2569 Personalization Jobs - Page 41

Digital Analyst – Web & Experience Analytics Job Summary The Digital Analyst will drive insights into user behavior and site performance across digital landscape. This role supports experience optimization through advanced analytics, journey analysis, and actionable reporting for stakeholders across UX, Product, and Marketing. Key Responsibilities ● Analyze user journeys, funnels, traffic patterns, and engagement metrics to inform experience strategy. ● Develop dashboards and performance reports using tools like Tableau or Power BI. ● Translate complex analytics into clear business insights for cross-functional teams. ● Collaborate with optimization and marketing teams to support A/B testing and personalization analysis. ● Ensure data quality through validation of tagging and analytics setup (via GTM or Adobe Launch). ● Identify user behavior trends to surface actionable UX and content insights. Required Skillset & Experience ● Minimum 7 +years of experience in digital analytics or web data analysis. ● Strong knowledge of GA4, Adobe Analytics, or other enterprise analytics tools. ● Experience with visualization tools such as Tableau, Power BI, or Looker. ● Ability to translate data into clear, actionable insights. ● Good understanding of customer journeys and digital experience KPIs. ● Familiarity with tagging frameworks and GTM/Adobe Launch. Technology Platforms & Tools ● GA4 ● Adobe Analytics ● GTM / Adobe Launch ● Tableau / Power BI / Looker Studio ● Hotjar ● Excel/Sheets

ROLE : Sr Manager (Marketing Solutions) APAC MEA LOCATION : Bangalore EXPERIENCE : > 5 Years SUMMARY We are seeking a sales leader to drive revenue and growth for Algonomy’s portfolio of Digital Experience Personalization Solutions and Active Content in APAC MEA ( Focus markets: India , SEA, Middle East). BROAD RESPONSIBILITIES : Qualify Prospects Qualify the prospect in two to three meetings. Co create a needs & requirements document with the client as an outcome of qualification. Solutioning and client engagement Lead client demos, product presentations, use case discussions, ROI conversations, and standard implementation processes. Note: Technical architecture, customized demos, and product trials will be managed by the pre-sales/sales engineering team. Own account mapping and stakeholder identification (e.g., Champion, Economic Buyer, etc.) across diverse functions (Marketing, Merchandising, IT, Procurement, Executive Management, etc.) to ensure targeted and personalized engagement. Share at least two contextual and insightful messages per month per account to build rapport and stay top-of-mind with key stakeholders. Closure Process Co-create a mutual close plan with the client. Collaborate with the Professional Services team and the client to finalize the Statement of Work (SOW). Own the closure of legal contract e.g. SaaS, MSA Own all commercial negotiations Sales Process Adopt and implement sales best practices for consistent funnel progress, such as achieving an Algonomy deal score of 75 or higher. Accurate Forecasting by updated CRM(Salesforce) diligently KEY METRICS FOR THIS ROLE (FIRST 12 MONTHS) Order Booking: USD 500K – 750 K Conversion rate: 20% to 25% Sales Cycle: 3-5 months ESSENTIAL QUALIFIERS FOR THIS ROLE: Proven experienced of min 2 years in selling SaaS marketing solutions e.g. e-commerce personalization platforms ( preferred ), Customer Data Platform, Marketing Automation, email personalisation etc. Prior experience of independently handling product presentation, product demo Hunter & Husting mindset Open to travel as needed Excellent communicative skills both verbally and in written form. Self-starter with the ability to work independently. Experience of working with geographically diverse/distributed teams. About Company: Algonomy (previously Manthan-RichRelevance) is a global leader in algorithmic customer engagement powering digital first strategies for retailers and brands. With industry-leading retail expertise in connecting demand to supply with a real-time customer data platform as the foundation, Algonomy enables 1:1 omnichannel personalization, customer journey orchestration and customer analytics with Xen AI at its core. Globally, over 400 retail brands such as HP, L’oreal, Tiffany & Co, Aldi, McDonalds, Zalora and Pizza Hut use Algonomy’s made-for-retail solutions to orchestrate hyper-personalized customer engagement and optimize their merchandising and supplier management. Algonomy, which stands for “systematized knowledge of algorithms”, provides rapid time to value across acquisition, conversion, growth and loyalty with its 300+ pre-built algorithms. Headquartered in San Francisco and Bangalore, our presence spans over 20 countries. To learn more, please visit https://algonomy.com/

Cialfo is a leading platform connecting students, higher education institutions, and counselors through technology-driven solutions. Launched in 2017 with a mission to make education accessible to 100 million students, Cialfo provides a range of mobile and web solutions to students, K-12 institutions, and higher education institutions. We’re one of the fastest-growing tech startups in the region, consistently charting new heights! This position is with BridgeU, one of the brands under Manifest Global, which also includes Cialfo, Kaaiser and Explore by Cialfo. Please note that this is a 5-day working role. About This Role Cialfo is seeking an elite Client Partner to deliver an unparalleled level of service to high-quality B2B high school clients. This individual will manage relationships with stakeholders across all levels — from junior counsellors to senior school leaders — with the professionalism and finesse typically seen in white-glove luxury services. The ideal candidate will bring exceptional customer experience, service orientation, and account growth capabilities while embodying the highest standards of sophistication, emotional intelligence, and personalization. This is a strategic role requiring a unique blend of client management, business acumen, and luxury customer service qualities to ensure high satisfaction, retention, and account growth. This role is with BridgeU , one of the key brands under Manifest Global , alongside Cialfo and Explore. BridgeU empowers students and schools globally with smart university and career guidance solutions. Join us in shaping the future of education and making a meaningful impact on students’ lives worldwide. What You Will Be Doing On a Day to Day Basis: Day-to-day tasks involve the tactical and operational aspects of your role. Driving Client Success: Partner closely with high school stakeholders (counsellors, teachers, IT teams, and management) to understand their goals and ensure Cialfo’s solutions align with their desired outcomes, such as improving student success or streamlining counselling workflows. Conduct onboarding and training sessions tailored to counsellors, students, IT teams, school management and other stakeholders as required. Monitor and analyse client engagement data across all relevant products to proactively identify opportunities for improving their ROI and achieving measurable results. Ensuring Client Satisfaction and Customer Delight: Regularly conduct business reviews to assess progress, showcase impact, and gather feedback for continuous improvement. Act as a trusted advisor by anticipating client needs and offering tailored solutions, ensuring high levels of satisfaction and account retention. Client Support: Resolve technical and operational challenges by collaborating with internal teams across product, marketing, finance and engineering. Be the primary point of contact for our high school clients, providing fast and effective support. Maximizing Value and Expanding Relationships: Encourage deeper adoption of Cialfo’s platform by demonstrating new features and capabilities that address evolving client needs. Leverage relationships to identify opportunities for account growth, including client’s expansion into Cialfo’s multi-product and service offerings. Operational Efficiency: Maintain your client database and important information immaculately in the inhouse CRM system. Keep accurate records of all client interactions and actions in the inhouse CRM system. Lead, Strategize & Develop on a Regular Basis: Strategic execution of your role with a clear focus on near-term, goals, vision, and the overall positioning of the Cialfo brand, product and business in the market. Providing World Class Customer Experience Ensure every client interaction—from resolving a simple query to delivering a strategic review—is handled with exceptional professionalism, empathy, and attention to detail. Go beyond expectations by providing thoughtful gestures, such as recognizing key milestones or offering bespoke solutions that make clients feel valued. Handle complex client challenges with calmness, professionalism, and discretion. Build relationships based on trust, exclusivity, and exceptional value delivery. Create moments of delight for clients by anticipating needs and exceeding expectations. Cultivate Customer Led Brand Advocacy Understand and elevate the client’s overall perception of the Cialfo brand and the emotional journey throughout the entire lifecycle such that each of them becomes a brand advocate. Foster strong, trust-based relationships to create loyal clients who champion Cialfo’s solutions within their networks. Identify and nurture clients who are enthusiastic about Cialfo’s impact, elevating their visibility in the community and industry at large. Business Development Develop long-term client strategies to maximize their retention, growth and partnership expansion with Cialfo. Use data to craft and execute client-specific growth plans. Present strategic solutions and proposals with polished professionalism. Relationship Development Build strong relationships with senior stakeholders, such as principals and school heads, to align with their institutional goals. Establish Cialfo as the first and most preferred choice amongst the management and decision makers of the school. Collaboration with Product & Marketing: Build success stories and case studies that demonstrate the value of Cialfo’s solutions. Actively work with product to provide user insight, as well as provide early feedback for development and eventual adoption and iterations. About You Qualifications A Bachelor’s degree in Business Administration, Education, Marketing, Communications, or a related field. Experience Familiarity with SaaS, EdTech, or technology solutions for B2B clients. Experience in the high-school and / or higher education industry. 3-5 years of impactful experience in customer success, client experience, account management, or strategic consulting, with a demonstrated ability to manage and grow high-value client relationships. Proven expertise in driving revenue growth, successfully implementing strategies through new product development, innovative marketing initiatives, strategic branding efforts, and value-driven partnerships. Skills Consultative Approach: You understand client goals deeply and offer tailored solutions rather than generic products. You guide stakeholders through complex decision-making with patience and expertise. Attention to Detail: You anticipate client needs, ensuring even the smallest details are managed flawlessly. You deliver a tailored experience for each stakeholder, showcasing thorough preparation. Understanding of data and numbers: You are strong in strategic and analytical thinking with the ability to interpret data and use it for business growth. Efficient Communication: You have excellent communication and interpersonal abilities. Qualities Professional Presence: You are confident, poised, and articulate in all interactions with clients. You make a strong first impression and maintain high standards of presentation. Emotional Intelligence: You read reading and responding to subtle client cues, ensuring each interaction feels personalized. You exhibit empathy and a deep understanding of client concerns and needs. Discretion and Confidentiality: You manage sensitive client information with utmost professionalism and integrity. You build trust through consistent reliability and confidentiality in all communications. Relationship-Centric: You invest in building long-term, trust-based relationships, creating client loyalty. You position yourself as a partner and trusted advisor rather than just a service provider. Personal Ambition: You have a deep-rooted ambition that pushes you to consistently innovate and lead initiatives. You are hungry to grow and are self-driven in life. You Are a Notch Above If You Have An MBA in marketing and/or business administration. An understanding of high school counselling processes and challenges. Experience working closely with and / or reporting to C-Level executives.

Licious is a fast-paced, innovative D2C brand revolutionizing the meat and seafood industry in India. We leverage cutting-edge technology, data science, and customer insights to deliver unmatched quality, convenience, and personalization. Join us to solve complex problems at scale and drive data-driven decision-making! Role Overview: We are seeking a Senior Data Scientist with 6+ years of experience to build and deploy advanced ML models (LLMs, Recommendation Systems, Demand Forecasting) and generate actionable insights. You will collaborate with cross-functional teams (Product, Supply Chain, Marketing) to optimize customer experience, demand prediction, and business growth. Key Responsibilities: 1. Machine Learning & AI Solutions: Develop and deploy Large Language Models (LLMs) for customer support automation, personalized content generation, and sentiment analysis. Enhance Recommendation Systems (collaborative filtering, NLP-based, reinforcement learning) to drive engagement and conversions. Build scalable Demand Forecasting models (time series, causal inference) to optimize inventory and supply chain. 2. Data-Driven Insights: Analyze customer behavior, transactional data, and market trends to uncover growth opportunities. Create dashboards and reports (using Tableau/Power BI) to communicate insights to stakeholders. 3. Cross-Functional Collaboration: Partner with Engineering to productionize models (MLOps, APIs, A/B testing). Work with Marketing to design hyper-personalized campaigns using CLV, churn prediction, and segmentation. 4. Innovation & Scalability: Stay updated with advancements in GenAI, causal ML, and optimization techniques. Improve model performance through feature engineering, ensemble methods, and experimentation. Qualifications: Education: BTech/MTech/MS/Ph.D. in Computer Science, Statistics, or related fields. Experience: 6+ years in Data Science, with hands-on expertise in: LLMs (GPT, BERT, fine-tuning, prompt engineering). Recommendation Systems (matrix factorization, neural CF, graph-based). Demand Forecasting (ARIMA, Prophet, LSTM, Bayesian methods). Python/R , SQL, PySpark, and ML frameworks (TensorFlow, PyTorch, scikit-learn). Cloud platforms (AWS/GCP) and MLOps tools (MLflow, Kubeflow).

ABOUT US Livspace is Asiaʼs largest and fastest-growing omnichannel home interiors and renovation platform. Using its proprietary technology, Livspace provides a one-stop renovation solution for homeowners—from design to managed last mile fulfillment for all rooms in a home. The platform has organized a fragmented industry, bringing together designers, brands, manufacturers, and contractors to enable an eCommerce-like trusted, and predictable experience. The company launched operations in Bengaluru, India in 2015. Since its inception, Livspace has organized a fragmented industry, bringing together a curated community of designers, brands, manufacturers and contractors. This has resulted in an e-commerce- like trusted and predictable experience for the homeowners. Livspace boasts of a community of 50000+ satisfied customers and over 2000 interior designers. The company is already the largest employer of interior designers in the country. Livspace currently serves Singapore, Malaysia, Saudi Arabia as well as 30 metro and non-metro areas in India including - Bengaluru, Chennai, Delhi, Noida, Gurgaon, Mumbai, Thane, Pune, Hyderabad, Kolkata, Ahmedabad, Kochi, Jaipur, Lucknow, Indore, Surat, Coimbatore, Mysore, Mangalore, Vizag, Vijayawada. Livspace has showcased phenomenal growth since its launch, having delivered over 125,000 rooms and selling over 7.5 million SKUs through its platform. The company also delivered 50,000 homes across all our serviceable locations. The founders - Anuj Srivastava and Ramakant Sharma are former Google and Myntra executives respectively, who are seasoned entrepreneurs and successful angel investors. Livspaceʼs leadership team combines world-class talent and entrepreneurial experience gathered at some of the best companies in the world. Livspace has raised around USD 450 million in capital from some of the top global investors including KKR, Ingka Group Investments (part of largest IKEA retailer Ingka Group), TPG Growth, Goldman Sachs, Kharis Capital, Venturi Partners, FFP (Peugeot Groupʼs Holding Company), EDBI, Bessemer Venture Partners, Jungle Ventures, Helion Ventures and UC-RNT. For more information, please visit: https://www.livspace.com/ About the Role: We are seeking a highly skilled Associate Director – Performance Marketing with a strong technology background to drive our digital growth strategy. This role demands an expert in paid marketing, data-driven decision-making, and budget optimization. You will oversee multi-channel digital campaigns, ensuring maximum ROI and growth at scale. Key Responsibilities: Develop and execute performance marketing strategies across Google Ads, Meta, Programmatic, LinkedIn, and other digital platforms . Manage and optimize a ₹5 Crore+ annual performance marketing budget to achieve business KPIs. Oversee SEO, SEM, Display Ads, Affiliate Marketing, and Retargeting campaigns . Leverage data analytics, AI-driven insights, and automation tools to enhance marketing efficiency. Collaborate with product, tech, and creative teams to optimize ad performance and landing page experience. Drive conversion rate optimization (CRO) strategies to enhance customer acquisition. Monitor CAC, LTV, ROAS, and other key performance metrics , ensuring sustainable scaling. Stay ahead of industry trends, new ad formats, and emerging digital marketing innovations . Lead and mentor a high-performance marketing team. Key Requirements: 6+ years of experience in performance marketing within a technology-driven environment. Proven track record of managing large-scale budgets (₹5 Crore+ annually) and delivering strong ROI . Expertise in Google Ads, Facebook/Instagram Ads, LinkedIn Ads, Programmatic Advertising, and Affiliate Marketing . Strong analytical skills with experience in Google Analytics, Adobe Analytics, and data visualization tools . Hands-on experience with A/B testing, attribution modeling, and marketing automation platforms . Deep understanding of customer segmentation, audience targeting, and personalization techniques . Experience working with MarTech and AdTech stacks for data-driven campaign execution. Strong leadership skills with experience in team management and stakeholder collaboration . Excellent communication and problem-solving abilities. Preferred Qualifications: Experience in B2C, D2C, or SaaS businesses . Knowledge of SQL, Python, or other data analysis tools is a plus. Previous experience scaling digital marketing in high-growth startups or enterprise-level tech companies.

Digital Analyst – Web & Experience Analytics Job Summary The Digital Analyst will drive insights into user behavior and site performance across digital landscape. This role supports experience optimization through advanced analytics, journey analysis, and actionable reporting for stakeholders across UX, Product, and Marketing. Key Responsibilities ● Analyze user journeys, funnels, traffic patterns, and engagement metrics to inform experience strategy. ● Develop dashboards and performance reports using tools like Tableau or Power BI. ● Translate complex analytics into clear business insights for cross-functional teams. ● Collaborate with optimization and marketing teams to support A/B testing and personalization analysis. ● Ensure data quality through validation of tagging and analytics setup (via GTM or Adobe Launch). ● Identify user behavior trends to surface actionable UX and content insights. Required Skillset & Experience ● Minimum 7 +years of experience in digital analytics or web data analysis. ● Strong knowledge of GA4, Adobe Analytics, or other enterprise analytics tools. ● Experience with visualization tools such as Tableau, Power BI, or Looker. ● Ability to translate data into clear, actionable insights. ● Good understanding of customer journeys and digital experience KPIs. ● Familiarity with tagging frameworks and GTM/Adobe Launch. Technology Platforms & Tools ● GA4 ● Adobe Analytics ● GTM / Adobe Launch ● Tableau / Power BI / Looker Studio ● Hotjar ● Excel/Sheets

Job Title : ABM Manager – B2B SaaS Marketing. Work Location: Thane, Mumbai. Work Model: 5 days from office (WFO). The Impact You Will Create: As an ABM Specialist , you will lead and scale our account-based marketing efforts to drive pipeline growth and revenue from high-value target accounts. Working closely with sales, SDRs, and cross-functional marketing teams, you will create hyper-personalized, multi-channel campaigns that resonate with key decision-makers across the B2B SaaS ecosystem. What We’re Looking For : 4–8+ years of B2B SaaS marketing experience with at least 3+ years in a dedicated ABM role . Proven success in planning and executing multi-channel ABM campaigns targeting mid-market and enterprise accounts. Hands-on experience with ABM platforms like Salesforce, Pardot, Demandbase, 6sense, HubSpot, Influ2, or similar. Strong understanding of B2B buyer journeys, persona development, and sales funnel acceleration strategies. Ability to collaborate closely with Sales, SDRs, and Content teams to drive campaign alignment and success. Highly analytical and comfortable with campaign performance metrics, lead scoring, attribution, and marketing ROI. Excellent project management and communication skills; ability to manage multiple campaigns across geographies or segments. Self-starter with a “growth hacker” mindset who thrives in a fast-paced, outcomes-driven environment. Preferred Experience : Proven experience in marketing to enterprise IT decision-makers , buying committees, and C-suite stakeholders within the B2B SaaS ecosystem . Strong familiarity with ABM tech stack including CRM (e.g., Salesforce), MAP (e.g., Pardot, Marketo), and intent data platforms (e.g., 6sense, Demandbase, Bombora) for account targeting, engagement scoring, and campaign orchestration. Demonstrated success in conceptualizing and executing ABM-specific programs such as executive roundtables, virtual account briefings, high-touch field events , and 1:1 CXO engagement campaigns . Exposure to account scoring models , persona mapping, and use of predictive insights to prioritize and tailor outreach to key accounts. Key Responsibilities : Design and Execute ABM Strategy : Develop and own the end-to-end ABM strategy for your business unit across one-to-one, one-to-few, and one-to-many motions. Account Segmentation and Targeting : Identify, segment, and prioritize strategic accounts in alignment with sales, using firmographics, technographics, intent data, and buying signals. Campaign Design and Personalization : Plan, build, and execute integrated ABM campaigns across channels including email, LinkedIn, programmatic ads, content syndication, webinars, and executive roundtables. Cross-functional Alignment : Collaborate with account owners, SDRs, and sales leaders to co-create plays that influence deal velocity, increase engagement, and convert high-intent accounts. Tech Stack Ownership : Leverage and optimize tools like Salesforce, Pardot, Influ2, Demandbase, 6sense, and LinkedIn Ads for campaign execution, tracking, and attribution. Content and Messaging Personalization : Partner with content, product marketing, and design teams to create highly tailored messaging, landing pages, email sequences, and sales enablement material for key personas. Pipeline and Funnel Acceleration : Continuously monitor campaign impact on pipeline metrics such as sourced/influenced revenue, engagement scores, account velocity, and win rates. Data & Insights : Build a data-driven ABM dashboard, track key KPIs (MQLs, SQLs, engagement scores, ROI), and report on campaign performance and learnings. Innovation & Experimentation : Test new ABM techniques, martech tools, and channels to improve targeting, personalization, and conversion outcomes.

- Bachelor's degree - Experience owning/driving roadmap strategy and definition - Experience with feature delivery and tradeoffs of a product - Experience contributing to engineering discussions around technology decisions and strategy related to a product - Experience managing technical products or online services - Experience in representing and advocating for a variety of critical customers and stakeholders during executive-level prioritization and planning - 2+ years of end to end product delivery experience - 2+ years of product or program management, product marketing, business development or technology experience Love music? Want to build customer-facing products that touch the lives of millions of people? Come join Amazon Music where we are reinventing how people discover and experience music and culture within a community of passionate fans. We are looking for an experienced Sr. Product Manager to lead the Cross App Experiences team in Amazon Music globally. Cross App Experiences includes the Find page where customers go to discover new content based on genres, mood and cultural trends, Notification Center where they stay current on what's happening in their community of fellow music fans and new releases from their favorite artists, and features that span across the Amazon Music CX including the offline experience, motion and dynamism. In this role you will own the product vision and roadmap for each area globally. You will create, define, test and iterate on new features and functionality that drive KPIs through a robust slate of ongoing experiments, partnering closely with design and engineering. You will lean into customer research and engagement data to prioritize and iterate on features, partnering closely with business intelligence to identify new ways to analyze and view data. You will partner closely with Personalization teams to show customers the most relevant content and work cross functionally with marketing, labels and artists teams to ensure content is culturally relevant and fresh. A successful candidate will be highly analytical, able to communicate and lead effectively across a broad group of stakeholders including senior leaders and have a growth mindset that is open to experimentation and learning. The role requires a strong sense of ownership to deliver results, earns trust to influence across teams, and bias for action to design, build, test and iterate at a fast pace. The ideal will have experience running A/B experimentation at scale and communicate learnings across the organization. Key job responsibilities • Create a vision and determine KPI’s for Cross App Experiences on Amazon Music grounded in customer research, customer usage data and industry trends • Create and drive the Cross App Experiences product roadmap including feature definition, UX, tradeoffs and simplifiers • Run lots of experiments— design, testing, weblabs and analysis • Analyze customer research and data, work with BI to create dashboards • Global stakeholder management • Create mechanisms to drive product alignment and decision making across marketing, labels and industry teams • Communicate with senior level executives About the team Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale Experience in using analytical tools, such as Tableau, Qlikview, QuickSight Experience in building and driving adoption of new tools Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Salesforce Data Cloud Specialist Location: Noida, India Experience: 5- 6 Years Employment Type: Full-time Job Overview We are looking for an experienced and results-driven Salesforce Data Cloud Specialist to join our dynamic team. The ideal candidate will be responsible for implementing and optimizing Salesforce Data Cloud (formerly known as Customer Data Platform - CDP) solutions, integrating large datasets, and enhancing data-driven decision-making across marketing, sales, and customer experience functions. Key Responsibilities Implement and configure Salesforce Data Cloud for unified customer data profiles. Integrate Salesforce Data Cloud with Marketing Cloud, Sales Cloud, and external platforms. Design and manage customer identity resolution strategies. Work on data ingestion pipelines and ensure clean, validated, and structured data flows. Collaborate with cross-functional teams to enable segmentation, personalization, and advanced analytics. Support activation of unified data across different channels for better customer engagement. Monitor performance, troubleshoot issues, and ensure data governance and compliance. Required Skills & Experience 4+ years of experience in Salesforce ecosystem with minimum 1–2 years in Salesforce Data Cloud. Strong understanding of CDP, Data Modeling, Identity Resolution, and Consent Management. Hands-on experience with Salesforce Data Cloud Studio, Data Streams, and Calculated Insights. Proficiency in APIs, ETL tools, and data integration frameworks. Solid grasp of Salesforce Marketing Cloud, Sales Cloud, and Experience Cloud. Familiarity with data privacy regulations (GDPR, CCPA). Salesforce certifications in Data Cloud or related domains will be a strong plus. Good to Have Experience in industry-specific use cases such as Retail, Healthcare, or Finance. Strong communication and stakeholder management skills.

Key Responsibilities Design attractive, brand-consistent graphics for SEO blog posts that enhance content engagement and readability. Create visually appealing newsletters optimized for clear messaging and user engagement, aligned with Appbrew’s professional yet approachable tone. Develop eye-catching poster designs for digital campaigns, events, and social media promotions. Collaborate with marketing, content, and product teams to ensure all creative outputs meet strategic goals and brand guidelines. Maintain and evolve Appbrew’s visual identity across all design deliverables. Manage multiple projects simultaneously and deliver high-quality designs within deadlines. Stay updated on design trends and tools relevant to DTC branding and e-commerce marketing. About Company: Our journey began with a simple idea - to empower e-commerce brands with a mobile app platform that is easy to use for marketing teams, highly customizable to match brand needs, and allows for seamless integration with an array of Shopify apps. As we delved deeper into the world of e-commerce, we realized that the market was ripe for disruption. Mobile traffic is a significant contributor to overall website traffic, and personalization for customers is key. Better performance and higher conversion rates in mobile apps have become a necessity. We saw top global brands building and scaling their mobile apps, and we knew that smaller e-commerce brands needed to catch up.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. Senior Adobe Campaign Developer: Relevant Experience: 4-8 years Certifications: Adobe Campaign Developer Certified/Architect Key Skills and Responsibilities: End-to-End Campaign Management: Proficient in managing the complete campaign lifecycle, possessing a deep understanding of process concepts and techniques. Design and Architecture: Translate business requirements into comprehensive high-level design documents and architectural solutions. Integration Expertise: Experience in integrating Adobe Campaign with various Adobe Experience Cloud products. Workflow Proficiency: Skilled in creating technical and campaign workflows, ensuring seamless and efficient processes. WebApp and JSSP: Well-versed in working with WebApp and JSSP, leveraging these modules effectively. Reporting: Generate reports on campaigns from Adobe campaign and provide to stakeholders to assist with optimisation of campaigns Implementation Know-How: Hands-on experience in installing and configuring designs within Adobe Campaign, utilizing JavaScript, and integrating APIs (SOAP and REST). Campaign Handling: Capable of managing various campaign types, including Marketing, Automated Trigger, and Transactional campaigns. Functionality Experience: Create and manage data schemas, Personalization Blocks, Lists, Predefined filters, Templates, Seed Addresses, Package management, Access Management, and Typologies. Template Management: Proficient in managing default templates and creating new templates as needed. Technical Skills: Strong knowledge of HTML, CSS, and JavaScript. Database and SQL: Intermediate knowledge of SQL, Quick Learner: Demonstrated ability to rapidly adapt to new technologies. This Senior Adobe Campaign Developer possesses a solid foundation in campaign management, design, and implementation, with a proven track record of integrating Adobe Campaign with various Adobe Experience Cloud products. Their technical proficiency, coupled with a fast-learning ability, makes them an asset for adapting to emerging technologies. The certifications validate their expertise, ensuring a robust and knowledgeable approach to Adobe Campaign development. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. Senior Adobe Campaign Developer: Relevant Experience: 4-8 years Certifications: Adobe Campaign Developer Certified/Architect Key Skills and Responsibilities: End-to-End Campaign Management: Proficient in managing the complete campaign lifecycle, possessing a deep understanding of process concepts and techniques. Design and Architecture: Translate business requirements into comprehensive high-level design documents and architectural solutions. Integration Expertise: Experience in integrating Adobe Campaign with various Adobe Experience Cloud products. Workflow Proficiency: Skilled in creating technical and campaign workflows, ensuring seamless and efficient processes. WebApp and JSSP: Well-versed in working with WebApp and JSSP, leveraging these modules effectively. Reporting: Generate reports on campaigns from Adobe campaign and provide to stakeholders to assist with optimisation of campaigns Implementation Know-How: Hands-on experience in installing and configuring designs within Adobe Campaign, utilizing JavaScript, and integrating APIs (SOAP and REST). Campaign Handling: Capable of managing various campaign types, including Marketing, Automated Trigger, and Transactional campaigns. Functionality Experience: Create and manage data schemas, Personalization Blocks, Lists, Predefined filters, Templates, Seed Addresses, Package management, Access Management, and Typologies. Template Management: Proficient in managing default templates and creating new templates as needed. Technical Skills: Strong knowledge of HTML, CSS, and JavaScript. Database and SQL: Intermediate knowledge of SQL, Quick Learner: Demonstrated ability to rapidly adapt to new technologies. This Senior Adobe Campaign Developer possesses a solid foundation in campaign management, design, and implementation, with a proven track record of integrating Adobe Campaign with various Adobe Experience Cloud products. Their technical proficiency, coupled with a fast-learning ability, makes them an asset for adapting to emerging technologies. The certifications validate their expertise, ensuring a robust and knowledgeable approach to Adobe Campaign development. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. Senior Adobe Campaign Developer: Relevant Experience: 4-8 years Certifications: Adobe Campaign Developer Certified/Architect Key Skills and Responsibilities: End-to-End Campaign Management: Proficient in managing the complete campaign lifecycle, possessing a deep understanding of process concepts and techniques. Design and Architecture: Translate business requirements into comprehensive high-level design documents and architectural solutions. Integration Expertise: Experience in integrating Adobe Campaign with various Adobe Experience Cloud products. Workflow Proficiency: Skilled in creating technical and campaign workflows, ensuring seamless and efficient processes. WebApp and JSSP: Well-versed in working with WebApp and JSSP, leveraging these modules effectively. Reporting: Generate reports on campaigns from Adobe campaign and provide to stakeholders to assist with optimisation of campaigns Implementation Know-How: Hands-on experience in installing and configuring designs within Adobe Campaign, utilizing JavaScript, and integrating APIs (SOAP and REST). Campaign Handling: Capable of managing various campaign types, including Marketing, Automated Trigger, and Transactional campaigns. Functionality Experience: Create and manage data schemas, Personalization Blocks, Lists, Predefined filters, Templates, Seed Addresses, Package management, Access Management, and Typologies. Template Management: Proficient in managing default templates and creating new templates as needed. Technical Skills: Strong knowledge of HTML, CSS, and JavaScript. Database and SQL: Intermediate knowledge of SQL, Quick Learner: Demonstrated ability to rapidly adapt to new technologies. This Senior Adobe Campaign Developer possesses a solid foundation in campaign management, design, and implementation, with a proven track record of integrating Adobe Campaign with various Adobe Experience Cloud products. Their technical proficiency, coupled with a fast-learning ability, makes them an asset for adapting to emerging technologies. The certifications validate their expertise, ensuring a robust and knowledgeable approach to Adobe Campaign development. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. Senior Adobe Campaign Developer: Relevant Experience: 4-8 years Certifications: Adobe Campaign Developer Certified/Architect Key Skills and Responsibilities: End-to-End Campaign Management: Proficient in managing the complete campaign lifecycle, possessing a deep understanding of process concepts and techniques. Design and Architecture: Translate business requirements into comprehensive high-level design documents and architectural solutions. Integration Expertise: Experience in integrating Adobe Campaign with various Adobe Experience Cloud products. Workflow Proficiency: Skilled in creating technical and campaign workflows, ensuring seamless and efficient processes. WebApp and JSSP: Well-versed in working with WebApp and JSSP, leveraging these modules effectively. Reporting: Generate reports on campaigns from Adobe campaign and provide to stakeholders to assist with optimisation of campaigns Implementation Know-How: Hands-on experience in installing and configuring designs within Adobe Campaign, utilizing JavaScript, and integrating APIs (SOAP and REST). Campaign Handling: Capable of managing various campaign types, including Marketing, Automated Trigger, and Transactional campaigns. Functionality Experience: Create and manage data schemas, Personalization Blocks, Lists, Predefined filters, Templates, Seed Addresses, Package management, Access Management, and Typologies. Template Management: Proficient in managing default templates and creating new templates as needed. Technical Skills: Strong knowledge of HTML, CSS, and JavaScript. Database and SQL: Intermediate knowledge of SQL, Quick Learner: Demonstrated ability to rapidly adapt to new technologies. This Senior Adobe Campaign Developer possesses a solid foundation in campaign management, design, and implementation, with a proven track record of integrating Adobe Campaign with various Adobe Experience Cloud products. Their technical proficiency, coupled with a fast-learning ability, makes them an asset for adapting to emerging technologies. The certifications validate their expertise, ensuring a robust and knowledgeable approach to Adobe Campaign development. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done. There’s another option. Freshworks. With a fresh vision for how the world works. At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency. And, over 4,500 Freshworks employees make this possible, all around the world. Fresh vision. Real impact. Come build it with us. Job Description Freshworks is seeking a growth-minded, empathetic Engineering Manager to lead our Digital Marketing engineering team. In this strategic leadership role, you will exemplify servant leadership by empowering your team and prioritizing their success. The ideal candidate is a strong people manager (not an individual contributor) who excels at coaching and developing talent. You will drive innovation and collaboration in a fast-paced marketing environment, focusing on quality, efficiency, and modern engineering practices rather than hands-on coding. This role offers the opportunity to shape our web and digital marketing platforms using AI-driven optimizations to streamline workflows and achieve outstanding results. Key Responsibilities Team Leadership & Development: Manage and mentor a high-performing team of engineers within the Digital Experience group. Provide regular coaching, feedback, and professional development opportunities to help individuals grow in their careers. Focus on people management over coding, ensuring that each team member is motivated and supported. Strategic Direction: Define the technical vision and engineering roadmap for digital marketing initiatives (e.g., website development, marketing automation tools, content publishing systems). Align the team’s goals with broader marketing and business objectives, and communicate direction clearly. AI-Driven Workflow Optimization: Identify and implement opportunities to leverage AI and automation in our engineering and publishing workflows. For example, use AI tools to improve code quality (automated code reviews, testing), optimize content publishing pipelines, personalize experiences, and enhance deployment processes for greater efficiency and reliability. Quality & Modern Practices: Uphold a high standard of engineering excellence. Training and enabling establishment of modern engineering best practices – including code reviews, automated testing, continuous integration/deployment (CI/CD), and performance optimization – to ensure our digital platforms are robust, scalable, and secure. Emphasize quality and efficiency in every project. Cross-Functional Collaboration: Work closely with cross-functional teams in Marketing, Design, Content, and Product to deliver integrated solutions. Translate marketing needs into technical requirements, and ensure the engineering team delivers features that drive growth (e.g., SEO improvements, analytics instrumentation, A/B testing frameworks). Facilitate open communication and collaboration between engineers and non-technical stakeholders. Project & Stakeholder Management: Oversee planning and execution of multiple projects and initiatives in the digital marketing domain. Prioritize the team’s workload, set realistic timelines, and manage resources effectively. Keep stakeholders informed on progress, and proactively address risks or blockers to meet business deadlines. Continuous Improvement: Cultivate a culture of continuous improvement and innovation. Encourage the team to explore new technologies (such as emerging web frameworks or AI services) and refine processes. Regularly review and refine engineering workflows and team rituals (stand-ups, retrospectives) to improve productivity, morale, and outcomes. Technical Oversight (Non-Hands-On): Provide technical guidance and oversight on architecture and design decisions without micromanaging or doing all the coding yourself (although fun efficiency projects are welcome areas to spend time on, too!) Empower senior engineers on the team to own technical solutions, while you ensure alignment with best practices and company standards. Step in to resolve critical technical conflicts or decisions, but primarily act as a coach and facilitator rather than an individual contributor Qualifications Leadership Experience: 8+ years in software engineering, including 2-4+ years in an engineering leadership/management role. Proven track record of managing and growing engineering teams, preferably in a web development or digital product environment. People Management & Coaching: Demonstrated ability to coach, mentor, and develop engineers at different career stages. You have a genuine passion for nurturing talent and building a collaborative, high-trust team culture. Experience leading with empathy and conducting regular 1:1s, performance reviews, and growth plans for team members. Servant Leader Mindset: A management style that aligns with servant leadership – you put your team first and have a high EQ (emotional intelligence). Ability to foster an inclusive, supportive environment and handle conflicts or challenges with compassion and fairness. Strategic and Analytical Thinking: Strong strategic thinking skills with the ability to translate business goals (especially marketing goals) into technical plans. Comfortable using data and analytics to make decisions. Experience in the digital marketing domain (e.g., understanding of SEO, content management, web analytics) is a plus, enabling you to better align engineering efforts with marketing outcomes. Technical Acumen: Solid foundation in software engineering and modern web technologies (e.g., familiarity with web development stacks, CMS platforms, APIs, cloud services). While not coding daily, you can confidently review code, understand architectural trade-offs, and guide the team in making sound technical decisions. AI and Automation Knowledge: Familiarity with AI/ML tools or platforms that can enhance engineering workflows. You stay informed about how technologies like machine learning, natural language processing, or AI-assisted development (e.g., code generation tools, automated QA, personalization algorithms) can be applied to improve team efficiency and product capabilities. Process and Quality Focus: Hands-on experience implementing or overseeing agile development practices, CI/CD pipelines, and quality assurance processes. A strong eye for improving engineering processes and eliminating inefficiencies. Communication & Collaboration: Excellent communication skills with the ability to work across departments. Experience collaborating with non-engineering teams (such as Marketing, Sales, Design) and explaining technical concepts in easy-to-understand terms. Able to negotiate priorities and balance technical needs with business priorities. Additional Information At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.

Identify target audience and grow our email list Design and implement direct email marketing campaigns Proofread emails for clarity, grammar and spelling Ensure mobile-friendly email templates Write newsletters including all company updates Upgrade our email templates using graphics, personalization and advanced features Ensure prompt and accurate communication with clients via email to minimize unsubscribes Create email databases for lead generation Skills:- Email Marketing and Search Engine Optimization (SEO)

We are looking for a Senior Oracle EBS Technical Consultant to join our team. In this role, you will be responsible for providing technical expertise in Oracle E-Business Suite (EBS) and related technologies. You will work closely with clients to understand their business requirements and provide solutions to meet their needs. Responsibilities Collaborating with clients to gather and document technical requirements. Designing, developing, and implementing customizations and extensions to Oracle EBS. Providing technical support and troubleshooting for Oracle EBS. Conducting code reviews and ensuring best practices are followed. Leading technical workshops and training sessions for clients and internal team members. Keeping up to date with the latest technologies and industry trends in Oracle EBS. Experience in the preparation of Technical Design documents Can work independently and progress the build of a CEMLI/RICE object from a technical design document Technical Skills Hands on experience on Data Conversion/Migrations, Inbound / Outbound interfaces, Reports, Forms and Customizations. Experience in Implementation and RICE Customizations of Oracle Applications 11i/R12 Expertise in SQL, PL/SQL and Performance tuning. Expertise in Oracle Forms (Development and Personalization), BI Publisher Reports, Oracle Workflows. OAF experience will be preferable Sound knowledge in using Oracle APIs for interfaces to Oracle Financials and AOL/Sys-Admin components. Good knowledge on functional flows FIN (GL, Fixed Assets, Cash management, AP/AR) and SCM (procurement, Inventory, Order Management). Solid understanding of Oracle EBS database/table structures and the integration and impacts between modules Ability to design and document solutions for complex problem Qualifications Bachelor’s or master’s degree in computer science, Information Technology, or a related field. Minimum of 8-10 years of experience in Oracle EBS technical development. Strong technical skills in Oracle EBS R12 and related technologies such as Oracle Forms, Oracle Reports, PL/SQL, Oracle Workflow, OAF, ADF, and XML Publisher. Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Ability to work independently and in a team environment. Capable of working in a fast paced, dynamic, team-oriented environment. If you are a motivated individual with a passion for Oracle EBS technology and a desire to work in a dynamic, fast-paced environment, we encourage you to apply for this position. We offer competitive salary, comprehensive benefits, and opportunities for career growth and advancement. Skills:- Oracle EBS and Technical support

Responsibilities We are seeking an experienced Oracle EBS Technical Consultant to join our team. In this role, you will be responsible for providing technical expertise in Oracle E-Business Suite (EBS) and related technologies. You will work closely with clients to understand their business requirements and provide solutions to meet their needs. Your primary responsibilities will include: Designing, developing, and implementing customizations and extensions to Oracle EBS. Providing technical support and troubleshooting for Oracle EBS. Ensuring best practices are followed. Keeping up-to-date with the latest technologies and industry trends in Oracle EBS. Experience in the preparation of Technical Design documents Can work independently and progress the build of a CEMLI/RICE object from a technical design document Technical Skills Hands on experience on Data Conversion/Migrations, Inbound / Outbound interfaces, Reports, Forms and Customizations. Experience in Implementation and RICE Customizations of Oracle Applications 11i/R12 Expertise in SQL, PL/SQL and Performance tuning. Expertise in Oracle Forms (Development and Personalization), BI Publisher Reports, Oracle Workflows. OAF (Oracle Application Framework) experience will be preferable Sound knowledge in using Oracle APIs for interfaces to Oracle Financials and AOL/Sys-Admin components. Good knowledge on functional flows FIN (GL, Fixed Assets, Cash management, AP/AR) and SCM (procurement, Inventory, Order Management). Solid understanding of Oracle EBS database/table structures and the integration and impacts between modules Ability to design and document solutions for complex problem Qualifications Bachelor's or Master's degree in Computer Science, Information Technology, or a related field. Minimum of 3-8 years of experience in Oracle EBS technical development. Strong technical skills in Oracle EBS R12 and related technologies such as Oracle Forms, Oracle Reports, PL/SQL, Oracle Workflow, OAF, ADF, and XML Publisher. Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Ability to work independently and in a team environment. If you are a motivated individual with a passion for Oracle EBS technology and a desire to work in a dynamic, fast-paced environment, we encourage you to apply for this position. We offer competitive salary, comprehensive benefits, and opportunities for career growth and advancement. Skills:- Oracle EBS and Technical support

This role is for one of Weekday's clients Min Experience: 5 years JobType: full-time Requirements The Project Manager will lead and orchestrate cross-functional digital initiatives spanning marketing technology, web enhancements, personalization, analytics, and UX/UI improvements. This role requires a self-starter who can independently manage complex workstreams, remove blockers, and ensure timely delivery. Key Responsibilities: Manage and track multiple digital projects across workstreams with clear timelines, milestones, and ownerships Act as the single point of contact across stakeholders including product, marketing, UX, analytics, and engineering Coordinate intake, scoping, sprint planning, resourcing, and progress reporting Monitor and mitigate project risks; proactively resolve blockers to maintain momentum Ensure alignment between digital strategies, martech capabilities, and delivery plans Report regularly on project health, KPIs, and roadmap alignment to senior leadership Must-Have Skills & Experience: 5+ years of experience in digital project management or program delivery roles Strong understanding of web ecosystems, martech tools, campaign operations, and digital workflows Familiarity with tools like JIRA, Confluence, Aha!, Workfront or Asana Experience in stakeholder management, timeline planning, reporting, and coordination across cross-functional teams Excellent communication, problem-solving, and organizational skills

Job Description Tech Stack: PHP, Node.js, MySQL, MongoDB Reports To: Chief Technology Officer, CTO Job Description (JD) As a Principal Backend Engineer, you will be responsible for architecting and guiding the development of robust, scalable, and secure backend systems. You’ll play a strategic role in technical decision-making, mentor engineering teams, work closely with product and client-facing stakeholders, and drive adoption of modern technologies including AI/ML where relevant. Key Responsibilities Backend Architecture & Development Own and evolve backend architecture across PHP (CodeIgniter/Laravel), Node.js services. Design and review scalable systems using microservices or modular monoliths. Manage integration across relational (MySQL) and non-relational (MongoDB) databases with optimal indexing, performance, and data modeling. Technical Leadership Lead design reviews, code quality checks, and establish backend development standards. Guide mid/senior engineers on best practices, CI/CD pipelines, and testing frameworks. Make critical decisions on refactoring legacy systems and modernizing platforms. Client & Stakeholder Communication Act as a technical point of contact for clients for backend architecture and integrations. Translate client/product needs into technical execution plans and communicate trade-offs. Present PoCs or explain complex backend workflows to non-technical stakeholders. AI & ML Integration (Optional/Strategic) Identify potential areas in backend or client systems to leverage AI (e.g., personalization, recommendations, fraud detection, data cleaning). Collaborate with data teams to design backend APIs or cron jobs that interact with AI models. Stay updated with practical AI APIs, tools (e.g., OpenAI, Langchain), and their integration points. Scalability, Security & Performance Perform regular audits on security, API rate-limiting, and role-based access. Optimize performance using caching, query optimization, job queues, etc. Plan for horizontal/vertical scaling on cloud infrastructure (AWS, GCP, etc.). Who Are You? You have 8+ years of backend experience with PHP and/or Node.js and are fluent in database design. You've led system design , code reviews , and have mentored other engineers. You can explain technical trade-offs to clients and help them make informed decisions. You're proactive in identifying scaling bottlenecks and improving system resilience . Bonus: You’ve experimented with AI APIs, understand their practical applications, and are excited about integrating them smartly. Why Join Us? Work on high-impact systems used by thousands of users. Collaborate with cross-functional teams across product, design, data, and more. Freedom to architect, experiment, and innovate without red tape. Competitive salary, flexible work culture, and a collaborative environment.

Partnership & Alliance Company Overview: The Tata Group is building a digital consumer platform to leverage strong hooks among existing loyal consumers and attract new consumers. The platform aims to drive deep loyalty, engagement, and a seamless journey with its consumers. Deep analytics will be at the core of the business model, with significant capabilities built in this area as a differentiator. About the Role: Be part of the financial services team at Tata Digital to create a world-class Credit Card program. Leverage the diverse portfolio of Tata consumer brands and its loyal consumers. Create strong alliances with partner brands, financial partners, and third-party platforms/brands to deliver rich features, benefits, and digital acquisitions for the program. Experience Level: 5-8 years Responsibilities: Create consumer-centric benefits and experiences for Credit Cards by tying up with Tata brands and other non-competing brands. Work with banks and card networks for offers and tie-ups relevant to the segment (mass/affluent/super affluent). Lead negotiations with external stakeholders and close internal approvals for the programs based on the business case and success criteria. Close the marketing and commercial deals for feature and offer partnerships. Chart out an annual offer calendar for the card program. Go-to-market with the programs/offers on various channels/properties and track consumer response in line with established success criteria. Own the digital acquisitions roadmap for the Credit Card program. Create a detailed digital marketing plan with internal stakeholders and external partners like brands, digital aggregators, bank partners, etc. Use personalization strategies and testing to target relevant buckets based on their brand affinity and behavior. Launch campaigns and review engagement to ensure optimum outcomes. Work with stakeholders to optimize the plan in line with business goals. Desired Profile: 5-8 years of B2C marketing/B2B alliances experience. MBA from a Tier-1 institute. Strong presentation, analytical, and communication skills to negotiate with senior management of external stakeholders. Experience in performance-driven marketing/handling sales targets. Entrepreneurial bent to grow the business from the ground up through alliances, partnerships, and marketing.

Preferred previous experiences: Proven experience in digital analytics and experimentation (CRO), with specific experience analyzing both website (e.g., Google Analytics, Adobe Analytics) and CRM data (ideally within the Salesforce ecosystem). Experience demonstrating the ability to drive initiatives and influence outcomes is valuable. Experience working directly within or closely alongside Product Development teams or within an Agile development environment. Experience in the automotive industry or a similar complex consumer goods/manufacturing sector with a significant digital presence. Insight Generation: Demonstrated ability to translate complex raw data into clear, strategic, and actionable insights that directly address specific business questions and identify growth opportunities within a regional context. Experimentation (CRO): Deep understanding and proven experience in leading the full lifecycle of digital experiments (A/B testing, multivariate testing, personalization, etc.) focused on conversion rate optimization (CRO) and user journey improvement, effectively guiding agency partners in execution and robust analysis. Technical Familiarity: Strong working knowledge of web analytics platforms (e.g., Adobe Analytics, Google Analytics), experimentation platforms (e.g., Optimizely, VWO, Adobe Target, or similar), and their strategic application, integration capabilities, and relationship to CRM systems. Business Acumen: Strong understanding of digital marketing funnels, customer journey mapping, and how digital activities impact key business outcomes like lead generation and sales conversion. Experience applying this understanding to prioritize analytical and experimentation efforts within a specific market or region. Collaboration & Communication: Excellent communication, presentation, and interpersonal skills. Ability to effectively communicate complex findings and recommendations to both technical and non-technical stakeholders, including external agencies, internal product teams (PDOs), global counterparts, and senior regional management . Experience working effectively within a matrixed, regional, or global organizational structure is highly desirable. Analytical Thinking: Strong analytical, problem-solving, and critical thinking skills, with an ability to structure complex problems and derive meaningful insights. Project Management: Ability to manage multiple experiments and analytical initiatives simultaneously, prioritize based on potential regional impact, and effectively feed requirements and findings into product development cycles (ideally within an Agile framework). Data Visualization: Familiarity and experience using data visualization tools such as Power BI, Tableau, Looker, or similar platforms to create dashboards and reports that effectively communicate insights. Strategic Insight Generation: Collaborate closely with our digital analytics agency to access, understand, and synthesize website (specifically ford.com for IMG) and CRM data relevant to the IMG markets. You'll be responsible for going beyond basic reporting to uncover deep, actionable analytical insights about user behavior, journey friction points, and conversion opportunities and proactively identify untapped data sources or analytical approaches relevant to IMG. Global & Regional Collaboration: Actively engage with the Global Digital Analytics and Experimentation (DAE) team to align on overall strategy, leverage global best practices, utilize common tools and platforms, contribute local IMG market insights, and ensure consistency where appropriate. Work collaboratively with other IMG marketing/sales stakeholders and actively contribute regional analytical insights, successful experiment archetypes, and unique market requirements to the global DAE knowledge base. Business & Customer Acumen: Apply your strong understanding of our business goals and the automotive customer journey within the IMG markets to contextualize data findings, ensuring insights are relevant, prioritized based on potential regional impact, and focused on solving real customer pain points in IMG. Experimentation Strategy & Design: Based on your strategic regional insights (informed by local and global data/practices), you will design, prioritize, and develop a roadmap of high-impact digital experiments (like A/B tests, multivariate tests, personalization efforts) specifically targeting key points on ford.com and within our CRM communications (utilizing the Salesforce stack) for the IMG region. Focus on Regional Growth Metrics: Ensure experiments are strategically focused on driving measurable improvements in key areas specifically within the IMG region such as increasing the quality and relevance of traffic arriving at ford.com in IMG, improving the conversion rate of unknown website visitors to known leads in IMG and optimizing the conversion path from leads to sales conversions in IMG. Collaboration with Product Teams: Working hand-in-hand with our Website and CRM teams, you will clearly articulate the strategic insights for IMG, propose specific validated experiments or prototypes resulting from your analysis, and collaborate effectively to feed these into their development backlogs for implementation relevant to the IMG region. Performance Analysis, Learning & Reporting: Analyze the results of your experiments rigorously, measure their impact against defined regional KPIs, and clearly communicate learnings, insights, and recommendations to stakeholders across regional marketing, sales, product teams, and senior management. Share relevant findings with the Global team to foster a data-driven culture. Continuous Optimization & Regional Strategy Support: Stay abreast of digital performance trends, identify new areas for testing and optimization (potentially informed by global initiatives and regional needs), champion best practices in experimentation and data utilization, and contribute data-driven perspectives to the development of the regional digital and performance marketing strategy. Agency Management: Oversee the partner agency's digital analytics and experimentation deliverables for quality, effectiveness, and strategic alignment, providing clear direction and feedback.

Job Description: Sales & CRM Executive Position: Sales & CRM Executive Location: Gurugram/Delhi, Office Role Employment Type: Full-Time Travel: Willingness to travel at least once a month to other cities About AiSPi AiSPi is a curated fashion platform spotlighting Europe’s most exclusive boutique designers for the global market. With a deep focus on personalization, discovery, and storytelling, we create luxury shopping experiences both online and offline, through digital touchpoints and bespoke trunk shows. Role Overview: We are seeking a detail-oriented and proactive Sales & CRM Executive to support our customer experience, digital operations, and sales strategy. This role combines direct client interaction, digital sales fulfilment, and close collaboration with internal teams to drive engagement and growth. Key Responsibilities 1. Client Communication & Digital Sales Engage with clients via WhatsApp, offering personalised support and styling recommendations to guide their shopping experience and drive conversions. Manage the full digital order cycle — from initial enquiry and order placement to coordination, fulfilment, and post-purchase service. Plan and execute marketing campaigns on WATI, with a focus on client engagement and converting interest into meaningful sales. Analyse post-campaign performance and document key insights to support future marketing strategies. Support the execution of newsletter campaigns in coordination with the content team. 2. Database Management Maintain and update the client database regularly, ensuring accurate segmentation for effective communication and performance tracking. Lead periodic CRM cleanups to keep the database organised, relevant, and optimised for engagement. 3. On-Ground Trunk Show Support Travel as required (typically once a month) to support on-ground sales during trunk shows and client-facing activations. Provide an elevated, seamless client experience through one-on-one interaction, in-depth product knowledge, and a strong focus on driving conversions. Assist in the creation and implementation of visual merchandising strategies to enhance product presentation and drive sales. What We’re Looking For Strong communication skills with a client-first mindset. 1-2 years of experience in the field, preferably in fashion Excellent organizational skills and the ability to multitask in a fast-paced environment. Good knowledge of Google tools such as Sheets, docs, and more Detail orientation and good with data handling and analysis Prior experience in luxury, fashion, or customer-facing roles preferred. Familiarity with digital tools such as WATI, Zoho CRM system, Brevo and website backends is a plus. Passion for fashion and a deep appreciation for the luxury consumer experience. What We Offer Competitive salary and benefits package. Opportunities for professional growth and development. A collaborative and supportive work environment. The chance to be part of a prestigious brand and contribute to its success. Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹35,000.00 per month Benefits: Leave encashment Paid sick time Paid time off Schedule: Monday to Friday Weekend availability Ability to commute/relocate: Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Required) Application Question(s): Do you have experience with Zoho CRM? Experience: Sales or CRM: 1 year (Preferred) Work Location: In person

Partnership & Alliance Company Overview: The Tata Group is building a digital consumer platform to leverage strong hooks among existing loyal consumers and attract new consumers. The platform aims to drive deep loyalty, engagement, and a seamless journey with its consumers. Deep analytics will be at the core of the business model, with significant capabilities built in this area as a differentiator. About the Role: Be part of the financial services team at Tata Digital to create a world-class Credit Card program. Leverage the diverse portfolio of Tata consumer brands and its loyal consumers. Create strong alliances with partner brands, financial partners, and third-party platforms/brands to deliver rich features, benefits, and digital acquisitions for the program. Responsibilities: Create consumer-centric benefits and experiences for Credit Cards by tying up with Tata brands and other non-competing brands. Work with banks and card networks for offers and tie-ups relevant to the segment (mass/affluent/super affluent). Lead negotiations with external stakeholders and close internal approvals for the programs based on the business case and success criteria. Close the marketing and commercial deals for feature and offer partnerships. Chart out an annual offer calendar for the card program. Go-to-market with the programs/offers on various channels/properties and track consumer response in line with established success criteria. Own the digital acquisitions roadmap for the Credit Card program. Create a detailed digital marketing plan with internal stakeholders and external partners like brands, digital aggregators, bank partners, etc. Use personalization strategies and testing to target relevant buckets based on their brand affinity and behavior. Launch campaigns and review engagement to ensure optimum outcomes. Work with stakeholders to optimize the plan in line with business goals. Desired Profile: 8-11 years of B2C marketing/B2B alliances experience. MBA from a Tier-1 institute. Strong presentation, analytical, and communication skills to negotiate with senior management of external stakeholders. Experience in performance-driven marketing/handling sales targets. Entrepreneurial bent to grow the business from the ground up through alliances, partnerships, and marketing.

End To End Project Testing And Delivery Application Testing And Support Test Cases Development Test Black Box Testing A/B Testing Manual Tester Job Title: Senior QA Engineer Location: Guwahati Experience: 5–7 Years Job Overview: We are looking for a highly skilled and proactive Senior QA Engineer to take complete ownership of the quality assurance lifecycle for our flagship wellness platform, Vantage Fit. The ideal candidate will have hands-on experience across mobile (iOS and Android), web, backend APIs, and cross-channel communications such as emails and push notifications. If you’re passionate about building stable, scalable test automation frameworks and enjoy working in Agile cross-functional teams, this role is for you. Key Responsibilities: ✅ Mobile App Testing (iOS & Android) Lead manual and automation testing efforts for Android and iOS applications. Test across emulators and real devices to simulate real-world user experiences. Validate critical app flows like onboarding, activity tracking, rewards, referrals, goals, and deep-link integrations. ✅ Automation Framework Ownership Build and maintain robust, scalable automation frameworks using: Appium with Java for mobile testing. Playwright / WebDriver IO with JavaScript or TypeScript for web automation. Own the creation of reusable components, POM structures, and utility libraries. Integrate test suites into CI/CD pipelines using Jenkins and GitHub Actions. Analyze test results using structured reports and custom dashboards. ✅ Web & Backend Testing Conduct end-to-end testing of web applications including admin and user dashboards (React-based). Perform backend validation using tools like Postman, ensuring API accuracy and reporting discrepancies to engineers. ✅ Email, Campaign & Notification Testing Test email workflows, in-app notifications, and push campaigns for both scheduled and real-time delivery. Validate integration with marketing and CRM tools for correct targeting and personalization logic. ✅ Agile & Project Management Act as Scrum Master for the QA/engineering team. Facilitate Agile ceremonies: daily stand-ups, sprint planning, retrospectives, and estimation (planning poker). Coordinate with cross-functional stakeholders including product, marketing, and customer success. Manage Jira boards, monitor sprint velocity, and proactively identify blockers. Required Skills & Qualifications: 5–7 years of total experience in QA, with 3+ years in automation. Strong hands-on experience in: Appium (Java) Web automation (Playwright/WebDriverIO) REST API testing (Postman) Deep understanding of Agile methodologies and CI/CD pipelines. Experience with test reporting and dashboards. Excellent communication and stakeholder management skills.