM):Conduct keyword research, create ad copy, and manage Google Ads campaigns.Optimize search ads for improved CTR, Quality Score, and lower CPC.4 .Programmatic Advertising:Design and manage campaigns on programmatic platforms, ensuring effective use of data and audience targeting.Collaborate with ad tech partners for programmatic buying and retargeting strategies.5 .Social Media Marketing (SMM):Manage and optimize paid campaigns on platforms such as LinkedIn, Twitter, and TikTok (if applicable).Drive engagement and conversions through creative and targeted ad strategies.6.Performance Analysis:Analyze campaign metrics (CTR, ROAS, CPC, etc.) and generate detailed reports.Use insights to refine strategies and continuously improve campaign performance.7. Collaboration:Work closely with creative, analytics, and content teams to align campaigns with broader marketing goals.Stay updated on industry trends and platform updates to ensure cutting-edge strategies. Qualifications Experience:4+ years of experience in performance marketing across Meta, Google Ads, and programmatic platforms.Proven expertise in SEM, SMM, and programmatic campaign management.Education:Bachelor’s degree in Marketing, Business, or a related field.Skills:Proficiency in tools like Google Ads, Facebook Ads Manager, DV360, or other programmatic platforms.Strong analytical skills with experience in tools like Google Analytics, Tableau, or similar.Excellent communication and project management skills. Feel free to connect on mrunali.khairnar@imagicaaworld.com

We are seeking a skilled Google Ads Expert to join our dynamic team. If you have a passion for digital marketing and expertise in Google Ads, we want to hear from you! Requirements:Expertise in Google Ads (Search, Display, Video, and Shopping)Proficient in creating and optimizing Performance CampaignsStrong skills in audience targeting, retargeting, and lead generationFamiliarity with AI tools for ad creation, automation, and reportingUp-to-date with the latest ad formats, bidding strategies, and platform policies.

About UsAt Scaling Wolves, we help ambitious D2C and e-commerce brands scale profitably through performance marketing. Our team is obsessed with ROI, data-driven creativity, and building campaigns that convert. We’re now on the lookout for a skilled Performance Marketer who's as passionate about doubling clients' ROAS as we are. If you're up for an exciting ride, read on! ⬇️ Role DescriptionThis is a full-time on-site role for Performance Marketer located in the Kolkata metropolitan area. He/She will be responsible for media planning, developing media strategy, executing media buying, and implementing analytical skills to optimize ad campaigns.Prior experience with D2C is a MUST. What You’ll Do:Develop and execute full-funnel ad strategies across Meta and Google AdsRun prospecting and retargeting campaigns for client accountsContinuously optimize for conversions and ROAS using data-driven insightsPlan, manage, and track ad budgets across platformsCollaborate with the design and content team to build high-performing creativesA/B test creatives, copy, and offers to identify winning combinationsGenerate detailed reports with clear performance insights and recommendationsStay updated on platform updates, trends, and new ad formats Who You Are:2–4 years of hands-on experience in Meta Ads (Google Ads experience is a strong bonus)Prior experience with D2C is a MUST.Solid understanding of D2C/e-commerce space and customer funnelsExcellent grasp of media planning, testing, scaling strategies, and creative anglesAnalytical and detail-oriented – can derive actionable insights from dataStrong communicator and team playerComfortable working in a fast-paced, result-oriented environment Why Scaling Wolves?You’ll get to build a growing brand from scratch, work directly with the founders, and have the freedom to bring your creative ideas to life. Interested?Send us your resume + portfolio to risita@scalingwolves.com or DM us right here!Let’s grow and create together.

About the Role: We are seeking an experienced (1-4 years )and passionate Digital Marketing Trainer to join our team. The ideal candidate will have in-depth knowledge and hands-on experience in various facets of digital marketing and a strong passion for mentoring and educating aspiring marketers. You will play a key role in shaping the careers of students by delivering practical, industry-relevant knowledge in a dynamic learning environment. Key Responsibilities: Develop and deliver training modules on SEO, Social Media Marketing (SMM), AI in Digital Marketing, E-Commerce Marketing, and Performance Marketing. Design and implement engaging and interactive course material, including presentations, case studies, and real-world projects. Stay updated on the latest industry trends and incorporate them into training programs. Conduct assessments, provide feedback, and guide students toward improvement. Foster a positive learning environment to encourage skill development and confidence in students. Offer career guidance and practical insights into digital marketing strategies and best practices. Skills and Qualifications: Proven expertise in SEO, including keyword research, on-page and off-page optimization, and analytics. Proficient in Social Media Marketing across platforms (Facebook, Instagram, LinkedIn, etc.), with experience in creating and executing campaigns. Knowledge of leveraging AI tools and technologies in digital marketing strategies (e.g., ChatGPT, predictive analytics, AI-driven campaign optimization). Hands-on experience in E-Commerce Marketing, including platform optimization, PPC campaigns, and conversion rate optimization. Strong knowledge of Performance Marketing techniques, such as Google Ads, Facebook Ads, affiliate marketing, and retargeting strategies. Excellent communication, presentation, and interpersonal skills. Prior experience as a trainer or mentor in digital marketing is preferred. Certification in digital marketing (e.g., Google, HubSpot, Facebook Blueprint) is a plus. Perks and Benefits: Competitive salary . Opportunity to work in a collaborative and innovative environment. Professional growth opportunities and access to the latest tools and technologies in digital marketing. If you are passionate about digital marketing and eager to share your expertise with the next generation of marketers, we’d love to hear from you! To know more about the Institute, visit our website: https://nidmindia.com/ Job Type: Full-time Schedule: Day shift Work Location: In person Application Deadline: 15/05/2025 Expected Start Date: 19/05/2025

Hi Job seekers, We are seeking a skilled and experienced Meta Ads Expert to join our digital marketing team. The ideal candidate will be responsible for planning, creating, and managing paid advertising campaigns on Meta platforms, including Facebook, Instagram, and other associated channels. This role demands a deep understanding of Meta's advertising tools, audience targeting, performance analysis, and optimization strategies to achieve maximum ROI. Requirements : Proven experience in managing Meta Ads campaigns with measurable success. Proficiency in Meta Ads Manager and other Meta marketing tools. Strong understanding of audience targeting and retargeting strategies. Creative skills for designing compelling ad visuals and copy. Excellent analytical and data interpretation skills. Knowledge of tracking and attribution models. Experience with third-party tools such as Google Analytics and pixel tracking. Strong communication and project management skills. Job Type: Full-time Pay: ₹10,000.00 - ₹25,000.00 per month Schedule: Day shift Work Location: In person

Key Responsibilities: Develop, manage, and optimize paid marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and other platforms. Conduct keyword research, audience segmentation, and competitor analysis to improve targeting and campaign performance. Monitor and analyze campaign metrics (CPC, CTR, CPA, ROAS, etc.) to evaluate effectiveness and recommend improvements. Optimize landing pages, ad copies, and creatives in collaboration with the creative and content teams. A/B test creatives, ad formats, targeting strategies, and landing pages to drive better results. Track and report performance using tools like Google Analytics, Google Tag Manager, and ad platform dashboards. Stay updated on digital marketing trends, new ad platform features, and industry best practices. Coordinate with internal teams and stakeholders to align campaign strategies with business objectives. Key Requirements: Bachelor’s degree in Marketing, Business, Communications, or a related field. 1–3 years of experience in performance marketing or paid media management. Proven track record in managing Google Ads, Meta Ads, and other paid platforms. Strong analytical skills with proficiency in Google Analytics, Google Tag Manager, and Excel. Familiarity with SEO, SEM, retargeting, and affiliate marketing is a plus. Creative mindset with excellent written and verbal communication skills. Ability to manage multiple campaigns and projects simultaneously under tight deadlines. Job Type: Full-time Pay: ₹25,000.00 - ₹32,000.00 per month Schedule: Day shift Ability to commute/relocate: Panjim, Goa: Reliably commute or planning to relocate before starting work (Required) Experience: Performance marketing: 1 year (Required) Work Location: In person

Greetings from Synergy Resource Solutions (www.synergyresource.co.in), a leading HR Consultancy firm & Career Guide for Professionals like you. We are hiring for one of our leading client. Client: A Leading D2C baby product brand was founded in 2014 in Ahmedabad, Gujarat. Company is having annual turnover of around 120 Crs & employee strength of 120 employees & they are providing international safety standard certified bay products by their e-commerce website & online market platforms like Amazon, Flipkart & other leading online & offline platforms. Their product range includes high-chairs, beddings, strollers, car seats, a nursery range, ride-on, grapple toys, a feeding range, and more. Witnessing the huge need for the baby care segment, the brand has introduced compact, lightweight 'Baby Feather Diaper' wipes and Diaper Bin this year. With a strong commitment to sustainability, recently the brand has launched an exclusive baby products range that includes baby cream, lotion, soap, shampoo, powder, and baby massage oil. Job Title – Senior Performance Marketing SpecialistLocation – AhmedabadExperience - 5 to 10 yearsQualification - MBACTC - 6 - 12 Lacs per annum Job Role & Responsibilities: Plan, execute, and optimize SALES-DRIVEN paid marketing campaigns across GOOGLE, META, and other digital platforms to drive customer acquisition and revenue growth.Manage campaigns across Search, Display, Video, Shopping, and Retargeting with a focus on maximizing ROAS.Handle end-to-end campaign management, including ad copy creation, keyword strategy, and bidding optimization.Continuously monitor and optimize campaigns for key metrics like ROAS, CPC, and CPA.Perform A/B testing for ad creatives, landing pages, and audience targeting to continually improve performance.Efficiently manage large-scale budgets to maximize results while meeting target KPIs.Analyze campaign performance and prepare detailed reports with actionable insights to improve ROI.Collaborate with cross-functional teams, including content, design, and product, to align campaigns with business goals.Ensure that campaigns align with user acquisition strategies for the app, integrating app-specific goals into overall performance marketing efforts.Leverage tools like Google Tag Manager (GTM) and Google Merchant Center (GMC) for advanced campaign tracking and product feed management.Stay updated on industry trends, algorithm changes, and new ad features to drive innovation in paid media campaigns.