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Senior Analyst, Digital Marketing Analytics Novartis India

3.0 - 7.0 years

0 Lacs

hyderabad, telangana

On-site

As a Senior Analyst at our company, you will play a crucial role in analyzing digital marketing initiatives to drive strategic direction and enhance marketing effectiveness. Your responsibilities will include utilizing data analytics to understand customer behavior, implementing segmentation and predictive methods, and optimizing marketing performance across various digital channels. You will be tasked with analyzing complex data sets to provide valuable insights for informed business decisions. Your role will also involve developing and maintaining accurate reporting and dashboards, collaborating with cross-functional teams to meet data requirements, and identifying areas for process improv...

Posted 3 months ago

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