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6.0 - 8.0 years

0 Lacs

mumbai, maharashtra, india

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About PivotRoots PivotRoots is a full-service, transformational digital marketing and MarTech agency with a 300- strong team of talented individuals across offices in India and UAE. The company offers services across industries and the digital ecosystem, including data and analytics, strategy and consulting, digital media planning and buying, UI/UX, social and content, SEO, and digital transformation. Our clients across verticals include Disney, Amazon Prime Video, Swiggy, Kotak 811, KFC, Amazon miniTV, Bisleri, Swiss Beauty, Sleepwell, Study in India (EdCIL), Nuawoman, EC-Council, Parcos, Club Mahindra, RBL Bank, LTIMindtree, MSD Pharma, Narayana Hospitals, ET Money, Snapdeal, Celevida Wellness (Dr. Reddys), Cashe, PaySense, LazyPay, among others. The Company has won awards across prominent platforms, the most recent being Agency of the Year by ET Brand Equity Media Strategy Awards, Entrepreneurship of the Year by Campaign India and The ABBYS. Havas acquired PivotRoots in 2023 and has been integrated with Havas Media Network India. Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individuals ability to perform their job. We are looking for a seasoned E-commerce Marketplace Advertising Specialist to join our growing team in Gurugram and Mumbai. In this role, you will be responsible for developing and executing data-driven advertising campaigns on Amazon and Flipkart to maximize brand visibility, drive traffic, and increase sales. Responsibilities ? Develop and implement comprehensive advertising strategies for Amazon Marketplace Advertising and Flipkart Ads platforms. ? Conduct in-depth keyword research, identify negative keywords, find new opportunities and optimize campaigns for maximum Return on Ad Spend (ROAS). ? Working on third party tools such as Helium10, SellerApp, etc to conduct keyword & competitor analysis, find out relevant metrics and create insights to be used to for client presentations, campaign optimisation, etc. ? Working on First Party Tools such as Amazon Pi & Flipkart Iris to do keyword analysis, monitor SOV, sales share and to leverage the tool to ensure consistent business growth. ? Manage campaign budgets effectively, monitor performance metrics, and make data-driven adjustments to optimize results. ? Analyse & Present campaign data to identify trends, opportunities, and areas for improvement. ? Generate comprehensive weekly, monthly and custom reports that clearly communicate campaign performance and insights to stakeholders. ? Stay up-to-date on the latest e-commerce advertising trends and best practices for both Amazon and Flipkart. ? Collaborate with internal teams to ensure alignment and achieve overall business goals. Required Candidate profile Qualifications : ? 6-8 years of experience in managing e-commerce marketplace advertising campaigns, with a strong focus on Amazon Marketplace Advertising. ? Should Excel in Excel ? Proven track record of success in driving sales growth through online advertising campaigns. ? In-depth knowledge of keyword research, ad copywriting, campaign budgeting, reporting and bid optimization strategies. ? Strong analytical skills with experience in using data to inform campaign decisions. ? Excellent communication, presentation skills and client interaction. ? Ability to work independently as well as collaboratively in a fast-paced environment. ? Experience with Quick-commerce platforms (Blinkit, Zepto, Swiggy Instamart, BigBasket, etc) is a plus. ? Experience of Cataloguing and Listing Optimization on Amazon Seller Central, Amazon Vendor Central, Flipkart Seller Central, Zepto Seller Portal, Blinkit Seller Portal, Myntra, etc is a plus Location: Mumbai Interested candidates share their resumes to [HIDDEN TEXT] Show more Show less

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