17 Multivariate Experiments Jobs

As a Mobile App Web Campaign Executive/Manager specializing in Performance Marketing at Click Orbits, your primary role will involve creating and implementing impactful campaigns to enhance user acquisition, engagement, and retention for our clients" mobile applications. Your expertise in mobile advertising, web analytics, and conversion optimization will be pivotal in devising innovative strategies to boost app downloads and user conversions while ensuring optimal return on ad spend (ROAS). Responsibilities: - Design and execute comprehensive mobile app web campaigns, covering all aspects from planning to performance analysis. - Collaborate with clients and internal teams to align on app objectives, target audience, and key performance indicators (KPIs) for effective campaign strategies and Publisher Engagement and Retention. - Utilize various channels and tactics like mobile web advertising, app store optimization (ASO), search engine marketing (SEM), social media advertising, and display retargeting to drive app installs and conversions. - Conduct detailed audience segmentation to target relevant users and enhance campaign effectiveness. - Develop engaging ad creatives, landing pages, and app store assets to resonate with target audiences and drive user engagement. - Monitor campaign performance in real-time, analyze key metrics, and identify optimization opportunities. - Establish partnerships, negotiate terms with publishers, and form strategic alliances to enhance campaign reach and effectiveness. - Provide operational and monetization plans for campaigns and clients, integrating mobile publishing tools and best practices. - Implement A/B tests and multivariate experiments to optimize campaign elements for improved performance. - Offer regular performance reports and insights to clients, emphasizing campaign results, key learnings, and recommendations for future enhancements. - Stay updated on industry trends, best practices, and emerging technologies in mobile app marketing to incorporate innovative strategies into client campaigns. Qualifications: - Bachelor's degree in marketing, advertising, business, or a related field. - Proven experience in mobile app marketing, user acquisition, and performance-based advertising, preferably within a digital agency or mobile app development company. - Strong understanding of mobile advertising platforms and technologies such as Google Ads, Apple Search Ads, Facebook Ads Manager, and mobile measurement partners. - Proficiency in web analytics tools like Google Analytics, Firebase, or similar platforms for data analysis and actionable insights. - Creative mindset with the ability to develop engaging ad creatives, landing pages, and app store assets that drive user action. - Excellent analytical skills to interpret data, identify trends, and optimize campaigns to achieve client objectives. - Strong project management skills to handle multiple campaigns simultaneously and meet deadlines in a fast-paced environment. - Effective communication and presentation skills to convey complex concepts and campaign results to clients and internal stakeholders. - Results-driven mindset focusing on delivering measurable outcomes and continuous improvement in campaign performance. - Passion for mobile technology, digital marketing, and innovation, with a proactive approach to learning and staying updated on industry trends and best practices. Additional Requirements: - Experience with app store optimization (ASO) techniques and tools is advantageous. - Knowledge of mobile app analytics platforms like Apptopia, Sensor Tower, or App Annie. - Familiarity with mobile app tracking and attribution solutions such as Adjust, AppsFlyer, or Branch. - Certification in mobile advertising platforms and technologies is desirable. - Understanding of mobile app development processes and principles is beneficial.,

As an experienced Search Engine Optimization Analyst in the Gaming Industry, you will be responsible for the end-to-end execution of marketing projects and campaigns. This includes generating ideas, creating collaterals, distributing them across various media channels, and analyzing their impact. Your role will involve continuous execution of Search Engine Optimization (SEO) strategies to improve online visibility. Moreover, you will be in charge of Social Media Marketing initiatives, as well as developing and implementing SMS and Email marketing campaigns. It will be crucial to regularly review and manage the company's website and other online assets to ensure optimal performance. Your expertise in leading and managing SEO/SEM, marketing databases, Email, social media, and display advertising campaigns will be essential. You should possess a creative mindset with the ability to identify target audiences and create engaging digital campaigns that inform and motivate users. Experience in optimizing landing pages, user funnels, and conducting A/B and multivariate experiments is required. Adhering to Google guidelines for on-page and off-page optimization will be a key aspect of your responsibilities. Proficiency in website analytical tools like Google Analytics and adserving tools is necessary to track and analyze campaign performance effectively. With strong analytical skills and a data-driven approach, you will play a vital role in driving the company's digital marketing strategies forward. If you are ready to contribute your expertise to a dynamic gaming environment in Nagpur, this position offers an exciting opportunity for growth and impact.,

Classplus, India's largest B2B ed-tech start-up, is looking for a seasoned veteran with 5-7 years of product development experience to join their team. As a part of our fast-growing videolearning platform, you will be responsible for connecting business goals with consumer problems through innovative product development strategies. You will play a key role in solving scalability challenges and business logic, ensuring near 100% code coverage through test driven development. Your responsibilities will include spearheading the continuous development and deployment of services using CI/CD practices, as well as identifying and owning meaningful success metrics. You will be expected to conduct multivariate experiments to validate hypotheses and drive the business forward. The ideal candidate will have hands-on experience in building scalable products and a deep understanding of technologies such as Kubernetes, Elasticsearch, AWS, JAVA, Python, React, Node.js, and Golang. You should be outcome-oriented, possess a strong sense of quality, and be able to define standards and best practices for code development. At Classplus, we value our team members as part of our Clan, where everyone is encouraged to bring their best selves to work. We offer a vibrant work environment where hierarchy is non-existent, and every voice is heard, appreciated, and rewarded. If you are a go-getter with a passion for excellence, we invite you to join us on our journey to success.,

You are a Conversion Rate Optimization (CRO)-driven Growth Executive who excels in combining analytical thinking with creative problem-solving to deliver measurable business impact. Your primary focus will be on executing CRO strategies and optimizing digital journeys, experiments, and user experiences. Additionally, you will be responsible for data analysis to uncover insights, track performance, and guide decision-making. Your responsibilities will include owning the CRO roadmap, designing and executing A/B tests, multivariate experiments, and landing page optimizations. You will audit user journeys across web and mobile platforms to identify conversion barriers and suggest improvements. Utilizing tools such as VWO, Hotjar, Google Optimize, and Mixpanel, you will measure and enhance user flows. Collaboration with design and development teams to implement UX/UI changes that enhance engagement and conversions is vital. Furthermore, you will develop and manage CRO playbooks, frameworks, and testing protocols for sustainable success and optimize key funnel metrics across various stages. In terms of data analysis and insights, you will collect, process, and analyze user behavior and marketing performance data using GA4, Mixpanel, and other analytics tools. You will be responsible for building dashboards and reports to monitor growth metrics, experiment performance, and ROI. Identifying trends, patterns, and anomalies to recommend actionable strategies will be crucial. Collaboration with marketing, product, and sales teams to translate data insights into business decisions is essential. Monitoring SEO, paid media, and retention campaigns for optimization opportunities based on data-driven insights is also part of your responsibilities. To qualify for this role, you should have a Bachelors/Masters degree in Marketing, Business Analytics, or a related field. Previous experience of at least 1 year in CRO, analytics, or growth-focused roles (preferably agency or consulting) is required. Proficiency in CRO tools such as VWO, Hotjar, Google Optimize, and analytics platforms like GA4, Mixpanel, and HubSpot is essential. Hands-on experience in designing, running, and interpreting A/B and multivariate tests is a must. A strong understanding of digital marketing channels including SEO, paid media, and retention marketing is necessary. Advanced Excel/Google Sheets skills are required, and knowledge of SQL or BI tools will be an added advantage. An analytical mindset with the ability to interpret complex data and translate it into actionable strategies is crucial. Excellent communication and collaboration skills are necessary to work effectively with cross-functional teams.,

Roles & Responsibilities: (CPL) Knowledge of Facebook Ads Manager & Power Editor Understanding of custom audiences and look alike audiences Ability to generate and install the Facebook pixel. Strong understand of bidding techniques (AutoBid, CPC, CPM) 2-3 years experience of managing Facebook& Instagram) Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives. Expert in creating ads and ad copies Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets. Familiarity with A/B and multivariate experiments Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Experience working with popular social media advertising platforms found in Facebook Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results vertical experience required Debt/Life Ins/PL/Home Imp Performance Marketing Agency/ Affiliate Experience is a Must Candidate Profile Essential:- 2-3 years of professional experience in managing performance campaigns A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general Excellent analytical, organizational, project management and time management skills. Candidates Having PPC experience and no CPL international exposure please don&apost apply. Job Location: Noida 5 days in office Show more Show less

The ideal candidate should have knowledge of Facebook Ads Manager & Power Editor, along with an understanding of custom audiences and lookalike audiences. You should be capable of generating and installing the Facebook pixel and have a strong grasp of bidding techniques such as AutoBid, CPC, and CPM. With 2-3 years of experience in managing Facebook and Instagram, you will be responsible for managing and monitoring growth through campaign solutions, building campaigns, optimizing performance, and aligning with marketing objectives. You must excel in creating ads and ad copies, as well as overseeing the implementation, tracking, and measurement of integrated digital marketing campaigns within specified timelines and budgets. Familiarity with A/B and multivariate experiments is essential, and you should have a proven ability to prioritize tasks, meet deadlines, and work on multiple projects simultaneously. Experience with popular social media advertising platforms like Facebook is crucial. In this role, you will be expected to meticulously track funnel conversion rates, identify areas for improvement, and collaborate with the team to enhance engagement and achieve desired results. Vertical experience in Debt, Life Insurance, Personal Loans, or Home Improvement is preferred. Prior experience in a Performance Marketing Agency or Affiliate Marketing is mandatory. The candidate must possess 2-3 years of professional experience in managing performance campaigns and demonstrate a proactive and results-oriented approach. Excellent communication skills, the ability to translate complexity into creative campaigns, and a deep understanding of mobile and web analytics tools, marketing automation software, and advertising technology are vital. Strong analytical, organizational, project management, and time management skills are also required. This position is based in Noida.,

If you live and breathe digital marketing, we would like to have a conversation with you. We are currently seeking a Digital Marketing Manager to steer the development, execution, monitoring, and enhancement of our digital marketing campaigns across various digital platforms. As a Digital Marketing Manager, you are expected to possess a comprehensive understanding of contemporary marketing tools and strategies, enabling you to oversee integrated digital marketing initiatives from inception through to completion. Working alongside the design team, supporting units (e.g., programmers), and Content Writers, you will ensure the timely and cost-effective launch of campaigns. Your responsibilities will include planning and implementing all digital marketing activities, encompassing SEM, social media, marketing database, email, and display advertising campaigns. Additionally, you will be tasked with crafting and nurturing our social media presence, evaluating the performance of digital marketing endeavors, and gauging their success against predefined goals such as ROI and KPIs. Identifying trends and insights, and subsequently optimizing expenditures and performance based on these insights will also fall under your purview. Moreover, you will be expected to brainstorm innovative growth strategies, conduct and assess experiments and conversion tests, collaborate with internal teams to enhance landing pages and refine user experiences, evaluate end-to-end customer experiences across different channels and touchpoints using robust analytical capabilities, optimize user funnels, liaise with agencies and other external partners, and evaluate emerging technologies to offer insights and direction for adopting relevant innovations. To be considered for this role, you must possess proficiency in Google Ads, hands-on experience in managing Facebook and Instagram campaigns, a proven track record in digital marketing, demonstrable expertise in leading and overseeing SEM, marketing database, email, social media, and display advertising campaigns, creativity in identifying target audiences and devising engaging, informative, and motivational digital campaigns, familiarity with optimizing landing pages and user funnels, experience in conducting A/B and multivariate experiments, adeptness with website analytics tools like Google Analytics, strong analytical skills, a data-driven approach, and a keen awareness of the latest trends and best practices in online marketing and measurement.,

You should have a minimum of 3 to 5 years of experience in digital marketing. Your primary job location will be Ahmedabad. The ideal qualifications for this position include a B.Tech/ B.E. in IT, MCA, or BCA. Your responsibilities will include planning and executing various digital marketing strategies such as SEO/SEM, marketing database management, email marketing, social media marketing, and display advertising campaigns. It will be crucial for you to measure and analyze the performance of these campaigns against established goals like ROI and KPIs. You should be able to use your analytical skills to evaluate the overall customer experience across different channels and touchpoints. Demonstrable experience in managing SEO/SEM, marketing database, email marketing, social media, and display advertising campaigns is required. You should also be highly creative with the ability to identify target audiences and create engaging digital campaigns. Experience with A/B and multivariate experiments will be beneficial. Solid knowledge of website analytics tools like Google Analytics, NetInsight, Omniture, and WebTrends is necessary. Familiarity with HTML, CSS, and JavaScript development and constraints is also important. Strong analytical skills, data-driven thinking, and staying updated on the latest trends in online marketing are essential. Soft skills required for this role include excellent written and verbal communication, adaptability, perseverance, understanding of business objectives, strong work ethics, trustworthiness, attention to detail, confidentiality, and integrity. You should also be collaborative, a team player, self-motivated, a fast learner, and able to work independently. Prioritization skills, professionalism, and confidentiality maintenance are crucial. The company offers various perks such as a 5-day work week, flexible working hours, modern infrastructure, a friendly work environment, paid leaves, incentives, performance bonuses, employee rewards and recognition programs, as well as celebrations for festivals, birthdays, work anniversaries, and company outings.,

As a Marketing Automation Manager at Accenture, your role will involve driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. You will provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. Working closely with clients, you will design, build, and implement initiatives to improve business performance. Your responsibilities will include planning, designing, and executing large-scale marketing automation programs across various channels such as email, SMS, Push, CRM, and web. You will design new campaign strategies based on performance insights, conduct marketing automation vendor assessments, and optimize clients" Campaign/Marketing automation stack. In addition, you will lead discovery and design workshops with clients, follow proven methodologies to enable clients to achieve their unique business objectives, and develop project plans and design documents. You will collaborate with technology solution providers and marketing agencies to deliver the best solutions, possess a strong understanding of marketing processes and technologies, and be proficient in research and analysis. To excel in this role, you should have strong analytical, problem-solving, and communication skills. You must be able to work effectively in a fast-paced, dynamic environment and use insights for campaign and strategy optimization. Additionally, experience with Mar-tech tools such as Adobe Campaign, Adobe Experience Cloud, Marketo, and others will be beneficial. This position offers an opportunity to work on innovative projects, career growth, and leadership exposure. If you are a driven professional with 12-14 years of experience and possess a degree in any field, we encourage you to apply and bring your best skills forward to contribute to our team at Accenture.,

We are looking for a passionate and results-driven Digital Marketer to join our team. You should have a solid understanding of the latest digital marketing strategies and tools. Your main responsibilities will include developing, implementing, and optimizing online marketing campaigns across various digital channels. You will work closely with internal teams to ensure a seamless user experience and enhance our online presence through innovative content strategies. Your key responsibilities will involve planning and executing digital marketing campaigns such as SEO/SEM, email, social media, and display advertising. You will be expected to measure and report on the performance of these campaigns, identifying trends and insights to optimize spend and performance. Additionally, you will be required to conduct market research and competitor analysis to identify digital opportunities. The ideal candidate will hold a Bachelor's degree in Marketing, Communications, or a related field, along with proven experience in a digital marketing or advertising role. You should have a strong grasp of current online marketing concepts, strategies, and best practices. Experience with tools like Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools is essential. Excellent communication skills, both written and verbal, are a must, along with strong analytical abilities and a creative mindset. Preferred skills for this role include experience with CRM and email marketing automation platforms, familiarity with A/B and multivariate experiments, as well as knowledge of graphic design and web development basics. In return, we offer you the opportunity to work with a dynamic and forward-thinking team, with room for growth and skill development in a rapidly evolving industry. We provide a competitive salary and performance-based incentives for this full-time position. If you are ready to take on this exciting challenge, we look forward to hearing from you. Please note that the work location for this role is in person.,

Greetings from HashStudioz Technologies Private Limited!!! HashStudioz Technologies Private Limited is a leading "Block chain Development Company" that specializes in creating and deploying custom decentralized block chain applications and providing infrastructure support to enhance the competitiveness of businesses with cutting-edge next-generation technology. As an Indian-based start-up, we are dedicated to ensuring customer satisfaction and making a positive impact on the nation's digital landscape. We are currently looking for a dedicated and experienced individual to join our team in the role of "Sr. Digital Marketing Manager." Responsibilities: - Develop and implement comprehensive digital marketing strategies, including SEO/SEM, marketing database, email, social media, and display advertising campaigns. - Manage and enhance our social media presence to engage with our target audience effectively. - Monitor and analyze the performance of all digital marketing campaigns, aligning them with predefined goals such as ROI and KPIs. - Identify key trends and insights, optimizing marketing spend and performance based on data-driven results. - Generate innovative growth strategies and execute experiments and conversion tests to drive continuous improvement. - Collaborate with internal teams to create impactful landing pages and enhance user experience across various channels. - Utilize strong analytical skills to evaluate the end-to-end customer journey and optimize user funnels accordingly. - Work closely with external agencies and vendor partners to leverage emerging technologies and provide valuable insights for strategic adoption. Requirements and Skills: - Proven track record in digital marketing with a focus on SEO/SEM, marketing database, email, social media, and display advertising campaigns. - Creative mindset with the ability to identify target audiences and create engaging digital campaigns that inform and motivate users. - Experience in optimizing landing pages and improving user funnels to drive conversions. - Proficiency in conducting A/B and multivariate experiments to enhance campaign performance. - Solid knowledge of website analytics tools such as Google Analytics, NetInsight, and WebTrends. - Familiarity with ad serving tools like DART and Atlas, along with experience in setting up and optimizing Google AdWords campaigns. - Working understanding of HTML, CSS, and JavaScript development, and their impact on digital marketing strategies. - Strong analytical skills and a data-driven approach to decision-making. - Stay updated on the latest trends and best practices in online marketing and measurement to ensure continuous improvement. If you are passionate about digital marketing and have the required skills and experience, we invite you to join our dynamic team at HashStudioz Technologies Private Limited and contribute to our mission of driving innovation and excellence in the digital landscape.,

As a candidate for this role, you should possess a degree in marketing or a related field. Additionally, you should have proven working experience in digital marketing, demonstrating your ability to lead and manage SEO/SEM, marketing databases, email, social media, and display advertising campaigns. Your creativity will be a valuable asset as you identify target audiences and create engaging digital campaigns that inform and motivate. Experience in optimizing landing pages and user funnels, as well as conducting A/B and multivariate experiments, is essential. You should have a solid understanding of website analytics tools such as Google Analytics, Net Insight, Omniture, and Web Trends. Familiarity with ad serving tools like DART and Atlas, as well as setting up and optimizing Google AdWords campaigns, will be beneficial. A working knowledge of HTML, CSS, and JavaScript development and constraints is required for this role. Strong analytical skills and a data-driven mindset are crucial as you analyze campaign performance and make data-driven decisions. Staying up-to-date with the latest trends and best practices in online marketing and measurement is also important to excel in this position.,

We are looking for a talented Digital Marketing Specialist to join our dynamic team. Your key role will be to help us build up our business activities by implementing and managing marketing campaigns, analyzing user engagement data, and creating performance reports. The Digital Marketing Specialists responsibilities will include tracking online marketing trends, collecting and analyzing data, developing campaign strategies, optimizing and reporting online campaign performance, and communicating with clients. The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Responsibilities Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Develop and execute A/B testing procedures Brainstorm new and creative growth strategies Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Qualifications Proven working experience in digital marketing, particularly within the industry (Indian and International Geography) Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) Experience in setting up and optimizing Google Adwords campaigns Strong analytical skills and data-driven thinking BS/MS degree in marketing or a related field Show more Show less

You should possess a BS/MS degree in marketing or a related field along with proven working experience in digital marketing. Your responsibilities will include planning and executing digital marketing campaigns, such as SEO/SEM, marketing database, email, social media, and display advertising campaigns. You will design, build, and maintain the company's social media presence while measuring and reporting the performance of all digital marketing activities. Your role will also involve identifying trends, optimizing spend, and performance based on insights, as well as coming up with creative growth strategies. You will be expected to collaborate with internal teams to create landing pages, optimize user experience, and evaluate the end-to-end customer journey across multiple channels. Additionally, you should have experience in leading and managing SEO/SEM, marketing database, email, social media, and display advertising campaigns. Skills in optimizing landing pages, conducting A/B and multivariate experiments, using website analytics tools, ad serving tools, and setting up Google Adwords campaigns are essential. Proficiency in HTML, CSS, and JavaScript development, strong analytical skills, and staying up-to-date with the latest trends in online marketing are also required. Lastly, you will need to collaborate with agencies and vendor partners, evaluate emerging technologies, and provide thought leadership in the adoption of new tools and practices. This is a full-time position that requires a data-driven mindset and a focus on achieving set goals and key performance indicators (KPIs).,

As a Digital Marketing Specialist, your role will involve planning and executing various digital marketing strategies to enhance the online presence of the company. You will be responsible for managing SEO/SEM, marketing database, email, social media, and display advertising campaigns. Additionally, you will design and maintain the social media profiles of the organization. Monitoring and evaluating the performance of digital marketing campaigns will be a key part of your responsibilities. You will analyze the results against set goals such as ROI and KPIs, identify trends, and make data-driven decisions to optimize performance and expenditure. Your role will also involve brainstorming innovative growth strategies and conducting experiments to enhance conversion rates. Collaboration with internal teams to create optimized landing pages and improve user experience will be essential. Utilizing analytical skills to assess the end-to-end customer journey across various channels and touchpoints is crucial. Furthermore, you will work with external agencies and partners to leverage emerging technologies and stay updated with industry trends. To excel in this role, you should hold a BS/MS degree in marketing or a related field. Demonstrable experience in digital marketing and managing various campaigns is necessary. Your creative skills will be put to use in identifying target audiences and crafting engaging digital campaigns. Proficiency in website analytics tools, ad serving tools, and Google Adwords is required. Strong analytical abilities and a data-driven approach are essential for success in this position. Keeping abreast of the latest trends and best practices in online marketing will be important to ensure the company's digital strategies remain competitive and effective.,

The role involves planning and executing various digital marketing campaigns including web, SMM, SEM, database marketing, email, social media, and display advertising. Performance of these campaigns needs to be measured and reported against goals such as ROI and KPIs. It is essential to identify trends and insights for optimizing spend and performance. Brainstorming new growth strategies and conducting experiments and conversion tests are also key responsibilities. Collaborating with internal teams to enhance landing pages and user experience is crucial. The position requires a strong analytical ability to assess the end-to-end customer experience across different channels and touchpoints, identifying conversion points and drop off points for optimizing user funnels. Collaboration with agencies and vendors, evaluation of emerging technologies, and providing thought leadership for their adoption are integral parts of the role. Desired Candidate Profile: - Creating and maintaining client relationships - Self-motivated and customer-focused - Proficient in marketing research and statistical analysis - Highly creative with the ability to identify target audiences and create engaging digital campaigns Education, Experience, and Licensing Requirements: - Bachelor's or master's degree in marketing or a related field - Proven 2-3 years of working experience in digital marketing - Demonstrable experience in leading and managing various digital marketing campaigns - Experience in optimizing landing pages and user funnels - Familiarity with A/B and multivariate experiments - Strong knowledge of website and marketing analytics tools - Working knowledge of ad serving tools and setting up PPC campaigns - Understanding of HTML, CSS, and JavaScript development is advantageous CTC: Best in industry,

We are seeking a passionate "Digital Marketing Expert" to become a valuable part of our team at Gsolar. Join us, a prominent solar panel installation company, where your role will involve elevating our online visibility, overseeing digital campaigns, and driving the generation of high-quality leads. As a Digital Marketing Expert at Gsolar, your responsibilities will include developing and managing various digital marketing campaigns such as SEO/SEM, social media, and display advertising. You will be tasked with optimizing content for the website and social media platforms, identifying trends, and insights to enhance performance, collaborating with internal teams to create effective landing pages, and ensuring seamless user experiences. Additionally, you will be responsible for measuring and reporting on the performance of all digital marketing initiatives, conducting experiments and conversion tests, and utilizing analytical skills to evaluate the end-to-end customer journey across different touchpoints. The ideal candidate for this role should have proven experience in digital marketing, a solid grasp of current online marketing strategies and best practices, proficiency in SEO, PPC, email marketing, and social media management. Familiarity with web analytics tools like Google Analytics, NetInsight, Omniture, and WebTrends, as well as experience with A/B and multivariate experiments, are highly desirable. Keeping abreast of the latest trends in online marketing and measurement, possessing excellent communication skills, and meticulous attention to detail are essential qualities for success in this role. Preferred qualifications include a Bachelor's degree in marketing, digital technologies, or a related field, along with experience in the renewable energy sector. Join Gsolar, a company that stands out for its competitive pricing, top-quality products, expert installation services, comprehensive offerings, and customer-centric approach. By choosing Gsolar, customers not only invest in reliable solar energy solutions but also contribute to a sustainable future.,