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4.0 - 6.0 years
8 - 14 Lacs
Bengaluru
Work from Office
We are seeking an experienced and strategic-minded Group Head of Social Media to lead our client-based social media team. This role requires a dynamic individual who can ideate and execute effective social media campaigns giving great results that meet with client's objectives, foster a cohesive team environment, and cultivate strong client relationships. The ideal candidate should possess a deep understanding of social media dynamics, a proven track record in team leadership, and exceptional communication skills. Job Description : Ideation and Strategy of Campaigns : - Develop innovative and tailored integrated marketing strategies that align with client's objectives, target audiences, and industry trends. - Lead brainstorming sessions to generate creative campaign ideas, considering various platforms, formats, and engagement techniques. - Collaborate with the creative team to conceptualize engaging content that resonates with the intended audiences. Team Management : - Lead, mentor, and inspire a team of social media account managers and executives. - Set clear performance expectations, provide regular feedback, and conduct performance evaluations. - Foster a collaborative and innovative team culture that encourages the sharing of ideas and professional growth. Client Management : - Develop and maintain strong relationships with the clients through regular communication, meetings & strategic interaction. - Clearly understand clients' goals, needs, and expectations and ensure that marketing strategy media strategies align with their business objectives. - Present campaign proposals, strategies, and other integrated marketing reports to clients in a compelling and informative manner. - Proactively address client concerns, feedback, and requests to ensure their satisfaction and long-term partnership. Requirements : - Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred). - 5-6 years of proven experience in social media management within a client-based agency or related environment. (With minimum 3 years of agency experience). - Demonstrated success in devising and executing impactful social media strategies for a variety of clients. - Profound understanding of social media platforms, algorithms, content formats, and best practices. - Proven track record of generating exceptional results via integrated marketing strategies (online + offline) must have. - Strong analytical skills to interpret data and insights for continuous campaign optimization. - Excellent written and verbal communication skills, capable of conveying ideas clearly to both internal teams and clients. - Proven leadership skills with experience in managing and developing high-performing teams. - Adept at managing multiple client relationships simultaneously and adept at handling client feedback and expectations. - Experience in presenting campaign strategies and performance reports to clients. - Detail-oriented, organized, and able to meet tight deadlines in a fast-paced environment. - Creative thinker with the ability to ideate innovative and tailored campaigns that drive engagement. - In-depth knowledge of the broader marketing landscape and how social media integrates into comprehensive strategies.
Posted 18 hours ago
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