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4.0 - 8.0 years
0 Lacs
hyderabad, telangana
On-site
You should have 4-8+ years of relevant experience with a consistent academic record of 50% or 5 CGPA throughout starting from Xth Std. It is essential for you to be comfortable working in Night Shift (9 PM-6 AM) and be willing to work in US shifts as it will be fixed. The location for this job is Hyderabad. As a candidate for this role, your responsibilities will include leading special initiatives to drive operational efficiency or increase revenue, managing key accounts and lines of business, and partnering with the Sr. Account Management team through all stages of the campaign process. This includes ideation, implementation, and post-campaign reporting. You will also be advising on strategic media plans based on campaign objectives and budgets, assisting in RFP responses, and liaising between different departments within the company to ensure successful campaign execution. You should be able to troubleshoot delivery issues, review creative and assets to ensure compliance, validate campaign setup, measure and communicate campaign performance, and produce reports and recommendations. Additionally, you should be an expert in Programmatic advertising, Creative Management, Pixel Management, advertising standards like VAST and VPAID, and proficient in executing campaigns using multiple platforms such as DoubleClick Bid Manager, AppNexus, Adelphic, Simpli.fi, The Trade Desk, and other DSPs. Experience with troubleshooting discrepancies, Viewability, Optimization, Private marketplace deals, ad fraud measurement, and knowledge of Salesforce, Jira, and Operative.One will be beneficial. Strong communication skills are necessary as you will be leading conversations with senior counterparts. Optional valued programming knowledge includes XML, HTML, CSS, JavaScript, SQL, Python, and R.,
Posted 3 days ago
1.0 - 5.0 years
0 Lacs
maharashtra
On-site
As a Senior Media Buyer specializing in Search Arbitrage & Meta Execution at Adxpoint, you will play a crucial role in managing and executing high-volume Meta campaigns and other traffic sources, with a primary focus on search arbitrage. Your responsibilities will include planning, launching, and scaling Meta ad campaigns, optimizing campaigns for CPC, CTR, and ROI, and driving traffic to monetized landing pages using various platforms like Meta, Taboola, Outbrain, and Google Ads. You will work closely with feed providers to maximize EPC and balance arbitrage economics by analyzing the cost of acquisition versus revenue from search feeds. Daily performance reviews, bid optimization, A/B testing, and performance tracking using tools like ClickFlare, Voluum, and Google Analytics will be essential tasks to ensure campaign success. Additionally, you will be responsible for developing campaign strategies based on ROI goals, monitoring performance metrics, providing insights and reporting to improve campaign performance, and staying updated on algorithm changes and best practices in the industry. To qualify for this role, you should have a Bachelor's degree in Marketing, Business, or a relevant field, along with a minimum of 1+ year of experience in search arbitrage, performance marketing, or PPC media buying. Strong analytical skills, a proven track record in executing high-performance campaigns, and familiarity with search feed monetization and arbitrage techniques are also required. Experience with click trackers like Voluum and ClickFlare, as well as ad-serving platforms, will be beneficial. Joining Adxpoint will offer you the opportunity to work in a high-growth performance marketing network, gain hands-on experience with global campaigns and monetization platforms, and thrive in a data-driven environment with real-time optimization challenges. Competitive compensation and performance-based incentives make this role even more rewarding.,
Posted 2 weeks ago
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