Performance Marketing Associate (Gaming Industry)

Job Description

Job Title: Performance Marketing Associate Location: Noida (On-site) Department: Marketing Type: Full-time About Us we build skill-based games that entertain millions across India. With our flagship app Magic Land, we are redefining how India plays Rummy, Teen Patti, and Ludo. We're growing fast, backed by strong product, design, and data-driven marketing teams. And we want you to be part of our next growth phase. What You’ll Do As a Performance Marketing Associate, you’ll be the brain behind the numbers.. You will: ● Track and analyze ad campaigns (Google, Meta, affiliates) and find performance patterns ● Extract insights from campaign data to support strategic decisions ● Build and maintain performance dashboards and reports ● Coordinate with external agencies to get campaign data, creative requirements, and performance updates ● Work closely with internal teams (design, content, product) to ensure timely campaign execution ● Learn continuously about ad platforms, performance metrics, and marketing funnels. ● Conduct competitive analysis and user research to refine campaign strategies. Who You Are We’re not looking for marketing pros - we’re looking for marketing brains. You should be: ● A final year student or recent graduate (B.Tech / MBA / MCA preferred) ● Obsessed with numbers, Excel, and trends ● Curious to learn how advertising works behind the scenes ● Strong in logical thinking, communication, and attention to detail ● Comfortable handling large data sets (basic Excel or Google Sheets knowledge is a plus) ● Willing to own tasks and drive them independently What You’ll Learn ● How top gaming brands scale performance marketing campaigns ● Real-world working knowledge of Google Ads, Meta Ads, MMPs (like Appsflyer), and other ad tools ● Cross-functional coordination, time management, and marketing ROI thinking ● How to analyze campaign funnels, conversion rates, retention, and ROAS Why Join Us? ● Work on real campaign data and generate insights that fuel the growth of India’s top gaming products ● Be part of a young, dynamic team that values innovation, ownership, and agility ● Get hands-on learning with mentorship from industry experts and cross-functional teams. ● Enjoy competitive compensation and fast-track growth opportunities. ● Experience a fun work culture with gaming sessions, hackathons and more! Job Types: Full-time, Permanent Pay: ₹22,000.00 - ₹25,000.00 per month Benefits: Cell phone reimbursement Schedule: Monday to Friday Supplemental Pay: Yearly bonus Work Location: In person