Growth and Marketing Manager Location : Alappuzha, Kerala Company : Golden Ray Renewable Energy Platform : Flarize.com — Kerala’s First Solar Aggregator For those who want to build, lead, and get noticed. Who We Are Golden Ray Renewable Energy is on a mission to make solar accessible for every home in Kerala. Backed by 300 plus successful installs and years of EPC experience, we’re launching Flarize.com — a solar aggregator platform to simplify discovery, financing, and installation. This isn’t a maintenance role — it’s a build, execute, and lead role. We’re assembling a small, scrappy team of doers who move fast, build smart, and own their work end-to-end. You’ll head growth, content, and sales, and shape the way solar reaches thousands of families. If you’ve ever said, “Give me the space and I’ll show you what I can do” — this is that space. What You’ll Own Growth Strategy and Execution Design and run data-backed campaigns combining content, local outreach, and automation. Content-Led Distribution Own storytelling via reels, testimonials, founder videos, and influencer features that drive installs — not just likes. Lead Generation and Funnel Automation Optimize landing pages, retargeting, WhatsApp flows, and CRM to turn awareness into action. Sales Team Leadership Hire, train, and lead a team of Customer Relationship Specialists and Field Reps. You’ll ensure leads are followed up, converted, and handed off cleanly. Community-Led Growth Organize housing society events, CSR campaigns, roadshows, and local partnerships to build visibility and trust. Brand, Messaging and Coordination Maintain a bold, trustworthy voice for Flarize. Manage freelancers, agencies, and vendors. Performance, Metrics and Team Alignment Set KPIs, lead weekly reviews, and help the team hit goals — from growth to conversion to customer delight. What You'll Create A growth engine that turns content into customers A local sales team built from the ground up Reels and campaigns that inspire families to go solar A performance-first team culture A clean, powerful brand that scales across districts Problems You’ll Solve How do we turn a reel into 100 plus verified leads? How can a 10000 rupee local event generate 20 plus installs? How do we build a sales team that closes at over 30 percent in under two weeks? How can WhatsApp automation and CRM double our response rate? You Might Be a Fit If.. . You’ve turned an Instagram or WhatsApp campaign into real business You’ve built and trained a team that outperformed you You believe performance is better than promises You’ve never needed permission to start something that worked You’re the person people call when things need to get done How We Work Launch fast, fix fast — progress over perfection Everyone shares ideas, but execution wins Test, track, learn, repeat — data beats opinions No egos, no politics — just real teamwork Don’t wait for permission — if it helps us grow, do it We’re not a place for people who want comfort and titles. We’re for builders who want outcomes and ownership. Who You Are 5 to 10 years in growth, digital marketing, or brand, with hands-on sales leadership Fluent in Malayalam and English Strong with Meta Ads, Google Ads, CRM tools, WhatsApp Cloud API Able to manage content creators and on-ground reps Creative, driven, self-directed — you make teams execute Bonus: You’ve built or scaled something from zero You’re curious about AI tools and automation — a fast learner who’s excited to explore and use new technologies Why Join Us Salary: 30000 to 45000 rupees per month plus performance-based incentives Core team ESOP — If you help build it, you should own it. Travel allowance plus local campaign and team budgets Full decision-making power — this is your growth engine Career path to Head of Growth as we scale across Kerala and India A Note from the Founders We’re not hiring employees. We’re hiring doers — people who create, lead, and solve. If you can build the plan, lead the team, and execute to win, we’ll give you the space to shine. Golden Ray and Flarize are yours to shape. Let’s make it count. How to Apply Send your resume and a short note, video, or audio about what you’ve built or led to: Email: career@goldenray.co.in Optional Challenge (Stand Out): Send a reel idea to launch solar in your district Or share a creative growth and sales experiment you’d try with a small team We notice originality. We reward action. Tools We Use Meta Ads, Google Ads, Webflow, Canva, Notion, WhatsApp Cloud API, ERPNext (our CRM of choice) Golden Ray Energy — Flarize.com Elevate your everyday Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹69,216.91 per month Benefits: Cell phone reimbursement Internet reimbursement Paid time off Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person Application Deadline: 30/05/2025 Expected Start Date: 01/06/2025

Hiring: Meta Expert (Facebook, Instagram & WhatsApp) 📢 🚀 Company: Raj cooling systems pvt.ltd 📍 Location: Rajkot 💼 Experience: 2-3Years Job Role & Requirements: 🔹 Manage and optimize Facebook, Instagram, and WhatsApp campaigns. 🔹 Set up and integrate Meta Business Suite, Ads Manager & API tools. 🔹 Track performance using Meta Insights & Google Analytics. 🔹 Implement Meta Pixel, Conversions API & audience retargeting. 🔹 Automate lead generation and CRM integration. 🔹 Ensure Meta policy compliance and account security. 🔹 Strong knowledge of ads management, audience segmentation & A/B testing. 🔹 Experience with chatbot integration & automation is a plus. 📩 Apply Now! Send your resume to hr@rajcooling.com Show more Show less

About the Role: We are seeking an experienced and passionate Digital Marketing Trainer to join our team. The ideal candidate will have in-depth knowledge and hands-on experience in various facets of digital marketing and a strong passion for mentoring and educating aspiring marketers. You will play a key role in shaping the careers of students by delivering practical, industry-relevant knowledge in a dynamic learning environment. Key Responsibilities: Develop and deliver training modules on SEO, Social Media Marketing (SMM), AI in Digital Marketing, E-Commerce Marketing, and Performance Marketing. Design and implement engaging and interactive course material, including presentations, case studies, and real-world projects. Stay updated on the latest industry trends and incorporate them into training programs. Conduct assessments, provide feedback, and guide students toward improvement. Foster a positive learning environment to encourage skill development and confidence in students. Offer career guidance and practical insights into digital marketing strategies and best practices. Collaborate with the curriculum design team to enhance course content and structure. Skills and Qualifications: Proven expertise in SEO, including keyword research, on-page and off-page optimization, and analytics. Proficient in Social Media Marketing across platforms (Facebook, Instagram, LinkedIn, etc.), with experience in creating and executing campaigns. Knowledge of leveraging AI tools and technologies in digital marketing strategies (e.g., ChatGPT, predictive analytics, AI-driven campaign optimization). Hands-on experience in E-Commerce Marketing, including platform optimization, PPC campaigns, and conversion rate optimization. Strong knowledge of Performance Marketing techniques, such as Google Ads, Facebook Ads, affiliate marketing, and retargeting strategies. Excellent communication, presentation, and interpersonal skills. Prior experience as a trainer or mentor in digital marketing is preferred. Certification in digital marketing (e.g., Google, HubSpot, Facebook Blueprint) is a plus. Perks and Benefits: Competitive salary and incentives. Opportunity to work in a collaborative and innovative environment. Professional growth opportunities and access to the latest tools and technologies in digital marketing. If you are passionate about digital marketing and eager to share your expertise with the next generation of marketers, we’d love to hear from you! To know more about the Institute, visit our website: https://nidmindia.com/ Job Type: Full-time Schedule: Day shift Work Location: In person Expected Start Date: 28/05/2025

We're Hiring: Senior Performance Marketing Manager (Full-Time, On-Site) Location: Mohali, Punjab About Whispering Homes: Whispering Homes is a premium home décor brand known for its strong in-house creative and product capabilities. As we continue to grow, we’re looking for an experienced Senior Performance Marketing Manager to lead and scale our paid growth efforts across Google and Meta platforms. What We’re Looking For: A seasoned performance marketer with a proven track record of scaling D2C brands , managing 7-figure monthly budgets , and consistently improving ROAS and other key performance metrics . This is a hands-on role—not suited for junior-level or theory-only candidates. Key Responsibilities: Strategically manage and scale Google Ads (Search, Shopping, Performance Max) and Meta Ads (Advantage+ Shopping Campaigns, Retargeting, Broad Prospecting) Plan, manage, and optimize monthly ad spends in the 7-figure range Build and implement full-funnel paid strategies across platforms Work closely with creative and content teams to develop conversion-driven, brand-aligned ad creatives Monitor, analyze, and improve core metrics: ROAS, CAC, CPR, CTR, AOV Set up systems for automation, feed optimization , and structured A/B testing Must-Have Qualifications: Minimum 5 years of hands-on performance marketing experience (brand or agency side) Proven success in scaling D2C ad accounts , especially for premium or high-AOV products Deep expertise in campaign structure, audience segmentation, bidding models, and creative testing on both Google and Meta Strong understanding of ad analytics, attribution modeling, and conversion tracking Work Mode: Full-time, On-Site Location: Mohali, Punjab (Remote/hybrid applicants will not be considered) To Apply: Email your application to hr@whisperinghomes.com with all of the following: A brief introduction summarizing your experience in scaling paid campaigns Specific examples of budgets managed and growth metrics achieved (ROAS, CAC, revenue impact) 2–3 sample campaigns or creatives you’ve personally executed Applications missing any of the above will not be considered. Show more Show less

Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Opportunity As Campaign Manager you will be proficient in planning, launching, optimizing, troubleshooting, and analyzing Display & Video advertising campaigns in the platform. This knowledge will be used to support our internal client teams in building successful relationships with the top tier brands and advertisers of the world. What you'll Do Executes day to day production tasks (campaign set up, launch, tracking & optimization) Completes QA and all production procedures accurately Analyzes performance metrics and proactively optimizes campaigns to increase performance Identifies trends in data to drive optimization strategies Runs campaign calendar, trafficking assets, screenshots, billing, and related pre/post-launch processes Chip into company initiatives, processes, and roll-outs Business Reporting Creative & Display optimization Budget confirmation and benefit simulation curves Pre-launch builds along with Domain blocking Campaign builds and audits What you need to succeed Technical Skills Intermediate to Advanced Microsoft Excel skills. More specifically, it will be important to have in-depth knowledge of the following Excel features (but not limited to) : Vlookups, basic formulas like sum, sumif, iferror, etc. Pivot Tables and Graphs Macros Sophisticated Presentation skills and ability to build new infographics to create/present business/performance reviews Digital Marketing Skills Strong understanding of the Display Advertising Ecosystem; experience working on Ad networks (GDN/Tribal Fusion/OpenX/Value click); Familiarity with ad servers, rich media vendors, RTB/Programmatic buying experience a plus : Set up Display campaigns via Adobe’s propriety application and trafficking them to the appropriate targeting to achieve delivery for desired performance. Hands-on experience in driving campaign set-up, monitoring, analysis, and making recommendations for optimization. Interact with account managers, engineers, and partners on various ops projects and work in partnership with internal and off-shore teams to execute display campaigns. Monitor performance and budget pacing every day to drive performance and take appropriate steps to avoid over/under delivery with collaboration with the Account Management team and client. Responsible for optimization, along with quality assurance, during the pre-launch stage, to ensure successful onboarding of advertisers. Should have experience in strategizing and defining the standard methodologies for display advertising campaigns and a solid understanding of user retargeting and third party tags. Business Skills Demonstrated ability to learn quickly, be a teammate, and lead change effectively. Experience presenting in front of groups. Solid understanding of general business models, concepts, and strategies Motivated self-starter capable of taking initiative and negotiating tough situations Basic project management and excellent communication skills 4-5 years of relevant work experience Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015. Show more Show less

Hi Job seekers, We are seeking a skilled and experienced Meta Ads Expert to join our digital marketing team. The ideal candidate will be responsible for planning, creating, and managing paid advertising campaigns on Meta platforms, including Facebook, Instagram, and other associated channels. This role demands a deep understanding of Meta's advertising tools, audience targeting, performance analysis, and optimization strategies to achieve maximum ROI. Requirements : Proven experience in managing Meta Ads campaigns with measurable success. Proficiency in Meta Ads Manager and other Meta marketing tools. Strong understanding of audience targeting and retargeting strategies. Creative skills for designing compelling ad visuals and copy. Excellent analytical and data interpretation skills. Knowledge of tracking and attribution models. Experience with third-party tools such as Google Analytics and pixel tracking. Strong communication and project management skills. Job Type: Full-time Pay: ₹10,000.00 - ₹25,000.00 per month Schedule: Day shift Work Location: In person

About Chemkart: Chemkart is a B2B powerhouse in the food and nutraceutical raw materials industry, connecting Indian manufacturers with high-quality ingredients sourced from China, Korea, Indonesia, and Europe. With several growing subsidiary brands, Chemkart is building a strong digital ecosystem for the future of wellness and functional ingredients. We’re now seeking a Performance Marketing Specialist to lead our paid digital campaigns across platforms and help drive high-quality leads and measurable ROI. Role Overview: As our in-house Performance Marketing Specialist, you will be responsible for planning, executing, and optimizing paid marketing campaigns for Chemkart and its subsidiary companies. Your goal will be to generate leads, drive conversions, and maximize digital advertising efficiency across all channels. Key Responsibilities: •Plan and execute performance-driven campaigns on Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads •Manage budgets, bid strategies, and ad targeting for lead generation and retargeting funnels •Continuously monitor, test, and optimize campaigns for CPL, CTR, ROAS, and conversion rates •Collaborate with the SEO, content, and design teams to align creative assets with campaign goals •Launch A/B tests across ad copies, creatives, landing pages, and audience segments •Set up and monitor conversion tracking using Google Tag Manager, GA4, and ad pixels •Generate weekly/monthly performance reports with insights and recommendations •Stay updated with platform algorithm changes and best practices Requirements: •Bachelor’s degree in Marketing, Digital Media, or a related field •2–5 years of hands-on experience in running paid media campaigns (Google, Meta, LinkedIn) •Strong analytical skills with a data-driven mindset •Proficient with tools like Google Ads, Meta Business Manager, GA4, Google Tag Manager, LinkedIn Ads, Excel/Sheets and AI Tools •Experience with B2B lead generation or industrial/eCommerce marketing is a strong advantage •Ability to work with creative and technical teams to optimize end-to-end campaign performance Nice to Have: •Knowledge of CRM systems and lead nurturing funnels (e.g., HubSpot, Zoho) •Experience with marketing automation tools and remarketing workflows •Certification in Google Ads or Meta Blueprint Show more Show less

Job description Job description JOB DESCRIPTION Job Description We are seeking a highly skilled Sr. PPC Executive to manage and optimize our online advertising campaigns across Google Ads, LinkedIn, and other digital platforms. The ideal candidate should have experience in PPC campaign management, keyword research, and data analysis to maximize ROI and drive high-quality leads. Qualification Any Graduates Experience Min 5 years of experience in relevant fields. What You’ll Do: Run and optimize ad campaigns on Meta & Google Ads Create scroll-stopping ad creatives and copy (with our design team) Research audiences, keywords & trends to hit the right people Track conversions, analyze results, and tweak campaigns for better ROI Report on what’s working—and what’s not—with simple insights Stay on top of platform updates and best practices. ✅ What You Need: 4-5 years running successful Meta & Google ad campaigns. Demonstrated knowledge of Display Ads, Search Ads, Shopping Ads, and Video Ads Strong understanding of targeting, retargeting, and funnel strategy. Solid knowledge of tracking tools (Pixel, GTM, GA4) Sharp eye for performance metrics and ad copy Experience in travel category , Must be comfortable with Night Shift. #Immediate Joiner Or Notice Period 15 Days #Contact Person - HR Nidhi Thakur #Contact Number - 9999753291 / 8929340639 #Email Id - nidhi.thakur@spinonweb.biz #Address- D-117, Sector 63, 2nd Floor , Noida Uttar Pradesh -201301 #ppcexecutive #ppccampagin #googleads #metaads #digitalmarekting #travelagency #roi #leadgenration #ppc #payperclick #immedaitejoiner #noida #nightshift Job Type: Full-time Pay: ₹20,000.00 - ₹50,000.00 per month Work Location: In person

Designation: Performance Marketing Manager About the Role: We are looking for a Performance Marketing Manager to drive our digital advertising campaigns and maximize ROI across multiple platforms. The ideal candidate will be responsible for strategizing, executing, and optimizing paid marketing campaigns to drive customer acquisition, engagement, and retention. Key Responsibilities: · Develop and execute performance marketing strategies across channels like Google Ads, Meta (Facebook & Instagram) Ads Amazon, Flipkart, LinkedIn Ads, and other paid media platforms. · Manage and optimize paid search, display, social media, and retargeting campaigns to achieve key KPIs (ROAS, CPA, CTR, Conversion Rate, etc.). · Conduct A/B testing on ad creatives, landing pages, and audience targeting to improve performance. · Analyze campaign performance metrics using Google Analytics, Ads Manager, and other tools to provide insights and recommendations. · Work closely with the content and design teams to create compelling ad copies, visuals, and videos. · Manage budgets efficiently, ensuring cost-effective ad spend while maximizing results. · Stay updated with the latest digital marketing trends, ad policies, and platform updates. · Identify and implement new growth opportunities in paid media strategies. · Report on key campaign insights to stakeholders, providing actionable recommendations for continuous improvement. Qualifications & Skills: · 4-10 years of experience in performance marketing, paid media, or digital advertising. · Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and other PPC platforms. · Experience with Google Analytics, Google Tag Manager, and Facebook Pixel for tracking and optimization, Amazon Ads, Flipkart Ads. · Proficiency in keyword research, audience targeting, and bid strategies. · Hands-on experience with conversion rate optimization (CRO) and landing page optimization. · Analytical mindset with expertise in data-driven decision-making. · Ability to work in a fast-paced environment and manage multiple campaigns simultaneously. · Strong communication and collaboration skills. Preferred Qualifications: · Experience with e-commerce or D2C brands. · Knowledge of SEO, influencer marketing, and affiliate marketing. · Familiarity with marketing automation tools (HubSpot, Klaviyo, etc.). · Google Ads and Meta Blueprint certifications are a plus. Show more Show less

Experience : 2.00 + years Salary : INR 500000-700000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Photoshop, Mailchimp, data analysis, Salesforce, Dreamweaver, Klavio, Braze, Sailthru, Email Campaigns, AB testing Uplers is Looking for: Job Description: Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, building or getting emails &/or Landing pages built, segmenting lists, deploying campaigns, and reporting results. Diligently the following checklist to ensure the campaigns are delivered right and are result-driven concept, code (html/css), and test email templates for campaigns using email on acid. Create, execute and analyze A/B test plans to improve email campaign performance and conversion rates including all metrics. Develop or get developed corresponding landing pages for campaigns and thoroughly test them before deploying or passing them to clients. Measure and report on email campaign and A/B test plan performance and manage ongoing reporting for launched campaigns and work on aligning each campaign performance to the email marketing objective for each client. Assist in marketing automation campaigns, retargeting ads, list clearing, and more aspects of digital marketing. Collaborate with production teams to design and develop new assets for each touchpoint of the customer journey evaluate and improve the process of understanding the need of each client in order to deliver a delightful experience. Educational Qualifications and Skills Required: At least 2+ years of experience setting up campaigns for digital or email marketing 2+ years of experience to build or get emails/landing pages built from team that delivers results and meets clients expectations Worked on at least few of diy esp's (like mailchimp, campaign Monitor, icontact) and one or two enterprise esp's like salesforce marketing cloud, marketo, eloqua, etc in setting up campaigns and creating segmentations, dynamic content and reports Must have experience working on any one tool : Sailthru / Braze / Klaviyo A technology savvy or minded marketer with exposure and capability of problem solving and data analysis Good, standards-based html and css skills Exposure on setting automation and campaigns for known ESPs Should be able to work in photoshop & dreamweaver Responsible self-starter, innovative thinker, analytic, detail oriented; comfortable in a metrics- driven business environment How to apply for this opportunity? Step 1: Click On Apply! And Register or Login on our portal. Step 2: Complete the Screening Form & Upload updated Resume Step 3: Increase your chances to get shortlisted & meet the client for the Interview! About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you! Show more Show less

WOMEN WESTERN WEAR -FASHION BRAND Job Description: The Performance Marketing Manager will be responsible for developing, managing, and optimizing paid digital campaigns across various channels to drive traffic, conversions, and revenue growth. The role involves deep analytical rigor, strong operational execution, and creative thinking to scale marketing programs while maximizing profitability. The ideal candidate is a hands-on digital marketer with experience in managing large budgets and delivering results in a high-growth, fast-paced startup environment. Key Responsibilities: 1. Strategy & Planning: Develop a full-funnel performance marketing strategy that aligns with the startups growth and revenue goals. Collaborate with leadership to establish KPIs for campaigns, including customer acquisition cost (CAC), return on ad spend (ROAS), and lifetime value (LTV). 2. Campaign Management: Plan, execute, and manage large-scale campaigns across Google Ads, Facebook Ads, Instagram, YouTube, LinkedIn, Twitter, and other relevant paid channels. Implement and manage display advertising, search marketing (SEM), paid social, and retargeting campaigns. Design A/B testing frameworks to optimize creatives, copy, targeting, and bidding strategies for campaign performance. 3. Budgeting & Allocation: Own the allocation and optimization of the multi-million-dollar marketing budget across channels, focusing on maximizing ROI. Continuously analyze and re-allocate spending to optimize high-performing campaigns and phase out low-performing ones. 4. Data Analysis & Reporting: Monitor key performance metrics (CTR, CPA, CPC, conversion rate) and adjust strategies in real-time based on data insights. Utilize advanced analytics tools (Google Analytics, Power Bi or similar) to provide detailed performance reports to stakeholders. Provide actionable insights from campaign data to improve performance and drive decision-making. 5. Cross-Functional Collaboration: Work closely with the content, creative, and design teams to ensure that marketing creatives resonate with target audiences. Collaborate with the product team to ensure a seamless user journey from the ad to the product landing pages. 6. Optimization & Growth: Continuously look for growth opportunities to scale campaigns and explore new channels or technologies (such as automation tools and AI). Lead efforts to drive continuous improvements in CAC and LTV, ensuring scalability and profitability. 10. Performance Marketing Tools: Proficiency in tools such as Google Ads, Facebook Business Manager, Google Analytics 4, Google Tag Manager, Data Studio, SEMrush, or equivalent performance marketing platforms. Required Skills and Experience: 7+ years of experience in digital marketing, with at least 4 years in a performance marketing role managing large budgets and revenue as a KRA. Strong understanding of paid media channels, including search, PMAX, social, display, and programmatic. Proven track record of managing high-budget campaigns and delivering exceptional ROI and CAC improvements. Excellent analytical skills with experience in data-driven decision-making. Hands-on experience with A/B testing and conversion rate optimization. Experience in scaling campaigns for high-growth startups is highly preferred. Mastery of Google search and PMAX preferred. This role requires a proactive marketer who can balance data analysis with creativity, leveraging digital marketing to drive impactful growth for the startup. Role: Performance Marketing Manager Industry Type: Textile & Apparel (Fashion) Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital MarketingEducation UG: Any Graduate Job Type: Full-time Pay: ₹80,000.00 - ₹120,000.00 per month Benefits: Health insurance Schedule: Day shift Application Question(s): What is your current CTC? What is your expected CTC? What fashion brands have you worked with? Where do you live in Delhi? Work Location: In person Expected Start Date: 02/06/2025

Responsibilities Data-Driven Marketing Management: Develop and implement analytical frameworks to evaluate all marketing KPIs with special focus on conversion paths and ROI optimization. Campaign Analysis and Optimization: Detailed evaluation of Paid Search, Performance Max, and Display campaigns with in-depth analysis of metrics for continuous performance improvement. Conversion Tracking and Attribution: Build and maintain a complete attribution model to accurately measure soft and hard conversions across different channels and touchpoints. Retargeting Strategies: Develop data-based retargeting frameworks with clear segmentation of target groups based on user behavior and conversion probability. A/B Testing and Experimental Design: Develop statistically valid tests for creatives, landing pages, and conversion elements with clear methodology for measuring success. Industry and Competitive Analysis: Systematically analyze different industries and positions to derive strategic marketing measures. Desired Candidate Profile Education: Master's degree in Marketing, Business, Statistics, or a related field with demonstrable analytical skills. Experience: Minimum 5+ years of experience in digital marketing with a clear focus on data-driven campaign optimization, preferably in the B2B SaaS sector. Technical Skills: Advanced knowledge of analytics tools (Google Analytics 4, Google Tag Manager), campaign management platforms (Google Ads, Microsoft Ads), and data visualization tools. Analytical Expertise: Outstanding quantitative abilities to analyze complex datasets, identify patterns, and derive actionable recommendations. Strategic Thinking: Ability to extract strategic insights from numbers and trends and translate them into concrete marketing actions. Accuracy: Highest precision in data collection, analysis, and interpretation with a relentless focus on data quality. Back Show more Show less

Job Title: Marketing Automation Specialist (HubSpot Expert) Location: Mohali, Punjab (Onsite Preferred) Experience: 3–5 Years Department: Marketing Reports To: Head of Marketing / Marketing Director Role Overview We are seeking a HubSpot Marketing Automation Specialist who is not just familiar with automation but passionate about building scalable, insight-driven marketing processes. You will lead our HubSpot strategy to enhance lead nurturing, lifecycle automation, segmentation, campaign tracking, and reporting. This is a hands-on role for someone who can manage the full automation lifecycle—from anonymous visitor to customer win-back—while supporting lead generation, SDR follow-ups, customer onboarding, and event workflows. Key Responsibilities HubSpot Ownership & Administration Own the end-to-end administration of HubSpot Marketing Hub Build and manage workflows, nurture streams, and lifecycle programs Design and maintain smart lists, segments, and contact lifecycle transitions Conduct platform audits to ensure best practices and data integrity Optimize forms, CTAs, and landing pages using HubSpot’s drag-and-drop tools Maintain CRM property logic and automation consistency across marketing and sales Automation Strategy & Execution Create lead scoring models based on engagement, ERP interest, and lifecycle stage Launch and optimize campaign workflows for TOFU, MOFU, and BOFU campaigns Develop trigger-based campaigns for demo bookings, no-show follow-ups, MyAccount sign-ups, and passive MQL re-engagement Manage appointment booking flows and integrated calendar scheduling tools Run retargeting, reactivation, win-back, and partner nurturing sequences Campaign Management & Event Support Coordinate event and webinar campaigns including registration workflows and attendee follow-ups Align campaigns with ERP (Oracle, SAP, Workday) segmentation and pain point-specific messaging Execute pre- and post-event sequences, re-engagement flows, and feedback tracking Reporting, Attribution & Optimization Build campaign dashboards to track MQL creation, SQL conversion, lead source ROI, and content performance Implement UTM tracking structure and campaign naming conventions Deliver weekly and monthly performance reports to the marketing and leadership teams Integration & Compliance Integrate HubSpot with tools like Leadfeeder, Reply.io, Google/LinkedIn Ads, Zoom, and Zapier Set up data retention rules based on lifecycle stage and inactivity windows (e.g., delete irrelevant leads after 30–90 days) Ensure GDPR, CAN-SPAM, and contact consent flagging compliance What You Bring 3–5 years of hands-on experience in HubSpot Marketing Hub (HubSpot CRM knowledge is a bonus) Experience in managing multi-step workflows, scoring models, and contact segmentation Strong analytical skills and comfort with data-backed decision-making Experience in B2B SaaS (preferably HRTech or ERP-integrated platforms) HubSpot certifications (Automation, Reporting, Marketing Software) preferred

About Us Welcome to GEMGEM , the premier C2C luxury jewelry marketplace designed exclusively for the U.S. market. We bring trust and elegance together, connecting discerning buyers and sellers of high-value jewelry. Every piece on our platform is backed by 100% authenticity through IGI certification, ensuring safe and secure transactions at every step. Now, we’re seeking a Senior Digital Marketing Executive who can drive our brand and performance to dazzling new heights — someone who’s strategic, data-driven, and ready to help scale a marketplace redefining how Indians buy and sell real diamond jewelry. 🔍 Key Responsibilities Plan, execute, and optimize paid campaigns across Google, Meta, and other platforms Drive performance marketing with a strong focus on ROAS, CPL, and CAC metrics Own and execute the SEO strategy (on-page, off-page, technical) to improve organic visibility Work closely with content, creative, and product teams to deliver cohesive marketing initiatives Manage and scale remarketing, audience segmentation, and funnel optimization Use tools like GA4, Looker Studio, Google Tag Manager, Meta Events Manager, and CRM platforms to track, analyze, and report on campaign performance Own end-to-end marketing performance reporting – including daily, weekly, monthly, quarterly, and yearly analysis, benchmarking, and comparisons Stay updated on platform algorithm changes and adapt strategies accordingly Mentor junior team members and support the marketing team lead in strategy planning ✅ What You Bring to the Vault: 3–5 years of strong hands-on experience in digital marketing (preferably eCommerce/D2C) Proven track record of managing performance campaigns across Google Ads, Meta Ads (Twitter & LinkedIn Ads a plus) Strong analytical skills and comfort with data-driven decision making Solid understanding of conversion funnels, retargeting strategies, and A/B testing Proficient in using tools like GA4, Google Search Console, Meta Business Manager, Looker Studio, etc. Experience in marketplaces or luxury/fashion brands is a plus Bachelor’s degree in Marketing, Business, or related field 📈 Shine Bright with These KPIs: 🚀 Campaigns with high ROAS and reduced CAC 📊 Regular, insightful performance reports that guide better decisions 🔍 Strong organic growth from improved SEO strategy 🧲 Effective funnel optimization and retargeting conversion 📍 Location & Flexibility: This is a full-time, on-site position at our Surat office. 🎁 What’s in it for You? 📈 Opportunity to grow in a high-performance marketing culture 💎 Be part of a brand redefining how luxury diamond jewelry is bought and sold in the U.S. market 🤝 Collaborate with passionate teams building for scale, innovation, and impact Ready to Market the Future of Luxury Tech? If you're a strategic thinker with sharp digital marketing skills and a hunger to drive performance at scale, we’d love to hear from you. Show more Show less

Experience : 2.00 + years Salary : INR 500000-700000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Photoshop, Mailchimp, data analysis, Salesforce, Dreamweaver, Klavio, Braze, Sailthru, Email Campaigns, AB testing Uplers is Looking for: Job Description: Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, building or getting emails &/or Landing pages built, segmenting lists, deploying campaigns, and reporting results. Diligently the following checklist to ensure the campaigns are delivered right and are result-driven concept, code (html/css), and test email templates for campaigns using email on acid. Create, execute and analyze A/B test plans to improve email campaign performance and conversion rates including all metrics. Develop or get developed corresponding landing pages for campaigns and thoroughly test them before deploying or passing them to clients. Measure and report on email campaign and A/B test plan performance and manage ongoing reporting for launched campaigns and work on aligning each campaign performance to the email marketing objective for each client. Assist in marketing automation campaigns, retargeting ads, list clearing, and more aspects of digital marketing. Collaborate with production teams to design and develop new assets for each touchpoint of the customer journey evaluate and improve the process of understanding the need of each client in order to deliver a delightful experience. Educational Qualifications and Skills Required: At least 2+ years of experience setting up campaigns for digital or email marketing 2+ years of experience to build or get emails/landing pages built from team that delivers results and meets clients expectations Worked on at least few of diy esp's (like mailchimp, campaign Monitor, icontact) and one or two enterprise esp's like salesforce marketing cloud, marketo, eloqua, etc in setting up campaigns and creating segmentations, dynamic content and reports Must have experience working on any one tool : Sailthru / Braze / Klaviyo A technology savvy or minded marketer with exposure and capability of problem solving and data analysis Good, standards-based html and css skills Exposure on setting automation and campaigns for known ESPs Should be able to work in photoshop & dreamweaver Responsible self-starter, innovative thinker, analytic, detail oriented; comfortable in a metrics- driven business environment How to apply for this opportunity? Step 1: Click On Apply! And Register or Login on our portal. Step 2: Complete the Screening Form & Upload updated Resume Step 3: Increase your chances to get shortlisted & meet the client for the Interview! About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you! Show more Show less

GreenFi is transforming the ESG process with cutting-edge AI technology. Our platform offers a full-stack AI legal agents to simplify ESG processes —making it easier and faster to manage your ESG matters. After successfully closing our angel funding round, backed by some of the leading angel investors, GreenFi continues to grow. Our team is expanding rapidly, and we’re looking for focused, visionary team players and leaders to join a fast-paced, dynamic environment. With several global customers already using the platform, GreenFi is transforming the ESG industry and breaking new ground. About this role: The Social Media Specialist will play a critical role in elevating GreenFi's brand presence across key social media platforms, including YouTube, X (formerly Twitter), and LinkedIn. This position will focus on developing and executing a robust social media strategy that drives engagement, builds brand loyalty, and ultimately supports customer conversion efforts. Key Responsibilities: Social Media Strategy & Content Development: Develop, execute, and continuously optimize a comprehensive social media calendar, managing all aspects of social media content from ideation through to publication. Craft high-quality, engaging content (videos, stories, polls, graphics) tailored to each platform’s unique audience to boost engagement, grow followers, and drive website traffic. Partner closely with the founders to amplify their personal brands on LinkedIn, enhancing GreenFi's thought leadership and credibility in the industry. Research trends, competitor activity, and platform algorithm changes to refine our content strategy and stay ahead of social media best practices. Data-Driven Decision Making: Track, measure, and analyze KPIs across all platforms, providing actionable insights on performance and areas for improvement. Conduct weekly content experiments to test new strategies and report findings to refine our approach, boosting ROI on social media initiatives. Collaborate with the sales team to align social media insights with overall business objectives and refine targeting strategies. Cross-Functional Collaboration: Work closely with the product, sales, and customer service teams to understand key messages, product updates, and customer feedback, integrating this information into social media content. Partner with marketing and email teams to support campaigns, ensuring cohesive messaging and timing across platforms. Customer Conversion & Marketing Automation: Develop and optimize direct messaging sequences to turn social media engagements into sales opportunities. Implement strategies to leverage social media engagement for lead generation, including tagging and nurturing warm leads for targeted outreach via email and cold calling. Collaborate on retargeting campaigns that leverage social media data to convert followers into customers. Brand Development & Voice Consistency: Uphold and enhance Lejit AI’s brand voice, ensuring all social media content is consistent, high-quality, and aligned with brand values and messaging. Continuously refine brand aesthetics and messaging to resonate with target audiences across diverse platforms. What We Offer Competitive salary Remote working and flexibility Team off-site in fun places! Professional development opportunities Regular social events Contact us at hello@greenfi.ai Show more Show less

Experience : 2.00 + years Salary : INR 500000-700000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Photoshop, Mailchimp, data analysis, Salesforce, Dreamweaver, Klavio, Braze, Sailthru, Email Campaigns, AB testing Uplers is Looking for: Job Description: Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, building or getting emails &/or Landing pages built, segmenting lists, deploying campaigns, and reporting results. Diligently the following checklist to ensure the campaigns are delivered right and are result-driven concept, code (html/css), and test email templates for campaigns using email on acid. Create, execute and analyze A/B test plans to improve email campaign performance and conversion rates including all metrics. Develop or get developed corresponding landing pages for campaigns and thoroughly test them before deploying or passing them to clients. Measure and report on email campaign and A/B test plan performance and manage ongoing reporting for launched campaigns and work on aligning each campaign performance to the email marketing objective for each client. Assist in marketing automation campaigns, retargeting ads, list clearing, and more aspects of digital marketing. Collaborate with production teams to design and develop new assets for each touchpoint of the customer journey evaluate and improve the process of understanding the need of each client in order to deliver a delightful experience. Educational Qualifications and Skills Required: At least 2+ years of experience setting up campaigns for digital or email marketing 2+ years of experience to build or get emails/landing pages built from team that delivers results and meets clients expectations Worked on at least few of diy esp's (like mailchimp, campaign Monitor, icontact) and one or two enterprise esp's like salesforce marketing cloud, marketo, eloqua, etc in setting up campaigns and creating segmentations, dynamic content and reports Must have experience working on any one tool : Sailthru / Braze / Klaviyo A technology savvy or minded marketer with exposure and capability of problem solving and data analysis Good, standards-based html and css skills Exposure on setting automation and campaigns for known ESPs Should be able to work in photoshop & dreamweaver Responsible self-starter, innovative thinker, analytic, detail oriented; comfortable in a metrics- driven business environment How to apply for this opportunity? Step 1: Click On Apply! And Register or Login on our portal. Step 2: Complete the Screening Form & Upload updated Resume Step 3: Increase your chances to get shortlisted & meet the client for the Interview! About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you! Show more Show less

We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub. Key Responsibilities Strategy Execution Support all NPI campaigns for their eCommerce requirements including creative assets, merch planning, media planning, platform co-marketing, engagements etc. Lead event and BAU marketing for ecommerce and D2C platform Oversee relevant touchpoints, including on platform marketing / merchandising/search, social media, paid media, website, email etc to drive conversions Leverage data-driven insights to optimize media planning and budgeting for ecommerce platforms. Ensure brand consistency and engagement across ecommerce and D2C. Performance Marketing Growth Lead performance marketing campaigns across Google Ads, Meta (Facebook Instagram), and emerging platforms for eCommerce events. Manage PPC, SEO, social media ads, affiliate marketing and retargeting strategies for eCommerce and D2C. Optimize customer acquisition costs (CAC) and maximize return on ad spend (ROAS) for ecommerce and D2C. Drive customer acquisition and retention efforts by identifying opportunities for upselling, cross-selling, and increasing average order value (AOV). A/B test different creatives, landing pages, and ad formats to improve conversion rates. Use advanced analytics tool like Adobe Analytics to track, measure, and optimize campaign performance. Work closely with the segment marketing leads / campaign leads to support in their ecommerce legs. Implement conversational commerce (WhatsApp, Messenger, Chatbots) to drive direct sales. Support upcoming online sales platform marketing such as Quick Commerce. Customer Experience Retention Own the end-to-end customer journey from discovery to post-purchase engagement. Utilize CRM loyalty programs to improve customer retention and lifetime value (LTV). Implement personalization tactics via AI-driven recommendations, targeted email campaigns, and SMS/push notifications. Monitor and respond to customer reviews, feedback, and support queries to ensure brand loyalty. Data, Analytics Reporting Utilize business intelligence tools to track KPIs (conversion rates, AOV, ROAS, churn rates, etc.). Implement customer segmentation to refine targeting and personalization. Report on ROI, marketing spend efficiency, and customer insights to leadership. Stay updated with the latest digital trends, competitor strategies, and technological advancements. Partnerships Innovation Experiment with new acquisition channels. Pilot emerging trends such as voice search, AI-driven shopping assistants, and programmatic advertising. Skills Required Required Skills Experience 8+ years of experience in DTC, e-commerce, digital marketing, or growth roles. Proven track record of managing large-scale performance marketing budgets. Expertise in Google Ads, Meta Ads, SEO, programmatic advertising, and influencer marketing. Strong analytical skills and experience using Google Analytics, GA4, Looker, Power BI, etc.. Familiarity with e-commerce platforms (Shopify, Magento, WooCommerce, etc.). Strong understanding of customer behavior, retention strategies, and data-driven decision-making. Leadership and stakeholder management skills to collaborate across functions. #MBG #Moto We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class. Show more Show less

Experience : 2.00 + years Salary : INR 500000-700000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Photoshop, Mailchimp, data analysis, Salesforce, Dreamweaver, Klavio, Braze, Sailthru, Email Campaigns, AB testing Uplers is Looking for: Job Description: Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, building or getting emails &/or Landing pages built, segmenting lists, deploying campaigns, and reporting results. Diligently the following checklist to ensure the campaigns are delivered right and are result-driven concept, code (html/css), and test email templates for campaigns using email on acid. Create, execute and analyze A/B test plans to improve email campaign performance and conversion rates including all metrics. Develop or get developed corresponding landing pages for campaigns and thoroughly test them before deploying or passing them to clients. Measure and report on email campaign and A/B test plan performance and manage ongoing reporting for launched campaigns and work on aligning each campaign performance to the email marketing objective for each client. Assist in marketing automation campaigns, retargeting ads, list clearing, and more aspects of digital marketing. Collaborate with production teams to design and develop new assets for each touchpoint of the customer journey evaluate and improve the process of understanding the need of each client in order to deliver a delightful experience. Educational Qualifications and Skills Required: At least 2+ years of experience setting up campaigns for digital or email marketing 2+ years of experience to build or get emails/landing pages built from team that delivers results and meets clients expectations Worked on at least few of diy esp's (like mailchimp, campaign Monitor, icontact) and one or two enterprise esp's like salesforce marketing cloud, marketo, eloqua, etc in setting up campaigns and creating segmentations, dynamic content and reports Must have experience working on any one tool : Sailthru / Braze / Klaviyo A technology savvy or minded marketer with exposure and capability of problem solving and data analysis Good, standards-based html and css skills Exposure on setting automation and campaigns for known ESPs Should be able to work in photoshop & dreamweaver Responsible self-starter, innovative thinker, analytic, detail oriented; comfortable in a metrics- driven business environment How to apply for this opportunity? Step 1: Click On Apply! And Register or Login on our portal. Step 2: Complete the Screening Form & Upload updated Resume Step 3: Increase your chances to get shortlisted & meet the client for the Interview! About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you! Show more Show less

Position: AGM Marketing Location: Jaipur Role type: Full-time Website: https://axestrack.com/ Axestrack is India’s leading provider of Digital Logistics Solutions for Heavy Commercial Vehicles , and the only Indian company to be ever featured in Gartner’s Market Guide for Fleet Management . We are proud to hold a dominant position in the Indian market and are actively expanding across Africa, the Middle East, and the US . Our innovative approach and scalable platforms are transforming logistics for the modern world. Role Overview: Axestrack is seeking a dynamic and strategic AGM Marketing to lead our full-funnel marketing efforts across all key digital and offline touchpoints. This role is perfect for someone who can blend performance marketing with brand storytelling, demand generation with retention, and strategic planning with day-to-day execution. You will be the growth engine driving awareness, consideration, conversion, and loyalty. Job Responsibilities: 📈 Demand Generation & Performance Marketing Own and execute multi-channel demand generation campaigns across LinkedIn, Google, Meta, WhatsApp . Design funnel-based performance strategies focused on lead gen, MQL, and SQL metrics . Drive SEO, SEM, and retargeting strategies to maximize inbound traffic and conversions. Own ad budgets and ROAS metrics across platforms. ✉️ Email & CRM Marketing Lead email drip and nurture campaigns, aligned with buyer personas and sales stages. Ensure compliance across CRM systems (HubSpot, Zoho, Salesforce, etc.) for clean, segmented, and actionable data. 🌐 Website & SEO Oversee all website content, UX improvements , and landing page optimization. Build and execute a strong organic content and keyword strategy for SEO growth. Coordinate web analytics via GA4 , optimize based on insights. 📲 Social Media & Content Lead content distribution across LinkedIn, YouTube, Twitter, Instagram. Manage creative and copywriting teams to deliver high-performing content. Develop monthly editorial calendars and campaign-specific asset plans. 🎤 Events, Webinars & Podcasts Plan and execute domestic and international events —owning pre-event, on-ground, and post-event strategy. Lead branded webinar and podcast series that position the company as a thought leader. Coordinate with speakers, partners, and operations for flawless execution. 🎯 Sales Enablement & Brand Create compelling sales collateral—decks, one-pagers, case studies, brochures. Align marketing and sales teams to drive pipeline acceleration. Ensure consistent brand identity across all touchpoints. 📊 Analytics & Optimization Set KPIs, track campaign performance, and drive growth using GA4, HubSpot/CRM, and ad dashboards . Build executive dashboards for weekly/monthly reviews. 👥 Team Management & Collaboration Lead and mentor a cross-functional team of marketers, creatives, and analysts. Collaborate with product, growth, customer success, and leadership teams to drive unified GTM strategies. Manage agency partners and freelancers as needed. Required Qualifications: ● Master’s degree in Marketing, Communications, or a related field. ● 3-6 years of work experience in social media management, marketing, or a similar role. ● Strong understanding of social media platforms, especially LinkedIn and Twitter. ● Excellent knowledge of paid marketing on Google and LinkedIn. ● Excellent written and verbal communication skills. ● Creative mindset with the ability to produce engaging content. ● Strong organizational and event management skills. ● Proficiency in using social media management tools and analytics platforms. ● Ability to work independently and as part of a team in a fast-paced environment. Show more Show less

Overview Build The Future At McGraw Hill we create best-in-class, next-generation learning platforms that are used by millions of students and educators worldwide from kindergarten through graduate school. Our goal is to accelerate student success through intuitive and effective learning tools and content that maximize a teacher’s time and a student’s learning experience. What is this role about? Manager, Digital Demand Generation is responsible for formulating and executing the digital demand generation strategies to fuel growth of McGraw Hill India’s Test Preparation business. Reporting into the Associate Director, Digital Solutions and Demand Generation, the person will execute multi-channel digital demand generation strategies across channels, platforms and media. The person will lead a team of associate managers and a creative designer to support execution of all these activities. The person will work closely with the product manager(s), members of the content team, marketing agencies, and our author/affiliates ecosystem. This a high-impact role which requires the person to think strategically and get deeply involved in the day-to-day execution of various digital demand generation campaigns. What you will be doing? Digital Demand Generation Formulate a solid multi-channel digital demand generation strategy, including paid media, social media, content marketing, and author/affiliate initiatives etc, for McGraw Hill Test prep Business in India. Own the planning, execution and continuous optimization of digital demand generation campaigns to maximize the ROI, while maintaining consistency of messaging across different channels and ensure its alignment with overall brand identity of the McGraw Hill. Continuously scan and track developments in the market to identify new, high-impact digital demand generation routes and optimize ongoing efforts. Performance Marketing & Paid Media Optimization Manage and execute multi-channel paid campaigns for demand generation and user acquisition including Google Ads, Meta, YouTube, LinkedIn, X and other suitable platforms. Drive continuous A/B testing and ad optimization for creatives, messaging & audience. Consistently improve the Return on Ad Spend (ROAS), Cost per Acquisition (CPA), and other metrices relevant to specific channels and campaigns. Manage the relationship with agencies and partners involved in execution of digital demand generation strategies across channels. Demand Generation Via Organic & Social Media Channels Use the social media channels to maximise engagement and brand awareness among the target groups and enhance the product value-proposition of McGraw Hill products. Envision and execute author-led user engagement events and continuously test and optimize these campaign ideas to maximise the ROI. Leverage content marketing opportunities to boost engagement and build a community of users having regular brand interactions. Develop and manage email campaigns, WhatsApp campaigns, and other retargeting efforts to build product awareness, drive demand generation and increase usage. Data Analytics Build and maintain comprehensive dashboards to track campaign performance across organic and inorganic channels. Leverage Google Analytics, marketing automation tools like Marketo and CRM insights to refine demand generation strategies. Provide regular updates and reports to senior leadership on performance data to enable data-driven decision-making. Budget & Team Management Manage and optimize usage of available budget to ensure ROI driven efficient spending Lead and mentor a team of marketeers to execute high-impact programs. What you need to be considered? 3-5 years of proven track record in scaling B2C digital demand generation campaigns to drive user and revenue growth, preferably in a FMCG, education or healthcare sector. A problem-solving mindset with high attention to detail. Good understanding of consumer psychology and principles of A/B testing and campaign optimization, preferably with some real experience in these areas. Strong organizational skills to collaborate with internal and external teams to drive multiple high-impact programs in parallel. Excellent written and verbal communication skills and bias for data-driven decision-making. Knowledge of the latest technology trends and their applications in consumer-focused sector. Expertise, backed by real world experience, in running targeted campaigns on Google Ads, Meta Ads, YouTube Ads, and other advertising platforms. Proficiency, backed by real world experience, in tools like Google Analytics, Google Search Console, Google Tag Manager, Marketo, SEMrush, etc. Creative bent of mind to facilitate innovative and compelling storytelling and translate marketing strategies into engaging campaigns. Understanding of design principles like color theory, typography and layout to guide designers and ensure high-quality visuals. Education & Certifications MBA with specialization in marketing, digital marketing, advertising or related field Certifications on Google Ads, Meta Ads, or growth hacking are a plus. Why work for us? At McGraw Hill, you will be empowered to make a real impact on a global scale. Every day your individual efforts contribute to the lives of millions. There has never been a better time to join McGraw Hill. In our culture of curiosity and innovation, you will be able to own your growth and develop as we do. The work you do at McGraw Hill will be work those matters. We are collectively designing content that will build the future of education. Play your part and experience a sense of fulfilment that will inspire you to even greater heights. If you are curious, open to new ideas and ready to make a difference, we want to talk to you. We have a collective passion for the work we do and a curiosity to find new solutions. If you share our determination, together we will drive learning forward. Here’s what we offer: At McGraw Hill, you will be empowered to make a real impact on a global scale. Every day your individual efforts can contribute to the lives of millions. McGraw Hill recruiters always use a “@mheducation.com” email address and/or from our Applicant Tracking System, iCIMS. Any variation of this email domain should be considered suspicious. Additionally, McGraw Hill recruiters and authorized representatives will never request sensitive information in email. 49062 Show more Show less

We are seeking an experienced (1-4 years )and passionate Digital Marketing Trainer to join our team. The ideal candidate will have in-depth knowledge and hands-on experience in various facets of digital marketing and a strong passion for mentoring and educating aspiring marketers. You will play a key role in shaping the careers of students by delivering practical, industry-relevant knowledge in a dynamic learning environment. Key Responsibilities: Develop and deliver training modules on SEO, Social Media Marketing (SMM), AI in Digital Marketing, E-Commerce Marketing, and Performance Marketing. Design and implement engaging and interactive course material, including presentations, case studies, and real-world projects. Stay updated on the latest industry trends and incorporate them into training programs. Conduct assessments, provide feedback, and guide students toward improvement. Foster a positive learning environment to encourage skill development and confidence in students. Offer career guidance and practical insights into digital marketing strategies and best practices. Skills and Qualifications: Proven expertise in SEO, including keyword research, on-page and off-page optimization, and analytics. Proficient in Social Media Marketing across platforms (Facebook, Instagram, LinkedIn, etc.), with experience in creating and executing campaigns. Knowledge of leveraging AI tools and technologies in digital marketing strategies (e.g., ChatGPT, predictive analytics, AI-driven campaign optimization). Hands-on experience in E-Commerce Marketing, including platform optimization, PPC campaigns, and conversion rate optimization. Strong knowledge of Performance Marketing techniques, such as Google Ads, Facebook Ads, affiliate marketing, and retargeting strategies. Excellent communication, presentation, and interpersonal skills. Prior experience as a trainer or mentor in digital marketing is preferred. Certification in digital marketing (e.g., Google, HubSpot, Facebook Blueprint) is a plus. Perks and Benefits: Competitive salary . Opportunity to work in a collaborative and innovative environment. Professional growth opportunities and access to the latest tools and technologies in digital marketing. If you are passionate about digital marketing and eager to share your expertise with the next generation of marketers, we’d love to hear from you! Job Type: Full-time Schedule: Day shift Work Location:ofline Application Deadline: 20/05/2025 Expected Start Date: 27/05/2025 Job Types: Full-time, Part-time, Freelance Contract length: 1 month Pay: From ₹12,258.12 per month Expected hours: 30 per week Schedule: Fixed shift Monday to Friday Morning shift Weekend availability Supplemental Pay: Performance bonus Work Location: In person

Description Prime Video is looking for a results-driven Senior Digital Marketing Leader with a deep passion for managing paid digital channels campaigns. We're looking for a Performance Marketing Head to join our team and take the reins of our paid media advertising across all parts of the funnel. We are seeking an experienced and enthusiastic digital marketing professional with responsibility to design, implement and drive all paid and performance initiatives for Prime Video SVOD Business across digital channels (programmatic display, video, social and direct display). You will need to demonstrate deep understanding and knowledge of digital marketing, digital media planning and programmatic (knowledge of DSP, DMP, retargeting solutions etc), Paid Search, Mobile App Install as well as measurement (Brand lifts studies, Nielsen DAR/ADE etc) ecosystem. You will have proven thought leadership and success in driving top of the mind awareness, consideration, intent and results using digital marketing channels in B2C sector. You will be comfortable working with complex challenges, and understand the value of rapid test and learn approaches. Key job responsibilities Hands-on technical expertise: Lead paid social, programmatic display, and other CPC initiatives including budgeting, forecasting, testing & learning roadmaps, and measurement plans. Leading from the front: Coach and empower team members, fostering a collaborative and productive work environment to achieve goals. Optimization through collaboration: Partner with digital marketing team members, other Amazon teams, and platform partners to monitor and optimize campaigns on a daily, weekly, and monthly basis. Continuous inspection: Perform in platform audits, strategies, optimizations, and approaches that will lead to the best-in-class execution, optimal results for our customers and other team members. Tool and tech enhancements expert: Master proprietary technology platforms to drive improvement across automated marketing initiatives. Partner with Science and Technology teams to build out high impact capabilities. Effective Budget Management: Leverage data-based decisions and deep in-channel analysis to ensure campaigns are cost-effective, allocating resources effectively across campaigns and channels to maximize ROI. Conversion Rate Optimization (CRO): Implement sophisticated CRO techniques, including multivariate and split testing, to improve landing page performance and funnel conversions. Drive the right results: Define, align, and regularly refine goals and KPIs to achieve marketing objectives, with an emphasis on iterative improvement. Data Analysis and Reporting: Regularly analyze data, prepare reports, and provide insights to measure the effectiveness of campaigns. Present results and insights to partners, vendors, and stakeholders. Team Leadership: Lead a team of channel owners, fostering collaborative and high-performing environment focused on delivering exceptional results. Basic Qualifications 7+ years of professional non-internship marketing experience Experience managing teams Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience driving direction and alignment with cross-functional teams Experience communicating results to stakeholders Experience guiding creative input, development and execution from concept to completion - 12+ years of professional non-internship marketing experience - Experience managing teams - Experience using data and metrics to drive performance and improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience driving direction and alignment with cross-functional teams - Experience communicating results to stakeholders - Experience guiding creative input, development and execution from concept to completion Preferred Qualifications Previously driven acquisition/growth charters for consumer tech businesses Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Company - ASSPL - Maharashtra Job ID: A2803020 Show more Show less

We are looking for a performance-driven Meta Ads Specialist to join our marketing team. In this role, you will be solely responsible for managing and optimizing paid advertising campaigns on Meta platforms (Facebook & Instagram) to drive traffic, conversions, and revenue growth. This is a hands-on role ideal for someone who lives and breathes performance metrics. Key Responsibilities: Plan, manage, and optimize Meta (Facebook & Instagram) ad campaigns for customer acquisition and conversion. Build and manage custom, lookalike, and retargeting audiences. Continuously test and improve ad creatives, copy, and placements. Track key performance metrics (CPA, ROAS, CTR, etc.) and report insights regularly. Set up and monitor conversion events via Meta Pixel. Collaborate with content and design teams to develop effective ads. Stay on top of algorithm changes, ad policies, and best practices on Meta platforms. Must-Have Skills: Proficiency in Meta Ads Manager – campaign structure, setup, targeting, and optimization. Strong understanding of audience targeting and retargeting strategies. Experience with A/B testing of creatives and ad copy. Knowledge of Meta Pixel setup, event tracking, and custom conversions. Ability to interpret and act on performance data and KPIs. Familiarity with performance marketing metrics like CPA, ROAS, CTR, and CPC. Basic design sense (experience with Canva is a plus). Good communication skills and the ability to work independently. Nice to Have: Experience with tools like Google Analytics or landing page builders. Background in D2C, eCommerce, or lead generation campaigns. A creative mindset for generating fresh ad ideas. Role Details: Job Title: Performance Marketer (Meta Ads Specialist) Location: Delhi (On-site) Experience: 1–2 years preferred (but your work matters more than the number) Working Days: Monday to Friday (Weekends Off) Salary: ₹25,000 – ₹35,000 per month Reports to: Marketing Manager / Head of Growth Job Type: Full-time Pay: ₹25,000.00 - ₹35,000.00 per month Benefits: Food provided Paid sick time Schedule: Day shift Supplemental Pay: Overtime pay Application Question(s): How many brands have you handled? Share your portfolio Work Location: In person

We're Hiring: Senior Performance Marketing Manager (Full-Time, On-Site) Location: Mohali, Punjab About Whispering Homes: Whispering Homes is a premium home décor brand known for its strong in-house creative and product capabilities. As we continue to grow, we’re looking for an experienced Senior Performance Marketing Manager to lead and scale our paid growth efforts across Google and Meta platforms. What We’re Looking For: A seasoned performance marketer with a proven track record of scaling D2C brands , managing 7-figure monthly budgets , and consistently improving ROAS and other key performance metrics . This is a hands-on role—not suited for junior-level or theory-only candidates. Key Responsibilities: Strategically manage and scale Google Ads (Search, Shopping, Performance Max) and Meta Ads (Advantage+ Shopping Campaigns, Retargeting, Broad Prospecting) Plan, manage, and optimize monthly ad spends in the 7-figure range Build and implement full-funnel paid strategies across platforms Work closely with creative and content teams to develop conversion-driven, brand-aligned ad creatives Monitor, analyze, and improve core metrics: ROAS, CAC, CPR, CTR, AOV Set up systems for automation, feed optimization , and structured A/B testing Must-Have Qualifications: Minimum 5 years of hands-on performance marketing experience (brand or agency side) Proven success in scaling D2C ad accounts , especially for premium or high-AOV products Deep expertise in campaign structure, audience segmentation, bidding models, and creative testing on both Google and Meta Strong understanding of ad analytics, attribution modeling, and conversion tracking Work Mode: Full-time, On-Site Location: Mohali, Punjab (Remote/hybrid applicants will not be considered) To Apply: Email your application to hr@whisperinghomes.com with all of the following: A brief introduction summarizing your experience in scaling paid campaigns Specific examples of budgets managed and growth metrics achieved (ROAS, CAC, revenue impact) 2–3 sample campaigns or creatives you’ve personally executed Applications missing any of the above will not be considered. Job Types: Full-time, Permanent Pay: ₹500,000.00 - ₹1,000,000.00 per year Benefits: Provident Fund Schedule: Day shift Work Location: In person