AVP Marketing | Youth Travel Start up MetaMorph

7.0 - 11.0 years

0 Lacs

karnataka

On-site

As a full-stack AVP Marketing at MetaMorph, you will play a pivotal role in leading all marketing functions across brand, performance, social media, content, CRM, and offline activations. Your primary responsibility will be to build a robust hyperlocal marketing engine that drives bookings and community engagement for the leading youth travel hostel brand in India. You will be tasked with owning and driving the client's marketing initiatives, focusing on brand salience across Gen Z audiences through compelling storytelling, content creation, and strategic partnerships. Your expertise in both brand and performance marketing will be crucial in designing and executing location-specific campaigns to enhance bookings at newly launched hostels. In addition to overseeing marketing strategies, you will be required to establish systems to measure ROI across various channels such as CAC, ROAS, and LTV. Your analytical mindset and fluency in data analytics, metrics, and attribution models will be essential in scaling marketing efforts to support revenue growth and aligning growth objectives with business goals. To excel in this role, you should possess at least 7 years of experience in fast-growth consumer startups, particularly in sectors like hospitality, QSR, F&B, or retail. A proven track record in both performance and brand marketing is non-negotiable, along with demonstrated expertise in leading hyperlocal and national marketing strategies for multi-location businesses. Your deep understanding of Gen Z platforms, digital behaviors, and content trends will be instrumental in driving the client's brand visibility and engagement. Moreover, your high ownership mindset, focus on speed, and measurable outcomes, coupled with your ability to build and mentor a high-performance marketing team, will be key to your success in this role. By collaborating with Founders, Revenue, Product, and Operations teams, you will ensure alignment in achieving business objectives and sustaining growth in a competitive market landscape.,

Posted 2 days ago

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Looking for a Co-Founder Food Startup with Scalable Potential The Chicken Folks

3.0 - 7.0 years

0 Lacs

haryana

On-site

You are The Chicken Folks (TCF), a homegrown food startup driven by the desire for flavorsome and comforting food alternatives in the market. In the past year, you have successfully introduced two beloved brands: 1. **The Chicken Folks**: Offering bold and comforting chicken choices for all moods. 2. **BunHead**: Serving burgers that go beyond the ordinary. Both brands have garnered consistent 4.3+ star ratings, loyal customers, and strong brand recognition in Gurugram. Despite being bootstrapped, these brands have been meticulously developed with a focus on flavor and determination. With a proven product-market fit and tangible traction, you are now embarking on the next phase of growth, aiming for a scalable, product-centric approach that resonates with the modern culinary landscape of India. Recognizing the limitations and challenges posed by platform dependency and aggregator margins, your focus is now on building a brand-led, margin-friendly, and direct-first model to ensure ownership, loyalty, and profitability. At this pivotal juncture, you are seeking a Co-Founder to join your journey. This individual will play a critical role in accelerating growth, co-leading initiatives, and co-creating the future of the company. This opportunity is not merely a role but a long-term partnership aimed at shaping an iconic and culturally significant presence in the Indian food industry. The ideal candidate for this position is someone who: - Is passionate about food brands and has a background in F&B or a keen eye for brands that resonate with consumers. - Possesses knowledge of early-stage fundraising, investor relations, or capital structuring, with prior experience being a plus. - Demonstrates the resilience to build, the curiosity to experiment, and the commitment to sustained growth. - Believes in the potential for food to be both nutritious and appealing on a large scale. - Brings expertise in operations, direct-to-consumer strategies, food technology, branding, or offline activations. This collaborative endeavor will require dedication, creativity, and some level of investment, as it involves building something of significant impact from the ground up. If you share the passion for creating meaningful ventures and are aligned with the vision of The Chicken Folks, we invite you to connect with us. If you embody initiative, attention to detail, determination, and strategic decision-making, and if you are intrigued by the fusion of food and branding in the Indian context, we are eager to engage in conversation with you. For further discussions and inquiries, please reach out to: Abhijeet Bhattacharya Email: business@thechickenfolks.com This opportunity promises to be challenging, but for those with a resilient and entrepreneurial spirit, the rewards are bound to be fulfilling.,

Posted 4 days ago

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