29 Multivariate Testing Jobs

As a Data Analyst at Driffle, you will play a crucial role in analysing extensive data sets to extract valuable insights that will drive strategic decision-making across multiple departments like Business, Marketing, and Operations. Your keen analytical skills and attention to detail will be instrumental in shaping the product strategies and enhancing user experience. - Collaborate with the tech and product team to establish key performance indicators (KPIs) for the product. - Develop and implement robust metric tracking systems to ensure accurate data collection and consistency. - Design and conduct A/B tests and experiments to validate product hypotheses, analyzing results to provide actio...

As a B2B Marketing Manager at EDMO, your role involves developing appropriate communication strategies to reach the B2B target audience. You will collaborate with the business development team to drive B2B marketing activities and organize events and exhibitions at industry events, both in the US and internationally. Your responsibility includes reviewing and updating collateral regularly, working on developing engaging content and marketing campaigns with the development and paid marketing teams, and creating a database of potential clients in collaboration with professional bodies and partner organizations. Additionally, you will work on developing social media content for B2B audiences, c...

Level Up Your Career with Zynga! At Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion timesconnecting players in 175+ countries through fun, strategy, and a little friendly competition. From thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille, Words With Friends, Zynga Poker, Game of Thrones Slots Casino, Wizard of Oz Slots, Hit it Rich! Slots, Wonka Slots, Top Eleven, Toon Blast, Empires & Puzzles, M...

Job Description We are looking for a UX Designer with 6-8 years of experience to lead product design initiatives across Snapmint's core lending and checkout journeys. This role offers the exciting opportunity to design intuitive, accessible, and scalable experiences for millions of first-time digital credit users across diverse Indian cities. The ideal candidate is deeply empathetic, analytical, and capable of designing experiences that are simple, inclusive, and scalable. You will work closely with Product, Engineering, Growth, and Research teams to define and deliver world-class user experiences that solve real-world problems in this space. Responsibilities Lead the design of UX for critic...

As an experienced Online Marketing Specialist, your role will involve defining and executing online marketing campaigns across various channels such as Search, Social, Display, Native, etc. You will be responsible for building, analyzing, and continually enhancing campaign performance through optimizing account/campaign structure, bid & budget adjustments, and regular ad & landing page testing. A data-driven approach will be essential to run marketing experiments, implement attribution models, and establish KPIs/reporting systems to inform marketing decisions. Furthermore, you will measure and report the performance of all paid marketing campaigns, evaluating them against ROI and KPI goals. ...

About Bright Bright is a consumer fintech that helps Americans get out of debt, with the power of data science and machine learning. It is a mobile app that combines all the tools and tech needed to manage and get rid of debt. Bright's tools include credit score building, automated debt paydown plans, financial planning, budget planning tools, and refinance loans. It works with credit cards, student loans and car loans. Bright has had 6x growth in the last year, with 300,000 users, and more than 100,000 ratings and reviews. Bright is backed by three major venture capital funds (Sequoia, Falcon Edge and Hummingbird) and with top angel investors from the US, UK and India, Bright has raised +$4...

You will be part of a global leader in integrated growth and transformation, dentsu, which operates in approximately 120 countries with a team of around 68,000 employees. Within dentsu, Merkle, a leading customer experience management firm, specializes in delivering personalized, data-driven marketing strategies that drive growth, engagement, and loyalty for clients. As a member of this dynamic team, you will be responsible for the following: - Designing, executing, and optimizing personalized digital experiences across web and mobile platforms using Adobe Target. - Developing and implementing A/B tests, multivariate tests, and segmentation strategies to enhance user engagement and conversio...

About AiSensy AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco., Wipro, Asian Paints, India Today Group Skullcandy, Vivo, Physicswallah, Cosco grow their revenues via WhatsApp. Enabling 100,000+ Businesses with WhatsApp Engagement & Marketing 400Crores + WhatsApp Messages done between Businesses and Users via AiSensy per year Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more High Impact as Businesses drive 25-80% Revenues using AiSensy Platform Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors. Role Ove...

Your role at Adobe as an Express Data Scientist/Web Analyst involves being a part of the Web & Testing Analytics team where you will be responsible for driving deeper customer analytics and insights for the Express business on Adobe.com. You will play a crucial role in understanding Adobes ability to deliver an efficient customer experience to attract, convert, and retain customers. Your expertise as a data analyst and storyteller will be essential for evaluating A/B Split and Multivariate Tests on the Adobe.com website. **Key Responsibilities:** - Assess, interpret & analyse data to deliver insight and understanding of customer behaviour on Adobe.com. - Review test hypotheses, help with det...

As a Marketing Automation Specialist (Mailchimp) at VenturEdu, your role will involve designing, implementing, and optimizing automated email campaigns to engage customers, generate leads, and drive conversions. Key Responsibilities: - Design, implement, and optimize automated email workflows within Mailchimp. - Set up audience segmentation, workflows, and attribution models for campaign tracking. - Create and edit basic HTML newsletters aligned with brand templates. - Conduct A/B and multivariate testing of creatives, communications, subject lines, and headlines. - Collaborate with writers and designers, advising on content framing and layout to maximize impact. - Track, analyze, and report...

OMK Solutions is a leading digital agency specializing in delivering innovative and effective digital marketing solutions and much more. We are looking for a skilled and experienced Meta Ads Specialist to join our dynamic team. As a Meta Ads Specialist, your primary responsibility will be to create, manage, and optimize Meta (Facebook and Instagram) advertising campaigns to enhance engagement, conversions, and revenue for our clients. The ideal candidate should possess a deep understanding of Meta's advertising platform, strong analytical abilities, and a proven track record of executing successful campaigns. Qualifications: - At least 1 year of experience in managing Meta (Facebook and Inst...

As a Business Consultant at our organization, you will play a crucial role in understanding a client's website architecture, online business model, and customer goals. Your responsibilities will include managing customer expectations effectively, leading brainstorming sessions with executives, and developing test plans for various types of testing. Additionally, you will be required to generate optimization plans, analyze data sets, and craft optimization frameworks. Your role will involve working closely with development teams to troubleshoot technical issues, interact with clients through different communication channels, and present results and recommendations from tests. Your ability to ...

As an Adobe Campaign & Journey Orchestration Specialist with 4-12 years of experience, you will play a crucial role in implementing and optimizing customer journeys using Adobe Journey Optimizer and Adobe Campaign. Your primary responsibility will be to ensure the delivery of personalized, timely, and effective communications across email, push, and SMS channels. Your key responsibilities will include building and maintaining orchestrated journeys, implementing logic for real-time and scheduled delivery, managing and optimizing delivery across various channels, supporting A/B testing and multivariate testing for personalized offers, collaborating with analytics and creative teams, monitoring...

As the VP, Analytics Scalable Marketing Measurement at Synchrony, you will play a crucial role in developing and implementing a comprehensive analytics roadmap for scalable measurement tools. Your responsibilities will include designing and leading the development of measurement techniques and tools, collaborating cross-functionally with various teams, driving adoption through insights and tool enhancements, and being hands-on in data and analytics. Additionally, you will provide mentorship to team members, lead internal initiatives, and perform other duties as assigned. To excel in this role, you should have a degree in Statistics, Mathematics, Economics, Engineering, or a related quantitat...

You should have 12+ years of experience in digital marketing technologies with a minimum of 4-5 years specifically in Optimizely web experimentation. Your expertise should include designing and setting up A/B tests, multivariate tests, and personalization campaigns using Optimizely Web and Feature Experimentation. Collaborating with product managers, UX designers, and developers to define hypotheses, KPIs, and success metrics for experiments is essential. Monitoring test performance, conducting analyses, and sharing insights with stakeholders are key responsibilities. Additionally, accuracy in experiment implementation through QA and debugging is crucial. You will work closely with developer...

As a Conversion Rate Optimizer (CRO) at Accenture S&C GN Song, you will play a crucial role in enhancing the user journey across digital assets, boosting conversion rates, and maximizing the return on investment from digital channels. You will be part of a dynamic team that focuses on Conversion Rate Optimization strategy and practices to drive business transformation. Your primary responsibility will be to lead the development and implementation of data-driven experiments, A/B tests, multivariate tests, and personalization tactics across websites, landing pages, and sales funnels. Collaborating with performance marketing, UX/UI design, product, and development teams, you will strive to achi...

As a SEM Specialist at our company, you will be responsible for managing and optimizing PPC campaigns across major search engines such as Google, Yahoo, and Bing. Your primary focus will be on performance marketing, conversion optimization, and online customer acquisition. Your key responsibilities will include developing, executing, and optimizing PPC campaigns, managing budgets, analyzing performance data, and providing insights to enhance ROI. You will use advanced website analytics tools like Google Analytics, NetInsight, Omniture, and WebTrends to measure and improve performance marketing strategies. Additionally, you will leverage bid management tools such as Click Equations, Marin, Ke...

It's an exciting time to be at Infoblox. Named a Top 25 Cyber Security Company by The Software Report and one of Inc. magazine's Best Workplaces for 2020, Infoblox is the leader in cloud-first networking and security services. Our solutions empower organizations to take full advantage of the cloud to deliver network experiences that are inherently simple, scalable, and reliable for everyone. Infoblox customers are among the largest enterprises in the world and include 70% of the Fortune 500, and our success depends on bright, energetic, talented people who share a passion for building the next generation of networking technologies and having fun along the way. We are looking for a Conversion...

About the Role In this opportunity as a Senior Digital Analyst, you will: Use web analytics/data to recognize patterns and trends to understand user behavior and identify improvement opportunities. Co-own digital feature wishlist (s) and roadmap with product managers, nurturing strong data-driven decision making; continuously draw insights to drive (or challenge) digital backlog. Partner with marketers and digital product managers to establish measurement plan and then work with developers/platform architects to deploy relevant analytics solutions to ensure right metrics, journeys, and events are captured. Collect business requirements and ask probing questions to fully understand business n...

As a Marketing Automation Manager at Accenture, you will play a crucial role in driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Your responsibilities will involve providing strategic advisory services, conducting market research, and developing data-driven recommendations to enhance business performance. You will work closely with clients as consulting professionals to design, build, and implement initiatives that improve business performance. Your main focus will be on planning, designing, and executing large-scale marketing automation programs across various channels such as email, SMS, Push, CRM, and web...

You should possess a Bachelor's degree along with a minimum of 5-7 years of practical experience in data analytics. An MBA or a Master's degree in a quantitative field like Economics, Statistics, Engineering, or IT would be advantageous. Your expertise in product analytics and/or marketing analytics, especially in B2C, B2B, and eCommerce, will be highly valued. Proficiency in querying (SQL/Hive) for data extraction, stitching, and analysis/interpretation is essential. Experience with web analytics tools such as Adobe Analytics (AA) and Customer journey analytics (CJA) is preferred. Additionally, familiarity with data science modelling and Python for automation is desirable. Your background s...

As a candidate for the role, your primary responsibility will be defining and executing online marketing campaigns across various channels like Search, Social, Display, Native, and more. You will be tasked with building, analyzing, and continuously enhancing campaign performance through activities such as optimizing account/campaign structure, bid & budget optimization, and regular ad & landing page testing. Utilizing a data-driven approach, you will run marketing experiments, implement attribution models, and establish KPIs/reporting systems to facilitate marketing decisions. It will be imperative for you to measure and report on all paid marketing campaign performances, assessing them agai...

You will be working as a B2B Marketing Manager at EDMO, a company that offers an advanced AI-driven solution to transform the higher education landscape. Your role will involve developing effective communication strategies to target the B2B audience, collaborating with the business development team to drive marketing activities, and organizing events and exhibitions at both US and international industry events. You will also be responsible for ensuring that all collateral is relevant and up-to-date, developing engaging content and marketing campaigns in collaboration with the development and paid marketing teams, and creating a database of potential clients by working with professional bodie...

As a Senior Associate in Product Marketing with a focus on CRM and retention at our location in Chattarpur, Delhi, you will play a crucial role in driving player engagement and long-term retention through behavior-based lifecycle strategies and automated campaigns. Your main goal will be to positively impact key business metrics such as LTV, ARPU, and churn reduction. Your responsibilities will include developing and executing the overall lifecycle marketing strategy in alignment with business KPIs, creating and managing automated journeys using platforms like Braze, Optimove, Salesforce, or similar tools, segmenting audiences based on behavior and predictive data, launching personalized cam...

As a Client Account Management Associate Manager at Accenture, you will be responsible for helping to balance increased marketing complexity and diminishing resources. Your role involves driving marketing performance through deep functional and technical expertise, accelerating time-to-market, and enhancing operating efficiencies at scale. You will be utilizing Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement, and Media Growth Services to achieve these objectives. Your responsibilities will include implementing client account plans through relationship development, identifying opportunities to provide additional value to clients, and mon...