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Vice President - Client Marketing Analytics - C13 Citi

10.0 - 14.0 years

0 Lacs

haryana

On-site

The Client Marketing Analytics team at Citi focuses on transforming data into actionable insights to optimize marketing strategies across various channels and lines of business. The primary goal is to enhance client engagement and ROI through data-driven decisions. This role is situated within Analytics & Information Management (AIM), which is Citi's internal analytics center. As part of this role, you will be responsible for various key tasks, including managing marketing partnerships, evaluating campaign performance, and optimizing ROI. You will also analyze event data to assess its impact on client engagement and ROI, providing recommendations for future events. Additionally, you will be ...

Posted 3 months ago

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