Principal Analyst, Insights

As a Principal Data Analyst at Zeta Global in Bangalore working night shifts (EST), you will be responsible for analyzing complex datasets, identifying process improvement opportunities, and implementing automation solutions to streamline workflows. Your role requires a deep understanding of data analytics, process automation tools, and excellent problem-solving skills. You will need to be proactive, detail-oriented, and collaborate with cross-functional teams to drive data-driven initiatives. Key Responsibilities: - Analyze large and complex datasets to identify trends, patterns, and insights that influence business decisions. - Develop, implement, and maintain automated processes to enhance data accuracy, efficiency, and reporting capabilities. - Collaborate with stakeholders to understand business requirements and translate them into technical solutions. - Design and construct automated dashboards and reports for real-time insights across various departments. - Utilize data visualization tools to present findings in a clear and actionable manner. - Continuously monitor and refine automated processes to ensure optimal performance and scalability. - Keep abreast of industry trends and best practices in data analytics and process automation. - Mentor and provide guidance to junior data analysts on best practices and technical skills. Qualifications Required: - Bachelor's or Master's degree in data science, Computer Science, Statistics, or a related field. - Minimum of 3-4 years of experience in data analysis, with a focus on process automation. - A minimum of 2 years of work experience in analytics (minimum of 1 year with a Ph.D.). - Proficiency in programming languages such as Python, R, or SQL. - Experience with data querying languages (e.g. SQL), scripting languages (e.g. Python), and statistical/mathematical software (e.g. R). - Extensive experience with data visualization tools such as Tableau, Power BI, or similar. - Strong knowledge of process automation tools and platforms (e.g., Alteryx, UiPath, Microsoft Power Automate). - Experience with database management systems (e.g., SQL Server, MySQL, PostgreSQL). - Excellent analytical and problem-solving skills. - Ability to work effectively in a fast-paced, collaborative environment. - Strong communication skills, with the ability to convey complex data insights to non-technical stakeholders. - Experience with machine learning and predictive analytics is a plus. Company Summary: Zeta Global is a data-powered marketing technology company founded in 2007 by David A. Steinberg and John Sculley. The company combines a significant proprietary data set with Artificial Intelligence to personalize experiences and drive business growth for clients. Zeta Global's technology runs on the Zeta Marketing Platform, offering end-to-end marketing programs for leading brands across digital marketing channels. If you have a Master's or Ph.D. Degree in a quantitative field, it would be considered a bonus. Join Zeta Global to be part of an innovative environment focused on leveraging data and technology to deliver personalized marketing solutions. (Note: The bonus section is omitted as it does not directly pertain to the job description.),