Operations & Digital Marketing Manager

Role Overview: As an Operations & Digital Marketing Manager at Hardoll Enterprises, a fast-growing e-commerce company specializing in solar lighting solutions, your main responsibility will be to develop and execute digital campaigns aimed at driving customer acquisition, engagement, and retention. Your primary focus will involve managing and optimizing various digital marketing channels such as SEO/SEM, social media, and email campaigns. Additionally, you will need to analyze the performance of Google and Meta campaigns, make necessary adjustments to strategies, and provide detailed reports on ROI and KPIs. Collaboration with cross-functional teams will be crucial to enhance user experience and optimize conversion paths. It is imperative to stay abreast of the latest digital marketing trends and tools to ensure the success of the campaigns. Key Responsibilities: - Develop and execute digital campaigns to drive customer acquisition, engagement, and retention - Manage and optimize digital marketing channels including SEO/SEM, social media, and email campaigns - Analyze the performance of Google and Meta campaigns, adjust strategies accordingly, and provide detailed reports on ROI and KPIs - Collaborate with cross-functional teams to enhance user experience and optimize conversion paths - Stay updated with the latest digital marketing trends and tools Qualifications Required: - Bachelor's degree in marketing or a related field - Proven experience in digital marketing and strong analytical skills - Proficiency in website analytics and digital advertising platforms - Creative thinking coupled with a strategic, data-driven approach Please note that this full-time position is based in Mundur, Thrissur, and male candidates are preferred. The benefits include Provident Fund, and the work location is in person at Thrissur, Kerala. Join our team and play a pivotal role in shaping the digital marketing strategies of a dynamic e-commerce company in the solar lighting industry.,