120 Programmatic Advertising Jobs - Page 3

Job Description: Senior Executive Performance Marketing Position: Sr Executive Performance Marketing Location: Kolkata Experience: 3-5 years Reports to: Manager - Marketing Job Summary: We are looking for an experienced Sr Executive Performance Marketing to drive high-impact paid marketing campaigns and optimize customer acquisition strategies for our D2C brand. The ideal candidate has a proven track record of handling large-scale ad budgets (?1 Cr+ monthly), executing ROI-driven performance marketing strategies, and scaling revenue growth across multiple digital platforms. Key Responsibilities: Paid Media Strategy & Execution: Plan, execute, and optimize high-budget performance marketing campaigns (Google Ads, Meta Ads, YouTube, Programmatic, and other paid channels for sales and conversion campaign). Continuously monitor and optimize campaigns to improve ROAS, CAC, and LTV. Develop audience segmentation and retargeting strategies to enhance conversion rates. Scale paid campaigns while maintaining profitability and brand positioning. Budgeting & Performance Tracking: Manage and allocate a ?1 Cr+ monthly ad budget efficiently across platforms to maximize returns. Monitor key metrics and provide weekly and monthly performance reports. Adjust campaign strategies based on real-time data insights and market trends. Data Analysis & Optimization: Leverage Google Analytics, Meta Business Manager, and other tracking tools to analyse customer behaviour and campaign performance. Implement A/B testing strategies for ad creative, landing pages, and audience targeting. Identify bottlenecks in the conversion funnel and optimize customer journeys. Creative & Ad Optimization: Work closely with the creative team to develop high-performing ad copies, videos, and landing pages. Test different creative, messaging, and ad formats to improve engagement and conversion rates. Stay updated on the latest trends in ad creative, competitor strategies, and platform updates. Required Qualifications & Skills: Education & Experience: Bachelors/Masters degree in Marketing, Business, or a related field. 3-5 years of experience in Performance Marketing, preferably in a D2C or E-commerce environment. Proven experience managing ?1 Cr+ monthly ad budgets across multiple channels for sales objective. Key Skills: Expertise in Google Ads, Meta Ads, YouTube Ads, and Programmatic Advertising. Strong analytical skills with proficiency in Google Analytics Hands-on experience with Excel, Google Sheets Experience in performance-driven creative testing and conversion rate optimization (CRO). Strong problem-solving abilities with a growth mind set. Excellent stakeholder management and communication skills. Show more Show less

Backed by top global investors like Lightspeed, B Capital, and Beenext, we&aposre building the future of marketing software that promises outcomes, not just tools. Gushwork.ai is a pioneering B2B company that combines human expertise with advanced AI technology to deliver exceptional SEO services. In just one year since our launch, we&aposve partnered with over 200+ businesses, driving their success through our innovative approach to AI-assisted SEO. Our mission is to create the world&aposs largest human+AI marketing engine, revolutionizing how businesses approach SEO and digital marketing. In the next 3 months, we are expanding our suite of productized services from just SEO to Google Ads! Responsibilities Plan, execute, and optimize high-performing campaigns across Google Ads, Meta Ads, LinkedIn, YouTube, and more, using analytics to enhance KPIs like CAC, ROAS, LTV Collaborate with the product team to design AI-driven workflows for paid ads, scaling with AI while ensuring service quality Establish and maintain client relationships including client communication and strategy development Effectively communicating and working with team members including a team of CSMs, editors, product managers, creative and analytic team Requirements 2 - 5 years of experience in handling Google Ads budgets of $50K+/month and more Strong analytical skills and first principles thinker Expertise in managing ads for local business in the US - LSA, GBP Ads, Google Ads, Meta Ads, LinkedIn, and programmatic advertising Expertise in managing multi-geographical campaigns with knowledge of regional nuances and compliance requirements Ideal Profile You are a first principle thinker You have extensive experience in home services, SMBs, and managing multiple US-based accounts You are an expert in workflows, proficient in Google & Meta Ads. You are a strong team player who can manage multiple stakeholders You possess strong analytical skills and are comfortable dealing with numerical data You are a strong mentor and coach who can build high performing teams You stay updated on trends, integrating innovative strategies Show more Show less

At Google, our vision is to empower and provide equitable opportunities for all Aboriginal and Torres Strait Islander peoples. We are committed to building reconciliation through Google's technology, platforms, and people, and we welcome Indigenous applicants. Please refer to our Reconciliation Action Plan for more details. For Singapore applicants, Google will prioritize candidates who have the current right to work in Singapore and do not require Google's visa sponsorship. By applying to this position, you will have the opportunity to indicate your preferred working location among Singapore, Sydney NSW, Australia, and Gurugram, Haryana, India. Minimum qualifications: - Bachelor's degree or equivalent practical experience. - 6 years of experience in sales strategy or enablement within digital advertising with exposure to CTV. - Experience managing business operations, sales pipelines, and stakeholder relationships. Preferred qualifications: - Experience in the Media and Entertainment and Sports and programmatic advertising industry. - Understanding of performance and brand marketing strategies within the CTV landscape. - Ability to navigate ambiguity in the rapidly changing CTV market. - Excellent storytelling and communication skills to convey the value of CTV solutions. - Strong collaboration skills and ability to build partnerships within the CTV industry. - Excellent problem-solving skills related to CTV advertising. About the job: As part of this role, you will play a crucial role in building the product strategy, prioritizing our roadmap, and leading commercial go-to-market activation by executing product launches globally to our Sales team and Video Publisher customer base. Responsibilities include: - Analyzing market trends and the competitive landscape, including OpenRTB, Prebid, CTV, live sports AdTech, to inform strategy. - Conducting data-driven market research and competitive analysis using SQL, analytics, and visualization tools to identify emerging SSP opportunities and understand publisher needs. - Collaborating with cross-functional teams (Product, Engineering, Sales) to define and prioritize SSP product roadmaps and go-to-market strategies, developing quantifiable recommendations aligned with Google Ad Manager goals. - Developing and executing go-to-market plans for supply-side platform (SSP) products, including messaging, positioning, sales enablement, and regional adaptation. Create training and monitor performance using KPIs. - Building stakeholder relationships with Product, Engineering, Sales, Marketing, and partners to influence decisions and ensure alignment on product and go-to-market strategies, while synthesizing feedback to inform execution.,

As a Social Media Advertising Sales Specialist, your primary responsibility will be to develop and execute strategies for selling social media advertising campaigns to brands and agencies. You will play a crucial role in identifying, approaching, and acquiring new clients, while also nurturing existing relationships. Collaboration with the creative and digital marketing teams will be essential to design impactful ad campaigns that resonate with the target audience. Utilizing data-driven insights, you will be tasked with presenting campaign ideas and performance projections to clients, ensuring that they are well-informed and engaged throughout the process. It will be imperative to stay abreast of social media trends, ad formats, and platform algorithms to provide innovative and effective advertising solutions for clients. Monitoring campaign performance and delivering regular reports to clients will be a key part of your role. Additionally, educating clients on best practices in social media advertising and the return on investment (ROI) benefits will be essential to building lasting partnerships. To excel in this position, you should hold a Bachelor's degree in Marketing, Business, or a related field, along with at least 3-6 years of experience in digital or social media ad sales. A proven track record of meeting sales targets in a competitive environment is crucial, as well as a strong understanding of various social media ad platforms such as Facebook Ads Manager, Google Ads, and TikTok Ads. Your communication, presentation, and negotiation skills should be top-notch, and proficiency in analytics tools for measuring campaign performance is a must. Preferred skills for this role include experience in programmatic advertising and influencer marketing, as well as a knack for creative thinking and the ability to pitch innovative campaign ideas. This is a full-time, permanent position that requires in-person work at the designated location. If you are excited about the prospect of leveraging your expertise in social media advertising sales to drive impactful campaigns and foster client relationships, we encourage you to reach out to the employer at +91 7986557224.,

Head Performance & Digital Marketing Location: Mumbai, India CTC: ?1.20 ?1.30 Lakh per month (flexible for exceptional candidates) Experience: 810 years in B2B Performance Marketing & Digital Strategy About the Role We are looking for a brilliant marketing mind with proven expertise in AdWords, AI search, and performance marketing . The ideal candidate has grown through the ranks at top digital marketing agencies serving B2B clients , handling hands-on strategy implementation, analysis, and campaign execution not just client servicing. Key Responsibilities Lead AdWords & AI search-driven performance marketing strategies for high ROI. Manage multi-channel B2B campaigns Google Ads, LinkedIn Ads, SEO, and programmatic advertising. Use data-driven insights for audience targeting, bidding strategies, and personalization. Develop landing pages, lead magnets, and content funnels for conversions. Conduct in-depth campaign analysis and optimize for better results. Collaborate with creative teams to produce high-impact ad creatives and content. Mentor and lead a high-performing marketing team. Required Skills & Qualifications 810 years in B2B digital/performance marketing. Proven expertise in AdWords, AI search, SEO, and campaign optimization . Experience in top-tier digital marketing agencies with cross-industry exposure. Strong analytical and execution skills for hands-on strategy delivery . Proficiency in Google Ads, LinkedIn Campaign Manager, SEO tools, analytics, and automation platforms . Exceptional communication, leadership, and problem-solving skills. Preferred Experience in AdTech, SaaS, or AI-driven marketing platforms . Exposure to programmatic advertising and automation tools . Show more Show less

About Joveo Joveo, the global leader in AI-powered, high-performance recruitment marketing, is revolutionizing talent attraction and recruitment media buying for the world's largest employers, staffing firms, RPOs, and media agencies. The Joveo platform empowers businesses to attract, source, engage, and hire the best candidates promptly and cost-effectively. Backed by prominent investors like Nexus Ventures Partners, Joveo has earned recognition in Inc. Magazine's List of America's Fastest-Growing Private Companies for three consecutive years. Powering millions of jobs daily, Joveo's data-driven recruitment marketing platform utilizes advanced data science and machine learning to dynamically manage and optimize talent sourcing and applications across all online channels, offering real-time insights throughout the job seeker journey from click to hire. For more information about Joveo's award-winning platform, please visit www.joveo.com. About the Job In this role, you will contribute to client success through operational excellence and campaign optimization, driving strategic initiatives that shape the future of recruitment marketing. Your responsibilities will include: Campaign Management & Optimization: - Executing and overseeing recruitment advertising campaigns across various channels and publishers - Monitoring campaign performance metrics such as CPM, CPC, CPA, and conversion rates - Implementing optimization strategies to enhance campaign efficiency and ROI - Conducting A/B testing on ad creatives, targeting parameters, and bidding strategies Data Analysis & Reporting: - Analyzing campaign performance data to identify trends, patterns, and optimization opportunities - Generating comprehensive reports on key performance indicators (KPIs) for client campaigns - Synthesizing data from diverse sources to provide actionable insights and recommendations - Developing dashboards and automated reporting systems to streamline performance tracking Publisher Relations & Network Management: - Engaging in publisher outreach to discover new partnership opportunities - Negotiating rates, terms, and performance targets with existing and potential publishers - Maintaining strong relationships with publisher partners to ensure optimal campaign performance - Evaluating publisher quality and performance to make strategic network decisions Client Support & Collaboration: - Assisting Customer Success teams in client onboarding and campaign setup - Providing technical expertise during client calls and presentations - Collaborating with CSMs to create customized solutions for client requirements - Assisting in preparing QBR materials and performance presentations Process Improvement & Innovation: - Identifying opportunities to streamline ad operations workflows and processes - Implementing new tools and technologies to enhance operational efficiency - Developing standard operating procedures (SOPs) for campaign management activities - Leading cross-functional projects to enhance platform capabilities and client experience New Initiatives & Strategic Projects: - Innovating in ad operations by researching emerging trends and technologies in programmatic advertising - Leading pilot programs for new advertising channels, formats, or targeting methodologies - Developing and executing automated bidding strategies and optimization algorithms - Creating training materials and best practices documentation for internal teams - Collaborating with product teams to offer operational insights for platform improvements - Establishing performance benchmarks and industry standards for recruitment advertising Quality Assurance & Compliance: - Ensuring all campaigns adhere to platform policies and industry regulations - Performing regular audits of campaign setups and performance - Implementing quality control measures to uphold high service delivery standards - Monitoring for click fraud, invalid traffic, and other performance anomalies About You You will be a suitable candidate if you possess: - A Bachelor's degree in Marketing, Advertising, Business, Data Analytics, or a related field - 2-5 years of hands-on experience in digital advertising operations, programmatic advertising, or performance marketing - Strong analytical skills with expertise in Excel, including advanced functions, pivot tables, and data visualization - Experience with advertising platforms such as Google Ads, Facebook Business Manager, DSPs, etc. - Preferred experience with SQL, Python, or other data analysis tools - Excellent written and verbal communication skills with the ability to manage multiple projects concurrently - Problem-solving mindset with the capability to work independently in a fast-paced environment Growth Opportunities This role presents substantial opportunities for professional growth: - Leading strategic initiatives that enhance platform innovation and client success - Developing expertise in emerging advertising technologies and methodologies - Building relationships across the recruitment marketing ecosystem - Contributing to product development through operational insights and feedback - Advancing towards senior ad operations or account management roles Competitive Benefits As an exciting and dynamic startup company, we offer a competitive salary, stock options, and a comprehensive benefits package. We foster an enthusiastic and supportive work environment and prioritize keeping our employees healthy, happy, and productive. Joveo is an equal opportunity employer that celebrates diversity and is dedicated to creating an inclusive environment for all employees.,

At The Trade Desk, the Business Development team focuses on identifying, building, and growing strategic partnerships with forward-thinking advertisers and agencies across India. We take pride in our role as independent and objective advisors within the programmatic ecosystem, enabling access to the premium open internet while guiding clients through their digital transformation journey. We are currently seeking an Associate Director of Business Development to join our team in Mumbai, driving revenue and client success across the Indian market. If you are a strategic thinker, a natural relationship builder, and passionate about the future of digital advertising, we would love to connect with you. This position is part of our future hiring plan for 2026. **What You'll Do** - Build and nurture strategic relationships with senior leaders at independent and network agencies in India. - Act as a trusted advisor by understanding client needs and offering innovative, data-driven solutions through The Trade Desk platform. - Collaborate cross-functionally with internal teams to deliver seamless client experiences. - Present tailored business cases and articulate The Trade Desk's value proposition to clients and partners. - Lead responses to RFPs and new business opportunities, manage the qualification, pitch, and win strategy. - Negotiate partnership contracts and create and execute joint business plans. - Collaborate with regional and global counterparts to share insights and best practices. - Identify opportunities for upselling and expansion by understanding client goals and challenges. - Stay informed about market trends, competitor strategies, and evolving client needs. - Manage and forecast sales pipelines accurately and contribute to wider team goals. - Bring energy, curiosity, and a collaborative mindset to every interaction. **Who You Are** - 8-11 years of experience in digital advertising sales, ideally in a programmatic or ad tech environment. - Strong understanding of the India digital media landscape with existing relationships across leading media agencies and brands. - Ability to create and deliver annual business plans and strategic account growth strategies. - Experience in managing enterprise accounts, closing complex deals, and exceeding revenue targets consistently. - Comfortable navigating cross-functional teams and driving alignment across departments. - Exceptional communication and presentation skills to engage senior stakeholders. - Strong analytical and commercial acumen with a consultative, problem-solving mindset. - Experience in platforms like DSPs, SSPs, ad exchanges, or other programmatic environments is preferred. - High emotional intelligence, resilience, and ability to thrive in a fast-paced environment. - A team player who embraces collaboration and contributes positively to company culture. If you are passionate about shaping the future of advertising in India and want to work with a globally recognized technology leader, apply today and become a part of The Trade Desk's exciting journey in this high-growth market.,

Job Title: Digital Marketing Manager Department: Marketing Location: Dubai Employment Type: Full-Time Job Summary: We are seeking a results-driven Digital Marketing Manager to lead and execute innovative marketing strategies in the highly competitive and fast-paced iGaming industry. The ideal candidate will be responsible for driving customer acquisition, engagement, and retention through a wide range of digital marketing channels, ensuring alignment with business goals and brand identity. Responsibilities 1.Strategy Development & Execution: Develop, implement, and manage comprehensive digital marketing strategies to increase brand visibility, drive traffic, and generate leads. Leverage analytics and market research to identify trends and opportunities in the iGaming sector. 2.Performance Marketing: Oversee PPC campaigns, paid social media ads, affiliate marketing, and programmatic advertising. Optimize campaigns to achieve ROI and KPI targets. 3.Content & Social Media Management: Collaborate with content creators to produce engaging, SEO-optimized content tailored to the iGaming audience. Manage social media platforms to build an engaged online community. 4.SEO & Website Management: Drive organic traffic growth through advanced SEO strategies, including technical SEO, on-page optimization, and link-building. Work with the web development team to enhance user experience (UX) and conversion rate optimization (CRO) on digital platforms. 5.CRM & Email Marketing: Design and execute email campaigns to nurture leads, promote offers, and re-engage inactive users. Implement A/B testing and personalization to improve email campaign performance. 6.Affiliate & Partnership Marketing: Develop and maintain strong relationships with affiliates and partners to expand the companys reach. Monitor affiliate performance and ensure compliance with industry standards. 7.Analytics & Reporting: Track and analyze campaign performance using tools like Google Analytics, HubSpot, or similar platforms. Prepare detailed reports to measure the effectiveness of marketing efforts and recommend improvements. Qualifications Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree is a plus. Minimum of 5 years of experience in digital marketing, with at least 2 years in the iGaming or related industry. Proven track record in managing and optimizing multi-channel digital marketing campaigns. Hands-on experience with digital tools such as Google Ads, Facebook Ads Manager, SEO tools (e.g., SEMrush, Ahrefs), and CRM platforms. Strong knowledge of iGaming trends, regulations, and customer behaviors. Data-driven mindset with excellent analytical skills. Creative thinking and problem-solving abilities. Exceptional communication and leadership skills. Show more Show less

About Teads Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 36 countries. For more information, visit www.teads.com. About Teads Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 36 countries. For more information, visit www.teads.com. Key Account Manager Teads Teads is looking for a committed and results-oriented Key Account Manager for our team. In this role, you will be a key player in driving demand and growth in advertising revenue through close collaboration with both media agencies and direct advertisers. You have experience working in the media industry and a good knowledge of the programmatic ecosystem and consumer purchasing behavior. You thrive in a dynamic, commercial environment, work strategically and purposefully and you are passionate about creating real value for your customers, both in the short and long term. Your Responsibilities Match Teads solutions to clients' needs and ensure campaigns meet their KPIs Identify and drive new business opportunities Build, maintain and further develop a strong pipeline Communicate local market insights to internal teams to continuously strengthen our product offering Participate in client meetings and presentations with agencies and advertisers Advise clients on best practices for campaigns on the Teads platform Deliver on sales targets and KPIs Drive growth in existing clients in close collaboration with our Client Service team Demonstrate how Teads' global platform can complement and strengthen clients' own marketing solutions Your profile Solid sales experience from the media industry preferably with a focus on programmatic advertising A strong network among media agencies Documented experience in sourcing and selling digital advertising products Deep knowledge of digital advertising, including online video, display and CTV Experience in winning and developing larger strategic clients Excellent communication and relationship-building skills Strategic, solution-oriented and self-driven Fluent in English Life at Teads At Teads, we dont just offer jobs - we blend creativity, technology, and data to shape the future of media. Youll work with smart humans, meaningful brands, and cool tools, all while helping redefine how advertising works in a world that demands more transparency, better insights, and smarter strategies. As a Teadster, Youll Play a Critical Role In Shaping Our Future Success In The Region. Heres Why Teads Stands Out: We&aposve merged two open internet category leadersOutbrain and Teadsto create the new Teads, a unified omnichannel platform that drives results from branding to performance across all screens, including CTV, mobile, and web. As part of our team, youll thrive in a collaborative and forward-thinking environment that fosters innovation, creative problem-solving, and continuous learning. Teads is committed to your success, offering all the support, tools, and development opportunities you need to excel in your role. Our company culture is welcoming, dynamic, diverse, global, and built on top performance. Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment. Our team is made up of individuals who are approachable, resourceful, passionate, and proactive. We foster a sense of belonging through our Employee Resource Groups employee-led groups in which we debate topics and drive change: environmental, women empowerment, charitable initiatives to diversity, equity, and inclusion, youll be able to share your passions with likeminded people. Life at Teads At Teads, we dont just offer new roles - we blend creativity, technology, and data to shape the future of media. Youll work with smart humans, meaningful brands, and cool tools, all while helping redefine how advertising works in a world that demands more transparency, better insights, and smarter strategies. As a Teadster, Youll Play a Critical Role In Shaping Our Future Success In The Region. Heres Why Teads Stands Out: We&aposve merged two open internet category leadersOutbrain and Teadsto create the new Teads, a unified omnichannel platform that drives results from branding to performance across all screens, including CTV, mobile, and web. As part of our team, youll thrive in a collaborative and forward-thinking environment that fosters innovation, creative problem-solving, and continuous learning. Teads is committed to your success, offering the support, tools, and development opportunities you need to excel in your role. Our company culture is welcoming, dynamic, diverse, global, and built on top performance. Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment. Our team is made up of individuals who are approachable, resourceful, passionate, and proactive. We foster a sense of belonging through our Employee Resource Groups employee-led groups in which we debate topics and drive change: environmental, women empowerment, charitable initiatives to diversity, equity, and inclusion, youll be able to share your passions with likeminded people. Show more Show less

The role of Senior Ad Revenue Specialist based in New Delhi, India involves working with the Ads team to support advertising efforts and focus on advanced monetization strategies to reach students. You will collaborate with the yield and engineering teams, utilizing your prior experience in digital advertising, especially within the Publisher space. Your responsibilities will include designing and analyzing A/B tests, developing features from start to finish, monitoring vendor partnerships, identifying performance trends, and communicating progress to leadership. To excel in this role, you should have at least 8 years of experience in programmatic advertising, familiarity with ad serving platforms like Google Ad Manager, OpenX, and Xandr, as well as a comprehensive understanding of the digital advertising landscape. Strong analytical, technical, and communication skills are essential to make data-driven recommendations, communicate effectively with the team, and proactively address challenges. The mission of the company is to provide affordable learning solutions to students, as highlighted in the State of the Student research study. By offering various services such as textbook rentals, Chegg Study, Chegg Math, and more, the company aims to support students in their educational journey and alleviate financial burdens. Chegg is committed to creating a smarter, faster, and more affordable way for students to learn. For further insights into Chegg's culture, benefits, and career opportunities, you can explore the following resources: - Life at Chegg: http://youtu.be/Fwf90zgaOLA - Chegg Corporate Career Page: https://jobs.chegg.com/ - Chegg India: http://www.cheggindia.com/ - Chegg Israel: http://www.chegg.com/about/working-at-chegg/israel/ - Chegg Skills: https://www.chegg.com/skills - Chegg Benefits: http://www.chegg.com/about/working-at-chegg/benefits/ Chegg is proud to be an equal opportunity employer, providing a supportive and inclusive work environment for all employees.,

You will play a pivotal role in leading the strategic planning, execution, and optimization, insights delivery for a fast-growing business within the LMN Team at Lowes India. As the Director of Lowes Retail Media Network, you will collaborate with US business leaders to deliver the overall strategy for the Retail Media Network, focusing on monetizing digital and in-store inventory. Your responsibilities will include owning and delivering media planning, collaborating with sales teams to tailor campaigns effectively, defining go-to-market strategies, overseeing media operations lifecycle, managing a team of ad ops, planners, and traffic managers, utilizing retail data and shopper insights, delivering and interpreting campaign insights, driving campaign optimization through data-driven analysis, enhancing media platform capabilities, and evaluating and implementing ad tech solutions. You will also collaborate cross-functionally with US-based teams, peers, and external partners to ensure smooth execution and delivery of day-to-day campaign operations. Working closely with creative teams, product managers, data science teams, and various business units, you will align campaign messaging, refine media platform capabilities, leverage advanced analytics, and develop new solutions to enhance targeting and measurement. Additionally, you will be required to read P&Ls, interpret strategic directions, lead, mentor, and develop teams at all levels. The ideal candidate for this role will have a minimum of 15 years of experience with at least 5 years in people leadership. A Bachelor's Degree in business, communications, marketing, or a related field is required, along with proven experience in leading planning, operations, and monetization. Desired secondary skills include an understanding of the sales process and financial management as retail media is a revenue-driving and bottom-line-based business. To excel in this role, you must possess core competencies such as focusing on customers, delivering results, taking action, showing courage, continuous learning, assessing and developing talent, and championing Lowes" mission. Driving engagement and creating a climate where associates feel valued and motivated to help Lowes achieve its objectives are key leadership behaviors expected in this role.,

As a Media Buyer at Affroots Online Pvt Ltd, an E-commerce company with over 7 years of experience and expertise in building multiple brands in the apparels segment, you will play a key role in scaling our reach across India. With an average of over 50,000 orders per month, we focus on driving remarkable results through innovative advertising strategies. Your primary responsibility will involve managing advertising initiatives by developing media plans and strategies, overseeing campaign management, and conducting thorough reporting and analysis. To excel in this role, you must possess strong negotiation skills, a strategic mindset, and a comprehensive understanding of various media channels. To qualify for this position, you should hold a Bachelor's degree in Marketing, Advertising, Business, or a related field. Additionally, you must demonstrate a solid grasp of digital, print, broadcast, and social media channels, along with exceptional communication and negotiation abilities. Your proficiency in data analysis, keen attention to detail, and capacity to work both independently and collaboratively are crucial for success in this role. Preferred skills for this role include experience in programmatic advertising and automated media buying, familiarity with platforms like Google Ads and Facebook Ads Manager, awareness of industry trends, and a strong aptitude for handling maximum budgets effectively. Sales experience is considered a valuable asset for this position. This is a full-time job with a day shift schedule and the opportunity for a yearly bonus. The work location is in person at our Mohali office. Join our dynamic marketing team and contribute to our mission of achieving outstanding results through cutting-edge advertising strategies.,

You will be working as an International Sales Manager at Mobilogi Technologies Private Limited (MTPL) in Noida. Your role will involve developing and executing sales strategies, identifying potential international clients, managing client relationships, and meeting sales targets. You will need to conduct market research, participate in industry events, negotiate contracts, and collaborate with other departments to ensure client satisfaction and project delivery. To excel in this role, you should have experience in Sales Strategy development, Client Relationship Management, and Contract Negotiation. A solid understanding of Affiliate Marketing, Programmatic Advertising, and Mobile Solutions is essential. Excellent communication, presentation, and negotiation skills are required. You must be able to conduct market research and create targeted sales campaigns. Willingness to travel internationally when necessary is expected. The ideal candidate will hold a Bachelor's degree in Business, Marketing, or a related field, with an advanced degree being a plus. A proven track record of achieving sales targets and driving revenue growth is highly valued. Fluency in additional languages would be advantageous. Key Requirements: - Minimum 1 year of experience in International Affiliate Sales - Strong understanding of Affiliate Marketing, Programmatic Advertising, and Mobile Solutions - Ability to conduct Market Research and create targeted Sales Campaigns - Bachelor's degree in Business, Marketing, or a related field - Proven track record of achieving sales targets and driving revenue growth - Must be located within a commutable distance to Noida If you meet the qualifications and are ready to take on the challenge of expanding international sales for MTPL, we look forward to receiving your application.,

At Pocket, you have the opportunity to be part of a rapidly growing organization that is ambitious and well-positioned to drive sustained expansion. We are seeking talented leaders who can navigate ambiguity and drive impact in diverse industries and geographies. As a specialist in product Ads, you will be responsible for developing and executing Pocket FM's advertising strategy from end to end. This includes overseeing the ad tech stack, programmatic supply and demand, and direct sales initiatives. In this high-impact leadership role, you will play a key role at the intersection of revenue, product, growth, and operations. You will have the autonomy to scale and innovate our monetization engine in India and global markets. Key Responsibilities: - Develop a comprehensive ad monetization strategy encompassing programmatic, direct, and branded formats. - Lead the evolution of our ad-tech stack including SSPs, DSPs, mediation, pricing engines, and yield optimization. - Collaborate with product, data science, and engineering teams to create seamless, relevant, and revenue-maximizing ad experiences. - Drive growth in direct and programmatic demand by establishing scalable pipelines and building relationships with advertisers and agencies. - Build and lead a high-performing sales team focused on branded content, audio-first campaigns, and category-specific innovation. Qualifications: - 10+ years of experience in Ad-tech and monetization with expertise in programmatic and direct demand. - Proficiency in ad infrastructure including SSPs, DSPs, ad servers, DMPs, MMPs, and yield tools. - Experience in high-growth consumer tech environments such as OTT, gaming, audio, or marketplaces. - Strong business and product intuition with the ability to align long-term strategy with short-term execution. - Proven track record of building and leading cross-functional teams. - Bonus: Familiarity with audio advertising, branded storytelling formats, or global exposure in markets like the US, SEA, or MENA.,

As a Sales Executive at Aarki, an AI company specializing in mobile revenue growth solutions, you will play a crucial role in driving new business growth in India. Your primary responsibility will be acquiring gaming and non-gaming app marketers in the region. By identifying potential clients, building strong relationships, and demonstrating the value of our User Acquisition and Re-Engagement solutions, you will contribute to expanding our presence and ensuring long-term success. You will be expected to manage the entire sales cycle, from customer identification to closing new deals. This will involve presenting Aarki's programmatic solutions to key decision-makers at mobile app companies, consumer brands, and media agencies. Your goal will be to secure new business contracts, successfully onboard new customers, and leverage marketing resources to enhance brand awareness. Additionally, attending industry events and staying updated on mobile advertising trends will be essential to meet quarterly and annual revenue targets. To excel in this role, you should have at least 6 years of sales experience in programmatic advertising, preferably with a focus on mobile DSPs, User Acquisition, and Retargeting. A deep understanding of mobile marketing strategies and technologies, such as DSPs, ad networks, and attribution, is crucial. You should also possess a well-established network of relationships with app marketers and media agencies in India. Your approach should be strategic and consultative, demonstrating a genuine interest in understanding customers" business challenges and aligning them with Aarki's solutions. Strong communication and presentation skills are necessary to engage stakeholders effectively. An entrepreneurial mindset is key, as you will have the opportunity to drive significant business growth and collaborate with various internal teams. If you are a self-motivated individual who can work independently and deliver results, while also being a team player who can collaborate effectively with Customer Success, Product, and Marketing teams, we invite you to join us in this dynamic role at Aarki.,

The ideal candidate must bring significant ambition, drive, and an entrepreneurial mindset to Pine Labs. They should thrive in a high-growth, multi-cultural environment with an expanding geographical presence. The candidate is expected to be dynamic, motivated, and entrepreneurial, particularly in driving Enterprise/Corporate market expansion in Bangalore. As a key player in the organization, the candidate will design and implement the ad monetization strategy for Pine Labs" POS infrastructure, focusing on screens, receipts, and data-led opportunities. Building and nurturing a partner ecosystem including ad networks, agencies, and brand advertisers is crucial. The candidate will prioritize non-intrusive ad formats that enhance the customer and merchant experience while boosting revenue. In this role, the candidate will lead experiments, optimize monetization funnels, and collaborate with Engineering & Product teams to develop tech-integrated solutions. They will launch pilots, create monetization playbooks, and establish a go-to-market framework for merchants and advertisers. Monitoring ad performance, fill rates, and compliance with privacy regulations will be essential. The candidate should have 10-15 years of experience in digital advertising, ad tech, or monetization strategy, preferably in fintech, media, or B2B2C SaaS. Exposure to ad sales, media partnerships, and programmatic advertising is advantageous. Proficiency in integrating ad products into various touchpoints with a focus on user experience is required. A data-driven mindset, strong communication skills, and the ability to collaborate with cross-functional teams are essential. This role offers the opportunity to build a new revenue stream within Pine Labs, leveraging India's vast merchant ecosystem and consumer insights. The candidate will work in a culture that emphasizes ownership, agility, and forward-thinking. A strong academic background, such as an MBA, PGDM, or engineering degree from Tier 1 universities, is preferred. While not mandatory, an engineering background would be advantageous. Pine Labs values individuals who make quick decisions, take ownership, innovate for the future, take pride in their work, collaborate effectively, and empower others for growth.,

As a Media Planner at Happy Marketer, you will play a crucial role in leading the development and implementation of cutting-edge media strategies to drive measurable success for clients and foster business growth. Your responsibilities will include overseeing substantial media investments across various channels, providing strategic guidance to a team of planners, and cultivating collaborative partnerships with internal departments and external media partners. Through your data-driven approach, you will ensure that campaigns are not only efficient and effective but also closely aligned with client objectives and market dynamics. Your key responsibilities will involve strategizing and executing end-to-end media strategies that cover digital, offline, performance, and programmatic channels for assigned brands or accounts. You will be tasked with transforming complex client objectives and audience insights into innovative media approaches that maximize ROI and meet specific KPIs. Additionally, you will pioneer omnichannel planning frameworks to ensure seamless consumer experiences throughout the customer journey and drive strategic pivots when necessary based on real-time campaign performance data and market conditions. In terms of budget and financial management, you will strategically oversee and optimize annual media budgets exceeding $3 million, ensuring efficient allocation across platforms and channels. You will develop detailed media investment scenarios to help clients understand potential outcomes at different spending levels and create pacing and budget allocation frameworks to maximize performance while upholding fiscal responsibility. Collaboration with finance teams to establish consistent spend recognition procedures and maintaining accurate financial forecasting models for client campaigns will also be part of your role. You will be required to orchestrate seamless collaboration with various teams such as analytics, programmatic, SEO/SEM, creative, and client services to develop truly integrated media plans. Regular cross-departmental planning sessions will be facilitated to ensure alignment on campaign objectives and execution, while partnerships with data science teams will be crucial in developing advanced attribution models for accurate channel performance measurement and optimization decisions. Close coordination with buying and ad operations teams will also be essential to ensure flawless campaign implementation. Furthermore, you will be expected to conduct comprehensive competitive analysis and media landscape assessments to identify strategic opportunities and threats. Staying updated on consumer behavior trends and media consumption patterns will enable you to make forward-thinking recommendations. Leading post-campaign analysis to extract actionable insights for future planning cycles and creating test-and-learn frameworks to explore new channels, formats, and targeting approaches will also be part of your responsibilities. Building and maintaining strong relationships with platforms like Google, Meta, TikTok, and premium publishers, negotiating advantageous rates and strategic partnerships, evaluating and onboarding emerging media platforms, and securing exclusive advertising opportunities will fall under your purview of vendor and partnership management. Effective client communication through compelling presentations of media strategies, plans, and performance to senior stakeholders, insightful Quarterly Business Reviews, and impactful performance dashboards and reporting frameworks will be crucial aspects of your role. You will also need to ensure that all media plans adhere to brand safety guidelines and regulatory compliance standards, implement media sustainability initiatives, establish fraud prevention protocols, and maintain documentation of planning decisions and partner agreements for audit purposes. Your qualifications should include a Bachelor's degree in Marketing, Advertising, Business, or related field (MBA preferred), 2-5 years of progressive experience in media planning, strong analytical skills, leadership abilities, and proficiency in media planning tools and performance analysis platforms. Success in this role will be measured by your ability to develop and execute media strategies that consistently meet or exceed client KPIs, effectively manage multi-million dollar budgets with demonstrated optimization results, maintain high client satisfaction scores and relationship longevity, and contribute to agency growth through expanded client relationships and new business wins. This is a full-time permanent position based in Bengaluru, Karnataka, India, with the opportunity to work remotely.,

Realize your potential by joining the leading performance-driven advertising company! As an Ad Operations Specialist on the Ad Operations team in our Gurugram office, you'll play a vital role in ensuring the seamless setup and delivery of ad campaigns. You'll work closely with cross-functional teams to manage campaign performance, solve operational challenges, and help clients achieve their goals through precise execution. This is your opportunity to contribute to high-impact campaigns, grow your ad tech expertise, and drive measurable success in a fast-paced, innovative environment. To thrive in this role, you'll need 2+ years of experience in digital marketing and the ad technology industry. You should have a strong understanding of programmatic advertising and ad ecosystem players such as SSPs, DSPs, DMPs, and Ad Exchanges. Hands-on experience with campaign trafficking and optimization across display and search platforms is essential. Proficiency with cost models like CPM, vCPM, CPC, CPCV, and CPA is required, along with working knowledge of Microsoft Excel for data analysis and reporting. Bonus points if you have experience with platforms such as Taboola Ads, Google Ad Manager, Google Ads, TTD, Outbrain, Amobee, and video ad servers like SpringServe. Familiarity with SEO best practices and web analytics tools would be advantageous. As an Ad Operations Specialist, you'll bring value by setting up, managing, and optimizing display and video ad campaigns to meet performance goals. Conducting QA checks to ensure flawless campaign execution, collaborating with internal teams to improve client satisfaction and campaign results, analyzing campaign data, preparing performance reports, and offering data-driven insights, troubleshooting technical and operational issues related to ad serving platforms, and staying informed on industry trends and tools to enhance efficiency and execution quality. Taboola offers competitive benefits, a supportive work environment, a hybrid work model that encourages both in-office collaboration and remote productivity, and the opportunity to work with industry leaders. If you're ready to realize your potential, submit your CV by clicking the Apply button below. Taboola is an equal opportunity employer that values diversity in all forms and is committed to creating an inclusive environment for all employees. Employment decisions are made based on qualifications, merit, and business need. Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses that advertise directly on Taboola's powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi, and others use Taboola's technology to grow audience and revenue, enabling Taboola to offer unique data, specialized algorithms, and unmatched scale.,

The role at Pine Labs in Bangalore requires a candidate with significant ambition, drive, and an entrepreneurial mindset to contribute towards business growth in a high-growth, multi-cultural organization. The candidate should be dynamic, motivated, and entrepreneurial, focusing on building Enterprise/Corporate market expansion in the city. Reporting to the Senior EVP, the candidate will be responsible for designing and implementing the end-to-end ad monetization strategy across Pine Labs" POS infrastructure, with a focus on screens, receipts, and merchant-level data-led monetization opportunities. Building a partner ecosystem including ad networks, agencies, media buyers, brand advertisers, and programmatic platforms is essential. Prioritizing non-intrusive, value-aligned ad formats to enhance the customer/merchant experience while maximizing revenue is a key responsibility. The candidate will lead experiments, optimize monetization funnels using analytics and A/B testing, and collaborate with Engineering & Product teams to develop tech-integrated monetization solutions. Launching structured pilots, building monetization playbooks, and establishing internal operating cadences to monitor ad performance and compliance with privacy and ad regulation norms are crucial aspects of the role. The ideal candidate should have 10-15 years of experience in digital advertising, ad tech, or monetization strategy, preferably within fintech, media, or B2B2C SaaS industries. Exposure to ad sales, media partnerships, or network onboarding is advantageous. Strong knowledge of programmatic advertising, performance marketing, and first-party data monetization is required. Experience in integrating ad products into consumer or merchant touchpoints with consideration for user experience is essential. The role offers the opportunity to build a new revenue line within Pine Labs, leveraging one of India's largest merchant ecosystems with extensive offline presence and consumer insights. The candidate will work in a leadership culture that emphasizes ownership, agility, and future-oriented thinking. A strong academic background such as an MBA/PGDM/Graduate Engineer from Tier 1 universities is preferred for Management Trainee Profiles. While Engineering is not mandatory, it would be advantageous. The desired qualities in candidates include decisiveness, ownership, forward-thinking, continuous learning, team collaboration, and empowerment for growth.,

The Digital Marketing Manager - Programmatic Advertising role is ideal for a results-driven individual with a keen eye for detail and hands-on expertise in The Trade Desk (TTD) platform. As a critical member of the digital marketing team, you will be responsible for planning, executing, and optimizing high-impact programmatic campaigns across various channels such as display, video, audio, native, and CTV. Your primary responsibility will be to lead the programmatic buying strategy, utilizing your TTD Edge Academy certification and platform mastery to drive campaign performance, scale customer acquisition, and enhance brand impact across the entire marketing funnel. Key Responsibilities: - End-to-end ownership of programmatic media campaigns using The Trade Desk. - Set up, launch, manage, and optimize campaigns across multiple formats including display, video, CTV, native, and audio. - Develop custom bidding logic, pacing strategies, and audience segmentation. - Translate marketing objectives into programmatic buying strategies. - Collaborate with cross-functional teams to align media plans with business goals. - Conduct inventory forecasting and media mix modeling. - Analyze campaign performance and identify actionable insights using TTD's reporting suite and third-party tools. - Continuously test creatives, audiences, bid strategies, and placements. - Deliver detailed performance reports with key KPIs such as ROAS, CPM, CPA, viewability, VTR, and CTR. - Work closely with data and analytics teams to implement custom data segments and leverage first-party data effectively. - Stay updated with the latest platform features, DSP integrations, ID solutions (e.g., UID2), and industry best practices. Required Qualifications: - 2-4 years of experience in programmatic advertising with a strong focus on The Trade Desk (TTD). - TTD Edge Academy Certifications in Marketing Essentials, Programmatic Principles, Trading Essentials. - Proven track record of running and optimizing full-funnel programmatic campaigns across multiple channels. - Strong understanding of DSPs, DMPs, ad servers, and industry metrics. - Data-driven mindset with excellent skills in Excel, TTD Reporting, and performance attribution tools. - Knowledge of targeting strategies including contextual, audience, behavioral, geo-fencing, and retargeting. Preferred Qualifications: - Experience working with CDPs or CRMs such as Segment, Salesforce, HubSpot. - Familiarity with ID-based targeting solutions like UID2.0, LiveRamp. - Exposure to other DSPs like Google DV360, Xandr. - Strong presentation and stakeholder communication skills.,

The Trade Desk is revolutionizing the way global brands and their agencies connect with audiences worldwide. Through our innovative media buying platform, we empower brands to deliver more insightful and relevant ad experiences to consumers, setting a new standard for global reach, accuracy, and transparency. At The Trade Desk, we take pride in our inclusive culture that values the diverse experiences and perspectives of each individual, fostering an environment where everyone can bring their authentic selves to work every day. If you are a talented, driven, creative individual eager to join a dynamic, globally-connected team, we want to speak with you! **What You'll Do:** - Develop expertise in The Trade Desk's platform and establish best practices for campaign management. Work closely with clients in the West and South markets in India to troubleshoot campaigns, provide insights on industry trends, upcoming product releases, and new partnerships. - Proactively advise clients on optimization strategies to enhance campaign pacing and performance. Serve as a consultant to clients, understanding their goals and objectives to help them leverage The Trade Desk's product suite effectively. - Conduct mid- and post-campaign data analytics, presenting findings to clients. Collaborate with Account Management and Business Development teams to offer support to clients, including onboarding, optimization trainings, and product updates. - Participate in new product development cycles, beta testing, and providing feedback on beta test results. Communicate The Trade Desk's value proposition, technology, and partnerships to drive client account growth. - Identify and address problems, spend blockers, and future opportunities, escalating challenges as needed. Develop strong time management skills to prioritize client needs effectively. - Contribute to the development of trading best practices, sharing knowledge with the team. Demonstrate maturity and confidence when interacting with clients and internally, delivering compelling presentations at all levels. **Who You Are:** - 7-9 years of digital advertising experience, with a preference for ad tech and/or programmatic advertising background. - 2-4 years of client-facing experience, demonstrating strong analytical, problem-solving, and collaboration skills in a fast-paced environment. - Proficient in Excel and MS Office suite, including pivot tables, chart-making, and handling large datasets. Possess strong quantitative skills to derive insights from data. - Effective time management skills to prioritize tasks and meet deadlines. Thrive in a small, high-growth environment. As an Equal Opportunity Employer, The Trade Desk is dedicated to ensuring accessibility throughout our job application process. We provide reasonable accommodations for applicants with disabilities. If you require assistance due to a disability or medical condition during the application or hiring process, please contact us at accommodations@thetradedesk.com. For any accessibility issues related to accessing our Company website, please contact us using the same email address, specifying the nature of your concern along with your contact information.,

Who Were Looking For Experienced business consultant (3-6 years experience in strategic business consultant/strategist roles) with a strong grasp of performance marketing and data-driven decision-making. Strong mentors & team leads who can train and support Analysts while maintaining high standards of execution. Fluent in paid media analyticsdeep knowledge of Meta, Google Ads, LinkedIn, TikTok, and programmatic advertising. High-agency professionals who take ownership of client strategy, revenue impact, and execution oversight. Excellent communicatorsyou translate marketing data into actionable insights and lead strategic discussions with business leaders. Must-Have Skills 3-6 years of experience in performance marketing, digital strategy, or consulting. Deep expertise in paid media execution & optimization. Strong mentoring abilitiescomfortable training and leading a team. Ability to align marketing strategies with business objectives. Experience with AI-driven analytics, automation, and marketing technology. Excellent problem-solving and analytical skillsyou make decisions based on data, not assumptions. Client management experienceability to lead discussions with founders, CMOs, and key stakeholders. Preferred Skills: Experience managing teams and mentoring junior marketers. Strong data-driven marketing expertise and problem-solving mindset. Comfort with automation, AI tools, and marketing technology. Ability to balance high-level strategy with hands-on execution. Show more Show less

As a Digital Marketing Manager specializing in Programmatic Advertising, you will play a crucial role in our digital marketing team by planning, executing, and optimizing high-impact programmatic campaigns across various channels like display, video, audio, native, and CTV. Your expertise in The Trade Desk (TTD) platform will be essential for driving campaign performance, scaling customer acquisition, and enhancing brand impact across the full funnel. Your responsibilities will include end-to-end management of programmatic media campaigns using The Trade Desk, including setting up, launching, managing, and optimizing campaigns across different formats. You will also be responsible for developing custom bidding logic, pacing strategies, and audience segmentation to ensure campaign success. In addition to campaign management, you will be involved in translating marketing objectives into programmatic buying strategies, collaborating with cross-functional teams to align media plans with business goals, and conducting inventory forecasting and media mix modeling to optimize media strategy. Analyzing campaign performance, identifying actionable insights, and delivering performance reports with key KPIs will be crucial aspects of your role. You will continuously test creatives, audiences, bid strategies, and placements to drive optimization and enhance campaign effectiveness. Collaboration and innovation are key components of this role, requiring you to work closely with data and analytics teams to implement custom data segments effectively and stay updated with the latest platform features, DSP integrations, ID solutions, and industry best practices. To be successful in this role, you should have at least 2-4 years of experience in programmatic advertising with a strong focus on The Trade Desk, along with TTD Edge Academy Certifications. A proven track record of running and optimizing full-funnel programmatic campaigns, a strong understanding of DSPs, DMPs, ad servers, and industry metrics, as well as excellent skills in Excel, TTD Reporting, and performance attribution tools are essential qualifications. Experience with CDPs or CRMs, familiarity with ID-based targeting, exposure to other DSPs like Google DV360 and Xandr, and strong presentation and stakeholder communication skills are preferred qualifications that would be beneficial for this role.,

RateGain Travel Technologies Limited is a global provider of AI-powered SaaS solutions for travel and hospitality working with over 3,200 customers and 700 partners in more than 100 countries. The company aims to accelerate revenue generation through acquisition, retention, and wallet share expansion. RateGain is known as one of the world's largest processors of electronic transactions, price points, and travel intent data, assisting revenue management, distribution, and marketing teams in various sectors including hotels, airlines, meta-search companies, package providers, car rentals, travel management companies, cruises, and ferries. Founded in 2004 and headquartered in India, RateGain collaborates with 26 of the Top 30 Hotel Chains, 25 of the Top 30 Online Travel Agents, 4 of the Top 5 Airlines, and numerous top car rentals, including 16 Global Fortune 500 companies. Adara, a RateGain company, operates as one of the world's largest data exchange platforms, offering access to ethically sourced customer data. With a network of over 270 global partners supplying aggregated real-time traveler data, Adara provides actionable insights and predictive intelligence to enhance marketing ROI. Built on a rich travel data co-op, Adara empowers brands to succeed in the fast-paced digital economy with vast amounts of data elements across 100+ countries. As a Display Campaign Manager, your role involves planning, executing, and optimizing display advertising campaigns across digital platforms to drive brand awareness, increase website traffic, and generate conversions. Collaborating with various teams, including marketing, creative, and analytics, you will ensure successful campaign implementation and performance. Key responsibilities include validating campaign configurations, defining objectives and KPIs, conducting market research, monitoring performance metrics, analyzing data for insights, preparing performance reports, providing recommendations for campaign enhancement, optimizing for budget delivery and Adara margins, coordinating with vendors or agencies, leveraging audience insights, and ensuring effective communication with stakeholders and clients. Requirements for this role include 3-8 years of experience in Campaign Management/Ad Operations/Campaign Performance Management, a bachelor's degree in marketing, advertising, communications, or related field, familiarity with programmatic advertising, ad exchanges, and digital advertising technologies, proficiency in ad operations, ad management systems (e.g., Google Ad Manager, DV360), HTML, CSS, JavaScript, and MS Excel, as well as strong analytical skills, attention to detail, organizational skills, communication abilities, flexibility to work under pressure, and a customer-focused attitude. RateGain and Adara are equal opportunity employers, providing a dynamic work environment for individuals who are passionate about delivering exceptional user experiences and driving success in the advertising industry.,

About iSOCRATES iSOCRATES has been a global leader in advising, building, and managing mission-critical Marketing, Advertising, and Data technologies since 2015. Specializing in MADTECH Resource Planning and Execution, iSOCRATES delivers reliable, affordable Strategy and Operations Consulting, and Managed Services for marketers, agencies, publishers, and data/tech providers. The company operates 24/7/365 with proven specialists who focus on saving partners money and time while ensuring transparent, accountable performance and delivering exceptional value. Utilizing a low-cost, focused global delivery model at scale, iSOCRATES continuously reinvests in technology and specialized training to drive savings and efficiency. About MADTECH.AI MADTECH.AI is a Unified Marketing, Advertising, and Data Decision Intelligence Platform designed to provide marketers with speed to value. Offering real-time AI-driven insights accessible to all, MADTECH.AI serves global and emerging brands, agencies, publishers, and data/tech providers by delivering a single source of truth for sharper insights and faster, more affordable marketing decisions. Job Description As an AdTech Manager at iSOCRATES, your main responsibility will be to lead demand-side and supply-side media trading, as well as AdTech/MarTech teams that support agency, advertiser, and publisher clients. You will oversee all trades for active campaigns and digital property monetization. Additionally, you will be responsible for recruiting, training, managing, and inspiring a team that monitors, analyzes, and optimizes all paid ad trading and campaign performance to ensure successful delivery and support programmatic, audience extension, and audience development programs. Collaboration with the Director - AdTech will also be a key aspect of this role. This role requires direct experience in leading ad monetization and ad operations teams and supporting programmatic audience and audience extension/development teams. The ideal candidate will possess expertise in RTB, PMP, PG, and PD trading tactics and strategies. As a dynamic self-starter with excellent communication and problem-solving skills, you must have the ability to think strategically while remaining detail-oriented, simplify complex issues, and thrive in a fast-paced environment. Key responsibilities include managing Trading P&L, overseeing programmatic ad trafficking, collaborating with cross-functional teams, creating and delivering digital monetization insights, managing ad operations, analyzing digital traffic, and working on email operations. An understanding of digital advertising, campaign creation, implementation, optimization, and analysis is essential for success in this role. Secondary responsibilities involve managing teams responsible for trafficking digital display ads, analyzing campaign data, working with tracking tags and media assets, optimizing campaigns, providing ad performance metrics, reconciling tracking discrepancies, and maximizing publisher yield. This role also entails overseeing inventory forecasts, onboarding and servicing publishers, maintaining revenue, creating dashboards, collaborating with business partners, and ensuring smooth ad operations. Minimum Education Required A Bachelor's Degree in Business, Computer Science, or a related ITES field is required, with a Master's Degree in Business Administration preferred. Additionally, certifications in Google, AppNexus, The Trade Desk, and knowledge of ESPs like SFMC, Pardot, or similar platforms are advantageous. Experience in Email Marketing, Paid Search, and Social is beneficial, and candidates must be willing to work in Mysore and operate during US time zones.,