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The Coca-Cola Company logo
Senior Director, CCL - TRAVEL The Coca-Cola Company

13.0 - 15.0 years

0 Lacs

gurugram, haryana, india

On-site

Strategic Relevance Away from Home recruitment is a key strategic lever for INSWA's growth ambition. Travel channels - Railways and Airways are a key part of life in India and present a massive opportunity for KO to recruit consumers and build a sparkling consumption culture. Indian Railways is the World's largest Railway network with estimated annual traveler base of >8 BN travelers annually. Current KO NARTD incidence is 7%. Every incremental percentage point improvement in incidence could yield incremental volume of 5-6 MMUC for KO system. The Indian Airways ecosystem Airports and Airlines provides an equally compelling recruitment and category building oppornity for KO. Delhi Airport (DI...

Posted 1 week ago

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