Ppc specialist

Company Description

Webfynd Digital is a boutique marketing agency with over a decade of expertise, dedicated to supporting clients in achieving organic growth and navigating the digital landscape with precision. We prioritize transparency and authenticity, leveraging insights into human behavior to craft effective strategies. Our mission is to empower confidence and resilience in the competitive digital market. By aligning with our clients goals, we provide tailored solutions that drive impactful results.

Role Description

This is a full-time, remote role for a PPC Specialist. The PPC Specialist will be responsible for managing and optimizing pay-per-click campaigns across various platforms to meet client goals. Day-to-day responsibilities include keyword research, creating ad copy, analyzing campaign performance metrics, managing ad budgets, and collaborating with internal teams to align campaigns with broader marketing strategies. The role requires someone who can deliver measurable results and adapt strategies based on data insights.

Qualifications

• Strong skills in Social Media Marketing and Online Marketing
• Knowledge of Digital Marketing and demonstrated expertise in paid advertising strategies
• Proficiency in Web Analytics, including analyzing performance data and utilizing tools such as Google Analytics
• Excellent Communication skills and the ability to collaborate with teams and clients effectively
• Detail-oriented, with the ability to manage multiple campaigns and deadlines
• Bachelor's degree in Marketing, Communications, or a related field preferred
• Experience with PPC tools and platforms, such as Google Ads, is highly beneficial