Job Description Application Consultants understand the client business process, current and future, and map it to the technologies being used, giving a demarcation of what can be achieved through a standard implementation and what would need customizations or extensions to be done to the application. They may functionally customize the application, partner with application developers to design application enhancements and extensions, and work with business users to implement process changes. Job Description - Grade Specific Individual should be able to conceptualize a business or technical solution leveraging colleagues and partners and must mastered at least one methodology in-depth and have an advanced knowledge of one or more business domains, and one or more SaaS or package software solutions. This role has wide knowledge of industry innovations and competitor activity and actively engage in, and contribute to, internal and external knowledge developments. Individual has the solution knowledge and consulting skills to lead process improvements, “as-is/ to-be” analysis on business processes and/ or IT and can advise clients on the implementation of one or more package modules. This role is responsible for workshop facilitation, integration testing and user acceptance testing. Individual is seen as active member within technology communities. Certifications: maintain certifications on Saas or Package Based solution and relevant methodology​ Skills (competencies) Active Listening AMDOCS (ACC) AMDOCS (Clarify) AMDOCS (Enabler) Analytical Thinking APEX Aprimo Configuration Aprimo Customization Aprimo Functional BA Aprimo Reports Aprimo Testing Apsona for Salesforce Assertiveness Brandwatch Business Acumen Client Centricity Collaboration Coupa Critical Thinking D365 CE Dynamics 365 for Marketing Dynamics CRM 2011 Dynamics CRM 3.0 Dynamics CRM 4.0 Dynamics CRM Online Dynamics CRM Services EMIND - PAYROLL EMIND - Personnel Administration Empathy Employee Management Self-Service (ESS/MSS) Facilitation Field Service Force.com GlobalWebIndex HighRadius inconsoWMS X Influencing Infor Birst Infor EAM Infor ERG Infor ION Infor M3 Infor WFM Ivalua JDA - Allocation JDA - Enterprise Planning JDA - Floor & Space Planning JDA - Intactix Knowledge Base JDA - Master Planning JDA - Merchandise Mgmt System JDA - Monitor JDA - Planogram Generator JDA - SCPO JDA - Sequencing JDA - TM and Logistics JDE Financials JDE Manufacturing JDE Order Management JDE Projects (Project Mgmt) JDE SC Planning & Exe-Logistic JDE Supply Mgmt (Procurement) K-System Learning Mindset Lightning Design System Maximo Functional Maximo TSRM Meridium Enterprise APM MS Dynamics Portals Netsuite - GL/AR/AP/JE Netsuite - Business Analytics Netsuite - Case Management Netsuite - E-Commerce Netsuite - Manufacturing Netsuite - Procurement Netsuite - Retail Management Netsuite - SaaS Integration OpenText for SAP Oracle CRM Cloud Oracle Financials Cloud Oracle HCM Cloud Global Core HCM Oracle HCM Cloud Talent Management Oracle Manufacturing Cloud Oracle Order Management Cloud Oracle Procurement Cloud Oracle Project Portfolio Management Cloud Oracle Sales Cloud Oracle Supply Chain Management Cloud PeopleNet - ADB PeopleNet - Payroll PeopleNet - Performance Management PeopleNet - Personnel Administration Peoplenet - PRL PeopleNet - RAM-DL PeopleNet - Recruitment PeopleNet - Trainning Proactiveness Problem Solving Project Management Relationship-Building Requirements Gathering S/4HANA - Planning and Detailed Scheduling S/4HANA EHSM - Environment Management- Emission Management SAFe Sales Cloud Salesforce (Functional) Salesforce Billing Salesforce Classic Salesforce Commerce Cloud Salesforce CPQ Salesforce Einstein Salesforce Experience Cloud Salesforce Field Services Lightning Salesforce Gearset Salesforce Health Cloud Salesforce Heroku Salesforce LWC Salesforce Manufacturing Cloud Salesforce Marketing Cloud Salesforce Pardot Salesforce Privacy Center Salesforce Service Cloud Salesforce SFDX Salesforce Work.com Salesforce Zuora SAP ACM - Agricultural Contract Management SAP AFS - Apparel and Footware SAP Ariba SAP BRIM Functional SAP CAR – Customer Activity Repository SAP CFM - Corporate Finance Mgt SAP Concur SAP Core Banking SAP Core Insurance SAP CRM Customer Relationship Management SAP CS - Customer Service SAP CX - Commerce Cloud SAP CX - Commission (Callidus) SAP CX - CPQ (Callidus) SAP CX - Customer Data Cloud SAP CX - Marketing Cloud SAP CX - Qualtrics SAP CX - Sales Cloud SAP CX - SAP Emarsys Customer Engagement Implementation SAP CX - Service Cloud SAP DMS - Document Management System SAP EAM - Enterprise Asset Management SAP ECC - Controlling (CO) SAP ECC - Financial Accounting (FI) SAP ECC - Plant Maintenance (PM) SAP ECC - Quality Management (QM) SAP ECC - Sales and Distribution (SD) SAP ECC HCM SAP ECC Project Systems (PS) SAP ECC Treasury (TR) SAP EM - Event Management SAP Enable Now SAP Environment Health Safety (EHS) SAP FI-CA Contract Accounting SAP Fieldglass SAP File Lifecycle Management SAP FM - Funds Management SAP for Automotive SAP for Oil & Gas - Downstream SAP for Oil & Gas - Upstream SAP FSCD SAP FSCM SAP GTS - Global Trade Services SAP IBP - Integrated Business Planning SAP IM - Investment Management SAP IS-Retail SAP IS-Utilities (ISU) - Functional SAP Logistic Execution System (LES) SAP LP - Liquidity Planner SAP MII - SAP Manufacturing Integration and Intelligence SAP MM - Material Management SAP PaPM - Profitability and Performance Management SAP PLM - Product Lifecycle Management SAP PRA/JVA SAP Predictive Maintenance and Service SAP Product Footprint Management SAP Public Sector Collection and Disbursement (PSCD) SAP Public Sector Management (PSM) SAP RE - Real Estate Management SAP Responsible Design & Production SAP RPM Resource Portfolio Management SAP S/4HANA - Asset Management SAP S/4HANA - Extended Warehouse Management SAP S/4HANA - Finance SAP S/4HANA - Human Capital Management SAP S/4HANA - Inventory SAP S/4HANA - Maintenance Management SAP S/4HANA - Management Accounting SAP S/4HANA - Manufacturing SAP S/4HANA - Portfolio and Project Management SAP S/4HANA - Product Engineering SAP S/4HANA - Quality Management SAP S/4HANA - Sales SAP S/4HANA - Sourcing and Procurement SAP S/4HANA - Transportation SAP S/4HANA - Warehouse Management SAP S/4HANA Central Finance SAP S/4HANA Cloud - Manufacturing SAP S/4HANA Cloud for Product Compliance SAP S/4HANA Field Service Management (CoreSystems) SAP S/4HANA for Fashion SAP S/4HANA Group Reporting (FIN-CS) SAP S/4HANA Production Operations SAP S/4HANA Service SAP S/4HANA Supply Chain SAP S/4HANA Treasury SAP SCM Advanced Planning and Optimization (APO) SAP SD - Transport Management SAP SRM - Supplier Relationship Management SAP SuccessFactors - Compensation Management SAP SuccessFactors - Dell Boomi SAP SuccessFactors - Employee Central SAP SuccessFactors - Employee Central Payroll SAP SuccessFactors - Learning SAP SuccessFactors - Onboarding SAP SuccessFactors - Performance and Goal Management SAP SuccessFactors - Recruiting SAP SuccessFactors - Reporting SAP SuccessFactors - Succession and Development SAP SuccessFactors - Variable Pay SAP SuccessFactors - Workforce Planning and Analytics SAP Sustainability Control Tower SAP TPM - Trade Promotion Management SAP Track&Trace SAP Treasury and Risk Management SAP TRV - Travel and expense SAP Vehicle Management System SAP VIM - Vendor Invoice Management SAP Vistex SAP Warehouse Management (WM) SAP Work Manager SAP Work Zone for HR SAP Workforce Management and Scheduling (ClickSoftware) SEMRush Stakeholder Management Teamwork T-Innova Veeva CRM Verbal Communication Vlocity CPQ Vlocity Enterprise Product Catalog (EPC) Vlocity Order Management Workday Advanced Compensation Workday Benefits Workday Compensation Workday EM Workday HCM Workday Onboarding Workday Payroll Workday Recruiting Workday Reporting Workday Talent/Performance Written Communication

Job Title - GN - SONG - MT - Salesforce Marketing Cloud - Manager Management Level: 07/ Manager Location: Bangalore Must have skills: Salesforce Marketing Cloud Good to have skills: Pardot Job Summary : Practice: Strategy Consulting Global Network Song | Areas of Work: Marketing Strategy, Campaign Strategy Design, Marketing processes, Sales/solution/Proposal Development, Next Best Action, Functional Consulting, Salesforce marketing platform ecosystem You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. Roles Responsibilities: As part of the team, you will drive the following: Design new campaign strategies and marketing plans across all channels. Conduct client's Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem. Experience developing next best action strategies Developing business case for campaign strategies, technology solutions. Experience with value architecting. Derive insights for campaign, work on Campaign attribution and optimization strategy Define campaign Key Performance Indicators and track them throughout the campaign lifecycle Identifying marketing process improvement opportunities and re-define the processes. Lead and managed at least 1 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce Loyalty Good experience in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Professional Technical Skills: Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting and techno-functional experience is preferred. Excellent oral and written communication skills Stakeholder Management:Experience in working with middle to senior management levels within existing organization /client organizations. Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and /or experience in client facing roles. Ability to lead and manage small/ mid-sized teams. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Additional Information: Overall experience of 9+ years in designing / managing marketing campaigns with at least 4-5 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience MBA from a tier 1 or 2 college. Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Experience with CRM, marketing software, channel integration, real time decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small/ mid-sized teams. Experience in working with middle to senior management levels within existing organization /client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy Consulting: Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualification Experience: Minimum 9+ year(s) of experience is required Educational Qualification: MBA/PGDM from a tier 1 or 2

Role & responsibilities 3-5 Years experience in Salesforce Marketing Cloud Account Engagement (Pardot) implementations Understand end-to-end marketing processes including campaign creation (email/web/social), lead generation, lead scoring, qualification, distribution, and conversion, including closed loop reporting, by demonstrating CRM technologies and data. Understands APIs available in MCAE/Pardot to develop integration solutions, when necessary Experience with sync processes and limitations with Salesforce. Deep knowledge and understanding of Marketing data shared between MCAE/Pardot and Salesforce Preferred candidate profile MCAE/Pardot Specialist and MCAE/Pardot Consultant certifications Experience with building B2B Marketing Analytics dashboards Experience configuring Salesforce Engage Understands available connectors to Pardot to push/pull data between systems Basic HTML/Css experience preferred

GN - SONG - MT - Marketing Automation B2B (Microsoft Dynamics 365 Marketing ) - Consultant The Strategy & Consulting Global Network Song Practice | Marketing Transformation | B2B Marketing Automation Join our team of GN SONG consultants who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice:GN SONG Platforms MS Dynamics CRM (Marketing) I Areas of Work: B2B Marketing, Marketing Automation | Level:Consultant | Location: Pune | Years of Exp: 5+ Years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Global Network SONG practice. The Practice A Brief Sketch The SONG practice is aligned to the Capability Network Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The B2B marketing automation consultant is an intermediate-level position within the Marketing transformation vertical of Accenture GN Song. You will work closely with clients to understand their business objectives, design tailored marketing automation strategies, and execute campaigns that drive lead generation, nurture prospects, and enhance customer engagement. The key responsibilities will include the following Collaborate with clients to understand their business goals, target audience, and marketing objectives. Identify opportunities for leveraging marketing automation to improve efficiency and effectiveness. Provide expert advice on selecting the most suitable B2B marketing automation platform. Gather business requirements, design process & solution for implementation of marketing & sales automation platforms in B2B environment leveraging tools such as Microsoft Dynamics 365 Marketing CRM, Marketo, AJO, Pardot Serve as CRM solution consultant and design lead nurturing workflows, email marketing campaigns, and automated customer engagement programs Work as a BA or Lead the implementation and configuration of B2B marketing automation platforms, such as MS Dynamics 365, Marketo, AJO, Pardot Create and execute targeted email campaigns, drip sequences and monitor campaign performance metrics, including open rates, click-through rates, conversion rates, and pipeline impact Develop documentation and training materials to support ongoing platform usage and skill development. Develop knowledge of prevailing trends, financials, and operating drivers across multiple industry segments. Aside from client delivery, the selected candidate will also drive business development efforts. Bring your best skills forward to excel at the role: Functional proficiency in Microsoft Dynamics 365 CRM Customer Insights (Marketing Module) Capability to describe D365 Sales and Customer Insights functionalities (Journeys, Segments, Forms, Triggers, Opportunities, etc.) Capability to describe integrations of MSD Customer Insights with other Microsoft tools (M365, Copilot products, Azure) Basic to advance level of understanding and knowledge in Power Apps, Power Automate Proficient in marketing research and analysis Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Qualifications Your experience counts! MBA from a tier 1 institute with preferably bachelors degree in marketing, computer science, or a related field Proven working experience of 5+ years working on B2B Marketing automation solution such as Microsoft Dynamics 365 Marketing, Marketo, AJO, Pardot, Eloqua Strong understanding of end to end of CRM process, lead nurturing and management, customer journey mapping, and segmentation strategies, Account Based Marketing (ABM) Proficiency in email marketing best practices, A/B testing methodologies, and campaign optimization techniques. Must have worked in implementation of campaigns, designing marketing emails and delivering outbound marketing activities and customer journeys Have knowledge of lead management in CRM (across marketing, sales and service), B2B Marketing processes, MQL, SQL etc. Good to have technical experience and certification on MS CRM, Salesforce CRM experience, Marketo, Pardot, AJO, Eloqua Strong oral and written communication skills, including presentation skills.

The Job We are seeking to identify a Marketing Technology and Salesforce Specialist with hands on experience in Pardot Implementation with the below mentioned competencies: Marketing Technology Stack Ownership: Take full ownership of the marketing technology stack specific to Salesforce, and work collaboratively with the technology owners of the other platforms e.g. Google Analytics, LinkedIn, N. Rich, Jira, SEO tools, Sprout Social, and the company website. Develop and execute a comprehensive marketing technology roadmap, aligned with business goals and marketing strategies. Continuously evaluate and optimise the performance of the marketing technology stack. Research and recommend new marketing technologies to enhance capabilities and drive innovation. Salesforce & Pardot (Account Engagement) Mastery: Serve as the technical expert for Salesforce and Pardot, providing guidance and support to the marketing team. Design, build, and help to manage and optimise complex Salesforce campaigns, workflows, and automations within Pardot. Develop and maintain integrations between Salesforce, Pardot, and other marketing technologies. Ensure data integrity and accuracy within Salesforce and Pardot, implementing robust data management practices. Website Management & Development: Work collaboratively with the technology owners of the company website, ensuring it aligns with brand guidelines, SEO best practices, and user experience standards. Work collaboratively with the technology owners utilising HTML skills to troubleshoot website issues, collaborate with agency developers, and implement updates to improve site functionality. Collaborate with technology, marketing and content teams to optimize website content and user journeys. Data Management & Analysis: Develop and implement strategies for collecting, storing, and utilizing customer data to enhance customer experiences and improve marketing campaign targeting. Lead data cleansing, enrichment, and standardization initiatives across marketing, sales, and product systems. Ensure compliance with data protection regulations and best practices. Analyze marketing data to identify trends, measure campaign performance, and provide actionable insights. Your Profile An Ideal candidate will have 10+ yrs of experience in Salesforce and Marketing Technology with hands on experience in the below mentioned skills: Experience in B2B marketing technology leadership roles, with a strong focus on Salesforce and Pardot. Proven track record of successfully managing and optimizing marketing technology stacks. Deep understanding of marketing automation, CRM, analytics, CMS, and web development technologies. Hands-on experience with Salesforce administration, configuration, and development (Apex, Visualforce). Strong proficiency in Pardot campaign management, email marketing, and lead nurturing. Experience with Google Analytics, LinkedIn, SEO tools, and social media management platforms. Proficiency in HTML for website troubleshooting and updates. Excellent project management, communication, and collaboration skills. Bonus Points: Salesforce certifications (e.g., Salesforce Administrator, Pardot Specialist, Platform Developer I). Experience in the financial services industry.

We are seeking a skilled Salesforce Developer with a minimum of 3 years of experience and expertise in Marketing Cloud Account Engagement (Pardot) to join our team. The ideal candidate will have a strong background in Salesforce development, excellent problem-solving skills, and the ability to work collaboratively with cross-functional teams. Key Responsibilities: Design, develop, and implement customized solutions within the Salesforce platform to support critical business functions and meet project objectives, client requirements, and company goals. Develop and maintain Salesforce applications, including custom objects, workflows, triggers, and Apex classes. Integrate Salesforce with other systems using APIs and web services. Collaborate with stakeholders to gather and analyze requirements, and translate them into technical specifications. Perform data migrations and ensure data integrity within the Salesforce environment. Troubleshoot and resolve issues related to Salesforce applications and integrations. Stay up-to-date with Salesforce releases, features, and best practices to ensure optimal performance and utilization of the platform. Provide training and support to end-users to enhance their understanding and usage of Salesforce. Qualifications: Minimum of 3 years of experience as a Salesforce Developer. Expertise in Marketing Cloud Account Engagement (Pardot) is required. Proficiency in Salesforce development, including Apex, Visualforce, Lightning components, and SOQL. Experience with Salesforce integrations using REST and SOAP APIs. Strong understanding of Salesforce best practices and design patterns. Excellent problem-solving skills and attention to detail. Ability to work independently and as part of a team in a fast-paced environment. Strong communication and interpersonal skills. Preferred Qualifications: Experience with other Salesforce certifications (e.g., Salesforce Certified Platform Developer I/II). Knowledge of Agile development methodologies. Experience with version control systems (e.g., Git).

Manage content creation, email marketing, webinars, and digital campaigns. The role requires Pardot, Salesforce, and Adobe design tools expertise, along with strong organizational skills. This remote contract position and other benefits. Required Candidate profile Marketing professional with 4+ years in B2B marketing, specializing in Pardot, Salesforce, content creation, and digital campaigns. Skilled in design, SEO, webinars, and social media.

NVT Phybridge is hiring a Marketing Operations Specialist to lead content, email marketing, webinars, and lead generation. Requires 3+ years in Pardot, 4+ years in marketing , and expertise in Salesforce, Adobe tools, and AI-driven content creation .

We are seeking a passionate and results-oriented Marketing Automation specialist to join our dynamic team at Weaddo. In this role, you will be responsible for driving efficiency and effectiveness across our client campaigns by leveraging marketing automation software and tools. You will work closely with various teams, including strategists, account managers, and designers, to develop and implement multi-channel automation strategies that increase lead generation, improve conversions, and boost ROI for our clients. Key Responsibilities: Technology & Implementation: • Research, evaluate, and recommend best-in-class marketing automation solutions based on client needs and industry trends. Some Examples include: Marketo, Salesforce Marketing Cloud, Hubspot, Pardot, ActiveCampaign, MoEngage, Mailchimp, Zoho Campaign, Netcore, Wati. • Manage the implementation and integration of marketing automation software with existing platforms (CRM, CMS, etc.). • Configure and maintain the marketing automation platform for optimal performance, ensuring data accuracy and compliance with regulations. • Train and support internal teams and clients on using the marketing automation platform effectively. Strategy & Execution: • Develop and implement multi-channel marketing automation strategies aligned with client goals and objectives. • Design and automate lead generation and nurturing workflows across various channels, including email, SMS, WhatsApp, on-site messages, and web push notifications. • Create and manage targeted campaigns across these channels, including dynamic personalization and A/B testing. • Integrate marketing automation with other marketing initiatives (social media, content marketing, paid advertising, etc.). • Set up and manage lead scoring and prioritization processes to qualify leads for sales teams. Analysis & Optimization: • Track and analyze campaign performance across all channels using marketing automation data and reports. • Identify opportunities for improvement and optimize campaigns for better results, including click-through rates, conversion rates, and ROI. • Conduct A/B testing and analysis to identify best practices and inform future strategies. • Stay up-to-date with the latest marketing automation trends and technologies. Collaboration & Communication: • Partner with account managers, strategists, and design teams to understand client needs and translate them into actionable automation plans. • Communicate campaign results and insights to clients effectively, both verbally and in reports. • Document processes and best practices for future reference and knowledge sharing within the organization.

Role & responsibilities Bachelors degree in Marketing, Business, or related field (or equivalent work experience). Proven experience working with event management platforms such as Cvent, ON24, or similar tools. Strong proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Eloqua) and CRM tools (e.g., Salesforce). Exceptional project management skills with a focus on detail, organization, and time management. Strong analytical skills and the ability to interpret data and generate actionable insights. Excellent communication skills, both written and verbal. Ability to work independently as well as part of a team, demonstrating flexibility and adaptability in a fast-paced environment.

Hi Everyone! WE ARE HIRING FOR OUR MNC CLIENT COMPANY FOR THE ROLE OF "MARKETING AUTOMATION SPECIALIST" WHICH WILL BE ON 3RD PARTY PAYROLL ON 1 YEAR RENEWABLE CONTRACT @ AIROLI LOCATION ONLY INTERESTED CANDIDATES HAVING MARKETING AUTOMATION PROFICIENCY & GOOD COMMUNICATION SKILLS ALONG WITH RELEVANT EXPREINCE SHOULD APPLY AND SHOULD BE WILLING TO WORK ON 3RD PARTY PAYROLL. Experience - 6 months to 3 years Salary - 5LPA Hybrid working The Marketing Campaign Specialist plays a critical role in executing successful email marketing campaigns , with a strong focus on demand generation and lead nurturing . Operating from a Shared Service Centre , this specialist collaborates with regional business marketing teams to develop, deploy, and optimize email marketing strategies and reports.The ideal candidate will have expertise in email marketing best practices , keen attention to detail, and the ability to manage multiple campaigns simultaneously. This includes campaign creation, email design, performance tracking, and Oracle Eloqua proficiency. Key Responsibilities Email Campaign Collaborate with Marketing Communications to create visually appealing email templates and content , including subject lines, body text, graphics, and CTAs, ensuring alignment with brand guidelines and campaign goals. Work with Marketing stakeholders to understand campaign objectives and target audiences. Manage and segment audiences within Eloqua and Customer Data Platforms (CDP) for targeted and effective campaigns. Schedule and execute email campaigns using Oracle Eloqua and Adobe Real-Time Customer Data Platform (CDP) while monitoring and troubleshooting deployment issues. Design landing pages and forms to support campaign objectives. Track and analyse key email performance metrics (open rates, click-through rates, conversion rates, etc.). Generate reports with actionable insights to improve future campaigns. Create and manage Campaign IDs (CIDs) within Eloqua for tracking and reporting. Maintain data privacy protocols to ensure compliance and database accuracy. Support marketing technology/capability management with routine maintenance activities. Strong organizational skills , with the ability to prioritize and manage multiple projects. Ability to work effectively in diverse, cross-functional teams across multiple regions. Analytical mindset, creativity, and a customer-centric approach . Excellent verbal and written communication skills . Understanding of digital marketing trends and a curiosity for innovation in the field Experience : 3 moths to 3 years of hands-on experience in digital communication and campaign management, preferably in a B2B environment. Strong proficiency in Oracle Eloqua , including end-to-end campaign setup, email design. Thanks and Regards, Aishwaryaa Powle Senior Consultant- Sourcing T (+91) 022 66816930 215 - ATRIUM, Unit no. 215, 2nd floor, C - Wing, Andheri - Kurla Road, Andheri East, Mumbai 400069,Maharashtra I India www.persolkelly.co.in CONFIDENTIAL NOTE The information contained in this e-mail and any accompanying documents may contain information that is confidential or otherwise protected from disclosure. If you are not the intended recipient of this message, or if this message has been addressed to you in error, please immediately alert the sender by reply e-mail and then delete this message, including any attachments. Any dissemination, distribution or other use of the contents of this message by anyone other than the intended recipient is strictly prohibited. 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Roles & Responsibilities: Manage the operations team and ensure they meet all KPIs Ensure the marketing database is built and maintained with the right accounts and individuals in our target markets Improve upon and document marketing processes Manage the marketing technology stack, research, and recommend additional technologies to improve lead generation and conversions Report on and improve on the performance of different marketing channels Work closely with other marketing team members to assess where technology and automation can be used to track top of funnel metrics Provision licenses and troubleshoot marketing technology issues within marketing and sales departments Optimize landing pages, calls-to-action, A-B email testing, and event registration processes to maximize the number of inbound inquiries Drive marketings ABM strategy to help break into key accounts and support cross-sell initiatives to existing customers Ensure marketing and inside sales teams are trained and able to use our marketing technology for maximum return on our investment Produce KPI scorecard tracking Marketing and Sales performance Create reports and dashboards as needed Work closely with marketing management to ensure marketing qualified leads (MQLs) are routed to and followed up on by our inside sales team Help manage vendor relationships and assist with renewal decision making Qualifications: 8+ years of marketing operations/database management/business operations experience in the B2B software space Experience working in a marketing automation platform Pardot preferred Experience working within a CRM Salesforce preferred Demonstrated ability to build compelling nurture campaigns to drive demand generation Bachelors degree in marketing, business, communications, or related field Excellent command of business writing and ability to own the production of outstanding email and digital content High level of attention to detail and experience managing multiple projects to successful completion simultaneously Highly knowledgeable about marketing automation tools and digital strategies for driving lead generation Comfortable working in a high-growth environment with competing priorities among a globally dispersed team Understanding of United States public sector and capital program markets highly preferre 8+ years of marketing operations/database management/business operations experience in the B2B software space Experience working in a marketing automation platform Pardot preferred Experience working within a CRM Salesforce preferred Demonstrated ability to build compelling nurture campaigns to drive demand generation Bachelors degree in marketing, business, communications, or related field Excellent command of business writing and ability to own the production of outstanding email and digital content High level of attention to detail and experience managing multiple projects to successful completion simultaneously Highly knowledgeable about marketing automation tools and digital strategies for driving lead generation Comfortable working in a high-growth environment with competing priorities among a globally dispersed team Understanding of United States public sector and capital program markets highly preferred

Job Title: Demand Generation and Marketing Intern Position Overview: We are seeking a motivated Demand Generation and Marketing Intern to join our marketing team. In this role, you will assist in executing email marketing campaigns, developing dashboards, and analyzing key metrics to support our marketing strategies. This is an excellent opportunity to gain hands-on experience in marketing analytics and demand generation. Responsibilities: Assist in the creation and execution of email marketing campaigns, including design, scheduling, and tracking performance. Support the team in building and maintaining dashboards using tools such as Google Spreadsheets, Microsoft Excel, or marketing-specific platforms. Analyze marketing data, track key performance indicators, and provide insights to improve campaigns. Help create and automate reports for performance tracking and demand generation activities. Assist in maintaining the marketing database, and ensuring the accuracy of contact information and campaign metrics. Help manage social media and digital campaigns, assisting with content creation and scheduling. Collaborate with internal teams and stakeholders to ensure marketing activities are aligned with overall business goals. Skills Required: Proficiency in MS Excel, Google Sheets, and similar data tools. Basic knowledge of email marketing platforms and tools. Analytical mindset with the ability to interpret marketing data and identify key trends. Basic knowledge of marketing automation tools is a plus. Experience in dashboard and report automation is an advantage. Strong verbal and written communication skills. Ability to interact with cross-functional teams and stakeholders.

IMMEDIATE JOINERS PREFERRED Location- Bangalore, Karnataka Summary - Are you passionate about optimizing marketing campaigns and ensuring seamless customer journeys? We are looking for a Campaign Monitoring Specialist to join our clients Marketing Automation team and ensure the optimal performance of campaigns within Salesforce Marketing Cloud . Your Future Employer - A worldwide leader in insurance brokerage, risk management, and advisory services, they are committed to assisting communities across the globe. Responsibilities 1. Monitoring email campaigns, automations, and customer journeys in Salesforce Marketing Cloud. 2. Analyzing key metrics to spot trends, anomalies, and areas for optimization. 3. Collaborating with the Marketing Automation team to understand campaign processes. 4. Identifying and fixing issues like delays, errors, or drop-offs affecting performance. 5. Troubleshooting technical issues in SFMC automations and journeys. 6. Working with internal teams and SFMC support to resolve complex problems. 7. Generating and analyzing reports, offering actionable insights and communicating findings to stakeholders. Requirements 1. Bachelor's degree in marketing with experience in managing marketing automation campaigns or conducting marketing analysis in a B2B setting. 2. Demonstrated expertise with Salesforce Marketing Cloud or other platforms (e.g., HubSpot, Eloqua, Marketo). 3. Strong analytical capabilities with the ability to extract actionable insights from data. 4. Effective communication skills, both written and verbal and proficient in Microsoft Excel. 5. Salesforce Marketing Cloud certifications (e.g., Email Specialist) are advantageous. 6. Intermediate to advanced knowledge of HTML, SQL, AMPscript, and JavaScript is preferred and experience in PowerBi is good to have. What is in it for you - Work with top professionals in a global, dynamic team. Contribute to the creation of a leading global content strategy. Gain exposure to a range of high-profile clients and industries. Reach us - If you feel this opportunity is well aligned with your career progression plans, please feel free to reach out to me with your updated profile at vanika.arora@crescendogroup.in Keywords - Campaign Monitoring Specialist, Marketing Automation, Salesforce Marketing Cloud, Troubleshooting, Eloqua, Marketo, Pardot, PowerBi, automation studio, ampscript and SSJS

The Strategy & Consulting Global Network Song Practice | Marketing Transformation | B2B Marketing Automation Join our team of GN SONG consultants who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice:GN SONG Platforms- MS Dynamics CRM (Marketing) I Areas of Work: B2B Marketing, Marketing Automation | Level:Consultant | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 5+ Years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Global Network SONG practice. The Practice- A Brief Sketch The GN SONG practice is aligned to the Capability Network Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The B2B marketing automation consultant is an intermediate-level position within the Marketing transformation vertical of Accenture GN Song. You will work closely with clients to understand their business objectives, design tailored marketing automation strategies, and execute campaigns that drive lead generation, nurture prospects, and enhance customer engagement. The key responsibilities will include the following Collaborate with clients to understand their business goals, target audience, and marketing objectives. Identify opportunities for leveraging marketing automation to improve efficiency and effectiveness. Provide expert advice on selecting the most suitable B2B marketing automation platform. Gather business requirements, design process & solution for implementation of marketing automation platforms in B2B environment leveraging tools such as Microsoft Dynamics 365 Marketing CRM, Marketo, Pardot Serve as CRM solution consultant and design lead nurturing workflows, email marketing campaigns, and automated customer engagement programs Work as a BA or Lead the implementation and configuration of B2B marketing automation platforms, such as MS Dynamics 365, Marketo, Pardot Create and execute targeted email campaigns, drip sequences and monitor campaign performance metrics, including open rates, click-through rates, conversion rates, and pipeline impact Develop documentation and training materials to support ongoing platform usage and skill development. Develop knowledge of prevailing trends, financials, and operating drivers across multiple industry segments. Aside from client delivery, the selected candidate will also drive business development efforts. Bring your best skills forward to excel at the role: Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in marketing research and analysis Read about us. Blogs Qualifications Your experience counts! MBA from a tier 1 institute with preferably bachelor’s degree in marketing, computer science, or a related field Proven working experience of 5+ years working on B2B Marketing automation solution such as Microsoft Dynamics 365 Marketing, Marketo, Pardot, Eloqua Strong understanding of end to end of CRM process, lead nurturing and management, customer journey mapping, and segmentation strategies, Account Based Marketing (ABM) Proficiency in email marketing best practices, A/B testing methodologies, and campaign optimization techniques. Must have worked in implementation of campaigns, designing marketing emails and delivering outbound marketing activities and customer journeys Have knowledge of lead management in CRM (across marketing ,sales and service), B2B Marketing processes, MQL, SQL etc. Good to have technical experience and certification on MS CRM, Salesforce CRM experience, Marketo, Pardot, Eloqua Strong oral and written communication skills, including presentation skills. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities. Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 569,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Capability Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Capability Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/in-en/careers Accenture Global Network Song | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team

The Strategy & Consulting Global Network Song Practice | Salesforce Marketing Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Salesforce Marketing Cloud, Marketing Cloud Account Engagement (Pardot) | Level: Manager | Location: Gurugram / Mumbai / Bengaluru / Hyderabad / Chennai / Pune | Years of Exp: 10+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Practice of Accenture and works with clients across their marketing, sales, and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Managing full spectrum of Marketing program execution from strategy definition to technical delivery in Salesforce Marketing Cloud Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Monitoring trends, analyzing data, to optimize marketing campaigns. Identifying marketing process improvement opportunities Developing business case for campaign strategies, technology solutions Developing / supporting development of MarTech/AdTech platform technology Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Qualifications Bring your best skills forward to excel at the role: Hands-on experience of SFMC/ Pardot Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Read about us. Blogs Your experience counts! Overall experience of 8+ years in designing / managing marketing campaigns with at least 6+ years of hands-on/functional consultant experience in Salesforce Marketing Cloud/ Pardot implementation with deep functional, industry and client facing experience Should be certified in Salesforce Marketing Cloud/Pardot Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Experience with organizing 1st, 2nd, 3rd party data, segments, and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small / mid-sized teams. Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Global Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

The Strategy & Consulting Global Network Song Practice | Salesforce Marketing Senior Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Salesforce Marketing Cloud, Marketing Cloud Account Engagement (Pardot) | Level: Senior Manager | Location: Gurugram / Mumbai / Bengaluru /Hyderabad/ Chennai / Pune | Years of Exp: 12+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Practice of Accenture and works with clients across their marketing, sales, and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Managing full spectrum of Marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/Pardot, personalization, CDP etc. Lead and managed at least 2 large transformation programs spanning across multiple geographies. Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Monitoring trends, analyzing data, to optimize marketing campaigns. Identifying marketing process improvement opportunities and re-define the processes. Developing business case for campaign strategies, technology solutions. Solution for large Marketing transformation programs with salesforce marketing solutions. Developing / supporting development of MarTech/AdTech platform technology. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Bring your best skills forward to excel at the role: Hands-on experience of SFMC/ Pardot / Personalization/ CDP / Loyalty etc. Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Read about us. Blogs Qualifications Your experience counts! Overall experience of 12+ years in designing / managing marketing campaigns with at least 10+ years of hands-on/functional consultant experience in Salesforce Marketing Cloud/ Pardot implementation with deep functional, industry and client facing experience Should be certified in Salesforce Marketing Cloud/Pardot Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Experience with organizing 1st, 2nd, 3rd party data, segments, and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small / mid-sized teams. Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Global Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

The Strategy & Consulting Global Network Song Practice | Salesforce Marketing C onsultant Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Salesforce Marketing Cloud, Marketing Cloud Account Engagement (Pardot) | Level: Consultant | Location: Gurugram / Mumbai / Bengaluru / Hyderabad / Chennai / Pune | Years of Exp: 5+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Practice of Accenture and works with clients across their marketing, sales, and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Managing full spectrum of Marketing program execution from strategy definition to technical delivery in Salesforce Marketing Cloud Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Monitoring trends, analyzing data, to optimize marketing campaigns. Identifying marketing process improvement opportunities Developing business case for campaign strategies, technology solutions Developing / supporting development of MarTech/AdTech platform technology. Qualifications Bring your best skills forward to excel at the role: Hands-on experience of SFMC/Pardot Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Read about us. Blogs Your experience counts! Overall experience of 3-5+ years in designing / managing marketing campaigns with at least 4+ years of hands-on/functional consultant experience in Salesforce Marketing Cloud/Pardot implementation with deep functional, industry and client facing experience Should be certified in Salesforce Marketing Cloud/Pardot Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Experience with organizing 1st, 2nd, 3rd party data, segments, and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in working with middle to senior management levels within existing organization / client organizations. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities. Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Global Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

5+ years of experience (APAC) in field marketing, B2B marketing, or related roles, preferably within the IT services or technology industry. Experience working for the APAC regions and in-depth knowledge of these markets. Especially for India and Malaysia. Proven track record of developing and executing successful regional marketing campaigns and events. Experience working with sales teams and understanding of the sales process. Understanding of the IT service delivery process and solutions. Strong project management skills with the ability to manage multiple initiatives simultaneously. Proficiency in market research and data analysis. Analytical mindset to interpret data and translate it into actionable insights. Proficiency in Salesforce, marketing automation tools (Pardot), Google Analytics and LinkedIn. Excellent written and verbal communication skills in English. Team player with excellent interpersonal skills and the ability to work cross-functionally. Experience in the pharmaceutical, public sector, and finance industries will be a plus.

Job Description: Sales cloud Marketing cloud Salesforce CPQ Service cloud Skillset --------- Admin and Configurations *Pardot experience is mandatory* Integrations LWC Aura Apex Asynchronous Apex(Batch) Flows Triggers

Key Responsibilities: Develop, customize, and maintain Salesforce applications using Apex, Visualforce, Lightning Components, and other Salesforce technologies Collaborate with business analysts, project managers, and other developers to understand business requirements and translate them into technical specifications. Integrate Salesforce with other systems using REST and SOAP APIs. Perform data migration and data integration tasks. Develop and maintain Salesforce reports and dashboards to provide insights into business performance. Implement best practices in code development, security, and testing. Troubleshoot and resolve technical issues, providing ongoing support for Salesforce users. Stay up-to-date with Salesforce releases, new features, and best practices. Required Skills & Qualifications:• Bachelors degree in Computer Science, Information Technology, or a related field. • 5+ years of experience as a Salesforce Developer. • Strong proficiency in Apex, Visualforce, Lightning Components (Aura and LWC), SOQL, and SOSL. • Experience with Salesforce integration tools and techniques, including REST and SOAP APIs. • Familiarity with Salesforce configuration, including workflows, validation rules, and custom objects. • Knowledge of version control systems such as Git. • Salesforce Platform Developer I or II certification preferred. • Strong problem-solving skills, attention to detail, and ability to work in a fast-paced environment. • Excellent communication and interpersonal skills

4 yrs+ Salesforce ( Mandatory ) 3yrs+ Salesforce CRM 2 yr+ Pardot as administrator (mandatory) Manage Marketing campaigns in Salesforce using Pardot with the Marketing & Communication team and Salesforce platform team. Required Candidate profile *PARDOT* - Marketing Automation Platforms: SALESFORCE - Customer Relationship Management (CRM) JIRA - Project Management Tools Testing - A/B Tools Data Management & synchronization

The Strategy & Consulting Global Network Song Practice | Marketing Transformation | B2B Marketing Automation Join our team of GN SONG consultants who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice:GN SONG Platforms MS Dynamics CRM (Marketing) I Areas of Work: B2B Marketing, Marketing Automation | Level:Senior Manager | Location: Pune | Years of Exp: 12+ Years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Global Network SONG practice. The Practice A Brief Sketch The SONG practice is aligned to the Capability Network Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The B2B marketing automation consultant is an intermediate-level position within the Marketing transformation vertical of Accenture GN Song. You will work closely with clients to understand their business objectives, design tailored marketing automation strategies, and execute campaigns that drive lead generation, nurture prospects, and enhance customer engagement. The key responsibilities will include the following Collaborate with clients to understand their business goals, target audience, and marketing objectives. Identify opportunities for leveraging marketing automation to improve efficiency and effectiveness. Provide expert advice on selecting the most suitable B2B marketing automation platform. Gather business requirements, design process & solution for implementation of marketing & sales automation platforms in B2B environment leveraging tools such as Microsoft Dynamics 365 Marketing CRM, Marketo, AJO, Pardot Serve as CRM solution consultant and design lead nurturing workflows, email marketing campaigns, and automated customer engagement programs Work as a BA or Lead the implementation and configuration of B2B marketing automation platforms, such as MS Dynamics 365, Marketo, AJO, Pardot Create and execute targeted email campaigns, drip sequences and monitor campaign performance metrics, including open rates, click-through rates, conversion rates, and pipeline impact Develop documentation and training materials to support ongoing platform usage and skill development. Develop knowledge of prevailing trends, financials, and operating drivers across multiple industry segments. Aside from client delivery, the selected candidate will also drive business development efforts. Bring your best skills forward to excel at the role: Functional proficiency in Microsoft Dynamics 365 CRM Customer Insights (Marketing Module) Capability to describe D365 Sales and Customer Insights functionalities (Journeys, Segments, Forms, Triggers, Opportunities, etc.) Capability to describe integrations of MSD Customer Insights with other Microsoft tools (M365, Copilot products, Azure) Basic to advance level of understanding and knowledge in Power Apps, Power Automate Proficient in marketing research and analysis Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Read about us. Qualifications Your experience counts! MBA from a tier 1 institute with preferably bachelors degree in marketing, computer science, or a related field Proven working experience of 5+ years working on B2B Marketing automation solution such as Microsoft Dynamics 365 Marketing, Marketo, AJO, Pardot, Eloqua Strong understanding of end to end of CRM process, lead nurturing and management, customer journey mapping, and segmentation strategies, Account Based Marketing (ABM) Proficiency in email marketing best practices, A/B testing methodologies, and campaign optimization techniques. Must have worked in implementation of campaigns, designing marketing emails and delivering outbound marketing activities and customer journeys Have knowledge of lead management in CRM (across marketing, sales and service), B2B Marketing processes, MQL, SQL etc. Good to have technical experience and certification on MS CRM, Salesforce CRM experience, Marketo, Pardot, AJO, Eloqua Strong oral and written communication skills, including presentation skills. Whats in it for you? An opportunity to work on with key G2000 clients. Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities. Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 569,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Capability Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Capability Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit Song | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference,

Description: Marketing operations with experience of marketing automation and salesforce. Requirements: • Bachelor's degree in Marketing, Business, or a related field (or equivalent experience). • 1 to 2 years Salesforce and Salesforce Account Engagement (Pardot) is highly preferred. • 1 to 2 years Asana or other ticketing system experience. • Understanding of email marketing best practices, segmentation, and data management. • Proficiency in Microsoft Excel for data organization and manipulation. • Strong attention to detail and organizational skills with the ability to manage multiple tasks simultaneously. • Excellent communication skills, both written and verbal. • Ability to learn quickly and adapt in a fast-paced environment. Job Responsibilities: • Email Campaign Execution: Build, test, and schedule marketing emails using Salesforce Account Engagement, ensuring accuracy and timely deployment. • List Management: Build targeted lists for marketing campaigns by segmenting leads based on predefined criteria. Upload and manage contact lists within Salesforce Account Engagement ensuring accurate data and lead assignment. • Data Accuracy: Update, maintain, and ensure the accuracy of lead, contact, and campaign records in Salesforce. Regularly review and clean data to support campaign performance and reporting. • Collaboration: Work closely with the revenue marketing and operations teams to ensure seamless execution of campaigns and alignment with company goals. • Reporting Support: Assist in tracking campaign performance metrics and generating basic reports to provide insights into email and campaign effectiveness. Note : • Knowledge of HTML for email customization. • Basic understanding of B2B marketing and sales processes. What We Offer: Exciting Projects: We focus on industries like High-Tech, communication, media, healthcare, retail and telecom. Our customer list is full of fantastic global brands and leaders who love what we build for them. Collaborative Environment: You Can expand your skills by collaborating with a diverse team of highly talented people in an open, laidback environment — or even abroad in one of our global centers or client facilities! Work-Life Balance: GlobalLogic prioritizes work-life balance, which is why we offer flexible work schedules, opportunities to work from home, and paid time off and holidays. Professional Development: Our dedicated Learning & Development team regularly organizes Communication skills training(GL Vantage, Toast Master),Stress Management program, professional certifications, and technical and soft skill trainings. Excellent Benefits: We provide our employees with competitive salaries, family medical insurance, Group Term Life Insurance, Group Personal Accident Insurance , NPS(National Pension Scheme ), Periodic health awareness program, extended maternity leave, annual performance bonuses, and referral bonuses. Fun Perks: We want you to love where you work, which is why we host sports events, cultural activities, offer food on subsidies rates, Corporate parties. Our vibrant offices also include dedicated GL Zones, rooftop decks and GL Club where you can drink coffee or tea with your colleagues over a game of table and offer discounts for popular stores and restaurants!

Job Title - GN - SONG - MT - Salesforce Marketing Cloud - Analyst Management Level: 11/ Analyst Location: Bangalore Must have skills: Salesforce Marketing Cloud Good to have skills: Pardot Job Summary :You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. Roles & Responsibilities: As part of the team, you will drive the following Gather business requirements, design process & define implementation strategy for leading marketing automation platforms preferably Salesforce Experience supporting projects on developing business case for campaign strategies, technology solutions Supported platform assessment, conduct fit gap analysis and map platform capabilities to business requirements Document client requirements, understand their business goals, target audience, and help achieve marketing objectives. Identify opportunities for leveraging marketing platforms to improve efficiency and effectiveness. Well versed with end-to-end marketing processes and campaign life cycle. Monitoring trends, analyzing data, to optimize marketing campaigns. Professional & Technical Skills: Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting and techno-functional experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Additional Information: Overall experience of 2+ years in understanding marketing campaigns with at least 1+ years of hands-on functional consulting experience in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with functional, industry and client facing experience MBA from a tier 1 or 2 college. Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Experience with CRM, marketing software, channel integration, real time decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Ability to establish and build on working relationships effectively. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting : Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience: Minimum 2+ year(s) of experience is required Educational Qualification: MBA/PGDM from a tier 1 or 2