5.0 - 9.0 years

0 Lacs

kochi, kerala

On-site

At Fingent, we believe in the transformative power of technology, striving to create software solutions that enhance the lives of users, developers, and society as a whole. We aim to deliver beautiful, user-friendly, and compelling software that addresses complex business challenges. Our team consists of talented individuals who inspire each other and our clients to achieve greatness. As a candidate for this role, you should possess a Bachelor's degree in Marketing, Communications, Journalism, or a related field. In addition, you should have at least 5 years of experience in content strategy, copywriting, or editorial roles, with a preference for experience in a B2B technology or software development environment. Exceptional written and verbal communication skills in English are essential, along with the ability to simplify complex technical concepts through strong research skills. Moreover, you should demonstrate a proven track record in creating engaging narratives tailored to different buyer personas and collaborating effectively with various stakeholders. Your primary responsibilities will revolve around developing and implementing a data-driven content strategy that aligns with business objectives, brand voice, and the needs of our target audience. You will be tasked with identifying emerging trends and innovative stories in technology and AI to ensure our brand remains relevant and cutting-edge. Crafting compelling and insightful content across multiple industries, including website copy, blog posts, whitepapers, case studies, product pages, newsletters, and video/podcast scripts, will be a key aspect of your role. You will work closely with designers, developers, product managers, and subject matter experts to produce accurate and impactful content, while also collaborating with SEO specialists to optimize content for increased visibility and engagement. Furthermore, you will partner with marketing and sales teams to maintain messaging consistency and monitor content performance using analytics tools to enhance reach, engagement, and conversions. Regular content audits will also be conducted to identify opportunities for improvement and repurposing of existing content. If you have 5-7 years of relevant experience and are passionate about creating strategic, engaging content that resonates with diverse audiences, we invite you to join our dynamic team at Fingent.,

Posted 22 hours ago

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