Job Description for Video/Motion Graphic Designer – Creating and delivering motion graphics for various media Create visually stunning video assets and contents Ability to partner with other team members to create content used across a variety of platforms Design Leadership: Provide creative direction and mentorship to the design team, inspiring and guiding them to deliver outstanding digital design concepts and executions. Conceptualize and Execute: Develop innovative and visually compelling design concepts for various digital platforms, collaborating with cross-functional teams to meet project objectives and deadlines. Digital Design: Create visually engaging graphics, layouts, and illustrations specifically tailored for digital mediums, including paid ads, social media posts and emailers Motion Graphics: Create dynamic and engaging motion graphicsand interactive visuals to enhance user interactions and bring digital experiences to life. Project Management: Oversee multiple digital design projects simultaneously, from initial concept to final production. (Web, Mobile, Video, and more) Using refining techniques to enhance motion graphics and motion design Creating, designing and editing video footage and adding creative work Responding to client feedback Adding visual effects to create art work/use visual effects Adhere to brand guidelines in ways that push creative boundaries Ability to work under pressure for the client and meet the deadlines Should be good in visual thinking Good communication skills. Requirements and Qualifications – Prior experience into graphic design, motion graphics and video editing Good knowledge of Adobe software (Photoshop, illustrator, after effects, premiere pro) Any graduate/post graduate, diploma into web designing, UI designing Should have worked prior on brand designing and layouts, digital art, UI – web and mobile Minimum 02 to 03 years of relevant experience Minimum 01 year experience in animation and video editing Strong portfolio is a must Job location – Churchgate, Mumbai. Job Types: Full-time, Permanent Pay: ₹300,000.00 - ₹600,000.00 per year Schedule: Day shift Monday to Friday Ability to commute/relocate: Mumbai - 400021, Maharashtra: Reliably commute or planning to relocate before starting work (Required) Education: Bachelor's (Preferred)

Rafiki is seeking a Social Media Strategist to join our growing team. If you are looking for a challenging position that provides the opportunity to develop and lead social media and content marketing campaigns in a range of client industries, then this is the role for you. Our company culture is conducive to developing team members into the best marketers they can be Social Media Strategist Your role as a Social Media Strategist will entail developing and executing social media strategies for a diverse range of clients, in order to boost visibility, generate leads and increase customer engagement. This will involve managing an organisation's online presence, producing high-quality content, analysing usage data, and managing projects and campaigns. Responsibilities As a Social Media Strategist, you'll have the opportunity to: • develop well-thought-out social media strategies and set goals to increase brand awareness and increase engagement for a range of clients • manage all social media channels such as Facebook, Twitter, Pinterest, LinkedIn and Instagram • develop and manage campaigns that promote clients’ organisation and brand • create and curate engaging multimedia content and/or outsource this effectively • manage and facilitate social media communities by responding to social media posts and developing discussions • monitor and report on performance on social media platforms using tools such as Google Analytics • co-ordinate with graphic designer(s) to create engaging social media posts and content. • handle paid promotions across social media platforms including targeting and budget management • Regularly communicate with clients via telephone, email, or in-person. Skills  You'll need to have: • 2-3 years of experience handling social media accounts across various platforms on a professional level • a solid understanding of the use of a range of social media platforms, particularly in relation to digital marketing • strong editing and writing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques • creative skills for contributing new and innovative ideas • strong verbal communication skills for articulating ideas to colleagues and clients • organisational skills, with the capacity to prioritise and work across multiple projects • data analysis skills and statistical prowess to draw actionable insights Please submit the following: Résumé Cover Letter Show more Show less

True to our name, Rafiki is a customer-centric marketing company, striving to build long-lasting partnerships with growth-oriented brands. We combine our deep analytical thinking and creative mindset to deliver innovative marketing campaigns that resonate with a well-defined target audience. At Rafiki, we foster a culture of learning, innovating and risk-taking, this agility enables our team of passionate marketers, innovators, and strategists to craft creative marketing solutions that achieve spectacular results. The Role Job Description For Video/Motion Graphic Designer Creating and delivering motion graphics for various media Create visually stunning video assets and contents Ability to partner with other team members to create content used across a variety of platforms (Web, Mobile, Video, and more) Design Leadership: Provide creative direction and mentorship to the design team, inspiring and guiding them to deliver outstanding digital design concepts and executions. Conceptualize and Execute: Develop innovative and visually compelling design concepts for various digital platforms, collaborating with cross-functional teams to meet project objectives and deadlines. Digital Design: Create visually engaging graphics, layouts, and illustrations specifically tailored for digital mediums, including paid ads, social media posts and emailers Motion Graphics: Create dynamic and engaging motion graphicsand interactive visuals to enhance user interactions and bring digital experiences to life. Project Management: Oversee multiple digital design projects simultaneously, from initial concept to final production. Trend Awareness: Stay up-to-date with industry trends, emerging design techniques, and digital tools, and apply this knowledge to enhance the visual appeal and effectiveness of our digital designs. Using refining techniques to enhance motion graphics and motion design Creating, designing and editing video footage and adding creative work Responding to client feedback Adding visual effects to create art work/use visual effects Adhere to brand guidelines in ways that push creative boundaries Ideal Profile Requirements And Qualifications Prior experience into graphic design, motion graphics and video editing Good knowledge of Adobe software (Photoshop, illustrator, after effects, premiere pro) Any graduate/post graduate, diploma into web designing, UI designing Should have worked prior on brand designing and layouts, digital art, UI – web and mobile Minimum 03 to 04 years of relevant experience Minimum 01 year experience in animation and video editing Strong portfolio is a must Ability to work under pressure for the client and meet the deadlines Should be good in visual thinking Good communication skills. Job location – Churchgate, Mumbai. What's on Offer? Opportunity to make a positive impact Opportunity within company with a solid track record of success Great work culture Show more Show less

Job Description for Performance Marketing Specialist: The Performance Marketing Specialist is responsible for setting up, optimizing, and reporting on digital advertising campaigns for Rafiki’s clients. This position is primarily focused on paid search and display ads on Google and varied social media advertising platforms including Facebook, Instagram and Linkedin. Campaigns will also include retargeting and video ads. This position provides a balance of strategy, budget allocation, client communication, and hands-on research, implementation, optimization, and reporting on campaigns. The essential functions of this position include the following: · Setup and ongoing optimization and management of PPC/Digital Advertising campaigns for multiple clients · Management of ad budgets, A/B testing ad creatives, keyword research, setting up audiences, and optimizing for conversions and KPIs · Analysis of campaign data and reporting on recommendations and strategy on a monthly basis · Management of ad budgets, text ad creative, and keyword research · Perform digital advertising audits · Ability to manage multiple accounts and tasks with effective resolution of conflicting priorities · Ability to communicate professionally on client calls and via email · Actively collaborate with Rafiki account managers to align digital advertising campaigns with other ongoing initiatives · Must be a team player that is also comfortable working independently · Driven, forward-thinking individual with the ability to come up with creative digital advertising solutions · Have a passion for data-driven decision making The skills/qualifications we are looking for: · Minimum of 2 years of Facebook Ads & Google Ads account management experience required · Minimum of 2 years of Digital Agency experience required · Google Ads Certification required · Google Analytics experience a plus · Knowledge of Retargeting/Remarketing, Display, and Rich Media/Video Advertising · Knowledge of SEO, online search mediums and social media and an understanding of how all of these channels work together with advertising is a plus · MUMBAI BASED CANDIDATES ONLY PREFFERED Job Types: Full-time, Permanent Pay: ₹25,000.00 - ₹50,000.00 per month Work Location: In person

RAFIKI MARKETING: SOCIAL MEDIA ASSOCIATE Job Title: Social Media Associate Location: Mumbai (In-office, Full-time) Experience: 1-2 years Preferred: Experience with entertainment or Bollywood brands (not mandatory), MUMBAI BASED CANDIDATES APPLY ONLY PLEASE. About Rafi ki Rafiki is a customer-centric performance marketing and social media agency that blends strategy, storytelling, and scale. We craft full-funnel campaigns that build brand love and drive measurable results. From Baskin Robbins and Belgian Waffl e Co. to TajSATS and more, our clients span across F&B, fashion, wellness, luxury, and entertainment — both in India and globally. Whether it’s launching a new brand identity on Instagram or optimising digital ad campaigns for conversions, we help brands grow with insight, creativity, and intention. The Role We’re looking for a Social Media Associate with 12–18 months of experience who’s passionate about culture, content, and crafting brand voices that resonate. If you know your way around Instagram Reels, RAFIKI MARKETING: SOCIAL MEDIA ASSOCIATE obsess over Bollywood, and want to build strategies that are both thumb-stopping and effective, we’d love to meet you. This role is ideal for someone who’s worked with content or social teams (agency or brand side) and is looking to deepen their skillset in strategy, content Responsibilities As a Social Media Associate at Rafiki, you will: ● Build tailored content strategies for Instagram with a sharp focus on Reels and storytelling ● Defi ne tone of voice, visual direction, and content themes for diverse clients ● Co-create monthly content calendars in collaboration with designers and video editors ● Conceptualise and execute campaigns aligned with business and brand goals ● Analyse performance to extract insights and continuously evolve creative strategy ● Track trends in pop culture and Bollywood that can be adapted for client brands ● Maintain strong communication with internal teams and client stakeholders What We’re Looking For RAFIKI MARKETING: SOCIAL MEDIA ASSOCIATE ● 12–18 months of professional social media experience ● A deep interest in Bollywood, celebrity culture, and internet trends ● Prior work (or strong interest) in entertainment ● Strong copy and storytelling skills for short-form content ● Comfort working with designers and editors to bring ideas to life ● Experience in writing content in Hindi is a big plus ● In-Depth knowledge of Instagram ● Great time management and the ability to work across clients with agility ● Proactive mindset with a hunger to learn, iterate, and grow Bonus Points If You Have ● Created or managed impactful social media campaigns for brands ● A good eye for design aesthetics and video formats What You'll Love About Us ● An exciting, fast-paced environment where ideas matter ● Opportunity to work on legacy and challenger brands ● A growing team that values autonomy, collaboration, and experimentation ● Office space that’s buzzing with creativity (and caffeine) How to apply? E-mail your resume and cover letter to [email protected] Job Types: Full-time, Permanent Pay: ₹300,000.00 - ₹500,000.00 per year Work Location: In person Expected Start Date: 05/08/2025