PPC Executive

Gashwa Technologies Private Limited

0 years

1 - 3 Lacs

Shimla Himachal Pradesh

Posted:3 months ago| Platform: SimplyHired logo

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Skills Required

Analysis skills In-person Communication skills

Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for a detail-oriented and results-driven PPC Executive to manage and optimize pay-per-click advertising campaigns across platforms like Google Ads, Facebook Ads, and other digital channels. The candidate should have strong analytical skills and a passion for driving ROI through data-backed strategies.

Key Responsibilities:

Create, manage, and optimize PPC campaigns on Google Ads, Meta Ads (Facebook/Instagram), and other platforms
Conduct keyword research, audience targeting, and A/B testing
Write compelling ad copies and design basic creatives (if required)
Track campaign performance, CTR, CPC, conversions, and ROI
Generate reports and provide data insights to improve performance
Monitor budget utilization and adjust bids and strategies accordingly
Stay updated with the latest trends and updates in PPC and digital marketing

Required Skills:

Hands-on experience with Google Ads & Meta Ads Manager
Strong understanding of keyword strategy, ad targeting, and bidding
Familiarity with tools like Google Analytics, Google Tag Manager, and SEMrush (optional)
Good communication and reporting skills
Ability to manage multiple campaigns and meet performance goals

Job Type: Full-time

Pay: ₹10,000.00 - ₹25,000.00 per month

Work Location: In person

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