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4.0 - 9.0 years
15 - 20 Lacs
New Delhi, Gurugram, Delhi / NCR
Work from Office
HIRING (WFO) || Performance Marketing Manager/Sr. Manager with excellent communication for a Luxury Retail brand based out of Gurgaon. Interested applicants who are residing currently in NCR can only apply and ready to appear for F2F Interview DM your resume to acutevision07@gmail.com WORK FROM OFFICE Openings : 2 Positions : 1. Meta Ads Manager 2. Search & Performance Media Manager Job Location : Gurgaon (Nearby GuruDhronacharya Metro station) Working days - 6 Days (2nd & 4th Saturdays off with flexible work timings) Experience Min.4 Years MODE OF INTERVIEW : F2F (NO FOR VIRTUAL ROUND) 1. Meta Ads Manager Focus : Execute full-funnel paid campaigns across Facebook and Instagram leveraging: Meta Pixel and Conversions API for event tracking and server-side attribution. Advantage+ campaigns , Dynamic Product Ads , custom audiences, and lookalikes for scaled targeting and personalization. Strong grasp of campaign learning phases , auction mechanics, and budget pacing optimization. Technical Requirement : Must have advanced proficiency in Meta Ads Manager dashboards , understanding: Attribution settings (1-day click, 7-day view, etc.) Event diagnostics, pixel health, and aggregated event measurement (AEM) Custom metrics creation and breakdowns by audience, placement, device Integration with external reporting tools (Looker Studio, Supermetrics, GA4) KPI : Return on Ad Spend (ROAS) Cost per Lead (CPL) Retargeting CTR Purchase Conversion Value Attribution path efficiency (assisted vs. direct) 2. Search & Performance Media Manager Focus : Drive acquisition via: Google Ads: Search , Shopping , Performance Max , YouTube TrueView , and Display campaigns Leverage RSA (Responsive Search Ads) , DSA (Dynamic Search Ads) , audience layering, and smart bidding strategies (tCPA, tROAS) Keyword funnel design from TOFU to BOFU, with an emphasis on intent-matching and SQR optimization Technical Requirement : Must have deep expertise in: Google Ads Dashboard , including segment analysis, Auction Insights, Quality Score diagnostics, and budget pacing Setup and monitoring of conversion tracking , event tagging (via GTM) , and audience signals Google Analytics 4 (GA4) integration with Ads platform, cross-channel attribution, and conversion path analysis Dashboards via Looker Studio , BigQuery , or spreadsheet-based tools for multi-source consolidation and reporting KPI : High-intent Lead Acquisition Cost per Acquisition (CPA) / CAC Efficiency Search Impression Share (top vs. absolute) Click-through Rate (CTR) by match type Quality Score Trends & Conversion Lag Time LukeWarm regards, HR Manager acutevision07@gmail.com
Posted 16 hours ago
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