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5 Positioning Strategy Jobs

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5.0 - 9.0 years

0 Lacs

hyderabad, telangana

On-site

As the Head of Growth at our digital marketing agency, you will play a key role in shaping our growth strategy and driving revenue through effective go-to-market initiatives. Your primary responsibilities will include leading the GTM efforts, defining our positioning in the market, and driving pipeline growth, particularly within mid-to-high ticket accounts. Your responsibilities will encompass developing end-to-end growth strategies for both productized and custom services, overseeing sales planning and execution, taking ownership of various sales channels, and formulating compelling positioning and pitch strategies tailored for founders, CMOs, and operations leads. You will also be responsible for coordinating activities across delivery and outreach functions to ensure seamless execution. To excel in this role, you should have a proven track record of successfully leading and closing mid-to-high ticket deals. Additionally, you should possess a deep understanding of how to position marketing services to both DTC and B2B buyers. Your ability to think in terms of systems rather than just funnels, coupled with your proficiency in articulating the value proposition in terms of ROI, outcomes, and operational efficiency, will be crucial for success. This position requires a strategic mindset, where clarity of vision precedes execution. If you are passionate about driving growth, shaping market positioning, and collaborating with cross-functional teams to achieve business objectives, we invite you to apply or reach out to discuss this exciting opportunity further.,

Posted 1 week ago

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5.0 - 9.0 years

0 Lacs

chennai, tamil nadu

On-site

You will be responsible for designing and driving the Go To Market (GTM) strategy across portfolios in the region and managing its execution. This role involves developing a cohesive GTM strategy that includes market positioning, launch plans, pricing, targets, and KPIs in collaboration with stakeholders such as Sales & Marketing and Operations. Your main focus will be on executing the GTM strategy for the region, especially in new and developing markets. You will also define launch strategies and execution plans across different categories, brands, and Business Units. Furthermore, analyzing key insights from business drivers, trends, and operating metrics will be a crucial part of your responsibilities. As the Go To Market Specialist & Positioning Lead, you will lead quarterly business reviews with the senior leadership team and regional management team. These reviews will involve assessing portfolio performance, delivering key insights, and influencing decision-making processes. Monitoring performance against plans, supporting short, medium, and long-term initiatives, and providing input to refine guidelines based on progress analysis will also be part of your duties. In addition, you will manage and track the Profit & Loss (P&L) for strategic growth channels, analyze competitive information to develop differentiated messaging that positions the company as a leader in the Corporate Services market, and collaborate with industry experts/influencers to advocate services to a wider audience. You will also work closely with internal teams to execute campaigns that drive awareness, adoption, and customer satisfaction continually. Your role will involve creating a positioning statement for the business to identify how the brand should be perceived by consumers. This will require developing a positioning strategy through service understanding, competitor analysis, and market research. You should have at least 5 years of relevant marketing experience, with a minimum of 3 years in B2B marketing. Being a passionate storyteller and having a strong portfolio of content creation, including case studies, sales presentations, webinars, white papers, and blog posts, will be essential for this position. Collaboration with various internal and external stakeholders, strong program management skills, a results-oriented mindset, and high agency in meeting deadlines and overcoming obstacles will set you up for success in this role.,

Posted 4 weeks ago

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7.0 - 11.0 years

0 Lacs

haryana

On-site

As a Strategic Solution Marketing Manager at Rockwell Automation, you will be a key player in developing and executing outcome-driven marketing strategies for the company's suite of offerings, including Intelligent Devices, Software & Control, and Lifecycle Services. You will work closely with the Manager, Global Solutions Marketing to create compelling narratives and integrated go-to-market programs that address complex industrial challenges with connected solutions. Your responsibilities will include developing cross-portfolio messaging that highlights Rockwell's ecosystem of products and services, translating technical capabilities into customer-centric narratives, and contributing to the governance of messaging standards. You will drive the articulation of solution-based strategies across industries, collaborate with various teams for consistent messaging, and support the launch of new offerings through global readiness and coordination. To excel in this role, you should possess a Bachelor's degree in Marketing, Business, or a related field, with at least 10 years of overall experience and 7+ years in B2B marketing, solution marketing, or integrated campaign strategy. Experience in developing messaging for complex solutions, leading cross-portfolio marketing programs, and collaborating within a matrixed organization is essential. Strong written and verbal communication skills in English are a must. Preferred qualifications include familiarity with industrial automation, knowledge of Rockwell Automation's portfolio, experience in M&A integration from a marketing perspective, and a track record of executing large-scale programs globally. A strategic mindset, ability to simplify complexity, and a passion for creating customer value will set you up for success in this role. Rockwell Automation offers a comprehensive benefits package, including mindfulness programs, volunteer paid time off, employee assistance programs, personalized wellbeing initiatives, professional development resources, and more. We are committed to fostering a diverse, inclusive, and authentic workplace and encourage candidates who are aligned with the role but may not meet all qualifications to apply. Your unique experiences and skills could be a valuable addition to our team.,

Posted 1 month ago

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3.0 - 7.0 years

5 - 7 Lacs

ahmedabad

Work from Office

Job Summary: 94.3 MYFM seeks an experienced MARCOMM professional. This role will drive regional level activations, create high-impact campaigns, and work closely with sales and marketing teams to enhance brand presence and support revenue growth. Role & responsibilities: * Manage & execute all events/on-ground activities & entire brand communication for entire region * Come up with branding and positioning strategy * Conceptualizing and implementing various ATL BTL activities * Develop effective advertising campaigns * Closing Barter deals * Manage vendors, agencies, and partners for campaigns * Brand building * Work with designers, illustrators to complete the campaign * Brand Promotion * Plan, create and execute periodic online and offline marketing campaigns * Track campaign performance, ROI, and share insights with leadership

Posted Date not available

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2.0 - 7.0 years

5 - 7 Lacs

ahmedabad

Work from Office

Job Summary: 94.3 MYFM seeks an experienced MARCOMM professional. This role will drive regional level activations, create high-impact campaigns, and work closely with sales and marketing teams to enhance brand presence and support revenue growth. Role & responsibilities: * Manage & execute all events/on-ground activities & entire brand communication for entire region * Come up with branding and positioning strategy * Conceptualizing and implementing various ATL BTL activities * Develop effective advertising campaigns * Closing Barter deals * Manage vendors, agencies, and partners for campaigns * Brand building * Work with designers, illustrators to complete the campaign * Brand Promotion * Plan, create and execute periodic online and offline marketing campaigns * Track campaign performance, ROI, and share insights with leadership

Posted Date not available

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