455 Pardot Jobs - Page 10

3+ years of experience in inside sales, B2B sales, SaaS, or enterprise solutions. Marketing Campaigns Lead Conversion Collaboration with Sales Performance Tracking & CRM Market Research Qualification - MBA in marketing

This is a challenging opportunity for a Salesforce Senior Business Analyst to join the Global Commercial Platforms function. Working within Dentsu Service Lines & Primary Markets, the key focus will be to lead the analysis of complex business needs and drive the implementation of Salesforce solutions. The Senior Business Analyst will work closely with Product Owners, Architects, and development teams to gather detailed requirements, design solutions, and ensure successful delivery of valuable solutions to stakeholders. Job Description: Responsibilities Lead the gathering and documenting of business requirements from stakeholders. Analyze current business processes and identify areas for significant improvement and optimization. Develop detailed functional and technical requirements, user stories, and acceptance criteria. Design and create process flow diagrams, data models, and other visual representations of business processes and system architecture. Lead the configuration and testing of Salesforce solutions. Develop comprehensive training materials and user documentation for complex systems and processes. Provide expert-level support to users and proactively address user issues. Work closely with the development team to ensure requirements are understood, and solutions are implemented correctly. Lead and facilitate Agile ceremonies, including sprint planning, daily scrums, and sprint reviews. Effectively communicate information with diverse stakeholders at all levels. Mentor and guide junior Business Analysts. Requirements 6+ years of experience working as a Business Analyst. In-depth experience with Salesforce declarative functionality and an understanding of when to use code. In-depth understanding of Sales Cloud features, opportunity management & Sales Processes. Strong understanding of Salesforce out-of-the-box functionality, ideally holding certifications Experience with Pardot and Agentforce preferred. Project management experience or experience leading projects. In-depth knowledge of Agile process and principles. Outstanding presentation and leadership skills, along with excellent verbal and written communication skills Experience working remotely and asynchronously with team members across different countries and time zones. Be able to manage the complexity of communications depending on the audience, whilst maintaining clarity of communication. Sharp analytical and problem-solving skills with excellent organizational and time management skills. Must be a self-starter and willing to get stuck in. Strong organizational skills and resourcefulness. Proven ability to deliver on commitments. Salesforce Administrator 201 Certification & Salesforce Sales Cloud Certification preferred. Certifications such Certified Agile Product Owner, Certified Agile Scrum Master etc would be advantageous. Location: Bangalore Brand: Bcoe Time Type: Full time Contract Type: Permanent Show more Show less

We are looking for a Client Success Specialist, who will be responsible for building and maintaining relationships with our US clients. You will be the point of contact for client matters, anticipate the clients needs, and ensure deadlines for the client are met. In this role, you will liaise with cross-functional internal teams (including Customer Support and Product Development departments) to improve the entire Customer Experience. RESPONSIBILITIES Develop and maintain strategic long-term trusting relationships with clients to accomplish organic growth and long-term company objectives Develop a complete understanding of the clients needs and requirements Expand the relationships with existing clients by continuously proposing solutions that meet their objectives Resolve client issues and complaints and anticipate account changes and improvements. Manage communications between key clients and internal teams across Geographies Collaborating with the sales team to maximize profit by up-selling or cross-selling Establish and oversee budgets with the client and company. Prepare reports on account status and distribute them within or outside of the team Collaborate with the sales team to identify and grow opportunities within assigned groups of Clients Assist with challenging client requests or issue escalations as needed REQUIREMENTS Relevant work experience of 4 to 5 years in Enterprise Sales, Key Account, Customer Success. Excellent verbal and written communication skills. Prior working experience in US shifts and US clients will be an added advantage. Expertise in conducting periodic health checks with existing Clients through meetings and analyzing dashboards. Proven ability to juggle multiple Client Success projects at a time, while maintaining sharp attention to detail. Problem-solving, Analytical skills with logical thinking, Goal-oriented, organized team player, self-motivated, and self-directed. Excellent interpersonal relationship skills along with networking and negotiation skills. Able to analyze data and team statistics and translate results into better solutions. Solid experience with CRM software (e.g. Salesforce, Zoho CRM or HubSpot, Pardot, or similar). Strong negotiation skills, with the ability to follow through on client contracts. Proven results of delivering client solutions and being an advocate for the Client.

Company Description WNS (Holdings) Limited (NYSE: WNS), is a leading Business Process Management (BPM) company. We combine our deep industry knowledge with technology and analytics expertise to co-create innovative, digital-led transformational solutions with clients across 10 industries. We enable businesses in Travel, Insurance, Banking and Financial Services, Manufacturing, Retail and Consumer Packaged Goods, Shipping and Logistics, Healthcare, and Utilities to re-imagine their digital future and transform their outcomes with operational excellence. We deliver an entire spectrum of BPM services in finance and accounting, procurement, customer interaction services and human resources leveraging collaborative models that are tailored to address the unique business challenges of each client. We co-create and execute the future vision of 400+ clients with the help of our 44,000+ employees. Job Description Job Summary: We are seeking an experienced and strategic Assistant Manager Email Marketing & Marketing Automation to join our dynamic marketing team for a US based client. The ideal candidate will be responsible for planning, executing, and optimizing B2B email marketing campaigns targeted at the US and Europe markets using Salesforce Account Engagement (Pardot). This role will ensure seamless integration between marketing automation workflows and Salesforce CRM to drive lead nurturing, engagement, and conversions across the customer journey. Key Responsibilities:1. Strategy & Campaign Management:• Develop and execute B2B email marketing strategies aligned with business goals and regional preferences.• Design and implement marketing automation journeys using Pardot, ensuring high engagement and conversion rates.• Plan and manage lifecycle campaigns: onboarding, lead nurturing, re-engagement, win-back, and upsell.• Segment audiences based on behavior, demographics, and CRM data to deliver personalized experiences.2. Execution & Optimization:• Build, test, and deploy responsive email templates and dynamic content blocks.• Conduct A/B testing on subject lines, CTAs, email content, and send times to improve KPIs.• Monitor and optimize campaign performance using analytics and reporting tools.• Collaborate with content, design, and sales teams to align messaging and offers.3. Data Management & CRM Integration:• Maintain and update lead/contact data quality in Pardot and Salesforce.• Set up lead scoring and grading models for qualification and segmentation.• Integrate campaign data with Salesforce CRM for sales visibility and attribution.4. Compliance & Deliverability:• Ensure campaigns comply with GDPR, CAN-SPAM, and other regional data privacy regulations.• Monitor email deliverability and manage suppression lists, opt-outs, and bounces.5. Required Skills & Qualifications:• Minimum 7 years of hands-on experience in email marketing and marketing automation.• Expert-level proficiency in Salesforce Account Engagement (Pardot) and Salesforce CRM.• Strong understanding of the US and European B2B markets, customer behavior, and compliance requirements.• Proven ability to drive engagement, MQLs, and ROI through email marketing strategies.• Excellent HTML/CSS skills for email development; experience with responsive design.• Proficiency in using UTM parameters, campaign tracking, and marketing analytics tools.• Strong analytical mindset and experience with tools like Google Analytics, Salesforce reports, Tableau, or similar.• Familiarity with marketing operations, campaign planning, and cross-functional collaboration.6. Preferred Qualifications:• Pardot Specialist and/or Consultant certification.• Salesforce Administrator certification preferred• Experience in ABM (Account-Based Marketing) and retargeting strategies.• Familiarity with AI tools and personalization technologies in email marketing.• Background in B2B marketing is a plus.

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you’re passionate about developing your career, while helping others along the way, come join the Broadridge team. 9+ years of experience. Roles & Responsibilities: Develop and execute email campaigns aligned with marketing strategies to drive brand and product awareness, lead acquisition, conversion, and retention. Implement and manage automation rules, drip programs, segmentation, and engagement programs to optimize customer journeys. Create and manage email templates, landing pages, forms, and other Pardot components to support campaigns and marketing initiatives. Collaborate with the sales and marketing teams to ensure seamless integration between Pardot and Salesforce, maintaining data accuracy and workflow efficiency. Monitor, analyze, and report on the performance of email campaigns, providing insights and recommendations for continuous improvement. Ensure compliance with data protection regulations and best practices in email marketing. Train and support marketing team members in the effective use of the automation platform. Stay up-to-date with the latest marketing automation trends and opportunities for leveraging new Pardot features. Discuss with business marketers and document campaign requirements Recommend and manage implementation of customer segmentation strategies Interact with digital marketing counterparts on areas of shared dependencies – website, social, paid digital, data and analytics Technical documentation - ensure solutions are validated and documented for future reference Participate in weekly conference calls with Digital Marketing (be available for daily check-in calls) Requirements / Qualifications Proven experience in Marketing Operations Manager or similar role, with a strong understanding of marketing automation platforms. Deep understanding of Pardot's features, including email marketing, landing pages, lead management, and automation. Proficiency in Pardot (or other Marketing Automation platform) and Salesforce, including the integration and synchronization of data between platforms. Ability to design and implement workflows in Pardot to support business processes and reporting requirements. HTML and CSS: Working knowledge of HTML and CSS for email template and landing page development. Strong analytical skills with the ability to interpret campaign performance data and make data-driven decisions. Excellent communication and collaboration skills to work effectively across teams. Familiarity with email marketing best practices and regulations (e.g., GDPR, CAN-SPAM). Ability to manage multiple projects and meet deadlines in a fast-paced environment. Understanding of B2B marketing principles and best practices. Problem-Solving and Debugging: Ability to identify and resolve technical issues. Other Important Skills: Pardot certification is preferred. Willingness to stay up-to-date with the latest Pardot features and Salesforce technologies Shift Timings: 1 PM to 10 PM IST We are dedicated to fostering a collaborative, engaging, and inclusive environment and are committed to providing a workplace that empowers associates to be authentic and bring their best to work. We believe that associates do their best when they feel safe, understood, and valued, and we work diligently and collaboratively to ensure Broadridge is a company—and ultimately a community—that recognizes and celebrates everyone’s unique perspective. Show more Show less

About Us Exotel is reimagining the future of customer engagement with the power of AI. With 20B+ annual conversations and 7000+ global clients — including industry leaders like HDFC Bank, Flipkart, Delhivery, Vedantu, Practo, etc — we’re transforming how businesses connect with their customers across BFSI, E-commerce, Logistics, Consumer Services, Healthcare and many more industries. In a world where expectations are sky-high, we help companies boost revenue, cut costs, and deliver unforgettable customer experiences. How? With AI-powered co-pilots that supercharge agents, automate the boring stuff, and offer smart self-serve options across all communication channels. We don’t just build tech — we build partnerships. At Exotel, we collaborate closely with our clients to unlock the full potential of AI-led conversations. Join us in shaping the future of communication. Let’s empower every conversation — #likeafriend. To know more about us, Click Here About the Role Exotel is seeking a performance-driven Digital Marketing Specialist to accelerate our B2B SaaS growth engine. You'll own demand generation initiatives across the funnel, from top-of-funnel awareness to pipeline acceleration and customer expansion. This role requires deep expertise in modern search optimisation, including AEO/GEO, sophisticated email marketing automation, and enterprise ABM strategies. Experience: 4-5 years B2B SaaS Marketing What You'll Do Demand Generation & Pipeline Acceleration: Drive qualified pipeline through integrated digital campaigns targeting mid-market and enterprise accounts. Own MQL/SQL conversion optimisation and work closely with SDR teams to maximise opportunity creation rates. Advanced Search & Content Strategy Execute comprehensive SEO/SEM strategies while pioneering Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) initiatives. Optimise for AI-powered search experiences and voice queries to capture intent at every buyer journey stage. Traffic Acquisition & Content Distribution Take ownership of the traffic funnel and develop and execute strategies to drive traffic in the right direction via backlinks, guest blogging, and other content distribution channels. Performance Analytics & Growth Optimisation Own marketing attribution modelling, funnel analysis, and ROI measurement. Implement advanced tracking, conduct multivariate testing, and optimise campaign performance across all digital touchpoints. Technical SEO: The ideal candidate must have strong hands-on experience with technical SEO, including schema markup implementation, structured data, crawlability, site speed optimisation (Core Web Vitals), and technical audits. They should be proficient in tools like Google Search Console, SEMrush, Screaming Frog, and have a deep understanding of mobile SEO, site architecture, and optimisation for AI-driven and voice search experiences. Requirements B2B SaaS Marketing Experience 4-5 years in high-velocity B2B SaaS environments with a proven track record of driving ARR growth through digital channels. Experience with PLG or sales-assisted models preferred. Technical Marketing Stack Proficiency: Advanced knowledge of marketing Techstack (WordPress, Salesforce, Pardot, SEMRush, etc). Hands-on experience with SEO tools, email deliverability management, and conversion rate optimisation. Modern Search Optimisation Expertise Deep understanding of technical SEO, schema markup implementation, and emerging AEO/GEO strategies. Experience optimising for generative AI search engines and conversational queries. Data-Driven Growth Mindset Strong analytical capabilities with experience in cohort analysis, LTV/CAC optimisation, and multi-touch attribution. Proficiency in Google Analytics, Tag Manager, and marketing mix modelling. Enterprise Sales Alignment: Understanding complex B2B sales cycles, buying committees, and enterprise procurement processes. Experience supporting field sales teams and channel partner programs. Nice to Have Experience in CCaas, CPaaS, UCaaS, or communications technology verticals Programmatic advertising and LinkedIn Sales Navigator expertise Marketing operations and RevOps collaboration experience Previous scaling experience in 50-500 employee SaaS companies Success Metrics Pipeline generation and velocity improvement Cost per acquisition (CPA) and customer acquisition cost (CAC) optimisation Marketing-sourced revenue and pipeline attribution Traffic-to-MQL-to-opportunity conversion rates Organic traffic growth and search visibility expansion

Job title: Global Financial Services - Marketing Coordinator Location: Gurgaon Job Description The Marketing Coordinator is a crucial member of the Marketing team at L.E.K. Consulting. The team is based in India and provides support to the Financial Services (FS) Practice leadership team. The successful candidate will join the Gurgaon office and will support the firm's Global FS Practice, focusing primarily on supporting global digital marketing operations (website, email, LinkedIn and other social media.) This role will liaise with FS marketers and sector personnel in the USA and in London. Note :Candidates must be able to shift their working hours to work until 7/8 PM IST so that they can overlap with US business hours for several hours per day. On occasional days shifting hours to work until 11PM IST may be requested. The Marketing Coordinator will be responsible for digital content development and coordination efforts, to enable the team to implement holistic marketing campaigns for the leadership team. Day-to-day responsibilities will include marketing coordination with a diverse group of stakeholders, executing targeted marketing campaigns, managing the FS presence on LinkedIn, implementing the social media pipeline, and content creation activities including video production, creation of charts, infographics, illustrations, and other content to support client engagement initiatives, coordination of events and webinars, research, and tracking performance measurement and analytics. The individual in this role will gain exposure to a holistic B2B marketing set-up, at a fast-moving and international company. The Role Includes, But Is Not Limited To Working with the Marketing Manager, the Global FS Strategy Lead, and senior leadership to support production and delivery of marketing collateral Supporting content generation (website publication, social media promotions, blogs, infographics, reports, articles, etc.) Developing an effective social media pipeline and ensuring promotions from Global E.K. accounts, ensuring timely social media coverage, reporting, and tracking Cross-functional collaboration with the Global design, digital, and CRM teams to produce and deliver marketing materials (design collateral, videos, infographics, mailers, newsletters, etc.) End-to-end development and implementation of email campaigns and newsletters on Pardot, LinkedIn or other channels Managing and updating contact lists in CRM systems (Salesforce) Research and logistics support for webinars and on-ground events remotely, including networking elements for the teams attending the conference and collaborating with conference organizers on promotion elements Supporting the leadership team with business and client development activities, personal branding initiatives and any ad-hoc requests Developing/updating standard credentials Timely campaign performance measurement, analytics, and tracking using both in-house tools and online platforms Support overall brand building efforts for E.K. as a key representative of the marketing team at L.E.K. Consulting Coordination with the finance team on expense and marketing budget tracking Role requirements At least 2 to 4 years of relevant experience in a marketing & communications role Bachelor’s degree or equivalent Excellent oral and written English communication skills Tact, professionalism, and a high degree of integrity and EQ Ability to interact with senior leaders and various stakeholders within the organization Ability to be calm, focused, and organized in a fast-paced and ambiguous environment A business-oriented focus and attention to detail, ensuring accuracy in each task A team player and someone who can collaborate with others Proficiency in Excel, PowerPoint, and AI tools Strong quantitative capabilities and facility with data-driven analytics Familiarity with Customer Relationship Management (CRM) systems (Salesforce), analytical platforms (Google Analytics, Tableau) preferred Previous experience in a consulting organization is an advantage Benefits And Perks We are among the best-paying firms globally We offer a range of other wellness benefits — health insurance, wellness apps, gym reimbursement, etc. Show more Show less

Title : Global Financial Services - Marketing Manager Location: Gurgaon Job Description The Global Financial Services (FS) Marketing Manager will focus on planning and executing digital marketing campaigns that support FS goals globally related to brand awareness and lead generation. The manager will work closely with FS Marketing Leadership around the world in developing, implementing, tracking and optimizing the company’s Global FS experience and marketing campaigns across all Global FS touchpoints. This position plays a key role in translating global key stakeholders’ goals and objectives into actionable and measurable Global FS marketing programs across the globe. The successful candidate will join the Gurgaon office and will support the firm's Global FS Practice, driving marketing planning and execution. This role will liaise with FS marketers and sector personnel in the USA and in London. Note : Candidates must be able to shift their working hours to work until 7/8 PM IST so that they can overlap with US business hours for several hours per day. On occasional days shifting hours to work until 11PM IST may be requested. The Marketing Manager will oversee a Marketing Coordinator and will be responsible for digital content and digital marketing strategy and execution efforts in support of the FS business unit. Working with the global FS strategy lead and partners around the world, this role will be responsible for managing our FS client experience via our key global channels – LinkedIn, website, email, and related paid channels. This includes channel strategy, content strategy, content creation and in-market execution. This role will also oversee additional projects on an as-needed basis to include video production, creation of charts, infographics, illustrations, and other content to support client engagement initiatives, coordination of events and webinars, research, and tracking performance measurement and analytics. Roles And Responsibilities The role includes, but is not limited to, the following responsibilities: Contribute to and execute Global FS Marketing’s overall Global FS vision and strategy, specifically focused on social media, email/marketing automation, analytics/insights and web. Marketing Automation Strategy: Design and implement automated marketing workflows, including lead nurturing, drip campaigns, and customer re-engagement, to enhance the customer experience and drive customer interest in additional services or products. Campaign Management: Plan, execute, and monitor marketing campaigns across various channels using Pardot and Salesforce Marketing Cloud tools. Social media strategy and campaign management: develop and execute both ongoing and point-in-time marketing programs on corporate social media accounts to achieve sector goals. Ensure high quality execution and compliance with SLAs and utilization targets Ensure effective bi-directional communications between SSC and global internal stakeholders Provide quality assurance oversight of work product, identify performance trends and recommend/implement counter measures to improve performance Data Analysis and Optimization: Utilize data analytics and customer insights to measure campaign effectiveness, identify opportunities, and optimize marketing automation workflows for continuous improvement A/B Testing and Experimentation: Conduct rigorous A/B testing and experimentation to refine marketing automation strategies, landing pages, and conversion funnels. Reporting and Stakeholder Management: Prepare and present regular reports on key performance metrics, campaign results, strategic insights, and testing results to senior management and stakeholders. Broad Global FS Experience: Knowledge of SEO/SEM, social media, paid media advertising campaigns, webcasts and other Global FS channels Qualifications And Skills Bachelor's degree in marketing, business, marketing technology or a related field. A master's degree is a plus. Proven track record (at least 7-10 years) of B2B marketing, with a focus on lead generation and conversion optimization. At least 2 - 3 years’ experience in directly managing others Previous experience in a consulting or Financial Services organization is a plus. Superior English language skills with excellent verbal and written communications abilities. Strong analytical skills with the ability to interpret complex data sets and draw actionable insights. Willingness and ability to stay informed about industry best practices, privacy regulations (e.g., GDPR, CCPA), and email marketing guidelines to ensure compliance and adhere to ethical marketing standards. Demonstrated experience in developing and executing successful omnichannel global marketing campaigns. Deep understanding of digital marketing channels, including web, social media, SEO, content marketing, and paid advertising. Proven ability to work in a fast-paced, dynamic environment and handle multiple projects simultaneously. A highly collaborative leader who is entrepreneurially minded, listens well, and can operate effectively in a lean corporate environment. A self-starter with the ability to manage through large, complex, and distributed organizations. Highly developed interpersonal skills with the demonstrated ability to deal confidently with multiple constituents with differing levels of sophistication both inside and outside the organization. Benefits And Perks We are among the best-paying firms globally We offer a range of other wellness benefits — health insurance, wellness apps, gym reimbursement, etc. Show more Show less

B2B Growth Marketing Manager ( ABM, Campaigns, Lead Gen or Demand Gen Experience) 📍 Location: Hyderabad, India About Us We are a leading B2B sales and digital marketing agency committed to driving revenue growth for our clients through data-driven strategies, advanced automation, and innovative marketing solutions. We are seeking a B2B Account Manager - Sales & Marketing with a strong background in demand generation, account-based marketing (ABM), and inbound marketing. If you have a passion for leveraging AI, marketing automation, and cutting-edge tools to deliver exceptional results, we would like to hear from you. About You You are a results-oriented marketer with hands-on experience in managing revenue-driven marketing programs. You excel in demand generation, ABM, and inbound marketing strategies, leveraging automation, AI-driven tools, and data analytics for measurable impact. You are a strong leader, capable of managing and mentoring a high-performing marketing team while continuously innovating and experimenting with new strategies. Key Responsibilities 🔍 Marketing Strategy & Revenue Growth Develop and execute integrated ABM, Inbound Marketing, and Demand Generation strategies to drive pipeline growth. Lead multi-channel marketing campaigns (email, paid media, SEO, content) for high-impact lead generation. Identify upsell and cross-sell opportunities to maximise revenue from existing accounts. Innovate and implement AI-powered marketing solutions to improve efficiency and results. 📊 Sales Enablement & AI-Driven Marketing Work closely with sales teams to create enablement assets (sales decks, case studies, battle cards). Implement AI-driven predictive analytics, automation, and personalisation to enhance marketing effectiveness. Manage and optimise marketing automation platforms (HubSpot, Marketo, Pardot, etc.) to streamline lead nurturing. Analyse intent data and behavioural insights to improve targeting and engagement. 📈 Performance Marketing, SEO & Programmatic Advertising Plan and manage Google Ads, LinkedIn Ads, programmatic advertising, and retargeting campaigns. Oversee SEO strategy, including technical SEO, content optimisation, and link-building initiatives. Drive conversion rate optimisation (CRO) efforts to improve landing page performance. 🧠 Data-Driven Insights & Reporting Build real-time dashboards and performance reports using Google Analytics, HubSpot, and Tableau. Continuously monitor and optimize marketing campaigns based on data-driven insights. Provide strong case studies demonstrating measurable revenue impact from past marketing programs. 💡 Team Leadership & Project Management Hire, mentor, and develop a team of marketers to deliver high-impact campaigns. Manage multiple client accounts, ensuring projects are executed efficiently and aligned with business objectives. Utilise project management tools (Asana, Trello, Monday.com) to track progress and deadlines. 🌐 Market Intelligence & Continuous Learning Stay ahead of industry trends, AI tools, and emerging marketing technologies to maintain a competitive edge. Monitor competitor activities and recommend innovative solutions for market differentiation. Continuously experiment and improve strategies for faster, more effective marketing execution. Requirements ✅ Experience: 3-5 years in B2B marketing and sales enablement with a track record of managing multi-channel programs. ✅ Marketing Technology: Hands-on experience with 2-3 marketing automation platforms (HubSpot, Salesforce, Marketo, Pardot) and intent data tools (Bombora, 6sense). ✅ AI & Automation: Strong understanding of AI-driven marketing platforms for faster execution and efficiency. ✅ Ad Platforms & SEO: Expertise in Google Ads, LinkedIn Ads, programmatic advertising, and SEO tools (SEMrush, Ahrefs, Screaming Frog). ✅ Data & Reporting: Strong grasp of analytics platforms (Google Analytics, Tableau) to track and optimise performance. ✅ Communication Skills: Excellent written and spoken English, with strong interpersonal and client-facing communication skills. ✅ Project Management: Strong organizational skills with experience using project management tools (Asana, Trello, Monday.com). ✅ Continuous Learning: Passion for experimentation, innovation, and staying ahead of industry trends. Why Join Us? 🚀 Work with top-tier B2B brands and cutting-edge marketing technologies. 📊 Lead innovative, data-driven marketing programs that drive real revenue impact. 🎯 Opportunity to grow, experiment, and continuously improve your marketing skill set. 🌟 Competitive salary with performance-based incentives. 🌍 Be part of a collaborative and forward-thinking marketing team redefining B2B success! Show more Show less

About the Role This is indeed exciting and challenging role for a person who has passion to talk with all kind of people, understand customer need, solving problems, do consulting with specific technology services and make people happy. This role needs a person with heavy outbound calling experience for US IT market. Required Experience : 5+ years Work Location : Vadodara, Gujarat Office Timings : 3 PM to 12 AM IST Working Days : Monday to Friday (i.e. 5 days a week) Core Responsibilities 5 + years in business development & lead gen for B2B & International IT sales. Design campaigns for various different geographies and verticals. Must have experience in selling web, mobile, cloud, data, AI-ML services. Must have worked for outbound cold calling activities for North America. Experience in end-to-end sales cycle execution with Open Source and Mobile projects Qualify and develop outbound sales leads and ensuring sales pipeline filled with hot leads Nurture leads with follow up cycles and push for closing. Prepare custom presentation and require marketing collaterals. Liaison experience with BA, Digital Marketing, Graphics, Data Research and Technical Team. Functional knowledge leveraging various social media tools for lead generation. Proven track record of successful hunting and acquiring new customers. Knowledge and Skill Requirements Highly creative in identifying target audiences and devising relevant campaigns Extensive experience in using email marketing tools like Pardot, Mailchimp, SendGrid etc. Strong communication skills & analytical skills for requirement understanding and mapping suitable service Up-to-date with the latest trends and technologies in the market Bachelor degree in IT/ CE with functional knowledge on Dot Net, Java, PHP, Mobile. Show more Show less

Job Description: We are seeking a results-driven IT Software Marketing Specialist to develop and execute marketing strategies that promote our software products and services. The ideal candidate has a strong understanding of B2B technology marketin Provident fund

Job Description MTX Group Inc. (MTX) seeks a moti vated Senior Consultant to j oin our team. MTX is a global technology consulting firm that enables organizations to modernize through digital transformation. With data as the new currency, MTX helps transform long-term strategy with outcomes in mind around happiness, health, and the economy. MTX improves decision-making with speed and quality by partnering with leading cloud technologies. MTX provides expertise across various platforms and technologies, including Google Cloud, Salesforce, artificial intelligence/machine learning, data integration, data governance, data quality, analytics, visualization, and mobile technology. A Senior Consultant acts as a Pre-Sales consultant and collaborates with the Pre-Sales Architect in designing and delivering impactful Salesforce solutions. This role requires a strong technical background, hands-on experience with OmniStudio, the ability to respond to functional requirements, and a keen interest in staying up to date with Salesforce releases. The ideal candidate will play a crucial role in building UI screens, developing demos, and supporting dynamic and complex customer engagements. Responsibilities: Technical Solutioning & Functional Support: Work closely with the Pre-Sales Architect to understand customer requirements and craft effective Salesforce solutions. Respond to functional requirements in RFIs/RFPs with clear, well-structured solutions. Provide technical insights and recommendations to align solutions with business needs. Hands-on Development & OmniStudio Expertise: Strong hands-on experience with Salesforce OmniStudio to build UI screens and configure backend processes. Develop proof of concepts (POCs) and technical demos to showcase solution capabilities. Work with Salesforce declarative tools, automation (Flow), and other key platform features. Innovation & Continuous Learning: Stay on top of Salesforce releases, new features, and best practices to enhance solution offerings. Proactively explore new functionalities and suggest improvements for customer solutions. Collaboration & Dynamic Engagements: Work in fast-paced, complex customer environments, adapting to changing requirements and priorities. Collaborate effectively with pre-sales, sales, and delivery teams to ensure seamless solution execution. Engage with customers to demonstrate technical feasibility and articulate value propositions. What you will bring : Bachelor’s Degree or equivalent 6+ years experience in Salesforce development and implementation. Strong knowledge in the Salesforce Public Sector with strong experience in OmniStudio toolset Experience with integration technologies, such as REST and SOAP APIs, middleware, and ETL tools Strong understanding of Salesforce architecture, data model, and best practices Proven experience leading the design and development of Salesforce-based solutions for clients Strong communication and presentation skills, with the ability to explain technical concepts to non-technical stakeholders Strong team player and leadership skills Experience leading and managing teams of developers, including setting goals and objectives, allocating resources, and providing mentorship Experience with Agile development methodologies and tools, such as Scrum and Jira Strong understanding of software development life cycle (SDLC) and experience with software development best practices Familiarity with platform authentication patterns (SAML, SSO, OAuth) Salesforce certifications, such as Salesforce Certified Platform Developer I, Salesforce Certified Advanced Administrator, and Salesforce Certified Sales/Service Cloud Consultant are a plus. Experience working with third-party Salesforce-based apps, such as Salesforce Einstein, Salesforce Pardot, and Salesforce Einstein Analytics, Nintex Docugen, DocuSign. Strong knowledge in Salesforce Automation and process automation using flows, process builders and triggers Experience in implementing Salesforce Communities and Lightning web components Ability to work with various departments to facilitate the execution of a proposed project plan Must be able to work according to Australia Time Zone hours. What we offer: Group Medical Insurance (Family Floater Plan - Self + Spouse + 4 Dependent Children) Sum Insured: INR 5,00,000/- Maternity cover upto two children Inclusive of COVID-19 Coverage Cashless & Reimbursement facility Access to free online doctor consultation Personal Accident Policy (Disability Insurance) - Sum Insured: INR. 25,00,000/- Per Employee Accidental Death and Permanent Total Disability is covered up to 100% of Sum Insured Permanent Partial Disability is covered as per the scale of benefits decided by the Insurer Temporary Total Disability is covered Optional Food Wallet (up to Rs. 2500 per month) Offered as a tax saver component Part of the special allowance component in the CTC Monthly Internet Reimbursement of upto Rs. 1,000 Professional Development opportunities through various MTX sponsored certifications on multiple technology stacks including Salesforce, Google Cloud, AWS & other Show more Show less

Job Description MTX Group Inc. (MTX) seeks a moti vated Lead Consultant to j oin our team. MTX is a global technology consulting firm that enables organizations to modernize through digital transformation. With data as the new currency, MTX helps transform long-term strategy with outcomes in mind around happiness, health, and the economy. MTX improves decision-making with speed and quality by partnering with leading cloud technologies. MTX provides expertise across various platforms and technologies, including Google Cloud, Salesforce, artificial intelligence/machine learning, data integration, data governance, data quality, analytics, visualization, and mobile technology. A Lead Consultant plays the role of a Pre-Sales Architect, engaging with customers to understand their business needs, gather and analyze requirements, and design tailored Salesforce solutions. The ideal candidate should be able to ask the right questions, make informed assumptions where needed, and articulate complex solutions in a simple and compelling manner. Responsibilities: Customer Engagement & Requirement Gathering: Engage with customers to understand their business challenges and technical requirements. Develop structured questionnaires to gain deeper insights into customer needs and solution expectations. Identify key assumptions to bridge information gaps and drive solution design. Solution Design & Articulation: Leverage proven Salesforce experience across core capabilities such as Sales, Service, and Experience Clouds, with a good understanding of industry verticals like PSS, Healthcare, etc. Analyse customer requirements and translate them into clear, easy-to-understand Salesforce solutions. Develop solution narratives that align with business needs and effectively communicate the proposed architecture. Create future-state architecture diagrams that provide a clear roadmap for implementation. Technical & Cross-Platform Expertise: Strong understanding of other cloud technologies such as AWS, Microsoft Dynamics, etc., to suggest integrated, tailored solutions. Hands-on experience in building Salesforce demos and Proof of Concepts (POCs) to showcase capabilities. Pre-Sales & Proposal Support: Draft and respond to functional requirements in RFIs/RFPs. Provide cost estimations for functional requirements and overall project engagement. Collaboration & Teamwork: Work closely with sales, delivery, and other pre-sales team members to align solutions with customer needs. Bring prior customer-facing experience and a track record of working in dynamic, complex system implementations. Be a team player, collaborating effectively with key stakeholders in the pre-sales process. What you will bring: Bachelor’s Degree or equivalent 8+ years experience in Salesforce development and implementation. Strong knowledge in the Salesforce Public Sector and Omnistudio experience is a must Experience with iPaaS platforms such Mulesoft, Dell Boomi, etc. Strong understanding of Salesforce architecture, data model, and best practices Proven experience leading the design and development of Salesforce-based solutions for clients Strong communication and presentation skills, with the ability to explain technical concepts to non-technical stakeholders Strong team player and leadership skills Experience leading and managing teams of developers, including setting goals and objectives, allocating resources, and providing mentorship Experience with Agile development methodologies and tools, such as Scrum and Jira Strong understanding of software development life cycle (SDLC) and experience with software development best practices Familiarity with platform authentication patterns (SAML, SSO, OAuth) Salesforce certifications, such as Salesforce Certified Platform Developer I, Salesforce Certified Advanced Administrator, and Salesforce Certified Sales/Service Cloud Consultant are a plus. Experience working with third-party Salesforce-based apps, such as Salesforce Einstein, Salesforce Pardot, and Salesforce Einstein Analytics, Nintex Docugen, DocuSign. Strong knowledge in Salesforce Automation and process automation using flows, process builders and triggers Experience in implementing Salesforce Communities and Lightning web components Ability to work with various departments to facilitate the execution of a proposed project plan Must be able to work according to Australia Time Zone hours. What we offer: Group Medical Insurance (Family Floater Plan - Self + Spouse + 4 Dependent Children) Sum Insured: INR 5,00,000/- Maternity cover upto two children Inclusive of COVID-19 Coverage Cashless & Reimbursement facility Access to free online doctor consultation Personal Accident Policy (Disability Insurance) - Sum Insured: INR. 25,00,000/- Per Employee Accidental Death and Permanent Total Disability is covered up to 100% of Sum Insured Permanent Partial Disability is covered as per the scale of benefits decided by the Insurer Temporary Total Disability is covered Optional Food Wallet (up to Rs. 2500 per month) Offered as a tax saver component Part of the special allowance component in the CTC Monthly Internet Reimbursement of upto Rs. 1,000 Professional Development opportunities through various MTX sponsored certifications on multiple technology stacks including Salesforce, Google Cloud, AWS & other Show more Show less

ERM is at the beginning of a transformational initiative to optimize operational efficiency on a global scale. Our focus is on the implementation and streamlining of business processes, technologies, and behaviors across the organization. ERM is looking to support this team by recruiting a Global Business Process Manager (BPM) to drive operational efficiency and cost optimization across the commercial processes. The BPM will work with regional and global Marketing and Commercial Excellence teams and the CCO and lead major change initiatives to optimize the Commercial processes and supporting technologies. The Global Business Process Manager reports into the Global Head of Business Process and Applications and will be accountable for: Process and program management: collaborate with the Commercial function to develop, standardize, and continually improve commercial business processes and technology adoption through continuous improvement projects to achieve consistency, efficiency, and compliance. Technology selection and optimization: optimize the implementation and use of Salesforce and related CRM platforms to enhance customer engagement, sales performance, and marketing effectiveness. Adoption: establish and enforce a governance framework to define, track, and improve the adoption of business processes within the Commercial domain. Professional Knowledge, Skills And Experience The Global Business Process Manager is a strategic leader focused on driving business transformation and application management. The ideal candidate will possess: Commercial expertise: strong background in marketing and sales processes, with a focus on leveraging Salesforce (SFDC, MCAE / Pardot) to enhance business performance. Consulting experience: background in management consulting and/or CRM system selection and implementation, specifically Salesforce. Transformation experience: demonstrated ability to navigate organizations through meaningful change, combining program management and technology expertise. Program management experience: significant experience in project and portfolio management, with certifications such as APM, PRINCE2, or Lean Six Sigma methodologies preferred. Ability to lead projects using agile, waterfall and hybrid methodologies. Process management and documentation: proven expertise in process management and documentation within a global organization, ensuring alignment and consistency across functions and teams. Change leadership: a proven history of leading operational efficiency, cost optimization, and cultural change. Communication skills: outstanding verbal and written communication, with the ability to engage and influence senior stakeholders. Team development: proven track record of building and leading high-performing teams to deliver tangible improvements. Show more Show less

5-7 Years Salesforce QA Testing with Marketing Cloud/Pradot experience are Mandatory Preferred candidate profile Deep knowledge of QE processes and tools • Strong understanding of Selenium Automation testing JIRA, Postman. • Excellent analytical, problem-solving, and decision-making skills • Demonstrated knowledge of testing practices, version-control procedures, and defect management processes • Superb computer proficiency, including database management" Nice to have skills - We are seeking a highly skilled and experienced automation tester to join our quality engineering (QE) team. you will be responsible for the end to end QE for our clients. You will work closely with cross-functional teams to ensure the successful deployment and optimization of QE processes, tools

About Us Exotel is reimagining the future of customer engagement with the power of AI. With 20B+ annual conversations and 7000+ global clients — including industry leaders like HDFC Bank, Flipkart, Delhivery, Vedantu, Practo, etc — we’re transforming how businesses connect with their customers across BFSI, E-commerce, Logistics, Consumer Services, Healthcare and many more industries. In a world where expectations are sky-high, we help companies boost revenue, cut costs, and deliver unforgettable customer experiences. How? With AI-powered co-pilots that supercharge agents, automate the boring stuff, and offer smart self-serve options across all communication channels. We don’t just build tech — we build partnerships. At Exotel, we collaborate closely with our clients to unlock the full potential of AI-led conversations. Join us in shaping the future of communication. Let’s empower every conversation — #likeafriend. To know more about us, Click Here About the Role Exotel is seeking a performance-driven Digital Marketing Specialist to accelerate our B2B SaaS growth engine. You'll own demand generation initiatives across the funnel, from top-of-funnel awareness to pipeline acceleration and customer expansion. This role requires deep expertise in modern search optimisation, including AEO/GEO, sophisticated email marketing automation, and enterprise ABM strategies. Experience: 4-5 years B2B SaaS Marketing What You'll Do Demand Generation & Pipeline Acceleration: Drive qualified pipeline through integrated digital campaigns targeting mid-market and enterprise accounts. Own MQL/SQL conversion optimisation and work closely with SDR teams to maximise opportunity creation rates. Advanced Search & Content Strategy Execute comprehensive SEO/SEM strategies while pioneering Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) initiatives. Optimise for AI-powered search experiences and voice queries to capture intent at every buyer journey stage. Traffic Acquisition & Content Distribution Take ownership of the traffic funnel and develop and execute strategies to drive traffic in the right direction via backlinks, guest blogging, and other content distribution channels. Performance Analytics & Growth Optimisation Own marketing attribution modelling, funnel analysis, and ROI measurement. Implement advanced tracking, conduct multivariate testing, and optimise campaign performance across all digital touchpoints. Technical SEO: The ideal candidate must have strong hands-on experience with technical SEO, including schema markup implementation, structured data, crawlability, site speed optimisation (Core Web Vitals), and technical audits. They should be proficient in tools like Google Search Console, SEMrush, Screaming Frog, and have a deep understanding of mobile SEO, site architecture, and optimisation for AI-driven and voice search experiences. Requirements B2B SaaS Marketing Experience 4-5 years in high-velocity B2B SaaS environments with a proven track record of driving ARR growth through digital channels. Experience with PLG or sales-assisted models preferred. Technical Marketing Stack Proficiency: Advanced knowledge of marketing Techstack (WordPress, Salesforce, Pardot, SEMRush, etc). Hands-on experience with SEO tools, email deliverability management, and conversion rate optimisation. Modern Search Optimisation Expertise Deep understanding of technical SEO, schema markup implementation, and emerging AEO/GEO strategies. Experience optimising for generative AI search engines and conversational queries. Data-Driven Growth Mindset Strong analytical capabilities with experience in cohort analysis, LTV/CAC optimisation, and multi-touch attribution. Proficiency in Google Analytics, Tag Manager, and marketing mix modelling. Enterprise Sales Alignment: Understanding complex B2B sales cycles, buying committees, and enterprise procurement processes. Experience supporting field sales teams and channel partner programs. Nice to Have Experience in CCaas, CPaaS, UCaaS, or communications technology verticals Programmatic advertising and LinkedIn Sales Navigator expertise Marketing operations and RevOps collaboration experience Previous scaling experience in 50-500 employee SaaS companies Success Metrics Pipeline generation and velocity improvement Cost per acquisition (CPA) and customer acquisition cost (CAC) optimisation Marketing-sourced revenue and pipeline attribution Traffic-to-MQL-to-opportunity conversion rates Organic traffic growth and search visibility expansion Show more Show less

*PLEASE ONLY APPLY AFTER THOROUGHLY READING THE JOB DESCIPRTION AND ONLY IF YOU MEET ALL THE NEEDED QUALIFICATIONS AND HAVE THE RIGHT LEVEL OF ATTITUDE, APTITUDE, AND PASSION FOR AMBUIGUITY* About omniXM: omniXM is an exciting early-stage SaaS startup where are developing a cutting-edg e AI first Customer Experience Management (Feedback) technology. Currently, our technology powers food service operations for 70% of Fortune 500 companies globally! And we are just getting started! At omniXM, we are passionate about helping companies have their customers guide their business decisions , and we're looking for a creative and strategic Marketing Manager to build and lead our entire marketing program from the ground up. Job Summary: As our first Marketing Manager, you will be instrumental in establishing omniXM's brand presence, generating qualified leads, and driving customer acquisition. This is a unique opportunity to shape our marketing strategy and build a comprehensive marketing function. You will be a highly motivated and experienced SaaS marketing professional with a proven ability to develop and execute both inbound and outbound marketing initiatives. This role requires a hands-on approach and the ability to thrive in a fast-paced startup environment. Responsibilities: * Marketing Strategy and Planning: * Develop and implement a comprehensive marketing strategy aligned with omniXM's overall business goals. * Define key marketing objectives and KPIs, and track progress against them. * Conduct market research and competitive analysis to identify opportunities and trends. * Brand Building and Positioning: * Define and articulate omniXM's brand identity, messaging, and value proposition. * Ensure consistent brand messaging across all marketing channels. * Build brand awareness and recognition within the target market. * Inbound Marketing: * Develop and execute a content marketing strategy, including the creation of blog posts, white papers, ebooks, case studies, and other valuable content. * Optimize content for search engines (SEO) to drive organic traffic. * Manage and grow omniXM's social media presence across relevant platforms. * Implement and manage lead generation programs, including webinars, gated content, and online advertising. * Outbound Marketing: * Develop and execute targeted email marketing campaigns to nurture leads and drive conversions. * Explore and implement other outbound marketing tactics as appropriate (e.g., industry events, partnerships). * Website Management: * Oversee the content and functionality of the omniXM website to ensure it is optimized for lead generation and brand experience. * Work with potential developers or agencies as needed for website updates and improvements. * Marketing Automation and CRM: * Implement and manage marketing automation tools to streamline marketing processes and nurture leads effectively. * Work closely with the Sales team to ensure seamless lead flow and alignment between marketing and sales efforts. * Utilize CRM data to understand customer behavior and optimize marketing campaigns. * Performance Measurement and Reporting: * Track and analyze key marketing metrics to evaluate campaign performance and identify areas for improvement. * Provide regular reports on marketing activities and results to the leadership team. * Manage the marketing budget effectively. Qualifications: * Bachelor's degree in Marketing, Business Administration, or a related field. * Minimum of 3-5 years of proven experience in a marketing role within a SaaS company. * Strong understanding of both inbound and outbound marketing methodologies. * Demonstrated success in developing and executing content marketing strategies that drive results. * Proven ability to build and grow a social media presence for a business. * Solid understanding of SEO principles and website analytics. * Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot). * Familiarity with CRM systems (e.g., Salesforce, HubSpot CRM). Bonus Points: * Experience with graphic design or video editing tools. * Familiarity with paid advertising platforms (e.g., Google Ads, LinkedIn Ads). * Experience in B2B SaaS targeting hospitality industry in USA is highly valued. * Experience building a marketing function from scratch. Compensation and Benefits: We offer a competitive compensation package, including a base salary and potential performance-based bonuses. As an early employee, you will have a significant impact on our company's growth and the opportunity for professional development. We are committed to providing a supportive and collaborative work environment. To Apply: If you are a passionate and experienced SaaS marketing professional ready to build something amazing, we encourage you to apply! Show more Show less

Line of Service Advisory Industry/Sector Not Applicable Specialism Salesforce Management Level Manager Job Description & Summary A career within Salesforce Consulting services, will provide you with the opportunity to help our clients leverage Salesforce technology to enhance their customer experiences, enable sustainable change, and drive results. We focus on understanding our client’s challenges and developing custom solutions powered by Salesforce to transform their sales, service and marketing capabilities by exploring data and identifying trends, managing customer life cycles, strategically building and leveraging online communities, driving employee engagement and collaboration, and connecting directly with channel partners to share goals, objectives, and activities in a secure, branded location. Position Salesforce Technical Lead [Level – Manager] Location PAN INDIA Desired Candidate Profile Excellent understanding of Software Development Life Cycle (SDLC) including analysis, requirement, design, development, enhancements, testing, deployment and maintenance of enterprise applications. Should have experience in Sales Cloud, Service Cloud and Community Cloud. Designed various Web Pages using Aura Component and Lightning Web Components for functional needs within SFDC. Extensive experience on creating Apex Classes and Apex Triggers . Extensive experience of integrations Experience in SFDC Administrative tasks like creating Users, Roles, Profiles, Page Layouts, Email Services, Workflows, Validation rules, Reports, Dashboards. Experience in Designing of Reports, Dashboards and Analytic Snapshots. Experience in Data Migration using Import Wizard, Workbench and other integration tools like Apex Data Loader. Should be able to Judge the feasibility and tradeoff of different technologies and make choices that fit the constraints of the project. Should be able to develop business requirements, specifications, process flows, application design, application configuration, test processes and release management. Should be able to lead as well as mentor team Should have the understanding of CI/CD Process and should have experience of Code Scanning tools. Knowledge of CPQ, Marketing Cloud , Einstein Analytics, Pardot ,Heroku and Salesforce DX would be preferred. Experience Total Experience : 6+ years of relevant experience in Salesforce.com Desired Qualifications/Certification s Platform Developer 2 Certification Job Responsibilities  Design and build apps on the Salesforce platform, using products such as Sales Cloud, Service Cloud, Community Cloud, Marketing Cloud, Einstein Analytics etc.  Determine business and technical objectives to set appropriate expectations of the Salesforce platform, and define criteria for success  Work with Pre-Sales and Sales Team to assist in Solution Design at the time license / project discussion  Facilitate communication between team members to ensure the success of your team  Foster learning on your team  Suggest new processes and document re-occurring processes that will help streamline software development.  Cultivate leadership on your team  Facilitate collaboration on your team, and among our other technical discipline leads  Foster adoption and adherence to our Agile software methodology  Drive to keep projects on track  Keep senior leaders well informed during the project life cycle  Participate in interviews.  Travel as in needed to meet customers in domestic/ international market Mandatory Skills: SFDC Technical Lead Preferred Skills: SFDC Technical Lead Years of Experience: 7+ Qualification: B.E/B.Tech/MCA Required Skills Technical Leadership Optional Skills Desired Languages (If blank, desired languages not specified) Travel Requirements Available for Work Visa Sponsorship? Government Clearance Required? Job Posting End Date Show more Show less

Line of Service Advisory Industry/Sector Not Applicable Specialism Operations Management Level Senior Associate Job Description & Summary A career within Salesforce Consulting services, will provide you with the opportunity to help our clients leverage Salesforce technology to enhance their customer experiences, enable sustainable change, and drive results. We focus on understanding our client’s challenges and developing custom solutions powered by Salesforce to transform their sales, service and marketing capabilities by exploring data and identifying trends, managing customer life cycles, strategically building and leveraging online communities, driving employee engagement and collaboration, and connecting directly with channel partners to share goals, objectives, and activities in a secure, branded location. Possesses strong knowledge/experience in Salesforce Sales or Service business processes and use cases. Good understanding of AppExchange products/solutions and appropriately suggest for desired use cases Salesforce Marketing Cloud/Pardot and Integration skills are added advantage Excellent Knowledge of Salesforce.com application (Both Sales and Service Cloud preferred) Formal Salesforce.com certifications strongly preferred Understanding of all Salesforce Lightning & lightning components and basic understanding of Salesforce Object and relationships, Apex, Visualforce Pages, Triggers, Workflows rules, Page layouts, Record Types, process builder etc. Detail oriented ability to translate business and user requirements into detailed system requirements that are actionable by development team Ability to influence others to achieve results through strong interpersonal skills. Excellent organization and problem-solving skills Clear spoken, business writing, and communication skills across global client base and teams Strong Sense of urgency Required Skills Optional Skills Desired Languages (If blank, desired languages not specified) Travel Requirements Available for Work Visa Sponsorship? Government Clearance Required? Job Posting End Date Show more Show less

About SimplifyVMS SimplifyVMS is a leading VMS platform , providing cutting-edge Vendor Management System (VMS) solutions that empower organizations to manage their contingent workforce, direct sourcing, and total talent strategies . We leverage AI, automation, and advanced workforce analytics to deliver seamless, data-driven workforce solutions for global enterprises. We are looking for a Global Head of Marketing & Demand Generation to drive our brand positioning, growth strategy, and customer acquisition in the competitive HR Tech SaaS market . This is a high-impact leadership role responsible for building and executing a global marketing strategy that accelerates pipeline generation, enhances brand visibility, and positions SimplifyVMS as a market leader in contingent workforce management and talent technology . Key Responsibilities Marketing Strategy & Brand Leadership Develop and execute a comprehensive global marketing strategy to drive brand awareness, lead generation, and customer engagement . Position SimplifyVMS as the premier VMS solution in the market by leveraging thought leadership, content marketing, PR, and digital campaigns . Lead brand messaging and storytelling to differentiate our platform in the HR Tech SaaS landscape. Align marketing efforts with sales, product, and executive leadership to ensure a unified go-to-market (GTM) strategy. Demand Generation & Growth Marketing Drive multi-channel demand generation programs that fuel pipeline growth and revenue acceleration . Develop and optimize lead acquisition strategies through SEO, SEM, ABM (Account-Based Marketing), digital advertising, and marketing automation . Implement data-driven growth marketing tactics to attract and convert enterprise HR, procurement, and talent acquisition leaders . Own and optimize the marketing funnel from awareness to conversion, ensuring a high-quality MQL-to-SQL pipeline . Content & Thought Leadership Oversee the creation of compelling content including whitepapers, case studies, webinars, industry reports, and blogs that establish SimplifyVMS as a trusted authority in workforce solutions. Collaborate with analysts, influencers, and industry leaders to strengthen market credibility and drive earned media coverage . Develop and execute conference, event, and sponsorship strategies to position SimplifyVMS at the forefront of HR Tech and contingent workforce events . Customer & Partner Marketing Build customer advocacy programs to leverage client success stories and testimonials in marketing efforts. Develop co-marketing initiatives with VMS, MSP, and HR Tech ecosystem partners to expand market reach. Enhance retention marketing strategies that support cross-sell, upsell, and expansion opportunities within existing accounts. Analytics & Performance Optimization Define and track key marketing KPIs , including CAC, LTV, pipeline contribution, MQL conversion rates, and brand engagement metrics . Utilize marketing automation, CRM, and analytics platforms (e.g., HubSpot, Marketo, Salesforce, Google Analytics) to drive campaign effectiveness. Continuously test, refine, and scale successful marketing programs using A/B testing and performance analysis. Required Qualifications 10+ years of experience in B2B SaaS marketing, demand generation, or growth marketing , with at least 5+ years in HR Tech, Workforce Management, or related industries . Should have prior experience of driving a 10X growth for a B2B SaaS platform over a 2-3 year period. Proven track record of driving revenue growth through digital marketing, demand generation, and ABM strategies . Deep understanding of HR Tech buyer personas , including HR leaders, procurement professionals, and workforce strategy executives . Experience in managing global marketing campaigns and working with enterprise sales teams . Strong expertise in marketing automation, CRM platforms (Salesforce, HubSpot, Marketo, Pardot), and analytics tools . Exceptional leadership and team management skills, with a growth mindset and data-driven decision-making approach . Preferred Qualifications Experience scaling HR SaaS platforms and marketing to enterprise clients in the contingent workforce space . Expertise in VMS, MSP, direct sourcing, or talent acquisition technologies . Background in building high-performing marketing teams in fast-growing SaaS organizations. Why Join SimplifyVMS? Lead the global marketing vision for a high-growth HR Tech SaaS company . Work with a passionate, innovative, and data-driven leadership team . Competitive compensation, performance-based incentives, and career growth opportunities . Drive transformation in the future of work, workforce automation, and talent technology . Show more Show less

Roles and Responsibilities : Develop and execute marketing strategies using Salesforce Marketing Cloud (SFMC) to drive customer engagement, loyalty, and conversion. Collaborate with cross-functional teams to design and implement campaigns across multiple channels, including email, mobile, social media, and web. Analyze campaign performance data to optimize future marketing efforts and improve ROI. Provide technical support for SFMC implementation projects from planning through execution. Job Requirements : 3-9 years of experience in strategy consulting or a related field with expertise in SFMC. Proven track record of developing successful marketing strategies that drive business results. Strong understanding of Hubspot, Pardot, Eloqua or similar tools; ability to learn new platforms quickly. Salesforce certification or equivalent experience working with CRM systems.

POSITION: Revenue Ops Lead We seek a talented Revenue Ops Lead with expertise in Salesforce & Hubspot to join our team and help optimize our marketing operations. You will play a crucial role in managing and enhancing our HubSpot platform, ensuring seamless integration with Salesforce, and optimizing marketing automation processes. Your expertise will help us improve lead management, data accuracy, and overall campaign effectiveness. Key Responsibilities: ● HubSpot Management: Administer and optimize HubSpot marketing automation processes. Create and manage workflows, email campaigns, and lead nurturing programs. Develop and maintain dashboards and reports to track key metrics and performance. ● Salesforce Integration: Implement and manage API integrations between HubSpot and Salesforce to ensure smooth data flow. Troubleshoot and resolve integration issues, ensuring data consistency across platforms. Collaborate with development teams to customize and enhance integration functionalities. ● Marketing Automation and Campaign Management: Design and execute marketing automation strategies to improve lead generation and conversion. Analyze campaign performance and adjust strategies based on data insights. Implement and manage Pardot integration, if applicable, to enhance marketing efforts. ● Collaboration and Support: Work closely with sales, marketing, and IT teams to align strategies and achieve business goals. Provide training and support to team members on HubSpot and Salesforce best practices. Stay updated on industry trends and emerging technologies to recommend improvements. ● Other related duties as needed. WHAT YOU WILL DO: ● Develop, customize, and optimize workflows, automation, and integrations in HubSpot and Salesforce. ● Manage integrations between HubSpot, Salesforce, and other marketing/sales tools. ● Ensure seamless data synchronization, integrity, and reporting across platforms. ● Collaborate with marketing and sales teams to implement automation strategies, lead scoring models, and campaign tracking. ● Create and maintain documentation for HubSpot and Salesforce configurations, workflows, and best practices. ● Troubleshoot and resolve technical issues within the marketing automation ecosystem. ● Train internal teams on best practices and system functionalities. ● Assist in data migration, cleanup, and enrichment activities to maintain database health. ● Stay updated on industry trends, platform updates, and emerging technologies. REQUIRED SKILLS & QUALIFICATIONS: ● Bachelor’s degree in marketing, Business, Information Technology, or a related field; or equivalent certifications. ● 4+ years recent experience in managing HubSpot CRM and marketing automation platforms. ● Minimum 5 to 6 years experience in SalesForce ● Strong experience with Salesforce API integrations and data management. ● Excellent analytical skills with the ability to interpret data and provide actionable insights. ● Strong problem-solving skills and attention to detail. ● Preferred Skills: HubSpot certification(s), Salesforce certification(s), or experience with Salesforce development. Experience with additional marketing automation tools or platforms. ● 6+ years of experience with Salesforce.com APIs (REST and Bulk), Salesforce.com configuration including but not limited to workflows, data validations, import tools, security & sharing, Visualforce pages, and Apex, salesforce.com, SOQL, and SOSL query language ● Excellent communication and collaboration skills. REPORTING: This position will report to VP of RevOps EMPLOYMENT TYPE: Full-Time LOCATION: Remote PAN India SHIFT TIMINGS: 05:00 pm to 02:00 am IST WHO WE ARE: SalesIntel is the top revenue intelligence platform on the market. Our combination of automation and researchers allows us to reach 95% data accuracy for all our published contact data, while continuing to scale up our number of contacts. We currently have more than 5 million human-verified contacts, another 70 million plus machine processed contacts, and the highest number of direct dial contacts in the industry. We guarantee our accuracy with our well-trained research team that re-verifies every direct dial number, email, and contact every 90 days. With the most comprehensive contact and company data and our excellent customer service, SalesIntel has the best B2B data available. For more information WHAT WE OFFER: SalesIntel’s workplace is all about diversity. Different countries and cultures are represented in our workforce. We are growing at a fast pace and our work environment is constantly evolving with changing times. We motivate our team to better themselves by offering all the good stuff you’d expect like Holidays, Paid Leaves, Bonuses, Incentives, Medical Policy and company paid Training Programs. SalesIntel is an Equal Opportunity Employer. We prohibit discrimination and harassment of any type and offer equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Show more Show less

OVERVIEW: Guidepoint’s growing Marketing team is responsible for building and expanding the reach of the Guidepoint brand. In pursuit of this critical goal, the Marketing team executes full-funnel marketing plans that generate leads, nurture existing clients, and drive interactions within our 3 main audiences; clients, experts and employees. As an Email Marketing Specialist, you will support our Digital Marketing function with the creation and deployment of strategic email campaigns. This role is responsible for the day-to-day planning, setup and launch of targeted email sends in Salesforce Marketing Cloud (SFMC) in support of a wide range of business units. The ideal candidate for this role is a flexible, team player with a background in the development of email campaigns, a strong understanding of HTML and CSS and marketing automation platforms, and experience in managing email distribution lists. WHAT YOU’LL DO: Plan, build and deploy both static and automated email campaigns in Salesforce Marketing Cloud (SFMC) including personalization and dynamic content. Work cross-functionally with internal stakeholders to align email strategy and develop messaging Create and segment subscriber lists based on targeting criteria Optimize against key metrics including CTR, open rates, and engagement Collaborate with the design team to generate custom email assets and layouts Conduct A/B testing to improve email performance through optimized messaging and email layout Provide troubleshooting / first line of support for stakeholders encountering errors or technical issues with SFMC platform Monitor industry trends and email best practices to maintain best-in-class standards regarding CAN SPAM, GDPR WHAT YOU HAVE: Bachelor's degree required (Marketing, Communications, English, and/or Business major a plus) 2+ years’ experience in multi-channel B2B marketing with experience in building and managing email campaigns 1+ years working in HTML and CSS for email 1+ years direct experience deploying email in enterprise-level marketing automation platforms (Salesforce Marketing Cloud, Pardot, HubSpot, Marketo, etc.) Understanding of AMPScript, SQL, and the Salesforce environment a plus Broad understanding of digital marketing channels, preferably with knowledge of the B2B space Capacity to quickly learn applicable systems and processes Ability to demonstrate analytical skills, technical knowledge and attention to detail Fluent in English with a high attention to detail and ability to proofread WHAT WE OFFER: Competitive compensation Employee medical coverage Central office location Entrepreneurial environment, autonomy, and fast decisions Casual work environment About Guidepoint Guidepoint is a leading research enablement platform designed to advance understanding and empower our clients’ decision-making process. Powered by innovative technology, real-time data, and hard-to-source expertise, we help our clients to turn answers into action. Backed by a network of nearly 1.5 million experts and Guidepoint’s 1,300 employees worldwide, we inform leading organizations’ research by delivering on-demand intelligence and research on request. With Guidepoint, companies and investors can better navigate the abundance of information available today, making it both more useful and more powerful. At Guidepoint, our success relies on the diversity of our employees, advisors, and client base, which allows us to create connections that offer a wealth of perspectives. We are committed to upholding policies that contribute to an equitable and welcoming environment for our community, regardless of background, identity, or experience. Show more Show less

Marketing is responsible for guiding prospects and customers throughout their journey with Basware. Through providing thought leading insights, practical advice, and a roadmap for automation, in partnership with our Sales function, we enable organizations to drive the transformation of their AP and Finance functions. Leveraging industry leading marketing platforms including Hubspot, and the latest in AI technologies, we activate multi-channel marketing programs to help prospects get informed, build their business case, select the right-fit solutions, and make it all just happen for our customers. We are seeking a dynamic and data-driven Specialist, Performance Marketing, to join our Marketing Operations team in India. In this role, you will support the planning, measurement and optimization of our marketing campaigns. You will play a key role in leveraging the latest marketing technology, AI tools and data to ensure optimum campaign delivery and performance based on data-driven insights. The role partners with the other marketing teams to ensure demand generation campaigns are aligned and performing to the brief and meeting key KPIs including lead, MQL and Pipeline targets, based on local market conditions and sales challenges. Ideal candidates will have a solid understanding of digital marketing tools and data visualization, with a strong interest in how AI can enhance marketing performance. You should thrive in a collaborative environment and enjoy the operational and analytical work that powers marketing success. Key Responsibilities: Set up and manage reporting and data processes for key demand generation initiatives. Monitor campaign performance using tools like Google Analytics, HubSpot, SFDC, and Excel, contributing to regular reporting and actionable insights. Support campaign planning, testing, and optimization, helping to improve pipeline quality and conversion rates. Ensure marketing programs stay on track and that stakeholders are informed of performance and progress. Conduct regular audits and maintain marketing data hygiene, tracking and standardization to support campaign readiness and compliance. Contribute to A/B testing strategies to enhance engagement and performance. Leverage GenAI tools (e.g., ChatGPT, Microsoft Copilot) to support and improve campaign execution. Manage daily tasks and timelines using project management tools (e.g., Asana), ensuring visibility and timely delivery. Promote alignment across global marketing operations through clear communication and process documentation. Stay current with digital marketing trends and bring fresh, data-informed ideas to the team. Skills & Requirements 3 - 4 years of experience in digital marketing, marketing operations, or a related field. Strong understanding of web analytics, conversion tracking, and campaign performance metrics (e.g., CTR, CPA, ROAS).Experience with GA4, LookerStudio or similar analytical tools. Familiarity with digital platforms such as Google Ads, LinkedIn Ads, SEO tools. Good understanding of web analytics, conversion tracking, and campaign performance metrics (e.g., CTR, CPA, ROAS, CPL). Exposure to campaign optimization including UX testing, or content personalization. Experience with data visualization tools such as PowerBI, Tableau or HubSpot dashboards. Knowledge of marketing automation platforms such as HubSpot (Marketo, Pardot etc). Familiarity with CRM systems and CRM tracking metrics that support digital marketing best practices. Strong analytical skills and a data-driven mindset. Excellent communication and collaboration skills. Proficiency in Microsoft Office, especially Excel (pivot tables, data sorting, etc.). Experience with project management tools like Asana, Trello, or Monday.com is a plus. Knowledge of SEO and Google adwords a benefit. Interest in B2B SaaS, e-commerce, or subscription-based business models. Ability to work in a fast-paced global environment with cross-cultural teams. Bachelor's degree in marketing, Technology, Business, or related field preferred. We Drive Customer Value We Take Ownership We Are Bold About the company Basware is how finance leaders in global enterprises can finally automate their complex, labor-intensive invoice processes and stay compliant with regulatory change. Our Accounts Payable (AP) automation and invoicing platform helps companies achieve a new level of efficiency – in a matter of months – while reducing errors and risks. We bring a unique combination of true automation, complete coverage, and deeper expertise to make it all just happen for our customers. That’s why the world’s most efficient AP departments at 700+ global customers rely on Basware to handle over 170 million invoices per year. Joining Basware means you’ll join a team filled with innovators, passionate about their work and enthusiastic about the industry we’ve pioneered. You’ll work alongside highly motivated, capable, and friendly individuals who collaborate to deliver world-class solutions and services. A critical part of our culture is the high amount of trust we put into our employees—we want everyone to make a difference, so we offer flexibility in how you work, giving you the freedom and support to deliver your best results. We truly live our values where: We Drive Customer Value , We Take Ownership and We Are Bold in everything we do, to make it all just happen for our customers.

Department: Marketing Location: Mohali, India Employment Type: Full-Time Shift: EST Hours Role Overview: We are seeking a detail-oriented and creative Email Campaigns Professional to lead the planning, execution, and performance optimization of our email marketing initiatives. This role will be responsible for drafting compelling email content, managing campaign schedules, and ensuring effective audience targeting to drive engagement, conversions, and retention using Salesforce/Pardot. To avoid bottlenecks, you should be comfortable creating simple, high-quality graphics using tools like Canva or similar, without needing to rely on our graphic designer for every email asset. Key Responsibilities: Develop and manage end-to-end email marketing campaigns, including promotional, transactional, onboarding, and retention-focused emails. Own the email calendar and ensure timely delivery aligned with product launches, marketing initiatives, and seasonal events. Draft clear, engaging, and brand-aligned copy for various email types. Design supporting graphics and visual elements (e.g., banners, icons, product callouts) using tools like Canva, Adobe (or similar) to create visually appealing, mobile-responsive email templates. Maintain and optimize audience lists based on user behavior, lifecycle stage, and engagement. Implement personalized and automated email flows to enhance user experience and performance. Monitor key email metrics (open rates, CTRs, conversions, unsubscribes, etc.). Generate performance reports and provide actionable insights to improve future campaigns. Maintain list hygiene and best practices for high deliverability and sender reputation. Requirements: Bachelor’s degree in Marketing, Communications, or related field. 5+ years of experience in email marketing or digital campaign management. Proficiency with email marketing platforms. Strong copywriting and editing skills with attention to detail. . Please share your resume cv to ssangar@scale-healthcare.in or can call us at 8699557349 Show more Show less