Resident Digital Creator

• Content Creation:

• Develop and produce engaging digital content, including videos, graphics, podcasts, and written materials, tailored to prospective students and their families.
• Create content that highlights the institution&aposs programs, campus life, student success stories, and admissions processes.

• Social Media Management:

• Manage the Admissions Department&aposs social media accounts, including content planning, scheduling, and posting.
• Engage with the online community by responding to comments, messages, and inquiries in a timely manner.
• Track and analyze social media metrics to measure the effectiveness of campaigns and content.

• Website Content Management:

  Update and maintain the admissions section of the institutions website, ensuring content is current, accurate, and visually appealing.
• Work with the web development team to enhance user experience and optimize website performance.

• Brand Consistency:

  Ensure all digital content aligns with the institutions brand guidelines and messaging.
• Develop a consistent voice and aesthetic across all digital platforms.

Virtual Events:

• Plan, promote, and execute virtual events such as webinars, Q&A sessions, and virtual campus tours.
• Create pre-event and post-event content to maximize engagement and attendance.
• Collaborate with faculty, staff, and current students to generate authentic and diverse content.
• Establish partnerships with influencers and alumni to extend the reach of digital content.