Are you a data-driven marketer with a passion for accelerating growth through measurable results, especially within the D2C space, and aspire to a leadership position? NESTA Toys is seeking a Growth Marketing Manager with a strong Performance Marketing focus to join our dynamic team. In this pivotal role, you will be responsible for designing, executing, and optimizing our paid and organic acquisition strategies to drive customer growth, maximize ROI, and expand our reach for our eco-friendly, natural, and open-ended toys. This role offers significant potential for professional growth and the opportunity to step into a leadership position as our company scales. You will be a key player in scaling our D2C brand and bringing the joy of purposeful play to more children and families. What You'll Do: As our Growth Marketing Manager, you will lead the charge in acquiring new customers and optimizing our marketing funnel. Your responsibilities will include: Develop & Execute Performance Marketing Strategies: Design and implement comprehensive paid acquisition strategies across various channels, including Google Ads (Search, Display, Shopping), Meta Ads (Facebook, Instagram), YouTube, and other emerging platforms, with a clear focus on ROI, CPA, and LTV. E-commerce & Quick Commerce Ads Management: Execute and manage campaigns on E-commerce (Amazon, Flipkart) and quick commerce platforms (e.g., Swiggy Instamart, Zepto, Blinkit), including strategy, setup, optimization, and reporting to drive sales through these channels. Full-Funnel Optimization: Identify and optimize key conversion points throughout the customer journey, from initial awareness and acquisition to activation, retention, and referral – specifically within a D2C context. Experimentation & A/B Testing: Lead a rigorous experimentation roadmap, conducting A/B tests on ad creatives, landing pages, targeting, and bidding strategies to continuously improve campaign performance. Budget Management & Allocation: Strategically manage and optimize marketing budgets across channels to achieve growth targets efficiently. Data Analysis & Reporting: Analyze campaign data, generate actionable insights, and provide regular, comprehensive reports on performance, identifying opportunities for optimization and scaling. Audience Targeting & Segmentation: Develop sophisticated audience targeting strategies based on demographic, psychographic, behavioral, and lookalike data to reach high-value D2C customers. Channel Diversification: Research and test new growth channels and tactics to expand our reach and reduce reliance on single platforms. Creative Collaboration: Work closely with the Creative/Graphics Designer to develop high-performing ad creatives and landing page assets that resonate with target audiences and align with NESTA's brand values. Market Research: Stay abreast of industry trends, competitor activities, and platform updates to ensure our strategies remain cutting-edge. Cross-functional Partnership: Collaborate effectively with product, sales, and content teams to ensure integrated marketing efforts and a seamless customer experience. What We're Looking For: We're seeking a highly analytical, results-oriented, and creative individual who thrives in a fast-paced, growth-focused environment. Bachelor's degree in Marketing, Business, Economics, Statistics, or a related quantitative field. 3-5+ years of hands-on experience in performance marketing or growth marketing roles, specifically within a D2C (Direct-to-Consumer) e-commerce environment, with a proven track record of driving measurable customer acquisition and ROI. Expert-level proficiency in managing and optimizing campaigns on major paid advertising platforms (Google Ads, Meta Ads) and Major E-commerce /Quick commerce platforms (Amazon, Blinkit, Instamart) Strong analytical skills with the ability to interpret complex data, identify trends, and translate insights into actionable strategies. Proficiency in web analytics tools (e.g., Google Analytics 4, Mixpanel) and data visualization tools. Experience with A/B testing frameworks and conversion rate optimization (CRO) methodologies. Solid understanding of customer acquisition cost (CAC), lifetime value (LTV), and other key marketing metrics relevant to D2C businesses. Familiarity with marketing automation platforms and CRM systems. Excellent communication, presentation, and interpersonal skills. Self-starter with a proactive and experimental mindset, comfortable with ambiguity and rapid iteration. Demonstrated leadership potential and a desire to grow into a senior marketing role as our company expands. A genuine passion for NESTA Toys' mission of providing safe, sustainable, and educational play experiences. Why Join NESTA Toys? Join a passionate team dedicated to making a positive impact on child development and the environment. At NESTA Toys, you'll have the autonomy to drive significant growth for a rapidly expanding D2C brand, experiment with innovative strategies, and see the direct impact of your work on our brand's success. This role is designed for a high-potential individual eager to make a substantial contribution and grow into a future leadership position within our marketing team . We offer a collaborative work environment, opportunities for continuous learning, and the chance to be part of a meaningful mission. Show more Show less

Management Trainee - Creative/Graphics Designer, NESTA Toys Are you a highly creative individual with a passion for design and a drive to learn? NESTA Toys is looking for a Management Trainee - Creative/Graphics Designer to join our dynamic team. This is an incredible opportunity for a budding designer to gain hands-on experience in a fast-paced environment, contributing directly to our brand's visual identity across paid and organic digital campaigns. You'll work closely with Marketing/Product teams and Founders to bring the magic of NESTA Toys to life through compelling visuals. What You'll Do: As a Management Trainee, you'll be immersed in the world of digital design and marketing, learning the ropes from experienced professionals. Your key responsibilities will include: Campaign Creative Development: Design engaging and high-performing visuals for various digital marketing channels, including social media ads (Facebook, Instagram, etc.), Google Ads, website banners, email campaigns, and more. Organic Content Creation: Produce captivating graphics for organic social media posts, blog headers, and other brand communication materials that resonate with our audience. Brand Consistency: Ensure all creative assets adhere to NESTA Toys' brand guidelines, maintaining a consistent and recognizable visual identity. Concept & Ideation: Brainstorm and develop fresh, innovative design concepts that effectively communicate our product's value proposition and appeal to our target audience (parents, educators). Asset Management: Organize and maintain a library of creative assets, ensuring easy accessibility and version control. Performance Analysis: Assist in analyzing the performance of creative assets and contribute ideas for optimization based on data. Cross-functional Collaboration: Work closely with the marketing, content, and product teams to understand campaign objectives and translate them into effective visual solutions. Learning & Development: Actively participate in training sessions, workshops, and mentorship opportunities to enhance your design skills and understanding of digital marketing. What We're Looking For: We're seeking a passionate and driven individual who is eager to grow within the design and marketing space. A degree or diploma in Graphic Design, Visual Communication, Fine Arts, or a related field. 1-2 years of professional experience (in D2C/E-commerce business) is a plus Strong portfolio showcasing your design skills, creativity, and understanding of visual hierarchy Proficiency in design software such as Canva, Adobe Photoshop, Illustrator, and InDesign. Experience with video editing tools (e.g., Adobe Premiere Pro, After Effects) is a plus. A keen eye for aesthetics, layout, typography, and color theory. Understanding of digital marketing platforms and their creative best practices (e.g., aspect ratios for social media, ad safe zones). Ability to translate marketing objectives into compelling visual designs. Excellent communication and collaboration skills. Proactive attitude, strong organizational skills, and ability to manage multiple tasks and deadlines. A genuine interest in toys, child development, and the NESTA Toys brand philosophy (natural, sustainable, Montessori-inspired). Why Join NESTA Toys? This Management Trainee program offers a unique chance to kickstart your career in a purpose-driven company. You'll gain invaluable hands-on experience, receive mentorship from industry professionals, and contribute to a brand that positively impacts children's development. Probation Period: 3-4 months. You will receive a competitive stipend during probation period Post Probation: A potential permanent role after 3-4 months (subject to performance) with the industry best compensation. If you're ready to learn, grow, and unleash your creativity, we encourage you to apply! To Apply: Send your CV and an unconventional cover letter (no boring templates, please!) telling us: ● Why NESTA Toys? ● What makes YOU the ideal candidate we're looking for? You can also email your application to info@nestatoys.in with the subject line: "NETSA Toys Graphics Designer Management Trainee Application - Your name" Show more Show less

Are you a data-driven marketer with a passion for accelerating growth through measurable results, especially within the D2C space, and aspire to a leadership position? NESTA Toys is seeking a Growth Marketing Manager with a strong Performance Marketing focus to join our dynamic team. In this pivotal role, you will be responsible for designing, executing, and optimizing our paid and organic acquisition strategies to drive customer growth, maximize ROI, and expand our reach for our eco-friendly, natural, and open-ended toys. This role offers significant potential for professional growth and the opportunity to step into a leadership position as our company scales. You will be a key player in scaling our D2C brand and bringing the joy of purposeful play to more children and families. What You'll Do: As our Growth Marketing Manager, you will lead the charge in acquiring new customers and optimizing our marketing funnel. Your responsibilities will include: Develop & Execute Performance Marketing Strategies: Design and implement comprehensive paid acquisition strategies across various channels, including Google Ads (Search, Display, Shopping), Meta Ads (Facebook, Instagram), YouTube, and other emerging platforms, with a clear focus on ROI, CPA, and LTV. E-commerce & Quick Commerce Ads Management: Execute and manage campaigns on E-commerce (Amazon, Flipkart) and quick commerce platforms (e.g., Swiggy Instamart, Zepto, Blinkit), including strategy, setup, optimization, and reporting to drive sales through these channels. Full-Funnel Optimization: Identify and optimize key conversion points throughout the customer journey, from initial awareness and acquisition to activation, retention, and referral – specifically within a D2C context. Experimentation & A/B Testing: Lead a rigorous experimentation roadmap, conducting A/B tests on ad creatives, landing pages, targeting, and bidding strategies to continuously improve campaign performance. Budget Management & Allocation: Strategically manage and optimize marketing budgets across channels to achieve growth targets efficiently. Data Analysis & Reporting: Analyze campaign data, generate actionable insights, and provide regular, comprehensive reports on performance, identifying opportunities for optimization and scaling. Audience Targeting & Segmentation: Develop sophisticated audience targeting strategies based on demographic, psychographic, behavioral, and lookalike data to reach high-value D2C customers. Channel Diversification: Research and test new growth channels and tactics to expand our reach and reduce reliance on single platforms. Creative Collaboration: Work closely with the Creative/Graphics Designer to develop high-performing ad creatives and landing page assets that resonate with target audiences and align with NESTA's brand values. Market Research: Stay abreast of industry trends, competitor activities, and platform updates to ensure our strategies remain cutting-edge. Cross-functional Partnership: Collaborate effectively with product, sales, and content teams to ensure integrated marketing efforts and a seamless customer experience. What We're Looking For: We're seeking a highly analytical, results-oriented, and creative individual who thrives in a fast-paced, growth-focused environment. Bachelor's degree in Marketing, Business, Economics, Statistics, or a related quantitative field. 3-5+ years of hands-on experience in performance marketing or growth marketing roles, specifically within a D2C (Direct-to-Consumer) e-commerce environment, with a proven track record of driving measurable customer acquisition and ROI. Expert-level proficiency in managing and optimizing campaigns on major paid advertising platforms (Google Ads, Meta Ads) and Major E-commerce /Quick commerce platforms (Amazon, Blinkit, Instamart) Strong analytical skills with the ability to interpret complex data, identify trends, and translate insights into actionable strategies. Proficiency in web analytics tools (e.g., Google Analytics 4, Mixpanel) and data visualization tools. Experience with A/B testing frameworks and conversion rate optimization (CRO) methodologies. Solid understanding of customer acquisition cost (CAC), lifetime value (LTV), and other key marketing metrics relevant to D2C businesses. Familiarity with marketing automation platforms and CRM systems. Excellent communication, presentation, and interpersonal skills. Self-starter with a proactive and experimental mindset, comfortable with ambiguity and rapid iteration. Demonstrated leadership potential and a desire to grow into a senior marketing role as our company expands. A genuine passion for NESTA Toys' mission of providing safe, sustainable, and educational play experiences. Why Join NESTA Toys? Join a passionate team dedicated to making a positive impact on child development and the environment. At NESTA Toys, you'll have the autonomy to drive significant growth for a rapidly expanding D2C brand, experiment with innovative strategies, and see the direct impact of your work on our brand's success. This role is designed for a high-potential individual eager to make a substantial contribution and grow into a future leadership position within our marketing team . We offer a collaborative work environment, opportunities for continuous learning, and the chance to be part of a meaningful mission. Show more Show less