3 Performance Media Jobs

As a Digital Media Planner at EssenceMediacom, located in Gurgaon, you will be responsible for planning digital media strategies for market-leading brands with a cult-like following. Your role will involve a deep understanding of digital media, including performance media such as search, social, and affiliates. Reporting to the Director - Digital, you will have the opportunity to work on a global stage with cult brands and play a key role in evangelizing tech innovation to drive efficiencies. In this role, you will work towards introducing digital channels across various media platforms and optimizing the performance media mix for existing clients. In the initial three months, you will collaborate with various stakeholders in the digital ecosystem and implement digital channels to enhance client performance. By the sixth month, you will have gained experience in pitching digital products to clients effectively and working with a diverse team of media buyers and planners. Within a year, you are expected to become a champion in digital marketing solutions, proficient in the latest trading techniques, and adept at managing partnerships with publishers and channel partners. Key Responsibilities: - Understand client objectives and industry trends for different product categories - Manage large teams for performance media from strategy development to client engagement - Develop partnership deals with key publishers and affiliates - Conduct regular client review meetings To excel in this role, you should possess: - Minimum 5-7 years of experience in digital media planning and buying - Strong communication and presentation skills - Knowledge of programmatic landscape and digital advertising technologies - Analytical skills for interpreting performance data - Interpersonal, problem-solving, and people management skills - Familiarity with latest digital advertising technologies EssenceMediacom, a leading WPP Media Brand, is known for its innovative approach to media planning grounded in analytics, insights, data, and technology. At WPP Media, we value our culture and core values, focusing on creativity, client experiences, and growth opportunities for our employees. Joining EssenceMediacom means being part of a dynamic team that is committed to delivering exceptional experiences for clients and fostering individual growth. As an employee, you will have access to global networks, learning opportunities, and a supportive work environment. If you are passionate about digital media planning, thrive in a fast-paced environment, and are dedicated to driving breakthroughs for global brands, we invite you to explore this exciting opportunity at EssenceMediacom. requisitionid:42169,

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com Role At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. About EssenceMediacom: A Leading WPP Media Brand A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary And Impact Digital media planning among the brands that are market leaders and have cult like following among its fan base. Person should have a good understanding on the digital media and sound knowledge of the performance media search, social, affiliates and all the comes with it. Reporting of the role Group Head 3 Best Things About The Job Working on a cult brand and the global market the playfield Digital core to the business, but not e-business Evangelize Tech innovation to build efficiencies In Three Months Work with all constituents of digital eco-system under one single roof Introduce digital channels across media and get the optimum performance media mix across existing clients In Six Months Learnt about effectively pitching 360 digital products to clients Worked with a diverse team of media buyers and planners across 360-degree media and beyond In 12 Months Emerged as a coveted champion and go-to person on digital marketing solutions Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners Responsibilities Understand client objectives, category/competitive trends for various product categories Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews. Understand client objectives, category/competitive trends for various product categories Develop and strike partnership deals with key publishers and large affiliates Ability to steer client review meetings on regular basis Skills & Experience Minimum 3-4 years in digital media planning and buying Excellent written and oral communication skills combined with outstanding presentation skills Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) Preferred Applied knowledge of 3rd party ad serving, website and tracking and associated technologies Preferred Intermediate to advanced analytical skills, specifically relating to performance data and metrics Preferred Strong interpersonal and communication skills Problem-solving skills Abreast with the latest technology that will affect digital advertising Worked closely with publisher partners to elevate industry standards in-line with client needs. Exposure to affiliate and programmatic technologies People managing skills Life At WPP Media & Benefits? Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.?? WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.? We believe the best work happens when we&aposre together, fostering creativity, collaboration, and connection. Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.? While we appreciate all applications received, only those candidates selected for an interview will be contacted.?? requisitionid:42650 Show more Show less

Plan & execute performance led campaigns across digital platforms. Experience of Meta Display & Google ads. Exposure to Linkedin Ads & other professional networks. Analytics and Research experience. Experience of adapting to changing algorithms