About the Role We are looking for a highly analytical and execution-driven Marketing Funnel Expert who can design, manage, and optimise end-to-end customer journeys. The ideal candidate understands acquisition, nurturing, conversion, and retention funnels and knows how to turn traffic into measurable revenue. Key Responsibilities Develop and optimise full-funnel marketing strategies across awareness, consideration, conversion, and retention stages. Create and manage landing pages, email sequences, retargeting flows, and automation journeys. Analyse funnel performance using tools like Google Analytics, HubSpot, Webflow, Zapier, Meta/Google Ads dashboards, etc. Conduct A/B testing to improve CVR (conversion rate), CAC, and overall funnel health. Work with design and content teams to ensure funnel messaging aligns with brand and campaign goals. Set up tracking, events, and attribution models to measure funnel performance accurately. Build lead nurture workflows to improve MQL → SQL pipeline efficiency. Identify drop-off points and implement strategies to increase funnel completion rates. Prepare weekly funnel performance dashboards and insights for leadership. Collaborate with sales teams to ensure funnel-to-sales handoff is seamless. Required Skills & Qualifications 2+ years of hands-on experience in marketing funnel building and optimisation. Strong understanding of paid ads, lead gen flows, email marketing, and CRM automation. Proficiency with tools like HubSpot, ActiveCampaign, Mailchimp, Zapier, Google Analytics, Meta Ads Manager, and Google Ads. Experience in A/B testing, landing page optimisation, and performance tracking. Solid understanding of CAC, LTV, ROAS, CVR, and other key funnel metrics. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent communication and stakeholder management abilities. Ability to work on-site with cross-functional teams in Hyderabad. What We Offer A collaborative and growth-driven work environment. Opportunities to work on high-impact funnel strategies and learn from leadership.
Purpleglo is looking for a highly skilled Funnel Expert with hands-on experience in ClickFunnels and Go HighLevel. You will design, build, optimize, and maintain high-converting funnels for our e-commerce brand. The ideal candidate understands customer journeys, automation, lead nurturing, and performance analytics and can translate traffic into measurable revenue. Key Responsibilities Design and build high-converting funnels using ClickFunnels and Go HighLevel for lead generation, nurturing, and sales. Create automated workflows including email sequences, SMS flows, follow-ups, and segmentation. Optimize funnel performance through A/B testing, split testing, and conversion rate improvement strategies. Integrate funnels with CRM, checkout systems, payment gateways, and tracking platforms. Monitor analytics & reporting to track KPIs, funnel performance, drop-offs, and conversion insights. Collaborate with marketing, design, and content teams to ensure funnels align with brand goals. Improve customer journey by optimizing landing pages, user flows, and messaging. Troubleshoot technical issues in funnels, automations, and integrations. Develop retention and upsell strategies through funnel stages, email flows, and automation logic. Required Skills & Experience 2+ years of experience in building and optimizing funnels using ClickFunnels and Go HighLevel. Strong understanding of CRM systems, lead magnets, tripwires, landing pages, and checkout flows. Experience with A/B testing, funnel analytics, and performance tracking tools. Ability to create automation sequences (email + SMS). Knowledge of ecommerce funnel psychology and CRO (Conversion Rate Optimization). Tools You Must Know ClickFunnels Go HighLevel (GHL) Google Analytics Email/SMS Automation Tools Payment gateway integrations CRM workflows & lead management