Role & responsibilities Strategic planning and management of the product range over the entire product life cycle Creation of strategic decision proposals for the Management based on all market facts, results of the analyses (competitors, target segments etc.), evaluating product profitability, further information on the business plan as well the calculation of the business case Creation and prioritization of the market requirements for current and future products on the basis of scenarios taken from the market analysis. Support and evaluation through sales team & dealers. Informing the technical product teams about market facts, purpose and vision for the product Defining appropriate solutions, drafting the required information and template for sales support Schedule the product promotions, with required technical, tags through strategic planning Regular status assessment with the technical development team within the active development process Cost-effectiveness of the product development, i.e. delivery time, functionality and development costs over the entire product life cycle Pricing strategy for Existing & New Product evaluation through sales team, dealers & Stake owners Preferred candidate profile
Role & responsibilities Identify target audiences in International Markets and implement marketing strategies by effective planning to achieve targeted business volumes. Build and maintain strong relationships with overseas distributions, agents and clients. Achieve export sales targets and expand market share. Export Documentation & Compliance. Ensure accurate and timely preparation of export documents (Invoice, Packing List, BL, COA, COO etc.). Stay updated with DGFT, customs, shipping and international trade compliance requirements. Liaise with CHA, Freight Forwarders, and shipping lines for smooth logistics execution. Market Research & Strategy Client Relationship Management Exhibitions & International Market. Develop new markets Ensures that strategies include market segmentation definition and analysis competitive analysis as well as channel strategy. Involvement in pricing for international tendering Analysing competitions pricing strategies Developing annual and medium term business plan and achieving the same through motivated team of associates and partners. Developing and reviewing market strategies and policy, dealer network expansion and development. Increase product awareness and brand visibility in the assigned regions Preferred candidate profile