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8.0 - 12.0 years
0 Lacs
haryana
On-site
As the Marketing Manager, your primary responsibilities will include leading various activities to enhance the company's branding and corporate social responsibility efforts. You will be responsible for integrating effective branding initiatives with CSR activities, as well as strategizing gifting programs to enhance client relationships. Additionally, you will drive brand awareness through strategic planning and execution of festival and event-based branding initiatives both offline and online. In terms of project launches and events, you will take the lead in planning and executing these activities, as well as strategizing lead generation initiatives. It will be crucial for you to ensure consistency in messaging across presentations and brochures. You will also be responsible for managing compliances for the company's websites and public marketing documents, ensuring trademark and copyright compliance. For ongoing projects, you will be required to formulate marketing strategies and plans, manage marketing budgets, and influence consumer behavior to optimize sales through offline and online media. You will also oversee the placement of signage and branding, execute PR and engagement activities, and regularly update marketing materials to align with industry trends and company offerings. In terms of delivered projects, you will provide monthly review reports on branding standards, implement corrective measures for corporate branding hygiene, control marketing budgets, and execute PR and engagement activities to maintain consumer interest. Additionally, you will cultivate relationships with media outlets, oversee the creation of impactful press releases, and manage public relations activities. You will also be responsible for overseeing digital and offline marketing campaigns, monitoring key performance indicators, and adjusting strategies for optimal results. Managing the marketing budget to ensure alignment with strategic priorities, reviewing and optimizing expenses to demonstrate a clear return on investment for marketing initiatives will also be part of your role. Furthermore, you will lead branding initiatives for HR-related events, enhance employee engagement through thoughtful branding efforts, and support other departments as needed. Additionally, you will lead the creation and distribution of newsletters, provide monthly construction updates, and develop branding strategies for channel partners within the sales department. Lastly, your role will involve effectively leading and managing the marketing team, providing comprehensive monthly reports, and executing specific tasks assigned by the management or Board of Directors. This is a full-time permanent position with benefits including health insurance, leave encashment, and provident fund. The work location is in person, during day shifts, with a yearly bonus provided.,
Posted 2 weeks ago
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